Professional Documents
Culture Documents
PROJECT REPORT
FOR
INTEGRATED HANDLOOM DEVELOPMENT
SCHEME
SUBMITTED BY
DEPARTMENT OF COMMERCE & INDUSTRIES,
GOVERNMENT OF MANIPUR
---------
2
I N D E X
1. Introduction:
The Cluster approach for a holistic development of micro, small and medium enterprises is
being attempted all over the world particularly in the developing countries including India
on a wider scale. The Development of identified handloom clusters in the second phase of
the implementation of Integrated Handloom Cluster Development Programme in the
country. Towards that end, a Diagnostic study has been conducted on by The Department
of Commerce & Industries, Govt. of Manipur covering Phungreitang Village Handlooms
Cluster in Ukhrul District under Integrated Handloom Development Scheme.
The Primary aim of the Diagnostic study is to identify what ails in the cluster. The
detailed objectives of the cluster are detailed below.
Ministry of Textiles, Govt. of India have sanctioned 05 No. of clusters in Manipur. The first
phase for the year 2005-06 was implemented through IIE, Guwahati and another 04 Nos. of
clusters in 2nd phase for the year 2006-07 have also been sanctioned.
Phungreitang Village is 68 Km. away from Imphal under Ukhrul Sub-Division of Ukhrul
Revenue District. There is population of more than 7500 having about 2850 weaver
households in the cluster of which about 940 weavers households are affiliated to the
Cooperative Society and remaining weavers are outside the cooperative folds. There are
about 350 independent Weavers, 70 shed weavers, 400 wage weavers and 10 master
weavers. Of the total 1350 looms in the cluster 40 % are working and 60% are idle. In the
cluster, female weavers are 98% and engaged in the occupation of the weaving industry in
the major way even though their contribution is either paid or poorly paid for the ancillary
activities if performed by her outside the family weaving.
The members of the weavers Cooperative Societies are accustomed to weave cotton
and acrylic varieties, like, bed sheet, lungies, towels, mosquito nets, etc. Due to deteriorated
financial position of the Society member are not getting regular work from the Society
consequently a large number of weavers have diverted to the master weavers.
The cluster covers the adjoining villages, lanes, areas, where handloom weaving
activities is the main occupation of the womenfolk.
In this cluster the Master Weavers are playing major role in providing employment to
70% to 80% of the weavers in the cluster. They are supplying raw material in the shape
of warps. The weavers are simply put it on the loom and weaving and return the
finished goods, by taking their wages. There are problems of raw materials, dyeing,
common facilities etc. As such the weavers in the cluster are not doing their job
successfully.
The annual turnover of the cluster is Rs.1865 lakhs and the last 5 years turnover is as
detailed below:-
Socio-economic profile:
In this cluster the entire weaving activity is totally dominated by backward classes. The
98% of the weavers are BPL families. There is no un-employment in the industry. But
due to social and economic changes the youngsters are not being attracted for weaving
profession but opting for other professions.
Major products of the cluster are cotton and acrylic products f Shawls, Bed sheets,
lungies, muffler, dress materials, mekhla (phanek) and school bags. The entire stocks of
the weavers are being marketed through societies’ and individual sales depots which
are 28 showrooms in Ema Market and in other small towns and master weavers. There
are no professional dyers in the cluster and the raw material is being supplied by the
Departmental Raw Material and master weavers after grey yarn is dyed and sized.
5. Handloom Mark:
As the Government has introduced the Handloom mark scheme with a view to provide
collective identity to the handloom woven products and distinguish them from power
loom and mill products. All the societies and producers are being registered with the
Textile Committee, Ministry of Textiles for supply of Handloom Mark Labels.
The earning of the weavers families are average. Many welfare schemes are being
implemented by Govt. of Manipur as well as Govt. of India and as such the weavers’
families are self sufficient and having proper security for their livelihood. The
following schemes have also been implemented as advantageous for the weavers.
7. SWOT Analysis:
Strengths:
There is good potential in the domestic market for all the products
There is good demand for tribal shawls products in all over India and abroad
Local consumption is high
Societies and individual weavers have many sales outlets in and outside States.
Possibility of creating new product range beside the existing to explore the market
Ample scope for product diversification by developing new designs.
Having good handloom concentration
Availability of skilled weavers
Marketing /development Assistance is provided by Govt.
Weakness
Low productivity
No exposure to information Technology
Low education level and poor economic condition of weavers
Absence of weavers association
No availability of sizing locally
Inferior quality of dyeing
Lack lf publicity
There is no application of information technology modern management techniques
for marketing the product design etc.
Credit facilities from financial institutions.
Opportunities:
7.4. Threat :
I. Trust Building:
The following action, are to be implemented fro trust building among the weavers.
Quality of the products are not up to the export standards because of less attention being paid
by the weavers and master weavers as they do not have technically qualified personal for
quality checking for their final products,. They are to be educated properly to improve the
quality of their products. Therefore, it is proposed to arrange quality awareness campaign on
frequent intervals.
A Raw Material centre for supply of different counts of Yarn as required by the Weavers is
proposed for supply of yarn at the cluster head quarters under the scheme.
Infrastructure proposed for establishing a sizing and warping units in the cluster head quarters
for preparation of pre-looms processing.
V. Dyeing:
There are no facilities for testing of dyeing fastness of the dyed materials. In many of the dye
houses they are not doing the yarn scouring which lead to uneven dyeing. They are using hard
water for dyeing which also causes uneven dyeing. The Dye houses needs to be modernized
with scouring and water softening plants.
The services of the Weavers Service Centre will be taken for the development of new designs
And training of designers is need to create innovative designs as per the market requirement.
VII. Loom and Accessories:
All the weavers are having traditional pit looms. They require Jacquard, dobbies and
accessories top weave new designs and improved their productivity.
VIII Marketing:
The weavers in the cluster are not having any systematic marketing strategy. It needs initiation
of efforts to organize market promotion for cluster products through domestics market.
Therefore, it is propose to initiate actions as under:
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IX Finance:
The Phungreitang Village Cluster is suffering due to lack of working capital. It is therefore the
members of the society have started working under Master Weavers and hence margin money
is proposed for their requirement.
Countersigned.
PART – A
CLUSTER APPROACH
ANNEXURE-A-I
1. Name of the Organization (with full address) Director of Commerce & Industries,
Lamphelpat, Imphal, Manipur.
Certified that:
1. The proposal for release of Rs. 99.93 lakh has been recommended by the State Level
Project Committee in its meeting held on 07-01-2008. For Baseline Survey and
Diagnostic Study. The minutes of the meting arte encloses.
2. There is no reason to believe that these organizations are involved in corrupt practice.
3. Consolidated UC for earlier releases for the year nil has been sent vide State
Government’s Letter No. nil dated nil is enclosed. It is also certified that no U.C. in
respect of the above grantee organization is pending.
4. Certified that the above particulars are correct.
5. Certified that no complain(s) in respect of the above mentioned agency have been
received in the State in respect of disbursement of assistance released by the GOI and
State in the past.
Countersigned.
CLUSTER APPROACH
Annexure-A-3
Sl. Parameters
No.
1. Name of the Phungreitang Village under Ukhrul Sub-Division of Ukhrul District
Cluster/Ward Village
Profile of the Cluster
2. Geographical location Phungreitang Village 24 Km. east of Imphal under Ukhrul Sub-
of the cluster Division of Ukhrul District. 4391 sq. km., 24o 59’ North and 93o
30’ East.
3. Number of 750
handlooms
4. Type of handlooms in Loin Looms, throw shuttle and fly shuttle frame looms
the pocket
5. Infrastructure Weavers have their indigenous loom and managed in their
available residential verandah.
6. Present skills of the Capable of weaving various intricate traditional designs.
weavers
7. Number of handloom
weavers
8. Status of the weavers Existing Proposed to be covered
A) Number of Primary Weavers Coop. Societies 09
B) Number of Weavers in Cooperative fold. 940
C) Number of Master Weavers 40
D) Number of weavers with Master Weavers 250
E) Number of NGOs working in handlooms 30
F) Number of weavers with NGOs 650
G) Number of SHGs working in Handlooms 35
H) Number of weavers with SHGs 450
I) Number of traders 15
9. Turnover of the pocket (Rs. in crore) Present Turnover Anticipated turn over
a) Domestic 19.45 29.40
b) Exports 3.25 11.40
Total 22.70 40.80
10. Average earning of the weaver per day (In 45/- 80/-
Rs.)
11. Main handloom products of the pocket Shawls, Bed sheets, lungies, muffler, dress
materials, mekhla (phanek), and scholl bags
12. Number of Powerlooms in the pocket - Nil -
13. Whether handlooms of the pocket face - No.-
competition with Powerlooms
Status of Pocket 5 years back
14. Economic condition of (a)Economic Economy of the weavers is improving slightly
the pocket in relation level of the from Rs.40/- to 50/- per day.
to the position 5 years weaver
back from now (b) Product Traditional patterns have been diversified for
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Justification for
recommending the cluster
16. Justification for a) Highly concentrated and compact weavers in the cluster
recommending the b) More than 60% of the total population in the cluster are
cluster for weavers
development c) Women are well acquainted in weaving.
d) Weavers can get continuous employment and thereby earn
better wages
e) Possible employment generation directly and indirectly
f) There are 1350 weavers in the cluster
g) 75% to 80% of the weavers are working under Master
Weavers
h) Even though Societies are operating the cluster it is able to
provide employment only 20% of the weavers due to lack of
working capital
i) The relationship between weavers and master weavers are
cordial
j) All the weavers in the cluster are having their own looms in
their own houses
Strategy
a) Cluster The Cluster identified in Phungreitang Village under Ukhrul Sub-
Division of Ukhrul District which is located 68 Km. away from
Imphal City.
b) Objectives of the a) To evaluate the current status of the Handloom Cluster in terms
development
of the product variety, yarn availability, the number of active and
strategy
ideal looms role of support organization and prevailing
infrastructure facilities; b) To highlight the constrains faced by the
cluster and suggest some action plans for future.
Action Plan
19. Project Sl. Name of the component Amount (Rs. In lakh weaver
Cost No GOI State/ Benef Total to be
iciary covered
. IA
1. Base line Survey, Diagnostic - - - - -
study, Formation of SHGs
2. Consortium building 0.50 0.50
3. Raw Material 3.00 3.00
4. Skill up gradation 20
a) Training of Weavers 3.00 3.00
b) Training of Dyeing 1.00 1.00
c) Management Training 0.50 0.50
5. Design Development & Product
Diversification
a) Purchase of CATD 2.70 0.30 3.00
b) Engaging Designers 5.40 0.60 6.00
c) Paper design, sample, 15.00 15.0
assembling.
6. Infrastructure/CFC
a) Common Facility Centre 4.50 0.50 5.00
b) Dye House 1.80 0.20 2.00
7. Publicity & marketing
a) Advertising, Brochure, 0.45 0.50
Catalogue for 3 years 0.05
b) Exhibitions/Fairs for 3 years 5.40 0.60 6.00
c) Buyers-Sellers meets 3 years 2.70 0.30 3.00
d) Market Survey/Intelligence 1.00 1.00
e) Awareness and Exposure visit 3 3.00 3.00
years
f) Development & Hosting of website 0.50 0.50
8. Project Management Cost
9. Basic Input
a) Margin Money 4.20 1.20 0.6 6.00 100
b) New looms 4.928 1.408 0.704 7.04 88
c) Dobby 2.80 0.80 0.4 4.00 100
d) Jacquard 2.10 0.60 0.3 3.00 50
f) Accessories 1.498 0.428 0.214 2.14 107
10. Construction of Workshed 8.75 8.75 35
Sub-total 59.726 21.986 2.218 83.93 500
20 Propose Year-wise action plan highlighting the physical and financial targets for 3 years
d Action along with a brief project report should be enclosed.
Plan for
the
cluster
1. The beneficiary has not availed of any similar assistance under any other scheme of the
State or the Central Government
2. The Implementing Agency is functioning
3. There is no reason to believe that these organizations are involved in corrupt practice.
4. Consolidated UC for earlier releases in respect of the grantee organization under IHDS
has been sent vide State Government’s letter No Nil dated Nil is enclosed. It is also
certified that no U.C. in respect of the above grantee organization is pending under
IHDS.
5. Certified that the above particulars are correct and are verifiable from Books of
accounts of the grantee agency.
6. Certified that no complaint(s) in respect of the above mentioned agency have been
received in the State in respect of disbursement of assistance released by the GOI and
State in the past.
7. Certified that the Implementing agency(s) has obtained necessary approval from the
Banks/financial institutions for credit linkages, wherever required.
8. Certified that the Implementing Agency has furnished the requisite details in the
9. Performa A-2 (Baseline Survey of Cluster), enumerating, interalia, the names of the
individual weavers, components required and the assistance required thereof etc. and is
verifiable from records.
10. The proposal has been recommended by the State Level Project Committee in its
meeting held on 07-01-2008. The minutes of the meting are enclosed.
(Signature)
President/Secretary of Organization
Countersigned.