Professional Documents
Culture Documents
12.
13.
14.
15.
16.
17.
18.
bandwidth capabilities, free Wi-Fi) and ergonomic support (seating and surfaces) for guests
becomes essential for hotels.
12. Hospitality Industry Trends 3. Direct Bookings Todays hotel website needs fresh
content, updated promotions, and rich media. All of this content needs to be marketed
across all channels (desktop web site, the mobile site, social media profiles). 4. Mobile
Bookings Now mobile booking is available as an app for Smartphones, android tablets, and
iPad Mobile booking is available for booking hotel rooms, restaurant reservations, flights,
rental cars, etc. 12
13. 13 Hospitality Industry Trends fast booking fast Wi-Fi 5. fast checkin, WOW customer
service-the only way to ensure repeat business. ROOM SERVICE REINVENTED With
room service revenue drastically decreasing. Therefore some hotels are giving up on this
service, but the majority of hotels are dedicated to reinventing the concept. 6. Sustainability
More hotels will become completely self-sufficient by supplying their own energy, especially
those in rural areas. 7. More green and eco-lodgings
14. Hospitality Industry Trends 14 8. Development of mega hotels (multi-purpose facilities
with casino, shops, theatre, theme park, etc.). 9. More boutique hotels. 10. Increasing
employee salaries in order to retain the existing staff. By 2020 about half of all world
workers will be Millennials. Millennials increasingly want to work for employers that serve a
greater purpose, contribute to society and provide space and time for staff to take the
initiative in trying to do their best.
15. Hospitality Industry Trends 15 o Expectations of modern tourist are changing the face of
tourism and hospitality. o In order to meet the needs of consumers hotels modernizing their
offer, therefore the main new trends are: Developing advanced technology with adequate
support Modern property sites with direct booking option Providing better customer
service Investing in ancillary facilities.
16. Hospitality Industry Trends Key words Global Business Emerging Markets Modern
Traveler Millennials Online Hotel Booking Virtual Fingerprint Mobile App Content Marketing
Social Media WOW Customer Service Healthy, Organic-food Eco-lodgings 16
17. Hospitality Industry Trends 17 References 1. World Travel & Tourism Council, Economic
Impact 2012. 2. http://www.ladylux.com/ 3. International Journal of Economic Practices and
Theories, "Current and Future Trends 4. 5. 6. 7. 8. 9. in Tourism and Hospitality, The Case of
Greece, Soultana (Tania) Kapiki, Januar 2012. http://www.hospitalitynet.org, Top 10
Hospitality Industry Trends in 2014, Robert Rauch. http://www.sdl.com , The Modern
Travelers Habits. Chicago Tribune: The End of Room Service? Not so Fast. June 19,
2013. http://www.hotelcluster.com, 8-emerging hospitality industry trends, 2013.
http://www.cntraveler.com, Hot list hotel, spa, restaurant design predictions, 2013.
http://www.slideshare.net, Hotel 2030 Emerging Trends, 2013.
18. Hospitality Industry Trends 18