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Special

Media
Report
Report
2016

2016116

2016

2016/1/16

66.27%

6,894,744

56.12%

2012/1/14

74.38%

6,891,139

51.6%

2008/03/22

76.33%

7,658,724

58.45%

2004/03/30

80.28%

6,471,970

50.11%

2000/03/18

82.69%

4,977,737

39.30%

1996/03/23

76.04%

5,813,699

54%

http://www.bnext.com.tw/article/view/id/38352

16:0022:00
4.03.22TVBS

1.89

20082012
TVBS2016

4.00
3.22

1.64

1.30

1.89

1.35

0.88
(TVR)

Nielsen Arianna 2016/1/16TA 2016:00~22:00

6.03
6.00

23:30:00 - 23:59:59
23:00:00 - 23:29:59
22:30:00 - 22:59:59
22:00:00 - 22:29:59
21:30:00 - 21:59:59
21:00:00 - 21:29:59
20:30:00 - 20:59:59
20:00:00 - 20:29:59
19:30:00 - 19:59:59

19:00:00 - 19:29:59
18:30:00 - 18:59:59
18:00:00 - 18:29:59
17:30:00 - 17:59:59
17:00:00 - 17:29:59
16:30:00 - 16:59:59
16:00:00 - 16:29:59
15:30:00 - 15:59:59
15:00:00 - 15:29:59
14:30:00 - 14:59:59
14:00:00 - 14:29:59
13:30:00 - 13:59:59
13:00:00 - 13:29:59
12:30:00 - 12:59:59
12:00:00 - 12:29:59
11:30:00 - 11:59:59
11:00:00 - 11:29:59
10:30:00 - 10:59:59

10:00:00 - 10:29:59
09:30:00 - 09:59:59
09:00:00 - 09:29:59
08:30:00 - 08:59:59
08:00:00 - 08:29:59

Nielsen Arianna 2016/1/16TA 20

TVBS

ET-N/

20:30
19:00
7.00

TVR

19:00

6.03
22:00

5.00

4.00

3.00

2.00

1.00

0.00


55

20-24

TVR

1.4

300%

1.2

250%

1.0

200%

0.8

150%

0.6

100%

0.4

50%

0.2
0.0

20-

25-

30-

35-

40-

45-

50-

55-

24

29

34

39

44

49

54

64


65+

0%

+ +

0.51 0.35 0.11 0.16 0.26 0.26 0.34 0.38 0.5 0.68 0.72 0.43 0.26 0.13 0.5 0.72 0.47 0.4 0.41 0.43
1.04 0.8 0.36 0.41 0.81 0.73 0.79 0.78 1.01 1.29 1.32 0.94 0.67 0.45 1.03 1.3 0.99 0.89 0.81 0.98
index

104%129%227%156%212%181%132%105%102% 90% 83% 119%158%246%106% 81% 111%123% 98% 128%

Nielsen Arianna (2015/12/17-2016/01/15)(2016/01/16)


;;;TVBSN;; ;index=(/)-1

2014

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ETtoday

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