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Pan-Asia abc
Global Research
AI – Asia Insights
Thinking the unthinkable
Forecasting is always hard; we think laterally about 2009
What is certain next year – and what are the big surprises?
It’s very difficult to make predictions, especially about the future. Yogi Berra
It is that time of year when people like to ponder on where markets might go over the next
12 months and adjust investment strategies accordingly. We will be publishing our Asia
Strategy Quarterly in early January, which means we are deep in thinking mode at the
moment, trying to figure out what is likely to happen next year – and what people think is
likely to happen, that might not.
We won’t reveal our conclusions until the New Year, but we believe it might be useful to
think out loud a little. Forecasting is always hard – and probably more than usually so at
the moment given multiple uncertainties – so it is worth thinking laterally about the full
range of possibilities. We have come up with lists of factors the consensus believes are
“near certainties” (example: that interest rates will stay very low), and potential big
surprises, i.e. unlikely events that have a higher probability than the market realises (like,
could Chinese growth fall below 6%?). We did a similar exercise last December and, in
the event, almost as many of our surprises came true as did the near certainties.
Issue no. 70 Separately, for a bit of pre-Christmas fun (we have a warped sense of humour), we asked
Garry Evans*
colleagues to come up with the single most scary piece of economic data they could find.
Strategist
The Hongkong and Shanghai Banking What could be more negative than the Baltic Dry Freight Index falling 94% in seven
Corporation Limited (HK) months, global IPOs down 98% in Q4, or Chrysler selling cars in the UK at half price?
+852 2996 6916
garryevans@hsbc.com.hk
View HSBC Global Research at: 1. Near certainties for 2009 2. Possible surprises
http://www.research.hsbc.com
Asian earnings decline Renminbi depreciates
*Employed by a non-US affiliate of Global growth very weak China grows 6% or less
HSBC Securities (USA) Inc, and is not Equities don’t fall by as much as in 2008 US growth rebounds strongly in H2
registered/qualified pursuant to NYSE Asian equities stage a 30%-plus rally at some point …or remains negative all year
and/or NASD regulations Asian exports decline Investors balk at buying US Treasuries
Inflation falls and ends 2009 very low, even negative Inflation risk reappears
Issuer of The Hongkong and Shanghai Interest rates stay low Stock markets end 2009 25% up
report: Banking Corporation Limited US recession over before the end of the year …or have another negative year
Commodity prices fall much further
Disclaimer & Nationalisation of big US banks
Big banks bailed out in Korea, Taiwan, India
Disclosures A household name Asian company goes bust
This report must be read Country defaults
Significant social unrest
with the disclosures and A war (or civil war) somewhere in Asia
Regime change in North Korea
the analyst certifications in
the Disclosure appendix, Source: HSBC Source: HSBC
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cooling. We were also only half-right about telecoms. Malaysia was about the only market
political change: there were regime changes in that clearly outperformed in the region – but even
Korea and Taiwan, but they turned out to be a lot this index is down 47% y-t-d. Braver investors
less positive than we thought (and India, Thailand might have tried to time trading the rallies – but,
and Japan have pretty much the same government frankly, we haven’t met anyone who felt capable
as 12 months ago). of doing this successfully, given the tremendous
volatility throughout the year.
Where 61% of the “near certainties” happened,
the percentage of unlikely events that occurred 6. Themes that would have worked in 2008
(41%) was not that much lower. The risk scenario Theme
for 2008 – a sharp global slowdown – did come Ultra defensiveness
Overweight utilities, healthcare, consumer staples
about, which meant that the dollar strengthened, High cash levels
the oil price fell sharply and the US went into an Quality balance sheets
Long Malaysia
outright recession. Short China, India, Korea
Short cyclicals
Our judgement on the likely inflection points was Avoid small caps
Buy commodities in H1, sell in H2
not far off the mark either. We got too excited Long government bonds
Trade the rallies (Jan, Apr, Nov)
about protectionism and the Beijing Olympics, but
Source: HSBC
we correctly identified the slowdown in US
consumption and Chinese growth, rising bank and
Near certainties for 2009
corporate defaults, and the massive sell-off of
So where does the consensus stand on 2009? We
emerging market assets by US investors as the
suspect that the mostly widely held view is that
key drivers of stock markets. With hindsight, we
the next two quarters will be difficult for the
might have added inflation – the worries about it
global economy, but that the combination of rate
in H1 and its disappearance as a theme in H2.
cuts and fiscal stimulus packages will allow
Who dares forecast 2009? growth to bottom in Q2, with a decent (but still
Reflecting on the accuracy of one’s thinking 12 sub-trend) rebound in growth in H2 (especially
months ago is a humbling exercise. In retrospect, strong in China); the financial system will
2008 would have been a very easy year to get stabilise, although companies will find it difficult
right from an investment point-of-view if one had to refinance for some time to come.
made the simple call that the global economy was
Our list of near certainties (see Table 1 on Page
going into the worst recession since the 1930s,
1), then, reflects this – and is essentially an
driven by major dislocations in the financial
extrapolation of where we are today:
system (we were more bearish than some, but not
bearish enough). Asian earnings decline. The bottom-up
analysts’ consensus is still looking for 4%
For optimum performance, investors should
EPS growth in 2009 (including 10% in China
simply have had the most defensive portfolio they
and 16% in India) but we find that no fund
were allowed, with maximum amounts in cash
managers believe this. Our expectations are
and government bonds (Table 6). If they needed
for as much as a 20% EPS decline for the
to own Asian equities at all, they should have
region as a whole (with -5% for China and
bought quality companies with strong balance-
+5-10% for India).
sheets in sectors such as food, utilities and
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Global growth is very weak. HSBC CPI to fall to -0.2% in 2009, with inflation
forecasts -0.7% real GDP growth for the US turning negative as early as Q1. There are some
in 2009. The consensus for all major regions suggestions that, with massive monetary
(US, Europe and Japan) is now negative. stimulus, inflation could rear its ugly head again.
But the overwhelming probability for next year
Equities don’t fall by as much as in 2008.
is deflation.
Even after the recent rally, MSCI Asia ex Japan
is down 54% y-t-d in US dollar terms. At this Interest rates stay low. HSBC expects the
rate, 2008 will be the worst year since the index Fed to cut the Fed Funds Rate to zero next
started in 1991 (beating 1997, when it fell by week. Rates in Japan are likely to go back to
45.5% and 2000, when it was down 37.9%). It is zero too. With inflation yesterday’s story and
almost certain that next year won’t be as bad, growth likely to remain anaemic, rates in
although a positive return cannot be guaranteed. Europe will be close to zero, and in Asia,
Note that in 1998 stocks fell by another 7.4% while they are unlikely to go to zero, they will
and in 2001 by 4.2%. likely remain at historically low levels.
Asian equities stage a 30%-plus rally at The US recession is over before end-2009.
some point. We would even say a 50%-plus As we argued in AI last week, the longest US
rally but, while that is certainly possible, it is recession since 1960 has been 16 months, and
not a near certainty. Bear markets typically the longest since 1900 (excepting the 43-
see very powerful rallies (note the current month Great Depression in the 1930s) was 24
one, with MSCI Asia ex Japan up 22.7% months. Unless we have a Great Depression
since its 20 November low). The first leg of a II, therefore, US growth will bottom out
new bull market typically sees close to a 50% between April and December.
rise in the regional index (it was 46% after the
Potential surprises
Asia Crisis in 1999, and 47% after the tech
crash in 2001). One way or the other, the The potential big surprises for 2008 come from
market will have a big jump at some point two sources: (1) big divergences either side of the
next year – but it may not last. main (disappointing but mild) economic scenario,
either an unexpectedly strong rebound, or a near
Asian exports decline. With China’s exports meltdown, and (2) from unexpected consequences
now falling 2.2% y-o-y and export data for of the credit crunch of 2008. Here’s our list of
Taiwan, Korea and Japan looking even worse, what might surprise us in 2009.
export performance next year is highly likely
to be poor. Can an Obama stimulus package Renminbi depreciates, leading to
get US consumers spending again? With the competitive devaluations. After China
household savings rate likely to rise over the allowed the RMB to fall by almost 1% against
next few years from its current 1% to perhaps the dollar last week (perhaps as a trial
8-10%, this seems rather unlikely. balloon) this would perhaps not come as such
a big surprise. But the big downside risk is
Inflation falls and ends the year very low, that it triggers beggar-my-neighbour
perhaps negative. HSBC now looks for US devaluations. Will Japan intervene if the yen
headline CPI to fall to -0.4%, and core PCE goes above 100 to the dollar? How would
inflation to 1.4% next year. In China, we expect President Obama react to a weakening RMB?
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China grows 6% or less. Almost all whether there could not at least be a crash in
investors believe that China’s massive fiscal the Treasury market – perhaps combined with
stimulus packages (with more to be a sharp fall in the dollar.
announced over coming weeks) will work and
Inflation risk reappears. The key economic
that, after a difficult Q1, the economy will
debate is whether the massive liquidity
rebound strongly from the spring. That is
injection by the Fed (and by central banks in
HSBC’s view too, but supposing it doesn’t
Asia) does not eventually lead to inflation.
happen and that increased government
Textbooks, too, will tell you that the least bad
spending is not big enough to offset a slump
way to unwind a credit bubble is through
in exports and private-sector capex and even
inflation. It seems more likely that deflation
weakness in consumption?
will be a problem for the next year (see
US growth rebounds strongly in H2. If the above), but inflation becomes a risk as soon
Obama administration spends 6-7% of GDP as the global economy starts to recover
on a fiscal stimulus package, in combination (which may necessitate sharp rate rises,
with zero short-term interest rates, couldn’t thereby killing off the nascent economic
the economy rebound more robustly than recovery)
anyone now expects? HSBC forecasts
Stock markets end 2009 25% up. We
annualised q-o-q GDP growth of 3.2% in Q3
suspect that the consensus expects a mildly
as the stimulus kicks in, but the impact could
positive year for stock markets, perhaps with
be double that in the one quarter if the
a rebound in the second half, with the index
package is implemented effectively.
ending the year up 10% or so. That is
…or US growth remains negative all year. probably the least likely outcome. Markets
Alternatively, suppose that consumers are likely to remain volatile, in our view, and
continue to repair balance-sheets and refuse to the only way they are likely to end the year up
spend, companies cut back capex, banks 10% is after violent ups and downs on the
remain reluctant to lend and exports remain way. When we do enter a new bull market
sluggish as global growth is weak and the (and our view is that this is unlikely for
dollar strengthens further. Government another 12 months), stocks will perform
spending would be the only driver of the better than this.
economy and might be insufficient to allow
…or have another negative year. The most
GDP to grow at all.
likely outcome, then, perhaps is that, as in
Investors balk at buying US Treasuries. 1998 and 2001 (as explained above), a big
With the US throwing trillions of dollars at negative year is followed by a mildly negative
rescuing the economy (as much as 60% of one when stocks bounce around and end the
GDP – see below), does there come a point year down a bit.
where investors get scared of the rise in US
Commodity prices fall much further. The
debt levels, and become reluctant to buy US
consensus on commodities is that they will
Treasuries? On our numbers, public debt is
now stabilise, with crude oil trading in the
likely to rise from 37% of GDP to a little over
USD50-60 range in 2009. If global growth
50%, which is still low. But with 10-year
continues to weaken (and with supply starting
Treasury yields down to 2.7%, we wonder
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to come through in some metals after years of Country defaults. In Asia, perhaps only
mining capex), commodity prices could fall Pakistan is at risk. But central and eastern
much further. At the very least, we highly European countries look under significant
doubt that any stock market rebound will be pressure. Any defaults here would further
led by the resources sector as in 2003-7. delay the return of US and European investors
to emerging markets.
Nationalisation of big US banks. Is the risk
in the US financial system really out of the Significant social unrest. It is easy to come
way? The message from the credit markets up with doomsday scenarios after the
(see for example HSBC’s Clog Index, a economic upheavals of 2008. But history
measure of market risk aversion, which is still teaches that the sort of economic dislocation
at around 1,900 – compared to a base of 100 we have had (and will continue to have for
in January 2007) is that it is not. With US some time to come), with soaring food prices,
house prices likely to fall further, and defaults followed by companies going bust and rising
in consumer credit and from corporate unemployment, is likely to create social
borrowers likely to increase, we see further problems. That is why China is so desperate
problems ahead for US financial institutions. to keep growth close to 8%.
The US government has shown its
A war (or civil war) somewhere in Asia. At
determination to prevent any from failing. But
the extreme, the social unrest could lead to war.
it may be forced to nationalise a number of
We are extremely concerned about the situation
major banks. That is perhaps not a risk to the
in Thailand, and about the deterioration of
financial system – but it would be a shock to
relations between India and Pakistan after the
the banks’ shareholders.
Mumbai bombings. But wars are inherently
Big banks bailed out in Korea, Taiwan, unpredictable, and where the flashpoint will
India. There may also be more vulnerabilities emerge next year is hard to say.
in Asian banking systems than the consensus
Regime change in North Korea is perhaps
fears. We would not rule out a major bank
the most likely source of big political trouble.
somewhere in Asia having to be nationalised
Kim Jong-il’s death would open up all sorts
by the government.
of strategic questions: does China support a
A household name Asian company goes bust. new military regime in North Korea? Does
With bank finance still hard to get, capital South Korea push for reunification? How do
markets largely closed, and demand falling off a the US and Japan react?
cliff, we think the market could be surprised by
Key factors to have a view on?
some big companies – those that over-expanded
during the good times or pushed up their With so much uncertainty, what are the key
debt/equity ratios too far – declaring inflection points for 2009 that investors should have
bankruptcy. In 1998, 8% of Asian debt issuers a view on – or at least be aware of– when making
defaulted, and in 2001 4%. We expect a default allocation decisions? Table 7 shows our suggestions.
rate next year of 5-8%. We do not believe that
the market is prepared for this.
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These questions are easier to pose than to answer. More seriously, the following (in rising order of
For our attempt to answer them, please see our ghastliness) were the worst bits of data we found:
Quarterly, to be published in the first full week
Consumption of electricity by Italian
of January.
industry fell by 30% in October and
The worst data in the world November, according to Terna, which runs
the national grid.
Finally, a lighter note on which to end our last
Asia Insights before Christmas. Over the past Biggest miss on economic forecasts: US
couple of weeks, we have been running a non-farm payrolls. The consensus among
competition among colleagues in equity sales and economists for the change in non-farm
research at HSBC to find the single most dramatic payrolls in November, announced December
piece of data which shows just how bad a state the 5, was for a decline of 335,000 (October had
global economy is in. seen a decline of 240,000 at the time of the
initial announcement). The actual number
Some of our colleagues submitted anecdotes, both
came in at -533,000 – a miss of 59%.
personal and from the media. One Singapore-based
colleague noted that he had started to take the bus to
work (a 45-minute trip), rather than a taxi, for the
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Biggest cut in earnings guidance: insurance of perhaps USD500-800bn early next year.
company Sonpo Japan, lowered full-year We are, therefore, talking of perhaps close to
guidance (at the time of its first half results in USD9trn already. By way of comparison, US
November) by 206%, from JPY54bn to GDP last year was USD13.8trn.
-JPY57bn, because of write-offs in its sub-
The Baltic Dry Freight Index has fallen by
prime related financial guarantee business (it
94% since May (Chart 9).
had believed that AAA sub-prime insurance
and bonds meant its insurance portfolios and 9. Baltic Dry Freight Index
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3.5
3.0
2.5
2.0
1.5
1.0
0.5
0.0
Jan Apr Jul Oct
Source: Bloomberg
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Disclosure appendix
Analyst certification
The following analyst(s), who is(are) primarily responsible for this report, certifies(y) that the opinion(s) on the subject
security(ies) or issuer(s) and any other views or forecasts expressed herein accurately reflect their personal view(s) and that no
part of their compensation was, is or will be directly or indirectly related to the specific recommendation(s) or views contained
in this research report: Garry Evans, Gary Chiu, Steve Man, Michelle Kwok, Mark Webb, Rajiv Sharma, Sumeet Agrawal,
Neale Anderson, Sean Yang, Eric Lin, Todd Dunivant, Shishir Singh, Frank Su, Brett Hemsley and Scott Foster
Important disclosures
Stock ratings and basis for financial analysis
HSBC believes that investors utilise various disciplines and investment horizons when making investment decisions, which
depend largely on individual circumstances such as the investor's existing holdings, risk tolerance and other considerations.
Given these differences, HSBC has two principal aims in its equity research: 1) to identify long-term investment opportunities
based on particular themes or ideas that may affect the future earnings or cash flows of companies on a 12 month time horizon;
and 2) from time to time to identify short-term investment opportunities that are derived from fundamental, quantitative,
technical or event-driven techniques on a 0-3 month time horizon and which may differ from our long-term investment rating.
HSBC has assigned ratings for its long-term investment opportunities as described below.
This report addresses only the long-term investment opportunities of the companies referred to in the report. As and when
HSBC publishes a short-term trading idea the stocks to which these relate are identified on the website at
www.hsbcnet.com/research. Details of these short-term investment opportunities can be found under the Reports section of this
website.
HSBC believes an investor's decision to buy or sell a stock should depend on individual circumstances such as the investor's
existing holdings and other considerations. Different securities firms use a variety of ratings terms as well as different rating
systems to describe their recommendations. Investors should carefully read the definitions of the ratings used in each research
report. In addition, because research reports contain more complete information concerning the analysts' views, investors
should carefully read the entire research report and should not infer its contents from the rating. In any case, ratings should not
be used or relied on in isolation as investment advice.
For each stock we set a required rate of return calculated from the risk free rate for that stock's domestic, or as appropriate,
regional market and the relevant equity risk premium established by our strategy team. The price target for a stock represents
the value the analyst expects the stock to reach over our performance horizon. The performance horizon is 12 months. For a
stock to be classified as Overweight, the implied return must exceed the required return by at least 5 percentage points over the
next 12 months (or 10 percentage points for a stock classified as Volatile*). For a stock to be classified as Underweight, the
stock must be expected to underperform its required return by at least 5 percentage points over the next 12 months (or 10
percentage points for a stock classified as Volatile*). Stocks between these bands are classified as Neutral.
Our ratings are re-calibrated against these bands at the time of any 'material change' (initiation of coverage, change of volatility
status or change in price target). Notwithstanding this, and although ratings are subject to ongoing management review,
expected returns will be permitted to move outside the bands as a result of normal share price fluctuations without necessarily
triggering a rating change.
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*A stock will be classified as volatile if its historical volatility has exceeded 40%, if the stock has been listed for less than 12
months (unless it is in an industry or sector where volatility is low) or if the analyst expects significant volatility. However,
stocks which we do not consider volatile may in fact also behave in such a way. Historical volatility is defined as the past
month's average of the daily 365-day moving average volatilities. In order to avoid misleadingly frequent changes in rating,
however, volatility has to move 2.5 percentage points past the 40% benchmark in either direction for a stock's status to change.
Prior to this, from 7 June 2005 HSBC applied a ratings structure which ranked the stocks according to their notional target
price vs current market price and then categorised (approximately) the top 40% as Overweight, the next 40% as Neutral and
the last 20% as Underweight. The performance horizon is 2 years. The notional target price was defined as the mid-point of the
analysts' valuation for a stock.
From 15 November 2004 to 7 June 2005, HSBC carried no ratings and concentrated on long-term thematic reports which
identified themes and trends in industries, but did not make a conclusion as to the investment action that potential investors
should take.
Prior to 15 November 2004, HSBC's ratings system was based upon a two-stage recommendation structure: a combination of
the analysts' view on the stock relative to its sector and the sector call relative to the market, together giving a view on the
stock relative to the market. The sector call was the responsibility of the strategy team, set in co-operation with the analysts.
For other companies, HSBC showed a recommendation relative to the market. The performance horizon was 6-12 months. The
target price was the level the stock should have traded at if the market accepted the analysts' view of the stock.
Information regarding company share price performance and history of HSBC ratings and price targets in respect of its long-
term investment opportunities for the companies the subject of this report,is available from www.hsbcnet.com/research.
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1 HSBC* has managed or co-managed a public offering of securities for this company within the past 12 months.
2 HSBC expects to receive or intends to seek compensation for investment banking services from this company in the next
3 months.
3 At the time of publication of this report, HSBC Securities (USA) Inc. is a Market Maker in securities issued by this
company.
4 As of 30 November 2008 HSBC beneficially owned 1% or more of a class of common equity securities of this company.
5 As of 31 October 2008, this company was a client of HSBC or had during the preceding 12 month period been a client of
and/or paid compensation to HSBC in respect of investment banking services.
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and/or paid compensation to HSBC in respect of non-investment banking-securities related services.
7 As of 31 October 2008, this company was a client of HSBC or had during the preceding 12 month period been a client of
and/or paid compensation to HSBC in respect of non-securities services.
8 A covering analyst/s has received compensation from this company in the past 12 months.
9 A covering analyst/s or a member of his/her household has a financial interest in the securities of this company, as
detailed below.
10 A covering analyst/s or a member of his/her household is an officer, director or supervisory board member of this
company, as detailed below.
11 At the time of publication of this report, HSBC is a non-US Market Maker in securities issued by this company and/or in
securities in respect of this company
Analysts are paid in part by reference to the profitability of HSBC which includes investment banking revenues.
For disclosures in respect of any company, please see the most recently published report on that company available at
www.hsbcnet.com/research.
Additional disclosures
1 This report is dated as at 12 December 2008.
2 All market data included in this report are dated as at close 10 December 2008, unless otherwise indicated in the report.
3 HSBC has procedures in place to identify and manage any potential conflicts of interest that arise in connection with its
Research business. HSBC's analysts and its other staff who are involved in the preparation and dissemination of Research
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4 As of 30 November 2008, HSBC beneficially owned 2% or more of a class of common equity securities of the following
company(ies) : PETROCHINA
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