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International business consists of all commercial transactions.

Merchandise imports: goods


transactionsincluding sales, investments, and that are brought into a country For non-
transportationthat take place between two or more merchandise, international earnings, we use
countries. terms as service export and import and are
referred to as invisibles. Examples: tourism
International business comprises all commercial and transportation, service performance as
transactions (private and governmental, sales, investments, turnkey operations and management
logistics, and transportation) that take place between two or contracts, asset use as licensing and
more regions, countries and nations beyond their political franchising and investments as FDI
boundaries. (foreign direct investment, investor takes
International Business: Operations and a controlling interest in a foreign company for
Influences example joint venture) and portfolio
investment (a non-controlling financial
interest in another city). Key components of
portfolio investments are no controlling
interest of a foreign operation and extension
of loans.
Service exports: provider and receiver of
payment
Service imports: recipient and payer of
payment Service exports and imports are
international non-product sales and
purchases. They include travel,
transportation, banking, insurance and the
use of assets such as trademarks, patents
and copyrights. They are very important for
some countries and they include may
specialized international business operating
modes.
Globalization is the ongoing process that deepens Culture Learned norms based on values, attitudes,
and broadens the relationships and interdependence and beliefs of a group of people.
among countries. International Business is a
mechanism to bring about globalization. Cultural Diversity A means of gaining global
competitive advantage by bringing together people
Globalization is the process in which people, ideas and of diverse backgrounds and experience.
goods spread throughout the world, spurring more
interaction and integration between the world's cultures, Cultural diversity is the quality of diverse or
governments and economies. different cultures, as opposed to monoculture, the global
monoculture, or a homogenization of cultures, akin
Factors in increasing globalization to cultural decay. The phrase cultural diversity can also refer
to having different cultures respect each other's differences.
1. Increase in and expansion of technology
Cultural Collision Occurs in international
2. Liberalization of cross-border trade and
business when:
resource movements
A company implements practices
3. Development of services that support
that are less effective
international business
Employees encounter distress
4. Growing consumer pressures
because of difficulty in accepting
5. Increased global competition or adjusting to foreign behaviors

6. Changing political situations Cultural Factors Affecting International


Business Operations
7. Expanded cross-national cooperation

Modes of operations in IB:


Merchandise exports: goods that are sent
out of a country. Merchandise exports and
imports are usually a countrys most common
international economic

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