2273 Samuel Colt Court

Park City, Utah

435-901-3733
opentohope@me.com

Heather Horsley
EDUCATI ON
1986-1991
2014-2016

Bachelor of Science, Elementary Education; University of Utah

Masters in Instructional Design and Educational Technology;
University of Utah.

EMPLOYMENT
2009-Present Community Manager, The Open to Hope Foundation
Responsible for developing social media and content strategies that
drive growth of social and digital media programs; including YouTube,
Twitter Foursquare, flickr, vimeo and Facebook. Development, creation
and daily maintenance of youtube channel, and the editing and posting of
over 600 videos receiving over 200,000 views to date. Management and
daily maintance of social networking media for the foundation ensuring
real time conversation peer to peer. Create ads for facebook ads as well
as google ads to ensure search engine optimization. Collaborate with the
Executive Director and the Executive Editor to engage and retain visitors
to website and social networks. Work remotely with web-developer and
designer to keep site up to date. Encourage and promote over 250
contributors through the use of cross links and webinars as well as using
other social media strategies.

2010-2014

Social Media Coordinator, Snowed Inn Sleigh Company

Create and maintain social media platform which includes

Facebook,
Twitter, Foursquare and flickr with a minimal budget. Created and
Updated website with fresh content. Create and post video as well as
digital photos.

1999-2000

Teacher, Wasatch Middle School

Heber City, UT
6th grade teacher; science, math and language arts. Teaming and
planning sessions with other 6th grade teachers. Classroom of inclusion.
Member and participant of committees and workshops. Maintained a
cooperative learning environment and open line of communication with
students and parents.

1995-1998

Supervisor, Deer Valley Childrens Center

Park City, UT
Recruited, hired and supervised a staff of over 30 employees. Lead cross
department meetings in strategic planning for daily schedule of
employees and guests. Supervised front desk scheduling, check in/out
and correspondence with guests from all around the world. Responsible
for meeting and development of department budget. Updated state
license for the facility and oversaw training and licensing of the staff.

1995

Camp Director, City of Albany Recreation Center

Albany, CA
Planned and managed summer camp program. Supervised staff and
volunteer guest speakers. Other duties included planning city of Albany
4th of July carnival in collaboration with city employees, weekly

barbecues, field trips, swimming and daily activities for campers using a
limited budget. Kept an open line of communication with campers and
their parents as well as city employees.

1991-1994

McPolin Elementary
Park City, UT
3rd grade teacher. Collaborated with other teachers in class preparation
and planning. Encouraged cooperative learning within the classroom and
parental participation in all aspects of learning and teaching. Developed
strong relationships with school administrators, teachers, students and
parents. Participation in a variety of workshops and committees which
required communication, problem solving and leadership.

.
QUALI FICATIONS and CE RTI FICATIONS
Self starter, strategic, creative thinker with the capacity to be results oriented as well as
team focused and budget conscience. Technically and analytically skilled in addition to
providing unparalleled customer service. Resourceful, positive, innovative, detailed and
comfortable in cross-department and collaborative efforts. Certified in Google Ad Words,
Google Analytics and Final Cut Pro. Continue to take classes in SEO, mark-up language,
webdesign, social networking and and the Adobe Suite.
Member of Golden Key National Honors Society, 2015
heatherhorsley.weebly.com