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Trend Album™: Christmas World 2010

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Trend Album™: Christmas World 2010

COVER IMAGE: Tradition Makes a Comeback: Boltze Gruppe GmbH

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 thetrendcurve ™
Trend Album™: Christmas World 2010

Trend Album™
Christmas World 2010

Written by: Michelle Lamb

Editorial Director of The Trend Curve™

Published by:
Marketing Directions, Inc. • 14850 Scenic Heights Road, Suite 155 • Eden Prairie, MN 55344
Ph: (952) 893•1245 • Fx: (952) 893•1264 • Email: info@trendcurve.com • WWW: http://www.trendcurve.com

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Introduction Page 5
Color 6 EMBELLISHMENTS & MATERIALS (continued)
Purple 8
Blue 10
Green 12
Yellow & Orange 14
Pink 15
Red 17
Brown 20
Gray 22
White and Black 24
Metallic 26
Design Details 28
DIRECTIVES
Form 30
Texture and Dimension 32
Dull 34
Transparency 36
EMBELLISHMENTS & MATERIALS
Yarn 38
Ribbon 40
Fur 42
Fabric 44
Glitter 46
Pearls and Beads 48
Gemstones 49
Flock 51
Metal 52
Wood 53
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Trend Album™: Christmas World 2010
Glass 55
Other Materials 57
MOTIFS
Snowflakes 59
Stars 61
Gingerbread 62
Vehicles 64
Dogs 65
Santa 66
Plaid 68
Geometrics 70
Lines 72
Flowers 74
Words 76
Other Motifs 78
THEMES
Nordic 80
Christmas Cookies 82
Storybook 84
Resplendent Celebration 86
Vintage 88
Neutral Elegance 91
Woodland 93
Childlike 95
Ethnic 97
Other Themes 99
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Trend Album™: Christmas World 2010

Introduction

C hristmas World 2010 followed the path of other trade

fairs this spring. It generated an amount of newness
appropriate to the improving economy, and it offered
traditional. This should not be surprising, given the trend
toward traditional styling that is happening in so many
other product categories.
buyers an optimistic environment in which to do business.
In a nod toward practicality, companies looked to add-
Top trends found inspiration in the 20th century. Color ons to update assortments. Decorated bezels on giant
combinations, for example, began to embrace Red plus gemstones freshened the product, distracting from the
Green, a duo that has been off the trend radar in Europe for fact that no new molds were opened, so no new shapes
years. New themes were nostalgic, with 1940’s storybook appeared. The use of ribbons, trims, fabric patches and
looks, 60’s toys and 80’s vintage style coming back as trends tapes on ornaments provided not only new looks, but also
rather than basics. All these elements share one thing in unexplored textures and dimension to products.
common: they have been the lifeblood of Christmas past.
All this to say that trend did not stand still. Read on to
Even when new forms, materials or embellishments were learn about this fair’s most prominent evolutions in color,
applied, these themes felt friendly, familiar, and yes, even materials and design.

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Color

Highlighting Purple at
Soendgen Keramik GmbH

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Trend Album™: Christmas World 2010

Yellow and Orange both retreated:

• This was true in all personalities
• Bright Yellow kept company with other declining bright hues
• Amber was seen, but much less often than a year ago
• Even Gold took a step back
• Metallic Gold toned down as it gave way to more-complex metallics
• Orange preferred its Yellow side
• Peach appeared here and there
• Copper tagged along with Browns

Orange at
Kaemingk embraced
its Yellow side

Bright Yellow and

Orange worked
at Krebs

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Design
Details

Gingerbread
cookies at Inge Glas

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Trend Album™: Christmas World 2010

Texture and Dimension (continued)

Diamond texture updated forms shown at Nic Duysens At GMC, glitter in different scales
and textures created a high/low effect

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Trend Album™: Christmas World 2010

Gingerbread (continued)

Gingerbread tea
party at Gisela
Graham Limited

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