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A

MARKETING RESEARCH
PROJECT REPORT

ON

“ANTI RAGGING RULES, JUSTIFIED”


Submitted in partial fulfillment of the requirement for

Post Graduate Diploma in Retail Management

Under the Guidance of


Mr. Manoj Kumar
(Faculty of Marketing Research)

SUBMITTED TO: SUBMITTED BY:


Dr. D.K. Garg SUMIT JAISWAL
Chairman of Ishan Institute ENR- RMR2017
Greater Noida

ISHAN INSTITUTE OF MANAGEMENT & TECHNOLOGY


2, KNOWLEDGE PARK-I GREATER NOIDA

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Acknowledgement

I express my gratitude towards our respected chairman Dr. D. K. Garg


Sir, our Dean, Mr. M. K. Verma, faculty member Mr. Manoj Kumar.

I take the opportunity to express my gratitude to all of them who in some


or other way help us to accomplish this project. The research study cannot be
completed without my guide Mr. Vipul Pal (Senior), assistance, inspiration
and co-operation of our faculty member.

I have chosen the project title “Anti Ragging Rules, Justified” I have
tried to put my best effort to complete this task on the basis of skill achieved
during studies in the institute.

I have put my maximum effort to gain the accurate data. If any error or
mistake found in collecting data kindly ignore.

Lastly I express my gratitude to my Parent who financed and the


respondents who have contributed their valuable time for the completion of
this project.

ISHAN INSTITUTE OF MANAGEMENT & TECHNOLOGY


2, KNOWLEDGE PARK-I GREATER NOIDA

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Declaration

I Vipul Pal ENR No RMR 1027 has been guide of Mr. Sumit Jaiswal
ENR No RMR 2017 Project titled “Anti Ragging Rules, Justified”. I
personally verified more than 40 % of the respondent & I have supervised the
project. In case it is found that it is not a genuine work, and then the institute
can take any disciplinary action against me & the candidate. Along with this
declaration I am enclosing the list of respondents whom I am verified.

(Signature of the guide)

Date

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Undertaking

I Sumit Jaiswal s/o Mr. Nandlal Jaiswal am a student of PGDRM


section H of 15th batch ENR No RMR 2017. I did Marketing Research
academic project titled “Anti Ragging Rules, Justified” and the same project
being done by the colleague Name Amit Kumar Pandey ENR No RMR 2008

I undertake that I have met personally to all the respondents and my


guide Name Vipul Pal ENR No RMR 1027 guided me from time to time. My
guide has verified minimum 40% of the respondents through phone or
otherwise it is confirmed that the project is an original work. In case if it is
found that any respondent is fake then my project can be cancelled, my
admission can be cancelled and any disciplinary action can be taken against
me and my guide.

(Signature of the student)

Date

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Verified respondents
Sr. No. Name Qualification Contact No.
1. Aashutosh Kumar PGDM 9015711125

2. Ajetak Singh PGDM 9015388179

3. Anand Kumar Chauhan B.tech 9718636206

4. Anil Kumar Gupta B.tech 9891047472

5. Anoop Banswar B.tech 9911303207

6. Ashish Singh B-Pharma 9911131753

7. Atyendra Kumar B.tech 9540613435

8. Basant Kumar Patel B.tech 9015065211

9. Deepak Shankhthar B.com 9911661021

10. Deepchandra Soni B.tech 9650534939

11. Hasan Sharik BBA 9654094363

12. Javed Akhtar PGDM 9310224171

13. Kalpana Gupta B.tech 9582313528

14. Kumar Gaurav PGDM 9717856958

15. Manoranjan Seth PGDM 9555770127

16. Md. Tauseef Khan MCA 9654632856

17. Mohd. Kamil MCA 9911652882

18. Niraj Upadhyay Graduation 9555817914

19. Nitin Garg PGDM 9718479510

20. Pankaj Srivastava B.tech 9899460797

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Preface
Marketing research can essentially be broken down into two distinct words-
Marketing and Research. Marketing is essentially a sum total of two entities, the
target market and the marketing mix. Research is an activity of solving problem. The
marketing research process is a set of operations which aids the researcher in the
systematic gathering and analysis of data to help solve decision making problem. The
process provides the researcher with an orderly means to investigate problems.

Marketing research specifies the information required to address these, design


the method for collecting information manages and implement the data collection
process analysis the result and communicate the finding and their implication. We
tried our level best to conduct a research to gain through knowledge about the
market our topic was “Anti Ragging Rules, Justified”. We have put our best effort
into this research to gain the accurate data. if any error or mistake found in collecting
data kindly ignore.

I particularly owe my gratitude to Dr. D. K. Garg (Chairman of Ishan


Institute of Management & Technology), and Mr. M. K. Verma (Dean of Ishan
Institute of Management & Technology).

I also take this opportunity to express my sincere gratitude to our guide Mr.
Vipul Pal (Senior)

Sumit Jaiswal
ENR- RMR 2017

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Table of Content

Sr. No. Contents Page No.

Chapter 1. Introduction to topic 10


Review of literature 11

Chapter 2. Research objective 12

Chapter 3. Research methodology 13


Research design 13
Data collection 14
Sampling 15

Chapter 4. Analysis and Interpretation 16-30


Chi-square Test 31-34

Chapter 5. Finding 35
Suggestion 35
Conclusion 36
Limitation 36
Bibliography 37
Personal experience 38
Annexure 39

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List of Table
Sr. No. Particulars Page No.

1 Table 4.1 16

2 Table 4.2 17

3 Table 4.3 18

4 Table 4.4 19

5 Table 4.5 20

6 Table 4.6 21

7 Table 4.7 22

8 Table 4.8 23

9 Table 4.9 24

10 Table 4.10 25

11 Table 4.11 26

12 Table 4.12 27

13 Table 4.13 28

14 Table 4.14 29

15 Table 4.15 30

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List of Pie Chart
Sr. No. Particulars Page No.

1 Pie Chart 4.1 16

2 Pie Chart 4.1 17

3 Pie Chart 4.1 18

4 Pie Chart 4.1 19

5 Pie Chart 4.1 20

6 Pie Chart 4.1 21

7 Pie Chart 4.1 22

8 Pie Chart 4.1 23

9 Pie Chart 4.1 24

10 Pie Chart 4.1 25

11 Pie Chart 4.1 26

12 Pie Chart 4.1 27

13 Pie Chart 4.1 28

14 Pie Chart 4.1 29

15 Pie Chart 4.1 30

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Chapter 1

Introduction of topic:
India is badly effected of ragging, a form of abuse on newcomers to
educational institutions. The increasing privatization of higher education has leaded
the academic institutions in India to experience an increasing number of ragging-
related incidents.
In many colleges, like IIT Bombay and IIT Hyderabad ragging has been
strictly banned. However, this ban has not been very effective, as seen by the number
of ragging cases still reported by the media. Ragging involves gross violations of
basic human rights.
Several Indian states have made legislatures banning ragging, and the
Supreme Court of India has taken a strong stand to curb ragging. Ragging has been
declared a criminal offence. According to the observations by the Dr. Raghavan
Committee, which has been constructed by the Union Human Resource
Development ministry on the orders of the Supreme Court of India, the medical
colleges are the worst affected in India.
Strict legislation against ragging could finally come into force. The University
Grant Commission (UGC) has issued new guidelines against ragging in colleges
across the country.
Under these guidelines, students caught ragging will have to pay a penalty of
up to two and a half lakh rupees and will be suspended immediately. They could
even be expelled.

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Review of literature:
The scum of ragging has not left our literature untouched too. Who can forget
the initial description of ragging - a bottle of cold drink and three nude freshers - in
the book Five Point Someone by Chetan Bhagat, A search on the internet or in any
encyclopedia will reveal limitless other ways that the "raggers" use to satisfy their
hungry ego. But if this aggression has become so big that we have started getting the
shocking news that a precious human life has been lost due to the menace of ragging,
it means that the things are crossing the limits, the water has risen above the nose
and we have to act now and control the situation at this moment. The death of a
medical student, Aman Kachroo, at medical college, Kangra, Himachal Pradesh,
stirred the conscience of the entire nation. It still sends chills in one′s spine whenever
the topic of ragging comes up. Now, at present, as a person from the field of public
health, I think of ragging not only as a personal issue, an issue related to a particular
person, but as a social problem with the questions and answers both lying with the
society.

A report in 2008 by the Indian anti-ragging group Coalition to Uproot


Ragging from Education (CURE) analyzed 64 ragging complaints and found that
over 60% of these were related to physical ragging, and 20% were sexual in nature.
These facts and figures are nothing but the reflection of a large picture wherein the
downtrodden people are always oppressed by the mighty ones, and academic
institutions are not an exception to this rule.

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Chapter 2

Research objective:

The research study tends to follow and achieve specific objectives.

The objectives of this particular study are:-

 To know the knowledge of anti ragging rules in students

 Main cause of ragging in institutes

 College that is most prominent by ragging

 To know the awareness of anti ragging rules in students and parents

 Role of government and administration to prevent ragging

 Outcome of ragging

 To know the necessity of anti ragging rule in colleges

 Role of college authority to prevent ragging in colleges

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Chapter 3

Research methodology:

Marketing Research:
Marketing is the function which links the consumer, customer and public to the
marketer through information used to identify and define marketing opportunities
and problems generate, refine evaluate marketing actions, monitor marketing
performances, and improve understanding of marketing as process.

Research Design:

Research design is a frame work or a blue print for conducting the marketing
research project. It specifies details that are necessary for obtaining the information
needed to structure and/or solve marketing research problem. It is helpful to classify
marketing research project‟s on the basis of fundamental objectives of the research,
consideration of the different types, their applicability, their strength and weakness
that will help the researcher to select the best suited specific problem.

There are two types of research design:

 Exploratory research design


 Conclusive research design

Exploratory research design: It is an informal way of research. It provides


insights information and understanding of the research. Exploratory research could
be used for any of the following purpose i.e. Formulate the problem, define the
problem in more precise way, to develop hypothesis, establish priorities for further
research.

In exploratory research we generally used case analysis, secondary data and


qualitative research techniques.

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Conclusive research design: It is a formal way of research. It is a well define
research design because it is used as input in decision making. In conclusive research
design mostly used methods are observation technique, experimentation, survey
technique. Conclusive Research provides information that helps the executives make
a rational decision.

Conclusive research design can be further classified in experimental research


design/causal research design and descriptive research design.

Data collection:

There are two methods of collecting data:

 Primary data
 Secondary data

Primary data: Primary data originated by researcher for specific purpose.


The collection of primary data involves all the six steps of the marketing research
process. Obtaining primary data can be expensive and time consuming. Survey,
observation and questionnaire are the methods of collecting primary data.

Secondary data: Secondary data are the data that have already collected for
purpose other than the problem at hand. These data can be collected quickly and
inexpensively. Secondary data are generally used for exploratory research design so
that the research objective can defined easily.

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Sampling:

The sampling design process is as follows:

1. Define the target population

2. Determine the sampling frame

3. Select a sampling technique

4. Determine the sample size

5. Execute the sampling process

1. The collection of elements or objects that possess the information sought by


the researcher and about which inferences are to be made.
2. A representation of the elements of the population. It consists of a list or set of
directions for identifying the target population.
3. Selecting a sampling technique involves several decisions of a broader nature.
4. It refers to the number of elements to be included in the study.
5. In this process requires a detailed specification of how the sampling design
decisions with respect to the population, sampling frame, sampling unit,
sampling technique and sample size are to be implemented.

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Chapter 4
Questions and their presentation with Pie Chart:

Q1. According to you, is there urgent need of anti-ragging rules?


a) Yes (68%) b) No (28%) c) Cant’s say (4%)
Table 4.1

Option Percentage Frequency


Yes 68% 34
No 28% 14
Can’t say 04% 02

4% Pie Chart 4.1

28%

Yes
68% No
Can't Say

Interpretation: India is badly effected of ragging, a form of abuse on newcomers


to educational institutions. The increasing privatization of higher education has leaded the
academic institutions in India to experience an increasing number of ragging-related
incidents. Though ragging has ruined the lives of many, resistance against it has grown
up only recently. Several Indian states have made legislatures banning ragging, and the
Supreme Court of India has taken a strong stand to curb ragging. Ragging has been
declared a criminal offence and to reduce this kind of offence there is a requirement of
strict rules to prevent it. As most of respondent has realized it and give their result that
yes there is an urgent need of anti ragging rules. There are many suicide cases of ragging
has found in across India if we will not stop it now then our future become worst because
students are the future of the country and it become a responsibility of every parents that
they should give right instruction to their children.

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Q2. Cases of ragging should be solved by college authority only?
a) Yes (54%) b) No (42%) c) Cant’s say (4%)
Table 4.2

Option Percentage Frequency


Yes 54% 27
No 42% 21
Can’t say 04% 02

Pie Chart 4.2

4%

42%
Yes
54%
No
Can't Say

Interpretation: Many respondents have given their answer that yes, because they
think, students come from different cities across India to study it different colleges and
parents allow them on the belief of the college and it become responsibility of institutes
to take care of them and in this situation if any ragging cases are found then it should be
solved by the college itself, but some time we find ragging cases of sexual harassments
that will not be bear by any college and parents themselves, in this cases interruption of
external factors like police is also require because here it become an offence that cannot
be handled by college itself these kind of cases mostly find in universities, but now-a-
days ragging has become hard to handle by college itself in this case they take the help of
police administration, but it should not take as a negative thing because it will indirectly
help the students. If college authority makes a discipline, strict rule in hostel & campus to
prevent ragging then cases of ragging can be reduced. Ragging always does not give bad
impact on the juniors but it also groom the personality and build a good relationship
between junior and senior students.

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Q3. Do you think that due to lack of awareness among students/parents, anti-
ragging rules are not effective?
a) Yes (72%) b) No (24%) c) Cant’s say (4%)
Table 4.3

Option Percentage Frequency


Yes 72% 36
No 24% 12
Can’t say 04% 02

4%
Pie Chart 4.3
24%

Yes
72%
No
Can't Say

Interpretation: There are many rules defined by University Grant Commission


(UGC) for ragging cases. UGC has also setup a national call centre to log complaints
regarding ragging cases. There is also different kind of organization those who work to
stop ragging like, Coalition to Uproot Ragging from Education (CURE), Society against
Violence in Education (SAVE). But few of students aware with these rules and these
organizations, and when cases of ragging occur then they don’t know how to get resolved
from it, to which authority they should complain and a kind of hesitation also come in
mind of the students and this also become a factor in increase ragging cases. But if
government is making any kind of law or rules then first task should be aware the people
with these rules and regulation, if people will not know these things then there is no role
of making these kinds of rules and it becomes useless. That’s why more than 70%
respondents think that lack of awareness of anti ragging rules among students and parents
it is not effective.

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Q4. Should interference of Police required in case of ragging?
a) Yes (54%) b) No (42%) c) Cant’s say (4%)
Table 4.4

Option Percentage Frequency


Yes 54% 27
No 42% 21
Can’t say 04% 02

Pie Chart 4.4


4%

42% Yes
54%
No
Can't Say

Interpretation: If we talk about interference of police in ragging cases then it


depend upon ragging cases, because no one institutes want to make a bad image of the
institutes, if any case is found in college then it shows the indiscipline of the institutes,
and students themselves those who have face the problem of ragging also will not want
the interference of police. But ‘excess of everything is bad’, means if ragging has become
excess then only institutes should take the help of police because, cases of suicide, sexual
harassment etc due to ragging cannot be solved by college itself that’s why 42%
respondents also told that interference of police is require in cases of extreme ragging.
Those colleges which are most effected by ragging like medical and engineering colleges
they should take the help of police and administration but up to an extent. Institutes itself
should take the first step to resolve the case. Interference of police in any case of ragging
should not be the primary task for the institutes because in can crush the career of the
students. Institutes should make the strict rules and discipline also they should make a
security system in hostel as well as campus.

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Q5. Is government taking required action to stop ragging?
a) Yes (58%) b) No (36%) c) Cant’s say (6%)
Table 4.5

Option Percentage Frequency


Yes 58% 29
No 36% 18
Can’t say 06% 03

Pie Chart 4.5

6%

36%
Yes
58%
No
Can't Say

Interpretation: With the situation of ragging worsening yearly, there is emerging


a spontaneous anti-ragging movement in India. Several voluntary organizations have
emerged, who conduct drives for public awareness and arrange for support to victims.
Online groups like Coalition to Uproot Ragging from India (CURE), Stop ragging,
No Ragging Foundation became the major Anti Ragging groups on the Internet. Among
them, the No Ragging Foundation has transformed into a complete NGO and got
registered as Society against Violence in Education (SAVE) which is India's first
registered Anti Ragging nonprofit organization (NGO). These groups are working on
issues related to ragging. Each of them is running anti ragging websites and online
groups.
The Indian media also has been playing a crucial role by exposing ragging
incidents and the indifference of many concerned institutions towards curbing the act.
The Supreme Court of India has directed, in its interim judgment that action may be taken
even against negligent institutions. So, on these criteria we can say that government
doing best to stop ragging.

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Q6. According to you, what should be the best punishment for guilty person, in case
of ragging?
a) Prison (32%) b) Monetary Fine (38%)
c) Expulsion (28%) d) Physical Punishment (2%)
Table 4.6

Option Percentage Frequency


Prison 32% 16
Monetary Fine 38% 20
Expulsion 28% 14
Physical Punishment 0% 0

Pie Chart 4.6


0%

28% 33%
Prison
Monetary Fine
Expulsion
39% Physical Punishment

Interpretation: Punishment cannot be the resolution of any cases, sometime those


students who do the ragging they also don’t know why they are doing such things,
because they also has face this kind of situation and to expose that frustration they do the
same thing with their juniors and sometime it become a extreme case that become bad for
their career. But in the case of normal ragging in institutes mostly we find punishment for
guilty person like, to expel from the college, monetary fine etc according to rule of the
institutes. In case of ragging in Banaras Hindu University (BHU), monetary fine of Rs.
50000 for each three students has been imposed on them. But only by the punishment we
cannot stop the ragging because punishment should be like that students can realize their
mistakes but if there is a case of sexual harassment or suicide then it become a crime and
according to Indian crime law only expulsion and monetary fine cannot be the resolution
in this case there may be prison or execution.

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Q7. Ragging is most prominent in-
a) Management College (10%) b) Engineering College (50%)
c) Medical College (40%)
Table 4.7

Option Percentage Frequency


Management College 10% 05
Engineering College 50% 25
Medical College 40% 20

Pie Chart 4.7

10%
40%
Management College
Engineering College
50%
Medical College

Interpretation: In many colleges, like IIT Bombay and IIT Hyderabad, ragging
has been strictly banned. However, this ban has not been very effective, as seen by the
number of ragging cases still reported by the media. Ragging involves gross violations of
basic human rights. The seniors are known to torture juniors and by this those seniors get
some kind of sadistic pleasures.
But in India, ragging is more infamous for its ubiquitous presence in the
educational institutions. According to the observations by the Dr. Raghavan Committee,
which has been constructed by the Union Human Resource Development ministry on the
orders of the Supreme Court of India, the medical colleges are the worst affected in India.
However, India's first and only registered Anti Ragging NGO, Society against
Violence in Education (SAVE) has supported that ragging is also widely and dangerously
prevalent in Engineering and other institutions, mainly in the hostels. But in our survey
we find that ragging is most prominent in engineering college it may be because of the
majority of respondents are from engineering background.

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Q8. Do you think anti ragging rules will change the motive of the students?
a) Yes (48%) b) No (34%) c) Cant’s say (18%)
Table 4.8

Option Percentage Frequency


(A) Yes 48% 24
(B) No 34% 17
(C) Can’t say 18% 09

Pie Chart 4.8

18%

48%
Yes
No
34%
Can't Say

Interpretation: One of the reasons given by students is on the following lines; as


they were ragged by their seniors, so it′s their right to rag their juniors. Another reason is
the sense of superiority. The crueler a senior is, more terrified are the juniors. It is said to
be that, ragging is a kind of culture which helps to build a good relationship between
junior and senior students. There are some fun things which will build some great rapport
between them. But what’s happening now or you can take some last 20 years, it is going
overboard. It involves physical torture, getting money from the juniors and other things
that can’t be said. Those who are the seniors in the college (not all) will think themselves
as the king of the college and wants the juniors to do all kind of respects to them. But anti
ragging rules prohibited them to do this kind of thing and as per our result also we got the
view of respondents that they also think that it change the motive of the students.

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Q9. Which is often seen the outcome of ragging?
a) Mental Pressure (28%) b) Suicide (30%) c) Physically torture (22%)
Table 4.9

Option Percentage Frequency


Mental Pressure 28% 14
Suicide 30% 15
Physically torture 22% 11

Pie Chart 4.9

28% 35%

Mental Pressure
Suicide

38% Physically torcher

Interpretation: The ill effects of ragging include all the dimensions - right from
the physical injury through beating, hitting by objects or by forcing to perform dangerous
tasks to sexual abuse by forced stripping, forced masturbation, forced unnatural sex, etc.
The psychological effects include constant fear, loss of concentration, inferiority complex
and guilt because of decline in academic performance and feeling of insecurity arising
out of financial exploitation. Being a victim or perpetrator of school bullying, the most
common type of school violence, has been frequently associated with a broad spectrum of
behavioral, emotional and social problems. Results of a prospective study of Korean
adolescents showed that bullying independently increased suicide risks. But if we talk
about overall result then it give a psychological pressure in the mind of students and
when it become excess then cases of suicide also can seen. Ragging has reportedly
caused at least 30-31 deaths in the last 7 years. In the 2008 session, approximately 7
ragging deaths have been reported.

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Q10. Helpline no provided to the students, is it effective in implementing anti
ragging rules more precisely?
a) Yes (58%) b) No (18%) c) Cant’s say (24%)
Table 4.10

Option Percentage Frequency


Yes 58% 29
No 18% 09
Can’t say 24% 12

Pie Chart 4.10

24%

Yes
58%
18% No
Can't Say

Interpretation: On June 2009 the Ministry of Human Resource and Development


(MHRD) and University Grants Commission (UGC) had launched the helpline wherein
students, parents and guardians can file their complaint by phone using a toll-free
number. The call centre for the helpline, run by a Dalmia group company, Caretel
Infotech in Delhi which has a 20-seater inbound centre. It gets around 1500-2000 inquiry
calls every day through the actual number of complaints registered is only one or two per
day. HRD minister Kapil Sibal said after launching the helpline, a student's single call
will immediately go to the head of his institution and the district authority. A supervising
authority, likely to be an NGO, will also get to monitor what action has been taken on a
student's complaint. "The helpline (1800-180-5522) will operate round-the-clock and
function as a watchdog. Once a student calls and registers a complaint, the process of
giving him assistance will start within 15 minutes. Overall as per the result of survey also
we find that this helpline number is giving benefit to the students.

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Q11. Do you think lack of complaints to authority is leading increments in ragging?
a) Yes (70%) b) No (24%) c) Cant’s say (6%)
Table 4.11

Option Percentage Frequency


Yes 70% 35
No 24% 12
Can’t say 06% 03

Pie Chart 4.11

6%
24%

Yes
No
70%
Can't Say

Interpretation: Students those who come for the study from different places they
want to make a better career for themselves. But if they ragged by their seniors then the
main thing come in their mind about their future they know that if they will make any
complain regarding this it can create a bad impact on them. That’s why most of the
students do not complaint regarding this and in extreme case it becomes a result of
suicide and mentally disturbance. There are lots of cases of ragging that cannot be
expressed then how they can make complaint for it. As per the result of survey also we
find that most of the respondents say yes it happens and 70% respondents agree with this.
But I think it should not be because it they will not complain for it then how the concern
authority will know about such cases and it become difficult for them to stop ragging.
To remove this drawback, college authority should make such kind of complain
system so that it remains confidential and also guilty person has punished for it. Then
students will not hesitate on making complaints and ragging can be easily removed.

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Q12. Is administration not actively concentrating on ragging cases?
a) Yes (54%) b) No (32%) c) Cant’s say (14%)
Table 4.12

Option Percentage Frequency


Yes 54% 27
No 32% 16
Can’t say 14% 07

Pie Chart 4.12

14%

Yes
32% 54%
No
Can't Say

Interpretation: As per the survey result we find that it happens. College


authority, UGC and other anti ragging organizations are doing their best to remove
ragging. But provisions like putting a compliant box or expecting the fresher to report the
incident to anti ragging cell/committee don’t work because such provisions fail to
convince the fresher of complete anonymity and his /her safety.

The best way to tackle this problem is by making it mandatory for every college in
the country to do a weekly/fortnightly anonymous survey of the entire first year batch to
find out if any sort of ragging is taking place in their college. The idea is to encourage the
students by approaching the entire batch and maintaining absolute anonymity rather than
waiting for a whistle blower to come forward and report the incident. Unless we make
this important provision, the college authorities will continue to live in oblivion and feel
that ragging is not a problem in their institution, if these things followed by institutes then
ragging can be reduced.

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Q13. Should there be any special law/committee to handle ragging cases.

a) Yes (64%) b) No (28%) c) Cant’s say (8%)


Table 4.13

Option Percentage Frequency


Yes 64% 32
No 28% 14
Can’t say 08% 04

Pie Chart 4.13

8%

28%
Yes
64% No
Can't Say

Interpretation: The saying ‘Students are the future of the nation and society’ has
now become outdated. People now accept that they are the present. Demographics also
go in their favour. Youth account for almost half of India. And the ratio of the youth and
students will continue to grow as per the trends available for next few decades. We need
to groom and promote the students and motivate and support them to perform their best
for themselves as well as the society and imbibe good moral values. It is very unfortunate
that despite this knowledge, we fail to protect them from violence. Incidents like violent
ragging by seniors, fights among students, sometimes even leading to murders make the
situation worse. This instils a feeling of anger and revenge. This insensitivity degenerates
and they behave violently with anyone who comes in their way and stop respecting their
teachers and parents. In developed countries, the rights of the children and students are
taken care by the law. India too has laws for punishing those perpetrating violence
against students. So in case of ragging also there should be a special law/committee to
handle ragging cases.

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Q14. Is there any effect of anti ragging rules in the interaction and co-operation
among the students?
a) Yes (60%) b) No (20%) c) Cant’s say (20%)
Table 4.14

Option Percentage Frequency


Yes 60% 30
No 20% 10
Can’t say 20% 10

Pie Chart 4.14

20%

Yes
20% 60% No
Can't Say

Interpretation: We must know the origin and purpose of ragging. Ragging came
into the existence for the foremost purpose of interaction. It is tool of interaction and co-
operation between juniors and seniors. But we know because of misuse of this tool it
become an offence.
There is tremendous fear in the minds of the freshers and huge possibility of
backlash because of which the fresher decides to tolerate ragging and as a result almost
99.99% of the ragging cases go unreported and problem remains suppressed. When
students take admission in the college then they have a kind of phobia with the seniors,
due to this they do not personally interact with them. Respect and fear both are different
things, now juniors respect the senior due to fear but that should not be. I think juniors as
well as seniors both should personally interact with them. By this we can remove ragging
and conflict between them.

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Q15. Do you think extreme ragging can be reduces but can’t be stopped?
a) Yes (58%) b) No (34%) c) Cant’s say (8%)
Table 4.15

Option Percentage Frequency


Yes 58% 29
No 34% 17
Can’t say 08% 04

Pie Chart 4.15

8%

34% Yes
58%
No
Can't Say

Interpretation: It is said to be that, ragging is a kind of culture which helps to


build a good relationship between junior and senior students. Many lives have been lost
due to the ragging. The reason behind it is ragging, a culture which is being followed in
many a colleges by the senior students. It’s happening everywhere in this country. But it
seems like, it has been happening more in engineering and medical colleges. That’s how
it is getting interpreted. Though ragging has been banned but since the time it has been
banned there is an atmosphere of confusion prevailing in the campus. Perhaps that is why
several students still believe that this ban has been unnecessarily imposed on them.
Ragging means not physically torture but it should be a kind of interaction and co-
operation between juniors and seniors. If ragging will consider with this concept then
there is no need to ban ragging. Because many students think that ragging is a kind of
interaction, that’s why more than 55% respondents have given their answer in favour of
this. So, I can say that ragging can be reduced but cannot be stopped.

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Chi-square Test

Table of Observed Value

Ques. No. Ans. A Ans. B Ans. C Total


Ques. 1 34 14 2 50
Ques. 2 27 21 2 50
Ques. 3 36 12 2 50
Ques. 4 27 21 2 50
Ques. 5 29 18 3 50
Ques. 6 16 20 14 50
Ques. 7 5 25 20 50
Ques. 8 24 17 9 50
Ques. 9 24 15 11 50
Ques. 10 29 9 12 50
Ques. 11 35 12 3 50
Ques. 12 27 16 7 50
Ques. 13 32 14 4 50
Ques. 14 30 10 10 50
Ques. 15 29 17 4 50
Total 404 241 105 750

Let‟s, Null Hypothesis is that "Anti ragging rules are not in the favour of
students."

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Table of Expected Value

Ques. No. Ans. A Ans. B Ans. C Total


Ques. 1 26.93333 16.06667 7 50
Ques. 2 26.93333 16.06667 7 50
Ques. 3 26.93333 16.06667 7 50
Ques. 4 26.93333 16.06667 7 50
Ques. 5 26.93333 16.06667 7 50
Ques. 6 26.93333 16.06667 7 50
Ques. 7 26.93333 16.06667 7 50
Ques. 8 26.93333 16.06667 7 50
Ques. 9 26.93333 16.06667 7 50
Ques. 10 26.93333 16.06667 7 50
Ques. 11 26.93333 16.06667 7 50
Ques. 12 26.93333 16.06667 7 50
Ques. 13 26.93333 16.06667 7 50
Ques. 14 26.93333 16.06667 7 50
Ques. 15 26.93333 16.06667 7 50
Total 404 241 105 750

Expected value of each answer:

E11 =404*50/750= 26.9333

E12 =241*50/750= 16.0667

E13 =105*50/750= 07.000

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For Option ‘A’

O. Value E. Value (O-E)^2 (O-E)^2/E


34 26.9333 49.94 1.85
27 26.93333 0.005 0.001
36 26.93333 82.21 3.05
27 26.93333 0.005 .0002
29 26.93333 4.27 0.16
16 26.93333 119.54 4.44
5 26.93333 481.06 17.86
24 26.93333 8.6 0.32
24 26.93333 8.6 0.32
29 26.93333 4.27 0.16
35 26.93333 65.07 2.42
27 26.93333 0.005 0.0002
32 26.93333 25.67 0.95
30 26.93333 9.4 0.35
29 26.93333 4.27 0.16
∑ [(O-E)^2/E]= 32.0414

For Option ‘B’

O. Value E. Value (O-E)^2 (O-E)^2/E


14 16.06667 4.27 0.26
21 16.06667 24.34 1.51
12 16.06667 16.54 1.03
21 16.06667 24.34 1.51
18 16.06667 3.47 0.23
20 16.06667 15.48 0.96
25 16.06667 79.8 4.97
17 16.06667 0.87 0.05
15 16.06667 1.14 0.07
9 16.06667 49.94 3.11
12 16.06667 16.54 1.03
16 16.06667 0.01 0.0003
14 16.06667 4.27 0.26
10 16.06667 36.80 2.29
17 16.06667 0.87 0.05
∑ [(O-E)^2/E]= 17.3303

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For Option ‘C’

O. Value E. Value (O-E)^2 (O-E)^2/E


2 7 25 3.57
2 7 25 3.57
2 7 25 3.57
2 7 25 3.57
3 7 16 2.28
14 7 49 7
20 7 169 24.14
9 7 4 0.57
11 7 16 2.29
12 7 25 3.57
3 7 16 2.28
7 7 0 0
4 7 9 1.28
10 7 9 1.28
4 7 9 1.28
∑ [(O-E)^2/E]= 60.25

χ2 = ∑ = 109.622 (32.04+17.33+60.25)

Column (C) = 15-1=14, Row (R) = 3-1=2

C*R = 14*2=28

For 28 Degree of Freedom at 5% level of significance, the tabulated value of

χ2= 41.3,
Tabulated Value < Calculated Value

So, Null Hypothesis is rejected and alternative Hypothesis is accepted

Alternative is that, “Anti ragging rules are in favour of students.”

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Chapter 5

Finding:

During the course of marketing research I found that some people are very co-
operative but some of them were not interested in filling the questionnaire. Despite
these types of obstacles I tried to our level best to do the survey and learn a lot by this
type of survey. I find mostly engineer student they say that ragging is mostly seen in
universities and medical colleges, management colleges is an area were ragging
rarely seen.

Suggestions and recommendations:

The saying „Students are the future of the nation and society‟ has now become
outdated. People now accept that they are the present. Demographics also go in their
favour. Youth account for almost half of India. And the ratio of the youth and
students will continue to grow as per the trends available for next few decades. We
need to groom and promote the students and motivate and support them to perform
their best for themselves as well as the society and imbibe good moral values. It is
very unfortunate that despite this knowledge, we fail to protect them from violence.

To reduce ragging I think every institute will constitute an anti-ragging body


which will have representatives from school authorities, local police and local media.

The Indian media has been playing a crucial role by exposing ragging
incidents and the indifference of many concerned institutions towards curbing the
act. The Supreme Court of India has directed, in its interim judgment that action
may be taken even against negligent institutions.

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Conclusion:

After doing marketing research, we reached following conclusion:

 Ragging is most prominent in engineering colleges.


 Anti ragging rules are effecting the interaction and co-operation among the
students.
 Most of the people think that there should be a special law for ragging cases.
 Lack of complaints to concerned authority is also a reason to increment in
ragging cases suicide is the most outcome of ragging.
 Lack of awareness among parents and students, anti ragging rules are not
effective.
 Monetary fine is the best punishment for guilty person in case of ragging.
 People think that ragging cases should be solved by college authority only but
in extreme cases interference of Police is also require.

Limitations:

 Many respondents were not interested in filling the questionnaire.


 Because most of the respondents were engineering background so they
preferred that ragging is most prominent in engineering college but
actually according to a survey medical college is most affected by
ragging

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Bibliography:

Books:

Marketing research Malhotra

Marketing research G. C. Berry

Business statistics S. P. Gupta

Internet:

http://en.wikipedia.org/wiki/ragginginindia

http://timesofindia.indiatimes.com/city/delhi

http://newsx.com/tag/ugc

http://www.bioline.org.br

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Personal Experience

As per the research title, our respondents were students. To start my research
first I have made an attractive questionnaire, here attractive means well organized
with sequence, order and phrasing of the questions because these entire thing show
the interest of the respondents otherwise it become.

We know that if we will go any college or university then we can find


respondents easily but to interact different types of respondents we went to Atta
Market, we were think that here we will easily get the respondents but people in Atta
Market were too busy, there main thing was to convince them, after some struggle
we find about 15 respondents. But we think that filling of the questionnaire should
not be force fully so for the next day we decided to go in Institutes.

On the second day we have visited in different colleges in Knowledge Park at


Greater Noida. Here we find that they were interested in filling the questionnaire
with his/her willingness, other than the questionnaire respondents has also given
their opinion about ragging cases and his experience also.

So overall these two days I have expended to interact with the respondent and
we find that main thing in market is to convince the customer and here respondent
were as a customer for our marketing research. This marketing research helped us to
improve our communication skill, and also we find that target market is most
important before doing any marketing.

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Annexure

Questionnaire:

Q1. According to you, is there urgent need of anti-ragging rules?

a) Yes (68%) b) No (28%) c) Cant’s say (24%)

Q2. Cases of ragging should be solved by college authority only?

a) Yes (54%) b) No (42%) c) Cant’s say (04%)

Q3. Do you think that due to lack of awareness among students/parents, anti-ragging
rules are not effective?

a) Yes (72%) b) No (24%) c) Cant’s say (04%)

Q4. Should interference of Police required in case of ragging?

a) Yes (54%) b) No (42%) c) Cant’s say (04%)

Q5. Is government taking required action to stop ragging?

a) Yes (58%) b) No (36%) c) Cant’s say (06%)

Q6. According to you, what should be the best punishment for guilty person, in case
of ragging?

a) Prison (32%) b) Monetary Fine (38%) c) Expulsion (28%)

d) Physical Punishment (02%)

Q7. Ragging is most prominent in-

a) Management College (10%) b) Engineering College (50%)

c) Medical College (40%)

Q8. Do you think anti ragging rules will change the motive of the students?

a) Yes (48%) b) No (34%) c) Cant’s say (18%)

Q9. Which is often seen the outcome of ragging?

a) Mental Pressure (28%) b) Suicide (30%) c) Physically torture (22%)

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Q10. Helpline no provided to the students, is it effective in implementing anti ragging
rules more precisely?

a) Yes (58%) b) No (18%) c) Cant’s say (24%)

Q11. Do you think lack of complaints to authority is leading increments in ragging?

a) Yes (70%) b) No (24%) c) Cant’s say (06%)

Q12. Is administration not actively concentrating on ragging cases?

a) Yes (54%) b) No (32%) c) Cant’s say (14%)

Q13. Should there be any special law/committee to handle ragging cases.

a) Yes (64%) b) No (28%) c) Cant’s say (08%)

Q14. Is there any effect of anti ragging rules in the interaction and co-operation
among the students?

a) Yes (60%) b) No (20%) c) Cant’s say (20%)

Q15. Do you think extreme ragging can be reduces but can’t be stopped?

a) Yes (58%) b) No (34%) c) Cant’s say (08%)

(Signature)

SUMIT JAISWAL
RMR 2017
SEC-H

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