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LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT, DELHI Two Year Full Time Post Graduate Diploma in Management Trimester-III

Course Code: 113006 Academic Session: 2012-13 Course Title: Business Ethics Instructors:

COURSE OBJECTIVE: Business Ethics ia basically applied ethics. It is the application of our understanding of what is good and right to that assortment of institutions, technologies, transactions, activities and pursuits that is known as business. The development in the area of ethics is vast and widely applicable. Credit for this development belongs to many individuals-both philosophers and business scholars who have succeeded in relating ethical theory to various problems in business. Practicing managers in the world of business can benefit from the results. COURSE CONTENTS: Module Session Topic & Reading/s No. No./s I 1-2 Introduction to business ethics; ethics in the world of business; Ethics & management, ethics & role of managers. Readings: Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 1 Boatright( 2007) Ethics and the Conduct of Business , Fifth Edition , Pearson Publication Ch1 Cases : 1) River Blindness : Emerck Case : Velasquez 2) B F Goodrich : Aircraft Brake Case :Velasquez Article: How (Un) ethical are you? HBR December 2003 II 3-5 Moral Development and Moral Reasoning , Moral Responsibility and Blame; Utilitarianism , Rights and Duties , Justice and Fairness , Ethics of Care, Virtue Ethics , Morality Readings : Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 1,2 Boatright( 2007) Ethics and the Conduct of Business , Fifth Edition , Pearson Publication Ch1, 2, 3 Cases : 3)Slavery in chocolate industry : Velasquez 4) Ford Motor Case :Velasquez 1

5)Firestone Tyres Case : Velasquez 6) Accounting Fraud at Worldcom: Harvard Business School : Sep 2007 7)Video Plus Case : ABC News : Enrons Fall : Velasquez 8) Video Plus Case : Unocol in Burma : Velasquez Role Play : Bhopal Gas Tragedy: Role plays by victims as well as by the management of Union Carbide. Distribution of Group Assignment by the end of Session 3. III 6 The Ethics in Marketplace , Free Markets & Rights, Free Trade and Utility , Monopoly, Oligopoly, Perfect Competition Readings : Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 3 Cases: 9) Video plus Case : Playing Monopoly : Microsoft : Velasquez Article : Discipline of building character : HBR March April 1998 IV 7-8 Ethics of Marketing , Consumer Protection , Firms duties, Consumer Rights, Advertisements and Business Ethics, Product Safety, Readings: Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 6 Boatright( 2007) Ethics and the Conduct of Business , Fifth Edition , Pearson Publication Ch10 Cases : 10)Ford-Firestone Brawl : Boatright 11)Case : Fair and lovely : Ethical issues in advertisement 12)Case : Marlboro and impact of tobacco advertisement Test : 1 : Multiple Choice Questions type test Article Review : Submission 1 V 9-10 HR issues at work place, employees privacy, Ethical issues in recruitment and selection, firms duties in the organization. Readings: Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 7, 8 Boatright( 2007) Ethics and the Conduct of Business , Fifth Edition , Pearson Publication Ch 6, 7, 8, 9 2

A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch 10 Cases : 13) HMSI: Better wages connot suppress workers demand for their rights : AC Fernando 14) Phaneesh Murthy sexual harassment case : AC Fernando 1) Group Presentation : Gr 1 Article Review : Submission 2 VI 11-12 Corporate Social Responsibility, CSR as a strategy, Corporate Governance, Corporate Ethics, Investors rights Readings: A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch7,8,9 Cases : 15) ITC e-choupal : A strategic approach in building sustainable competitive advantage. 16) Titan Watch Industries : Successful CSR approach 17) Case Plus Video : Nestles marketing approach towards India 18) Tata Steel A company that also makes steel Case from A.C.Fernandos book Group Presentations : Gr 2 VII 13-14 Business Ethics & Financial Management, Ethical issues in banks, insurance sector SEBI & its role. Readings : A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch 8 Cases: 19): Corporate Governance Failure at Satyam : 2010 : University of Hong Kong :Vinita Yadav and Upendra Baxi 20) Ketan Parekh Scam : 2001 : AC Fernando VIII 15 Gr Presentations : Gr 3 Indian & Multi National Industry : Overview and Ethical Perspectives Readings Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch8 A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch 13 Cases : 21 ) Video based case : Saipen : is this the USA ? Velasquez 3

22) Hitting the wall : Nike & International Labour Problem : HBSP: Sep 2002 Test 2 : MCQ IX 16 Whistle Blowing in corporate, Principle and Policy with respect to whistle blowing Readings : A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch 12 Case 23 ) Satyendra Dubey : A Patriot but Unfortunate: AC Fernando X 17 Ethics & Environment, Sustainable Development, Industrial Pollution Readings : Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Ch 5 A.C. Fernando :Business Ethics: An Indian Perspective(2009) ; Pearson Ch 11

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TEST 3 : Multiple Choice Question Test Plus Short Answers Type Group Presentations for remaining groups

PEDAGOGY: The teaching methodology used in this course will be a judicious mix of lectures, case analysis & discussions, as well as presentations by the students. However, more emphasis will be laid on case analysis, assignments and project study. Cases are expected to be prepared within groups prior to the class. EVALUATION PARAMETERS: END TERM EXAMINATION Internal Assessment Live Project / Group Presentation Unannounced Test/quiz Article reviews On spot cases, caselets Class Participation GROUP PROJECT GUIDELENES Group projects will be allocated to the students by 2nd or 3rd lecture. Each group will comprise of 6 students. 10 10 10 10 10 50% 50%

1) Each student will be evaluated on the basis of individual contribution and team work. 2) Team performance will be judged on the basis of presentations, content, new ideas, time management, impact of the subject presentation, queries handled. TEXT & READINGS: 1) 2) 3) 4) Manual G Velasquez (2010) Business Ethics : Concepts & Cases ,Sixth Edition, PHI publication: Boatright( 2007) Ethics and the Conduct of Business , Fifth Edition , Pearson Publication A.C. Fernando (2009) :Business Ethics: An Indian Perspective ; Pearson Publication Newspaper articles especially The Times of India, Economic Times, Mint, The Hindu, Business line.

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