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CAMPAIGN TATAK BOTANTE (Voters Registration & Education Campaign for the 2013 Midterm Election) EXECUTIVE SUMMARY The Iskolar ng Bayans thirst for reform and change in the government has been igniting throughout the years. Various campaigns have been forwarded to struggle for the attainment of what is just and right, particularly with regard to basic social services. Triumphs in all our campaigns will only be achieved if our general call will be adequately heard and understood by our public officials, especially in proper timing. In this light, as we move closer to the 2013 Midterm Elections, the University Student Council, through the USC Education and Research Committee, will ensure that our campaigns will be intensified by urging our fellow Iskolar ng Bayan to be registered in the upcoming 2013 Midterm Election, while simultaneously demanding candidates to exemplify and be responsive to our call and demands. Our firm participation in the national elections, as voters, could bring about significant impact, especially when we manifest in solidarity that each of our vote is a demand for reform and change. In collaboration with the Commission on Elections (COMELEC), NCPAG Student Government, UP Advertising Core, and ABS-CBNs Bayan Mo, Ipatrol Mo!, together with the support of various youth institutions and organizations, TATAK BOTANTE will be launched on 05 September 2012, where voters registration satellite booths at the Palma Hall will be made available. This endeavour will not stop in providing only an avenue for the votersregistration; rather voters education shall also be promoted through a series of convocation with 2013 Midterm Election candidates entitled ANG PAGSUSURI. Furthermore, the DARe (Disclose All Records) Movement shall also conduct series of

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mainstreaming events to popularize the significance of transparency and accountability in the government an agenda that will be included in the list of YOUTH DEMANDS to be presented to all 2013 midterm election candidates. MAINSTREAMING TATAK BOTANTE To ensure that the campaign will escalate, TATAK BOTANTE Campaign shall conduct the following mainstreaming activities: TATAK BOTANTE Facebook Page All updates and developments of the campaign shall be posted on the Facebook Page. TATAK BOTANTE Twitter Account All updates and developments of the campaign shall be Tweeted. News regarding voters education shall also be disseminated. TATAK BOTANTE Forums Various forums shall be organized to promote the significance of voting. It could be collaborated and/or hosted by TATAK BOTANTEs partners. ROVING TATAK BOTANTE PHOTO BOOTH & EXHIBIT Photos will be posted online through a Facebook fan page: TATAK BOTANTE Together with the photo booth, a roving exhibit shall also be available where students may have their thumbprints with their signature and message showcased. Students will be asked questions such as: Why will you vote in the 2013 Midterm Election? and What are your criteria for your vote? Messages will be consolidated and be included in the YOUTHS DEMANDS for the candidates, which shall be utilized in the succeeding event of the USC Education and Research Committee, ANG PAGSUSURI (A Series of

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Convocation with Candidates). OBJECTIVES TATAK BOTANTE aims to: Promote each individuals right to vote; Provide an accessible avenue for first time voters to register; and Encourage all students to vote on the 2013 Midterm Elections and scrutinize all candidates. TARGET AREA ALL STUDENTS of UP Diliman (Registered or not registered voters) Students from neighbouring institutions ALL SECTORS in the UP Diliman Campus

ORGANIZATIONS INVOLVED Partner Local College Council/s Partner UP Diliman organization/s, fraternities, and sororities Partner non-UP organizations PROJECT RESOURCES A. Human Resources
TATAK BOTANTE Team League of EDRES Officers EDRES Think Tank Team Partner Local College Council/s Partner UP organization/s Partner non-UP organization/s

B. Physical Resources

USC Allocation fund EDRES sponsorship and solicitations

C. Logistics

Copies of Concept Paper Posters and tarpaulins Fliers Photo booth materials (Camera, streamers, etc.) Exhibit materials (Tarpaulins, pentel pens, etc.)

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PROJECT SCHEDULE

WORKING STRUCTURE

Campaign Director Finance and Marketing

Secretariat

Publicity

Logistics

1. TATAK BOTANTE Campaign Director

Shall organize, assemble, and preside over the operations of the campaign. Shall package the direction of the campaign to be relevant in every issue that pertains to citizen participation in governance. Shall represent the campaign in any event or situation needed.

2. Secretariat
Shall take charge in the communications (letters, memos, etc.) Shall be in-charge in inviting individuals and groups to collaborate in this endeavour. Shall be in-charge in the documentation of all activities of the campaign.

3. Publicity
Shall be responsible in propagating the campaign to the vast public, most especially in UP Diliman. Shall encompass all means to publicize the endeavour. Shall take charge in administering online media (through Facebook and Twitter)

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4. Logistics
Shall take charge in providing all materials needed during the voters registration up to the rounds of the campaign in each college. Shall reserve necessary venues for all events of the campaign.

5. Finance and Marketing

Shall exhaust all means to get sponsorships and solicitations to cover the campaigns expenses.

PARTNERSHIP SPECIFICATIONS STUDENT COUNCIL PARTNERSHIP BENEFITS Minimum of 20 sure Inclusion of the student registrants councils logo in all publicity Produce any kind of ad or materials publicity promoting Tatak Acknowledgement before, Botante during and after the event Post Tatak Botantes official as partner organization publicity materials in the Promotion of one (1) student councils website council event in the Tatak and/or social media Botante Facebook page accounts and Twitter account. Support in the online promotion of Tatak Botante through sharing of the Facebook page and Twitter account DEADLINE OF CONFIRMATION OF PARTNERSHIP - 13 AUGUST 2012 (MONDAY). TEXT 0905-4502488 or EMAIL usc.edres@gmail.com FOR YOUR QUERIES. Prepared by:

JULLIANO FERNANDO A. GUIANG TATAK BOTANTE Campaign Director Head, USC Education & Research Committee University Councilor, USC - UP Diliman

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