dfrens!

Creating a Great Place to Work

Internal Communication, Employee Engagement & Effective Team
Building
Company History - In Brief
The Trigger 2005
Even in 2005, team building and employee engagement were much maligned phrases, used to
The kickstart describe everything in general and nothing in particular. dfrens was created to redefine team
building in India and highlight the importance of employee engagement and internal
communication.

The Growth 2006-2012

From 2006 to 2012, dfrens grew exponentially as organizations recognised the need for quality
Recognition team building delivered by professionals. Employee Engagement and effective internal
communication came to the fore and dfrens helped organizations to craft strategies that would
empower and engage.

Going Global 2012- present

With a global tie-up in 2012, dfrens moved from being a player in the Indian Market to being The
Beyond Boundaries market leader. With offices in Delhi, Mumbai, Bangalore and Goa; a network of almost 30
facilitators across the country and almost 300 of Indias top 500 orgs as our customers, we had
created the industry.
3
About Us
dfrens is a people engagement organization. !
Employee Engagement | Internal Communication | Team Building

HOW WE ARE DIFFERENT ? WHAT DO WE SEE? WHAT WE DO ?

Almost all of our content is unique
and created either by us or licensed
partners. Youd be hard pressed to
say - weve already done that
before
The opportunity to transform Understand people and find the right
organizations through better way to communicate and engage
engagement, communication and with them
bonding

Know More About Us

www.dfrens.com
4 Our framework
01
02 Communicate
the group
Knowing the audience
Understanding from the audience
perspective of what entails a best
place to work
Ideate and Deliver
Employee engagement activities
including fun at work & team sessions
to deliver the message
03
Knowing
Create the right communication plan
Design and execute the right
communication plan for your internal
audience
Unlock the keys to success
Through a series of team building for
managers, fun at work for all and the
right communication
04 Unlock
Ideate
 5 Quick Reference - What we do

Values & Culture! Program Branding!

Health & wellness ! White Boarding videos!
Referral program! Animation!
Induction program! Collateral Design!

Induction design!
Hobby club!
At work-gaming!
Fun @ Work!
Policies
Learning programs
Employee
Engagement Communication

Rewards & Recognition! Videos!

Milestone achievements! Micro sites!
Sales incentive program! Infographics

Family/Kids to work!
Anniversary celebrations! Manager Programs!
Work-life balance CSR initiatives!
6 Quick Reference - Key Customers
7

Employee
Engagement
at Kalpataru

dfrens!
People engagement
Employee Engagement | Internal Communication | Team Building
8 Brief

Business objective

To be a brand that is admired as an Industry leader for its thoughtfully designed high
quality innovative lifespaces & is recognized for its customer and people practices &
is acknowledged for fostering long term relationship with customers
Current challenges

No structured Calendar for EE , trust factor, appreciation at all levels, feeling of

belonging
Deliverables from dfrens

Year long engagement plan for 1200 employees (Mum & Pun)
9 Why Employee Engagement?

Measuring the right things -- those

that matter most to performance
and provide a framework for
positive change -- is crucial.

Gallup finds that the strong

correlations between engagement
and performance are highly
consistent across different
organisations

Only 13% of employees

worldwide are engaged at work*

Employee Engagement affects key

business outcomes

*Gallups State of the Global Workplace report 2013

10 The Right Pieces
No two orgs are the same

Each organization has its own special DNA and unlocking the
code is what makes good employee engagement
and internal communication such a dynamic solution rather than
a packaged one.

Finding the Puzzle Pieces

identifying all the pieces that are needed, fitting

them together and seeing the complete picture.
Thats what we do at dfrens. !
The Result - transforming your organization and allowing
every employee to see that it is truly the
best place to be.
11 Roadmap - Best place to work
Get to know the audience Design content specific Feedback & The Engaged Employee
Connect with the group to the audience Measurement Gather Believe that this is truly the
through surveys, This is what we do best feedback, rework and best place to work
discussions tweak what needs to be
changed

Know that each target Deliver at All Locations Keep Communication

group is different Take the plan to all your Open
-There is no one size fits locations at the same time Keep the communication
all channels open for internal
comm
12 BPTW framework Respect

Fairness Trust Credibility

Employee perspective

is one where employees trust the

people they work for, have pride in Relationship with
what they do, and enjoy the people management
they work with.
Relationship with Relationship
other employees to job

Camaraderie Pride
13 The target
Create a Best place to work experience
that focuses on relationship with
Management, Workplace & Colleagues
MANAGEMENT
01 Building trust, approachability and
transparency with everyone in the
organization. People First.

PRIDE OF PLACE
Be proud of the organization, the
workplace and everything you have.
02
See the good all around. Have fun,
participate wholeheartedly.

PRIDE OF PEOPLE

03 Bond with others. Forge relationships.

Celebrate their success as much as yours.
14 Employee Engagement programs

Company policies Health & Wellness

Fun@work

Communication channel Insights, likes and dislikes

Employee Assistance
program
Events
15 Industry
How much do companies spend on
employee engagement?

Source: Excerpts from a leading

EE practitioner
16 What we want to drive

Moreover, specific requirements for a project and challenges

encountered by us during project design and development offer an
important avenue for innovation. Employees are encouraged to
contribute ideas to address such challenges or requirements.
- Mr. Mofatraj P Munot interview in Construction World magazine

Collaboration Out-of-the
Innovation Pride Passion more
-box thinking
17 Our task today

Arrive at an employee engagement

initiative that will evoke response &
influence behaviour.
18 Our proposal
Launch Engagement - through 11 months

Manager Leaders
Connect Connect

Big Bang Launch Monthly Fun

Start with a bang. An Sessions Simple fun
activity that reaches engagement options
out to all 1200 people for all employees

The Core Group Leader Motivation

Percolating the plan Driving the workforce
and values through the through leadership
Managers - Mid & involvement - top
Junior down approach
19 What it entails
COMPONENT Month 2 - 12
01 Fun at Work Sessions
Launch First month Sessions on the floor/break-out
area
Short FAW Month 2 onwards

COMPONENT
02 Manager Connect

Experiential Monthly
Percolate values through
Management
Communication Yes

COMPONENT
03 Leader Connect

Experiential Quarterly Motivate Leaders to drive the

initiative
Giveaway Yes
20 Launch of the initiative

An unforgettable experience for all the

employees with the objective to showcase
the commitment and intent of the
management to make the current work place
into a great work place.

Engaging with the employees to come up

with a name for this initiative and unveiling the
branding through a unique engaging activity.
21 Office wall
22 Launch giveaway
Desk drop
A unique collateral that can be placed on the
employee desk. Acts as a strong reminder of his
or her contribution to the initiative.
23 Fun at work

Its a great chance to get some of those

chair-numbed-muscles going and bond in a
friendly competition.

Gives employees a well deserved break.

10-15 min sessions that are conducted on
the floor/break-out area.
24

SHOWCASE
25 Roller coaster - Activity showcase
26 CSR - Activity showcase

Challenges that allow you to demonstrate

your values, reach out socially, choose
philanthropic give-back charitable
activities, have fun and engage in meaningful
projects with your colleagues.
27 Music - Activity showcase

Experiential act - Harmonica Symphony

Is a high energy experience, that literally,
blows away perceived limitations to prove
that it is possible.

As a souvenir, the team members get to take

their harmonica home with them these will
be branded with Novartis logo.
28

Learning based sessions

Monthly sessions
29 Theme based interactive sessions

Monthly interactive sessions that can

communicate key messages. For e.g.:
session can be around power dressing,
meeting etiquette etc. The themes need to
be arrived at with consultation with the stake
holders.
30

Manager programs
Monthly sessions
31 Managers Connect

Construct based program

Formula One racing has always been linked to high
performance and teamwork. Our version is no different -
It is a high energy activity requiring the highest level of
teamwork to , custom brand, test, qualify and race our
pedaled karts to a podium finish. With key benefits like
project management, planning, enhancing competitive
spirit and ultimately working together as a team.

Debrief from this session can have specific messages.

32

Leadership programs
Quarterly sessions
33 Leaders Connect

Music based program

Playing violin is a great analogy for
excellence. How individual contributions
come together to make the business
successful.

!
Debrief from these sessions can be specific.
Eg: Communicate with clarity with teams,
drive excellence, innovation etc
34 Pricing Table
Do note that this is a sample pricing

SILVER GOLD PLATINUM

Employee (1200) 125 pm 225 pm . 400

Monthly Monthly Monthly

Manager (xx) xx pm xx pm xx pm

Monthly Monthly Monthly

Leaders (xx) xx xx xx

Quarterly Quarterly Quarterly

18 Lakhs 32.40 Lakhs 57.60 Lakhs
1500 per head pa 2700 per head pa 4800 per head pa

Costs for Manager & Leader connect will be arrived at after detailed discussion on the requirement. Travel for
facilitators is extra and will be charged at actuals. Taxes are extra
35 Contact us

Raghunandan
+9193433 84517
raghunandan.vs@dfrens.com

Sachid Tharayil
+9198440 62920
sachid.tharayil@dfrens.com

dfrens Management Consulting India Pvt. Ltd

48, 11th Cross, 18th Main, Sector 4, HSR Layout, Bangalore 560034!
www.dfrens.com
THANK YOU!
dfrens - people engagement
Employee Engagement | Internal Communication | Team Building