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  • Conceptos Esenciales de Mercadeo

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    Jasmin Feliciano
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    Conceptos esenciales de Mercadeo

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    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    6 views1 page

    Conceptos Esenciales de Mercadeo

    Uploaded by

    Jasmin Feliciano

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Conceptos esenciales de Mercadeo

    Mercados objetivo y segmentación

    Necesidades, deseos y demandas

    Oferta de producto

    Valor y satisfacción

    Intercambio y transacciones

    Relaciones y redes

    Canales de Mercadeo

    Cadena de suministro

    Competencia

    Ambiente de Mercadeo

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