Management Syllabus 2009 - 2010 with hourly breakup

AWARENESS ( QUARTER 1) Hours

Know each other 2

Introduction to Management & relevance to CR 2

Skills for success/employers expectations 6

Aptitude Tests
Language & Vocabulary
Spelling
6
Comprehension
Numerical
Reading

Feedback of above and creating internal records 4

Introduction to Organization behavior 4
Introduction to Marketing 2
Introduction to Finance 2
Introduction to HRM 2
Introduction to Business environment 2
Introduction to Business Development 2
Mind Maping 4
IT skills 4
Team Building 4
Total Mgt hours 46

Soft Skills: Hours

Making right impact 7
Developing personal impact 7
Assert yourself with confidence 7
Effective communication 7
Effective Business writing 7
Report writing 7
Total soft skill hours 42

CONVICTION (QUARTER III) Hours

Sales strategies for business development 2
CRM in Business development 2
Marketing Budget & cost 2
Developing & Managing a Clinical team 2
Training & development for CR Marketing 2
Innovation/Creativity 2
Total Mgt hours 12
Modules Hours
Confident presenter 14
Developing personal impact 7
Managing meetings 7
Cultural Awareness 7
Influencing with impact 7
Total soft skill hours 42
Syllabus 2009 - 2010 with hourly breakup
COMPREHENSION (QUARTER II) Hours
Basics of marketing- concept, process, 2
Marketing environment, consumer behavior, strategies,
contract services 6

Basics of Finance- Intro to accounting, P&L account, 2

Finance -Co.accouting statements, cash flow and analysis, 2

Basics of HRM- Planning, employment of HR, employee
evaluation, 4
Training & development, Career planning, Quality Circles,
work life, 6
Human relations 2
Economic scenario- GDP, Inflation, deflation, CPI etc 2
Basics of Business deveopment 4

Organization Culture 2

Total Mgt hours 32

Soft skills:
Emotional Intelligence 7
Confident Presenter 14
Managing conflict 14
Networking 7
Total skill hours 42

ACTION (QUARTER
IV) Hours
Only Soft Skills:
Effective Business writing 7
Telephone skills 4
Email skills 4
Effective communication 7
Confident Presenter 14
Assert yourself with confidence 7
Total soft skill hours 43