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Conference

Purchase Advantages for Your Business to Invest in a Model


Strategic Management of the Comptroller
Shares of Align Strategic Planning for Organizational Processes Controlling
11 and 12 December 2007 - Mercure Paulista Hotel - Sao Paulo - SP
• Meet the challenge of current models of controlling acts with a focus on suppo
rting strategic decisions • Check the main tools for designing scenarios and mea
sure the stock performance of controllership • Update yourself on the performanc
e of controlling the risk management and internal controls to avoid • Use the at
tacks properly tax planning as a tool to deal with the instability of the countr
y políticaeconômica
Holdings Confirmed:
Dayco OF BRAZIL BRAZIL TELECOM GROUP SIEMENS NET SERVICES PERFORMANCE OF BRAZIL
BRAZIL Alliotte SERASA TELEFONICA TOPS BUSINESS CONSULTING
Concurrent Post-Conference Workshops
December 12, 2007
February 1
Model Risk Management Processes Aligned to Comptroller
Led by:
ERNST & YOUNG Projection Scenarios that the Controller Able to Make Decisions Su
pport
Led by:
ACCENTURE
Realization:
Support:
Information and registration: phone: (11) 3017.6888 ● Email: customer.service @
ibcbrasil.com.br ● www.ibcbrasil.com.br / pch
Tuesday, December 11, 2007
8:30 a.m.
Reception of participants, Delivery and Documentation of Credentials Opening of
Conference by the Chairman Lauro Jorge Prado Socio-director TOPS BUSINESS CONSUL
TING Major Challenges for Controlling Performance Align your giving to the Busin
ess Plan Support Decision Making

14.00
Implement Performance Assessment Methods to Help Ensure Efficient Management of
Controlling Shares

8:50 a.m.

9:00 a.m.


Know the characteristics of the main models for measuring and evaluating perform
ance (BSC, EVA, ABM) Use performance indicators as a basis to set new goals for
the area The importance of indicators to assess the operating performance, econo
mic and corporate financial analysis the relationship between the performance in
dicators x Risk Management
15:00 CASE STUDY CASE STUDY




Align with controlling the actions of the main areas of the company seeking to u
nderstand more of the business Ensure the involvement and commitment of the boar
d in the main actions of the financial Know the major market factors that affect
the activities of the comptroller to support decision making Transform role in
controlling the provider of information and support to business strategy How to
keep the focus on processes of capital appreciation for investors
Emerson Dias Weslei Accounting Manager SIEMENS GROUP OF BRAZIL The Acting Comptr
oller of the Implementation of Policies, Regulations and Procedures for the Purp
ose of Certification Market - The Vision of Internal Customer
● ●
We are seeking the best market to present this lecture. For updated program go t
o: www.ibcbrasil.com.br / Financial 10.00 10.30

The areas of business as clients of the Comptroller The implementation process o
f SOX certification - the before, during and after the Comptroller's role as a k
ey to the company's strategic objectives
Coffee Break and Networking Track this Case Study of a Model Comptroller anticip
ates that the market and operates in conjunction with the Strategic Planning

Edmar Lopes Prado Treasury Director SERVICES NET Coffee Break and Networking Key
Internal Controls and Compliance Assurance Process Control and Support Strategy
Risk Management

16.00 16.30
CASE STUDY



Promote the alignment between people, processes and controlling Step by step to
develop new processes and activities into a new model for controlling challenges
of maintaining a pro-active in the department correctly How to adopt the corpor
ate governance activities in the actions of the controlling


Sandro Alex Silva Moreira Control Manager Management TELEFONICA
11.30


Know the types of internal controls more efficient for controlling the controlle
r acting in the role of internal auditor of the organization How to achieve grea
ter transparency and better management of the business through internal controls
Identify the controls that are redundant in the organization as internal contro
ls can improve performance financial management
Develop Project Innovation Systems in Controlling Integrating Environments and P
rocesses
In this presentation you will understand the importance of processes and formatt
ed for the success of information systems controllership.€You can find alternati
ves to the challenges of establishing a synergy between processes, technology, p
eople and strategic planning. 17.30
Joanna Gill Senior Manager ERNST & YOUNG Closure of Day 1 Conference
CASE STUDY
Rafael Souza Guaragna Manager Costs BRAZIL TELECOM Lunch
THANKS IBC of Brazil thanked all the speakers and professionals contacted during
the research process by supporting the planning and development of this event.
12.30
INFORMATION AND REGISTRATION: Phone (11) 3017.6888

E-mail: cus
Wednesday, December 12, 2007
8:30 a.m. 8:50 a.m.
SEE THE TESTIMONIALS ABOUT THE PARTICIPANTS IN THE PAST EVENTS FOR CONTROLLING T
HE IBC: "Excellent exchange of information between companies in different segmen
ts. It became clear the difficulty of each company in dealing with a subject as
complex presenting alternative solutions. " J.C.F. - Toyota Brazil Affairs relev
ant and focused on controlling. Enthusiasm and teaching of the participants. Com
prehensive content. Environment, location, location, accommodations, service, su
pport and excellent coffee break. Dynamic panels with the effective participatio
n of all "EI - Suzano Papel e Celulose" The seminars were extremely useful for t
he insights they brought, showing the potential of alternatives that emerge from
dealing with different subjects. " J.A.S. - Copesul
Opening Reception of the Participants of the 2nd day of the Conference by the Ch
airman Lauro Jorge Prado Socio-director TOPS BUSINESS CONSULTING Enhance Your Cu
rrent Model Management in Process Control and Improve Outcomes by Area

9:00 a.m.



Implement tools for projecting scenarios within Calculate controlling adequately
the margin contribution of different company's products to improve cost managem
ent Invest in information security procedures in the finance department Learn ho
w to analyze the best alternatives for the shares held by Controlling area
CASE STUDY
Rodrigo Myssior Controller Dayco OF BRAZIL
10.00 10.30
Coffee Break and Networking Manager How can Comptroller Using Risk Management to
Improve Performance and Area Results Company





Map the market risks and operational risks associated with its business controll
er's role as a figure of risk manager of the new organization model accounting c
ontrollership intagíveis assets as part of the strategy of risk management Learn
how risk management can help in decreasing errors, fraud and diversion pipeline
Purchase agility for risk situations before they cause financial trouble
COME RUNNING GOOD DEALS! Does your company have interest in gaining new customer
s, promote your brand and market their products close to your target audience? T
he IBC has as its public events, hierarchical high-level executives, decision ma
kers, the most important national and multinational companies. For more informat
ion contact Karina Zuccaro Sponsorship Division by telephone (11) 3017.6329, or
forward e-mail to: karina.zuccaro @ informa.com
CASE STUDY
Valter Tiba Executive Manager of Accounting and Finance SERASA
11.30
ANOTHER SOURCE OF INFORMATION! Documentation of the Event! IBC puts on sale the
complete documentation of their events, with all material provided by the speake
rs. Of course, nothing compares to attend the conference but for professionals w
ho really can not attend the events, we offer another way to access market infor
mation and keep updated.

The Tax Planning as a Strategy for Improving Financial Performance Organization

CASE STUDY

● ●
The importance of knowing in detail the activities of the company to obtain a ta
x saving procedures necessary tax forms to identify opportunities to use tax inc
entives as the comptroller acting strategically can minimize the instability of
current tax policy

FC3084107 Conference - 9th Annual Conference - Budget Planning Conference FC2001
606 - 8th Annual Conference - Budget Planning For more information or make a pur
chase, call (11) 3017-6888 or send an email to: customer.service @ ibcbrasil.com
. br
Arnaldo Marques de Oliveira Neto Director PERFORMANCE Alliotte BRAZIL End of Con
ference and Delivery of Certificates ●
12.30
Amendment of Schedule: IBC's commitment is to provide discussion and study of is
sues and cases of interest by qualified speakers. Any program changes will be du
e to unforeseeable circumstances or force majeure.€If a speaker can not attend,
the IBC, commit greater effort to replace absent for another speaker able to pro
mote discussion of the topic, as scheduled. However, this commitment does not im
ply a guarantee of replacement.
tomer.service @ ibcbrasil.com.br
www.ibcbrasil.com.br / financial
Concurrent Post-Conference Workshops
Wednesday, December 12, 2007
Model of a Risk Management to Aligned Process Controller
Introduction The mission of the comptroller are related to other sectors of the
company, precisely because it operationalize various processes of different area
s. Thus, the finance department has daily access to various types of risks that
exist in the organization, these risks could be identified, measured and disclos
ed, based on analysis done by the figure of the Controller. The new model of str
ategic management for controlling, long-sought by businesses, differentiates the
control of risks in order to support decision-making, suggesting revision of pr
ocedures or new investments in factors that can trigger damage to the organizati
on. Objective In this workshop you will have the opportunity to review the key i
ssues necessary to implement a strategic management model of risk assessment, by
controlling manager, and you can use risk management as a tool to gain efficien
cy and sustainability of the organization. Main Topics ● Definition of Risk Mana
gement ● Identification and classification of the main types of risks ● ● Reduct
ion of operational losses of tangible assets Risk x Risk of intangible assets ●
COSO assertions in the identification process and risk management challenges ● R
isk Management ● Powers of Controller in the process of risk management ● Priori
tization of risks (impact analysis and probability) ● Completion Led by: Joanna
Gill Senior Manager Ernst & Young
With ten years experience in audits and risk management in the financial market.
Responsible for coordinating and managing activities conducted by external audi
t team at Ernst & Young Group ABN AMRO. His experience also includes customers:
BankBoston, American Express, Deutsche Bank, Lloyds Bank and others. Experience
in Controlling and has held the position of Accountant, responsible for local fi
nancial statements of the Group Lloyds. Auditor certified by CNAI - National Reg
ister of Independent and recorded in the Regional Accounting Council of SP. Form
ed in Accounting Sciences from the Catholic University of São Paulo.
Projection Scenario 2 that the Controller Able to Make Decisions Support
Introduction projection scenarios is part of a set of actions that align the org
anizational planning to financial planning controlling, to anticipate market cha
nges is of utmost importance when it is responsible for the company's cash flow,
because the scenarios help to draw several processes to support rapid changes i
n the organization. The scenarios serve as a warning to decision makers, facilit
ating decision making and adaptation to unfavorable environments. Errors in plan
ning can take any company to bankruptcy, just so know all the alternatives in ti
mes of crisis is what can save orgnanização. Objective This workshop aims that y
ou know and apply the process of making optimistic or pessimistic scenarios that
support the decision making of controlling, forcing the manager to consider con
trolling the market changes being aware of possible interference in the financia
l planning organization , caused by new market trends. Main Topics Main types of
scenarios ● ● ● Analysis of the historical process of identifying risks and unc
ertainties Brainstorming situations ● ● Interpretation and evaluation of scenari
os Comparison relize x ● ● Conclusion designed Led by: Carlos Henrique Rocha Sen
ior Manager Senior Manager Finotti Fabiano ACCENTURE ACCENTURE
Mauricio Gabrieli Neto Senior Manager Ernst & Young
With fourteen years of work experience in internal and external audit and risk m
anagement in the financial market. His experience with clients include: Citibank
, HSBC, Unibanco, Unibanco, Volvo Financial Services, Bank VR, Yamaha, Elektro a
mong others. Also had stint as manager of internal audit CCTVM brokerage CM Capi
tal Markets Ltd., where he was responsible for implementing internal controls mu
ch of the brokerage as of polling operations.€Graduated in Economics from the Ca
tholic University of São Paulo and an MBA in Business Management from FGV-Rio.
Agenda Workshop: 13:45 Reception, accreditation and distribution of material fro
m the workshops 18.00 14.00 Home Closing of the workshops will Coffee Break
IBC Phone: +55 11 3017 6800 Fax: +55 11 3017 6802 www.ibcbrasil.com.br
Dear (a) Professional
It is undisputed that the finance department is a vital part of an organization
that seeks a good return on your business. It does not help a good product or ap
preciable efforts in marketing and sales, if the management of financial resourc
es do not have structured processes, beyond the accounts payable and accounts re
ceivable. The dynamism of the market has forced the comptroller to act as a comp
ass, settling one of the pillars of the strategy and support for decision making
. After a full study of the major challenges in the area with the professional c
ontrollership, the IBC is pleased to present the Conference on Strategic Managem
ent Controller that aims to bring alternatives to make the work of controlling a
spread for your business processes with new and stress the importance of planni
ng for organizational strategic planning x comptroller. Presentations will be ma
de in practice, highlighting the daily life of renowned companies from the marke
t, covering topics such as: controlling acting in conjunction with strategic pla
nning to support decision making, innovation systems in controlling environments
and integrating processes, assessment methods performance that ensures the mana
gement of stocks, tax planning, adaptation to the main market standards, risk ma
nagement and internal controls. The content will be presented at this conference
is part of a set of activities related to the work of financial managers who ne
ed to be implemented and managed, so that the department begin to interact posit
ively with other areas of the company and the drive market.
Cheers and until December.
TION TO CHECK MAJOR MO NOT: YOU ATTEND THIS EVE
Fabio Mazini Project Manager fabio.mazini @ ibcbrasil.com.br
PS Come join one of the concurrent post-conference workshops: 1 - Model of risk
management aligned to the processes of controlling 2 - Development of scenarios
to make the comptroller able to support strategic decisions
ratégico ladoria planning est • Align organizational controls the actions of the
controlling pa antec • Know that a model of market moving processes through pro
jects • Integrate environment and pro innovation processes controlling enciament
o • Enhance your current ger antindo assessment gar performance • Implement an e
ffective management methods to track tax planning • Investing properly in finan
cial performance will improve market-related GENCIES est • Answer different EXI
controllership controllership use tor can ges • Understanding how the internal c
ontrols risk management and
Sign up early and take advantage of different conditions
REGISTRATION FORM - STRATEGIC MANAGEMENT OF CONTROLLING
Name: Depto.: Immediate Sup: Name: Company Name Trade Name: CCM: Business Addres
s: Zip: Phone: (No. of Employees: [] 01-99 [] 100-199 [] 200-499 [] 500 - 999 []
1000-1999) Fax: () Alias / Contact: [] 2000-4999 [] over 5,000 City: State: CNP
J: Insc. State: Business Area: Position: Email: Title:
FORMS OF PAYMENT
Issuing a bank limited to 10 days of the event. After that date, the enrollee mu
st make a bank deposit at Banco HSBC - 399, agency 0478, C / C 19721-00, TVD 132
403, LA INFORMATION Planning and Organization Congress Ltda. and submit proof o
f deposit until the day of the event.
[] Credit card authorization form
[] AMEX
[] VISA
[] MASTERCARD
[] DINERS
No | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | _ | Valid .:...
...... / .............
Signature: ................................................ ....................
.............................. ...................
Send proof of payment with participant name, company name and conference to our
address or fax. Please use the invoice number or the application to identify the
deposit.
GENERAL CONDITIONS OF REGISTRATION Date:
Conference: 11 and December 12, 2007 Workshop 1 and 2: Dec. 12, 2007
Special discount for groups. Ask us! Conference (11 and 12/12) R $ 2,795.00 R $
3,885.00 R $ 3,885.00 Conf. Work + 1 Conf.€Work + 2 Special Value for entries un
til 19/10/2007 * Special value for entries until 09/11/2007 * Value for registra
tion after 11/09/2007
(1) AT EN Ç Ã O: svalores include taxes to be collected by the payer in accordan
ce with current legislation (Law 116/2003, art. 5 of Law 10.925/04 and art. 647
of RIR). We kindly get in touch with our customer service for details on the amo
unt payable to the IBC, before making the payment of registration.
DATA COLLECTION
Contact Name Position:
E-mail p / Ship Electronic Invoice: Tel:
Total Investment (1) Total Investment (1) Total Investment (1) R $ 2,995.00 R $
4,095.00 R $ 4,095.00 R $ 3,195.00 R $ 4,395.00 R $ 4,395.00
Fax: Address:
Location:
Mercure Sao Paulo Paulista Rua São Carlos do Pinhal, 87 Bela Vista - São Paulo -
SP
* Discount not cumulative, valid only for advance registration and payment.
City: State
ZIP:
In Brazil, Latin America and the Caribbean, the Informa Group Latin America is r
epresented by the IBC in Brazil with office in Sao Paulo since 1996.
Abcdefghijklmn
FC3089107
CONFIRMATION: Upon receipt of your request and send a confirmation letter with d
etailed registration information, payment information, location, date and time o
f the event. If you do not receive the confi rmation of your registration within
48 hours, please contact our Customer Service Center by phone 11 3017 6888.
4 IN CONTACT IBC
QUICK WAYS TO ENTER
PHONE: FAX.:
11 3017-6888 0800 11 4664
E-MAIL customer.service @ ibcbrasil.com.br
Your registration will be confirmed upon receipt of this registration form by IB
C, duly completed, signed and stamped. CANCELLATION AND SUBSTITUTIONS: Cancellat
ions must be made at least 10 days prior to the event. without charge or charges
. After that date, substitutions may be made without charge, while for cancellat
ions will be charged an administrative fee of $ 300.00. For substitutions and ca
ncellations, the IBC to communicate to 12.00 the day before the event. Applicant
s who do not cancel their participation in accordance with the above conditions
and do not attend the event will be charged the full amount of the agreed entry.
All notifications must be made in writing at the address, fax or email in this
form. CHANGE OF PROGRAM: IBC's commitment is to provide discussion and study of
issues and cases of interest by qualified speakers. Any program changes will be
due to unforeseeable circumstances or force majeure. If a speaker is unable to a
ttend the IBC commit the greatest possible effort to replace absent for another
speaker able to promote discussion of the topic, as scheduled. However, this com
mitment does not imply a guarantee of replacement. I agree with the terms agreed
upon above.
Enter the code in the box below that is on the mailing label code
Code label upper right side
Place and Date
SITE www.ibcbrasil.com.br / financial
Signature and Company Stamp Position:

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