30

th
June 2013
TO WHOM IT MAY CONCERN
SPONSORSHIP PROPOSAL FOR THE KITE FEST 2013
ROYAL EVENTS IS A EVENT MANAGEMENT COMPANY ESTABLISHED IN 2008.
PLEASE REFER THE ATTACHMENT FOR OUR COMPANY PROFILE.
Introdut!on
ROYAL EVENTS PRESENTS THE "ITE FEST 20#$
When - 24
th
August
At what time - 200 !m " # 00 !m
Whe$e - The !u%&i' (ea'h Mt )a*inia
As the m+nth +, August is the s'h++& *a'ati+n !e$i+-. we ha*e '+me u! with a
'+n'e!t t+ +$gani/e a "ITE FESTIVAL as an a'ti*it0 ,+$ the s'h++& 'hi&-$en This
a&s+ wi&& %e a 1ite '+m!etiti+n As this !e$i+- +, the 0ea$ is the seas+n ,+$ 1ites an-
this t0!e +, ,un a'ti*it0 has %e'+me *e$0 !+!u&a$ am+ng a&& ages +, !e+!&e We &++1
,+$wa$- t+ ha*e this as an annua& e*ent in +u$ e*ent 'a&en-a$ As this e*ent is +!en
t+ the !u%&i' we e2!e't a g++- !a$ti'i!ati+n an- we &++1 ,+$wa$- ,+$ the e*ent t+ %e a
*e$0 '+&+u$,u& an- inte$esting +ne an- the !u%&i' '+u&- witness the '+&+u$,u& 1ites
ma-e %0 s+me '$eati*e min-s ,&0ing in the s10 This e*ent wi&& %e ,$ee +, 'ha$ge ,+$
the !u%&i'
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
ACTION PLAN
This 1ite ,esti*a& a&s+ wi&& %e a '+m!etiti+n This wi&& %e -+ne in 2 'ateg+$ies ta$geting
the un-e$ 13 s'h++& 'hi&-$en an- the +*e$ 13 !u%&i' wh+ w+u&- &i1e t+ ta1e !a$t in the
1ite '+m!etiti+n Att$a'ti*e 'ash !$i'es +, +*e$ 43.00056 with 'e$ti,i'ates an-
att$a'ti*e gi,ts wi&& %e +n +,,e$ ,+$ the winne$s
7+$ the un-e$ 13 'ateg+$0 the ,i$st. se'+n- an- thi$- !&a'es wi&& %e awa$-e- ,+$ the
m+st '$eati*e 1ites The +*e$ 13 +!en 'ateg+$0 a&s+ wi&& %e awa$-e- with a !$i'e
ea'h ,+$ the &a$gest 1ite an- the m+st '$eati*e 1ite The$e wi&& %e set '+m!etiti+n
$u&es whi'h wi&& %e gi*en t+ the '+m!etit+$s +n'e the0 $egiste$ at the %eginning +, the
e*ent The$e wi&& %e a !ane& +, 8u-ges a!!+inte- t+ se&e't the winne$s The$e wi&& %e
9J musi'. se*e$a& +the$ games an- a'ti*ities whe$e e*e$0+ne '+u&- ta1e !a$t an-
win att$a'ti*e gi,ts A&s+ the$e wi&& %e ,++- an- %e*e$age sta&&s ,+$ the !u%&i' t+
$e,$esh thei$ se&*es ,+$ *e$0 $eas+na%&e $ates
The$e wi&& %e 2 '+m!ee$s t+ ma1e the e*ent m+$e '+&+u$,u& an- inte$esting
A,te$ the winne$s a$e se&e'te- the e*ent wi&& %e '+n'&u-e- with an awa$-s 'e$em+n0 whe$e
the winne$s wi&& %e awa$-e- %0 the 'hie, guest
The +$gani/e$s wi&& %e ta1ing a&& ne'essa$0 ste!s t+ ma1e the KITE FEST 2013 a '+&+u$,u&.
inte$esting an- a mem+$a%&e +ne t+ the :$i )an1ans An- at the same time !$+*i-e
ma2imum *a&ue t+ a&& the e*ent s!+ns+$s
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
Marketing Strategy
The e*ent wi&& %e ma$1ete- t+ the !u%&i' th$+ugh.
Radio , TV , Press ( the general day to day news papers and kids
newspapers )
Flyers
- )ea,&ets wi&& %e -ist$i%ute- in !u%&i' a$eas nea$ s'h++&s an- nu$se$ies
Social Media Networks
- Massi*e 'am!aigns +n ,a'e %++1 an- Twitte$
Banners and posters
- At ;u%&i' !&a'es. :t$eets. se&e'te- &ea-ing sh+!!ing ma&&s 5 institutes 5 s'h++&s 5
Ca,es 5 C+m!anies 5 $estau$ants
- )ette$s wi&& %e sent with a ,&0e$ t+ %e -is!&a0e- +n n+ti'e %+a$-s +, s'h++&s an-
nu$se$ies
! Pro"otions
- The e*ent wi&& %e ma$1ete- th$+ugh E "mai& Cam!aigns t+ a ta$gete- '+$!+$ate
%ase +, +*e$ 100.000 a''+unts
We %e&ie*e that the a%+*e st$ateg0 is att$a'ti*e t+ ma$1et the e*ent am+ng the !u%&i' an- at
the same time !$+*i-e ma2imum $e*enue t+ the e*ent s!+ns+$s We ta1e g$eat !$i-e in
in*iting 0+u$ esteem +$gani/ati+n t+ 8+in han-s with us t+ !a$tne$ the "ITE FEST 20#$
Menti+ne- %e&+w a$e the main an- C+ :!+ns+$ $ates an- the %ene,its +,,e$e- ;&ease n+te
that an0 a--iti+na& %ene,its whi'h 0+u w+u&- $e<ui$e t+ g+ ahea- with the s!+ns+$shi! '+u&-
%e '+nsi-e$e-
Main Sponsor # Rs, $%&,&&&'&&
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
(ENE7IT:
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in the e*ent ,&0e$ whi'h %anne$s
whi'h wi&& %e use- t+ !$+m+te the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in # =10>24>? e*ent %anne$s whi'h
wi&& %e -is!&a0e- at the !u%&i' %ea'h Mt )a*inia. st$eets an- +the$ !u%&i' !&a'es
,$+m 24
th
+, Ju&0 t+ the -ate +, the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in # =#>23>? ;ennants whi'h wi&&
%e -is!&a0e- at the !u%&i' %ea'h Mt )a*inia. st$eets an- +the$ !u%&i' !&a'es ,$+m 24
th
+, Ju&0 t+ the -ate +, the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in e*ent !+ste$s whi'h wi&& %e
use- ,+$ the !+ste$ 'am!aigns -+ne At !u%&i' !&a'es 10 -a0s !$i+$ t+ the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in e*ent !+ste$s whi'h wi&& %e
-is!&a0e- at se&e'te- s'h++&s . nu$se$ies . institutes . $estau$ants an- &ea-ing
sh+!!ing ma&&s
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in &ea,&ets whi'h wi&& %e -ist$i%ute-
in !u%&i' !&a'es . nea$ :h+!!ing ma&&s 5se&e'te- Institutes 5 s'h++&s an- C+m!anies
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in the 7&0e$ Whi'h wi&& %e use- ,+$
the T@ '+mme$'ia&s ,$+m 2 wee1s !$i+$ t+ the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in news!a!e$ a-*e$tisements
in'&u-ing Ai-sB News!a!e$s !$i+$ t+ the e*ent
The e*ent name wi&& %e a&+ng with the s!+ns+$Bs name
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
:am!&ing +, 0+u$ !$+-u't at the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in a&& emai& 'am!aigns whi'h wi&&
%e sent t+ a %ase +, +*e$ 100.000 emai& a''+unts +, em!&+0ees in :$i )an1a This
'am!aign wi&& %e -+ne +n'e a wee1 '+mmen'ing ,$+m 1
st
Ju&0 t+ the e*ent -ate an-
+n'e a,te$ the e*ent with e*ent !i'tu$es
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in a&& 7a'e%++1 'am!aigns whi'h
wi&& %e -+ne t+ a %ase +, +*e$ 43.000 ,ans +n 7a'e%++1 with -ai&0 sha$es
'+mmen'ing ,$+m 1
st
+, Ju&0 2013
($an-ing the *enue with un&imite- %anne$s. ,&ags an- et'
($an-ing the $+a- whi'h &ea-s ,$+m the Ca&&e R+a- $ight t+ the %ea'h
($an-ing the 98 C+ns+&e. stage an- the ent$an'e
9ist$i%uti+n +, 0+u$ !$+m+ti+na& &ea,&ets at the !u%&i' %ea'h Mt )a*inia
The s!+ns+$ '+u&- +$gani/e an0 !$+m+ti+n at the !u%&i' %ea'h Mt )a*inia
The s!+ns+$ '+u&- +$gani/e games at the e*ent
The s!+ns+$ '+u&- gi*e awa0 gi,ts ,+$ the game winne$s
7$e<uent ann+un'ements a%+ut the s!+ns+$shi! th$+ugh+ut the e*ent
C+m!etit+$s wi&& n+t %e a''+mm+-ate- as s!+ns+$s
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
(o ! Sponsor # %&,&&&'&&)*R
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in the e*ent ,&0e$ whi'h %anne$s
whi'h wi&& %e use- t+ !$+m+te the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in 3 =10>24>? e*ent %anne$s whi'h
wi&& %e -is!&a0e- at the !u%&i' %ea'h Mt )a*inia. st$eets an- +the$ !u%&i' !&a'es ,$+m
24
th
+, Ju&0 t+ the -ate +, the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in 3 =#>23>? ;ennants whi'h wi&&
%e -is!&a0e- at the !u%&i' %ea'h Mt )a*inia . st$eets an- +the$ !u%&i' !&a'es ,$+m
24
th
+, Ju&0 t+ the -ate +, the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in e*ent !+ste$s whi'h wi&& %e
use- ,+$ the !+ste$ 'am!aigns -+ne in !u%&i' !&a'es 10 -a0s !$i+$ t+ the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in the 7&0e$ whi'h wi&& %e use- ,+$
the T@ '+mme$'ia&s ,$+m 2 wee1s !$i+$ t+ the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in news!a!e$ a-*e$tisements
in'&u-ing Ai-sB News!a!e$s !$i+$ t+ the e*ent
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in a&& emai& 'am!aigns whi'h wi&&
%e sent t+ a %ase +, +*e$ 30.000 emai& a''+unts +, em!&+0ees in :$i )an1a This
'am!aign wi&& %e -+ne +n'e a wee1 '+mmen'ing ,$+m 1
st
Ju&0 t+ the e*ent -ate an-
+n'e a,te$ the e*ent with e*ent !i'tu$es
:!+ns+$ name. &+g+. an- 'ateg+$0 wi&& %e in'&u-e- in a&& 7a'e%++1 'am!aigns whi'h
wi&& %e -+ne t+ a %ase +, +*e$ 43.000 ,ans +n 7a'e%++1 with -ai&0 sha$es
'+mmen'ing ,$+m 1
st
+, Ju&0 2013
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
($an-ing the *enue with 3 %anne$s an- un&imite- ,&ags
9ist$i%uti+n +, 0+u$ !$+m+ti+na& &ea,&ets at the !u%&i' %ea'h Mt )a*inia
The s!+ns+$ '+u&- +$gani/e an0 !$+m+ti+n at the !u%&i' %ea'h Mt )a*inia
The s!+ns+$ '+u&- +$gani/e games at the e*ent
The s!+ns+$ '+u&- gi*e awa0 gi,ts ,+$ the game winne$s
7$e<uent ann+un'ements a%+ut the s!+ns+$shi! th$+ugh+ut the e*ent
+isplay a Banner at the P,-lic Beach Mt' )a.inia
#/&,&&&)*R
N0T D R+0a& E*ents wi&& %e un-e$ ta1ing the t+ta& ma$1eting Cam!aign +, the e*ent an-
the t+ta& '+st ,+$ the same whi'h in'&u-es ;&anning . -esigning an- !$inting +, a&& e*ent
%anne$s .&ea,&ets an- a&& +the$ e*ent a-*e$tising mate$ia&s . T@ !$+m+ti+ns . $a-i+ !$+m+ti+ns
. News !a!e$ !$+m+ti+ns . +n&ine !$+m+ti+ns . e*ent management . e*ent se'u$it0. e*ent
e<ui!ments. game e<ui!ments. 98s. . s+un-s. &ightings. e't an- the t+ta& e*ent
management
We w+u&- a!!$e'iate a 30 E a-*an'e- !a0ment ,$+m 0+u !$i+$ t+ the e*ent an- the %a&an'e
!a0ment '+u&- %e ma-e within a wee1 a,te$ the e*ent
I h+!e that this !$+!+sa& 'a$$ie- su,,i'ient in,+$mati+n as !e$ 0+u$ e2!e'tati+ns in +$-e$ t+ g+
ahea- with the e*ent s!+ns+$shi! Y+u$ ea$&iest '+n,i$mati+n w+u&- %e high&0 a!!$e'iate- in
+$-e$ t+ ma1e the e*ent a g$an- su''ess
:h+u&- 0+u nee- an0 '&a$i,i'ati+n. !&ease ,ee& ,$ee t+ '+nta't me th$+ugh an0 +, the gi*en
num%e$s
Awaiting a ,a*+$a%&e $es!+nse ,$+m 0+u
Rega$-s.
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om
:hehan )eanage
9i$e't+$ CEO - R+0a& E*ents
0444 ##4 F0F
Royal Events
No. 30/3, Gangadara Mw, Templers Road, Mt. Lavinia
Gen: 009 !! " ""# ### $ 009 !! " ##% &0& Mo': 009 %% % ##% &0&
E(mail: royalevents.mar)eting*gmail.+om