Portfolio

Olivia Waddell

Contact Me
Olivia Waddell
928.303.0647
oliviawaddell22@gmail.com
649 S 2nd E.
Rexburg ID 83440

Design Contents
4. Logos
6. Event Ad
8. Business Card
10. Letterhead
12. Brochure
14. Montage
16. Flier
18. Photodesign
20. Web Page

Logos
Description: Create an original logo for a made up company.
Programs used: Adobe Illustrator
Date: 10/31/15
Course: Comm 130 Section 3
Instructor: Brother Pingel
Objectives: To create a logo that can be universal with different color schemes.
Process: I first sketched out different logo ideas and then chose my top three

favorites and created them in Adobe Indesign. I then took a vote on which one of
the three design was the most popular. Then I used that logo with different colors.
While working on this project I used different fonts that would appeal to my audience
and work with the design. I used layering on the burger to put each food together
and I wanted the burger to stand out so I added different colors to it and made
the logo fun. I also aligned the burger with the rest of the word burger. In my last
step I took the winning logo and put it with a different font color and background.

Event Ad
Description: Most people and companies dont have all design programs so I
used Microsoft Office Word.

Programs Used: Microsoft Office Word, Epson Scanner

Date: 10/10/15

Course: Comm 130 Section 3

Instructor: Brother Pingel
Objectives: Create a Ad to capture peoples attention and let them know about
the event.

Process: I first scanned the image of the 3 boys and then started thinking of my

color scheme. I then added boxes and typed out what I wanted the Ad to say.
The blue boxes are identical to add repetition. I then tried different fonts to see
which one would work best. After I aligned the titles with each other and the body
copy at the bottom using the ruler on Microsoft Word. I also aligned the body copy
with the date time and place. I used contrast to add value in the all of the text
boxes by making the boxes a lighter blue and then using a darker orange.

Anti Bullying 5K Race

Running For A Change

The Rexburg Police Department will be holding
a 5K to bring awareness to bullying.
All proceeds will go to Pacers National Bully
Prevention Center to spread awareness in
Southeast Idaho.

October 10th
9 11 am
Porter Park
$20

Business Card
Description: Create a business card for a made up company using a personally
created logo.

Programs Used: Adobe Illustrator, Adobe Indesign

Date: 11/6/15
Course: Comm 130 section 3
Instructor: Brother Pingel
Objectives: Create a business card to showcase my company and personally
made logo.

Process: I first created the logo on Illustrator. I used a square and rectangle for

the top of the dress and a square for the bottom. I then converted the square to
look like the bottom of a dress. Next I opened up Indesign and made two cards
3.5 x 2. I then placed my logo on the top of the front of my card and added my
business information. I contrasted my name in 12 point font with the body being in
8 point font. I added the light pink box to bring attention to my information. For the
back of my card I changed my font on my logo to white and placed it card.

Stationery
Description: Create a stationery to match the business card for the logo project.
Programs Used: Adobe Indesign
Date: 11/6/15
Course:

Comm 130 Section 3

Instructor: Brother Pingel

Objectives: Create an appealing stationery.
Process: I first placed my logo in the left corner leaving plenty of space by the

edges. Next I added my information again making my name bigger. I then added a
light pink box on the bottom that matches my business card. I also added a indigo
line to bring emphasis to my name. I made that line on the bottom as well to bring
repetition and make my information on the bottom stand out.

Brochure
Description: A duplex printed brochure for fake clients to show how I can
advertise myself.

Programs used: Adobe Illustrator, Adobe Indesign, Adobe Photoshop

Date: 12/5/15
Course: Comm 130 Section 3
Instructor: Brother Pingel
Objectives: Create a informational brochure with headings, paragraph styles,
and clear photos.

Process: I first created my logo in Illustrator. After I opened Indesign and started

my layout. I then placed my pictures in and wrote my body copy. Next I placed my
pictures, body copy, headings, and logo onto the appropriate fold. I used boxes
around the headings of each fold to bring repetition while bringing out every color
from my color scheme. For the jet ski I used Photoshop and the quick selection tool
to remove the background. I then used the refine mask tool. I then placed the jet
ski into Indesign and used the text wrap option around the alpha channel of the
jet ski.

Montage
Description: Learn to blend images together with a dominant spiritual message.
Programs Used: Adobe Photoshop
Date: 10/24/15
Course: Comm 130 Section 3
Instructor: Brother Pingel
Objectives: Showcase my masking skills to help convey my message.
Process: First I opened Photoshop placed my two images Jesus Christ and the

children, the hands, background and added a mask. Using 10% 20% opacity and
a white paint brush I painted the hard edges of the image so the background and
photo would blend. I repeated that process with the adult and child holding hands.
I left white space above and below the hands that helped simplify the photo. I
italicized and bold important words to put emphasis on them. Also I added a outer
glow and drop shadow around the quote to make it stand out and be legible.

If we hold tightly to the word of God we

will remain on the pathway to eternal life.
Elder L. Tom Perry

Flier
Description: An informational flier for a Graduate Leadership Conference.
Programs Used: Adobe Indesign.
Date: 10/6/15
Course: Comm 130 Section 3
Instructor: Brother Pingel
Objectives: Incorporate basic InDesign skills to make a flier layout with the images
given.

Process: I first sketched out on paper potential layouts I wanted to use. I then

chose my favorite design and starting working in Adobe Indesign. I used the black
boxes at the top and bottom to bring in repetition. I used contrast in the graduate
leadership box to bring attention to the flier. By the bold and making the word
graduate the biggest I made it my vocal point for the intended audience. The right
space of my flier has white space in the body copy and I used small font to not
crowd the flier. For this flier I was given the logo, image, and content.

Photodesign
Description: Demonstrate good photo taking and editing skills.
Programs Used: Adobe Photoshop
Date: 10/17/15
Course: Comm 130 Section 3
Instructor: Brother Pingel
Objectives: Learn basic photography skills and be able to design in Photoshop.
Process: First I thought of different photos I could take and the color schemes I

would use from the Visual FOCUS book. I then went and took several photos on
a high quality camera. I chose a photo with good focus and use of light. I then
opened up Photoshop and edited features on the photo like sharpness, saturation,
light, and color balance. I added four rectangle boxes to add repetition in my
design. I aligned my words in my text to add flow. My piece flows nicely as I
wanted the ring to be the vocal point and then to flow to the text.

Web Page
Description: A web page designed to show and explain a logo I created.
Programs Used: Text Wrangler
Date: 11/20/15
Course: Comm 130, Section 3
Instructor: Brother Pingel
Objectives: Create a website review using css and html.
Process: I used text wrangler to host my HTML and CSS documents. I first made
my HTML and then inserted my CSS as a link in the HTML. It was interesting to
learn how the two programs work together. I was able to use the Photoshop eye
dropper tool to find the exact colors I needed so I could put the correct hex codes
into my CSS to match my logo. When I chose my fonts I put backups in case the
browser used doesnt have my first choice of font. For my background I found
a free image and inserted it as a jpeg into CSS and positioned it to the correct
position.