Hila Oren

Founder and CEO of Tel Aviv Global, a city-owned company of the Municipality of Tel Aviv in charge of the global development of the city. Oren
is an expert in urban development and focuses on the identification of the economic strengths while incorporating the financial, digital, tourism
and creative forces in the city.
During her term, the Startup City vision was formed a municipal strategic plan for investors, entrepreneurs, tourists and students tying a city
platform with a private initiative.
Tel Aviv was ranked the #1 startup ecosystem in Europe, second only to Silicon Valley and #21 global financial center in the GFCI ranking.
Hila Oren is a PhD Candidate in the Department of Geography at Haifa University, working on a thesis regarding Stages in City Branding (case
study: Tel Aviv). She holds a BA with honors and a Master's Degree in Business Administration from Tel Aviv University, majoring in
entrepreneurship.
Tel Aviv is mentioned in the same line with global cities such as Berlin, Barcelona, London, Tokyo and Beijing, and is destined to be one of the
leading 20 cities in the world. The global positioning of Tel Aviv as an innovative and desired metropolis is one of the achievements of Oren, and
facing East is the strategic goal that has been set for the next decade.

WHAT IS A GLOBAL CITY?

PROF. SASKIA SASSEN, 1991

A LEADING CITY WITH

AN INTERNATIONAL
BUSINESS CENTER AND
A DIRECT INFLUENCE ON
GLOBAL AFFAIRS

VISION TEL AVIV, ONE OF THE WORLDS 20 LEADING GLOBAL CITIES

NEW YORK

PARIS

H. KONG

TOKYO

L.A.

LONDON

SEOUL

BERLIN

RIO D.J.

UNDERSTANDING THE
D.N.A. OF A CITY
U.S.P. UNIQUE SELLING POINT

TEL AVIVS DNA

STARTUP CITY

TEL AVIVS DNA

STARTUP CITY

TEL AVIVS DNA

STARTUP CITY

TEL AVIVS DNA

STARTUP CITY

JAFFA
TEL AVIVS OLD CITY

THE MOST ANCIENT PORT CITY IN THE WORLD

THE WHITE CITY

LARGEST BAUHAUS
CONCENTRATION IN THE WORLD

UNESCO WORLD HERITAGE SITE, 2003

YOUNG, WILD & FREE

1/3 RESIDENTS BETWEEN 18-35

MEDITERRANEAN CAPITAL
OF COOL

1,748 BARS, CAFS & NIGHTCLUBS

1 FOR EVERY 231 RESIDENTS

LIFES A BEACH
52 SQ. KM OF CITY > 14 KM OF BEACH

GATEWAY TO ISRAEL

BEN GURION INTERNATIONAL AIRPORT

THE CREATIVE CLASS

TEDER TEL AVIV

TALENT

THE ENTRANCE TO CITY HALL

TECHNOLOGY

CITY-WIDE FREE WI-FI

TOLERANCE

TEL AVIV GAY PRIDE FESTIVAL

ISRAELS CULTURAL CENTER

DESIGN MUSEUM HOLON, GREATER TEL AVIV

60 CULTURAL EVENTS EVERY DAY

HOME OF ISRAEL PHILLHARMONIC ORCHESTRA & ISRAEL OPERA
1 OF THE WORLDS MOST CREATIVE CITIES GLOBE&MAIL

ISRAELS BUSINESS CENTER

GOOGLE OFFICES, TEL AVIV

WORLDS 27TH LARGEST FINANCIAL CENTER GFCI

2ND LARGEST ECONOMY IN THE MIDDLE EAST
1 OF THE WORLDS MOST TECH. INFLUENTIAL CITIES NEWSWEEK

TEL AVIV

STARTUPS

TEL AVIVS DEVELOPMENT

CITY DEVELOPMENT BUDGET 2003-2014
(*MILLION EUROS)

250M
200M

140M

80M

2003

2005

2007

2009

2011

2014

THE STARTUP CITY

GOES GLOBAL
CRACKING THE INNOVATION CODE
FREE WIFI AROUND THE CITY
STARTUP VISA + STARTUP STUDIES
REDUCED CITY TAXES
STARTUPS IN THE CITY SOUTH
THE LIBRARY + ATIDIM 7
DLD TEL AVIV + OPEN STARTUP

THE LIBRARY
A CITY SPACE FOR INNOVATION

OVER 100 ENTREPRENEURS

45 TEAMS
TWO STARTUPS OPENED OFFICES
IN N.Y.C. & IN SILICON VALLEY

TEL AVIV NONSTOP CITY

SMART FOOD CITY

PRODUCTION OF SUSTAINABLE FOOD
CONSUMPTION OF SUSTAINABLE FOOD
EDUCATING A SMART FOOD CITY
NGOS, STARTUPS AND INITIATIVES

Milan Urban Food Policy Pact - Oct 15

THE SMART CITYS NEXT STEP

PubliCoin DIGITAL MONEY

SHARING ECONOMY
WEWORK
MINDSPACE
EATWITH
TELAVISTA
TEL-O-FUN