assed' managers (/strategic thinkers) might not find the text/presentation particularly user friendly, it is well worth the

effort of close study.

Labour and Industry in the Asia- European Business and Marketing: Pacific: Lessons from the Newly-Indus- Strategic Issues, PHILHARRISand FRANK trialized Countries, B A R R YW I L K I N S O N , McDONALD, PCP (1994), 247 pp., Walter de Gruyter (1994), 236 pp., DM 15.95.
145.00.

Groupware in the 21st Century: Computer Supported Co-operative Working Toward the Millennium, Edited by Peter Lloyd, Adamantine Press (1994), 304 pp., 45.00 (hard). 19.95
Provides 33 perspectives, from 42 pioneers, experts, users and communicators, on the future of a 'Groupware' approach to information technology that enables everyone in the organization to work more effectively. Unfortunately always easier to talk and write about in theory than actually achieve in practice--which is one reason why books such as this should be studied by all those trying to make these developments work in practice. Another attempt to look at global developments over the long term is provided in Dis-

Unemployment in Europe, Edited by JONATHANMICmEand JOHNGRIEVESMITH, Academic Press (1994), 315 pp., 14.95.
Twenty-six economists (mainly from the UK) analyse policies for growth and how government policy can influence unemployment. Aimed primarily at the academic audience. To have more effective impact studies of this kind require a more managerial focus, both in content and presentation. Some of this 'alternative' approach is revealed in Enterprise Learning in

Written specifically for students on advanced undergraduate and postgraduate courses, who are concerned with modern European marketing; including 16 useful cases. Another useful marketing teaching text, with 15 cases, is The Marketing Casebook: Cases and Concepts, SALLY DIBB and LYNDON SIMgJN, Routledge (1994), 270 pp., 15.99.

Japanese Multinationals: Strategies and Management in the Global Kaisha, Edited by NIGEL CAMPBELL and FRED BURTON, Routledge (1994), 298 pp., 40.00.
Sixteen papers that examine key aspects of Japanese multinationals; particularly how they have managed to achieve the same quality and productivity in their overseas locations as they have achieved at home. Although essentially academic papers, they are readable. A detailed case study of one major issue is contained in Multi-

covering Common Ground, MARV3NR.

WEISBOm3 and 35 International coauthors, Berrett-Koehler (1992), 442 pp., 19.95.This volume shows how business, government and nonprofit organizations (and other groups) are successfully using future search conferences for strategic planning, consensus building, empowerment and other purposes. It also explains how these conferences can be made to work.

Action: Education and Economic Renewal for the Twenty-first Century, DALE E. SHtrrrLEWORTH, Routledge (1993), 222pp., 35.00. This provides Canadian based case studies in community and enterprise learning which will enable survival in an uncertain world. It is this kind of approach that will really make the difference in the long term.

Financial Reporting in the West Pacific Rim, Edited by T.E. COOKE and R.H. PARXER, Routledge (1994), 448 pp., 50.00.
A useful analysis of the differences between the financial reporting systems in Japan, South Korea, Taiwan, Hong Kong, Thailand, Malaysia, Singapore, The Philippines, Australia, and New Zealand. Vital reading for those doing business in that part of the world. A less readable approach to labour issues in the same part of the world is Book Reviews

national Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestl& and the Infant Formula Technolopoles of the World: The Controversy, S. Pr,AKASHSETHI,Kluwer Making of 21st Century lndustrial Com- Academic (1994), 413 pp., 70.00. The plexes, MANUEL CASTELLS and PETER final chapter on 'Emerging modes of HALL,Routledge (1994), 275pp., 14.99. Business-Society conflict resolution-an assessment' is particularly relevant A systematic survey of technopoles in for the future. Other recent ethics all manifestations: science parks, sci- related studies include: Capital Marence cities, and national technopolis kets and Corporate Governance, Edited programmes; including case studies by NICHOLASDIMSDALEand MRRTHAPREfrom Silicon Valley to Siberia and from VEZER,Clarendon Press (1994), 349 pp., the M4 Corridor to Taiwan. Distils the 40.00. (Sixteen papers that analyse lessons from the successes and failures. developments in the UK, Germany and Pity the approach was not more inte- Japan.) Just Business: Business Ethics grated with the changing nature of In Action, EI~INE STE~ERC, Little, office w o r k - - m u c h of which now is Brown (1994), 308 pp., 20.00. (Prooverlapping with high technology vides a framework for answering quesindustries. tions about business ethics through the use of an Ethical Decision Model, driven by a powerful philosophical

(soft). A collection of essays that grew out of a conference held at Nuffield College, Oxford, in October 1991. It compares and contrasts ~the impact of Margaret Thatcher and Ronald Reagan other and demonstrates how they can T. PAUL SCHULTZ,International Center across the range of public policy and be taught.) The importance of edu- for Economic Growth (1994), 70 pp., on their respective political parties. cation both as output, and as an indus- $6.95. Another dimension to the people Another view, particularly of the UK try in its own right, is emphasized in issues is emphasized in A Handbook situation, is reflected in the 15 papers studies such as Responsive Schools, for Training Strategy, MA~TYNSLOMAN, in The Economic Legacy 1979-1992, Renewed Communities, CLIFFORD W. Gower (1994), 223 pp., 35.00. In Edited by JONATHANMICHm, Academic COBB, Center for Self-Governance addition a number of publications con- Press (1992), 365 pp., 12.95. Infor(1992), 296 pp., $14.00 (soft), $34.95 tinue to address general management mation on many important global (hard) and What are we trying to teach issues for specific readers and these issues is usefully provided in World them anyway? A Father's Focus on include: Principles of Hotel Front Development Report 1994: InfraSchool Reform, RONA~ K. PIERCE, Office Operations: A Study Guide, SUE structure for Development, World Bank/ and JEREMYHUYTON, Oxford University Press (1994), 254 Center for Self-Governance (1993), BAKER,PAMBRADLEY Cassell (1994), 289 pp., 11.99; A Prac- pp., 20.00 $19.95 And The Teaching of education and investment in human Values: Caring and Appreciation, JAMES capital encourage economic and socialI. JARP~TT, Routledge (1991), 12.99. development is Human Capital Invest(Examines different kinds of values; ment in Women and Men: Micro and shows how these values relate to each Macro evidence of Economic Returns, approach.)

tical Guide to Leasing: A Survey of Lease Accounting, Taxation and Regulation in Austria, Belgium, Republic of Get Better or Get Beaten! 31 Leadership Ireland, The Netherlands, Portugal and Management for Engineers, STEVEN Secrets from GE's Jack Welch, ROBERT Switzerland, LRASEUROPEand COOPERS HENDERSON, ROBERT ILLIDGEand PETER
SLATER,Richard D. Irwin Inc (1994), 155 pp., $20.0O. The final couple of pages contain: To Welsh, the critical component of a business is people. Also the key to competitive advantage in the 1990s will be: 'The capacity of leadership to create a learning environment that is capable of creating intellectual capital comprising ideas and innovation.' A brief, highly readable, book that should be widely read. A very different view of leadership is revealed in The Bully Pulpit: and LYBP~'qD,McGraw Hill (1994), 145 pp., 45.00; Business Studies, GEOFFREY WHITEHEAD, Butterworth-Heinemann (1994) Second edition, 503 pp., 8.95. McHAEDY, Butterworth-Heinemann (1994), 291 pp., 17.95. An introductory textbook for students who combine engineering with management at undergraduate/BTEC Higher Level.

How World Class Companies Became WORLD CLASS, Cuno Punmpin,

Gower (1993), 200 pp., 12.99. Originally published in German, now available in paperback. A challenging study of Corporate Dynamism that considers how successful companies work to add value, find a multiplier to repeat their advantage, and encourage growth promoters to continue the cycle of regeneration as a basis for future growth. The key factors that emerge are: Creating flexible, empowering structures which are people-orientated and make the best use of time as a resource. Worth reading.

Prospects and Strategies for Nuclear Power: Global Boom or Dangerous Diversion? PETERBECKiThe Royal Institute of International Affairs/Earthscan (1994), 118 pp., 12.95. A report that calls for a coordinated programme to develop a new generation of nuclear technologies.

The Presidential Leadership of Ronald Reagan, WILLIAMKEg MUIR,Jr, Institute

for Contemporary Studies (1992), 264 pp., $22.95.

General management topics, particularly those with a people focus, continue to be as popular and important as ever. Recent publications in this area include: Earning What You're

The Health Care Organizational Survey System, DONALD N. LOMBAm3I, American

Hospital Publishing (1994), 189 pp., $50.00. Provides a system to: collect the data needed to develop strategic plans and human resources development programs that reflects the needs and desires of the organization. Specialist but important. A more generalized
i

Worth: The Psychology of Sales call Reluctance, GEORGE W. DUDLEY and

SHANNON L. GOODSON, Behavioral Sciences Research Press Inc (1992), 424 pp., 18.95 (soft), 26.95 (hard). A paper that explores the issue of how

A Conservative Revolution? The Thatcher-Reagan Decade in Perspective,

Edited by ANDREW ADONIS and TIM HAMES, Manchester University Press (1994), 261 pp., 35.00 (hard), 12.99

Long Range Planning Vol. 28

February 1995