Warid Telecom

TYPE Private
FOUNDED 2004
HEAD 301-Dhabi Tower, Hamdan Street, Post Box 44222,
QUATERS Abu Dhabi, United Arab Emirates
Sheikh Nahayan Mabarak Al Nahayan, Chairman
KEY PEOPLE Mr. Bashir A. Tahir, CEO Abu Dhabi Group & Warid
International
INDUSTRY Telecommunication
PRODUCTS Telephony
SLOGAN We Care
WEBSITE www.waridtel.com

Warid Telecom International is an Abu Dhabi based mobile

telecommunication firm providing telephony services in Bangladesh
and Pakistan.

Warid is expected to launch in Congo and in Uganda soon.

CONTENTS :
• 1 Introduction and history

2 Network Technology

• 3 Congo
• 4 Pakistan
o 4.1 Zahi and Zem
o 4.2 Network Technology
• 5 Uganda
• 6 Affiliates

INTRODUCTION AND HISTORY

Warid Telecom takes pride in being backed by the Abu Dhabi Group,
one of the largest groups in the Middle East and the single largest
foreign investor group in Pakistan. It has a diversified business
interest in the institutions that have enjoyed commercial success as a
result of its strong financial resources and extensive management
expertise. The Abu Dhabi Group's major investments are in the
following sectors:

Oil and Gas Exploration

Banking and Financial Services

Automobile Industry

Hospitality Services

Property Development

Telecommunications
VISION :
Warid Telecom's vision is "To be the leading national communication
provider with a strong international presence."

Warid Telecom's brand values include:

Quality - We want to make a difference to people's lives. Our

optimism is contagious. We are passionate about what we do and we
have confidence in ourselves.

Simplicity - For us, clarity comes through simplicity. We recognize

that we are people communicating with other people. We are always
direct and easy to understand.

Innovation - We constantly look to do things differently and in a better

way. We give color to all that we do. We are ready to push the
boundaries and take risks.

Honesty - We are always open and honest. We say what we do and

we do what we say.

Friendliness - We enjoy working and succeeding together by building

close relationships. While we have a sense of purpose, we also have
a sense of humor. We consider the needs both of our customers and
of each other.

Warid Telecom's aim is to be perceived not only as a

telecommunication operator of voice services, but also as a universal
provider of comprehensive communications services for both
residential and business customers. We strive to provide optimum
level of support and care through our highly skilled and motivated
team of professionals and through maximum network coverage and
connectivity.
NETWORK TECHNOLOGY :

NETWORK STATUS DATE

GSM900/1800 Live/Active May, 2007

CONGO :
Planned to launch services in Congo in early,2008.[2]

IN PAKISTAN :

Warid Telecom customer services and sales point

Warid Telecom business center, Lahore, Pakistan

In 2004, Warid Telecom International LLC, purchased a license for

operating a nationwide mobile telephony network, (WLL) and long
distance international (LDI) for $291 million US dollars and was the
first venture of Warid Telecom International LLC.

In May 2004, Mr. Hamid Farooq was hired as the Chief Executive
Officer of Warid Telecom Pakistan. Prior to being hired, Mr. Farooq
was working as the Executive Vice President of Mobilink (an
Orascom Telecom Company).

Warid Pakistan launched its services in May 2005. Within 80 days of

launch Warid Pakistan claims to have attracted more than 1 million.
users[3]. According to Pakistan Telecommunication Authority, currently
Warid Telecom has more then 10 millions subscribers in Pakistan. [4]
and is ranked as the fourth largest operator in Pakistan. Warid
Pakistan claims it has the largest "post-paid" subscriber base.

On June 30th, 2007, Singapore Telecommunications Limited

(SingTel) and Warid Telecom announced that they have entered into
a definitive agreement subsequent to which SingTel will acquire a 30
per cent equity stake in Warid Telecom for an estimated $758 million
— valuing the company at an enterprise value of $2.9 billion.

ZAHI AND ZEM

Warid Pakistan provides both post-paid and pre-paid connection
plans. The post-paid plan is branded and marketed across the
country under the name Zahi Post-paid, which means leader or
royalty. The pre-paid segment is branded and marketed as Zem Pre-
Paid.

Zahi-Post-paid and Zem Pre-paid user enjoy various value added

services(VAS), such as SMS, MMS, GPRS, 64K SIM, Dual SIM
product, Corporate packages for product advertising via SMS, and a
host of other features.

However International Roaming is available to its Zahi(post-paid)

users as of March 2007.

Warid has been one of the highest contributor in development work

carried out in the quake hit areas of Pakistan after the devastating
event of 8th October 2005, furthering their stance of 'We Care'.

NETWORK TECHNOLOGY :-

NETWORKk STATUS DATE

GSM900/1800 Live/Active May, 2005

UGANDA :
Planed to launch services in Uganda by the fourth quarter of 2007.
Warid is also set to deploy a WiMAX network throughout Uganda
through its sister concern Wateen Telecom.[6]
Products & Services
Warid welcomes you to its world of Value Added Services!

We know that communication is all about being heard, being

expressive and making your world more creative. Thus, all our
packages offer a vast range of services and contents - all put there to
make your communication experience:

Much Easier:
Our basic voice services like Call Waiting, Call Divert, Conference Call,
and Voicemail better manage your calls and keep you connected!

More Fun:
Be creative, stylish and hip by using our Caller Tunes to greet or
surprise your friends and family, colleagues, or loved ones by setting
songs, funny messages or sounds for them. Show them how different
and creative you are!

More Clued-up:
Get Surf Now! Be connected to the internet wherever you are. Surf
anything you like, check your e-mails, swap MMS contents with your
buddies or others. And best part is you don’t have to go anywhere to
activate any of these! It’s there for you as soon as you switch on your
Warid SIM.

And more personal:

Personalize your phone by downloading wallpapers, ringtones, logos,
games and many more contents of your choice from SIM Genie menu –
The World of Infotainment at the palm of your hands!
CUSTOMER SERVICE CENTRES :

Business Center Address

Tajwar Center Tajwar Center
House#34 Road#19/A, Banani, Dhaka 1213
ASA Tower ASA Tower (Ground Floor)
23/3 Khilji Road, Shyamoli Dhaka-1207
Novera Tower, Novera Square
Dhanmondi Road #2 House#5 Dhanmondi, Dhaka
Motijheel 64/1, Purana Paltan Motijheel Commercial
Area, Dhaka 1000
Quaderi Chamber, Quaderi Chember,
Chittagong 37 Agrabad Commercial area, Chittagong
Rahman Tower, Sylhet Rahman Tower,
House#A/2 Bangabir, Naiorpool Sylhet
Irani Plaza, Khulna Irani Plaza,
C-2, KDA Avenue, Khulna
Dolphin Housing, Dolphin Housing,
Bogra Jaleshwaritola, Bogra 5800
Parent's Plaza, Parents Plaza Alupotty,
Rajshahi Ghoramara Boalia, Rajshahi
SIM Genie menu

Want to get that trendy wall paper to dress up your phone, or set that
latest caller tune for your friends to hear?

To help you avail many exciting contents and Value Added Services
(VAS) in the most user-friendly way, Warid offers you the SIM Genie
menu - the next generation SIM Tool Kit (STK)!

What is the SIM Genie menu?

The SIM Genie menu is a detailed menu that you will find in your
handset’s menu options as soon as you switch on your Warid phone.
These menus give you direct and easy access to contents and VAS,
through a few simple clicks of your keypad!

AFFILIATES :
• Bank Alfalah Limited
• Wateen Telecom
• Alfalah Insurance Company
• Alfalah Securities (PVT) Limited
• Alfalah GHP
• United Bank Limited
• CNBC Pakistan
• Taavun
 LIST OF TELECOMMUNICATIONS
COMPANYIES OF PAKISTAN :-
The following is the list of telecommunications companies of
Pakistan.
NAME OWNER LICENCE YEAR

PTCL Etisalat 2006

V Wireless Etisalat 2006
Instaphone TeleCard 1993
Mobilink Orascom Telecom 1992
Mobilink PCO Orascom Telecom 2006
Ufone Ufone 1998
Paktel China Mobile Company 1992
Telenor Telenor 2005
Warid Warid Telecom 2005
Warid PCO Warid Telecom 2007
GO cdma WLL Company 2004
WorldCall Wireless WorldCall 2007
WorldCall PCO WorldCall 2002
SuperFone PCO SuperFone [[]]
Jaz PCO JazTel [[]]
TeleCard PCO TeleCard [[]]
Telips PCO Telips [[]]
Callmate Cards Telips [[]]
Callpoint Cards Telips [[]]
ARY Cards ARY [[]]
Hello Cards [[]] [[]]
INTRODUCTIONS OF TELECOM SECTOR :-

Telecom sector is seeing exorbitant growth in Pakistan. The sector

is said to be growing at a pace of 170 per cent yearly. Mobile
subscribers are 70 million as of September 2007, according to
Pakistan Telecommunications Authority(PTA), 2.7 million subscribers
are added monthly. In fact Pakistan has the highest mobile
penetration rate in the region. According to the PTA, Mobilink
continues to lead the market with 28.57 million subscribers, followed
by Ufone (15.42 million), Telenor (12.57 million), Warid Telecom
(11.86 million), Paktel (1.23 million) and Instaphone (0.33). All
Telecom companies are now working to broaden their network in AJK
and Northern Areas, which were normally ignored till now.

TELEPHONE SYSTEM :
The telecom infrastructure is improving dramatically with foreign
and domestic investments into fixed-line and mobile networks; fiber
systems are being constructed throughout the country to aid in
network growth. Major businesses have established their own private
systems; since 1988, the government has promoted investment in the
national telecommunications system on a priority basis, significantly
increasing network capacity. There are currently 6 million landline
subscribers in the country.

Domestic: microwave radio relay, coaxial cable, fiber-optic cable,

cellular, and satellite

Landlines: For local calls the code used is non-STD. For calls to other
cities (e.g. Karachi to Lahore) the code is called STD. For
International calls the code used is ISD.
Dialling System: When dialling on landlines, calls made within cities
are considered local calls. Calls to other cities (e.g Karachi to Lahore)
are considered long distance calls and are metered according to
distance. (e.g. When dialling to Lahore from Karachi you have to dial
the code for Lahore then follwoed by the number of the destination,
therefore you dial 042-XXX-XXXX ). For local calls, you just dial the
local number. For international calls, you dial "00" followed by the
country code. (e.g. For calls to the UK from Pakistan you dial 00 - 44
- XXXXXX ).

International: satellite earth stations - 3 Intelsat (1 Atlantic Ocean and

2 Indian Ocean); 3 operational international gateway exchanges (1 at
Karachi and 2 at Islamabad); microwave radio relay to neighboring
countries.

BROAD BAND AND INTERNET ACCESS :-

Broadband was first introduced in Pakistan in 1995 by Telstra

[ Australian telecoms company] with the design of the repeater huts
being done by Designman – an Islamabad civil engineering firm[1].
The first and only official cable internet service was launched in 2000
by a company named Worldcall[1] under the brand name of GO4B.
The First DSL service was launched by Micronet Broadband in
Islamabad/Rawalpindi in 2002. Pakistan had almost 126 ISPs in 2004
with internet users being concentrated in the areas of Lahore,
Islamabad and Karachi. The broadband penetration during the same
period stood at 1.6 percent with 40,000 subscribers, of which 91
percent were cable internet subscribers, 8 percent were DSL
subscribers and less than 1 percent were satellite and wireless
subscriber[2]. Broadband is offered in Pakistan at 128 kbit/s, 256
kbit/s and 512 kbit/s in Karachi, Lahore, Islamabad, Faisalabad,
Multan & Peshawer only. Currently Pakistan has 56,611 DSL
subscribers in the country, with the largest share to 13 ISPs. While
the big DSL providers are WOL (World OnLine), Brain NET,
Cyber.Net, Beaco NET, Maxcom, Paknet, Multinet, Micronet, Cyber
Soft Technology and Dancom.
In late 2004, wireless internet was launched by PTCL using Wireless
local loop (WLL) technology. Following this in 2005, another company
named Worldcall Telecom Ltd launched the same services. And in
2007 WiMax is due to launch by two companies WorldCall Telecom
Ltd and Wateen Telecom.

In 2007 PTCL launched, Broadband Pakistan DSL service, giving

packages from 256 kbit/s to 1 Mbit/s on existing PTCL Telephone
lines.

TWA-1 (cable system)

The need for international traffic from Pakistan is growing rapidly, and
this need is now being fulfilled by reliable international connectivity
provided by TWA-1 (cable system) bringing high-speed
communications technology to fuel the growth of IT and telecom in
Pakistan.TWA-1 is a Submarine communications cable
 IST DELIVERABLE

NAME : MUHMMAD UMER

SEMESTER : BBA - 9

ROLL NO. : 2411105015

PRESE NTED TO :
SI R KH AL ID PAHO RE
WARID TELECOM