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BUSINESS IDEAS

Start-up activity in India is attracting a lot of attention. And why not? After all, it reflects the newly rejuvenated spirit of entrepreneurship in India, particularly that of the knowledge professional. The opening up of the economy and the increase in consumption patterns and demand has together carved out entrepreneurs who desire to move out of conventional amily !wned "usinesses and #rofessional $o%s to set up new contemporary %usinesses. &e %elieve this will not only serve to motivate others who share a similar streak to strike out on their own, %ut also %ring together future partners, consumers or investors. "usiness 'eals is a%out conversion of "usiness Ideas into startups, entrepreneurship and emerging companies in the new glo%al India. It is here to let the right kind of people find such companies and thus help them %uild their dream ideas to %usiness reality. Starting your own %usiness is not just a%out having a dream. There are real steps to ensure your %usiness is a successful start. &e, at "usiness 'eals help you to move on with your %usiness idea %y converting the Idea into a Start-(p )enture. "usiness 'eals provides Assistance in terms of*"usiness Idea screening 'eveloping a "usiness #lan und raising Idea Screening So if you+ve decided to start a %usiness. ,ay%e you have a %rilliant idea, and you+re trying to figure out if it+s via%le or not. !r may%e you-+re out of work, or just fed up with your current jo%, and looking for an alternative. &e e.ercise to convert your idea for a %usiness into a running venture. Idea generation is re/uired throughout the entrepreneurial process and not just in the %eginning of the company %uilding process. In fact it is a critical skill when working within organi0ations, or in many other conte.ts. "usiness'eals helps you guide the most essential entrepreneurial skill of !pportunity 1ecognition in a very light way. A creative e.ercise that leads the entrepreneur through the idea generation process in a hands-on manner. 2onfused how and from where to start your new %usiness? 3et tips and ideas on %usiness from "usiness'eals. 3et your planning organi0ed and then go ahead to %ecoming your own %oss. "usiness'eals advises you to follow the 4 %asics guidelines of a Start-up %efore making your ideas realistic*56 Select the industry you-+re interested in working in. 76 1esearch the kinds of %usinesses and various %usiness models within that industry. 86 #erform market research to see where there is an unmet need -- geographically, price wise, complementary products and services, etc. 96 Analy0e the competition :6 'evelop a preliminary %usiness plan for a %usiness to meet that need ;6 'o market research to assess the realistic market potential for your %usiness. &ill people %uy it? <6 1evise the %usiness plan and determine your funding re/uirements. =6 If needed, seek out lenders or investor. 46 Start the %usiness. $ust %ecause you %uild an idea doesn-+t necessarily mean anyone will %uy>fund it. "usiness'eals analy0es whether the "usiness Idea has the potential to %ecome an opportunity for the investor. It investigates the

Idea thoroughly to see if it is feasi%le enough and will ensure accepta%le profit levels. 'eveloping a "usiness #lan A %usiness plan is the formal written e.pression of the entrepreneurial vision, descri%ing the strategy and operations of the proposed venture and the advantages of writing a %usiness plan far outweigh the costs. The purpose of the plan is to ena%le the top e.ecutives of the firm to think a%out their %usiness in a comprehensive way, to communicate their o%jectives to individuals who may have a stake in the firm-+s future, to have a %asis for making decisions, and to facilitate the planning process A simple startup plan includes a summary, mission statement, keys to success, market analysis and %reakeven analysis. This kind of plan is good for deciding whether or not to proceed with a plan, to tell if there is a %usiness worth pursuing, %ut it is not enough to run a %usiness with Simply put, not every %usiness needs the full formal plan, %ut every %usiness needs a plan. Think through and write down your core strategy, assumptions, review schedule, dates, deadlines, task responsi%ilities, and %asic %usiness num%ers. Those %asic %usiness num%ers are the sales forecast, e.pense forecast including personnel, startup costs, and startup funding. ailure to plan is a plan for failure. The %usiness plan document does not need to %e comple. or convoluted, %ut it is necessary. If you are having a hard time pulling your plan together, our e.perts at "usiness'eals will e.tend their assistance in this area. und 1aising In today?s highly competitive market you need to think competitively throughout your und 1aising %usiness plan, no matter how strong your concept is and whether you are seasoned entrepreneur or just a new start up, looking to raise finance from venture capitalists."usiness'ealss helps you to %e competitive in this cut-throat %usiness environment and eradicates the fund raising pro%lems. "usiness'eals capture the strategic operational and financial aims of the %usiness. State the financing you need, %ased on your financial forecasts. Include details of any finance provided %y the founder or management team and indicate the key risks to the und 1aising %usiness and any mitigating action you can take &e, at "usiness'eals, assist the investor in preparing a financial plan which indicates the re/uirements of finance and the application of funds. This is presented to the investors who will finance your venture. A well developed inancial #lan can get you to convert your dreams into reality. "usiness'eals is here to lend their hands in making your dream project a successful Start-up venture

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