RESUM

KHALID M. CHAUDHRY
11205 Hickory Grove Ct., Laurel , MD 20708 , USA.
Telephone: 240 786 7695 Cell: 240 646 2650
E-Mail : kmahmood60@gmail.com and khalidmahmood68@hotmail.com

OBJECTIVE

A techno-commercial management professional offering proven background in the business of machinery and
equipment for construction, fabrication , industrial, oilfield and material handling environments, 30 years
experience in field sales and marketing management with a leading role in developing business in the regional
markets, sourcing of products worldwide and exploiting targeted market segments, technical and commercial
support and liaison with the customers, principals and management. Effective communicator and strong team
leader, able to develop comprehensive networks for continuing organization visibility and profitability. A solid
career growth based on performance and accomplishments desired .

MAJOR PRODUCTS HANDLED

• Material Handling Equipment , including cranes, forklifts, loaders , aerial platforms, trucks & Trailers.

. Construction Equipment, including concrete production, transport , pumping and placement machinery ,
earthmoving equipment & road making machinery.

• Industrial & Oilfield Equipment, including power generators , pumps, compressors, hydraulic tools &
equipment, instrumentation , pipeline tools , welding and fabrication consumables, valves , pipes,
fittings , safety gear and misc. others.

• Metal working machinery , plate rolls, profile benders, flanging & Dish-end lines , shearing & punching
machines , Hydraulic presses , milling and grinding machines, welding machinery , positioning
equipment and job rotators.

PERSONAL DATA

 Proficient in English & Urdu , can work around well is Arabic, both written and verbal.
 Proficient user of PCs with MS office products , Lotus and other programs
 Experienced ERP systems user comprising of IBM AS 400 and J.D. Edwards software

JOB DESCRIPTION AT PREVIOUS POSITIONS

• Authoring and execution of annual business plans with profit and loss responsibility
• Innovating and implementing marketing strategies with aggressive product positioning to ensure achievement
of market share -

• Enhancing staff productivity by implementing effective incentive plans

• Product rationalization and product application training
• Negotiating new agencies + franchises and sourcing products worldwide.
• Enhancing after sales service capabilities with new marketing ideas
• Finalizing all important business deals with major customers in the Middle Eastern Region including tender
 negotiations with respect to legal aspects, payment terms , contracts, letters of credit, import export matters
and shipments
• Image building & public relations development with the principals and clients
• Monitoring all technical and commercial affairs with the principals and clients.
• Monitoring activities of competition , reacting timely & adequately and also watching new trends in the
market.
• Development of Total Quality Management systems & implementing ERP Main Frame Computer systems .

WORK HISTORY

1. Self Employed , Laurel , MD . January 2008 to date

 Successful marketing and sourcing of diversified equipment worldwide , specializing in material handling
, metal fabrication , industrial , oil field and access equipment.

2. The Asset Store , Baltimore , MD . Sept. 2006 to November 2007 ,

Director equipment Services

 Successful marketing and sourcing of diversified equipment nationwide with turnkey execution of all
business transactions . This had a specialty in welding & fabrication equipment, power generation and
distribution equipment , material handling and access equipment.

3. Sharp Line Trading , Dubai , UAE. March 2001 to August 2004 ,

General Manager

 Launched the new company to benefit from the most versatile experience and clientele in the regional
markets and rapport with worldwide suppliers and manufacturers.

 Accomplished one million Dollars turnover within the first year single handedly.

4. Boodai Trading Co. LLC, Dubai , UAE . 1977—2000 (23 years)

1991 —2000 Regional Sales Manager , UAE , Oman & Qatar

 Regional product rationalization increased sales by 25 %.

 Enhanced market share by sales force training on application of products.
 Managed to obtain new product lines, which increased earnings by 20%.
 Inventory management and control reduced finance cost by 40%.
 Secured new product users for targeted industry segments for business enhancement through product applications.
 Introduced system of yearly price negotiations at fixed exchange rates with the manufacturers.

1988—1991 Manager UAE and Oman.

Reorganized sales force for better market coverage which increased revenues by 12 %
Standardized procedures for hiring and training new Sales Engineers
-

Identified new export markets to increase sales by 20%.

Managed major deals with oil companies and Govt. Departments.
Accomplished record market share in the concrete block industry.

1985—1988 Branch Manager, Abu Dhabi , UAE

 Achieved record sales to UAE, Armed Forces with major contracts or equipment & parts, handling all technical
and commercial matters -

 Implemented effective cost reduction program during the oil slump period squeeze of the mid-80s
  Enhanced workshop revenues, transforming it from after sales service cost center to an independent profit center

1980— 1984 , Sales Manager Abu Dhabi , UAE

 Received highest sales award from the company or our years in a row.
 Established record market share of P&H cranes, Elba Batching plants, Blawknox Asphalt Finishers, Zenith
block machines, Manitou rough terrain forklift trucks and Airman compressors.

1977—1980 , Salas and Service Engineer. Abu Dhabi , UAE

Increased customer base by two fold and sales by 60%

Major breakthroughs accomplished with large international contractors.
Focused on product knowledge and right product applications, right for the customers.
Established new set up for spare parts depot and after sales service workshop facilities

5. Dawood Hercules Chemicals Limited , Lahore , Pakistan.

• 1975— 1977 , Project Engineer, Urea Fertilizer Plant ( based on 1100 TPD Ammonia plant )

 API Technical Courses in Process Technology and Plant Engineering

 Preparation and updating of operating and maintenance manuals
 Planning, scheduling and implementation of annual plant turnarounds.
 Designing and implementation of new projects for de-bottlenecking and new additions to the
process and special rigging equipment design and installations for maintenance of equipment.

ACADEMICS
• 1969— 1974 , University of Engineering and Technology Lahore , Pakistan.

 Bachelor of Science In Mechanical Engineering. First class

Project : Design of a workshop layout for major overhaul of medium sized vehicles

• 1967 – 1969 , Government College , Sahiwal , Pakistan .

 Faculty of Science , F.Sc. Pre-Engineering , ( Higher Secondary School Certificate)

• 1962 – 1967 , Government Z.M . High School , 145/9-L , Sahiwal , Pakistan.

 Secondary School Certificate , Science Group with Engineering Drawing optional , Topped in the school .

REFERENCES

. Mr. Wasi Mirza , Director , Engg. & Industrial Supplies Corp. , London , Ontario , Canada

Tel. : 519 474 7954, Fax: 519 474 7621, E-mail: wm_eisc@sympatico.ca

. Mr. Zubair Ahmed , Director, Fine Trade , Jabel Ali , Dubai , UAE.

Tel.: +971 50 656 5196 , E-Mail finetrade@finetrade.ae