Carat Media NewsLetter-829

CARAT MEDIA WEEKLY NEWSLETTER
No. 829
Media Report
2016
google
2016
~ (6)
30
2013
2014
2015
2016
30
2013/1/10~
2013/2/8
2013/12/31~
2014/1/29
2015/1/19~
2015/2/17
2016/1/8~
2016/2/6
(~)
2013/2/9~2/14
2014/1/30~2/4
2015/2/18~2/23
2016/2/7~2/12
2016
201510.2
1062016
2016
9.9910.68
6.9%
15
14
13
12
11
9.56
10
10.2
9.99
10.68
9
8
7
6
5
2013
2014
2015
Nielsen TAM (Television Audience Measurement)

TA4+
2016
12.52
15
14
13
12.17
12
10.72
11
10.34
10
10.76
9.67
9.35
9
8
7
6
5
2014
2015
2016

TA4+
AVG TVR
PT
PT(19:00-22:00)
PTPT
PT2015
40
30
20
10
0

TA4+

12
(55+F)
11
10
9
8
25
160
129
20
133
124
140
117
114
104
104
103
120
110
101
94
100
100
15
80
10
60
40
20
0
0
4-14F
4-14M
15-24F
15-24M
25-34F
25-34M
35-44F

TA4+
35-44M
INDEX
45-54F
45-54M
55+F
55+M
2014
(Index)
2015
(Index)
2016
(Index)
112
118
98
112
105
109
()
102
100
92
97
85
100
150
79
77
74
100
180
208
200
50
110
91
91
()
225
214
198
()
173
198
211
89
78
100
136
126
112
175
133
100
2014(Index)
2015(Index)
2016(Index)
250
200

TA4+
( )
( )
2.212.82
30%
1.45
2014
2015
2016
5
3.93
4
3.38
2.82
3
2.21
2
1.45
0.92
0.63
0.68
0
TTV/
CTV/

TA4+
CTS/
FTV/
20164.03
0.0215-444.67
2014
21.35

4
5.00
4.50
4.00
3.50
3.00
2.50
2.00
1.50
1.00
0.50
0.00
15-44A
4.67
4.05
4.03
3.59
3.05
2.87
2016
2016
2016
2016

TA4+
2016
TOYOTA
19:00-25:003021:00
20:00-20:304.4421:00
4.55
24:002
5
4.44
4.44
4.26
3.91
3.60
4.55
4.12
3.98
3.77
2.74
2.17
2.15
2.28
1.94
1.89
0
19:00:00 - 19:30:00 - 20:00:00 - 20:30:00 - 21:00:00 - 21:30:00 - 22:00:00 - 22:30:00 - 23:00:00 - 23:30:00 - 24:00:00 - 24:30:00 - 25:00:00 19:29:59 19:59:59 20:29:59 20:59:59 21:29:59 21:59:59 22:29:59 22:59:59 23:29:59 23:59:59 24:29:59 24:59:59 25:29:59
TTV/
CTS/
FTV/

TA4+
*SCM/
2016
2016
(1900-2200)

(/)

carat.weekly@carat.com
(02) 2717-5238 ext.9286

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CARAT MEDIA WEEKLY NEWSLETTER

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

Nielsen TAM (Television Audience Measurement)

(02) 2717-5238 ext.9286

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