Language International Services: A Business Proposal

Language International Services

A Business Proposal to provide effective communication
strategies in organizational communication

Prepared for
John Smith
Senior Vice President, Research and Development
Language International Services

Prepared by
Luanne Gambrel
Vice President, Marketing
The G&D Solutions Group

October 26, 2015

Proposal Number: MC05-02

Language International Services: A Business Proposal

Language International Services
A Business Proposal to provide Effective Communication Strategies in Organizational
Communication
Executive Summary
Background
Language International Services is a small business corporation that provides
professionals services in the field of language training for the Department ofDefense, ,
Homeland Security. Language International Services provides professionals instructors,
culturaladvisors,linguists,andtrainingsupportspecialists.
Ourmissionhasplacethecompanyasoneofthemostpreferredvendorsandwehave
beenawardednumerousofcontractsinthelast3years..LanguageInternationalServices
deliverseffective,andpractical,solutionsalwaysremainingflexibleandresponsivetothe
requirements.
Objective
LanguageServicesisindesperateneedofcommunicationcoachesfortheirmidlevel
executives and management personnel in effective communication skills and strategies.
Withafocuson problemsolvingskillsthatfosterindependentthoughtandcreativity. The
companyscommunicationqualityhascreatedanimpactinitsreputationandinitsbusiness
operations.
Goals
TheG&DSolutionsGroupwillassistourclientstoattractpotentialinvestors,resolve
conflict,andmotivatetheiremployees.Weofferourclientspertinentexperienceineffective
communicationtechniques,relationshipsthatmatterandideasthatworkefficiently.Our
maingoalistomakesureourcommunicationstrategieswillalignwiththosegoalofyour
organization.

Language International Services: A Business Proposal

Methods
TheG&DGroupwillprovideourclientswithexpertsconsultantswithpertinent
trainingintheeffectivecommunicationarea.Aspartofourserviceswewillprovidethe
followingcommunicationssectors:
a.Communicationsstrategy
We support our clients needs with communications strategy capabilities with
expertiseineffectivecommunicationsplanningandimplementation.Keyactivitiesinclude
fullanalysis,messagedevelopment,communicationsplanning,
b.Changecommunications
Changecommunicationsstrategieswillbeimplemented,andfacilitationandcoaching
forchangeleadersandchangeagents.Havingeffectivecommunicationtechniquesiscrucial
foranyorganization.Clearandcontinuouscommunicationaboutthechangesisessential;
andrelevanttotheemployees.
c.Crisiscommunications
Crisis communications is the process in which organizations engage the most
importantstakeholdersinordertoplan,manage,andrespondtonontraditionaleventsthat
have the potential to become major incidents. It will deal with the reputation of the
employeesaswellastheorganization. Thisinitiativeaimsatprotectthereputationofthe
organizationtheirpublicimage.Wewillprovidecrisiscommunicationspecialiststofight
againstthechallengesthatputatriskthereputationandimageoftheorganization.

Costs
EstimateforCoaching
$1,725.00fixedfeeflatrateusually(Range:$620.00$2,000.00)
$150.00perhour(Range:$140.50$251.74)

Language International Services: A Business Proposal

G&DSOLUTIONSGROUP
ABusinessProposaltoprovideEffectiveCommunicationStrategiesinOrganizational
Communication
Introduction
G&DGroupwouldliketothankLanguageInternationalServicesfortheopportunity
torespondtotherequestforproposalissuedonOctober26,2015.Inordertogatherthe
pertinentinformationtoputtogetheracompleteproposalweworkedcloselywithmembers
formyourhumanresourcesdepartment.TheHumanResources departmentprovidedour
companywithaseriesofideasandconcernstoencouragethecompanytomeetitsmission,
andrealizeitspotentialintheirabilitytomakelastingcontributions.
Background
Our companys effective communication techniques and practices can impact
positivelyyourcompanysreputationandbusinessoperations.Westriveintheeffectiveness
of communication and how essential is a having a positive management relations
environment.Communicatingintherightwaywithclientsandvendors is criticaltothe
organization success. G&D Solutions Group will work sidebyside offering objective
organizational communication advice to help solve any complex internal and external
communications problems. We work hand by hand to analyze, and implement effective
communicationstrategies;wecustomizedcommunicationtrainingandstrategiesbasedon
theorganizationsspecificneedsnomatterthecompanysizeandnumberofemployees.We
cannotstressenoughhowhavinggoodcommunicationisessentialtoproductivity.Whena
companys has poor communication tends to have the following several effects in the
individualemployee:

Language International Services: A Business Proposal

a.DecreasedProductivity
Havinganorganizationwithpoorcommunicationtechniquesandskillsmaycausea
breakdown in their productivity. One of the roots for this type of problem is that the
sometimesemployerlackstorelatethegoalsoftheorganizationproperly.
b.LowMorale
Asweoftenwitnessinourworkenvironmentemployeesmayreceiveinformation
thatisnotcommunicatedproperlyresultinginlowmorale.Ourcompanywillprovidethe
organizationwitheffectiveandefficienttechniquestohelpallitsmembersfeelcomfortable
whenaskingforclarificationresultinginanincreaseoftheirconfidenceandcommunication
skills.
c.Mistakes
Andlastbutnotleastwhenanystaffmemberhaspoorcommunicationskills,itresult
inpotentialmisunderstanding.Oftenpoorcommunicationleadstomistakesbeingmadeon
thejob.Managementneedstomakesurethatanytypeofcommunicationlikeforexample
oralorwrittencommunicationisclearaswell.
ProposedAction
G&DSolutionswillofferauniquecoachingandtrainingexperienceforleadership
andstaffofthecompany.Wewilloffercomprehensivetrainingtoconveythisknowledge
andbuildtheseskills.Inadditionwewillprovidestrategicassistancetoputthisknowledge
andtheseskillsintopractice.Wewillaccomplishthisbyprovidingaseriesoftraining
seminarsandworkshopstoprovideourclientswiththeknowledgeandskillsneededto.
Asfollowontothetraining,wewillofferafullrangeofstrategiccommunication
counseltohelpimplementtheprincipleslearnedduringtheseminarsandworkshops.This
willbetailoredtotheuniqueandspecificneedsofeachclientandsituation.Applyingthis

Language International Services: A Business Proposal

seminarandworkshopswillimprovethequalityandaccuracyofyouremployees.Various
communicationsissuesthatwiththehelpofthehumanresourcesofficewewereableto
identifyarethefollowing:
a.MistakenorConfusingInformation
Ifyourinformationprovidedisunclear,thenthemessagesentwillbewrong.Itsimperative
toreviewinformationthatwerepeatandsharetoensureitsclarityandcorrectness.
b.Misinterpretation
Inordertoconveytheinformationalmaterialeffectively,thatinformationneedstobeclear.
Managementneedstohaveaclearunderstandingofthefactsbeforesendinganytypeof
messageinordertopreventmisinterpretations.
c.ListeningSkills,QuestionsandFeedback
Verbal communication requires the implementation of listening skills. When you
don'thavethefullattentionfromanyoneyourmessagewon'tbereceived.Activelisteningis
animportantskilltobedevelopedbynotonlymanagementbutalsostaffmembers..(Wall,
N. 1998). Furthermore, how we ask questions can help us resolve any confusion or
misunderstandings.Theeffectivecommunicationstrategythatwewillbeaddressinginthis
proposalandthatwillbeimplementinginthetrainingwillbethefollowing:
a.VerbalSkills
Verbalcommunicationcanhaveasignificanteffectonhowwellpeopleunderstand
themessage.Itcanalsodetermineiftheybelieveinwhatyouaresaying.Byaddressing
clarityofspeech,andhowtoremainingcalmandfocused,evenattheworstofthesituations
inadditiontofollowingrulesofcommunicationwecanaidtheprocessofcommunication.
b.SpeechandAttentiveness

Language International Services: A Business Proposal

Whenspeaking,youneedtobeclearandconcise.Weneedtomakethatyouare
willingtoexplainanyofthetalkingpoints.Likeforexampleindividualsneedtobealertto
nonverbalcues.Itsimperativeandtounderstandthemotivesbehindwhatthepersonsays.

c.CommunicationConsistency
Besuretoleavecommunicationlinesopenwhenyoucommunicateeffectivelyit
maintainsyourmessage,employeeswillobserveandabsorbsthistypeofbehavior.Ifyou
maintainaconsistentmessageinallyourinteractionstheemployeeswillgoingto
communicatethemessagetotheirpeers.
CostofEffectiveCommunicationConsulting
(Range:$10,000.00$20,700.00)
Any organization that has effective communication techniques can benefit from
productivity and deeper customer relationships. Now, when they understand how to
efficiently communicate they can earn more business and increased annual revenues
,indicatingthattheyhavedevelopedeffectivecommunicationskills.
In todays work environment communications can take a variety of forms, it is
imperative to know effective techniques to promote communication. By taking into
considerationthisproposalyourstaffmemberswillhavetheconfidencetoaddressyouwhen
theyneedto.
ThisproposalwillexpireonNovember15,2015.Ifyouwouldliketodiscussif
furtherpleaseletmeknow.TheentireG&DSolutionsGroupstaffandIlookforwardto
workingwithyou.
Sincerely,
LuanneGambrel
VicePresident,Marketing
TheG&DSolutionsGroup
AcceptedforLanguageInternationalServicesby:

Language International Services: A Business Proposal

Name:_________________________
Signature:__________________________Date:_______

References
Neal,K.(2010,Mar/April).SteppinguptothePlateDevelopinganEffectiveBusiness
Communication.InformationManagement,44(2).UnitedStates:ArmaInternational.
Uttley,S.(1998).EffectiveBusinessCommunication:PriciplesandPractice.TeachingBusinessand
Economics,2(3).Hassocks,UnitedKingdom.
Wall,N.(1998).EffectiveBusinessCommunication.TeachingBusiness,2(2).Hassocks,United
Kingdom:economics,BusinessandEnterprise.

Language International Services: A Business Proposal