Airbus Helicopters

Presentation to Bank of America

16 June 2014 Marignane France

Agenda

1. Introduction

L. Honold

2. Airbus Helicopters Market Presentation

E. Le Droff

3. Airbus Helicopters Support & Services

R. Magnac

4. Product Range Presentation (separate presentation)

R. Magnac

18 June 2014

Introduction
Linda Honold

18 June 2014

A unique global
presence

Airbus Helicopters at a glance

23,374
to serve about

in

18 June 2014

3,016

149

6.3

employees

bn turnover in
2013

29

operators

countries

local entities

2013 Order Intake

Consolidated order intake in value (Bn)

Booking: 422 h/c

(469 h/c in 2012)

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2013 Turnover and deliveries

Turnover (in billions of euros)

Deliveries (quantity)
World GDP

*GDP 2013: preliminary estimation

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Balanced Portfolio: 2013 Booking profile: 5,8bn

Serial production

Support and services

59%

41%

France, Germany, Spain

34%

Military
37%

Civil and Parapublic

63%
Export
66%

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Balanced Portfolio: 2013 turnover profile: 6,3bn

Serial production

Support and services

54%

46%

France, Germany, Spain

28%

Military
45%

Civil and Parapublic

55%
Export
72%

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Support and Services in Airbus Helicopters

Airbus Helicopters S&S activity profile

Airbus Helicopters S&S Global Footprint

Revenues in M

3 000

2 500

Vector*

2 000

Military Maintenance

1 500

Governmental Services

1 000

Other Commercial Services

500

Commercial Repair and

Overhaul

Commercial Spares

2009

2010

2011

2012

2013

*: Vector revenues consolidated for only 6 months in 2011

Commercial Spares and R&O represent the main contributors to AH S&S activity.
An established Global Footprint capturing growing markets
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Competition and Innovation

Main Airbus Helicopters civil products vs. Competition
>1,3t 2,5t

2,5t 4t

Single

EC120

Light Twin

EC130

EC145

4t 7t

7t 9t

Medium

Light Heavy

1t

2t

EC135

3t

Bell

Bell

505

407GX

Marenco
SH-09

AS332

EC225

AS365

4t

Bell 429

5t

AW169

6t

7t

S-76D

Ka 62

8t

AW139

AW189

Competitive pressure

Airbus Helicopters is facing tough competition on the medium and

heavy segments and is in addition threatened by new products
introduced in the super medium segment (AW189, Bell 525)
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Heavy

EC155

EC175

AS350/355

9t 12t

10

9t

Bell 525

10 t

S-92A+/B

12 t

11 t

Mi-8/17

AC313

Mi-38

Competition and Innovation

Main Airbus Helicopters Military products vs. Competition
Utility

Light Utility /
Armed Scout

AS 555

EC 635

Naval

Heavy

AS 532

Very Heavy

EC 725
AS565MB

FTH

EC 645

Specialized Attack

NH90 NFH

Tiger

NH90 TTH

(project on hold)

AH 6i

B 407 AH

S 97

UH 60

Mi 17

V 22

CH 47F

AW149

MH 60R

CH 53K

The military market is highly competitive and dominated by US manufacturers

benefiting from large US DoD orders and associated economies of scale while
Russian Helicopters offers low cost and robust products
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11

H 92

AW 159

AH 64 E

AW 129

Mi 35

Q1 2014 Financial Performance - Airbus Helicopters

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12

2. Airbus Helicopters Market Presentation

Erwann Le Droff

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13

>1.3t MAUW Helicopter Market

Balance between Civil & Parapublic and Military
Worth delivered per year

Deliveries

Units delivered per year

In units delivered, Civil & Parapublic and Military markets has

tended to account for the same amount since 2011

In value however, Military has constantly dominated the

market, especially since the recent economic crisis

The current fleet is well balanced between Civil & Parapublic

and Military

Fleet

Fleet as of end 2013

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14

Military Turbine Helicopter Market

2009-2013 Bookings by O.E.M. market worth
Worldwide 2009-2013 Bookings
market worth
TOTAL MARKET

Worldwide 2009-2013 Bookings

market worth
ADDRESSABLE MARKET * = 1/3rd

Airbus Helicopters: # 5
# 1:Sikorsky
# 2 : Boeing

Airbus Helicopters: # 2
# 1: Russian Helicopters
# 3: Boeing

Considering the addressable market* only, Airbus Helicopters belongs to the Top 3
O.E.M.s thanks to its dynamics on the export markets
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15

* The addressable market does

not comprehend:
Countries under embargo
Captive tenders
Very Heavy Class

Military Turbine Helicopter Market

2004-2023 Bookings by Region market worth
Past market
2004-2013

Stable

Forecasted Market
2014-2023

Overall, the size of the military market will remain stable.

However Asia will overtake U.S.A. / Canada as the dominant market.

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16

Military Turbine Helicopter

Airbus Helicopters Current Fleet & Opportunities by Region
AH fleet in U.S.A. / Canada: 400 h/c

AH fleet in Western Europe: 1,100 h/c

AH fleet in Eastern Europe: 100 h/c

More than 300 Lakota (EC145)

delivered to the US Army

On-going NH90 & Tiger deliveries

(480 NH90 & 180 Tiger booked)

Main campaigns: training for the

US Army and Navy

Main campaigns in Central

Europe and Caspian sea
countries

Main NH90 campaigns in

Germany & Norway

AH fleet in Middle East: 400 h/c

AH fleet in Latin America: 350 h/c
Main campaigns in Brazil, Chile,
Mexico, Ecuador, Peru

Main campaigns in Qatar, Kuwait,

KSA, UAE

AH fleet in Africa: 200 h/c

Main campaigns in East Africa

AH fleet in Asia / Pacific: 350 h/c

Main campaigns in India,
Indonesia, Malaysia, Thailand,
South Korea

With 2,800 military helicopters in flight, Airbus Helicopters has a worldwide presence.
Thanks to its military range, Airbus Helicopters can address the 3 military segments

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Civil & Parapublic >1.3t MAUW Turbine Helicopter Market

2009-2013 Deliveries by O.E.M. market worth
2009-2013 Deliveries market worth

Russian
Helicopters

Airbus Helicopters: #1, robust leader

of the civil & parapublic turbine
helicopter market over the past five
years

AH has the largest range when

compared to other O.E.M.s

AH has been the O.E.M. which has

most benefitted from regional
diversification of the market for the
past decade

Airbus
Helicopters
Sikorsky

Bell
Helicopters
AgustaWestland

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18

Civil & Parapublic >1.3t MAUW Turbine Helicopter Market

2004-2023 Deliveries by Region market worth
+ 1/3rd

Compared to the past decade, the global market is expected to increase significantly in every region (but
Western Europe until 2017-2018)

Strengthening shift from formerly leading Western World (U.S.A., Canada, Australia & Western Europe)
towards emerging regions: Asia, Eastern Europe, Latin America, Africa & Middle East
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19

Civil & Parapublic >1.3t MAUW Turbine Helicopter

Airbus Helicopters Current Fleet & Opportunities by Region
AH fleet in U.S.A. / Canada: 2,500 h/c

AH fleet in Western Europe = 2,300 h/c

AH leader with 37% market share since

2009

AH leader with 54% market share since

2009

Massive fleet renewal in every mission

segment

Massive fleet renewal in every mission

segment, at a slower pace for Public
Services though

AH fleet in Latin America = 1,100 h/c

AH leader with 39% market share since

2009

Fleet renewal in Public Services, Oil &

Gas and Business / Private

AH fleet in Eastern Europe = 430 h/c

Fleet renewal in Public Services and Oil &

Gas

Fleet expansion in new niches such as

offshore windfarms

Fleet expansion in every mission

segment

AH fleet in Asia / Pacific = 1,300 h/c

AH fleet in Africa / Middle East = 500 h/c

AH leading Western O.E.M.s with 16%

market share since 2009 (Russian
Helicopters 63%)

AH amongst leaders with 15% market

share since 2009

AH leader with 42% market share since

2009

Fleet expansion in Oil & Gas and Public

Services

Fleet renewal in Public Services, Oil &

Gas

Fleet expansion in every mission

segment but E.M.S.

Fleet expansion in every mission

segment

AH has been the leader in every significant region so far and is the best
positioned O.E.M. in booming regions for the future
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3. Airbus Helicopters Support & Services

Regis Magnac

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21

Our customer base and fleet are growing thus increasing

potential Support and Services business
Number of operators

Helicopters in service

3 016

11 634

2 945
2 807

10 946

2 859
10 214

Annual flight hours (million)

11 919

11 270

3 110

10 526

2 717

2 932

2 873

3 147

3 192

2 944

2 576

2008

2009

2010

2011

2012

2013

2008

2009

2010

2011

2012

2013

2008

2009

Airbus Helicopters support and services revenues growth rely on a solid and
enlarging customer base
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2010

2011

2012

2013

A diverse and scattered customer base with different needs

A diversified customer base in terms of missions

A scattered customer base

Airbus Helicopters operators
distribution per fleet size
(end 2013 data)

Airbus Helicopters fleet

distribution by mission (end 2013
data)
100%

75%

2000
7%
5%

1815

11%

Others

12%

Oil and Gas

12%

Emergency Medical
Services

1500

50%

1000

Public Services

25%
25%

773

Business/Private
Aviation

500

Commercial

28%

337

Military

81

0%

Fleet in Service

2 to 4

5 to 19

Airbus Helicopters customer base is very different from Airbus as it is mainly

composed of small customers performing a wide variety of missions
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10

23

20 to 99

>100