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Qube

Qube is all about visualizing true personalities through media communication. We are attempting to connect local people with global familiar faces. Till now we are using telecommunication methods to interact with. But we are thinking beyond boundaries. We are about to introduce video conferencing in talk shows, visualizing live concerts and dj shows and so on. The magic is just a click away. Only thing to do is to browse the website www.qubebusinessssolution .com

Qube
Business Solution Firm +880 1713 243472 12/3/2012

Executive Summary
Qube is all about visualizing true personalities through media communication. We are attempting to connect local people with global familiar faces. Till now we are using telecommunication methods to interact with. But we are thinking beyond boundaries. We are about to introduce video conferencing in talk shows, visualizing live concerts and dj shows and so on. The magic is just a click away. Only thing to do is to browse the website www.qubebusinessssolution .com and it will instruct you and will take you to your desired location. No need to sign up and does not require any email account to watch. But for communication purpose, you will have to provide your email address as input in a software named Civic Swords to communicate with our guests.

Objectives
1. Achieve healthy earnings (EBIT) in the second year of operation 2. Maintain a midrange gross margin throughout the entire operation 3. Maintain just-in-time (JIT) inventory levels 4. Increase sales modestly but steadily in the third and fourth years

Market Analysis

Qube will focus on local markets, including Dhaka zone business industries, teen agers and local government offices.

2.1 Market Segmentation


Our market segmentation scheme is fairly straightforward. We will target the top, mid and small level business market segment with value-added and affordable business solutions customized to its unique needs, and offer the same quality of service and support as are afforded the larger businesses.

Company Description
Information Management will sell and service digital office information systems for Qube. Financial Management will flow the financial information and requirements for particular projects.

Human Resource Management will consider managing employees toward goals, will hire and motivate personnel and dig new ways of organizing employees to make them more effective and efficient. Accounts will follow up and prepare balance sheet, income statement and do on.

Company Ownership
Qube will be privately-held (Limited) company owned by partners according to their investment or contribution. We are taking the initiative to hire 15 employees. New employees will be given the

opportunity to become vested in the Annual Employee Award after a suitable probationary period.

Start-up Summary
Our start-up costs will be 45 lacks taka, which includes six months employee salary, rent and misc. The remainder of the funds will be used for:

Initial Inventory: 15,00,000 TK Initial Capitalization: 8,00,000 TK Legal, Insurance, Employee salary, Rent & Misc.:

20,00,000TK The start-up funding will be financed by loans arranged through the Small Business Development Center, investors and by the owners.

Organization and Management


Our management philosophy is simple and is an integral part of our values: doing right things right, the first time.

Market Analysis Summary


Market Segmentation
Our market segmentation scheme is based on the type of customers who will use the product. The end-users can be classified into two major groups; users who will use Qube to broadcast video-conference-enriched programs and services to the public such as a TV channel, and the users who will consume these services, such as ordinary people interested in a political talk show or a particular rock concert. This intense use of

technology adds a new dimension to the already established means of broadcasting media, and thus we can push in our new marketing idea into the two aforementioned market segments.

Market Trends
The most significant trend in today's business-to-business marketplace is the move from analog to digital technology and from stand-alone workflow functions to multifunctional platforms, which are connected to a network. The network scheme has now gone further, and innovations in information technology have tuned nearly every business towards this global-network concept. This has realized a new scope and demand for digital content, and that too to be served anywhere where the global-network reaches. It is this trend that has caused ideas like video conferencing to be so popular at their advent, despite the fact that we have been using audio technologies for ages as a means of communication. Voice calls are no longer interesting, video calls are.

Target Market Segment Strategy


Developing a market strategy with a new concept has to be different from the way a typical product is introduced into the market. We will change the paradigm of being a product- and price-focused sales organization, to that of becoming a customerand market-focused organization, with all departments sharing responsibility for customer satisfaction. We will accomplish this paradigm shift through the implementation of a balanced scorecard philosophy of management, with special attention to employee learning and growth.

Market Growth
As the numbers of broadcasting agencies increase, the number of clients of such a system is going to increase at a larger rate. This is because the better response and productivity enjoyed by a client by using Qube will induce the use of the product into other clients, acting in favor of the spreading the use of the product. The stand-alone analog systems and appliances, which abound in the business marketplace today, will be replaced by connected digital convergence systems with video support in the coming months and years. Qube will position itself to be a value-added provider of this rapidly emerging technology for new broadcasting businesses, while continuing to maintain and upgrade our current analog customer base.

Market Needs
All businesses have in common a need to be continuously productive, and they rely on their service providers and vendors to sustain their productivity. Effectively filling this need requires that the vendor bring to the table sound planning, quality products, reliable service, and a true partnership and support relationship.

Products and Services


In existing operation our primary business has been service oriented. We will build from this base to transform the business into a value-added provider of the emerging services and technologies of the new Information Industry.

Competitive Comparison
The only way we can hope to differentiate well is to define the vision of the company to be an information technology ally to our clients and customers. We will not be able to compete in any effective way with the large mainland-based office equipment companies by selling boxes or products as appliances. We need to offer a real alliance to our local customers.

Technology
Qube will make convergence the theme of its vision, planning, and marketing strategies. We will move into the new Information Industry's technology with the aim of bringing the most efficient workflow solutions to our clients and viewers while providing value-added customer support and service, and earning a reasonable profit in the process.

Funding Request
1. 25% of the total investment will be provided by owners which is 11, 25,000 TK. 2. We have two investors who are willing to invest 5, 00,000 TK each in this business and will enjoy 6% of the profit each, annually (Under the terms and conditions we will have to repay the loan amount within 3years). 3. We are working to get loan from Banking industry for the rest of the amount which is 23, 75,000 TK.

Financial Plan
Key business assumptions are: We assume continued steady economic growth. We assume the continued move towards convergence technology in the Information Industry. We assume access to the start-up funding necessary to reshape and re-build the company and to provide adequate initial capitalization.

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