Professional Documents
Culture Documents
introduction
Modern industry leaders are constantly looking for ways to create innovative business models that will disrupt their market through digital
technologies, but many enterprises are hindered by a lack of agility that is vital to their ongoing success. The new norm for creating and
deploying a business service is in days or weeks, not in months and years anymore.
As part of a fully integrated Cloud offering, Oracles Platform and Infrastructure as a Service enable your customers to have increased flexibility, automation
and a more cost-effective control over their entire IT stack, for development and deployment. Oracle is leading the new era of coexistence between on-premise
systems and Cloud systems with a solution that enables you to move any workload between the two at ease.
Jean-Marc Gottero
EMEA A&C Vice President
Cloud
In order to be successful and thrive in this new way of doing business, we need to fully grasp the opportunities that the Oracle Cloud Platform creates. More
than ever, we all need to educate ourselves and get access to relevant content sooner. We need to learn from what is working and accept it as the new order,
the new continent. To facilitate this very essential step of getting ourselves in the new model, we saw the need for a reference document that will consolidate
in one place everything you need and want to know about Platform and Infrastructure as a Service with Oracle. This is our PaaS and IaaS guide, the second
volume of our Cloud handbook. It is now ready and available; we are making a commitment to keep updating it so it stays as the ultimate place for education.
I cannot emphasize enough how this is a must-have for all of us to be successful in the current Cloud era. It all starts here. Good training, good selling!
Jean-Marc is driving the solutions development, recruitment
and enablement of Cloud Partners across the entire ecosystem.
He is responsible for creating and driving Cloud sales strategy
and programs as well as the engagement model to accelerate
Oracle, and Partners success in the Cloud. With a rich history
and experience in the IT industry, Jean-Marc is recognized as a
thought leader on the topics of Cloud, partnering and channel
development as well as go to market models.
2 / 35
CONTENTS
Why Oracle?
Accelerate your
Business
Oracle Overview
The Value of
Cloud Adoption
Cloud Adoption:
The Driving Force
Commercial Propositions
Go to Market with
PaaS & IaaS
Your Definitive
Guides
PaaS 4 SaaS
IDC
Development Cloud
Document Cloud
Business Modernisation
3 / 35
SUB HEADING
paas
& iaas playbook
heading
Side bar title
Il minctum faceatis eaqui re qui ommos utatur? Quibusandel ma sequam et volescitas aut liquodi gendia conessit ari vid exeri nita
siminum comnis quis aut qui que liquuntia doles sinctur?
Agnihil latuscia pedia cusamet ipsapel ibusante
derae ex et et estrum aperempore doluptur
sed que pa doloribus autaturest, nossed
magnimillaut ressit aut ium, sediora
Opportunity
Lam sin culparibus ipsunt mo voloribusto
temporibus ut unt re ni rat qui tem quodiatiorro
maion por susam, que volupti aepudit eosa
voles ex et fuga. Ed quistru ptaturenimus
archica tasperem volendae qui quo eum
expliqui offic to eius dolupta tetur, nus dolorep
ellecuptatem faceaturepre iur, officipis volum
quide dit faccae nes minctas siminimus,
eumento odis et vellitatur?
for Partners
4 / 35
$9.30B
17%
CAGR
$4.99B
2014
$4.99B
17.2%
CAGR
$3.12B
2018
NAS PaaS
Market Growth
2014
$2B
17.9%
CAGR
$1.2B
2018
EMEA PaaS
Market Growth
2014
$723M
22%
CAGR
$329M
2018
APAC PaaS
Market Growth
2014
2018
LAD PaaS
Market Growth
Source: Gartner Survey Analysis: Geographic Differences Among Buyers Cloud Services Planning, Adoption and Strategy, 2015, Feb 27, 2015
5 / 35
2016
$210b
Flexibility
Scale easily to quickly meet business demands.
5x
growth
Competitive Advantage
Empower line of business and improve the speed
of decision making without CapEx investments.
2010
$77b
CLOUD
GROWTH
6 / 35
Multi-System/Cloud
Rationalization
New Project
Pilots
Connected
Collaboration
Infrastructure
Investment Avoidance
On-Premise Upgrade
Avoidance
Global
Expansion
Shared Service
Initiative
Acquisitions &
Divestitures
Subsidiary
Strategy
New Market
Entry
7 / 35
WHY ORACLE?
ACCELERATE
YOUR BUSINESS
8 / 35
Oracle Overview
Business Transformation
and Operational Efficiency
Innovative
Solutions
Tailor
Experience
Modernize with
Oracle SaaS
Transformation
Assessments
VM
9 / 35
Oracle Overview
Database
java
Simplify
Enterprise
Mobile
Connectivity
developer
mobile
documents
Move Production
Workloads to
the Cloud
Share Documents
In the Cloud
social
network
big data
Analytics
Business Intelligence
In the Cloud
messaging
process
integration
Integration and
Hybrid Cloud
Management
10 / 35
getting started
Transformative Cloud Programs for OPN
Member Differentiation and Recognition
Customers are looking for the right Partners to deliver solutions to help
streamline and grow their businesses. New Oracle PartnerNetwork (OPN)
Cloud designations offer Partners the opportunity to showcase expertise,
skills and investment in the Oracle Cloud. Mapped to the model in which
you engage and the maturity of your Cloud business, these designations
complement existing OPN program levels to provide you with varying
levels of recognition and benefits.
Click here to learn more about how to differentiate with Oracle Cloud and
Oracle PartnerNetwork.
CLOUD ELITE
CLOUD PREMIER
CLOUD SELECT
CLOUD STANDARD
11 / 35
12 / 35
Commercial Propositions
step 1
step 2
step 3
Check Criteria
Apply to Distribute
For more information, click here to go to the Oracle PaaS Knowledge Zone and here to go to the Oracle IaaS Knowledge zone
13 / 35
SUB HEADING
paas
& iaas playbook
go to
market
14 / 35
PaaS 4 SaaS
epm
hcm
talent
sales
cpq
customer
service
scm
15 / 35
PaaS 4 SaaS
Customer Profile
Customers who have purchased and deployed multiple SaaS products
Customers who have requirements to Extend/Integrate/Analyse their existing service
Customers who want to do more with their SaaS services
1. Do you have multiple SaaS solutions?
16 / 35
Development Cloud
Operations
provisioning
value
creation
software
726
37
On-premise
oracle cloud
steps
steps
hardware
facilities
On-premise
oracle cloud
17 / 35
Development Cloud
18 / 35
Document Cloud
BOX
onedrive 4
biz (msft)
ibm
dropbox
oracle*
Multi-user co-authoring?
User Experience
Data Sync
Integration with Oracle Cloud Apps
Revision control?
Be able to integrate with other products?
Security
Integration with Vendors Information Worker Suite
Single Vendor Accountability (IaaS, PaaS, and SaaS)
Developer Community
Centralized Cloud Management
Mobile Clients and Integration
Partner Ecosystem
REMEMBER...
Oracle Cloud provides breadth and depth of services across
SaaS, PaaS, and IaaS offerings. As an Oracle PaaS offering,
Oracle Documents Cloud services such as Process Cloud.
And, the developer platform lets you integrate your custom
applications through embeddable user interfaces and REST
APIs.
For more information visit here
19 / 35
Document Cloud
20 / 35
Business Modernisation
Organizations using PaaS have reported operational savings of up to 50% compared to having individual development teams
manage their own siloed technology stacks.
businesses
Greater Speed
and Agility
More Focus on
Creating Apps
Faster Time
to Market
Increased
Standardization
Self-Service
Environments
Less Complexity
and Overhead
No CapEx:
Pay As You Go
Greater Productivity
and Innovation
21 / 35
business Modernisation
22 / 35
All customers need to understand the types of data they have and
the value it holds for their business. Why pay for the highest spec for
everything? When data is smartly segregated costs can be significantly
reduced whilst maximizing the ease of access.
Big Data
Cloud
Big Data
SQL
Cloud
on-demand
Reliable: Redundancy policies that ensure your data is highly
available
Simple: Manage data through a RESTful Web Service or Java library
Big Data
Preparation
Cloud
Exadata
Cloud
DATA
MANAGEMENT
Database
Backup
Cloud
Database
Cloud
NoSQL
Database
Cloud
23 / 35
answer
Database Backup Service
Database Cloud Service
Do you have structured data that meets any of the following criteria:
1. Greater than 2TB and less than 168TB in size and needs to be frequently accessed?
2. Mission critical to business?
3. Has high performance non-functional requirements?
Do you have structured or unstructured data that is infequently accessed e.g. kept mainly for
regulatory reasons?
Exadata Service
Archive Service
Do you have significant volumes of unstructured data that you are looking to analyse in-depth?
24 / 35
Analytics Cloud Business Intelligence Cloud Service and Data Visualisation Cloud Service
A secure Cloud solution that allows business leaders to simply blend more
data by themselves, get more answers, understand hidden patterns and
trends, and scale more insights with fantastic visualizations, allowing them to
craft a story supported by their data.
25 / 35
Analytics Cloud Business Intelligence Cloud Service and Data Visualisation Cloud Service
BICS vs DVCS
Benefits of Business Intelligence Cloud Service
Fast Time to Value quickly combine data from any source and rapidly create BI
applications for agile analysis
Visual create rich visuals intuitively allowing you to explore & uncover hidden
insights fast
Blend bring together multiple data sets, with easy upload & smart joins across
data sets
Enterprise Class, Business Driven the security, reliability, and performance you
require, with the flexibility & agility the business demands.
Scalable Platform that can deliver everything from departmental decision to
Enterprise wide analytics.
BICS v DVCS
Business Intelligence Cloud Service (BICS) is a BI platform in the Cloud that includes Data Visualization that is designed to deliver departments to
build agile analytics solutions to address the multiple needs of the business. Data Visualization Cloud Service (DVCS) is a Cloud based solution
which provides business users the freedom to upload, mash-up and explore their data without the need for IT Support.
26 / 35
IaaS
IaaS 4 PaaS
Oracle Cloud Infrastructure as a Service (IaaS) offers a set of core Infrastructure capabilities, such as Elastic Compute and Storage, which allows you to deploy and
manage any customer workload in the Cloud.
+
Compute
Dedicated Compute
Im running
Oracle E-Business
Suite
Im mainly
using Oracle
DB 10g
My application
server standard
is JBoss
I have lots of
Oracle Forms
applications
Identifying Customers
Existing Cloud Customers
27 / 35
SUB
paas HEADING
& iaas playbook
definitive
guides
28 / 35
Cloud adoption is growing rapidly and has evolved from application software delivered
as a service to infrastructure delivered as a service. In parallel, mobile devices and
applications and the emergence of open source development tools and resources have
changed the landscape of IT development and operations, requiring a variety of new skills.
As IT organizations strive to keep up with the changing IT landscape, they are also under
continuous pressure to enhance the agility of the businesses they serve. PaaS delivers
agility to both DevOps and the businesses that employ DevOps, allowing IT to adapt
legacy applications and deliver new applications to emerging audiences and devices at an
unprecedented pace.
29 / 35
In the current market organizations are facing constant pressure to drive down costs
through economics of scale and superior IT automation. As a result of this, industry
leaders are looking to Platform as a Service an an ever-increasing pace in order to drive
cost efficiencies and create and exploit new business opportunities. Organizations can
lead the transformation of their business and industry with digital technologies like social
and mobile services, big data, and the Internet of Things (IoT). The key to enabling this
transformation is empowering organizations with a modern PaaS that accelerates the
creation of new products and services for customers, employees, and Partners and
delivers capabilities never before imaginable.
Public PaaS For Dummies, Oracle Special
Edition, explains how PaaS enables
organizations to embrace the efficiency,
speed of service, and information
availability that Cloud computing offers,
and in a way that delivers to todays
growing business demands. This book also
explores key PaaS use cases, describes
what to look for in a PaaS solution,
examines some real world PaaS success
stories, and reveals best practices to
help you succeed with PaaS in your
organization!
On June 22nd 2015 Larry Ellison, Oracle Executive Chairman and CTO, announced Oracles
next set of Cloud offerings the Oracle Cloud Platform Services covering both Platform
as a Service (PaaS) and Infrastructure as a Service (IaaS). This new surge in Cloud offerings
means that Oracle has a complete suite of services for creating and managing applications
in the Cloud, enabling users to take workloads that are on-premise and move them
into the Cloud, and vice versa, due to the Cloud and on-premise technology being 100%
compatible.
The Oracle Cloud Platform Strategic Partner
Playbook is a go to resource for Partners
who are looking to create solutions and
go-to-market strategies for selling PaaS and
IaaS, as well as have an in-depth guide to
the key benefits, use cases and points on
how to engage the Customer for each area
of the Oracle Cloud Platform Services. This
ebook also looks at current Cloud market
trends, key resources for the Cloud Platform
Services and why Customers should choose
Oracle Cloud.
30 / 35
SUB
paasHEADING
& iaas playbook
JOURNEY
31 / 35
32 / 35
Next Steps
1. Learn more about the Open Market Model here
33 / 35
Useful Links
Contact Us
Solutions Catalog
34 / 35
Get Enabled!
Oracle Workshops
35 / 35