A

Project Report
ON

“SERVICES OFFERED BY
WIPRO LTD.”
SUBMITTED IN PARTIAL FULFILLMENT FOR THE
AWARD OF THE
DEGREE OF BACHELOR OF BUSINESS
ADMINISTRATION

UNDER THE GUIDANCE OF

Dr. Amit Gupta
Project Co-ordinator
SUBMITTED BY:
VIPUL
Batch BBA III (A)
Enrollment No.
 STUDENT UNDERTAKING
This is to certify that I have completed the Project titled S e r v i c e s O f f e r e d
B y W i p r o L t d . in Maharaja Agrasen Institute of Management Studies
under the guidance of Dr. Amit Gupta in partial fulfillment of the
requirement for the award of degree of Bachelor of Business Administration
at Maharaja Agrasen Institute of Management Studies, Delhi. This is an
original piece of work & I have not submitted it earlier elsewhere.

VIPUL
BBA-3(A)
Enrollment no.
 CERTIFICATE

This is to certify that the project titled S e r v i c e s O f f e r e d B y W i p r o

L t d . is an academic work done by Vipul submitted in the partial fulfillment
of the requirement for the award of the degree of Bachelor of Business
Administration from Maharaja Agrasen Institute of Management Studies,
Delhi, under my guidance & direction. To the best of my knowledge and
belief the data & information presented by him in the project has not been
submitted earlier.

Dr. Amit Gupta

PROJECT CO-ORDINATOR
 Acknowledgement

I would like to thank my Project Guide Dr. Amit Gupta for his immense
guidance, valuable help and the opportunity provided to me to complete the
project under her guidance.
I would like to thank all faculty members of Maharaja Agrasen Institute of
Management Studies for guiding and supporting me in the completion of
project from time to time.
Last but not the least, my gratitude to great almighty and my parents without
whose concerned and devoted support the project would not have been the
way it is today.

Vipul
BBA-3(A)
Enrollment no.
 Executive Summary

Wipro is headquartered in Bangalore and has 28 development centres

across India, Europe and USA and also has 21 offices in USA,
Canada, Finland, Taiwan, France and United Kingdom. Wipro has set
a vision for itself to become a US$ 5 bn company in the next couple
of years. It aims to be top 10 IT companies in the world' top IT
company in India, among top 10 most favored employers in the world
and to be among the top 5 brands in India.

Wipro is a global company with revenues of Rs 30922 mn for the year

2001. The revenues for the company have been growing at an annual
average rate of 23% and PAT at an annual average rate of 50%. It
employs total of 14000 employees out of which 11500 employees are
in IT business. Wipro follows Six Sigma quality systems and is also a
SEI-CMM level 5 company with principal lines of businesses being
information technology (IT) and consumer products. It also has other
businesses of fluid power, lighting, medical equipment products and
financial services.

IT, which includes software services as well as hardware products,

makes up the largest chunk of business for Wipro. It accounts for
84% of total revenues of Wipro ltd. the Global IT services
contributes 57% of total revenues whereas Indian IT services
contribute 27% of total revenues. The IT business makes up 84% of
the revenues of Wipro Limited and around 93% of its PBIDT.

Wipro has a very good client base with over 50 Fortune 500
companies and over 100 leading Indian corporates. In software Wipro
has emerged as the second largest player and is growing strongly and
of toiletries has carved out a niche in the premium segment. Wipro
also had an interest in the financial services industry through a
subsidiary - Wipro Finance. This has proved to be a drain on the
company for the last three years and this year the company has
divested a significant portion of this company and it is no longer a
subsidiary of Wipro.

Wipro has a number of alliances with global leaders like Vignette,

ATG (Art Technology Group), Open Market, iPlanet for e-business;
with Aether systems, Agea corporation for m-commerce; with Neon,
STC, Vitria, Mercator, Seagull for Enterprise Application Integration;
with SAP for ERP; with Siebel, Clarify, Pivotal for Customer
Relationship Management; with Computer Associates, Cisco, Nortel,
Sun for Technology Infrastructure Services etc.

TABLE OF CONTENT
PARTICULARS Page NO.

• Self Declaration i

• Certificate ii

• Acknowledgment iii

• Executive summary iv

• Chapter 1-Introduction

1.1 Overview of Wipro Ltd

1.2 Research Objectives of the Study

• Chapter 2- Company Profile

2.1 History of Wipro Ltd.

2.2 Executive Profile
2.3 Infrastructure
2.4 Vision Statement
2.5 Quality at Wipro

3 Chapter 3- Research Methodology

3.1 Meaning
3.2 Objectives
3.3 Significance
3.4 Research Methodology
3.5 Data Collection Resource
3.6 Limitations
 • Chapter 4- Services Offered by Wipro Ltd.

4.1 IT Services
4.2 Product Design Services
4.3 Business Process Organization

5 Chapter 5- Finding and Analysis

5.1 Wipro’s Role
5.2 Wipro’s Initiatives
5.3 Wipro’s Rating
5.4 Dividend Track Record
5.5 Wipro Value

• Chapter 6- Conclusion & Suggestions

6.1 Conclusion
6.2 Suggestion

• Bibliography v
 CHAPTER-1

INTRODUCTION

OVERVIEW
Wipro Technologies is the global technology services division
o f W i p r o L t d . ( N Y S E : W I T ) . W i pr o o f f er s a f u l l p o r t f ol i o o f
s e r v i c e s a c r o s s i n d u s t r i e s , d e l i v er i n g m e a s u r a b l e b u s i n e s s
benefits for their customers with six sigma consistency.

WHO IS WIPRO
R a n k e d a s 7 t h b e s t s o f t w a r e s e r v i c e s c o m p a n y i n t h e w or l d b y
Business Week (Infotech 100, November 2002), Wipro serves
over 300 global leaders including Boeing, Nationwide,
Ericsson, Toshiba, Cisco, Seagate, Putnam Investments,
United Technologies, Best Buy, Digital, Friends Provident,
IBM, Microsoft, NCR, Thames Water, Transco and Sony.
From the first day in dealing with Wipro, there's been nothing
b u t q u a l i t y , c h a r a c t e r , hi g h e s t i n t e g r i t y , h i g h e s t q u a l i t y w o r k .
A s a j o i n t v e n t u r e , y o u w o u l d n ' t f i n d a b e t t e r p ar t n e r . A s a
s u p p l i e r , y o u w o u l d n ' t f i n d a h i g h er q u a l i t y p a r t n e r .

S o m e q u i c k f a c t s a b o u t Wi p r o :

• I n d i a ' s m o s t v a l u a b l e c o m p a n y ( B u s i n e s s T o d a y , 2 0 0 1) .
• L i s t e d a t N Y S E ( WI T ) . P a r t of t h e T M T ( T e c h n o l o g y -
M e d i a - T e l e c o m ) I n d e x of t h e N e w Y or k S t o c k E x c h a n g e .
• O v e r 2 0 y e a r s o f I T C o n s u l t i n g , S y s t e m s I n t e gr a t i o n a n d
Engineering Services experience.
• 3 0 o f f i c e s w o r l d w i d e , 1 8 , 0 0 0 I T p r a c t i t i o n er s a n d
domain consultants.
• M o r e t h a n 3 0 0 c u s t o m e r s a c r o s s U S A , E ur o p e a n d J a p a n
(50 of these are Fortune 500 companies) .
• U S D 7 3 6 M n r e v e n u e s ( Y e ar 2 0 0 1 - 2 0 0 2) , C u m u l a t i v e
A n n u a l G r o w t h R a t e ( C A G R ) o f 4 5% o v e r t h e l a s t f i v e
years .
• Q u a l i t y l e a d e r s h i p : M o s t m a t u r e S i x S i g m a pr o g r a m i n
the industry. World's first PCMM, CMMi and CMM level
5 company.

CHAPTER-2
COMPANY
PROFILE
HISTORY

F o u n d e d i n 1 9 4 5 , W i pr o h a s d i v e r s i f i e d i n t o I n f or m a t i o n
T e c h n o l o g y , C o n s u m e r C a r e a n d L i g ht i n g , E n g i n e e r i n g a n d
H e a l t h c a r e . W i p r o ’ s d i v e r s i f i c a t i o n i nt o I T h a p p e n e d i n 1 9 8 0
a n d s i n c e t h e n t h e r e h a s b e e n n o l o o ki n g b a c k . W i pr o h a d
revenues of USD 736Mn in March 2002.

Milestones
1 9 8 0 : D i v e r s i f i c a t i o n i n t o I nf o r m a t i o n T e c h n o l o g y
1 9 9 0 : I n c o r p o r a t i o n o f W i pr o - G E m e d i c a l s y s t e m s
1992: Going global with global IT services division
Business innovation award f or offshore
1993:
development
Wipro gets ISO 9001 quality certification, re-
1995:
c e r t i f i e d t w i c e f o r m a t u r e pr o c e s s e s
Wipro gets SEI CMM level 3 certification,
1997:
enterprise wide processes defined
W i p r o f i r s t s o f t w a r e s e r v i c e s c o m p a n y i n t h e w or l d
1998:
to get SEI CMM level 5
Wipro's market capitalization is the highest in
1999:
India
S t a r t o f t h e S i x S i g m a i n i t i a t i v e , d e f e c t s pr e v e n t i o n
2000:
p r a c t i c e s i n i t i a t e d a t pr o j e c t l e v e l
F i r s t I n d i a n c o m p a n y t o a c h i e v e t h e "T L 9 0 0 0
2001: certification" for industry specific quality
standards
2001: World's first PCMM Level 5 company
R a n k e d 8 7 a m o n g 1 0 0 b e s t p er f o r m i n g t e c h n o l o g y
2001:
c o m p a n i e s g l o b a l l y ( B u s i n e s s W e e k , J u n e 2 0 0 1)
2002: World’s first CMMi ver 1.1 Level 5 company
R a n k e d t h e 7 t h s o f t w ar e s e r v i c e s c o m p a n y i n t h e
2 0 0 2 : w o r l d b y B u s i n e s s W e e k ( I nf o t e c h 1 0 0 , N o v e m b e r
2002)
 .

DISASTER RECOVERY PLANNING

A n e s t i m a t e d 9 4 % o f c o m p a n i e s w i t h o u t a t e s t e d cr i s i s p l a n
go out of business after a severe loss of service.

W i t h i n c r e a s e d d e p e n d e n c y o n I T I nf r a s t r u c t u r e t o r u n
business effectively and efficiently, organizations need to
k n o w h o w t o p r o t e c t t h e b u s i n e s s i f t h e I T I nf r a s t r u c t u r e
f a i l s . ' D i s a s t e r - R e c o v e r y P l a n s ' a r t i c u l a t e t h e m e a n s t o pr o t e c t
organizations in case of such eventualities.

Wipro offers a comprehensive solution that helps

o r g a n i z a t i o n s f a c e a n y e v e n t u a l i t y o f t hi s k i n d a n d e n s u r e s
that organizations recover smoothly from the disaster in the
shortest possible time

The offering covers:

 • S t u d y o f t h e e x i s t i n g I T I nf r a s t r u c t u r e s e t - u p a t v a r i o u s
sites of the organization and of the existing disaster
recovery practices.

• Identification of threats to the services, arising out of

the faults in IT products and services of the
organization.

• Conducting Risk Analysis and Business Impact Analysis

( B I A ) o f v a r i o u s t hr e a t s t o t h e r e s o u r c e s / f u n c t i o n s a n d
categorizing the risks based on the impact.

• Designing and recommending solutions to cover the

resources from the threats (risks).

• Implementation of the recommended solutions including

hot sites, high availability solutions, networks and
storage systems

EXECUTIVE PROFILE

AZIM PREMJI
AZIM H PREMJI

The Chairman of Wipro Corporation

A n a l u m n u s o f S t a n f o r d U n i v er s i t y , U S A , M r . A z i m H P r e m j i
joined Wipro in 1966 at the age of 21.

Under his leadership, a Rs.70 million company in

hydrogenated cooking fats has grown to a $500 million
d i v e r s i f i e d , i n t e g r a t e d c o r p or a t i o n i n s e r v i c e s , t e c h n o l o g y
products and consumer products with leadership positions in
the businesses it is in.

A role model for young entrepreneurs across the world, Mr.

A z i m P r e m j i h a s i n t e gr a t e d t h e c o u n t r y ' s e n t r e p r e n e u r i a l
tradition with professional management, based on sound
values and uncompromising integrity.
M r . A z i m P r e m j i ' s s t r e n g t h l i e s i n b r i n gi n g t o g e t h e r a n d
b u i l d i n g c h a r g e d t e a m s o f h i g h p o t e n t i a l , h i g h p er f o r m i n g
p e o p l e . H i s v i s i o n a n d pr a g m a t i s m h a v e h e l p e d W i p r o
Corporation become the 2nd most competitive and successful
c o m p a n y i n I n d i a a s r at e d b y B u s i n e s s T o d a y , a l e a d i n g
b u s i n e s s m a g a z i n e i n I n d i a . W i p r o i n t er m s of m a r k e t
c a p i t a l i z a t i o n i s a m o n g t h e t o p 1 0 c o r p or a t i o n s i n I n d i a .

Mr. Premji very strongly believes that the most important

contributors to Wipro's success have been the articulations
a n d f a i t h f u l a d h e r e n c e t o c o r e v a l u e s , a s h a r e d v i s i o n f or t h e
f u t u r e , i d e n t i f i c a t i o n a n d d e v e l o p m e n t of W i pr o l e a d e r s
t h r o u g h c l e a r l y d e f i n e d W i pr o l e a d e r s ' q u a l i t i e s .

A hands-on business leader with standards of excellence in

e v e r y t h i n g t h a t t h e c o r p or a t i o n d o e s , M r . P r e m j i i s a l m o s t
fanatical about delivering value to customers and his
w i l l i n g n e s s t o s a c r i f i c e b u s i n e s s a n d pr o f i t s t o h o l d o n t o
"Our Promise".

Mr. Premji was the prime mover behind Wipro's decision to

achieve "Six Sigma" status. In his address to the top
management of Wipro Corporation on May 2, 1997, he said,
"The end objective of our 'customer-in' concept is that we
w a n t t o b u i l d t h e v o i c e of t h e c u s t o m e r i n o u r p r o d u c t s a n d
s e r v i c e s . T h i s i s o p p o s i t e t o t h e c o n c e p t of ' p r o d u c t - o u t ' ,
w h i c h i s t h e w a y t h e w or l d h a s b e e n o p e r a t i n g f or s o m e t i m e . "
I n t h i s j o u r n e y o f a c h i e v i n g t h e n e a r d e f e c t - f r e e pr o d u c t s a n d
services, Mr. Premji is very clear that as a world class
organization, what Wipro needs to be concerned about is the
process, not merely the results.
VIVEK PAUL

Vivek Paul is Vice Chairman of Wipro, Ltd. and the President

of its Wipro Technologies Division, based in Mountain View,
CA.
W i p r o T e c h n o l o g i e s i s a g l o b a l i nf o r m a t i o n t e c h n o l o g y ,
product development/maintenance, and business process
s o l u t i o n s p r o v i d e r w i t h o v er 1 8 , 0 0 0 e m p l o y e e s a n d o f f i c e s i n
3 0 l o c a t i o n s a r o u n d t h e w or l d . W i pr o T e c h n o l o g i e s
c o n t r i b u t e s m o r e t h a n 9 0% of t h e p r o f i t a b i l i t y of W i p r o , L t d . ,
a $7b market cap corporation.
Since assuming this role, revenues at Wipro Technologies
h a v e g r o w n a t o v e r 4 5 % a y e a r a n d o p e r a t i n g pr o f i t s h a v e
g r o w n a t o v e r 5 0 % a y e ar , c o m p o u n d e d , c a t a p u l t i n g i t i n t o t h e
B u s i n e s s W e e k G l o b a l I n f ot e c h 1 0 0 , a n d a l l o w i n g a
successful listing on the New York Stock Exchange.
Mr. Paul brought a strong focus on values, building human
capital and establishing leadership in quality processes. This
focus transformed Wipro to become a leader in its field with
the widest range of services, recognized quality leadership,
a n d a t r a n s f o r m i n g w o r k f or c e t h a t w e n t f r o m c o d i n g t o
c o m p l e x p r o g r a m m a n a g e m e n t t o c o n s u l t i n g a n d ar c h i t e c t i n g .
L e a d i n g a n a l y s t r e s e a r c h f i r m s G ar t n e r a n d M E T A r at e W i pr o
a s t h e l e a d e r i n t h e o f f s h o r e a p p l i c a t i o n o u t s o u r c i n g m ar k e t
a n d a h i g h q u a l i t y s o l u t i o n pr o v i d e r w h o h a s m o v e d u p t h e
v a l u e c h a i n . R e c e n t l y B u t l e r Gr o u p , a r e s e a r c h f i r m f o c u s e d
o n t h e I T m a r k e t , q u o t e d i n o n e of t h e i r r e p or t s t h a t - " W i p r o
is well placed to compete with the largest players, having
e s t a b l i s h e d a n e n v i a b l e r e p u t a t i o n f o r t h e q u a l i t y of i t s
delivery and the value it brings to its business relationships".

P r i o r t o t h i s r o l e , M r . P a u l w a s b a s e d i n M i l w a u k e e , WI , a n d
r a n GE ' s G l o b a l C T ( C o m p u t e r i z e d T o m o g r a p h y) S c a n n e r
business with nearly $1 billion in revenues, reporting directly
t o t h e c u r r e n t C h a i r m a n of G E . M r . P a u l d r o v e p r o d u c t i v i t y
through developing a design and build capability in China for
t h e e c o n o m y r a n g e , dr o v e d e s i g n c o o p e r a t i o n a c r o s s
development teams in France, Japan and the US to step up the
pace of new product introductions, and launched breakthrough
p r o d u c t s t h r o u g h t h e pi o n e e r i n g a p p l i c a t i o n o f S i x S i g m a
techniques. This success was noted by the business bestseller
book, Six Sigma.

P r i o r t o t h i s r o l e , M r . P a u l w a s P r e s i d e n t a n d C E O o f GE ' s
medical equipment joint venture with Wipro. Mr. Paul was
part of the venture as a new start-up, to its becoming a global
d e s i g n a n d m a n u f a c t u r i n g b a s e f or u l t r a s o u n d e q u i p m e n t , a s
w e l l a s a l e a d e r i n t h e d i s t r i b u t i o n a n d s e r v i c e of m e d i c a l
i m a g i n g e q u i p m e n t i n t h e S o u t h A s i a n m ar k e t s .

H i s e f f o r t s i n a l l t h r e e r o l e s ( W i pr o , W i pr o G E a n d GE ) h a v e
been noted in the business media (Business Week, Economist,
Forbes, Fortune, NYT, WSJ, etc.) and have been used as case
studies at leading business schools (Harvard, Wharton,
Insead, etc.). A January 2003 segment in Business Week cited
W i p r o a s " t h e l i v e w i r e i n I n d i a n h i g h t e c h " , a n d a F e br u a r y
2003 issue of Economist mentioned "Wipro aspires to be a
g l o b a l f o r c e i n t h e I T i n d u s t r y " . F a s t C o m p a n y r e p or t e d a f t e r
visiting Wipro in its February 2003 issue "there are certain
m o m e n t s w h e n y o u c a n s e e t h e f u t ur e w i t h s u c h c l a r i t y t h a t i t
nearly takes your breath away".
P r i o r t o w o r k i n g a t GE , M r . P a u l w o r k e d a t B a i n & C o . ,
Boston, a leading strategy consulting firm and at PepsiCo
I n c . , P u r c h a s e , N Y i n t h e i r M & A ar e a . M r . P a u l r e c e i v e d a n
MBA from University of Massachusetts at Amherst. He
r e c e i v e d a B a c h e l o r of E n g i n e e r i n g d e g r e e f r o m B . I .T . S . ,
P i l a n i , I n d i a i n E l e c t r i c a l & E l e c t r o n i c s E n g i n e e r i n g , w h er e
he was also Captain of the Swim and Waterpolo teams.
Mr. Paul is a member of the Board of the California Chamber
o f C o m m e r c e , a n d V i c e C h a i r m a n of i t s T e c h n o l o g y
C o m m i t t e e . H e i s a m e m b e r o f t h e B . I .T . S S e n a t e , o n t h e
advisory board of Stanford University's Radiology Department
and a charter member of The Silicon Valley Indus
Entrepreneurs Organization.

WIPRO INFRASTRUCTURE

W i p r o i s g e a r e d f o r g l o b a l d e l i v er y w i t h o f f i c e s a n d
development centers that span the globe.
 Locations spanning the globe
 27 offices worldwide
 Over 1,450,000+ sq. ft. of development facilities
 30 development centers worldwide
 state-of-the-art communication facilities
 Giga speed cabling - guaranteed 10MBPS to desktop
  30+ international links - data, voice and video
 D a t a , v o i c e a n d vi d e o , I S D N b a c k - u p f o r f u l l
redundancy. Wipro campuses are designed to provide
c o m f o r t a b l e a n d pr o d u c t i v e w or k e n v i r o n m e n t s . I n
addition to cutting-edge facilities, they feature
workspaces that enable creative thinking and encourage
p a r t i c i p a t o r y a n d pr o a c t i v e v a l u e s y s t e m s . W i p r o ’ s
commitment to the environment and safety consciousness
is reflected in their ISO 14001 certification.
Business continuity
Wipro provide multi-site services to global customers and
have the relevant experience, processes and methodologies
for a successful transition. Robust business continuity
plans are in place for data, systems and people

WIPRO VISION IN 2008

Business Leadership
A m o n g t h e t o p 1 0 I n f o r m a t i o n T e c h n o l o g y S er v i c e s
companies globally and
# 1 Information Technology company in India.

Customer Leadership
The #1 choice of the customer through innovative solutions
and Six Sigma processes.
People Leadership
A m o n g t h e t o p 1 0 m o s t pr e f e r r e d e m p l o y e r s g l o b a l l y b y
creating an environment of empowerment, intellectual
challenge and wealth sharing.
Brand Leadership
Wipro Brand to be among the top 5 most admired brands in
India
 QUALITY AT WIPRO

Quality consulting and software quality

At Wipro, quality is like integrity - non-negotiable. Wipro

pursue quality with a missionary zeal and have put in place
robust processes to ensure that Wipro deliver quality with
s i x - s i g m a c o n s i s t e n c y . V e l o c i - Q , o u r h o l i s t i c , e n t e r pr i s e w i d e
q u a l i t y a p p r o a c h i n t e g r a t e s m ul t i p l e q u a l i t y p r o c e s s e s l i k e
Six Sigma, SEI CMM, PCMM and CMMi to deliver
measurable business benefits with enhanced productivity upto
3 5 % , c o s t s a v i n g s u p t o 3 5 % a n d f a s t e r t i m e - t o - m ar k e t u p t o
75%.

Salient features of our quality program

 M o s t m a t u r e S i x S i g m a pr o g r a m i n t h e i n d u s t r y- e n s u r e s
that 91 % of our projects are completed schedule, much
a b o v e t h e i n d u s t r y a v e r a g e of 5 5 %

 Worlds first company to be awarded PCMM Level 5 and

CMMI Level 5

 World’s first SEI CMM ver 1.1 Level 5 software services

company

 Defect preventation-post release defect rates at less than

0.2 per KLOC, amongst the lowest in the industry

 C y c l e t i m e r e d u c t i o n d u e t o l o w er r e w o r k r a t e

 C o s t o f f a i l u r e a v o i d a n c e a n d h i g h pr o j e c t v i s i b i l i t y

What it means for customers

The assurance that quality will never be compromised be it
product, process or service quality. That's why Wipro is
p r e f e r r e d p a r t n e r f o r g l o b a l l e a d e r s s u c h a s T h om a s C o o k ,
nPower, Home Depot, Seagate, Lucent, Nokia, Eastman
C h e m i c a l s a n d 3 0 0 o t h er s
CHAPTER-3
 RESEARCH
METHODOLOGY

Meaning of Research

Redman and Mory define research as a “systemized effort to gain new

knowledge.” Some people consider research as a movement, a
movement from the known to the unknown.
Research is an academic activity and as such the term should be used
in a technical sense. According to Clifford Woody, research
comprises defining and redefining problems, formulating hypothesis
or suggested solutions; collecting, organizing and evaluating data;
making deductions and reaching conclusions; and at last carefully
testing the conclusions to determine whether they fit the formulating
hypothesis.

Objectives of Research

The purpose of research is to discover answers to questions through

the application of scientific procedures. The main aim of research is
to find out the truth which is hidden and which has not been
discovered as yet. Though each research study has it’s own specific
purpose but the research objectives can be listed into a number of
broad categories, as following:-

1. To gain familiarity with a phenomenon or to achieve new

insights into it. Studies with this object in view are termed as
exploratory or formulative research studies.
2. To portray accurately the characteristics of a particular
individual, situation or a group. Studies with this object in view
are known as descriptive research studies.
3. To determine the frequency with which something occurs or
with which it is associated with something else. Studies with
this object in view are known as diagnostic research studies.
4. To test a hypothesis of a casual relationship between variables.
Such studies are known as hypothesis-testing research studies.
 Significance of Research

“All process is born of inquiry. Doubt is often better than

overconfidence, for it leads to inquiry and inquiry leads to
invention.” Is a famous Hudson Maxim in context of which the
significance of research can well be understood. Increased amounts of
research make progress possible.
Research inculcates scientific and inductive thinking and it promotes
the development of logical habits of thinking and organization.
The role of research in several fields of applied economics, whether
related to business or to the economy as a whole, has greatly
increased in modern times. The increasing complex nature of business
and government has focused attention on the use of research in
solving operational problems. Research, as an aid to economic policy,
has gained added importance, both for government and business.

Research Methodology

Research methodology is a way to systematically solve the research

problem. It may be understood as a science of studying how research
is done scientifically. In it we study the various steps that are
generally adopted by a researcher in studying his research problem
along with the logic behind them. It is necessary for the researcher to
know not only the research methods or techniques but also the
methodology.
 Data Collection Source
Information was collected through both primary and secondary
sources.

Primary Data: In some cases the researchers may realize the need for
collecting the first hand information. As in the case of everyday life,
if we want to have first hand information or any happening or event,
we either ask someone who knows about it or we observe it ourselves,
we do the both. Thus, the two method by which primary data can be
collected is observation and questionnaire.

Secondary Data: Any data, which have been gathered earlier for some
other purpose, are secondary data in the hands of researcher. Those
data collected first hand, either by the researcher or by someone else,
especially for the purpose of the study is known as primary data.

The data collected for this project has been taken from the secondary
source.

Sources of secondary data are :-

• Internet
• Magazines
• Publications
• Newspapers
• Brouchers

LIMITATIONS
• The data is collected from secondary source due to lack of time
for preparing the project.
• The data is not 100% accurate.

CHAPTER-4
 SERVICES
OFFERED BY
WIPRO LTD.

IT services

• Application Development & Maintenance

• Architecture Consulting
• Business-t0-employee(B2E) solution
• Business intelligence &data warehousing
• Business Process Management (BPM)
• Content Management
• Customer relation ship management (CRM)
• E-Business
• Enterprise resource planning (ERP)
 • E-procurement & b2b Marketplaces
• Enterprise security
• Package selection and implementa tion
• System integration
• Supply chain management
• Enterprise application integration
• Technology infrastructure services

IT SERVICE OFFERING BY WIPRO

 Application Development & Maintenance

Designing and developing innovative solutions is

Wipro’s forte. With 15 years of experience in
application development, Wipro creative ideas, proven
frameworks and experienced professionals deliver
ground-up, but state of the art software solution s that
address customer needs. Wipro combines best-of-breed
technologies with the still- valuable components of
legacy systems to help its customers accomplish
business goals.

Wipro services in these areas are focussed on:

Application development
Migration and Customization
Enterprise Application Integration
Application maintenance

Application development

this includes Turnkey web based, client server and

wireless application development and enhancements to
legacy applications

M i g r a t i o n a n d Cu s t o m i z a t i o n .
This includes:
• Version upgrade services,
• Database migration,
• Language migration,
• Reengineering,
• Functionality upgrades
• Porting

Enterprise Application Integration

Enterprise Application Integration (EAI) creates a

unified electronic business environment across the
extended enterprise, integrating existing applications
with business processes, even as it enables seamless
interaction between customers, partners and suppliers.
Wipro has developed powerful EAI systems that
integrate business strategy with technology

Application maintenance

Wipro offers its clients, 24x7 application sustenance

and enhancements. They have over 10 years of
experience in remote maintenance of IBM mainframe
and Client/Server application s. Our 5000-person year’s
expertise covers a wide range of applications, which are
remotely maintained through Offshore Development
Centers in India.

 Architecture Consulting

To deliver the expected returns to a business, IT

initia tive s need to be in synergy with an organizations
strategic objectives. Wipro's Enterprise Information
Architecture services help clients assess different
technology strategie s so that organizations are able to
align their technology initia tives with their business
strategy. These services support an organizations IT
initia tive by providing strateg ic, architectural,
operational and implementa tion planning.

WeAVe Methodology

Wipro with its proven experience has developed

WeAVe, a unique methodology that helps enterprises to
align their IT objectives with business goals. Wipro's
Evolve / Architect / Validate (WeAVe) process model
represents the typical base methodology used in the
consulting engagements with clients. This is a proven
methodology that brings in the best practices in the
technology areas as well as optimizes the cost factors
by its ability to offshore a lot of work in different
phases

The Wipro Solution

 Business-t0-employee(B2E) solution
W i p r o ’ s B 2 E S e r v i c e s h e l p o r g a n i z at i o n s e s t a b l i s h a n a g i l e
c o l l a b o r a t i v e w o r k f o r c e t o e n h an c e p r o d u c t i v i t y

Competing in a global knowledge economy, organizations

t o d a y a r e l o o k i n g t o d e l i v e r e n a b l i n g s e r v i c e s f or a g i l e
workforce management. Wipro, help you do just that with
Self-Service, Collaboration and Knowledge Management.
M a n y o r g a n i z a t i o n s a c r o s s g e o gr a p h i e s h a v e b e n ef i t e d f r o m
t h e i r B 2 E S e r v i c e s w i t h r e d u c e d o p er a t i n g c o s t s , s t r e a m l i n e d
p r o c e s s e s a n d e n h a n c e d e m p l o y e e p r o d u c t i v i t y . F or i n s t a n c e ,
W i p r o h e l p e d a l a r g e u t i l i t i e s or g a n i z a t i o n i n t h e U K w i t h a
backend independent B2E solution to streamline and web-
enable their existing people processes to improve employee
productivity.

Backend Independent B2E solution to streamline

existing processes

The Customer
O n e o f t h e l a r g e s t u t i l i t i e s or g a n i z a t i o n i n t h e U K , t hi s
o r g a n i z a t i o n , w i t h a b o u t 1 4 , 0 0 0 s t r o n g w or k f o r c e w or l d w i d e ,
w a s l o o k i n g t o a u t o m a t e t h e i r p e o p l e pr o c e s s e s t hr o u g h
employee and manager self-service. They had not decided on
w h e t h e r t o u p g r a d e e x i s t i n g P e o p l e S o f t i m p l e m e n t a t i o n or
move to SAP ERP

The Challenge
I n t h e o r g a n i z a t i o n , s o m e o f t h e p r o c e s s e s w er e p er f o r m e d
m a n u a l l y w h i l e f e w o t h er s w e r e a u t o m a t e d t hr o u g h d i s p a r a t e
systems in different departments. Understanding current
business processes was difficult due to lack of documentation.
T h e p r o p o s e d s o l u t i o n h a d t o s u p p o r t di f f er e n t o p e r a t i n g
s y s t e m s e x i s t i n g . T h e r e w a s a t o t a l l a c k of o w n e r s h i p of d a t a
d u e t o p o o r i n t e g r a t i o n a n d d i f f e r e n t v e n d or s s u p p o r t i n g
different applications Moreover, managing a cultural change
i n t h e w a y e m p l o y e e s w o r k e d – s o m e of t h e e m p l o y e e s h a d
b e e n u s i n g e x i s t i n g s y s t e m o r m a n u a l p r o c e s s e s f or m or e t h a n
15-20 years - was a challenge.

The Solution
T h e I T a n d H R t e a m s f r om t h e c u s t o m e r or g a n i z a t i o n
evaluated a number of best of breed solutions available in the
m a r k e t a n d f i n a l l y s e l e c t e d i - D e s k f or e - E n a b l i n g t h e i r p e o p l e
processes over others because of some apparent advantages i-
Desk would provide them.
Organization could go for a phased deployment with i-Desk -
b a s e d o n o p e n s t a n d a r d s a n d p r o v e n s t a t e of t h e a r t t e c h n o l o g i e s
(J2EE, XML, JMS, JCA)
I-Desk provided independence from the backend ERP –
integration was achieved using asynchronous batch updates
giving the organization the flexibility to change backend ERP
any time without affecting self-service applications.
Customized user interface enabled the organization to retain its
c o r p o r a t e i n t r a n e t l o o k a n d f e e l a n d e nf o r c e d c o r p or a t e
branding.
i - D e s k l e v e r a g e d e x i s t i n g i nf r a s t r u c t u r e s u c h a s L o t u s b a s e d
m a i l i n g s y s t e m f o r n o t i f i c a t i o n s a n d L D AP f or u s e r
authentication.

 Business intelligence &data warehousing

W i p r o ’ s s u c c e s s s t o r i e s i n t h e ar e a of B u s i n e s s I n t e l l i g e n c e
and Data Warehousing span a wide spectrum of solutions and
o r g a n i z a t i o n s . T h e i r t e a m r e p r e s e n t s a p o o l of d i v er s e
technology skill sets including Data Acquisition, Data
Quality, Data Modeling, Meta Data Repository, Data
Management, Data Mining and OLAP.

W i p r o o f f e r o u r c u s t o m e r s t h e a d v a n t a g e of a r i c h p o r t f o l i o o f
reusable frameworks, including

e-business intelligence,
CRM Data Warehouse,
 Enterprise BI Consulting,
ERP Analytics

Managed Services,
Re-engineering
S u p p l y Ch a i n I n t e l l i g e n c e ,
Teradata

e-business intelligence

cybermine

C y b e r m i n e i s a c o m p r e h e n s i v e f r a m e w o r k t h a t e n a b l e s e-
b u s i n e s s i n t e l l i g e n c e f or or g a n i z a t i o n s . I t pr o v i d e s p o w e r f u l
business insights and helps them build lasting relationships
with customers.

C y b e r m i n e o f f e r s a f r a m e w o r k a n d m e t h o d o l o g y f or ·
• Data Cleaning and ETL
• Data Access, Analysis and Reporting
• Integration with external data and business databases
Cybermine's features include:
e - c u s t o m e r A n a l y t i c s : Or g a n i z a t i o n s a r e p r o v i d e d w i t h a
precise, 360 degree view of online customers. Customers are
profiled based on their demographics, browsing behavior,
p u r c h a s e h i s t o r y , e t c . T hi s h e l p s i n t h e m e a s u r e m e n t o f
c u s t o m e r a t t r i t i o n r a t e , c u s t o m e r p r of i t a b i l i t y , e t c .

e-marketing and e-sales: This feature allows organizations to

develop focused marketing strategies to target customers
effectively. Target marketing is enabled through analyses of
market segmentation, cr o s s - s e l l / u p - s e l l o p p or t u n i t y
identification, lead qualification, measurement of online
campaign effectiveness, prediction of customer propensity to
b u y , s h o p p i n g c a r t a n a l y s i s f o r pr o d u c t / c a t e g o r y m a n a g e m e n t
a n d m e a s u r e m e n t o f s a l e s or g a n i z a t i o n p er f o r m a n c e .
e - s e r v i c e s : T h i s f e a t u r e a i m s a t pr o v i d i n g t h e a n s w e r t o t h a t
vital question: How effective is my e-business? This is
e f f e c t e d t h r o u g h a n a l y s e s o f t h e e f f e c t i v e n e s s o f o nl i n e
s e r v i c e s , m e a s u r e m e n t of c u s t o m e r s a t i s f a c t i o n l e v e l s ,
analysis of customer complaints, etc.

e - p e r s o n a l i z a t i o n : T h i s a l l o w s t h e d e f i ni t i o n o f i n t e l l i g e n t
rules that are used to personalize content based on visitors'
browsing behavior.

S i t e M a n a g e m e n t : T h i s pr o v i d e s a s e t o f a n a l y s e s t h a t
provide insights into web site activity. This in turn helps
i m p r o v e w e b s i t e e f f e c t i v e n e s s a n d m a n a g e f u t ur e g r o w t h .

CRM datawarehouse

A customer centric data warehouse that provides a unified

view of customer data is the backbone of any successful CRM
application
T h e i r C R M D a t a W a r e h o u s e s o l u t i o n c o m b i n e s o ur e x p e r t i s e
in CRM with extensive experience in Data Warehousing.

Their analytical CRM Data Warehouse solution framework

offers the following:

• Integrated customer views across applications, channels,

geographies
• S o l u t i o n a r c h i t e c t ur e i n c l u d i n g O D S a n d c u s t o m e r
centric data warehouses to handle synchronous and
asynchronous touch points
• Focus on Data Cleansing, Match & Merge and ETL to
integrate customers
• Customer centric data model to capture and track
customer product holding, product usage, contact history
and events
 • A well defined process model for design, development
and implementation
• P h a s e d i t e r a t i v e i m pl e m e n t a t i o n m e t h o d o l o g y
S o m e k e y a p p l i c a t i o n s s u p p o r t e d b y t h i s f r a m e w o r k ar e :
• I n t e g r a t e d v i e w o f t h e c u s t o m e r ( i r r e s p e c t i v e of t h e
d i f f e r e n t s o u r c e s o f i nf o r m a t i o n)
• Campaign Performance Analysis
• Customer Segmentation Analysis
• Customer Churn Prediction
• Customer Loyalty Analysis
• Customer Profitability Analysis
• Cross-selling and Up-selling
Enterprise BI Consulting
The ability to make fast, reliable decisions based on accurate
and usable information is essential to most business
e n t e r p r i s e s . W i p r o ’ s E n t e r pr i s e B I ( B u s i n e s s I nt e l l i g e n c e )
Consulting provides integrated solutions that empower
k n o w l e d g e w o r k e r s t o a c c e s s d a t a f r om e x i s t i n g pr o d u c t i o n
databases and applications across the enterprise using the
p o w e r o f a d v a n c e d d a t a w ar e h o u s i n g a n d d e c i s i o n s u p p o r t
solutions and services.
Building an effective BI solution involves a considerable
amount of effort to ensure usability and value to the business
e n t e r p r i s e . A t W i p r o w e u n d e r s t a n d t h i s m or e t h a n a n y o n e
e l s e a n d m a k e c e r t a i n t h a t o ur B I s o l u t i o n s ar e a l i g n e d w i t h
t h e b u s i n e s s v i s i o n o f t h e e n t e r pr i s e . W e d o t h i s t hr o u g h t h e
BI Consulting framework which provides a roadmap, wherein
we Assess, Strategize and finally Architect solutions that
m i n i m i z e p r o j e c t t i m e f r a m e s w h i l e a d d r e s s i n g cr i t i c a l
b u s i n e s s n e e d s . W i p r o a l s o o f f e r s r e- e n g i n e e r i n g s e r v i c e s o f
the BI architecture and optimization.
Business Benefits:
• Hard savings via Data Mart consolidation and using a
c o m m o n E B I / E D W i n f r a s t r u c t ur e .
• I m p r o v e d b u s i n e s s i n f or m a t i o n a c c e s s f o r d e c i s i o n
m a k i n g b y p r o v i d i n g s t r e a m l i n e d i nf o r m a t i o n f l o w .
• R e d u c e d T o t a l C o s t of O w n e r s h i p ( T C O ) , t h er e b y
increasing the Return on Investment (ROI).
 • P r o v i d e s a p l a t f o r m f or t h e C o r p o r a t e P er f or m a n c e
Management (CPM) initiatives like Balanced Scorecard
and Integrated Analytics.
V a l u e D e l i v e r y f r o m W i pr o :
• Full-time, dedicated consultants and architects
s p e c i a l i z i n g i n E nt e r p r i s e B I C o n s u l t i n g & E BI / E D W
Architecting.
• Vast experience in consulting, ar c h i t e c t i n g ,
implementing and managing large BI/DW projects across
industries.
• Comprehensive Framework for Consulting and
Architecting
• Re-Usable Artifacts (guidelines, templates,
questionnaire)
• Architecture Best Practices
• Seamless integration of Consulting & Integration
Services
• Rich Experience in
• End-to-end implementation of E n t e r pr i s e Data
Warehouse
• Enterprise Data Modeling
• Enterprise Metadata Management

ERP Analytics
How do you maximize the ROI from your ERP system? The
a n s w e r t o t h i s q u e s t i o n m i g h t j u s t l i e o u t s i d e y o u r E RP
system.

The answer lies in a system that provides faster and

c o n s o l i d a t e d v i e w o f e n t e r pr i s e - w i d e I n f or m a t i o n a n d p a c k s
in the ability to flexibly analyze it. Data Warehousing
provides the answers with an application environment
c o n s i s t i n g o f a d e d i c a t e d d a t a b a s e dr a w i n g o n d i v e r s e d a t a
s o u r c e s , d e s i g n e d t o s u p p o r t a d v a n c e d q u er y a n d a n a l y s i s
capabilities.
Wipro offer the ERP Data Warehouse solution to integrate
s t r a t e g i c i n f o r m a t i o n f r o m E RP , l e g a c y s y s t e m s , a n d e x t er n a l
data sources into a robust decision support environment.
Wipro Offerings
• Process model for building and implementing the ERP
data warehouse solution
• Customized solutions using leading data warehousing
t o o l s a n d E R P pr o d u c t s u i t e s l i k e S A P B u s i n e s s
Information Warehouse
The Wipro Advantage
• Flexible, cost-efficient and surefire ERP analytical
s o l u t i o n b a s e d o n s t r o n g d a t a w a r e h o u s i n g a n d E RP
fundamentals
• High performance, scalable and extensible solution
through best-of-breed technologies and robust
architecture
• F a s t e r d e v e l o p m e n t t hr o u g h a n e s t a b l i s h e d f r a m e w o r k
f o r i m p l e m e n t a t i o n o f E R P d a t a w a r e h o u s e pr o j e c t s
• Leveraging our technology relationships with leading
p l a y e r s l i k e S AP , O r a c l e , I n f or m a t i c a , C o g n o s , e t c .
Managed services
B I & D W M a n a g e d S e r v i c e s f r o m W i p r o:

The need for Managed Services

I n a s h o r t s p a c e o f t i m e , m a n y or g a n i z a t i o n s h a v e r e a l i z e d t h e
s t r a t e g i c b u s i n e s s r e w a r d s o f p l a c i n g a l l o r p ar t o f t h e i r I T
function and Business Processes into the hands of a specialist
Managed Services supplier. This allows them to concentrate
on what they know best - their core business and how to
maximize performance while minimizing costs. Managed
Services has become central to the business strategy of many
o r g a n i z a t i o n s a n d a l l t o o of t e n d e f i n e s h o w w e l l a c o m p a n y
can compete in the global market place. One of the key areas
where many customers are looking for IT support is in the
a r e a o f D a t a W a r e h o u s i n g & B u s i n e s s I n t e l l i g e n c e . W i t h o ur
e x t e n s i v e e x p e r i e n c e i n d a t a w ar e h o u s i n g a p p l i c a t i o n s a n d
infrastructure management, we have leveraged on the skill
s e t s a c q u i r e d t o o f f e r c l i e n t s D W & B I M a n a g e d S e r vi c e s .
Some of the highlights of these services are:
• Wipro provides safe, reliable solutions that suit,
transform and add value through efficient use of
technology to deliver tangible business benefits to its
customers
• Service Level Agreement based contracts that share
commercial risk as well as rewards
• F o r m p a r t n e r s h i p s t h a t p r o vi d e a l o g i c a l w a y f or w a r d –
working with customers towards a shared vision and
objective
• R e d u c t i o n o f t o t a l c o s t o f o w n er s h i p .
• Flexible execution models – onsite, of f s i t e ,
onsite/offsite-offshore
• Well-defined processes to manage transition and ongoing
management
Wipro’s delivery strength:
• 325 consultants in the DW&BI space.
 • Proven track record ( 50 + satisfied customers) combined
w i t h a g l o b a l p r e s e n c e m a k e s u s a f a v o r e d p a r t n er i n
p r o v i d i n g B I & D W M a n a g e d S er v i c e s
• Reduction in total cost of ownership by consistently
improving productivity.
• S c a l a b l e s o l u t i o n t o m e e t t h e f u t ur e d e m a n d a n d c a p a c i t y
• Strong relationships with hosting partners
• Vast expertise in remote management of IT infrastructure
along with application development makes us a one stop
shop for many a customer.
• Wipro’s large pool of talent helps in ensuring a quick
ramp up for the customer.
• Domain specific DW&BI teams.
• Ready to use frameworks; this will help in bring down
the cost, effort and timelines.
• Wipro has tied-up major BI/DW tool vendors; this helps
in bring down the cost of the tools and getting good
quality technical support.
• S o l i d S u p p o r t L e v e l A gr e e m e n t ( S L A ’ s ) t o pr o v i d e
quality service

Re-engineering

Organizations are increasingly feeling the need to make their

Business Intelligence applications "current". This allows
these applications to be used to analyze, manage, manipulate
and effectively control how businesses disseminate and
leverage information to competitive advantage.

Wipro’s services for re-engineering of Data warehousing /

Business Intelligence applications include:
• Study of existing Data Warehouses / Data Marts
• Gap Analysis
• Technology / Tools evaluation and recommendation
• R o a d m a p f o r r e - a r c h i t e c t u r e / r e- e n g i n e e r i n g s e r v i c e s
• Architecture and implementation of the solution
T h e i r d e l i v e r a b l e s i n c l u d e t h e f o l l o w i n g:
• Refining the Data Warehouse / Data Mart architecture
and Data Model
• Introducing data from new source systems to existing
Data Warehouses / Data Marts
• Building a systematic process for explicit capture and
management of Metadata
• Integrating geographically spread data warehouses on the
s a m e o r d i v e r s e p l a t f o r m s i n t o a n E n t e r pr i s e D a t a
Warehouse
• I n t e g r a t i o n o f e x t e r n a l v e n d or s u p p l i e d d a t a w i t h t h e
customer's Data Warehouse / Data Mart
• Integration of various data (CRM, Web, ERP, Legacy
data) into existing Data Warehouse / Data Mart
• Migration and implementation services
• Performance tuning and upgrades

Supply chain intelligence

Application of BI to various Supply Chain Management

(SCM) functions and product life cycles on a strategic scale
t o o p t i m i z e t h e r e s u l t s of t h e s e f u n c t i o n s b y m e a n s o f
e n h a n c i n g t h e a b i l i t y t o pr o d u c e c o s t e f f e c t i v e pr o d u c t s .
Leading ERP and SCM systems have been proven useful in
a u t o m a t i o n o f t r a n s a c t i o n r e l a t e d p r o c e s s e s of t h e s u p p l y
chain, however these systems have not provided the ability to
adequately analyze the operational effectiveness across the
supply chain. Current day supply chains are extremely
complex environments whose operating state can affect
c o m p a n y ' s a b i l i t y t o o p e r a t e e f f e c t i v e l y a n d pr o f i t a b l y .
It has become essential to closely examine and measure the
effectiveness of supply chain processes in taking intelligent
d e c i s i o n s . S u p p l y Ch a i n I n t e l l i g e n c e ( S C I ) o f f e r s t h e
mechanisms that facilitate this view.
SCI requires the ability to analyze products, processes,
components, and materials. This demands a data integration
infrastructure, which provides capability to extract, transform
a n d l o a d d a t a a c q u i r e d f r o m m u l t i pl e e n t er p r i s e s o u r c e s l i k e :
• ERP source data
 • SCM source data
• CRM source data
• Customer data
• Supplier data
• Product manufacturing / testing data
• Quality management data
• Shop floor manufacturing data sources
• Legacy system data sources
• Data from online industry trading exchanges
• Market places & auction
• D e m o g r a p h i c s a n d m a r k e t i n g d a t a p ur c h a s e d f r o m t h i r d
party data suppliers.
Wipro's consulting framework for SCI includes
c o n c e p t u a l i z i n g , a r c h i t e c t i n g a n d i n t e gr a t i n g s o l u t i o n s . T h e
service spectrum includes
• Data Cleaning and ETL, Data Access,
• Analysis and Reporting,
• Integration with external data and business databases,
• Determination of Key performance indicators.
A p a r t f r o m t h e s e s e r v i c e o f f er i n g s W i pr o a l s o h e l p c u s t o m e r s
in strategizing for real-time closed loop analytical
i n f o r m a t i o n a i d i n g b u s i n e s s pr o c e s s o p t i m i z a t i o n a n d
intelligent decision-making.

TERADATA

Teradata Solutions
H o w d o y o u t r a d e o f f b e t w e e n s c a l a b i l i t y a n d p er f o r m a n c e
issues as Data Warehouse size grows from Gigabytes to
Terabytes?
T h e a n s w e r l i e s i n W i p r o ' s s o l u t i o n of f er i n g i n T e r a d a t a D a t a
W a r e h o u s i n g . I t i s a u n i q u e b l e n d o f W i pr o ' s e x p e r t i s e i n
Business Intelligence solutions and the power of the Teradata
D a t a b a s e , w h i c h o f f e r s a h i g h d e gr e e o f p a r a l l e l i s m , u s e s a
standard access language for complex query performance and
promises a simplified administration for all mission critical
applications.
Services
Wipro’s spectrum of Services in Teradata Data Warehousing
i s a t e s t i m o n y t o t h e i r e x t e n s i v e e x p er t i s e i n a r c h i t e c t ur e ,
design and implementation of Data Warehousing solutions,
using the Teradata platform. These Include:
• Data Warehouse Planning Services
• D a t a W a r e h o u s e D e s i g n a n d I m p l e m e n t a t i o n S er v i c e s
• D a t a W a r e h o u s e U s a g e , S u p p or t a n d E n h a n c e m e n t
Services
• Tool evaluation & recommendation for Teradata Data
Warehousing

The Wipro Advantage:

• Road map for Data Warehousing implementation using
Teradata
• Harnessing our technology relationships & alliances with
l e a d i n g v e n d o r s l i k e Or a c l e , I n f o r m a t i c a , C o g n o s ,
Microstrategy etc.
• V a l u e f o r m o n e y s o l u t i o n o f f e r i n g s b a s e d o n o ur
extensive experience in Data Warehousing & Business
Intelligence field
• Migration services from other Databases to Teradata
• A t e a m o f T e r a d a t a C e r t i f i e d P r of e s s i o n a l s

 B U S I N E S S P R O C E S S M A N A G E M E N T ( BP M )

Wipro's Business Process Management Framework

A n or g a n i z a t i o n s a b i l i t y t o a d a p t t o f a s t c h a n g i n g b u s i n e s s
requirements and its ability to optimize turnaround times
defines its competitiveness. Increasingly Global operations
m a k e b u s i n e s s p r o c e s s e s m or e c o m p l e x a n d or g a n i z a t i o n
m a n a g e m e n t m o r e c h a l l e n g i n g . T r a d i t i o n a l b u s i n e s s pr a c t i c e s
n e e d t o k e e p p a c e a n d u p gr a d e w i t h n e w l y e v o l v i n g b u s i n e s s
models to meet time and logistic constraints such as reduced
d e l i v e r y t i m e s a n d h i g h er c u s t o m e r s e r v i c e l e v e l s .
Business process automation holds the key to lowering the cost
o f d o i n g b u s i n e s s , e n h a n c i n g pr o d u c t i v i t y a n d t o s e r v i n g a
widely distributed and fragmented customer base. Two basic
features of a Business Process Automation system are that it
i n c r e a s e s c o n t r o l o v e r t h e b u s i n e s s f l o w a n d i n cr e a s e s t h e
accountability of the system.
A B u s i n e s s P r o c e s s A u t o m a t i o n / W o r kf l o w s o l u t i o n h ol d s t h e
k e y t o s h a r i n g w o r k a n d i n f or m a t i o n s e a m l e s s l y w i t h p a r t n er s ,
vendors, external customers and internal customers alike.
Global Operations and synchronization across geographies can
be made faster by consistent and well managed processes. A
comprehensive Business Process Automation and Management
solution leverages the legacy systems, integrates with external
a p p l i c a t i o n s a n d i n t e g r a t e s w i t h b e s t o f t h e b r e e d pr o d u c t s f or
that Industry.
Wipro's Flow-briX is a comprehensive Business Process
Management and Analysis framework. Highly customizable
and extendible, Flow-briX is a framework not just to enhance
p r o c e s s e f f i c i e n c y i n y o ur o r g a n i z a t i o n b u t r e l a t e i t t o t h e
larger goals of customer service, cost reduction and
a d a p t a b i l i t y . F l o w- b r i X b e i n g a f r a m e w o r k c a n b e e m p l o y e d t o
build customized solutions at the cost of buying one from the
market.

 CONTENT MANAGEMENT

W i t h t h e g l u t o f i n f o r m a t i o n e n t e r pr i s e s h a v e , ef f e c t i v e
Content Management and the use of Portals have become very
c r u c i a l i n m a i n t a i n i n g a u n i f or m f l o w of r e l e v a n t i n f or m a t i o n .
K e e p i n g t h i s i n m i n d , W i pr o h a s e s t a b l i s h e d a C o m p e t e n c y
C e n t e r t o o f f e r e - b u s i n e s s S ol u t i o n s f or E n t e r p r i s e P or t a l s ,
Content Management, Document management, Workflow and
Knowledge Management.
W i p r o h a s e x e c u t e d a n u m b e r o f pr o j e c t s a n d h a s p ar t n e r s h i p s
with the portal and content mngt. Technology providers
including Interwoven, Documentum, Vignette, Divine,
F i l e N e t , P l u m t r e e , B r o a d V i s i o n , AT G D y n a m o , B E A
W e b l o g i c , I B M W e b s p h e r e s u i t e , i P l a n e t P or t a l S er v e r a n d
B E A W e b l o g i c . T h e s e a l l i a n c e s c o m b i n e W i pr o ' s e - B u s i n e s s
consulting and industry expertise with that of the partner's.
W i t h t h e b u s i n e s s a n d t e c h n i c a l e x p er i e n c e g a i n e d , W i p r o ' s
E P & C M g r o u p o f f e r s c o m p l e t e " e n d - t o- e n d " p o r t a l c o n s u l t i n g
and CM services, including on-site business and technical
n e e d s a s s e s s m e n t , d e v e l o p m e n t a n d i n t e gr a t i o n s e r v i c e s , a n d
partial and total outsourcing of application implementation,
maintenance and migration.

 Customer relationship management (CRM)

W i p r o ’ s C R M s o l u t i o n s h e l p c u s t o m e r s a d d r e s s a v a r i e t y of
CRM implementation issues in areas like customer retention,
a c c o u n t m a n a g e m e n t , c a m p a i g n m a n a g e m e n t or c a l l c e n t e r
interactions, and devise strategies to increase revenue,
productivity and customer satisfaction. These strategies are
then brought to life by carefully choosing the right package
s o l u t i o n , o r c h e s t r a t i n g a p i n p oi n t e x e c u t i o n , a n d pr o v i d i n g
post go-live support and end user training.
Wipro’s technology practices focused on solutions like SAP,
O r a c l e , S i e b e l a n d C l a r i f y e n a b l e t h e m t o p r o vi d e b e s t - o f -
breed application development services for rapid and precise
C R M i m p l e m e n t a t i o n . C o m b i n e t h i s w i t h W i p r o’ s e x p e r i e n c e
in understanding industry verticals and customer care
p r o c e s s e s , a n d y o u h a v e t h e i d e a l p ar t n e r t o d e l i v e r t h e
elusive ROI on your CRM investments.

 E-BUSINESS

Wipro e-Business: Connecting IT Investments with

Business returns

T o b e t t e r s e n s e a n d r e s p o n d t o t h e n e e d s o f y o ur c u s t o m e r s ,
o r t h r e a t s f r o m y o u r c o m p e t i t or s , y o u ' l l n e e d h e l p f r om
partners who understand your business processes, your
i n d u s t r y , a n d t h e u n i q u e o p p or t u n i t i e s a n d c h a l l e n g e s y o ur
business faces. The on demand environment requires
simultaneous speed and power-on a limited budget.
Wipro's e-Business solution suite have helped many fortune
1000 organizations realize their vision and at the same time
optimize existing resources, reduce costs and maximize
r e v e n u e . D i s c o v e r h o w L a t t i c e gr o u p s u b s i d i a r y 1 8 6 k b e c a m e
t h e f i r s t t e l e c o m s e r v i c e pr o v i d e r i n U K t o d e l i v e r w e b
enabled telecom services using Wipro's comprehensive e-
Business solution services.

ENTERPRISE RESOURCE PLANNING(ERP)

W i p r o ' s s o l u t i o n s i n E n t e r pr i s e R e s o u r c e P l a n n i n g ( E R P ) h e l p
you in automating the enterprise, and speeds up transactions
across the organization. These solutions are typically
i n t e g r a t e d w i t h S u p p l y C h a i n , H R a n d P a y r ol l s y s t e m s , E -
procurement, E-Commerce and CRM applications. We
c o m b i n e a n i n t e g r a t e d s o l u t i o n s a p p r o a c h , e x p e r i e n c e d pr o j e c t
teams, offshore delivery, and strong technology practices in
s o l u t i o n s l i k e S A P , Or a c l e , P e o p l e s o f t a n d B a a n .
Wipro's emphasis on best practices like ASAP for SAP R/3
Implementation and AIM for Oracle applications, business
process expertise, and commitment to quality as testified by
Wipro's SEI-CMM Level 5 status, have made them first choice
for leading organizations around the globe.

 E-PROCUREMENT & B2B MARKETPLACES

Wipro's E-procurement and E-marketplaces group focuses on
providing e-procurement services and e-marketplace solutions
t h a t i m p r o v e t h e e f f i c i e n c y of I n d i r e c t G o o d s P r o c ur e m e n t o r
MRO Procurement. It also enables Internet solutions for
m a r k e t m a k e r s t o p r o v i d e a c o m m o n p l a t f or m f or b u y e r s a n d
s e l l e r s t o r e d u c e p u r c h a s i n g c o s t s a n d s h a r e ot h e r v a l u e a d d e d
offerings like payment services, logistics, and fulfillment.
A s a C e r t i f i e d Ar i b a S y s t e m s I n t e g r a t or ( C A S I ) p a r t n e r of
A r i b a , W i p r o h e l p s t h e i r c l i e n t s f or m u l a t e a n d i m p l e m e n t a
s t r a t e g y t o a c h i e v e c o s t - s a v i n g s f or i n i t i a t i v e s i n t h i s a r e a .
Wiprio provide them with a complete solution framework that
p e r f e c t l y r e l a t e s t o t h e i r i n d i vi d u a l p a i n ar e a s . A l s o i n t r i n s i c
i n t h e i r a p p r o a c h i n t h e pr e c i s e r o a d m a p t h a t s t a r t s f r o m
c u s t o m i z e d p r o t o t y p e d e v e l o p m e n t a t W i p r o’ s of f s h o r e C o E ,
f o l l o w e d b y r i g o r o u s a s s e s s m e n t of c u r r e n t e n v i r o nm e n t ,
going right through to implementation and post
implementation support.

 ENTERPRISE SECURITY

WiproWebsecure™, a leading application security provider, is

a n i d e n t i t y a n d p e r m i s s i o n i nf r a s t r u c t u r e p r o d u c t t h a t of f e r s a
w h o l e r a n g e o f a p p l i c a t i o n s e c u r i t y f e a t ur e s a n d h e l p s
o r g a n i z a t i o n s l e v e r a g e a s t r o n g r e t ur n o n t h e i r t e c h n o l o g y
i n v e s t m e n t s . W i p r o W e b s e c u r e ™ a l s o e n a b l e s or g a n i z a t i o n s t o
protect their web applications, services and online
t r a n s a c t i o n s w i t h c u s t o m e r s , p a r t n e r s , v e n d or s a n d e m p l o y e e s .
Reckoned as one of the most reliable, available and
s e r v i c e a b l e s o l u t i o n a v a i l a b l e t o d a y , W i pr o W e b s e c u r e ™ h a s
b e e n t h e c h o s e n s o l u t i o n of e n t e r pr i s e s a c r o s s t h e g l o b e i n a
wide range of industries.

PACKAGE SELECTION AND IMPLEMENTATION

Choosing the Right Package suited to your need can be a
tough nut to crack. Equally vexing is package implementation
t h a t c a n b e e x p e n s i v e a n d t i m e- c o n s u m i n g . W i p r o g ui d e s y o u
through effective decision- making through p a c k a g e
evaluation and selection and then implement it seamlessly to
achieve desired benefits.
Wipro offers package selection and software implementation
services across all technology domains like E-Business, ERP,
SCM, CRM, Enterprise Application Integration, Data
Warehousing, and Web Security.

 SYSTEM INTEGRATION

Its never been more challenging building solutions with

myriad of technology choices supporting an ever-dynamic
business environment
T h e B r e a d t h a n d D e p t h of o u r S y s t e m I n t e gr a t i o n C a p a b i l i t i e s
e n a b l e s u s t o l e v e r a g e y o ur I T i n v e s t m e n t s , m i n i m i z e y o u r
risk and deliver complete system integration services and
solutions addressed to your unique business needs.
W e c o m b i n e c o m p l e x t e c h n o l o g i e s t o g e t h er w i t h o u r p r o v e n
p r o c e s s e s t o m a x i m i z e c o m p a t i b i l i t y , i n t er o p e r a b i l i t y a n d
enterprise wide information integration.
S y s t e m I n t e g r a t i o n p o r t f o l i o of f e r s :
• Architect, Integrate and Manage custom application and
information infrastructures
• I n t e g r a t i o n o f S o f t w a r e a n d H ar d w a r e c o m p o n e n t s
• Network Integration
• Enterprise Application Integration
• Legacy to Web Migration

 SUPPLY CHAIN MANAGEMENT

Wipro provides complete business consulting and technical

integration services for supply chain management (SCM).
Wipro’s years of experience in doing large-scale ERP
implementations have contributed greatly to their efforts in
this area.
Their Supply Chain solutions are focused on helping clients
a d d r e s s k e y i s s u e s l i k e P ur c h a s i n g , I n b o u n d L o g i s t i c s ,
Operations, Warehouse Management, Outbound Logistics, and
D e m a n d M a n a g e m e n t . O ur S C M t e c h n o l o g y pr a c t i c e p r o v i d e s
e x p e r t i s e i n s o l u t i o n s l i k e i 2 , S A P a n d Or a c l e b a c k e d b y
experienced technical and functional consultants as well as
certified product experts.

 ENTERPRISE APPLICATION INTEGRATION

D e l i v e r i n g t h e r i g h t p r od u c t , a t t h e r i g h t t i m e , at t h e r i g h t
place
Achieving seamless integration is not all that easy as it
a p p e a r s , a s i t i n v o l v e s i n t e gr a t i o n o f i n t e r n a l , h o m e gr o w n
applications, legacy systems with the external business
processes and systems.
W i p r o ' s e x p e r t i s e i n t h e E AI s p a c e i n c l u d e s s p e c i a l i z a t i o n o n
middleware products like MQSeries, Seebeyond, webMethods,
WebSphere, Tibco, Vitria and Mercator. Wipro has also
d e v e l o p e d a n o p t i m i z e d E A I P r o j e c t m e t h o d o l o g y a n d pr o d u c t
evaluation framework based on work experience with large
Fortune 500 companies across industry domains and
geographies.
Wipro is one of the first IT consulting organizations to
recognize and develop the expertise required to implement
integration solutions using EAI technology. This has helped
W i p r o i m p l e m e n t b u s i n e s s c r i t i c a l E AI s o l u t i o n s f or a n u m b e r
of customers, develop methodology, standards and templates
to speed up project implementations.
Wipro's service offerings in EAI provides the following clear
cut benefits to any business:
Reduces systems/IT total cost of ownership

Maximizes investments in existing systems

I m p l e m e n t s b u s i n e s s c h a n g e i n u n d e r l yi n g i n f o r m a t i o n
technology systems
P r o v i d e s g l o b a l e n t e r pr i s e v i s i b i l i t y of i n f or m a t i o n a n d
business processes
 E x t e n d s s u p p l y c h a i n vi s i b i l i t y

 TECHNOLOGY INFRASTRUCTURE SERVICES

With IT infrastructure becoming the backbone of most

businesses, IT infrastructure availability has become a
m i s s i o n - c r i t i c a l n e e d f o r a n y g l o b a l e n t er p r i s e s . W i t h t w o
d e c a d e s o f e x p e r i e n c e i n p r o v i d i n g I T I n f r a s t r u c t ur e s o l u t i o n s
a n d o p e r a t i o n s s u p p o r t t o l ar g e e n t e r p r i s e s , W i p r o i s a
pioneer in the Multi-site service delivery model with its
O f f s h o r e S u p p o r t C e n t e r s t o pr o v i d e a b a s e f o r e n t er p r i s e s t o
i n c o r p o r a t e F o l l o w t h e S u n r e m o t e m a n a g e m e n t s t r a t e g i e s f or
IT operation.

Product design services

• Hardware Design
• System Software Development
• Testing, Verification and Validation
• Support Services
 PRODUCT DESIGN SERVICES OF WIPRO

A s p r o d u c t m a n u f a c t u r e r s a n d p l a t f o r m v e n d or s a c r o s s t h e
world, strive to make better products with shorter
development cycles and reduced total cost of ownership,
Wipro Technologies partner with them to pr o v i d e
comprehensive solutions in product lifecycle management and
p r o d u c t r e a l i z a t i o n . I n a n ar e n a w h e r e o u t s o u r c i n g i s s t i l l i n
i t s n a s c e n t s t a g e s , W i pr o i s o n e o f t h e l ar g e s t p r o d u c t
development outsourcing companies in the world and have
partnered with over 100 technology customers in the last
twelve y e ar s .

Their Product Design Services portfolio includes solutions

a c r o s s t h e s p e c t r u m . w i pr o ’ s s e r v i c e of f e r i n g ar e

HARDWARE DESIGN
 ASIC design
 SoC design
 FPGA based design

ASIC Design

A t W i p r o ' s VL S I D e s i g n C e n t e r , e x e c u t i o n o f pr o j e c t s
encompassing architecture, design, implementation,
verification, integration, physical design, silicon validation
and support for product engineering of ASIC and SoC Designs
is done.

W i p r o ’ s e x t e n s i v e p o r t f o l i o of d e s i g n w i n s i n c l u d e s d e s i g n s
up to 0.13 u geometries, operating at up to 1 GHz, design
sizes in multi-million gates and having pin-counts in excess
of 1200 pins on a variety of packages. Wipro is a "pure-play
d e s i g n h o u s e " a n d h a v e t a r g e t e d d e s i g n s t o a r a n g e of pr o c e s s
t e c h n o l o g i e s a n d l i b r a r i e s . L i k e w i s e , W i p r o’ s t o o l s e x p e r t i s e
spans the leading EDA tool families of Cadence, Mentor
G r a p h i c s , S y n o p s y s a n d o t h er s .
Wipro’s design capability includes:
Architecture and Design
• Architecture definition,
• Modeling and Analysis
• HW-SW Co-design
Design Methodology & Flow
• Design Methodology Consulting
• Tools Flow Setup
• S o C C o - d e s i g n P l a t f or m
• S o C R a p i d P r o t o t y p i n g P l a t f or m
• IP Qualification
Functional Verification
• Planning, Setup and Execution
• H D L / C / H V L , S i n g l e or m i x e d m o d e
• Automated testbench creation and test execution
• Assertion based verification
• HW Prototyping Board design
Design Implementation
• RTL coding in Verilog/ VHDL
• DFT Logic Insertion and Optimization
• C h i p V i r t u a l P r o t ot y p i n g
• Hierarchical or flat Physical design
• Physical Synthesis / Optimization
• Signal Integrity Issue Prevention, Analysis and Repair
• Physical Verification
• Static Timing Analysis
• Logic Equivalence Checking
• ATPG/ test vector generation
Silicon Validation
• Interface to Foundary, Test and Package Houses
• D i a g n o s t i c s a n d f i r m w ar e
• Validation Board design
Product Engineering Support

SOC Design

SYSTEM-ON-CHIP
Time-to-market pressures and the need for integrating
more functions in silicon is fueling the SoC market's
g r o w t h . A t W i p r o , p e o p l e l e v e r a g e on a n e x t e n s i v e
i n t e l l e c t u a l p r o p e r t y ( I P ) p o rt f o l i o , s y s t e m s k n o w l e d g e a n d
experience with technologies like ARM to target specific
v e r t i c a l m a r k e t s w i t h S y s t e m - o n - C h i p s o l u t i on s t h at m e e t a
superset of application needs.
They have translated a decade of VLSI design experience into
a proven design methodology for complex SoCs.
Wipro's SoC Center can jump-start System-on-chip designs
w i t h i t s p r o d u c t - r e a d y S o C A r c h i t e c t ur e P l a t f o r m ( S o C -
R A P T o R ™ ) t h a t p r o v i d e s e a r l y - t o- m a r k e t , h i g h p e r f o r m a n c e
design capabilities with the best chances of first-time silicon
success. Wipro is an ARM-approved third party design center
u n d e r t h e A R M A T A P ™ T e c h n o l o g y A c c e s s P r o gr a m .
Wipro’s portfolio of services:
• Comprehensive SoC design and implementation
• R e e n g i n e e r i n g a n d r e t ar g e t i n g s e r v i c e s
• SoC Peripheral block designs
• Core technology licensing
• E m b e d d e d S o f t w a r e ( O S P o r t , B o o t C o d e , D r i v er s ,
Firmware, Application Software)

A platform based solution such as SoC - RAPToR

c o n s o l i d a t e s t w o k e y r e q u i r e m e n t s of m a r k e t r e a d i n e s s a n d
design flexibility. By using a predefined platform, the design
team starts from a previously synthesized and verified set of
functions.
• R e d u c e s o v e r a l l d e s i g n t i m e , t h u s g a i n i n g t i m e - t o- m a r k e t
advantage.
• A design that can be customized to meet application
s p e c i f i c n e e d s b y a d d i n g or r e m o v i n g a n y o f t h e
v a l i d a t e d c o m p o n e n t s o r b y a d d i n g 3r d p a r t y b l o c k s .
• U s e r c o n f i g u r a b i l i t y a n d d e s i g n f l e x i b i l i t y t o pr o v i d e
product ready reference architectures for digital audio
players, handheld devices digital cameras and other
consumer applications.

FPGA

Wipro offers FPGA Designs along with our Board Design.

O u r V L S I t e a m h a s g o o d e x p e rt i s e i n d e s i g n i n g M u l t i -
M i l l i o n g a t e F P G A s t o t e s t t h e c o m p l et e l o gi c f u n c t i on a l i t y
i n a s y s t e m e n v i r o n m e n t m u c h b e f o r e t h e m a n u f a ct u r i n g
phase

W i t h i n c r e a s i n g C o m p l e x i t y o f I C d e s i g n s , t h e n e e d f or
thorough design verification to ensure first time silicon
success is inevitable. In order to ensure Logic functionality in
a System environment, Wipro’s VLSI team o f f er s the
following

Proven Expertise in complex FPGA Designs

• Extending upto 1.5MN ASIC gates (XCV4000 device)
• D D R S D R A M i n t er f a c e o p e r a t i n g a t 1 6 0 M H z
implemented in Virtex FPGA
• U s e o f V e r i l o g / V H D L f or D e s i g n E n t r y
• P h y s i c a l S y n t h e s i s b a s e d f l o w f or h i g h f r e q u e n c y d e s i g n s

E x p e r i e n c e i n w o r k i n g o n v a r i o u s l e a d i n g F P G A v e n d or s
• E x p e r i e n c e i n X i l i n x , A l t er a , A c t e l D e v i c e s
• E x p e r i e n c e i n V i r t e x , A p e x S er i e s o f D e v i c e s
• XPERTS Partnership with Xilinx

D e f i n e d a n d p r o v e n F P G A d e s i g n m e t h o d ol o g y & G u i d e l i n e s -
EagleWision
• E s t a b l i s h e d g u i d e l i n e f or F P G A s e l e c t i o n
• Proven methodology for timing closure
• Proven techniques for area optimization and fitment
• E s t a b l i s h e d G u i d e l i n e f or A S I C t o F P G A C o n v e r s i o n
• Wipro's Verification Environment Creation Tool - WAVe
• Reusable RTL cores and verification components

Other Services offered are:-

• Board Design
• ASIC Design
• Turnkey System Design
• Firmware and Software Development

♦ SYSTEM SOFTWARE DEVELOPMENT

• Operating Systems
• Device Driver Development
OPERATING SYSTEMS
W i p r o h a s o v e r a d e c a d e of e x p e r t i s e i n d e v e l o p i n g s o l u t i o n s
and services around various operating systems such as:
• Unix
• Windows
• Mac
• RTOS
• P r o p r i e t a r y O S o f o ur c u s t o m e r s
Wipro has a strong focus on Linux
Wipro’s offerings include
• P o r t i n g OS
• Adapter firmware
• D e v i c e d r i v e r s - d i s k , t er m i n a l , n e t w o r k , pr i n t e r
• P r o t o c o l s t a c k s - T C P / I P , X 2 5 , AT M , F R , O S I
• Network Management - Cybermanage, HP-OV
• Middleware - Database Engine, DCE, X-windows, WIN
• Verification test suites
• Performance tuning
• 64 bit migration
• Clustering and fault tolerant computing

DEVICE DRIVER DEVELOPMENT

W i p r o h a s e x p e r t i s e i n d e v e l o p i n g d e v i c e dr i v e r s f o r v a r i o u s
devices for several clients. They have developed over 200
Drivers on multiple platforms such as
• Host based - UNIX, Linux, Windows
• E m b e d d e d - V x W or k s , p S O S , L i n u x , W i n C E
• M u l t i p l e Ar c h i t e c t u r e s : W D M , N D I S , K e r n e l m o d e ,
H B A , GL D , I L D
• Performance tuning through multithreading
T h e y h a v e d e v e l o p e d dr i v e r s f o r I n t e r f a c e s & D e v i c e s
like
1394 (OHCI Compliant), USB, DVB
Driver for printers, scanners and MFP
Storage: Intelligent PCI SCSI, FC, RAID
 N e t w o r k i n g : F a s t E t h e r n e t , F D DI , G i g a b i t , T o k e n R i n g ,
IR, ATM, Link aggregation
T h e y h a v e e x e c u t e d a d i v e r s e r a n g e o f p r o j e c t s f or l e a d i n g
peripheral vendors like EPSON, Toshiba, SHARP and Canon.

♦ TESTING, VERIFICATION AND VALIDATION

♦ Interoperability testing
Verification & Validation
♦
♦ Systems Integration

Interoperability testing

Wipro’s Interoperability and testing business unit focuses on

h e l p i n g c u s t o m e r s t a k e d e f e c t f r e e , f e a t u r e- r i c h n e w p r o d u c t s
to market in as short a time as possible. Wipro’s Global
V e r i f i c a t i o n C e n t e r s a c t a s s e c u r e , v i r t u a l e x t e n s i o n s of c l i e n t
e n v i r o n m e n t s — o f f er i n g s i g n i f i c a n t t i m e a n d c o s t
a d v a n t a g e s . W i p r o a l s o o f f e r o n s i t e v er i f i c a t i o n s e r v i c e s
where skilled teams
Compliment client resources
W i p r o ’ s v e r i f i c a t i o n a n d v a l i d at i o n s e r v i c e s c o v e r :
Functional and parametric testing
Regression testing
Feature and Product testing
Simulated load performance testing
Compatibility testing
Customer acceptance testing
Test management

T h e f o l l o w i n g i s a s n a p s h o t o f pr o j e c t s W i p r o h a v e e x e c u t e d
in this area:
E s t a b l i s h m e n t o f a v e r i f i c a t i o n l a b f o r a N or t h A m e r i c a n
 Telecom major for ongoing verification of their Optical
network products
E s t a b l i s h m e n t o f a G S M t e s t l a b f or a g l o b a l w i r e l e s s
e q u i p m e n t d e s i g n e r f or N e t w o r k e l e m e n t s t e s t i n g i n c l u d i n g ,
Regression Testing, Test Automation and Network Simulation
 D e s i g n a n d d e v e l o p m e n t o f d i a g n o s t i c s o f t w ar e f or a n
AT M c o n c e n t r a t o r pr o d u c t f or t h e w o r l d l e a d e r i n
Datacom
 End-to-end verification responsibilities on an ongoing
basis for the software releases of a public carrier switch
f o r a N o r t h A m e r i c a n T e l e c o m e q u i p m e n t v e n d or
 V e r i f i c a t i o n s e r v i c e s f or t h e w o r l d l e a d e r i n D e s k t o p
applications

SYSTEM INTEGRATION
Its never been more challenging building solutions with
myriad of technology choices supporting an ever-dynamic
business environment
T h e B r e a d t h a n d D e p t h of o u r S y s t e m s I n t e g r a t i o n
Capabilities enables Wipro to leverage customer’s IT
investments, minimize their risk and deliver complete systems
integration services and solutions addressed to customer’s
unique business needs.
Wipro combine complex technologies together with their
p r o v e n p r o c e s s e s t o m a x i m i z e c o m p a t i b i l i t y , i n t e r o p er a b i l i t y
a n d e n t e r p r i s e w i d e i n f o r m a t i o n i nt e g r a t i o n .
Wipro’s Systems Integration portfolio offers:
• Architect, Integrate and Manage custom application and
information infrastructures
• I n t e g r a t i o n o f S o f t w a r e a n d H ar d w a r e c o m p o n e n t s
• Network Integration
• Enterprise Application Integration
• Legacy to Web Migration

SUPPORT SERVICES
Technology infrastructure services
With IT infrastructure becoming the backbone of most
businesses, IT infrastructure availability has become a
m i s s i o n - c r i t i c a l n e e d f o r a n y g l o b a l e n t er p r i s e s . W i t h t w o
d e c a d e s o f e x p e r i e n c e i n p r o v i d i n g I T I n f r a s t r u c t ur e s o l u t i o n s
a n d o p e r a t i o n s s u p p o r t t o l ar g e e n t e r p r i s e s , W i p r o i s a
pioneer in the Multi-site service delivery model with its
O f f s h o r e S u p p o r t C e n t e r s t o pr o v i d e a b a s e f o r e n t er p r i s e s t o
i n c o r p o r a t e F o l l o w t h e S u n r e m o t e m a n a g e m e n t s t r a t e g i e s f or
IT operations
 Business process outsourcing

Customer Interaction Services

• Finance and accounting services
• Payment services
• Industry Administration Services
• HR Processing services
• Supply chain services
• Knowledge services
 BUSINESS PROCESS OUTSOURCING – BPO

As organizations around the world strive to improve the

quality of their processes while managing their bottom lines,
Business Process Outsourcing has become the new imperative.
Wipro Spectra mind, India's largest third-party offshore BPO
provider, partners with their clients to provide a full spectrum
of BPO services covering all five levels:
Data entry
Rules-set processing
Decision-making
Direct customer interface
Expert knowledge services

Wipro further club its vast IT solutions experience of two

d e c a d e s a n d a d i v e r s e d o m a i n e x p e r t i s e t o s e r v e F or t u n e 5 0 0
c u s t o m e r s w o r l d w i d e . F or e x a m p l e , a l e a d i n g F or t u n e g l o b a l
P C m a n u f a c t u r e r c h o s e W i pr o S p e c t r a m i n d f or o u t s o u r c i n g
technical support to achieve significant cost savings while
improving and maintaining the quality of service delivery to
its customers

Wipro’s Business Process Outsourcing portfolio

includes end-to-end solution s across a spectrum of
industries

SERVICE OFFERING
♦ Customer Interaction Services
T h e c o s t o f a c q u i r i n g a n e w c u s t o m e r i s f i v e t i m e s t h e c o s t of
r e t a i n i n g a n o l d o n e . A n d h e n c e i t i s i m p or t a n t t h a t y o u r
customer interaction is managed in the best possible way.
C u s t o m e r I n t e r a c t i o n S e r v i c e s a t W i pr o a r e t a i l o r e d t o
provide superior customer interaction and hence leverage
e v e r y c u s t o m e r r e l a t i o n s h i p t o t h e f u l l e s t . W i pr o ’ s p or t f o l i o
includes a whole gamut of customer facing offerings
i n c l u d i n g 2 4 / 7 c u s t o m e r s u p p o r t t h r o u g h v o i c e ( i n- b o u n d a n d
o u t - b o u n d c a l l s ) , e - m a i l a n d w e b m e d i u m s , t e l e m ar k e t i n g
services, technical support services and employee IT helpdesk
services. Wipro serves m u l t i pl e industries including
insurance, banks, financial services companies, retailers and
OEM's.
C l i c k o n t h e l i n k s b e l o w t o v i e w e a c h s e r v i c e o f f er i n g i n
detail:
Customer Support Services
Telemarketing Services
Technical Support Services
IT Help Desk Services

BENEFITS
The key benefits of using Wipro’s customer interaction
services include:
Improved customer service levels
Reduced customer support/marketing costs
Higher sales conversion rate
Enhanced flexibility to manage service peaks and
troughs, product lifecycles
H o m o g e n e o u s , c l e a r l y d e f i n e d pr o c e s s e s a c r o s s
geographies
G r e a t e r c o v e r a g e a n d n u m b e r o f i nt e r a c t i o n s w i t h
customers
CUSTOMER SUPPORT SERVICES

W i p r o ’ s c u s t o m e r s e r v i c e of f e r i n g s a i m s a t cr e a t i n g a v i r t u a l
customer service center to manage customer concerns and
queries through multiple channels including voice, e-mail and
c h a t o n a 2 4 / 7 b a s i s . E x a m p l e s of t h i s i n c l u d e c u s t o m e r s
calling to check on their order status, customers calling to
check for information on products and services, customers
calling to verify their account status, customers calling to
check their reservation status etc.

TELEMARKETING SERVICES
W i p r o ’ s t e l e s a l e s a n d t e l e m ar k e t i n g s e r v i c e s t a r g e t
interaction with potential customers for "prospecting" i.e.
e i t h e r f o r g e n e r a t i n g i n t e r e s t i n p r o d u c t s a n d s e r v i c e s , or t o
up-sell and cross-sell to an existing customer base or to
c o m p l e t e t h e s a l e s p r o c e s s o n- l i n e . E x a m p l e s of t h i s s e r v i c e
include outbound calling to sell wireless services for a
telecom provider, outbound calling to retail households to sell
leisure holidays, outbound calling to existing customers to
s e l l a n e w r a t e c a r d f o r a m o b i l e s e r v i c e pr o v i d e r o r o ut b o u n d
calling to sell credit/debit cards
 TECHNICAL SUPPORT SERVICES

W i p r o ’ s t e c h n i c a l s u p p o r t o f f er i n g s i n c l u d e r o u n d- t h e - c l o c k
t e c h n i c a l s u p p o r t a n d p r o b l e m r e s o l u t i o n f o r OE M c u s t o m e r s
a n d c o m p u t e r h a r d w a r e , s o f t w a r e , p e r i p h er a l s a n d I n t er n e t
infrastructure manufacturing companies. These include
installation and product support, up & running support,
troubleshooting and Usage support. Examples of this service
i n c l u d e c u s t o m e r s c a l l i n g t o r e s o l v e a pr o b l e m w i t h t h e i r
home PC, customers calling to understand how to dial up to
their ISP, customers calling with a problem with their
software or hardware.

EMPLOYEE IT HELP-DESK SERVICES

W i p r o ’ s e m p l o y e e I T h e l p - d e s k s e r v i c e s pr o v i d e t e c h n i c a l
p r o b l e m r e s o l u t i o n a n d s u p p o r t f or c o r p o r a t e e m p l o y e e s .
Examples of this service include level 1 and 2 multi-channel
support across a wide range of shrink wrapped and LOB
a p p l i c a t i o n s , s y s t e m p r o bl e m r e s o l u t i o n s r e l a t e d t o d e s k t o p ,
notebooks, OS, shrink-wrapped products, connectivity etc.,
office productivity tools support including browsers and mail,
new service requests, product usage queries, IT operational
issues, routing specific requests to designated contacts and
remote diagnostics (password reset, desktop control).

♦ FINANCE AND ACCOUNTING SERVICES

F i n a n c e & A c c o u n t i n g S er v i c e s p r o v i d e d b y W i pr o r a n g e s
from general accounting to specialized services such as
treasury and cash management services.

THEIR OFFERINGS INCLUDE:

Billing services
Account payables
Account receivables
 General accounting
Tax management
Treasury & cash management

Benefits
One stop-shop for all finance & accounting services
Lower finance & accounting overheads
Gr e a t e r a c c u r a c y a n d f a s t e r p r o c e s s i n g
Optimized collections, tax management, risk management,
financial reporting etc.
Leverage Wipro domain expertise in finance

♦ PAYMENT SERVICES

W i p r o ’ s p a y m e n t P r o c e s s i n g S e r v i c e of f e r i n g s f a l l u n d er t h e
purview of back office operations and they can operate
v i r t u a l l y a n y l a b o r - i n t e n s i v e p a y m e n t pr o c e s s , e v e n t h o s e t h a t
are unique to your industry. their services here include loan
p r o c e s s i n g , c l a i m s p r o c e s s i n g , a p p l i c a t i o n pr o c e s s i n g , c r e d i t
and collections, reconciliations, accounts payable, time and
expense re-imbursement, v e n d or payments, benefits
administration, payroll and other industry specific functions.
Their offerings include Check Processing
Credit/Debit Card Processing
Other Payment Services

Benefits

Reduce payment-processing costs

Reduce payment-processing time
Greater quality and accuracy of payments

♦ INDUSTRY ADMINISTRATION SERVICES

W i p r o ’ s i n d u s t r y a d m i n i s t r a t i o n s e r v i c e s pr o v i d e t r a n s a c t i o n
processing to diverse industries in the service sector where
large transaction processing takes place on a routine basis.
These include industries like insurance, banking, financial
services, mortgage etc.
W i p r o ’ s s e r v i c e o f f e r i n g i n t h i s ar e a i n c l u d e s : -

Insurance Processing

Mortgage Processing
Benefits
Leverage industry/domain expertise
Reduce transaction processing costs
Reduce transaction processing time
Gr e a t e r q u a l i t y a n d a c c u r a c y o f t r a n s a c t i o n s

Insurance Processing

Our insurance processing services provide specialized

solutions to the insurance sector and support critical business
processes applicable to the industry right from new business
a c q u i s i t i o n t o p o l i c y m a i n t e n a n c e t o c l a i m s pr o c e s s i n g .

These include:

New Business Acquisition

Inbound/outbound sales
Initial Setup
Inbound/outbound sales
Initial Setup
Case Management
Underwriting
Risk assessment
Policy issuance
Policy Maintenance

Record Changes- Name, Beneficiary, Address

 Collateral verification
Surrender
Audits & Reinstatement
Accounts Receivable
Accounting & Reconciliation
Claim Overpayment
Customer service - voice/email

Claims Processing

Claim Set Up
Eligibility
Duplication
Validate Reserves
Medical Supplemental
Provider Excess Reinsurance
Specific Excess Reinsurance
Adjudication
Account Settlement

Mortgage Processing

O u r m o r t g a g e p r o c e s s i n g s e r v i c e s of f er c o m p r e h e n s i v e
solutions to the mortgage sector mapping the complete
industry business processes ranging from business acquisition
services to collections. These include:

New Business Acquisition

Inbound/outbound enquiries
Loan form data entry
Collateral checks
Appraisal Title Checks
Credit checks
Property valuation
Title checks
Property Insurance checks
Legal clearances
Underwriting Disbursement

Credit evaluation
Appraisal amount
Checks for all other supporting
Money disbursement
Billing
Servicing Collections Maintenance

Early and overdue collection calls

Asset Management
Overdue payments processing
Accounting and reconciliation

HR PROCESSING SERVICES

Knowledge organizations today realize that employees are the

back-bone of the enterprise and hence it is imperative that
employee processes, especially those impacting employee
relations and employee satisfaction need to be managed well.
We provide a comprehensive suite of HR Processing services
ranging from payroll services to benefits administration to
p e r s o n n e l a d m i n i s t r a t i o n , hi r i n g , r e cr u i t m e n t a n d t r a i n i n g .
Our HR offerings include

Payroll services
R e c e i p t a n d a n a l y s i s of p a y r o l l d a t a
R e p o r t i n g a n d p a y m e n t o f p a yr o l l t a x e s
Issuing payments (via check or electronic payment) and reports
to employees
I s s u i n g p a y m e n t s t o t h i r d p a r t i e s ( f or e x a m p l e , e m p l o y e e I R A s )
and reporting of data to end user

Benefits administration
D i s t r i b u t i o n o f h e a l t h c a r e a n d r e t i r e m e n t p l a n i nf o r m a t i o n
Managing eligibility
A n s w e r i n g q u e s t i o n s r e g a r d i n g c o v er a g e
 Leave tracking
M a i n t a i n i n g r e t i r e m e n t e a r ni n g h i s t o r i e s , e n r o l l m e n t s ,
retirement or vested rights estimates, and benefits termination
administration
Personnel administration
Employee relations
Employee life cycle
Employee communication
Bringing new hires on board
Relocation and expatriation administration
Labor management and local compliance issues

Personnel administration
Employee relations
Employee life cycle
Employee communication
Bringing new hires on board
Relocation and expatriation administration
Labor management and local compliance issues (such as
working time directive)

Education and Training

Training needs identification
Training administration
Specialized training requirements

Benefits
Higher employee satisfaction levels
 Lower HR and Recruitment overhead
Less employee turnover
H i g h e r y i e l d r a t e s a n d s h o r t er h i r i n g t i m e s

SUPPLY CHAIN SERVICES

Supply chain management is a crucial tool for companies
today to control their bottom lines and hence improve
profitability. Wipro provide supply chain services across the
complete material management lifecycle ranging from raw
material sourcing to finished goods handling to retailing
solutions. Supply chain services include:
Inventory Management
Direct Procurement
Transportation Administration
Logistics and Dispatch

Benefits
Better supply chain/inventory management
Services right across the supply chain spectrum
B o t t o m l i n e s a v i n g s a n d l e s s e r p r o c ur e m e n t c o s t s
Shortening of the delivery cycle

KNOWLEDGE SERVICES
Knowledge Services from Wipro cover the entire data
management needs ranging from data entry to data analysis
and subsequent decision support through data mining. Wipro
a l s o p r o v i d e R & D i nf r a s t r u c t u r e a n d s u p p o r t s e r v i c e s .
Examples of this service include assisting a pharmaceutical
c o m p a n y i n i t s n e w d r u g d i s c o v e r y t hr o u g h o u t s o u r c i n g
arrangement of its R&D lab, providing vertical specific
e n g i n e e r i n g a n d d e s i g n s u p p o r t f or a u t o m o b i l e s e t c .
Benefits
Productivity enhancements in terms of data processed/output
C o s t s a v i n g s p e r R & D pr o j e c t
High Quality engineering and design support
 CHAPTER-5

ANALYSIS &
FINDINGS

WIPRO’S ROLE BEYOND BUSINESS

As a responsible corporate citizen, Wipro is deeply committed
t o t h e s o c i e t y , i n w h i c h i t l i v e s a n d w or k . T h i s c o m m i t m e n t
takes the form of many initiatives. Some are outlined here:

Applying Thought in schools

T o W i p r o , t h e f u t u r e o f t h e s o c i e t y d e p e n d s o n t h e a b i l i t y of
i t s c h i l d r e n t o t h i n k a n a l y t i c a l l y a n d cr e a t i v e l y , a n d b e
lifelong learners. Wipro believes that the conventional
e d u c a t i o n s y s t e m i s n ot e q u i p p i n g c h i l d r e n w i t h s u c h
abilities. Children must acquire the skill of how to learn,
r a t h e r t h a n b e i n g o v e r w h e l m e d w i t h a l a r g e a m o u n t of
i n f o r m a t i o n , a n d m u s t e n j o y t h e p r o c e s s of l e a r n i n g , s o t h a t
what is learnt is retained.
T h e m i s s i o n o f t h e ' W i p r o A p p l y i n g T h o u g h t i n S c h o ol s '
program is enhancing creativity and problem solving skills
among children by catalyzing systemic changes. Recognizing
t h a t t h e t e a c h e r h a s t h e m o s t pr o f o u n d i n f l u e n c e o n a c h i l d ' s
l e a r n i n g a b i l i t y , a t t h e h e a r t o f W i p r o ’ s pr o g r a m i s t e a c h e r
e m p o w e r m e n t a n d r e - s k i l l i n g . T h e t e a c h e r r e - s k i l l i n g p r o gr a m
w a s l a u n c h e d i n M a y 2 0 0 1 , t o p r o vi d e c o m p r e h e n s i v e t r a i n i n g
on innovative teaching and assessment methods, and support
their active implementation within the classroom. Begun first
in Bangalore, its success has enabled Wipro to take it forward
to other cities in India.
W i p r o i s r e a c h i n g o u t t o p ar e n t s i n a n a t t e m p t t o c h a n g e t h e i r
w o r l d - v i e w o f t h e p u r p o s e of e d u c a t i o n . A pr o g r a m t o t r a i n
parents is being put together, to enable them to help their
children acquire life skills, and support the changes being
brought about in the school.
The school management, including the Principal, is the
i n t e g r a l p a r t o f t h e p r o gr a m t o b r i n g a b o u t s y s t e m i c c h a n g e s
w i t h i n t h e s c h o o l t o cr e a t e a n e n v i r o n m e n t f or q u a l i t y
education. Wipro is helping the school management recognize
specific systemic changes and assist in its implementation. As
the program scales up, Wipro would lead changes in the
c u r r i c u l u m a n d e x a m i n a t i o n s y s t e m . F or a c c e l e r a t i n g t h e
systemic changes at the national level, W i pr o F o r u m o n
q u a l i t y i n e d u c a t i o n h a s b e e n l a u n c h e d . T h e f or u m i s i n t e n d e d
t o w o r k a s a p l a t f o r m f or s h a r i n g i d e a s a n d a s a p r e s s u r e
group to bring about systemic changes.
Promoting mind leaders
At Wipro, a natural extension of "Applying Thought" was to
promote the many talented youngsters in India, in the field of
c h e s s . W h i l e W i p r o t o o k m a n y p r om i s i n g y o u n g s t e r s u n d e r
t h e i r w i n g , t h e i r a m b i t i o n s a w f r u i t i o n w h e n P H a r i kr i s h n a , a t
1 5 , b e c a m e I n d i a ' s y o u n g e s t c h e s s G r a n d m a s t e r . H i s v i c t or y
bore testimony to the fact that "Applying Thought" is not just
a business philosophy, but also an approach to success in all
h u m a n e n d e a v o r , b e i t a t w or k o r p l a y . T h i s h a s f u r t h er
s t r e n g t h e n e d W i p r o ’ s r e s o l v e t o m a k e I n di a a c h e s s
superpower. And thus, Wipro is nurturing five more budding
talents in the future.
Wipro is highly sensitive to the impact of their business
activities on environment and society. This is reflected in the
m e a s u r e s t a k e n t o m o n i t or a n d c o n t r o l r e s o u r c e s a n d a c t i v i t i e s
that interact with nature and people

Environment, health and safety policy

W i p r o i s c o m m i t t e d t o p r o v i d i n g a s a f e a n d h e a l t h y w or k
environment to all the employees and associates. This is done
with the help of suitable management systems that are aimed
at:
 Prevention of accidents
 Conservation of natural resources
 Prevention of pollution and hazards
 Compliance with legislation and regulations that are
relevant to our organization
 D e v e l o p m e n t o f s a f e w o r k pr a c t i c e s b y r e g u l a r t r a i n i n g t o
employees and support staff
 P e r i o d i c r e v i e w o f s y s t e m s a n d pr o c e s s e s a i m e d a t
continual improvement

Wipro’s efforts to improve their standards continuously and

p u t a n e f f e c t i v e E n v i r o nm e n t a l M a n a g e m e n t S y s t e m ( E M S ) i n
place has resulted in them being awarded the ISO 14001
certification.
T h i s i n e f f e c t c e r t i f i e s t h a t W i pr o a s a n o r g a n i z a t i o n h a s a
s e r i e s o f i n t e r n a t i o n a l s t a n d a r d s f or E M S , v o l u n t a r y s t a n d a r d s
that establish and objectively evaluate EMS, 'Process
Standards' and not just ' P e r f or m a n c e Standards', a
s t a n d a r d i z e d a n d i n t e r n a t i o n a l l y r e c o g n i z e d b l u e pr i n t f or
e f f e c t i v e E M S a n d a f r a m e w or k f or s e t t i n g a n d e s t a b l i s h i n g
EMS.

Wipro environment initiatives are: -

W i p r o ' s E M S i n i t i a t i v e s a r e d e s i g n e d f or o p t i m u m u t i l i z a t i o n
o f n a t u r a l r e s o u r c e s a n d c o n s t a n t m o n i t or i n g o f e n v i r o n m e n t a l
impact while providing service.
Some of the initiatives under this umbrella include:

Energy audit/Energy conservation

Water management
Land contamination management
Waste management
Employee health and safety
Adoption of parks
Effective stationery usage
Overcoming resource depletion

Benefits
The benefits of these initiatives are:

P r o d u c t s / s e r v i c e s a r e pr o c e s s e d u n d er a c o n t r o l l e d e n v i r o n m e n t
Reduction of energy consumption by 10%
 Better monitoring and control systems
Increased awareness among employees resulting in 38%
reduction in food wastage
Q u a r t e r - o n - q u a r t e r r e d u c t i o n of 1 0 % i n w a t e r c o n s u m p t i o n f r o m
conservation measures

WIPRO RATING

A t a t i m e w h e n p e r f o r m a n c e c a n b e t h e o nl y r e a l i n d i c a t o r o f
a company’s credentials, Wipro’s results speak for
themselves. Ranked India's most valuable company by
Business Today and 16th among the software services
companies in the world by Business Week, Wipro has had a
C u m u l a t i v e A n n u a l G r o w t h R a t e ( C A G R ) o f 5 0 % o v er t h e l a s t
f i v e y e a r s , e x h i b i t i n g s t a b i l i t y , p r o f i t a b i l i t y a n d g r o w t h r i g ht
from inception.
S t r o n g f u n d a m e n t a l s l i k e q u a l i t y , i n t e gr i t y , a n d s u p r e m e
c u s t o m e r s e r v i c e h a v e b e e n t h e dr i v e r s of W i p r o’ s gr o w t h .
W i p r o i s c o n v i n c e d a b o u t t h e l o n g- t e r m v a l u e p r o p o s i t i o n o f
the company - which is based on their technical depth, quality
l e a d e r s h i p a n d a n a t t r a c t i v e v a l u e f or m o n e y p r o p o s i t i o n .

DIVIDEND TRACK RECORD AT WIPRO

yea Shares Outstanding Dividend per share Total Dividend (Rs
r (million) (Rs ) m i l l i o n)

1989 1.84 2.5 4.6

1990 3.70 2.5 9.2
1991 3.70 2.5 9.2
1992 3.70 2.5 9.2
1993 7.40 2.5 18.4
1994 7.40 2.5 18.4
1995 15.30 2.5 38.20
1996 15.30 2.5 38.20
1997 15.30 2.5 38.20
1998 45.83 1.5 68.70
1999 45.83 1.5 68.70
2000 229.16 0.30 68.70
232.44
2001 0.50 116.22

WIPRO INNOVATION
One of the four values articulated in Wipro’s Promise statement, Wipro believe innovation is a critical factor
in fuelling our growth. At Wipro, innovation is defined as the implementation of a new idea that results in a
marketable product or service. This definition ensures that creative brilliance is converted to business realities
as a result of strong processes and focused initiatives.

Wipro has realized significant business value from targeted and focused innovation programs — the benefits
of which have been passed on to our customers. This enterprise-wide focus on innovation has led to important
self-sustaining initiatives that include Flow-Brix for the publishing industry and Home Gateway, Wipro’s
residential gateway solution. Wipro’s innovation process comprises:

Theme labs
At Wipro, innovation happens around selected core themes that are strategic to them. Each theme has a theme
lab targeted towards IP or component development. Some core themes that we have taken up include:

 Home networking
 K n o w l e d g e m a n a g em e n t & c o l l ab o r a t i o n

 Content commerce
Innovation council
Wipro’s Innovation council is a core team that takes ideas
from concept to solution. It has a unique approach that
involves "crossing gates". Thus, the first gate is the idea gate
where the idea originates. This is followed by the evaluation
g a t e w h e r e i t i s a n a l y z e d i n d e p t h . O n c e t hr o u g h t h i s g a t e , t h e
idea must go through the commitment gate, which allocates
r e s o u r c e s f o r t h e p r o j e c t . A t t h e d e v e l o p m e n t g a t e , t h e pr o o f
of concept is put up and the idea is expected to bring in the
first purchase order. Once the product is launched, it goes
t h r o u g h t h e v o l u m e g a t e f r o m w h e r e i t i s a b s o r b e d i n n or m a l
business.

Advisory board
Guiding Wipro’s innovation initiatives is an advisory board
that consists of top-notch academicians, industry experts and
leading consultants from India and abroad.

WIPRO INITIATES INNOVATION

The latest initiative from the Wipro group centers around

i d e a s t h a t c a n e v o l v e i nt o a p o t e n t i a l b u s i n e s s o p p o r t u n i t y .
Called `Innovation', the company's strategy for cultivating
c o r p o r a t i o n - w i d e i d e a s m a r k s t h e t h i r d c o r p or a t i o n - w i d e
exercise after Wipro branding and Six Sigma initiatives. In a
p l a n n e d i n i t i a t i v e ( w h i c h t o o k t w o y e ar s t o p u t t o g e t h e r ) , I T
player Wipro Infotech is all set to finetune and unleash its
`Innovation' programme the Phase Gate Process/Approach as
an instrument to expand business opportunities backed by
f r e s h i d e a s , e s p e c i a l l y i n t h e a r e a of o f f er i n g e n d - t o - e n d
customer satisfaction. Interestingly, Wipro Infotech says that
t h i s m e t h o d i s e x p e c t e d t o b e a k e y c o n t r i b u t or t o t h e
company's efforts to step up its consulting foray in the Indian
a n d A P A C m a r k e t . N o w t h e pr o c e s s i s d o n e a n d b ot h W i p r o
T e c h n o l o g i e s a n d W i pr o I nf o t e c h w i l l e a c h f i n e t u n e t h i s
p r o g r a m m e t o a r r i v e a t t h e i r s p e c i f i c p r o c e s s f or i n n o v a t i o n .
It's all about finding out the latent customer needs and
converting them into marketable services, said Wipro Infotech
general manager Anil K Jain.

With this, Wipro Infotech has put together a 20-member

special team who's sole responsibility will lie in generating
ideas based on market trends and customer requirements
w h i c h w i l l b o t h c o n t r i b u t e t o w a r d s b e t t er c u s t o m e r
s a t i s f a c t i o n a n d b e c o m e a r e v e n u e- g e n e r a t i n g b u s i n e s s
p r a c t i c e . T a k e f o r e x a m p l e , W i pr o I n f o t e c h ' s I T O p t i m i s a t i o n
practice. This practice which is now part of our consulting
b u s i n e s s w a s a r e s u l t of o u r I n n o v a t i o n p r o gr a m m e . W e
arrived at a formula, which could audit the customer’s
infrastructure and optimise it for him. This is now a regular
p a i d - f o r c o n s u l t i n g p r a c t i c e a t W i pr o I n f ot e c h , M r J a i n s a y s .
T h e w h o l e t e a m g e t s t o w o r k k n o w i n g f ul l y w e l l t h a t a
p a r t i c u l a r p r o c e s s m a y or m a y n o t w o r k . S o t h e i n h e r e n t r i s k
element is factored in and the top management commits
resources after understanding that.

O n t h e s p e c i f i c s o f t h e a p p r o a c h t h e e n t i r e p r o c e s s of
i d e a t i o n / i n n o v a t i o n i s d i vi d e d i n t o f i v e g a t e s s t a r t i n g w i t h t h e
Idea Gate where the ideation happens. This is followed by the
E v a l u a t i o n G a t e w h e r e t h e i d e a pr o p o s e d i s p u t t h r o u g h
rigorous analysis. Once an idea is passed on from this stage,
next follows the Commitment Gate where the resources to the
project are committed. Finally it's the Volume Gate where the
p r a c t i c e i s l a u n c h e d a n d b e c o m e s p a r t o f t h e n or m a l .

WIPRO’s VALUES
T h e i r v a l u e s a r e e x t r e m e l y i m p or t a n t t o t h e m a n d f o r m t h e
b e d r o c k o f t h e i r v i s i o n a n d p l a n s . V a l u e s a r e a n i n t e gr a l p a r t
of Wipro culture and present a common face to our customer.
The four Wipro values: Human Values, Integrity, Innovative
S o l u t i o n s a n d V a l u e f o r M o n e y ar e e n c a p s u l a t e d i n t h e i r
p r o m i s e t o t h e c u s t o m e r a n d i n o ur i d e n t i t y .
T h e s e v a l u e s s h a p e o u r t h i n k i n g , o u r b e h a v i o u r , o u r c u l t ur e
a n d h o w w e c o m e a c r o s s t o o ur c u s t o m e r s , p a r t n e r s a n d t o t h e
world at large.
 CHAPTER-6

CONCLUSION &
SUGGESTIONS
 CONCLUSION

A t W i p r o S p e c t r a m i n d , o ur y e a r s of e x p e r i e n c e w i t h t h e
w o r l d ' s l e a d i n g c o m p a n i e s h a v e h e l p e d u s u n d er s t a n d h o w
technology can help global businesses meet their needs.
Wipro Spectramind Service Delivery Model
F o r B P O p r o j e c t s , W i p r o f ol l o w t h e W i pr o S p e c t r a m i n d
Service Delivery Model, which is a robustly defined
framework to manage the complete BPO process migration
and transition management and has been developed based on
t h e e x p e r i e n c e g a i n e d f r o m m i gr a t i n g m o r e t h a n 3 9 0 r e m o t e
b u s i n e s s p r o c e s s e s t o I n d i a o v e r t h e p a s t t e n y e ar s . T h i s
p r o v e n s e r v i c e t r a n s f e r p l a t f or m i s d e s i g n e d t o e n s u r e pr o c e s s
i n t e g r i t y a n d m i n i m i z e i n h er e n t m i g r a t i o n r i s k s .
The model includes a tried and tested Transition Toolkit to
s u p p o r t t r a n s i t i o n m a n a g e m e n t b y e n s u r i n g t h a t t h er e i s a
documented methodology with formats, tools, guidelines and
past learning’s in place to aid the transition team in de-
risking the transition of a customer's processes and reducing
the pain of migration as much as possible. A coordinated
project management system captures critical client
d o c u m e n t a t i o n a n d i n c or p o r a t e s a n e x t e n s i v e k n o w l e d g e b a s e
that assists the transition management team in understanding,
duplicating, and migrating mission-critical business
processes.
The model has four key stages, as shown in the diagram below
and the objectives, activities, skills and responsibilities at
each stage are different
 SUGGESTIONS

W i t h a r e l e n t l e s s f o c u s o n q u a l i t y & pr o c e s s e s , W i p r o h a s s e t
international benchmarks in execution excellence that has
translated into measurable business benefits for their
customers. Wipro offer their clients the advantages of:

360-degree solutions
From strategy to execution, Wipro has the capabilities to
p r o v i d e t h e i r c u s t o m e r s w i t h s e a m l e s s , o n e- s t o p s o l u t i o n s . B e
i t g e t t i n g c l o s e r t o t h e i r c u s t o m e r s or g e t t i n g p r o d u c t s t o
m a r k e t , W i p r o a d d r e s s t h e e n t i r e s p e c t r u m of t e c h n o l o g y
needs.

Quality leadership
W i t h a n i n t e g r a t e d q u a l i t y a p p r o a c h of S i x S i g m a , S E I C M M i
Level 5, SEI CMM level 5, PCMM Level 5 and ISO 9000,
Wipro have set international benchmarks in quality. However,
they never lost sight of the fact that this focus on quality
must ultimately translate into benefits for their customers:
Post-release defects at 0.2 per KLOC, amongst the lowest in
the industry 91% projects completed on schedule as opposed
t o a n i n d u s t r y a v e r a g e of 5 5 %
98.5% requests serviced on time Productivity (loc/person
d a y ) o f 7 4 % a s o p p o s e d t o a n i n d u s t r y a v er a g e of 5 8 %

Measurable business results

T h e p r i m a r y d r i v e r f o r I T o u t s o u r c i n g i s v a l u e a n d W i pr o
f i r m l y b e l i e v e t h a t t h e d e l i v er y of t h i s v a l u e m u s t b e t h r o u g h
measurable business results. Wipro have consistently
exceeded customer expectations by delivering on calculable
p a r a m e t e r s , b e i t l o w e r c o s t s , q u i c k e r t i m e - t o- m a r k e t or
greater productivity.
75% faster time-to-market
35% cost savings
35% productivity enhancements

Proven track record

When Wipro talks about delivering value, they back it with a proven
track record that spans customers around the globe. Check these facts:
85% customer are "more than satisfied" with Wipro service 300
clients (50 of them are Fortune 500 companies)
Customer satisfaction index of 4.2 on 5.0 Largest order through
customer referral

WIPRO FLUID PLANS EXPANSION TO CHINA,

RUSSIA AND S.A.

E n c o u r a g e d b y t h e g o o d r e s p o n s e i t h a s g e n e r a t e d s o f ar i n
c e r t a i n o v e r s e a s m a r k e t s , W i pr o F l u i d P o w e r , t h e e n g i n e e r i n g
d i v i s i o n o f W i p r o t o d a y s a i d i t w o u l d e x p a n d o p er a t i o n s t o
C h i n a , S o u t h Af r i c a a n d R u s s i a . " W e a r e e x p l o r i n g s o m e
overseas markets like South Africa and Russia to sell our
products. Our next target will be China," WFP president M
Seethapathy Rao said.

W F P , o n e t h e o l d e s t d i v i s i o n s of i t s o l u t i o n s pr o v i d e r m a j o r
W i p r o , w a s t h e s e c o n d i n l i n e d ur i n g i t s t r a n s f o r m a t i o n f r o m
a c o n s u m e r d u r a b l e c o m p a n y t o i t m a j or . I t i s I n d i a ' s t o p f l u i d
power company with a leadership position in hydraulic
cylinders and truck tipping systems. They are already
exporting the bulk of our products to Japan, Thailand and
s o m e o t h e r c o u n t r i e s . A s p a r t of t h e s p e c i a l e m p h a s i s o n
e x p o r t s w e a r e a l s o e x p l o r i n g n e w m a r k e t s , " t h e pr e s i d e n t
said.

R a o s a i d t h e d i v i s i o n w a s n o w c o n t r i b u t i n g o v e r R s 1 0 0 cr o r e
in the total turnover of Wipro. About five per cent of this
came from exports. They hope that the share of exports in our
total turnover will be over 15 per cent during the next 18
months. Rao said WFP was perhaps the only company in the
f l u i d p o w e r b u s i n e s s i n I n d i a t o h a v e a s t r o n g i n- h o u s e d e s i g n
c e n t r e b a c k e d u p b y a c o m p r e h e n s i v e a n d m o d er n
manufacturing base supported by extensive quality systems
a n d a n a l l - I n d i a s u p p o r t n e t w o r k of s a l e s a n d s e r v i c e .
 BIBLIOGRAPHY
BOOKS:-

• K o t h a r i , C . R . R e s e a r c h M e t h o d ol g y , 3 r d E d i t i o n , 1 9 9 7 ,
Vikas Publication House Pvt. Ltd. , New Delhi.

Websites:-

www.wiprotechnologies.com

www.indiabulls.com

www.icicidirect.com