Entrepreneur

How Greats Footwear Puts Its Best Foot Forward

A modern footwear company reimagines classic styles.
Source: Greats

Greats is not your father’s footwear startup, but chances are Dad will dig its shoes, just like you do. The company’s approach to timeless classics like high-tops, slip-ons and chukkas is both stubbornly traditional and refreshingly modern, translating to products perfectly suited for stylish, sophisticated gents of all ages. 

“The name of our company is very relevant to our design concept,” says Greats co-founder and CEO Ryan Babenzien. “We

You’re reading a preview, subscribe to read more.

More from Entrepreneur

Entrepreneur2 min read
Japan
These past few years have been witness to an extraordinary economic renaissance in the world’s third-largest economy. From cost-cutting and sluggish to dynamic, growth-orientated, and rocket-fuelled by active investment, healthy inflation, and a high
Entrepreneur2 min read
The Loss That Changed My Company
When I was 17, I founded a company to save police officers’ lives. We distribute and manufacture body armor and other protective equipment. And yet, I will admit: For the first eight years, this work felt abstract—like watching war unfold on the nigh
Entrepreneur4 min read
Daiso Industries Co., Ltd.
According to the latest Global Innovation Index (GII), Japan is the 13th most innovative country in the world and the fourth most in its region. Dubbed a ‘world innovation leader’ in the 2023 GII, Japan ranks as part of a select few high-income count

Related