BOP ARE CONSUMERS

Who generates Revenue from BoP Consumers?

WHO TO PARTNER WITH FOR SCALE

Large Brands = Mass Market

Generate Revenue from BoP Consumers

PROBLEM DEFINITION

Large Advertisers
Require Marketing ROI
Need to convert
audience to paying
customers
Shift to Digital/Mobile
Facebook & others no
direct route to Sales
BRAND SPONSORS

Require marketing ROI

WIN Solution: Purchase =

CEO core metric = Revenue growth $$$

WINS CLEAR VALUE PROPOSITION

I. Buy a brand of shampoo = 30 minutes of Free WiFi

II. Buy < = $ 5.00 worth = 30 minutes of Free WiFi

Buy > $5.00 worth = 1 hour of Free WiFi

III. Qualifying purchase = 30 minutes of Free WiFi

 IMPACT OF WIN SOLUTION:

By providing an ROI-based solution:

1) Brands can justify WiFi investment to Top Management

2) Consumers get access to affordable connectivity

 COMPANY MILESTONES

Raised $100,000 in pre-seed round

Pilots with:

Partnership with Microsoft for TV White Space valued at US$ 150,000

DEALS & PILOTS
GLOBAL SIZE OF THE OPPORTUNITY
Market Model TAM/SAM/SOM

Total Available Market (TAM):

Emerging Countries
$200 Billion Ad Budget

Servable Available Market (SAM):

Emerging Countries
SAM
$40 Billion Digital Ad Budget
TAM
Share of Market (SOM):
SOM

$1 Billion Emerging market

BUSINESS MODEL

Flat rate monthly subscription model.

WIN fully manages the WiFi hotspot

24/7 Dashboard = Data Analytics

CAPITAL RAISE

WIN is looking to raise US$ 700K in pre-Series A & $1.3M in

credit lines

Use of Funds over 2 years:

> Expand Team

> CapEx
> OpEx
USER JOURNEY
thank
YOU!