TECHNIQUES OF STRATEGIC

EVALUATION AND CONTROL

 TECHNIQUES OF STRATEGIC
EVALUATION AND CONTROL
It includes two type of techniques:-

EVALUATION TECHNIQUES FOR STRATEGIC

CONTROL

EVALUATION TECHNIQUES FOR OPERATIONAL

CONTROL
 Evaluation Techniques for Strategic
Control
Strategic Momentum Control

These types of evaluation techniques are aimed at

assuring that the assumptions on the basis of which
strategies were formulated are still valid and what needs
to be done in order to allow the organisation to
maintain its existing strategic momentum.

1.Responsibility control centres.

2. The underlying success factors.
3. Generic strategies.
 Strategic Leap Control

Organizations are required to make strategic leaps

in order to make significant changes when the
environment is relatively unstable. It can assist such
organizations by helping to define the new strategic
requirements and to cope with emerging
environmental realities.

1) Strategic issue management.

2) Strategic field analysis.
3) Systems modeling.
4) Scenarios
 Evaluation Techniques for Operational
Control

Internal Analysis

The internal analysis, which consists of the value chain

analysis, quantitative analysis and qualitative
analysis, deals with the identification of the strengths
and weaknesses of a firm in absolute terms.

1. Value chain analysis

2. Quantitative analysis
3. Qualitative analysis
 Comparative Analysis

Which consist of of historical analysis, industry norms

and benchmarking, compares the performance of a firm
with its own past performance or with other firms.
1. Historical analysis
2. Industry norm
3. Benchmarking
 Comprehensive Analysis

Which includes balanced scorecard and key factor

rating, adopts a total approach rather than focusing on
one area of activity or a function of department.

1) The balanced scorecard

2) Key Factor Rating

 Special Purpose Techniques

The special purpose techniques are used in

particular situations by some organisations, to assess
performance and exercise operational control. These
are the network techniques, management by
objectives, the parta systems, memorandum of
understanding and evaluation studies in NGOs.

1. The Parta System

2. Network Techniques
3. Management By Ojectives
4. Memorandum of understanding