GCIT 1005 PSS1

First Semester 2012-13

Hong Kong Baptist University

Department of Computer Science

GCIT 1005 Essential IT for Enterprises and SoHo Topic:Smart Phone

Name: _WONG WING HO_______________________ Student ID: _12209309___________________ Objective Part of the course requirement is to prepare a business plan or proposal. In your business plan, you need to conduct a marketing research and design a survey to support your business. This project worksheet is to guide you to complete the business plan. You will perform basic web searching to get some general ideas about your business, such as the existing problems, target market and customers, competitors etc prepare some questions for the survey. Section No: _00002________________

Part 1: Web Searching The questions in this part will guide you to perform basic web searching. The information you find in this part will give you some general ideas about your business, which can help you finish the business plan. 1. List out some keywords that you think they are useful and relevant to your business. Identify some more keywords through the preliminary search results. -Touch Monitor -high-tech -state-of-the-art -convenient -smart -luxury -Apple -Samsung -HTC -CPU -popular -operating system -APPs

GCIT 1005 PSS1

First Semester 2012-13

2. List out some keywords about the existing problems of the business. -Many competitons -High cost -Need to do many promotions

3. Try to combine the keywords with operators like , -, site:, and filetype: to perform searching. For each search, list out the number of search results and state which search engine you used. Pick up two relevant search results (with the link, web page title and description) that you found useful. Search Result 1 Keywords with Smart Phone operators: Search engine used: Googles No. of results found: One relevant URL: Web page Title: Description:
You probably hear the term "smartphone" tossed around a lot. But if you've ever wondered exactly what a smartphone is, well, you're not alone. How is a smartphone different than a cell phone, and what makes it so smart?

269,000,000

http://cellphones.about.com/od/smartphonebasics/a/what_is_smart.htm What is a smart phone?

Search Result 2 (using different keywords, operators or search engine) Keywords with Smart Phone operators: Search engine used: Baidu No. of results found: One relevant URL: 4,020,000 http://baike.baidu.com/view/122566.htm

GCIT 1005 PSS1

First Semester 2012-13

Web page Title: Description: Part 2: Survey Questions

Smart phone Smart Phone is a personal computer with an individual operating system.

In this project, you are required to conduct a marketing research by using survey to collect some statistics from the public. The survey is related to the marketing products or services. And the goal is to identify and define marketing opportunities and problems, and identify certain customer behavior. Before this, you need to prepare 6 to 9 questions which will be used in the survey. The following are some example questions. General questions: What is your age? What is your gender? What is your income? Topic-related questions: How frequent do you use disposable chopsticks? What is (are) the reason(s) of using disposable chopsticks? Which disposal method will you choose the disposable chopsticks to go through after using? Q1 Q2 Q3 Q4 Q5 Q6 Q7 Q8 Q9 What is your gender? What is your age? What is your income Have you used a smart phone? How often do you use smart phone? Why do you use smart phone? How much is your smart phone? Does your family/friends own a smart phone? What do you often do with your mobile phone?

Submission Complete the questions and submit the file to BU elearning website.