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[Your Company]

[Address]
[City, State ZIP]
Tel. xxx-xxx-xxxx

BUSINESS PLAN

Confidentiality Agreement
The undersigned reader acknowledges that the information provided by [Your Company] in this
business plan is confidential; therefore, reader agrees not to disclose it without the express written
permission of [Your Company].
It is acknowledged by reader that information to be furnished in this business plan is in all respects
confidential in nature, other than information which is in the public domain through other means and
that any disclosure or use of same by reader, may cause serious harm or damage to [Your
Company].
Upon request, this document is to be immediately returned to [Your Company].
___________________
Signature
___________________
Name (typed or printed)
___________________
Date

This is a business plan. It does not imply an offering of securities.

Table of Contents

1.0 Executive Summary...............................................................................1


1.1 Objectives..........................................................................................2
1.2 Mission..............................................................................................2
1.3 Keys to Success..................................................................................2
2.0 Company Summary................................................................................2
2.1 Company Ownership............................................................................2
2.2 Start-up Summary..............................................................................3
Table: Start-up......................................................................................3
3.0 Services...............................................................................................4
4.0 Market Analysis Summary.......................................................................5
4.1 Market Segmentation...........................................................................5
Table: Market Analysis............................................................................5
4.2 Target Market Segment Strategy...........................................................6
4.3 Service Business Analysis.....................................................................6
4.3.1 Competition and Buying Patterns.....................................................6
5.0 Strategy and Implementation Summary....................................................6
5.1 Competitive Edge................................................................................7
5.2 Marketing Strategy..............................................................................7
5.3 Sales Strategy....................................................................................7
5.3.1 Sales Forecast...............................................................................7
Table: Sales Forecast...........................................................................8
5.4 Milestones..........................................................................................9
Table: Milestones...................................................................................9
6.0 Management Summary...........................................................................9
6.1 Personnel Plan..................................................................................11
Table: Personnel..................................................................................11
7.0 Financial Plan......................................................................................11
7.1 Start-up Funding...............................................................................11
Table: Start-up Funding........................................................................11
7.2 Important Assumptions......................................................................13
7.3 Break-even Analysis...........................................................................13
Table: Break-even Analysis....................................................................13
7.4 Projected Profit and Loss....................................................................14
Table: Profit and Loss............................................................................14
7.5 Projected Cash Flow...........................................................................17
Table: Cash Flow..................................................................................17
7.6 Projected Balance Sheet.....................................................................19
Table: Balance Sheet............................................................................19
7.7 Business Ratios.................................................................................20
7.7 Business Ratios.................................................................................20
Table: Ratios.......................................................................................20
Table: Sales Forecast...................................................................................1
Table: Personnel..........................................................................................2
Table: Profit and Loss...................................................................................3
Table: Cash Flow.........................................................................................4
Page 1

Table of Contents

Table: Balance Sheet...................................................................................6

Page 2

[YOUR COMPANY NAME]

1.0 Executive Summary


Introduction
[Your Company] LLC plans to become the leading provider of package boilers and hydronic unit
services in the area. This means always having the best and most efficient facilities, processes, and
people. To achieve this, [Your Company] is investing in many ways that will pay off in competitive
advantages for its customers.
The company's overall strategy will be based on a continuing improvement process of setting
objectives, measuring results, and providing feedback to facilitate further growth and progress.
[Your Company] is a [Your State] Limited Liability company, with principal offices located in [Your
City], [Your State]. [Your Company]'s management is highly experienced and qualified. Mr. [Name]
leads the management team with over 18 years of experience in the construction industry.
Products/Services
[Your Company] has developed sophisticated boiler and hydronic unit solutions for some of the
most complex construction projects being done today.
The [Your Company] system can be adapted to almost any construction requirement that calls for
forming. The company's expert staff has the capability to design and manufacture any custom
component or accessory item that may be required to complete the boiler and welding package.
Owners, developers, construction managers, general contractors, and subcontractors will realize
substantial savings in labor and material costs by using structural contours construction methods,
systems and equipment.
The company plans to rapidly develop marketing alliances with industry leaders and pursue new
sales of its services to commercial builders. The market strategy is to capitalize on [Your
Company]'s alliances by securing city, county, and state and federal government contracts.
[Your Company] plans to use a direct sales force, relationship selling, and subcontractors to reach
its markets. These channels are most appropriate because of time to market, reduced capital
requirements, and fast access to established distribution channels.
The purpose of this plan is to attain grant funding in the amount of $547,000 in order to purchase
supplies and equipment, launch an advertising campaign and pay for new employees.
[Your Company]
[Address]
[City, State ZIP]
Tel. xxx-xxx-xxxx

[Your Name], Co-Owner

Page 1

[YOUR COMPANY NAME]

1.1 Objectives
1. Achieve sales revenues at an impressive increased year each year of operations.
2. Achieve a customer mix of 30$ commercial/60% residential building contracts per year.
3. Expand operations to the surrounding nearby counties in order to service more customers.
1.2 Mission
The mission of [Your Company] is to provide quality service at competitive pricing.
1.3 Keys to Success
Keys to success for the company will include:
1.
2.
3.
4.

Maintaining a reputable and untarnished reputation in the community.


Quality care.
Competitive pricing.
Flexible hours.

2.0 Company Summary


[Your Company] is a [Your State] Limited Liability company, with principal offices located in [Your
City], [Your State].
2.1 Company Ownership
[Your Company] is a privately owned limited liability corporation equally owned by [Name],
[Name], [Name] and [Name]. Each owner has 25% share of the company. [Your Company] will
be a woman operated business.
2.2 Start-up Summary
The following table and chart show the start-up costs for [Your Company].
Table: Start-up
Start-up
Requirements
Start-up Expenses
Legal
Stationery etc.
Insurance
Rent
Computer
Other

[Your Name], Co-Owner

$0
$0
$0
$0
$0
$0

Page 2

[YOUR COMPANY NAME]


Total Start-up Expenses

$0

Start-up Assets
Cash Required
Other Current Assets
Long-term Assets
Total Assets

$0
$0
$0
$0

Total Requirements

$0

3.0 Services
The [Your Company] system can be adapted to almost any boiler and hydronic unit requirement
that calls for forming. The company's expert staff has the capability to design and manufacture any
custom component or accessory item that may be required to complete the job.
Owners, developers, construction managers, general contractors, and subcontractors will realize
substantial savings in labor and material costs by using structural contours construction methods,
systems and equipment. Applications include commercial structures, educational projects,
recreational projects, civil projects, utility projects, environmental projects, and virtually every
other type of construction.
[Your Company]'s will offer major advances, complete adaptability, and high strength-to-weight
ratio, and all at cost effective prices. Assembly will be quick and easy. During form use,
maintenance will be minimal. [Your Company] will recommend, as a safety precaution, occasional
inspection for bolts and nuts that may have loosened from handling.
The company will specify the order of assembly, the location and actual loading of the form ties,
location of all accessories and advise clients of the maximum allowable rate of placement.
Accident prevention is the cornerstone of [Your Company]'s safety commitment. The company will
strive to eliminate foreseeable hazards which could result in personal injury or illness; at [Your
Company], health and safety will not be compromised. [Your Company] will sell its services clients
in the area of commercial construction.

[Your Name], Co-Owner

Page 3

[YOUR COMPANY NAME]

4.0 Market Analysis Summary


Industry Statistics Construction Work
Special trade contractors primarily engaged in construction work, including plumbing and new
installation.
Estimated number of U.S. establishments
Number of people employed in this industry
Total annual sales in this industry
Average employees per establishment
Average sales per establishment
Estimated number of U.S. establishments
Number of people employed in this industry
Total annual sales in this industry
Average number of employees per establishment
Average sales per establishment

30,214
230,338
$21 million
8
$.7 million
5,798
89,662
$19 million
17
$6.5 million

4.1 Market Segmentation


Commercial building sales strengthened even further during most of 1999's first 10 months. In that
period, new commercial sales increased by 4.8% on a year-to-year basis, to 791,000 units,
according to the U.S. Department of Commerce. Through October 1999, seasonally adjusted sales
had exceeded 800,000 on an annualized basis in every month since the start of 1998.
Due to the current economy, commercial owners are opting to upgrade what they already own as
to buying into more real-estate. Same holds true for commercial buildings and the like.
[Your Company] will also be involved in building, laying pipe and boiler installation and
maintenance for newly constructed structures as well and be available on a subcontractor and
consultant level.
Table: Market Analysis
Market Analysis
Year 1
Potential Customers
Commercial Buildings
Non-profit Commercial
Buildings
Heavy construction
Total

[Your Name], Co-Owner

Year 2

Year 3

Year 4

Year 5

Growth
8%
5%

125,000
25,000

135,000
26,250

145,800
27,563

157,464
28,941

170,061
30,388

CAGR
8.00%
5.00%

5%
6.90%

50,000
200,000

52,500
213,750

55,125
228,488

57,881
244,286

60,775
261,224

5.00%
6.90%

Page 4

[YOUR COMPANY NAME]

4.2 Target Market Segment Strategy


Each of the three market segments has differing needs and trends. The following sections go into
detail about how the company will fact them.
4.3 Service Business Analysis
The construction industry is pulverized and disorganized, with thousands of smaller construction
organizations and individual contractors for every one of the few dozen well-known companies.
One of [Your Company]'s challenges will be establishing itself as a reputable company within the
community and gaining more referrals from satisfied customers.
4.3.1 Competition and Buying Patterns
The key element in purchase decisions made at the [Your Company] client level is trust in the
professional reputation and reliability of the company.
5.0 Strategy and Implementation Summary
The company plans to rapidly develop marketing alliances with industry leaders and pursue new
sales of its services to residential and commercial builders. The market strategy is to capitalize on
[Your Company]'s alliances by securing city, county, and state and federal government contracts.
[Your Company] will be committed to ensuring that the products used on its' customers job sites,
everything from access scaffolding to boilers and welding equipment, is safe and OSHA approved.
Along with clients, the company believes in a health and safety initiative that is all pervasive,
managing any potential loss in the work environment.
With that in mind, [Your Company] will adopt a corporate strategy that is dedicated to improving
the performance of activities on the critical path of its customers' projects. The company will do

[Your Name], Co-Owner

Page 5

[YOUR COMPANY NAME]


this by building on its core strengths: innovative equipment, design engineering expertise, and
project and site management, within an environment of safety excellence.
At [Your Company], customer service is a pro-active partnership, a relationship that ensures a
professional, efficiently run, safe workplace. The company's customer service philosophy starts at
the top, is ingrained into the fabric of the company, and is closely aligned to [Your Company]'s goal
of contributing to its' customers critical success factors.
5.1 Competitive Edge
The company seeks to establish a competitive edge in its new target market segments by
increasing the level of customer contact and service that other competitors seem to oftentimes
lack. Additionally, [Your Company] will possesses the necessary skills to produce the high
quality work that are needed in this field. The establishment of the previously mentioned work
processes that will ensure greater service will strengthen the contacts that promote word of mouth
marketing and networking.
5.2 Marketing Strategy
[Your Company] plans to use a direct sales force, relationship selling, and subcontractors to reach
its markets. These channels are most appropriate because of time to market, reduced capital
requirements, and fast access to established distribution channels. The overall marketing plan for
[Your Company]'s service is based on the following fundamentals:

The segment of the market(s) planned to reach.


Distribution channels planned to be used to reach market segments: television, radio, word-ofmouth.
Share of the market expected to capture over a fixed period of time.

The table and chart below outline the company's sales forecast for FY2011-2013. In our sales
forecasts, the cost of sales includes only direct labor costs (administrative labor costs are discussed
below).
Marketing Programs
The objective of brochures is to portray [Your Company]s' goals and products as an attractive
functionality. It is also to show customers how to use the latest in technology as it relates to
construction and building services.
5.3 Sales Strategy
[Your Company] will make a significant profit through the excellent care of their customers. Even
though [Your Company] may charge less, the company will see profit within the first year due to
beneficial word-of-mouth advertising. The company expects to significantly increase its' clientele
every six months, for the first 18 months.
5.3.1 Sales Forecast
The following table and charts show the projected Sales Forecast for [Your Company].

[Your Name], Co-Owner

Page 6

[YOUR COMPANY NAME]

Table: Sales Forecast


Sales Forecast
Year 1

Year 2

Year 3

Sales
Row 1

$0

$0

$0

Row 2

$0

$0

$0

Row 3

$0

$0

$0

Total Sales

$0

$0

$0

Direct Cost of Sales

Year 1

Year 2

Year 3

Row 1

$0

$0

$0

Row 2

$0

$0

$0

Row 3
Subtotal Direct Cost of Sales

$0
$0

$0
$0

$0
$0

5.4 Milestones
[Your Company]'s detailed milestones are shown in the following table and chart. The related
budgets are included with the expenses shown in the projected Profit and Loss statement, which is
in the financial analysis that comes in Chapter 7 of this plan.
Table: Milestones
Milestones
Milestone
Acquire Real Estate
Equipment
Launch Advertising
Campaign
Acquire Company
Trucks/Vehicles
Acquire Inventory
Totals

[Your Name], Co-Owner

Start Date
7/31/2010
7/31/2010
11/1/2010

End Date
12/31/2010
11/30/2010
11/1/2011

Budget
$250,000
$125,000
$12,000

Manager
[Name]
[Name]
[Name]

Department
Co-Owner
Co-Owner
Co-Owner

11/1/2010

2/1/2011

$100,000

[Name]

Co-Owner

11/1/2010

12/31/2010

$60,000

[Name]

Co-Owner

$547,000

Page 7

[YOUR COMPANY NAME]

6.0 Management Summary


The company's management philosophy will be based on responsibility and mutual respect. [Your
Company] will maintain an environment and structure that will encourage productivity and respect
for customers and fellow employees.
The four co-owners, [Name], [Name], [Name] and [Name], will act as manager when that
particular owner's special skills are needed.
[Your Company] will be responsible to its employees, the men and women who work with the
company throughout the state. At [Your Company], everyone will be considered as an individual
and the company will respect their dignity and recognize their merit. Employees will be encouraged
to have a sense of security and pride in their jobs. Additionally, employees will be free to make
suggestions and complaints. The company will afford equal opportunity for employment,
development, and advancement for those qualified.
[Your Company] employees will be committed to:

Providing a safe work environment to protect employees, the employees of customers and
subcontractors, and the public.
Supplying safe products for customers.
Continuously improving the company's safety program to reduce the risk of accidents and
occupational illness in a changing work environment.
Encouraging employees to participate in accident prevention programs and take personal
responsibility for their own and their co-workers' health and safety.
Regulatory compliance and contribution to high safety standards for our industry.
Monitoring workplaces, enforcing safe work practices, and communicating the company's safety
performance to employees and other stakeholders.
Making safety a value-added service that the company provides to its customers.

[Your Name], Co-Owner

Page 8

[YOUR COMPANY NAME]

6.1 Personnel Plan


[Your Company]'s management is highly experienced and qualified. [Name] will lead the
management team. Besides the direct labor costs discusses in section 5.0, other labor costs include
only [Name]'s assistant if one is needed, as she has worked in administration for over 18 years.
The table below outlines [Your Company]'s personnel plan for FY2011-2013.
Table: Personnel
Personnel Plan
Name or Title or Group
Name or Title or Group
Name or Title or Group
Total People
Total Payroll

[Your Name], Co-Owner

Year 1
$0
$0
$0
0
$0

Year 2
$0
$0
$0
0
$0

Year 3
$0
$0
$0
0
$0

Page 9

[YOUR COMPANY NAME]

7.0 Financial Plan


The following sections describe the financials for [Your Company].
7.1 Start-up Funding
[Your Company] start-up costs are detailed above, in the Start-up Table. The following table shows
how these start-up costs will be funded by grant funding.
Table: Start-up Funding
Start-up Funding
Start-up Expenses to Fund
Start-up Assets to Fund
Total Funding Required

$0
$0
$0

Assets
Non-cash Assets from Start-up
Cash Requirements from Start-up
Additional Cash Raised
Cash Balance on Starting Date
Total Assets

$0
$0
$0
$0
$0

Liabilities and Capital


Liabilities
Current Borrowing
Long-term Liabilities
Accounts Payable (Outstanding Bills)
Other Current Liabilities (interest-free)
Total Liabilities

$0
$0
$0
$0
$0

Capital
Planned Investment
Owner
Investor
Additional Investment Requirement
Total Planned Investment

$0
$0
$0
$0

Loss at Start-up (Start-up Expenses)


Total Capital

$0
$0

Total Capital and Liabilities

$0

[Your Name], Co-Owner

Page 10

[YOUR COMPANY NAME]


Total Funding

[Your Name], Co-Owner

$0

Page 11

[YOUR COMPANY NAME]

7.2 Important Assumptions


[Your Company] is assuming steady growth from good management, barring any unforeseen local,
or national disasters such as the economic slowdown seen by most of the country following the
housing crash.
[Your Company] is assuming adequate grant funding to sustain the company during start-up.
7.3 Projected Profit and Loss
[Your Company] is in the early stage of development, thus initial projections have only been made
on accounts that are believed to most drive the income statement.
Table: Profit and Loss
Pro Forma Profit and Loss
Sales
Direct Cost of Sales
Other Costs of Sales
Total Cost of Sales
Gross Margin
Gross Margin %

Year 1
$0
$0
$0
$0

Year 2
$0
$0
$0
$0

Year 3
$0
$0
$0
$0

$0
0.00%

$0
0.00%

$0
0.00%

Expenses
Payroll
Marketing/Promotion
Depreciation
Rent
Utilities
Insurance
Payroll Taxes
Other

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

Total Operating Expenses

$0

$0

$0

Profit Before Interest and Taxes


EBITDA
Interest Expense
Taxes Incurred

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
0.00%

$0
0.00%

$0
0.00%

Net Profit
Net Profit/Sales

[Your Name], Co-Owner

Page 12

[YOUR COMPANY NAME]


7.4 Projected Cash Flow
Projected cash flow statements for FY2011-2013 are provided below.
Table: Cash Flow
Pro Forma Cash Flow
Year 1

Year 2

Year 3

Cash Received
Cash from Operations
Cash Sales
Subtotal Cash from Operations

$0
$0

$0
$0

$0
$0

Additional Cash Received


Sales Tax, VAT, HST/GST Received
New Current Borrowing
New Other Liabilities (interest-free)
New Long-term Liabilities
Sales of Other Current Assets
Sales of Long-term Assets
New Investment Received
Subtotal Cash Received

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

Expenditures

Year 1

Year 2

Year 3

Expenditures from Operations


Cash Spending
Bill Payments
Subtotal Spent on Operations

$0
$0
$0

$0
$0
$0

$0
$0
$0

Additional Cash Spent


Sales Tax, VAT, HST/GST Paid Out
Principal Repayment of Current Borrowing
Other Liabilities Principal Repayment
Long-term Liabilities Principal Repayment
Purchase Other Current Assets
Purchase Long-term Assets
Dividends
Subtotal Cash Spent

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0
$0
$0

Net Cash Flow


Cash Balance

$0
$0

$0
$0

$0
$0

[Your Name], Co-Owner

Page 13

[YOUR COMPANY NAME]

7.6 Projected Balance Sheet


The table below provides [Your Company]'s projected balance sheets for 2010-2012.
Table: Balance Sheet
Pro Forma Balance Sheet
Year 1

Year 2

Year 3

Assets
Current Assets
Cash
Other Current Assets
Total Current Assets

$0
$0
$0

$0
$0
$0

$0
$0
$0

Long-term Assets
Long-term Assets
Accumulated Depreciation
Total Long-term Assets
Total Assets

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

Liabilities and Capital

Year 1

Year 2

Year 3

Current Liabilities
Accounts Payable
Current Borrowing
Other Current Liabilities
Subtotal Current Liabilities

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

Long-term Liabilities
Total Liabilities

$0
$0

$0
$0

$0
$0

Paid-in Capital
Retained Earnings
Earnings
Total Capital
Total Liabilities and Capital

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

$0
$0
$0
$0
$0

Net Worth

$0

$0

$0

[Your Name], Co-Owner

Page 14

[YOUR COMPANY NAME]

7.7 Business Ratios


The following table presents important ratios from the construction work industry, as determined by
the Standard Industry Classification (SIC) Index code 1771.
Table: Ratios
Ratio Analysis
Year 1
Sales Growth

Year 2

Year 3

Industry
Profile
3.44%

0.00%

3.00%

3.00%

8.35%
48.21%
51.79%
100.00%

7.65%
53.03%
46.97%
100.00%

7.00%
57.52%
42.48%
100.00%

41.06%
64.08%
35.92%
100.00%

6.38%
0.00%
6.38%
93.62%

5.37%
0.00%
5.37%
94.63%

5.07%
0.00%
5.07%
94.93%

35.88%
17.75%
53.63%
46.37%

100.00%
37.82%
18.65%

100.00%
37.82%
21.93%

100.00%
37.82%
23.02%

100.00%
20.01%
7.08%

3.29%
12.92%

6.67%
12.82%

6.35%
12.77%

0.08%
1.27%

Main Ratios
Current
Quick
Total Debt to Total Assets
Pre-tax Return on Net Worth
Pre-tax Return on Assets

7.55
7.55
6.38%
13.49%
12.63%

9.87
9.87
5.37%
12.50%
11.82%

11.35
11.35
5.07%
11.70%
11.11%

1.43
1.15
56.40%
8.13%
3.55%

Additional Ratios
Net Profit Margin
Return on Equity

Year 1
9.64%
10.06%

Percent of Total Assets


Other Current Assets
Total Current Assets
Long-term Assets
Total Assets
Current Liabilities
Long-term Liabilities
Total Liabilities
Net Worth
Percent of Sales
Sales
Gross Margin
Selling, General & Administrative
Expenses
Advertising Expenses
Profit Before Interest and Taxes

[Your Name], Co-Owner

Year 2
9.62%
9.37%

Year 3
9.53%
8.73%

n.a
n.a

Page 15

[YOUR COMPANY NAME]

Activity Ratios
Accounts Payable Turnover
Payment Days
Total Asset Turnover
Debt Ratios
Debt to Net Worth
Current Liab. to Liab.
Liquidity Ratios
Net Working Capital
Interest Coverage
Additional Ratios
Assets to Sales
Current Debt/Total Assets
Acid Test
Sales/Net Worth
Dividend Payout

[Your Name], Co-Owner

10.87
27
0.98

12.17
31
0.92

12.17
30
0.87

n.a
n.a
n.a

0.07
1.00

0.06
1.00

0.05
1.00

n.a
n.a

$400,871
0.00

1.02
6%
7.55
1.04
0.00

$498,659
0.00

1.08
5%
9.87
0.97
0.00

$599,335
0.00

1.15
5%
11.35
0.92
0.00

n.a
n.a

n.a
n.a
n.a
n.a
n.a

Page 16

Appendix
Table: Sales Forecast
Sales Forecast

Sales
Row 1
Row 2
Row 3
Total Sales
Direct Cost of Sales
Row 1
Row 2
Row 3
Subtotal Direct Cost
of Sales

Mont
h1

Mont
h2

Mont
h3

Mont
h4

Mont
h5

Mont
h6

Mont
h7

Mont
h8

Mont
h9

Mont
h 10

Mont
h 11

Mont
h 12

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

$0
$0
$0
$0

Mont
h1
$0
$0
$0
$0

Mont
h2
$0
$0
$0
$0

Mont
h3
$0
$0
$0
$0

Mont
h4
$0
$0
$0
$0

Mont
h5
$0
$0
$0
$0

Mont
h6
$0
$0
$0
$0

Mont
h7
$0
$0
$0
$0

Mont
h8
$0
$0
$0
$0

Mont
h9
$0
$0
$0
$0

Mont
h 10
$0
$0
$0
$0

Mont
h 11
$0
$0
$0
$0

Mont
h 12
$0
$0
$0
$0

Page 1

Appendix
Table: Personnel
Personnel Plan

Name or Title or Group


Name or Title or Group
Name or Title or Group
Total People
Total Payroll

Mont
h1
$0
$0
$0
0

Mont
h2
$0
$0
$0
0

Mont
h3
$0
$0
$0
0

Mont
h4
$0
$0
$0
0

Mont
h5
$0
$0
$0
0

Mont
h6
$0
$0
$0
0

Mont
h7
$0
$0
$0
0

Mont
h8
$0
$0
$0
0

Mont
h9
$0
$0
$0
0

Mont
h 10
$0
$0
$0
0

Mont
h 11
$0
$0
$0
0

Mont
h 12
$0
$0
$0
0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Page 2

Appendix
Table: Profit and Loss
Pro Forma Profit
and Loss
Month
1
$0
$0

Sales
Direct Cost of
Sales
Other Costs of
Sales
Total Cost of
Sales
Gross Margin
Gross Margin %

Expenses
Payroll
Marketing/Promot
ion
Depreciation
Rent
Utilities
Insurance
Payroll Taxes
Other

Month
2
$0
$0

Month
3
$0
$0

Month
4
$0
$0

Month
5
$0
$0

Month
6
$0
$0

Month
7
$0
$0

Month
8
$0
$0

Month
9
$0
$0

Month
10
$0
$0

Month
11
$0
$0

Month
12
$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

$0
$0
$0
$0
$0
$0

Total Operating
Expenses

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Profit Before
Interest and
Taxes
EBITDA
Interest
Expense
Taxes Incurred

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

15%

Page 3

Appendix
Net Profit
Net Profit/Sales

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

$0
0.00%

Page 4

Appendix
Table: Cash Flow
Pro Forma Cash Flow
Mont
h1

Mont
h2

Mont
h3

Mont
h4

Mont
h5

Mont
h6

Mont
h7

Mont
h8

Mont
h9

Mont
h 10

Mont
h 11

Mont
h 12

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Mont
h1

Mont
h2

Mont
h3

Mont
h4

Mont
h5

Mont
h6

Mont
h7

Mont
h8

Mont
h9

Mont
h 10

Mont
h 11

Mont
h 12

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

Cash Received
Cash from Operations
Cash Sales
Subtotal Cash from
Operations
Additional Cash
Received
Sales Tax, VAT,
HST/GST Received
New Current Borrowing
New Other Liabilities
(interest-free)
New Long-term
Liabilities
Sales of Other Current
Assets
Sales of Long-term
Assets
New Investment
Received
Subtotal Cash Received
Expenditures

Expenditures from
Operations
Cash Spending
Bill Payments
Subtotal Spent on
Operations

0.00
%

Additional Cash Spent

Page 5

Appendix
Sales Tax, VAT,
HST/GST Paid Out
Principal Repayment of
Current Borrowing
Other Liabilities
Principal Repayment
Long-term Liabilities
Principal Repayment
Purchase Other Current
Assets
Purchase Long-term
Assets
Dividends
Subtotal Cash Spent

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

Net Cash Flow


Cash Balance

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

Page 6

Appendix
Table: Balance Sheet
Pro Forma Balance
Sheet
Mont
h1

Mont
h2

Mont
h3

Mont
h4

Mont
h5

Mont
h6

Mont
h7

Mont
h8

Mont
h9

Mont
h 10

Mont
h 11

Mont
h 12

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Mont
h1

Mont
h2

Mont
h3

Mont
h4

Mont
h5

Mont
h6

Mont
h7

Mont
h8

Mont
h9

Mont
h 10

Mont
h 11

Mont
h 12

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Long-term Liabilities
Total Liabilities

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

Paid-in Capital
Retained Earnings
Earnings

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

$0
$0
$0

Assets

Current Assets
Cash
Other Current
Assets
Total Current Assets
Long-term Assets
Long-term Assets
Accumulated
Depreciation
Total Long-term
Assets
Total Assets

Starting
Balances

Liabilities and
Capital
Current Liabilities
Accounts Payable
Current Borrowing
Other Current
Liabilities
Subtotal Current
Liabilities

Page 7

Appendix
Total Capital
Total Liabilities and
Capital

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

$0
$0

Net Worth

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

$0

Page 8

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