Guidlines Final-2015-16 Mba.... 29.7.16

Dr .D. Y.
PATIL PRATISHTHANS
PADMASHREE DR. D.Y. PATIL INSTITUTE OF
MBA,
AKURDI, PUNE 411 044
GUIDELINES FOR
STUDENTS
First Year MBA
Academic Year: 2015 2016
DYPIMBA, Akurdi, Pune-44
Page 1
VALUES
Empowerment through Quality Education for Socio-Economic Ethical
Transformation.
MISSION
To be best world class Management centre for transformation of students as
knowledge workers imbibed with values to meet global challenges providing
conducive environment for building up a learning culture.
INSTITUTE GOALS
To achieve Quality Benchmark of technical education at par with global
standards.
To meet the above stated goal, this Institute has set the following long term and
short term goals to meet demands of the stakeholders.
LONG TERM GOALS

To prioritize the academic excellence and good governance.
Page 2
To impart futuristic learning in niche areas stressing industry-linked, researchdriven and technology-based seamless education for better tomorrow.
To develop a pool of talented and skilled technical work-force to meet the
evolving standards of professionalism in the current competitive world.
To provide an ideal forum for technical, scientific and social deliberations for
the benefits of learners, faculty and academia at large.
To contribute for the cause of community and societal needs to mitigate social
obligations and demands through technical education.
To nurture and in-still ethics, morals, values, integrity and sense of social
responsibility through holistic development of learners, to meet the challenges
of this millennium.
SHORT TERM GOALS

To equip the learners with desired qualities, stressing on knowledge, skills and
behaviors.
To incorporate innovative methods of teaching-learning at par with global
standards.
To update and upgrade faculties, to enhance their competence and confidence
to make teaching learner-centric.
To provide conducive and cohesive ambiance to sustain and enhance the
quality of technical education.
To put all round efforts to improve academic results.
To develop symbiotic relationships between Alumni and institution.
To foster students participation in extra-curricular and co-curricular activities.
To put concerted, continuous and consistent efforts, to train the learners to
make them job-ready and employable technical professionals, to cater the
needs of end users.
Page 3
MBA PROGRAMME OBJECTIVES

The MBA Programme prepares a student for domestic and global careers in diverse
sector of the industry. The MBA Programme facilitates learning in theory and
practice of different functional area of management and equips the student with an
integrated approach to various function of management. However, the demand for
managerial skills is not limited to the industry. Management talent is much sought by
the government, NGO, non-corporate sector as well. Institute, Faculty and students
need to move away from the excessive focus on industry and look at needs and
demands of broader sections of society. Likewise entrepreneurial perspective of job
and wealth creation with a social context also needs to be integrated into various
aspects of the programme.
SPECIFICALLY THE OBJECTIVES OF THE MBA PROGRAMME ARE

To equip the students with requisite knowledge, skills and right attitude
necessary to provide effective leadership in global environment.
To develop competent management professional with strong ethical values,
capable of assuming a pivotal role in various sectors of the Indian economy
and society, aligned with the national priorities.
To develop proactive thinking so as to perform effectively in dynamic socioeconomic and business ecosystem.
CONTENTS
College Information
About Office of Dean Academics ..
Important Instructions for the First Year Engg. students
SPPU Structure of First Year MBA
Page 4
SPPU Examination Scheme
Structure of Question Paper and passing criteria
Last Year 10 toppers
Teacher Guardian Scheme
10
List of Class Teachers
11
Role of Class Teacher
11
List of Teacher Guardian
12
Student Welfare Scheme
13
Student Council
13
List of Faculty
List of Head of the Departments and Section In-charges
16
List of Subject In-charges for semester I
17
List of Office Staff
17
Books Recommended ( Semester I)
Map to guide you to your classroom
20
Dos and Donts to be Maintained in College
21
Local Train Timings at Akurdi Railway Station
22
Contacts in Case of Medical Emergency
23
4,15
18, 19
COLLEGE INFORMATION
Founder
: His Excellency Pad. Dr. D. Y. Patil

(Former Governor of Bihar, Govt. of India)
Page 5
President
Vice-President
Dr. D. Y. Patil Pratisthan &
Campus Chairman
Dr. D.Y.Patil Educational
Complex, Akurdi, Pune
: Dr. Sanjay . D. Patil

Vice Chancellor Dr. D. Y. Patil
University Kolhapur
: Shri. Satej D. Patil

Former Minister of State for Home, Rural
Development and Food and Drugs Administration,
Government of Maharashtra
Campus Director
Dr. D. Y. Patil Pratishthans
Educational Complex, Akurdi, Pune
: Col. S. K. Joshi
Director
: Prof. Rajesh Math
Dean - MBA
: Dr. T.J.Vidyasagar
Placement Coordinator
: Dr. Pravin thorat
Postal Address of the Institute
: Sector No. 29, Nigdi Pradhikaran, Akurdi,

Pune 411 044. State Maharashtra
Telephone Number
: 02027640998
Fax Number
: 020-27653057
Website
: www.dypimba.org
Important instructions for the First Year MBA Students

1. Attendance of students in all subjects will be monitored strictly.
Absentee will be communicated to the parents on the same day.
Page 6
2. Student should report to their Theory and Lab classes on time. Late
comers will not be permitted by any faculty or lab assistant.
3. Students should get their Practical journals checked by the respective
batch in-charge in time.
4. It is compulsory to submit assignments in time.
5. Use and possession of mobile phones is strictly prohibited in the
Classrooms and laboratories.
6. Wearing uniform is compulsory. Students have to wear uniforms every
day except Wednesday.
7. All the students should wear their ID around their neck as long as they
are inside the college campus.
8. Class tests, Unit tests and Prelim exam are compulsory for all, as it will
help in preparation of University Exam.
9. Anti Ragging committee is formed to help FE students. You can
register your complain to the following teachers if anything wrong
happen to you or your friends.
Members : Anti-ragging Committee:
Sr.No
Name
Department
Designation
Mobile No.
Dr. S K Babar
Dean
Chairman
9423239643
Dr. N S Jain
Civil
Member
9421989495
Mr. D.A. Bhagwat
Dean
Member
9923602448
Mr. P.T. Nitnawre
Mechanical
Member
9822870841
Mrs. D A Phalke
Computer
Member
9225533688
Dr. Manisha Tanwar
Dean
Member
9881060912
Savitribai Phule Pune University Structure

A: Generic Core Courses
Page 7
Generic Core Courses

101
102
103
104
105
106
201
202
203
204
205
206
301
302
303
304
401
402
Credits
Semeste
r
Accounting for Business

Decisions
Economic Analysis for
Business Decisions
Legal Aspects of Business
Business Research
Methods
30
Online
Evaluati
on
20
University Total
Evaluation Marks
(Subjective
50
100
30
20
50
100
3
3
I
I
30
30
20
20
50
50
100
100
Organizational Behaviour
Basics of Marketing
Marketing Management
Financial Management
Human Resource
Management
Decision Science
Operations & Supply
Chain
Management Information
Systems
Strategic Management
Enterprise Performance
Management
Startup and New Venture
Management
Summer Internship Project
Managing for
Sustainability
3
3
3
3
3
I
I
II
II
II
30
30
30
30
30
20
20
20
20
20
50
50
50
50
50
100
100
100
100
100
3
3
II
II
30
30
20
20
50
50
100
100
II
30
20
50
100
3
3
II
I
II
I
II
I
II
I
I
V
30
30
20
20
50
50
100
100
30
20
50
100
50
30
00
20
100
50
150
100
Dissertation
50
00
00
50
3
6
3
IV
Concurrent
Evaluation
Note: Each Generic Core Course is a Full Credit course of 45 hours. Out of 45 hours, 35 hours
shall be devoted to teaching learning sessions and 10 hours for evaluation/projects.
30 marks shall be reserved for concurrent evaluation to be carried out by the Institute, 20 marks
shall be reserved for online mid-term evaluation to be conducted by the University and 50 marks
shall be reserved for term end written examination to be conducted by the University.
Course 304 - SIP shall have 6 Credits and 150 marks. (50 Marks for Concurrent Evaluation &
100 Marks for University Evaluation)
Course 402 Dissertation shall have 2 Credits and 50 marks Concurrent Evaluation.
B: Generic Elective Courses
Generic Elective Courses
Credits
Page 8
Semester Concurrent Total

Evaluation Marks
107
108
109
110
111
112
113
114
115
207
208
209
210
211
212
213
214
215
Management Fundamentals
Business Communication Lab
MS Excel & Advanced Excel Lab
Selling & Negotiation Skills Lab
Business, Government & Society
Leadership Lab
Personality Development Lab
Foreign Language - I Lab
Enterprise Analysis - Desk Research
Emotional Intelligence and Managerial
Effectiveness Lab
Statistical Software Lab
MS Project Lab
Life Skills Lab
Geopolitics & the World Economic System
Business Systems & Procedures
Computer Aided Personal Productivity Tools
Lab
Foreign Language - II Lab
Industry Analysis - Desk Research
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
I
I
I
I
I
I
I
I
I
II
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
II
II
II
II
II
II
II
II
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
Note: Each Generic Elective Course is a Half Credit course of 30 hours. Out of 30 hours 25
hours shall be devoted to teaching learning sessions and 5 hours for evaluation/projects.
50 marks shall be devoted for concurrent evaluation to be carried out by the Institute.
There shall not be any evaluation by the University (online / subjective) for all Half Credit
Courses.
C: Subject Core Courses
Subject Core
Courses
(Marketing)
Credits Semester Concurrent

Evaluation
305MKTContemporary
3
III
30
Marketing Research
306MKTConsumer Behaviour
3
III
30
403MKTServices Marketing
3
IV
30
404MKTSales and
3
IV
30
Distribution
Subject Core
Courses
Evaluation
(Finance)
305 FIN Financial Regulatory
Framework
306 FIN Merchant Banking
and
Online
University Total
Evaluation Evaluation Marks
(Subjective)
20
50
100
20
20
20
50
50
50
100
100
100
Online
University Total
(Subjective)
III
30
20
50
100
III
30
20
50
100
Page 9
403 FIN International Finance

3
IV
30
404 FIN Corporate Finance
3
IV
30
Subject Core
Courses
Evaluation
(Information
Technology)
305 IT I T Management
3
III
30
306 IT E-Business
3
III
30
403 IT Software Project
3
IV
30
Management
404 IT Enterprise Resource
3
IV
30
Planning (ERP)
Subject Core
Courses (Operations
Evaluation
Management)
305 OPE Planning & Control
of
306 OPE Inventory
403 OPE Management
Operations Strategy
404 OPE Total Quality
Management
Subject Core
Courses (Human
Resources
Management)
305 HR Labour Laws
306 HR Performance
Management
403 HR Industrial Relations
404 HR Strategic Human
Resource
Subject
Core
Management
Courses
(Internation
al Business
Management
)
305 IB International
Business
306 IB Export
Documentation and
403 IB International
Business
404 IB Indian Economy and
Trade Dependencies
20
50
100
20
50
100
Online
University Total
(Subjective)
20
20
20
50
50
50
100
100
100
20
50
100
Online
University Total
(Subjective)
III
30
20
50
100
3
3
3
III
IV
IV
30
30
30
20
20
20
50
50
50
100
100
100

Evaluation
Online
University Total
(Subjective)
3
3
III
III
30
30
20
20
50
50
100
100
3
3
IV
IV
30
30
20
20
50
50
100
100

Evaluation
Online
University Total
(Subjective)
III
30
20
50
100
III
30
20
50
100
IV
30
20
50
100
IV
30
20
50
100
Page 10
Subject Core
Courses (Supply
Evaluation
Chain Management)
Online
University Total
(Subjective)
305 SCM Essentials of Supply

Chain Management
III
30
20
50
100
306 SCM Logistics

403 SCM Management
Strategic Supply
Chain
404 SCM Knowledge
Management in
Supply Chains
3
3
III
IV
30
30
20
20
50
50
100
100
IV
30
20
50
100
Subject Core
Courses (Rural &
Agribusiness
Management)
305RAB
M
306RAB
M
403RAB
M
404RAB
M
Agriculture and
Indian
Rural Marketing I
Rural Credit and
Finance
Rural Marketing II
Subject Core
Courses
(Family Business
Management)

Evaluation
Online
University Total
(Subjective)
III
30
20
50
100
3
3
III
IV
30
30
20
20
50
50
100
100
IV
30
20
305FBM Essentials of Family

Business
Management
I
306 FBM Managing
Innovation
-I
III
30
20
50
100
III
30
20
50
100
403 FBMEssentials of Family

Business
Management
II
404 FBMManaging
Innovation
II
IV
30
20
50
100
IV
30
20
50
100
Subject Core
Courses
(Technology
Management)
305TM Fundamentals
of Technology
Management
50
100
University Total
Evaluation Marks
Concurrent
Online
Credits Semester
Evaluation Evaluation (Subjective)

Evaluation
3
III
Page 11
30
Online
University Total
(Subjective)
20
50
100
306TM Managing Innovation

I
III
30
20
50
100
403TM Technology
Competition
and Strategy
404TM Managing Innovation
II
IV
30
20
50
100
IV
30
20
50
100
Note: Each Subject Core Course is a Full Credit course of 45 hours. Out of 45 hours, 35 hours
shall be devoted to teaching learning sessions and 10 hours for evaluation/projects.
30 marks shall be reserved for concurrent evaluation to be carried out by the Institute, 20 marks
shall be reserved for online mid-term evaluation to be conducted by the University and 50 marks
shall be reserved for term end written examination to be conducted by the University.
D: Subject Elective Courses
Subject Elective Courses (Marketing
Management)
307MK Integrated Marketing Communications
T
308MK Product Management
T
309MK Strategic Brand Management
T
310MK Personal Selling Lab
T
311MKTQualitative
Marketing Research
312MK Customer Relationship Management
T
Marketing and the Law
313MK
T
Finance for Marketing Professionals
314MK
T
315MK Marketing of Financial Services - I
T
316MK
Tourism Marketing
T
317MK Agricultural Marketing
T
318MK Business to Business Marketing
T
405MK Retail Marketing
T
406MK Rural Marketing
T
407MK Service Operations Management
T
408MK International Marketing
T
409MK Export Documentation & Procedures
T
410MK
Marketing Strategy
T
411MKTMarketing
Decision Models
412MK Marketing of High Technology Products
T
413MK
E-Marketing
T
414MK
Marketing to Emerging Markets &
T
Bottom of the Pyramid
415MK Marketing of Financial Services - II
T
Page 12
Credits
2
2
2
2
2
2
2
2
2
2

Evaluation Marks
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
2
2
2
2
2
2
2
2
2
2
IV
IV
IV
IV
IV
IV
IV
IV
IV
IV
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
IV
50
50
416MK Cross Cultural Relationship Marketing

T
Subject Elective Courses (Financial
Management)
307 FIN Income Tax I
308 FIN Project Finance
309 FIN Strategic Cost Management
310 FIN Corporate Financial Reporting
311 FIN International Financial Reporting
312 FIN Standards
Corporate Financial Restructuring
313 FIN Equity Research
314 FIN Credit Analysis and Appraisal
315 FIN Banking Operations - I
316 FIN Treasury Management
317 FIN Financial Instruments and Derivatives
318 FIN Financial Statement Analysis
319 FIN Futures & Options
320 FIN Back Office Operations
321 FIN Principles of Insurance
322 FIN Rural Financial Institutions
323 FIN Social finance for Inclusive Growth - I
405 FIN Income Tax II
406 FIN Infrastructure Finance
407 FIN Behavioral Finance
408 FIN Financial Modeling Using Excel
409 FIN Indirect Taxation
410 FIN Financial Risk Management
411 FIN Online Trading of Financial Assets
412 FIN Banking Operations II
413 FIN Wealth & Portfolio Management
414 FIN Fixed Income Securities
415 FIN Technical Analysis
416 FIN Commodity Markets and Derivatives
417 FIN Practice of Life Insurance
418 FIN Information Systems Audit
419 FIN Practice of General Insurance
420 FIN Financing Rural Development
421 FIN Social finance for Inclusive Growth - II
Subject Elective Courses (Information
Technology Management)
307 IT
308 IT
Software Engineering
Mobile Computing with Android
Page 13
2
Credits
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
Credits
2
2
IV
50
50
Evaluation Marks
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
Semester ConcurrentTotal
Evaluation Marks
III
III
50
50
50
50
309 IT
310 IT
311 IT
312 IT
313 IT
314 IT
315 IT
316 IT
405 IT
406 IT
407 IT
408 IT
409 IT
410 IT
411 IT
412 IT
413 IT
414 IT
RDBMS with Oracle

Software Quality Assurance
E-Learning
Software Marketing
Business Intelligence and Analytics
Cyber Laws
IT for Retailing
Technical Writing
Web Designing and Multimedia
Network Technologies and Security
Data Base Administration
Software Testing
Information Security and Audit
Data Warehousing and Data Mining
Geographical Information Systems
E-Governance
Internet Marketing
Microsoft Office 2010 Lab
Subject Elective Courses (Operations
Management)
307 OPE
308 OPE
309 OPE
310 OPE
311 OPE
312 OPE
313 OPE
314 OPE
315 OPE
316OPE
405 OPE
406 OPE
407 OPE
408 OPE
409 OPE
Productivity Management
Maintenance Management
Facilities Planning
Manufacturing Resource Planning
Technology Management
Six Sigma
Designing Operations Systems
Toyota Production System
Project Management
Theory of Constraints
Quality Management Standards
World Class Manufacturing
Business Process reengineering
Enterprise Resource Planning
Financial Perspectives in Operations
Management
Service Operations Management
Modeling Techniques for Operations
Business Process Management
Challenges and Opportunities in
Operations
Lean Manufacturing
410 OPE
411 OPE
412 OPE
413 OPE
414 OPE
Page 14
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
Credits
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
III
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
IV
50
50
Evaluation Marks
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
III
III
III
III
III
III
III
III
III
III
IV
IV
IV
IV
IV
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
2
2
2
2
IV
IV
IV
IV
50
50
50
50
50
50
50
50
IV
50
50
307 HR
308 HR
309 HR
310 HR
311 HR
312 HR
313 HR
314 HR
315 HR
316 HR
317 HR
405 HR
406 HR
407 HR
408 HR
409 HR
410 HR
411 HR
412 HR
413HR
414 HR
415 HR
416 HR
Subject Elective Courses (Human

Resources Management)
Employee Health & Safety
Employee Welfare
HR Audit
Human Resource Information System
Outsourcing of HR
Public Relations & Corporate
Communication
Quality Management System
Lab in Recruitment and Selection
Lab in Job Design and Analysis
Lab in Training
Lab in Labour Laws I
Organizational Design and Development
Global HR
Employee Reward Management
Change Management
Conflict & Negotiation Management
Lab in CSR
Lab in Industrial Relations
Lab in Legal Compliances
Lab in Mentoring and Coaching
Best Practices in HR
Designing HR Policies
Competency Mapping
Subject Elective Courses (International
Business Management)
307 IB
308 IB
309 IB
310 IB
311 IB
312 IB
International Management
International Marketing
International Marketing Research
International Financial Management
Global IT Management
Global Logistics & Supply Chains
2
2
2
2
2
2
III
III
III
III
III
III
50
50
50
50
50
50
50
50
50
50
50
50
313 IB
Designing Organizations for Uncertain

Environment
Legal Dimensions of International
Business
Global Strategic Management
International Relations & Management
Foreign Language for International
Business I
Environment & Global Competitiveness
III
50
50
2
2
2
2
III
III
III
III
50
50
50
50
50
50
50
50
IV
50
50
314 IB
315 IB
316 IB
317 IB
405 IB
Page 15
Credits
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
2
Credits
Semester Concurrent
Evaluation
III
50
III
50
III
50
III
50
III
50
III
50
III
50
III
50
III
50
III
50
III
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
Semester Concurrent
Evaluation
Total
Marks
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
Total
Marks
406 IB
Marketing to Emerging Markets &

Bottom of the Pyramid
IV
50
50
407 IB
408 IB
409 IB
410 IB
411 IB
412 IB
413 IB
Cross-Cultural Relationship Marketing

Foreign Exchange Management
E Commerce
Enterprise Resource Planning
Global HR
WTO and Intellectual Property Rights
Global Competitiveness and Strategic
Alliances
2
2
2
2
2
2
2
IV
IV
IV
IV
IV
IV
IV
50
50
50
50
50
50
50
50
50
50
50
50
50
50
414 IB
415 IB
International Diversity Management

2
IV
50
50
Foreign Language for International
2
IV
50
50
Business II
Subject Elective Courses (Supply
Credits Semester Concurrent Total
Chain
Evaluation Marks
Management)
307 SCM Managing Material Flow in Supply
2
III
50
50
Chains
308 SCM Inventory Management
2
III
50
50
309 SCM Purchasing & Supplier
2
III
50
50
Relationship
310 SCM Six Sigma
2
III
50
50
311 SCM Supply Chain Planning
2
III
50
50
312 SCM Supply Chain Coordination
2
III
50
50
313 SCM Decision Modeling for Supply Chains
2
III
50
50
314 SCM Theory of Constraints
2
III
50
50
315 SCM Supply Chain Practices I
2
III
50
50
405 SCM Green Logistics & Supply Chains
2
IV
50
50
406 SCM Enterprise Resource Planning
2
IV
50
50
407 SCM Purchasing & Supplier
2
IV
50
50
Relationship
408 SCM Supply Chain Risk Management
2
IV
50
50
409 SCM Project Management
2
IV
50
50
410 SCM Supply Chain Performance Measurement
2
IV
50
50
411 SCM Supply Chain Management 2
IV
50
50
Financial
412 SCM Global Logistics
2
IV
50
50
413 SCM Supply Chain Practices II
2
IV
50
50
Subject Elective Courses (Rural &
Credits Semester Concurrent Total
Agribusiness Management)
Evaluation Marks
307RABM Rural Development I
2
III
50
50
308RABM Special Areas in Rural Marketing
2
III
50
50
309RABM Commodity Markets I
2
III
50
50
310RABM Agricultural Marketing & Price Analysis
2
III
50
50
311RABM Microfinance
2
III
50
50
312RABM Agricultural Marketing
2
III
50
50
Page 16
313RABM Rural Research Methods

2
314RABM Rural Banking
2
315RABM AgriSupply Chains Management
2
316RABM ICT for Agriculture Management
2
317RABM Tourism Marketing I
2
318RABM Millennium Development Goals
2
405RABM Rural Development II
2
406RABM Special Areas in Agro produce
2
407RABM Commodity Markets II
2
408RABM Agricultural Marketing and Price Analysis
2
409RABM Agricultural Finance and Project
2
410RABM Management of Agricultural Input
2
411RABM Intellectual Property Management
2
412RABM Food Retail Management
2
413RABM Agri-Entreprenuership
2
414RABM Management of Agribusiness Cooperatives
2
415RABM Tourism Marketing II
2
416RABM Agriculture & WTO
2
Subject Elective Courses (Family
Credits
Business
307 FBM Management)
2
Business Plan
308 FBM Private Equity
2
309 FBM Franchising
2
310 FBM Social Entrepreneurship
2
311 FBM Intraprenuership
2
312 FBM Trends in Entrepreneurship
2
313 FBM Small Scale Industries Management
2
314 FBM Entrepreneurial Case Study
2
405 FBM Creativity and Change in Organizations
2
406 FBM Accounting for Small Business
2
407 FBM Management of Intellectual Property
2
408 FBM Managing , Growing and Exiting the new
2
Venture
409 FBM Project Management
2
410 FBM Environment and Laws
2
411 FBM Information, Disaster and Health
2
412 FBM Business Incubation
2
Subject Elective Courses (Technology
Credits
Management)
307TM Technology Forecasting
2
308TM
Strategies for information goods and

network economies I
Page 17
III
50
III
50
III
50
III
50
III
50
III
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
IV
50
Semester Concurrent
Evaluation
III
50
III
50
III
50
III
50
III
50
III
50
III
50
III
50
IV
50
IV
50
IV
50
IV
50
Total
Marks
50
50
50
50
50
50
50
50
50
50
50
50
IV
50
IV
50
IV
50
IV
50
Semester Concurrent
Evaluation
III
50
50
50
50
50
Total
Marks
50
III
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
50
309TM
310TM
Advanced Manufacturing Technology

Product Strategies for High Technology
Companies I
2
2
III
III
50
50
50
50
311TM
312TM
313TM
Foundations of Knowledge Management

Business Intelligence and Analytics
Designing Organizations for Uncertain
Environment
Technology Transfer and
Digital Marketing
Innovation, Product Development and
Commercialization
Strategies for information goods and
network economies II
Technology Use and Assessment
Product Strategies for High Technology
Companies II
Systems & Technologies for Knowledge
Management
2
2
2
III
III
III
50
50
50
50
50
50
2
2
2
III
III
IV
50
50
50
50
50
50
IV
50
50
2
2
IV
IV
50
50
50
50
IV
50
50
410TM
Strategic Management of Intellectual

Property
Rights
IV
50
50
411TM
412TM
413TM
Change , Creativity & Innovation

Seminar on Managing Emerging
Marketing of High Technology Products
2
2
2
IV
IV
IV
50
50
50
50
50
50
314TM
315TM
405TM
406TM
407TM
408TM
409TM
Note: Each Subject Elective Course is a Half Credit course of 30 hours. Out of 30 hours 25
hours shall be devoted to teaching learning sessions and 5 hours for evaluation/projects. 50
marks shall be devoted for concurrent evaluation to be carried out by the Institute.
Savitribai Phule Pune University (SPPU) Examination

Scheme For First Year MBA
Page 18
University Evaluation
There shall be University evaluation for each full credit course as per the time table announced
by the
University. The evaluation by the University for Full Credit Courses shall comprise of two parts:
a) Online Examination for 20 marks.
b) Written Examination (subjective concept plus case study / application oriented
type) for 50 marks.
a) Online Examination
The University of Pune shall conduct an online examination for each full credit course. This
examination shall be objective in nature and shall carry a weightage of 20 marks per full credit
course. Students will appear for the online examinations in their respective institutes. Online
examination shall constitute a separate head of passing for the full credit courses. Passing shall
be at 40%, i.e. Grade E. The student does NOT have a facility of Grade Improvement, in online
examination, if he/she has secured any grade other than F.
The Controller of Examinations of the University of Pune shall announce the online
examination window of 3 days per semester i.e. a window of 3 days for Sem I and another
window of 3 days for Sem III (in term I and likewise for term II) for the examination, in
consultation with the Dean Faculty of Management. The online test shall be conducted for
all 4 semesters during each term. A similar window of 3 days for Sem II (backlog) and another
window of 3 days for Sem IV backlog shall be announced in term I and vice-versa for Sem I
backlog and Sem III backlog in term II for students who score Grade F in the online exam.
Page 19
There shall NOT be any retest for those students who is absent for the online exam during the
declared examination window period. Any student, who is absent for the online test during the
regular term, can take the online test for the specific course in the next term and his grades
evaluation shall be updated accordingly in the revised Grade Card.
Generally the schedule for online examination will be as
follows:
a) Semester I: In the 8th/9thweek after the commencement of semester I.
b) Semester II, III and IV: In the7th/ 8thweek after the commencement of respective
semester.
The date declared by DTE for commencement of classes as per CAP process shall
be the reference date for Semester I. Only for Semester I, in case of unforeseen
circumstances the Controller of Examinations (CoE), University of Pune, in consultation with
the Dean of the Faculty of Management may postpone the examinations for Semester I.
However the online examinations shall not be postponed beyond 10th week after
commencement of the classes / course for Semester I.
For Sem II, III and IV the reference date shall be the term commencement date
declared by the
UoP.
The syllabus for the online examination shall be the first two units in each full credit course (2
out of total
5 units, i.e. 40% of the syllabus). The duration of online examination for each course shall be of
25 minutes.
There shall be one mark for each correct response and 0.25 negative marks for each
incorrect response. There shall be 20 questions each carrying one mark. ALL THE
QUESTIONS SHALL BE COMPULSORY. The questions shall be of different variety
within the objective format. In the extreme event of a student answering all the questions
incorrectly, the final score of such a student for that course for the online examination shall be 0
(ZERO) and not -5 (MINUS FIVE).
The Faculty of Management shall devise objective question bank comprising questions of
varying degree of difficulty, and of different types, in sufficiently large number for each course
for the exclusive purpose of the online examination. The objective question paper shall be
developed in real time, randomly using an ERP / Learning Management System.
The Institutes shall ensure the provision of necessary IT infrastructure and internet
bandwidth, backup power supply, for the smooth conduct of such online examination.
The score of each candidate for each course shall be known immediately after the
conclusion of the online test and the Institute shall display the scores of all students for the
online test within 3 days of the completion of the test.
Pattern of Question
Paper:
1) There shall be five questions each of 10
marks.
Page 20
2) All questions shall be compulsory with internal choice within the questions. i.e. There shall be
2 questions from each unit of the curriculum with an internal option.
3) A Question may be subdivided into sub-questions a, b, c and the allocation of marks
depend on the weightage of the topic.
ILLUSTRATIVE PATTERN OF QUESTION
PAPER
Q. 1 (A)..based
on Unit 1
OR
Q.1 (B) ..based
on Unit 1
Q.2. (A) ..based
on Unit 2
OR
Q.2 (B) ..based
on Unit 2
Q.3 (A) ..based
on Unit 3
OR
Q.3 (B) ..based
on Unit 3
Q.4 (A) ..based
on Unit 4
OR
Q.4 (B) ..based
on Unit 4
Q.5 (A) ..based
on Unit 5
OR
Q.5 (B) ..based
on Unit 5
Questions shall assess knowledge, application of knowledge, and the ability to synthesize
knowledge. The paper setter shall ensure that questions covering all skills and all units are
set. She/he shall also mandatorily submit a detailed scheme of evaluation along with the
question paper. Questions shall be of three categories of difficulty level low difficulty, average
difficulty and high difficulty.
The duration of written examination shall be 2 hours. Students shall be provided a single answer
sheet of
16 pages. They must ensure that their responses fit within the provided answer sheet. Additional
supplements shall NOT be provided.
Page 21
Concurrent Evaluation: A continuous assessment system in semester system (also known

as internal assessment/comprehensive assessment) is spread through the duration of course and is
done by the teacher teaching the course.
The continuous assessment provides a feedback on teaching learning process. The feedback after
being analyzed is passed on to the concerned student for implementation and subsequent
improvement. As a part of concurrent evaluation, the learners shall be evaluated on a
continuous basis by the Institute to ensure that student learning takes place in a graded manner.
Concurrent evaluation components should be designed in such a way that the faculty can
monitor the student learning & development and intervene wherever required. The faculty must
share the outcome of each concurrent evaluation component with the students, soon after
the evaluation, and guide the students for betterment.
Individual faculty member shall have the flexibility to design the concurrent evaluation
components in a manner so as to give a balanced assessment of student capabilities across
Knowledge, Skills & Attitude (KSA) dimensions based on variety of assessment tools.
Suggested components for Concurrent Evaluation (CE)
are:
1. Case Study / Caselet / Situation Analysis (Group Activity or Individual Activity)
2. Class Test
3. Open Book Test
4. Field Visit / Study tour and report of the same
5. Small Group Project & Internal Viva-Voce
6. Learning Diary
7. Scrap Book
8. Group Discussion
9. Role Play / Story Telling
10. Individual Term Paper / Thematic Presentation
11. Written Home Assignment
12. Industry Analysis (Group Activity or Individual Activity)
13. Literature Review / Book Review
14. Model Development / Simulation Exercises (Group Activity or Individual Activity)
15. In-depth Viva
16. Quiz
There shall be a minimum of three concurrent evaluation components per full credit course and
five concurrent evaluation components for each half credit course. The faculty shall announce in
advance the units based on which each concurrent evaluation shall be conducted. Each
component shall ordinarily be of 10 marks. The Institute shall however have the liberty to
conduct additional components (beyond three/five). However the total outcome shall be scaled
down to 30/50 marks for full credit and half credit courses respectively. Marks for the
concurrent evaluation must be communicated by the Institute to the University as per the
schedule declared by the University. Detailed record of the Concurrent Evaluation shall be
maintained by the Institute. The same shall be made available to the University, on demand.
At the end of Concurrent Evaluation (out of 30/50 marks) the student does NOT have a facility
of Grade
Page 22
Improvement, if he/she has secured any grade other

than F.
Summer Internship Project: At the end of Second Semester each student shall undertake a
Summer Internship Project (SIP) for 8 weeks. It is mandatory for the student to seek
advance written approval from the faculty guide and the Director of the Institute about
the topic and organization before commencing the SIP. The SIP may or may not have a
Functional Focus, i.e. the student may take up a SIP in his/her intended area of specialization
or in any other functional area of management. Ideally the SIP should exhibit a crossfunctional orientation. The student shall submit a written structured report based on work done
during this period.
SIP can be carried out
in: a) Corporate
Entity b) NGO
c) SME
d) Government
Undertaking e)
Cooperative Sector
SIP may be a research project based on primary / secondary data or may be an operational
assignment involving working by the student on a given task/assignment/project/ etc. in an
organization / industry. It is expected that the SIP shall sensitize the students to the
demands of the workplace. The learning outcomes and utility to the organization must be
specifically highlighted.
The report should be well documented and supported
by
1. Executive Summary
2. Organization profile
3. Outline of the problem/task undertaken
4. Research methodology & data analysis (in case of research projects only)
5. Relevant activity charts, tables, graphs, diagrams, etc.
6. Learning of the student through the project
7. Contribution to the host organization
8. References in appropriate referencing styles. (APA, MLA, Harvard, Chicago Style etc.)
It should reflect the nature and quantum of work undertaken by the student. The report must
reflect 8 weeks of work and justify the same.
The completion of the SIP shall be certified by the respective Faculty Guide & approved by the
Director of the Institute. The external organization (Corporate / NGO/ SME/ Government
Entity/ Cooperative/ etc.) shall also certify the SIP work.
The student shall submit TWO hard copies & one soft copy (CD) of the project report before
30th September in Sem III. One hard copy is to be returned to the student by the Institute after
the External Viva-Voce.
In the interest of environmental considerations, students are encouraged to print their project
reports on both faces of the paper.
Page 23
SIP shall have a weightage of 6 credits. The Institute shall conduct an internal viva-voce for
evaluation of the SIP for 50 marks. The Panel shall comprise of the Internal Faculty Guide &
One additional faculty nominated by the Director.
There shall be an external viva-voce for the SIP for 100 marks. The examiners panel for the
same shall include one external faculty member nominated by the University and one internal
faculty member nominated by the Director. The external viva-voce shall be conducted for
15 minutes at least per student.
The Internal & the External viva-voce shall evaluate the project
based on:
1. Actual work undertaken by the student
2. Students understanding of the organization and business environment
3. Outcome of the project
4. Utility of the project to the organization
5. Basic analytical capabilities
Copies of SIP report and records of evaluation shall be maintained by the Institute for a period
of 3 academic years.
Dissertation: In Sem IV the student shall work under the supervision of the Faculty and carry
out a dissertation and submit a structured report in TWO hard copies & one soft copy (CD). In
the interest of environmental considerations, students are encouraged to print their dissertation
reports on both faces of the paper.
The student is required to conduct advanced research on a topic related to one (or
more) of contemporary issues in management. The topic is chosen in consultation with the
student's supervisor. The student will prepare and present a detailed research proposal prior
to starting the work. It is mandatory for the student to seek advance written approval from the
faculty guide and the Director of the Institute about the topic before commencing the
dissertation work. A dissertation outlining the entire problem, including a survey of literature
and the various results obtained along with their solutions is expected to be produced. The
student must submit the completed dissertation and make an oral presentation of the same.
Through the dissertation, the student is expected to furnish evidence of competence in
understanding varied aspects of the theme/topic selected and a deep understanding of the
specialty area. The completion of the dissertation / project shall be certified by the Faculty
Guide & approved by the Director of the Institute.
Dissertation shall have a weightage of 2 credits. The Institute shall conduct a viva-voce for
evaluation of the dissertation, for 50 marks. The panel shall comprise of 2 internal Faculty
members (One who has supervised the student and the other one as Jury) nominated by the
Director. The Institute may invite an additional external examiner from the industry. Copies of
Dissertation report and records of evaluation shall be maintained by the Institute for a period of
3 academic years.
Standard of Passing: Every candidate must secure at least Grade E in Concurrent Evaluation ,
University Examination & Online Evaluation (as applicable) as separate heads of passing
for each course.
Page 24
Degree
Requirements:
a) Earned Credits: A candidate who has successfully completed all the Core courses and
accumulated, through elective courses, not less than minimum number of Credits
prescribed shall be eligible to receive the Degree. The degree requirements for the MBA
programme is completion of 100 earned credits.
b) Final Grade Point Requirement: A student must obtain the Final Grade Point of a
minimum of
00.50 to be eligible for award of the MBA degree.
5.5.1 Conversion of Marks to Grade Points & Grades: The marks shall be converted to grade
points and grades using Table I below.
Table I:
System
Sr. No.
1
2
3
4
5
6
7
Points
Grading
Marks
100 75
74 65
64 -55
54 50
49 45
44 40
39 0
Grade
O Outstanding
A Very Good
B Good
C Average
D Satisfactory
E Pass
F Fail
Grade Point
06
05
04
03
02
01
00
The description of the final grades shall be as follows:

O: Outstanding (Excellent Analysis of the topic - 75% and above)
Accurate knowledge of the primary material, wide range of reading, logical development of
ideas, originality in approaching the subject. Neat and systematic organization of content,
elegant and lucid style.
A: Very Good (Excellent Analysis of the topic - 65 to 74 %)
Accurate knowledge of the primary material, acquaintance with seminal publications, logical
development of ideas. Neat and systematic organization of content, effective and clear
expression.
B : Good (Good Analysis and treatment of the topic - 55 to 64 %)
Basic knowledge of the primary material, logical development of ideas. Neat and systematic
organization
of content, effective and clear
expression.
C : Average (Some important points covered 50 to
54%)
Basic knowledge of the primary material, logical development of ideas. Neat and systematic
organization of content, good language or clear expression.
D: Satisfactory (Some points discussed 45 to
49%)
Basic knowledge of the primary material, some organization of content, acceptable
language or expression.
E: Pass (Any two of the above 40 to
44%)
F: Fail (None of the above 0 to
39%)
The performance of a student will be evaluated in terms of two
indices, viz.
Page 25
a) Semester Grade Point Average (SGPA) which is the Grade Point Average for a
semester
b) Cumulative Grade Point Average (CGPA) which is the Grade Point Average for all the
completed semesters at any point in time.
Semester Grade Point Average (SGPA): At the end of each semester, SGPA is calculated as
the weighted average of GPI of all courses in the current semester in which the student has
passed, the weights being the credit values of respective courses.
SGPA = Grade Points divided by the summation of Credits of all
Courses.
{C *
GPI}
SGPA = ----------------------for a semester.
C
Where GPI is the Grade and C is credit for the respective
Course.
Cumulative Grade Point Average (CGPA): Cumulative Grade Point Average (CGPA) is the
grade point average for all completed semesters. CGPA is calculated as the weighted
average of all GPI of all courses in which the student has passed up to the current semester.
Cumulative Grade Point Average (CGPA) for the Entire
Course
{C *
GPI}
CGPA = ---------------------for all semesters taken together.
C
Where GPI is the Grade and C is credit for the respective
Course.
Note: If a student secures F grade in either or both of Concurrent Evaluation or University
Evaluation for a particular course his /her credits earned for that course shall be ZERO.
5.5.2 Scaling Down of Concurrent Evaluation Scores: The marks obtained by the student for
the Concurrent Evaluation components conducted by the Institute (i.e. out of 30 marks), in
the Full Credit Courses, in Semester I to Semester IV, shall be scaled down, to the required
extent, if percentage of the marks of Concurrent Evaluation exceeds the percentage of marks
scored in the end semester University Examination by 25% for the respective course. Scores of
Online Examination are not part of the scaling down formula. i.e. (percentage of marks scored
out of 30 in concurrent evaluation) (percentage of marks scored out of 50 in university
evaluation) should not exceed 25%.
The marks obtained by the student in Half Credit Courses are not subject to scaling down.
Likewise, the marks obtained by the student in Concurrent Evaluation for the Summer Internship
Project (Course 304) shall not be subjected to scaling down.
Page 26
5.5.3 Attendance: The student must meet the requirement of 75% attendance per
semester per course for grant of the term. The Director shall have the right to withhold the
student from appearing for examination of a specific course if the above requirement is not
fulfilled.
Since the emphasis is on continuous learning and concurrent evaluation, it is expected that the
students study all-round the semester. Therefore, there shall not be any preparatory leave
before the University examinations.
5.6 ATKT Rules: A student shall earn the credits for a given course in MAXIMUM FOUR
ATTEMPTS. If a student drops a course (generic elective / subject elective) and opts for
another course in lieu of the dropped course the attempts utilized for the dropped course shall
be included in the maximum 4 attempts available to earn the credits for a course. The facility of
dropping a course and opting for a new course in lieu of the dropped course shall be availed by
the student only once during these four attempts available to him. A student may drop at the
most 2 courses out of the 16 elective courses and select other courses in lieu of dropped courses.
i.e. Dropping a course can be done only twice.
Maximum Duration for completion of the Programme: The candidates shall complete the
MBA Programme WITHIN 4 YEARS from the date of admission, by earning the requisite
credits. The student will be finally declared as failed if she\he does not pass in all credits
within a total period of four years. After that, such students will have to seek fresh admission
as per the admission rules prevailing at that time.
5.7 Award of Grade Cards: The University of Pune under its seal shall issue to the student a
grade card on completion of each semester. The final Grade Card issued at the end of the
final semester shall contain the details of all courses taken during the entire programme for
obtaining the degree.
Final Grades: After calculating the SGPA for an individual semester and the CGPA for entire
programme, the value shall be matched with the grade in the Final Grade Points Table (as per
Table II) and expressed as a single designated GRADE such as O, A, B, C, D, E, F.
Table II: Final Grade
Points
Sr. No.
Grade Points
1
05.00 to 6.00
2
04.50 to 04.99
3
03.50 to 04.49
4
02.50 to 03.49
5
01.50 to 02.49
6
00.50 to 01.49
7
00.00 to 00.49
Grade
O Outstanding
A Very Good
B Good
C Average
D Satisfactory
E Pass
F Fail
A student who secures grade E or above in a course is said to have completed /earned the credits
assigned to the course. A student who completed the minimum credits required for the MBA
programme shall be declared to have completed the programme.
NOT
E:
Page 27
The Grade Card for the final semester shall indicate the following, amongst other
details:
a) Grades for concurrent evaluation (out of 30 for Full Credit Courses & out of 50 for Half
Credit Courses) , Online evaluation (out of 20 for Full Credit Courses only) and
University evaluation (out of 50 for Full Credit Courses only), separately, for all
courses offered by the student during the entire programme along with the grade for the
total score.
b)
SGPA for each
semester.
c)
CGPA for final
semester.
d)
Total Marks Scored out of Maximum Marks for the entire programme, with break-up
of Marks
cored in Concurrent Evaluation and University Evaluation (Semester Wise).
e)
Marks scored shall not be recorded on the Grade Card for intermediate
semesters.
f)
The grade card shall also show the 7 point scale and the formula to convert GPI, SGPA,
and/or
CGPA to percent marks.
g)
The final GPA shall not be printed unless the student earns the minimum 100 credits
required for
earning the MBA Degree.
h)
B Grade is equivalent to atleast 55% marks.
i)
If the GPA is higher than the indicated upper limit in the three decimal digit, then the
student may be awarded higher final grade e.g. a student getting a GPA of 4.492 may
be awarded grade A. The grade card shall also provide, on the reverse, the 7-point
scale and the formula to convert GPI, SGPA, and/or CGPA to percent marks.
Grade Improvement: A Candidate who has secured any grade other than F (i.e. passed the
MBA programme) and desires to avail the Grade Improvement facility, may apply under Grade
Improvement Scheme within five years from passing that Examination. He/she can avail not
more than three attempts, according to the syllabus in existence, for grade improvement. He
/she shall appear for University Evaluation of at least 1/3rd Generic / Subject Core Courses
(except SIP) for the purpose of Grade Improvement. Generic or Subject Electives (Half Credit
Courses) cannot be selected for Grade Improvement.
External Students: MBA being a full time programme, there is no provision of external
students.
Verification / Revaluation: Students can avail the verification / revaluation facility as per the
prevailing policy, guidelines and norms of the University of Pune. There shall be
Revaluation of the answer scripts of Semester-End examination for Full Credit Courses but
not of online examination , half credit courses / SIP / Dissertation as per Ordinance no.134 A &
B.
5.11 Additional Specialization: A student may enroll for additional specialization after
passing out the regular MBA programme. Such students will get exemption from all the
generic core and generic elective courses in First Year (Sem I and II) and generic core
Page 28
courses in Second Year (Sem III and IV). Such students shall have to appear for the subject
core and subject elective courses i.e. 2 Full Credit Courses
& 4 Half Credit Courses in Sem III and IV each. i.e. a total of 12 subject electives
(specialization) courses of which 4 are full credits and 8 are half credits.
6.
Structure of the Programme: The programme is a
combination of:
a) Full Credit Courses (100 Marks each) : 3
Credits each b) Half Credit Courses (50 Marks
each) : 2 Credits each
Total Credits: 100 Credits (3000 Marks), Total
Courses = 38.
a) 20 Full Credit Courses * 3 credits per course = 60 Credits (2000 Marks)
b) 1 Full Credit Course - SIP = 6 Credits (150 Marks)
c) 16 Half Credit Courses *2 credits per course = 32 Credits (800 Marks)
d) 1 Dissertation (Half Credit ) = 2 Credits (50 Marks)
The spread of courses across the 4 semesters for a normal learner is given
below.
Table III: Break Up & Spread of
Courses
Spread of Full & Half Credit
Courses:
Semester Full Credit Courses (100 Marks) (A)
Half Credit Courses (50 Marks) (B)
I
6
4
II
6
4
III
5
4
III
1 (SIP for 6 Credits)
IV
3
4
IV
1 (Dissertation for 2 Credits)
Total
21
17
Break Up of Full Credit Courses:
Semester Number of
Number
of
Subject Total Number of Full
Generic
(Specialization) Core Courses Credit
Core Courses (A)
Courses (100 Marks) (C =
(B)
I
6
0
6
II
6
0
6
4* *
6* *
III
2
IV
1
2
3
Total
17
4
21
* * includes SIP for 6 Credits & for 150 Marks
Break Up of Half Credit Courses:
Semester Number
of Number
of
Subject Total Number of Half Credit
Generic
(Specialization)
Elective Courses
(50 Marks) (C = A + B)
Elective
Courses (B)
I
4
0
4
II
4
0
4
III
0
4
4
IV
4
1#
5#
Total
9
8
17
Page 29
# Dissertation for 2
Credits
Detailed Programme Structure is provided in
Annexure I.
6.1 Pedagogy: It is expected that the faculty members adopt a variety of teaching
methodologies, such as case studies, role-play, problem solving exercises, group discussion,
computer simulation games, etc. during the programme delivery. Use of technology and
innovative techniques beyond the lecture method is desirable.
MBA being a post-graduate professional Programme, students are also expected to assimilate
certain topics through self-study.
6.2 Medium of Instruction: The medium of Instruction & Evaluation shall
be English.
7. Equivalence of previous syllabus with the proposed syllabus: The equivalence of the
previous syllabus with the proposed syllabus shall be announced separately.
8. University Terms: The dates for the commencement and conclusion of the first and the
second terms shall be as determined by the University Authorities. The terms can be kept
only by duly admitted students. The present relevant ordinances pertaining to grant of terms
will be applicable.
9. Course wise detailed syllabus: Course wise detailed syllabus along with recommended
text books, reference books, websites, journals, etc. is provided in Annexure II.
10. Qualifications of Teacher: The qualifications of the full-time teacher for the MBA
Programme shall be as per AICTE norms prescribed from time to time.
10.1Teacher Capacity Building: The faculty of management shall organize suitable
programmes for capacity building of teachers.
INTERNAL EXAM :Rules and Regulations

1. Internal Exam will be held Twice in a Semester- Mid Sem Exam and End Sem Exam.
2. It is Mandatory for all students to appear for all the papers of both Internal Exams.
3. All students should be present in the Exam hall 15 minutes before commencement of exam.
4. Mobiles are strictly prohibited in the Exam hall.
5. Full Uniform with I cards is Compulsory.
6. No exchange of articles like Pen, Pencil, Scale, sharpener, eraser etc. is allowed in Exam
hall.
7. Nobody will be allowed to leave the exam hall before 2 hrs.
8. If found copying strict actions will be taken against the student.
9. Use of Simple calculator is permitted.
Page 30
Work Hard in Silence, Let Success be

Your Noise
Page 31
An Insight to last year SPPU (2014-15) Result
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
Exam
Roll
No
25848
25846
25823
25852
25856
25851
25849
25850
25827
25858
25853
25859
25855
25828
25847
No
9
5
6
14
30
28
13
4
21
34
15
29
22
2
7
Name of the Student
Marks out of
Deepa Pradhan
Anuradha Singh
Anushree Birelliwar
Jisha Jose
Sonali Duryodhan
Shraddha Hinge
Harsha Priyadarshani
Anuja Herekar
Rahul Deodhare
Supriya More
Kanchan Mahajan
Shruti Thakur
Sadhik V. B.
Aditi Deshmukh
Ashrafula Huda
1600
1221
1155
1096
1125
1120
1088
1075
1079
1048
1052
1024
1010
990
996
973
I +II
Total
282
261
255
243
243
240
237
234
225
222
219
213
209
207
199
76
72
69
70
70
68
67
67
66
66
64
63
62
62
61
cr
52
52
52
52
52
52
52
52
52
52
52
52
52
52
52
Grade
5.4
5.0
4.9
4.7
4.7
4.6
4.6
4.5
4.3
4.3
4.2
4.1
4.0
4.0
3.8
1
1
2
3
4
5
6
7
8
9
10
11
12
13
14
FIRST
CLASS
MBA II YEAR ( 2013 Batch)
Count Exam No Roll No
Name of the Student
Grade
Total
Marks
25889
33
Priyanka Singh
Mkt
2265
75.50
25900
15
Bhushan Kotwal
Fin
2252
75.07
25896
35
Ravikumar Desai
Fin
2221
74.03
25885
12
Atul Galande
Mkt
2198
73.27
25888
24
Narayan Kumar
Mkt
2170
72.33
Page 32
25907
53
Virendra Singh
Fin
2167
72.23
25887
Anand Kushwaha
Mkt
2137
71.23
25912
47
Soni Yadav
HR
2110
70.33
25890
34
Rahul Shaha
Mkt
2109
70.30
25863
11
Ashwini Jadhav
Mkt
2104
70.13
25898
58
Vishalkr Khokhariya
Fin
2100
70.00
25908
51
Umakant Wable
Fin
2083
69.43
25892
18
Ejaj Shaikh
Mkt
2072
69.07
10
25904
21
Jatin Sakariya
Fin
2059
68.63
11
25903
32
Preeti Rajan Raj
Fin
2058
68.60
12
25894
Afsul Ansari
Fin
2056
68.53
13
25877
44
Siddhaling Patil
Fin
2045
68.17
14
25880
46
Snehal Mate
Op
2020
67.33
15
25891
Akash Ruptakke
Mkt
2016
67.20
16
25897
Ankush Jadhav
Fin
2016
67.20
17
25911
36
Ruchi Devi
HR
2007
66.90
18
25884
29
Pallavi Tekade
HR
1956
65.20
Hard Work +Dedication + Consistency = Success

Page 33
Teacher Guardian Scheme

Institute has a unique Teacher Guardian scheme under which every student
has a particular teacher who monitors the academic performance as well as well-being of
the student. TG keeps the track of every student's day-to-day activities and records
attendance, test results, internal assessment, prelim examination results and other
related information of students in the specially designed teacher guardian book. He
encourages the students to participate in co -curricular & extracurricular activities He
gives academic feedback to the parents/guardians regularly. He also counsels the
students to solve difficulties encountered not only in college campus but in their
personal lives too. Teacher guardian acts as a mentor to students and offers them
emotional and academic support along with motivation.
Page 34
Highlights of the Scheme :

One teacher is nominated as Teacher Guardian for about 20-22 students.
Teacher Guardian maintains all records of students in formats provided.
Teacher Guardian does all the follow up regarding attendance of students
under his supervision.
Teacher guardian monitors academic performance of students.
If student remains absent for continuous three lectures, then teacher
guardian sends note to all concerned teachers to stop the practical of that
student.
Teacher guardian sends letters regarding performance and attendance to
parents when ever required.
Poor performance of students is improved by way of counseling.
Teacher guardian does counseling about studies.
Teacher guardian tries to solve the domestic problems of students.
In consultation with HOD, teacher guardian gives the necessary
punishment to student for improvement in form of assignments
Helping students overcome home sickness.
A Teacher is like a Candle it Consumes itself to

Light the way for Others
List of Class Teachers For MBA
Sr. No
1
2
3
4
Class
MBA I
MBA II Marketing
MBA II Finance
MBA II HR
Class Teacher
Prof.Vishal Weldode
Prof. Anjali Mandke
Prof. Snadeep Pradhan
Prof. Girija Pranjpe
Page 35
Contact No
75007209656
9689134833
9158831515
7875084288
ROLE OF CLASS TEACHER

1. To help the first year MBA students to get acquainted with the professional
MBA course and examination pattern.
2. To enhance their knowledge base, develop all around personality and provide
the necessary academic facility.
3. To provide counseling to the fresh incumbents of the college with regard to
their stay, academic, personal and general adjustment problems.
4. Monitoring of overall performance and progress of students
5. Monthly analysis of students attendance.
6. Informing the defaulter students parents about their wards attendance.
List of Teacher Guardian for First Year MBA

Batch & Roll No
Batch -1
(Roll No. 1- 21)
Faculty
Mr. A. D. Ghorpade
Batch -2
(Roll No.22- 42)
Batch -3
(Roll No. 43- 63)
Ms. Apurva
Mrs. M M Karad
Jadhav
Contact No
Email ID
Student Council
1. The members of students council are the meritorious students from all the
branches. These members are also the Class Representative of their respective
class.
Page 36
2. Under the students council various events are organized throughout the year
with great enthusiasm and response. Activities like teachers day celebration,
quiz, debate competition, cultural activities and other technical events are
organized throughout the year.
3. This is the students body which undertakes all students activities in the
academic calendar year.
4. Members of the council include General Secretary, Treasurer, Technical
Secretary and Cultural Secretary from students and the faculty members as
nominees of Principal on sub bodies of students council as i) Magazine, ii)
Cultural, iii) Sports, and iv) Technical committees.
5. The main objective of Students council is to promote creativity of students,
enhancing students presentation , leadership quality and technical skills by
organizing inter collegiate competitions.
6. The Principal is the Chairperson of Student Council.
If your action inspires others to dream more,

learn more, do more, and become more- you
are a
Leader
Page 37
Combined Time Table For Batch 2015

Time
Monday
Tuesday
Clas
s
910
am
MBA
I
BRM
MBA
II
EPM
MBA
I
EAD
Pf.
Anjali
M
BRM
Pf.
Sande
ep
EPM
Pf.
Sande
ep
EAD
Pf.
Pf.
Anjali Sande
M
ep
11 - 11.15 am
11.1
Eng
SM
5Lang
Dr. T J
12.1
Lab
V
5 Pm
Pf.
Sande
ep
10 11
am
12.1
5 1.15
pm
Eng
Lang
Lab
1.15 - 2 pm
2 pm EAD
- 3
Pf.
pm
Sande
ep
FRF
MB
A II
NV
M
Pf.
Vish
al
NV
M
Pf.
Vish
al
Wednesda
y
MBA
MB
I
A II
ABD
NV
M
Dr.
Pf.
Pravin Vish
T
al
ABD
NV
M
Dr.
Pf.
Pravin Vish
T
al
Thursday
Friday
MBA
I
LAB
MBA
II
EPM
MBA
I
BOM
Pf.
Anjali
M
LAB
Pf.
Sande
ep
EPM
Pf.
Vishal
Pf.
Sande
ep
R
PS
Lab
Pf.
Vishal
Pf.
Vishal
LAB
CB
L Lab
Pf.
Anjali
M
B
CMR S& NS
Pf.
Anjali
M
FRF
Dr.
Pravin
Pf.
Vish
al
OHR
Pf.
Girija
LAB
CB
Pf.
Anja
li
PM
Pf.
Girij
aP
CMR
Pf.
Sapna
R
PI
Dr.
Pravin
SM
Pf.
Sapna
R
MBFS
Pf.
Sande
ep
L Lab
Dr. T J
V
Pf.
Anjali
M
FRF
Dr.
Pravin
Pf.
Vish
al
LL
Pf.
Sap
na
Pf.
Sapna
R
MBFS
Pf.
Sande
ep
Pf.
Anja
li
PM
Pf.
Girij
aP
B
CB
Pf.
Vish
al
LL
Pf.
Girija
P
PI
Dr.
Pravin
CMR
Pf.
Anjali
LL
OB
Pf.
Sapna
R
RFI
IMC
Pf.
Anja
li
PM
MF
Pf.
Girija
P
IT 1
Page 38
BGS
ABD
Dr.
Pravin
T
MBFS
BOM
E
BGS
Sat
MBA
II
Proje
ct
Rep
Corpor
ate
Visit
Proje
ct
Rep
A
SM
Pf.
Girija
P
Dr. T
JV
S& NS
SM
Pf.
Sapna
R
Dr. T
JV
E
BRM
Pf.
Anjali
M
IFRS
A
TM
Pf.
Vish
al
PR&
C
K
Case
Study
EH&S
Dr. T J
V
PS
Lab
Pf.
Vishal
PR&C
Pf.
Sapna
R
CRM
Pf.
Anjali
EW
K
Guest
Lecture
3 pm
- 4
pm
Dr.
Pravin
Pf.
Sapna
EAD
Pf.
Sande
ep
FRF
CMR
Pf.
Anjali
Dr.
Pravin
Pf.
Sapna
4 - 4.15 pm
4.15
BOM
Pf.
5.15
Vishal
pm
LL
Pf.
Pf.
Sande Girij
ep
a
OB
IMC
Pf.
Pf.
Sapna Anjali
R
RFI
PM
Pf.
Sande
ep
OB
Pf.
Sapna
R
IT 1
Pf.
Girij
a
Pf.
Sap
na
CB
Pf.
Vish
al
OHR
Pf.
Sande
ep
ABD
Dr.
Pravin
T
MBFS
Pf.
Girija
Pf.
Girij
a
Pf.
Sande
ep
Pf.
Girija
B
TRG
MF
Pf.
Girija
P
TRG
TRG
TRG
BOM
Pf.
Vishal
CRM
Pf.
Anjali
EW
Pf.
Sande
ep
BRM
Pf.
Anjali
M
IFRS
Pf.
Sande
ep
E
OB
Pf.
Sapna
R
R
TRG
Pf.
Sapn
a
TM
Pf.
Vish
al
EH&
S
Dr. T
JV
A
TRG
List of Office Staff

Sr.No.
Designation
Name of the office staff
Registrar
Mr. Sachin Bhosale
Student Section
Mr. Munishwar Mhaske
Establishment Section
Mr. Vilas Patil
Account Section
Mr. Sujit Patil
Different Faculty Committees

S.N.
Committees
Coordinator/ Member
Name of Faculty
Notice Board Committee
Coordinator
Vishal Weldode
Girija Paranjpe
Publicity, Branding and Website

Committee
Coordinator
Vishal Weldode
Members
Student Volunteers
Academic Coordination
Coordinator
Anjali Mandke
Attendance Committee
MBA I
Girija Paranjpe
MBA II
Sapna Ramani
MBA I
Girija Paranjpe
Academic Control Committee
Page 39
K
Extra
Curri
cular
MBA II
Sapna Ramani
Visiting Faculty Coordination
Coordinator
Sandeep Pradhan
Summer Internship Project

Coordination
Coordinator
Sandeep Pradhan
Internal Exam Coordination
Coordinator 1st year
All Faculty
Members
Girija Paranjpe
Coordinator 2nd year
Sandeep Pradhan
Coordinator
Dr. Pravin Thorat
Member
Anjali Mandke
Coordinator- MBA Fin
Sandeep Pradhan
Coordinator- MBA HR
Girija Paranjpe
Coordinator- MBA Mktg
Anjali Mandke
Coordinator- MBA 1st

Year
Coordinator
Vishal Weldode
Member
Vishal Weldode
8
9
10
11
Library Resource Committee

Specialisation groups & 1st Year Incharge
Extra-curricular/ Stu. Activities

(Cultural & Sports)
Sandeep Pradhan
Sapna Ramani
12
13
14
15
16
17
18
Co-curricular Activity
Coordinator
Vishal Weldode
Member
Student Volunteers
Coordinator
Dr. Pravin Thorat
Members
Student Volunteers
Coordinator
Anjali Mandke
Member
Student Volunteers
Incharge
Dean
Member
Incharge
All Faculty
Members
Dr. T. J. Vidyasagar
Member
Dr. Pravin Thorat
Financial Budget & Purchase

Committee
Coordinator
Dr. Pravin Thorat
Filing & Documentation
Incharge
Training & Placement

MBA Alumni Coordination
Mentoring & Counselling / GFM
Research & FDP
Sandeep Pradhan
Member
19
Induction' 15
Coordinator
Dean Office/ Girija

Paranjpe
All Faculty
Members
Sapna Ramani
Dr. Pravin Thorat
Page 40
20
Committee Visits
Member
Girija Paranjpe
a. L I C - C & R
All Faculty
Members
b. LMC & G B
c. R & D
d. NBA
e. DTE / AICTE
21
22
23
Nachiket Balagram Centre

Fresher's & Alumni Meet Event
Adios (Farewell) Event' 16
Coordinator
Anjali Mandke
Member
Sapna Ramani
Coordinator
Anjali Mandke
Member
Student Committee
Coordinator
Vishal Weldode
Girija Paranjpe
24
25
26
27
B Fest Annual Management Event
Industry Visit Coordination

Annual HR- Meet Coordination
Shiksha.com Coordination
Member
Student Committee
Coordinator
Vishal Weldode
Coordinator
Sandeep Pradhan
Member
Student Committee
Coordinator
Dr. Pravin Thorat
Member
Student Committee
Coordinator
Dr. Pravin Thorat
Member
All Faculty
Members
Sapna Ramani
Coordinator
Member
28
Admission Counselling Cell
Coordinator
29
Online Exam Coordination
1
2
3
4
Anti-ragging Committee
Women Anti-harassment Committee
Ladies Hostel Committee
Canteen & Hospitality Committee
Coordinator 1st year

Coordinator 2nd year
Chairman
Member
Member
Member
Page 41
Vilas Patil/
Establishment
Section
Sapna Ramani
Sandeep Pradhan
Vishal Weldode
Girija Paranjpe
Girija Paranjpe
Sandeep Pradhan
Anjali Mandke
Anjali Mandke
Sapna Ramani
Purchase Committee
Member
Sandeep Pradhan
Institute Level Committees

S.
N.
1
Anti-ragging Committee
Committees
Coordinator/ Member
Name of Faculty
Women Anti-harassment Committee
Chairman
Member
Anjali Mandke
Ladies Hostel Committee
Member
Anjali Mandke
Canteen & Hospitality Committee
Member
Sapna Ramani
Purchase Committee
Member
Sandeep Pradhan
Page 42
BOOKS
RECOMMENDED
FOR
SEMESTER I & II
Books for SEM-I

Paper
No
102
Sr. No
Text
Books
1
Author
Publisher
Accounting for Business Decisions

Financial Cost & Management
Accounting
Fundamentals of Management
Accounting
Cost and Management Accounting
Management Accounting
Financial Accounting for Managers
Management Accounting
Management Accounting 3rd Ed.
P Periasamy
Himalaya
H.V Jhamb
Ane Books
M.N.Arora
Mahesh Kulkarni
Sanjay Dhmija
Anthony Atkinson
Khan & Jain
8
9
10
Financial Accounting Part I

Accounting for Management
Accounting For Business
Decisions
Maheshwari
Jawaharlal
E.B Khedkar & D.B Bharati
Vikas Pub.
Career
Pearson
Pearson
Tata
Mcgrow
Vikas Pub.
Mcgrow hill
Text
Books
1
Economic Analysis for Business

Decisions
Managerial Economics
Peterson,Lewis & Sudhir Jain
Pearson
2
3
Indian Economy
Datt & Sundaram

D.Salvatore
S. Chand
Oxford Uni.
Press
Pearson
TMH
TMH
2
3
4
5
6
7
102
Title
4
5
6
Reference
Books
Pearson & Lewis

G.S. Gupta
Mote, Paul & Gupta
1
2
3
Indian Economy
:Analysis,Problems & Cases
Homas & Maurice

Mishra & Puri
P.L Mehta
TMH
Himalaya
Sultan
Chand
Varshney & Maheshwari
Sultan
Chand
D.M Mithani
Himalaya
Page 43
103
6
7
Text
Books
1
Joel Dean
H.L Ahuja
Printice hall
S Chand
Elements of Mercantile Law
N.D Kapoor
Sultan
Chand
1
2
3
4
Text
Books
1

Business Laws
Business Laws For Management
Bare Act
Business Research Methods
Akhileshwar Pathak
S.S Gulshan
K.R. Bulchandani
TMH
Excel Books
Himalaya
Donald Coopar & Pamela

Scindler
TMH
Alan Bryman & Emma Bell
Oxford Uni.
Press
Research Methodology
C.R. Kothari
Research Methods for Social Work
Allen,Earl.R.Babbie
Research Methods in Business

Studies: A Pritical Guide
Pervez Ghauri & K.

Jell.Gronhaug
New Age
pub.
Cengage
Pub
Pearson
Reference
Books
104
6
Business Communication
Reference
Books
Dipak Chawala
Vikas Pub.
The Practice Of Socal Research
Earl.R.Babbie
William G. Zikmund.,Barry-J.
Babin
Wadsworth
Pub
Cengage
Pub
Approaches to Social Research
Royce
Singalton,Bruce.C.Straita,Marg
arate Miller Strats
Oxford Uni.
Press
Hand book of Research Desigen &

Social Measurement
Delbert Charels
Sage Pub
Research Methods : Basics 1st Ed
Nichols S. R. Walliman
Routledge
Pub
Business Research Methodology
Sachdeva
Himalaya
Page 44
7
105
Research Methodology in
Management
V.P.Michael
Robbins
Nelson & Quick
Fred Luthans
Stephen Robins,&
Timothy,Judge & Neharika
Vohra
Text
Books
1
2
5
6
Reference
Books
M.N Mishra
K Ashwathappa
Vikas Pub.
Understanding Organizational
Behaviour
Change & Knowledge
Management
Uday Pareek
Janakiram,Ravindera & Shubha
Murlidhar
Oxford Uni.
Press
Dreamtech
Press
3
Text
Books
1
Basics of Marketing
Neeraj Kumar
Himalaya
Marketing Management 13th ed
Philip Kotler and Et Al
Pearson
Marketing Management 4th ed
Rajan Saxena
Marketing
Lamb Hair Sharma
Tata
Mcgrow
Cengage
Pub
Principles of Marketing 13th Ed.
Philip Kotler and Gary

Armstrong
Pearson
Marketing Manageemnt: Text &

Cases 2nd Ed
Tapan K Panda
Excel Books
Ramaswamay & Namakumari
Mcmillan
S.A.Sherlekar
Himalaya
Karunakaran
Bose
Himalaya
Himalaya
106
Pearson
Thomson
Pub
McGrow
Hill
Tata
Mcgrow
Reference
Books
3
4
Marketing Management Concept

& Cases
5
6
GENERIC Elective Course
107
Text
Management Fundamentals
Page 45
Books
1
Fundamentals of Management
Robbins, S.P. and Decenzo,

D.A.,
Pearson
Management
Koontz and Wechrich
TMGH
Management
Stoner, et. al.,
Prentice Hall
of India
Management
Hellregel,
Management
Robbins & Coulter,
Management - Text & Cases
Satya Raju,
Management
Richard L. Draft,
Thomson
Learning,
Bombay
Prentice Hall
of Hall
PHI, New
Delhi.
Thomson
SouthWestern
Text
Books
1
Business Communication Lab

Essentials of Business
Communication 8th Edition
Rajendra Pal & J.S. Korlahalli,
Business Communication
Meenakshi Raman & Prakash

Singh
Basic Business Communication

Skills for Empowering the Internet
Generation
The Essence of Effective
Communications
Lesikar, R.V. & Flatley, M.E.
TMGH ,
New Delhi.
Ludlow, R. & Panton, F. .
Prentice Hall
of India
Communication 8th Revised

Edition, 2007
Business Correspondence &
Report Writing 4th Edition, 2011
C. S. Rayadu.
Krishna Mohan, Meera Banerji
Developing Communication Skills

2nd Edition
Professional Presentations
Himalaya
Publication
Tata
McGraw
Hill
Macmillan
Business Communcation
Urmila Rai
Reference
Books
108
Sultan
Chand &
Sons,
Oxford,
2006
Reference
Books
1
2
3
Page 46
R. C. Sharma & Krishna

Mohan,
Malcolm Goodale
Cambridge
University
Press
109
Business Communcation
Rajesh,Vishwanathan
Himalaya
Publication
Text
Books
1
MS Excel & Advanced Excel Lab

Excel 2010 Bible [With CDROM]
John Walkenbach,
John Wiley
& Sons,
2010
1
2
Excel 2007 for Dummies

New Perspectives on Microsoft
Office Excel 2007
Greg Harvey
Text
Books
1
Selling & Negotiation Skills Lab

Selling & Sales Management
Geoffrey Lancaster & David

Jobber
Macmillan
Negotiation: Communication for

diverse settings
Michael L Spangle and Myra

Isenhart
The Sales Bible: The Ultimate

Sales Resource
Jeffrey Gitomer
Sage South
Asia
Edition.
Wiley India.
Sales Management
Bill Donaldson,
Palgrave
Publications
2
3
You can negotiate anything

Managing Sales Leads
Herb Cohen
Crocker and Obermayer,
Bantam
American
Marketing
Association
Text
Books
1
Business Government and Society

Business, Government and
Society: A Managerial Perspective
John Steiner & George Steiner
Business, Government, and

Society 3rd
Douglas E. Greer.
Tata
McGraw
Hill
Prentice Hall
Business and Its Environment 7th

Edition
Leadership Lab
David P.
International
Edition
Leadership Development
John Adair.
Jaico
Reference
Books
110
Reference
Books
111
Reference
Books
1
112
Reference
Books
1
Page 47
Activities, 2nd Edition

Leadership Games,
3
4
Mastering Leadership, 2nd Edition, Michael Williams,

Positive Leadership
Mike Pegg,
Cases in Leadership
W Glenn Rowe
Introducing Leadership,
David Pardey
7
8
Leading Change
Leadership Research Findings,
Practice & Skills
Leadership Project & Human
Capital Management,
John P Kotter
Andrew J DuBrin
HBP
BIZTantra
John McManus
ButterworthHeinemann
10
11
12
13
Innovative Leader
Leadership Coaching
EQ & Leadership
Making Sense of Leadership
Paul Sloane
Jonathan Passmore
P T Joseph
Esther Cameron & Mike Green
Kogan Page
Kogan Page
TMG
Kogan Page
14
Case Studies on Leadership
Menaka Rao & Sanghamitra

Bhattacharya,
ICFAI
Books
Text
Books
1
Personality Development
Business Etiquette in Brief
Ann Marie Sabath
2
3
Basic Managerial Skills for All

Personality Development and Soft
Skill
E. H. McGrath, S. J.
Mitra, Barun,
Adams
Media
Corporation,
South Asian
Edition
PHI
Oxford
University
Press.
Business Etiquette
Develop your Assertiveness
Foreign Language - I Lab
David Robinson
Sue Bishop
113
Stephen S Kogan,
Publication
Response
Books
Viva Books
Management
Books 2000
Sage
Publications
ButterworthHeinemann
Reference
Books
114
1
2
Text
books
1
Relevant Standard Text Books,

Videos, Audio CDs for the
language offered to the students.
Page 48
Kogan Page
Kogan Page
Books for SEM-II

MBA New syllabus 2013
Sem - II - GENERIC CORE COURSES
Paper
No
201
Sr.No
Text
books
1
Title
Author
Publisher
Philip Kotler, Kevin
Lane Keller, Abraham
Koshy, Mithileshwar
Jha,
Rajan Saxena
Pearson
Philip Kotler, Gary

Armstrong, Prafulla
Agnihotri,Ehasan
Haque,
Tapan K Panda
Pearson
Ramaswamy &
Namakumari,
Macmillan,
Khan & Jain
TATA McGraw
Hill
Contemporary Financial
Management
Rajesh Kothari
Macmillan
Publication
I. M. Pandey
Corporate Finance, Theory and

Practice
Aswath Damodaran
Vikas
Publication
Wiley
Financial Management Principle

and Practices
S. Sudarsana Reddy
Himalaya
Publication
Fundamentals of Financial
Management
Sheeba Kapil
Pearson
Publications
Marketing Management,
13thEdition
Marketing Management ,4th

Edition
TMGH
Reference
Books
202
Principles of Marketing,
13thEdition
Marketing Management- Text and

Cases, 2nd Edition
Marketing Management 4th

Edition.
Text
books
1
Excel Books
Page 49
Reference
Books
203
Jonathan Berk, Peter

DeMarzo and Ashok
Thampy
Financial Management: Theory &

Practice
Brigham
Financial Management: Principles

& Practice
Lasher
Sudarshan Reddy
Pearson
Publication
Text
books
1
Human Resource Management

Personnel/ Human Resource
Management 3rd Edition
David DeCenzo,
Stephen Robbins,
wiley

4thEdition
J. John Bernardin
Tata McGraw
Hill Publishing
Reference
Books
1
2
Human Resource Management:A

case study approach
Muller Camen, Croucher Jaico

Leigh,
Publishing
House
HRM Ethics & Employment Ashly Rob Macklin, Tom
Oxford
Pinnnington, 2nd
Campbell,
Human Resources Management
Gary Dessler
Pearson
Managing Human Resources
R.S. Dwiwedi
V.P.Michael
Vikas
Publication
Variety Book
Depot
Mirza& Zaiyadin
Tata McGraw
Hill Publishing
L.M.Prasad
Sultan Chand
& Sons,
Ashwathappa
Tata McGraw
Managing Human Resources
Arun Monappa
Macmillan
10
Sharma
11
Personnel Management
Mamoria
Page 50
Himalaya
Publication
204
Text
books
1
Decision Science
Quantitative Techniques in
Management. 4th Edition
N.D. Vohra
Tata McGraw
Hill
Quantitative Approaches to
Management
Levin, Rubin, Stinson &

Gardner
Operations Research Theory &

Applications. 4th Edition
J K Sharma
MacMillan
Introduction to Operations
Research
Operations Research
Billey E. Gilett
TMGH
Nita Shah, Ravi Gor,

Hardik Soni.
PHI
Managerial Decisions Modeling

with Spreadsheets
Bal Krishnan, Render,
Pearson
Education.
Operations Research,2nd Edition.
R. Pannerselvam,
Prentice Hall
India,
Reference
Books
1
2
205
Text
books
Operations and Supply Chain

Managemenurse
Operations Management Theory &

Practice. 2nd
B.Mahadevan
Pearson
Operations Now - Supply Chain

Profitability & Performance,3rd
Edition.
Byron J. Finch,
McGraw Hill,
Production and Operations

Management
R B Khanna
PHI, New
Delhi.
Supply Chain Logistics

Management 2nd Edition.
Tata McGraw
Hill,
Operations Management 9th

Edition
Operations Management 8th
Edition.
Donald Bowersox,
David Closs, M Bixby
Cooper.
William J. Stevenson
Lee Krajewski, Larry
Ritzman, Manoj
Malhotra,
Pearson
Reference
Books
Page 51
TMGH
206
Introduction to Materials
Management. 5th Edition.
J.R. Tony Arnold,

Stephen
Chapman,Ramakrishnan
,
Pearson,
Supply Chain Management Strategy, Planning & Operation
Sunil Chopra, Peter

Meindl, D. V. Kalra
Pearson
Education.
Production & Operations

Management,7th Edition
S N Chary
McGraw Hill
Text
books
Management Information
Systems
Management Information Systems
Obrien, Marakas and

Ramesh Behl
TMGH

4th Edition
Jawadekar
TMGH
Jaiswal and Mittal,
Decision Support Systems and

Intelligent Systems
Turban and Aronson,
Oxford
University
Pearson
Education Asia
C.S.V.Murthy
Reference
Books
207
Text
books
Emotional Intelligence and

Managerial Effectiveness Lab
Emotional Intelligence: Why It

Can Matter More Than IQ
Daniel Goleman
Get Better or Get Beaten: 31

Leadership Secrets from GE's Jack
Welch
Robert Slater, Jack

Welch
McGraw-Hill
School
Education
Group
Working with Emotional

Intelligence
Daniel Goleman
INDIA BOOK
HOUSE
Jack Welch on Leadership :

Executive Lessons from the
Master CEO
John A. Byrne, Jack

Welch
Crown
Publishing
Group
Reference
Books
Page 52
208
Text
books
1
Statistical Software Lab

SPSS for Windows - Step by Step,
17.0 Update 10th Edition
George and Mallery,
Pearson, .
Research Methodology with SPSS
Rao and Tyagi,
Shree Niwas
Publications,
2009.
Ready, Set, Go! - A student Guide

to SPSS for Windows
Pavkov and Pierce
TMGH
Edition.
Discovering Statistics using SAS
Andy Field & Jerry

Miles
Sage
Publications,
2010.
Elaine Marmel,
Wiley
Publishing Inc
2007
Stella Cottrell
MacMillan
Stephen Bailey
Routledge
Effective Study Skills: Step-byStep System to Achieve Student

Success by
Semones
Wadsworth
Publishing
Critical thinking and analysis
Mary Deane
Pearson
Developing and applying study
Donald Currie
2
Reference
Books
209
210
Text
books
1
MS Project Lab
Text
books
1
Life Skills
2
3
Microsoft Office Project 2007

Bible
Critical thinking skills :

developing effective analysis and
argument
Academic writing: a handbook for
international students
Reference
Books
Education
skills : writing assignments,
dissertations and management
3
211
Text
Books
reports
Assignment and thesis writing
Geopolitics & the World
Economic Syst Learning
Resources:
Page 53
Jonathan Anderson
1
2
Global Political Economy -
Robert Gilpin,
Orient
International Economics with My
Paul Krugman, Maurice
Blackswan
Pearson,
Econ Lab 9th Edition
Obstfeld andMarc
Global Edition,
Melitz,
Reference
Books
1
Managing World Economic
Robert A. Isaak,
Pearson
Martyn A
Ould British
Change: International Political

212
Text
books
1
Economy 3rd Edition

Business Systems and
Procedures
Business Process Management - A
Rigorous Approach
Computer
Society South
Asia Edition.
213
Computer Aided Personal

Productivity Tools Lab
Reference
Books
1
Excel 2010 Bible [With CDROM]
John Walkenbach
John Wiley &

Sons
Word 2010 Bible
Herb TysonJohn
Wiley & Sons
MOS 2010 Study Guide for
Joan Lambert III and
PHI
Microsoft Word, Excel,
Joyce Cox
PowerPoint, and Outlook

Microsoft Word 2010 Step
Stepby Joyce Cox and
Microsoft
Joan Lambert III

5
6
7
8
PowerPoint 2010 Bible

[Paperback]
Microsoft Word 2010 in Depth
Faithe Wempen
Wiley
Faithe Wempen
EPUB
Microsoft Word 2010 Plain &

Simple
Beyond Bullet Points: Using
Katherine Murray
PHI
Microsoft PowerPoint to Create

Presentations That Inform,
Motivate, and Inspire [Paperback]
Page 54
BPG
Microsoft PowerPoint 2010 Plain
Nancy Muir
& Simple
10
Office 2010 Bible
John Walkenbach, Herb

Tyson, Michael R. Groh,
Faithe Wempen, Lisa A.
11
214
Text
books
1
Business Analysis with MS Excel
Bucki
Conard Carlberg
Pearson
Education
Foreign Language - II Lab

Relevant Standard Text Books,
Videos, Audio CDs for the
language offered to Reading
215
Material
Reference Books
Supplementary
Text
books
students.
Industry Analysis - Desk Research
Do s And Donts To Be Maintained By Students In College

As per Supreme Court orders, students involved in Ragging activities shall be
liable for punishment such as lodging FIR with Police, expulsion from the institute,
debarring from University and fine of Rs. 2, 50,000/-
Page 55
Students should maintain complete silence and decorum in the college premises,
campus, class-room, library and the corridors etc. They should help in maintaining the
campus spic and span.
Minimum 75 % attendance in Theory and 100% attendance in Practical are
mandatory to appear in University Examination.
They should cultivate reading habits and look for important information &
instructions, daily, on the notice board.
Students, during recess should not loiter here and there, but should usefully
engage themselves by utilizing library reading - room facility. Students should
not visit the hostel during college hours.
Student must refrain from activities of political nature, particularly strikes and
demonstrations.
Representation, regarding complaints and grievances, should be made to the
Principal, through the respective Class teacher of the student, nominated by the
college authorities.
All examinations / tests conducted by the college are compulsory,
since these test / examination is conducted on the pattern of the University
Examinations. Absence due to unavoidable reasons must be notified to the Dean
Academics in writing, after getting it countersigned by the class teacher. Any student
who misses the tests /examinations on medical grounds will be re-examined.
Participation in college activities and functions organized by the college is
compulsory. Under unavoidable circumstances, prior permission of the Dean
Academics should be taken.
Use and possession of mobile phones is strictly prohibited in the
Classrooms and laboratories.
Page 56
Don't get in the habit of skipping classes. Attending class is a critical component
of learning the material and class notes are often a key part of studying for
exams.
Do ask your professors for copies of old tests and question papers.
Local Train Timings

Pune Station to Lonavala & Talegaon
Lonavala & Talegaon to Pune Station
Page 57
Public Bus transport is also available from Akurdi railway

station to Hadapsar, Katraj, Kothrud depot, Pune station by
various routes. Shuttle buses are available between Akurdi
Station and Nigdi Bus Station.
Contacts In Case Of Medical Emergency

1. Lokmanya Hospital ( Nigdi )
( 020 ) 27657001 / 02/ 03
2. Dhanvantari Hospital (Nigdi)
(020 ) 27656950 / 27659527/

27659506/27659710
3. Ambulance on call: Jeevan Rekha
( 020 ) 27659000 / 105
4. Ojas Hospital (Akurdi)
(020) 65222220, 8983555113
_______******_______
Page 58
3 Simple Rules:
If you do not GO after what you want, Youll never have it.
If u do not ASK, The answers will always be NO.
If you do not STEP FORWARD, You will always be in the Same
Place.
Page 59
7 secret of Success
I found the answer in my ROOM
Roof said : Aim High
Fan said : Be Cool
Clock said : Every min is Precious
Mirror said : Reflect before you act
Window said : see the world
Calendar said : Be up to Date
Door said : Push hard to achieve your goal.
Page 60

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Dr .D. Y.

DYPIMBA, Akurdi, Pune-44

LONG TERM GOALS

SHORT TERM GOALS

MBA PROGRAMME OBJECTIVES

SPECIFICALLY THE OBJECTIVES OF THE MBA PROGRAMME ARE

About Office of Dean Academics ..

Important Instructions for the First Year Engg. students

SPPU Structure of First Year MBA

DYPIMBA, Akurdi, Pune-44

SPPU Examination Scheme

Structure of Question Paper and passing criteria

Last Year 10 toppers

Teacher Guardian Scheme

List of Class Teachers

Role of Class Teacher

List of Teacher Guardian

Student Welfare Scheme

List of Head of the Departments and Section In-charges

List of Subject In-charges for semester I

List of Office Staff

Books Recommended ( Semester I)

Map to guide you to your classroom

Dos and Donts to be Maintained in College

Local Train Timings at Akurdi Railway Station

Contacts in Case of Medical Emergency

: His Excellency Pad. Dr. D. Y. Patil

: Dr. Sanjay . D. Patil

: Shri. Satej D. Patil

: Prof. Rajesh Math

: Dr. Pravin thorat

Postal Address of the Institute

: Sector No. 29, Nigdi Pradhikaran, Akurdi,

Important instructions for the First Year MBA Students

Mr. D.A. Bhagwat

Mr. P.T. Nitnawre

Dr. Manisha Tanwar

Savitribai Phule Pune University Structure

Generic Core Courses

Accounting for Business

DYPIMBA, Akurdi, Pune-44

Semester Concurrent Total

Credits Semester Concurrent

403 FIN International Finance

DYPIMBA, Akurdi, Pune-44

Credits Semester Concurrent

Credits Semester Concurrent

305 SCM Essentials of Supply

306 SCM Logistics

Credits Semester Concurrent

305FBM Essentials of Family

403 FBMEssentials of Family

DYPIMBA, Akurdi, Pune-44

Credits Semester Concurrent

306TM Managing Innovation

Semester Concurrent Total

416MK Cross Cultural Relationship Marketing

DYPIMBA, Akurdi, Pune-44

RDBMS with Oracle

DYPIMBA, Akurdi, Pune-44

Subject Elective Courses (Human

Designing Organizations for Uncertain