Professional Documents
Culture Documents
group, offered courses in surfing and wave skiing. This has attracted more
people to Watergate Bay hotel which employed 50-60 people all year in 2006,
compared to 15-20 in 2003, as a result of increased trade.
Jamie Olivers fifteen restaurant, trains local young people from
disadvantaged backgrounds in catering skills, therefore encouraging social
inclusion. Profits fund further training and development.
To develop a knowledge economy, University College Falmouth an Exeter
University joined forces to create the combined Universities in Cornwall
(CUC). The CUC helps graduates set up businesses or secure jobs in knowledgebased companies in Cornwall, trying to cut the brain drain of graduates
leaving Cornwall.
Investment in Arts, culture and industrial heritage has been used to help
attract tourists, from the Hall for Cornwall in Truro, to the opening of Tate St Ives
in 1993.
For small farmers income is low due to imported food becoming cheaper and
the power of supermarkets forcing prices down, therefore farmers have had to
diversify in an attempt to increase incomes e.g. by embracing tourism,
focusing on higher value products which are directly marketed, adding value
(valorisation) and adopting eco-approaches. For example Lobbs farm shop
which generated over 600,000 in additional sales in three years and created
14 jobs, with more in the summer months.
In March 2001, the Eden project which was built on a brownfield site (china
clay Quarry), opened to visitors. 1.9 million People came in the first year; within
six months it was the UKs third most visited attraction. It has created a
positive multiplier effect for the local economy; each visitor to the Eden
project spends on average 150 in Cornwall. The Eden project employs 400 full