Air India Stops Serving Meat on Domestic Flights. Is It a Cost-Saving Measure or a Political Move?
An Air India Boeing 747-400 plane. Image from Flickr by Andrew E. Cohen. CC: BY-NC-ND 2.0
India's national flag carrier and the third largest domestic airline Air India has once again made headlines as it announced last week that it will no longer serve non-vegetarian foods on its domestic flights.
The move is reported to be one of the many cost-cutting measures taken by Air India, which is facing debt of around Rs 550 billion (US$8.5 billion). It extends a December 2015 decision that removed non-vegetarian food from short-haul (under 90 minutes) flights.
While people assume that the approximately 1 billion Hindu population in India must be vegetarians, that's actually not the case. According to the sample registration system (SRS) baseline survey 2014 by the registrar general of India, 71 percent of Indians over the age of 15 are non-vegetarian.
The announcement also comes at a time when Hindu nationalism is on the rise in India, putting pressure on minority groups. No wonder, then, that while some welcomed Air India's decision, others were outraged.
Madhu Menon, a Bangalore-based chef and food writer, reacted on Twitter:
Only veg food on Air India.
Next, flight attendants to speak only Hindi.
After that, stand for national anthem before flight take-off. #BMKJ— Madhu Menon (@madmanweb) July 10, 2017
And others said:
Will the decision to avoid non veg meal help Air India ??people are fine with bad service & flight delays only if they get pure veg meal ??
— kouser (@kouser2012) July 10, 2017
Some like Krish Ashok, Namrata, and Dr. Sangeeta defended Air India:
Simple business sense suggests that any loss making entity should attempt to optimise and cut costs & more food options = more cost.
— Krish Ashok (@krishashok) July 10, 2017
Lol! People are outraged about Air India scrapping non veg food for domestic economy? Which other domestic airline offers any free food?
— Namrata (@_Namrataa) July 10, 2017
#Air India. It's a good idea to eat only veg food in flight…No argument..why people have objection? pic.twitter.com/LC3mmO30PD
— Dr.Sangeeta.MD,PhD (@SangeetaGawali) July 11, 2017
While poet and journalist Pritish Nandy offered a nuanced perspective:
I suspect veg meals on Air India is not a commercial decision. It smells political. Good news is less animals killed. Saves the world.
— Pritish Nandy (@PritishNandy) July 11, 2017
Bhargav Thantry made a comparison on Facebook:
Air India serves a square meal on short domestic flights but in the United States one doesn't even get a decent buy on board option, leave alone a meal which is something unheard of in the states.
Others were not that amused:
Pl don't sell Air India. Who'll give us such gems of idiocy then? Ban chicken to cut waste, mixing non-veg with veg https://t.co/ec3MTLDCAb
— Shekhar Gupta (@ShekharGupta) July 10, 2017
@jayantsinha air India decision to b pure veg shd b changed immediately or else we will stop flying it! It's has 2 match int standards
— Prateek Mathur (@advprateekmathu) July 11, 2017
Air India is an arm of the state, within the meaning of Article 12 of the Constitution. It cannot discriminate or act arbitrarily.
— Manish (@jimanish) July 10, 2017
Present government has discontinued non veg food in air india economy class….no justification given…another act of moral policing…
— kunal chatterji (@kunal2087) June 23, 2017
According to an Air India official, the carrier now spends Rs 4 billion (US$62 million) on catering on its domestic and international flights every year. This step will save Rs 80 million (US$1.24 million) in annual savings for the debt-ridden airline.
It remains to be seen whether moves like this can make this airline turn their losses around.
Originally published in Global Voices.
