Professional Documents
Culture Documents
and
Revising
Mission Statements
1. How to create a
Mission
Statement
2. When to revise
your Mission
Statement
3. How to revise
your Mission
Statement
Creating a
Mission Statement
Creating a Mission Statement
Behavior Character
Creating a Mission
Statement
What is the role of the Board?
Make sure mission statement is a
direct reflection of the vision
Mission Statement must be clear,
concise, and represent organization on
a large scale
Example Mission
Statements
3M: "To solve unsolved problems
innovatively“
Mary Kay Cosmetics: "To give
unlimited opportunity to women.”
Merck: "To preserve and improve
human life.”
Wal-Mart:"To give ordinary folk the
chance to buy the same thing as
rich people.“
Walt Disney: "To make people
When to
Revise Your
Mission Statement
Revising your Mission Statemen