Knowing Customers Before They Know You
The technology that lets you identify them—literally—is here
by Amy Webb
Aug 17, 2016
2 minutes
OF YOU HAD JUST ONE SUPERPOWER, would you rather fly or be invisible? If you chose the latter, start thinking of a superhero name.
Developers in Russia recently launched an app called FindFace, which lets users scan a stranger’s face in a crowd and identify her. FindFace relies on VKontakte—Russia’s Facebook—to reveal, reportedly with 70 percent accuracy, who someone is, as well
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