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journal of Personality and Social Psychology Copyright 1981 by the American Psychological Association, Inc.

1981, Vol. 40, No. 2, 290-302 0022-3514/81 /4002-0290S00.75

Is Empathic Emotion a Source of Altruistic Motivation?


C. Daniel Batson, Bruce D. Duncan, Paula Ackerman,
Terese Buckley, and Kimberly Birch
University of Kansas

It has been suggested that empathy leads to altruistic rather than egoistic mo-
tivation to help. This hypothesis was tested by having subjects watch another
female undergraduate receive electric shocks and then giving them a chance to
help her by taking the remaining shocks themselves. In each of two experiments,
subjects' level of empathic emotion (low versus high) and their ease of escape
from continuing to watch the victim suffer if they did not help (easy versus
difficult) were manipulated in a 2 X 2 design. We reasoned that if empathy led
to altruistic motivation, subjects feeling a high degree of empathy for the victim
should be as ready to help when escape without helping was easy as when it was
difficult. But if empathy led to egoistic motivation, subjects feeling empathy
should be more ready to help when escape was difficult than when it was easy.
Results of each experiment followed the former pattern when empathy was high
and the latter pattern when empathy was low, supporting the hypothesis that
empathy leads to altruistic rather than egoistic motivation to help.

Evidence indicates that feeling empathy The egoistic orientation of modern psy-
for the person in need is an important mo- chology should not be dismissed lightly; it
tivator of helping (cf. Aderman & Berko- has prevailed for decades, and it can easily
witz, 1970; Aronfreed & Paskal, cited in account for what might appear to be altruis-
Aronfreed, 1970; Coke, Batson, & McDavis, tic motivation arising from empathic emo-
1978; Harris & Huang, 1973; Krebs, 1975; tion. To illustrate: You may answer the ques-
Mehrabian & Epstein, 1972). In the past tion of why you helped someone in other-
few years, a number of researchers (Aron- directed, altruistic termsyou felt sorry for
freed, 1970; Batson, Darley, & Coke, 1978; that person and wished to reduce his or her
Hoffman, 1975; Krebs, 1975) have hypoth- distress. But this apparently altruistic con-
esized that this motivation might be truly cern to reduce another's distress may not
altruistic, that is, directed toward the end- have been the end-state goal of your action
state goal of reducing the other's distress. If but rather an intermediate means to the ul-
the empathy-altruism hypothesis is correct, timate end of reducing your own distress.
it would have broad theoretical implications, Your own distress could have arisen not only
for few if any major theories of motivation from the unpleasant emotions you experi-
allow for the possibility of truly altruistic enced as a result of knowing that the other
motivation (cf. Bolles, 1975, for a review). person was suffering (shock, disgust, fear,
Current theories tend to be egoistic; they are or grief) but from the increase in unpleasant
built on the assumption that everything we emotion you anticipated if you did not help
do is ultimately directed toward the end- (guilt or shame). Interpreted in this way,
state goal of benefiting ourselves. your helping was not altruistic. It was an
instrumental egoistic response. You acted to
We would like to thank Edward Morrow, Elaine Al-
reduce the other person's distress because
exander, Theresa Lahey, Paula Fremerman, and Mar- that reduced your own distress.
tha Rosette for their assistance in making the videotapes If we allow that apparently altruistic help-
used in these experiments. Jack Brehm, Jay Coke, Rick ing may be no more than an instrumental
Gibbons, and Mary Vanderplas made helpful comments egoistic response, and we believe that we
on an earlier draft of this manuscript.
Requests for reprints should be sent to C. Daniel must, then there is no clear empirical evi-
Batson, Department of Psychology, University of Kan- dence that empathic emotion leads to al-
sas, Lawrence, Kansas 66045. truistic motivation to help. The difficulty in
290
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 291

providing evidence is, of course, that egoism own welfare; it is an end in itself. Although
and altruism are motivational concepts, and one's own welfare may be increased by al-
we cannot directly observe motivation, only truistically motivated helping (for example,
behavior. If we are to provide empirical ev- it may produce feelings of personal satisfac-
idence that empathic emotion leads to al- tion or relief), personal gain must be an un-
truistic motivation, we need to identify some intended by-product and not the goal of the
point at which the egoistic and altruistic in- behavior. This conception of altruism and of
terpretations differ at a behavioral level. If the distinction between it and egoism seem
no such point can be found, then we must quite consistent not only with Auguste
conclude that the claim that empathy evokes Comte's (1875) initial use of the term but
altruistic motivation is of no real theoretical also, with modern dictionary definitions, for
significance. example, "unselfish concern for the welfare
of others."
Conceptual Distinction Between Egoism
and Altruism Empirical Distinction Between Egoism
and Altruism
In an attempt to find a point of behavioral
difference, it is important, first, to be clear Equipped with this conceptual distinction,
about the points of conceptual difference. we may turn to the problem of making an
Therefore, let us be explicit about what we empirical distinction between egoistic and
mean by egoistic and altruistic motivation altruistic motivation for helping. As we have
for helping. As we shall use the terms, a said, all we can directly observe is the be-
person's helping is egoistic to the degree that havior, helping. The challenge is somehow
he or she helps from a desire for personal to use the behavior as a basis for inferring
gain (e.g., material rewards, praise, or self- whether the motivation underlying it is
esteem) or a desire to avoid personal pain egoistic or altruistic.
(e.g., punishment, social castigation, private Batson and Coke (in press) have recently
guilt, or shame). That is, egoistically mo- proposed a technique for doing this. Building
tivated helping is directed toward the end- on the work of Piliavin and Piliavin (Note
state goal of increasing the helper's own 1), they point out that the effect on helping
welfare. In contrast, a person's helping is of a cost variablethe cost of escaping from
altruistic to the degree that he or she helps the need situation without helpingshould
from a desire to reduce the distress or in- be different, depending on whether the by-
crease the benefit of the person in need. That stander's motivation is egoistic or altruistic.
is, altrusitically motivated helping is di- If the bystander's motivation is egoistic, his
rected toward the end-state goal of increas- or her goal is to reduce personal distress
ing the other's welfare. caused by seeing the other suffer. This goal
This conceptual distinction between ego- can be reached either by helping, and so re-
ism and altruism leads to three observations: moving the cause of one's distress, or by es-
(a) Helping, as a behavior, can be either caping (physically or psychologically) and
egoistically or altruistically motivated; it is so removing contact with the cause; either
the end-state goal, not the behavior, that behavior can lead to the desired goal. The
distinguishes an act as altruistic, (b) Moti- likelihood that the egoistically motivated
vation for helping may be a mixture of al- bystander will choose to help should, there-
truism and egoism; it need not be solely or fore, be a direct function of the costs asso-
even primarily altruistic to have an altruistic ciated with choosing to escape. These costs
component, (c) Increasing the other's wel- include the physical effort involved in es-
fare is both necessary and sufficient to attain caping from the need situation (often min-
an altruistic end-state goal. To the degree imal) and, more importantly, the feelings of
that helping is altruistically rather than distress, guilt, and shame anticipated as a
egoistically motivated, increasing the other's result of knowing that the person in need is
welfare is not an intermediate, instrumental continuing to suffer. Thus, if the bystander
response directed toward increasing one's were egoistically motivated and all other
292 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

variables were held constant, increasing the Table 1


cost of escaping by, for example, preventing Rate of Helping When Difficulty of Escape is
the bystander from leaving the scene of the Varied and Motivation is Egoistic or Altruistic
accident and so making it hard to avoid Type of motivation
thinking about the continuing distress of the (level of empathic emotion)
unhelped victim should increase the rate of
helping. Conversely, reducing the costs of Difficulty Egoistic Altruistic
of escape (low empathy) (high empathy)
escaping by, for example, making it easy for
the bystander to leave the scene of the ac- Easy Low High
cident and thus avoid thinking about the Difficult High High
victim's continuing distress should decrease
the rate of helping.
If the bystander's motivation is altruistic, associated with feeling empathy for the per-
his or her goal is to reduce the other's dis- son in need is altruistic (the empathy-altru-
tress. This goal can be reached by helping, ism hypothesis), individuals induced to feel
but not by escaping. Therefore, the likeli- a high degree of empathy should help re-
hood that the altruistically motivated by- gardless of whether escape is easy or difficult
stander will help should be independent of (column 2 of Table 1); individuals feeling
the cost of escaping because escaping is a little empathy should help only when escape
goal-irrelevant behavior. Increasing or de- is difficult (column 1). Thus, if empathy
creasing the cost of escaping should have no leads to altruistic motivation to help, one can
effect on the rate of helping; the rate should relabel the columns in Table 1, as has been
remain as high when escape is easy as when done in parentheses. If, however, the moti-
it is difficult. vation to help resulting from empathic emo-
tion is egoistic, as seems to be implied by
These predictions suggest a way of deter- those who speak of "empathic pain," helping
mining whether the motivation for helping in the high-empathy condition should be af-
is egoistic or altruistic. The motivation can- fected by the ease of escape. Then we would
not be inferred from any single behavioral expect to observe two main effects: As in
response, but it can be inferred from the previous research, high empathy should lead
pattern of helping responses presented in to more helping than low empathy, presum-
Table 1. To the extent that the motivation ably as a result of an increase in feelings of
for helping is egoistic, the helping rate personal distress or in anticipated guilt or
should be affected by the difficulty of es-
shame. And in each empathy condition dif-
caping. The easier it is to escape continued ficult escape should lead to more helping
exposure to the need situation, the lower the than easy escape.
cost of escaping and the less chance of a
Note that the entire one-versus-three in-
bystander's helping. But to the extent that
teraction pattern depicted in Table 1 is im-
the motivation for helping is altruistic, the
portant if one is to provide evidence for the
helping rate should be unaffected by the
difficulty of escaping; helping should be just empathy-altruism hypothesis. If, for exam-
ple, one were to compare the easy and dif-
as high when escape is easy as when it is
difficult.1 ficult escape cells only in the column marked
altruistic motivation (high empathy), the
Application to the Problem of the 1
It is worth noting that another cost variable, the cost
Motivation Resulting From Empathic of helping, is frequently thought to be the key to altru-
Emotion ism. If helping occurs when the cost of helping is high
(at the extreme, when the helper's life is in danger), this
Now let us apply this general technique is thought to be evidence of altruistic motivation. A little
for discriminating between egoistic and al- reflection shows that such an inference is unfounded, for
even highly costly helping could easily be an instru-
truistic motivation to the specific question mental egoistic response, motivated by a desire to avoid
of whether empathic emotion leads to al- guilt or to attain praise and honor either in this life or
truistic motivation to help. If the motivation an anticipated life to come.
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 293

altruistic prediction is for no difference in Experiment 1


the rate of helping. Such a result could easily
occur simply because the escape manipula- There is evidence (e.g., Hornstein, 1976;
tion was too weak or the behavioral measure Krebs, 1975; Stotland, 1969) that people are
was insensitive. If, however, an escape ma- more likely to identify with a person they
nipulation has a significant effect on helping perceive to be similar to themselves and, as
when a bystander feels little empathy but a result, to feel more empathy for a similar
does not when a bystander feels much em- than for a dissimilar other. In the clearest
pathy, the evidence that empathic emotion demonstration of this relationship, Krebs
evokes altruistic motivation is much stronger. (1975) manipulated male subjects' percep-
Then the evidence cannot be dismissed as tions of their similarity to a young man (an
being the result of a weak escape manipu- experimental confederate) prior to having
lation or an insensitive measure. them watch him perform in a roulette game
It is also clear that one must be on guard in which he received money if the ball landed
for a possible ceiling effect. A ceiling effect on an even number and an electric shock if
in the high-empathy column could obscure the ball landed on an odd number. Similarity
the two-main-effect pattern that would be was manipulated by telling subjects that
expected if the motivation were egoistic, their responses to a personality test com-
making it look like the one-versus-three in- pleted several days earlier indicated that
teraction that would be expected if the mo- they and the performer were either similar
tivation were altruistic. or different. In addition, subjects received
information suggesting that the performer's
values and interests were either similar or
Present Research different from their own. Compared with
We conducted two experiments to test the subjects in the dissimilar condition, subjects
hypothesis that empathic emotion leads to who perceived themselves to be similar to
altruistic motivation to help. As suggested the performer showed greater physiological
by the preceding analysis, a 2 X 2 design was arousal in response to his pleasure and pain,
used in each. Subjects observed a young reported identifying with him to a greater
woman named Elaine receiving electric degree, and reported feeling worse while
shocks; they were given an unanticipated waiting for him to receive shock. These sub-
chance to help her by volunteering to take jects also subsequently helped him more. But
the remaining shocks in her stead. Cost of it was not clear whether the motivation to
escaping without helping was manipulated help was egoistic or altruistic. To clarify this
by making escape either easy or difficult. issue, we used a procedure similar to Krebs's
Subjects believed that if they did not take but varied perceived similarity and difficulty
Elaine's place, either they would continue of escape in a 2 X 2 factorial design.
to observe her take the shocks (difficult es-
cape condition) or they would not (easy es- Method
cape condition). Level of empathic emotion
(low versus high) was manipulated differ- Subjects
ently in the two experiments. Following the Subjects were 44 female introductory psychology stu-
classic studies of Stotland (1969) and Krebs dents at the University of Kansas participating in partial
(1975), in Experiment 1 we used similarity fulfillment of a course requirement. They were randomly
information to manipulate empathy. In Ex- selected from those who had completed a personal value
and interest questionnaire, which formed the basis for
periment 2 we sought to manipulate empa- the similarity manipulation, at a screening session held
thy more directly through the use of an a few weeks earlier. Subjects were assigned to the four
emotion-specific misattribution to a placebo. conditions of the 2 (easy versus difficult escape) X 2
In both experiments, the empathy-altruism (similar versus dissimilar victim) design through the use
of a randomized block procedure, 11 subjects to each
hypothesis predicted that helping responses cell. Four additional participants, one from each cell,
would conform to the one-versus-three pat- were excluded from the design because they suspected
tern depicted in Table 1. Elaine was not actually receiving shocks.
294 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

Procedure any more shocks; in the difficult-escape condition they


would.
All subjects were tested individually by a female ex- Similarity manipulation. After the subject finished
perimenter. On arrival, subjects were told that they reading the detailed instructions, the experimenter
would have to wait a few minutes for the arrival of a handed her a copy of the personal values and interest
second subject, Elaine (actually a confederate). They questionnaire administered at the screening session, ex-
were given an introduction to read while waiting: plaining that this copy had been filled out be Elaine and
would provide information about her that might be of
In this experiment we are studying task performance help in forming an impression. Elaine's questionnaire
and impression projection under stressful conditions. was prepared in advance so that it reflected values and
We are investigating, as well, whether any ineffi- interests that were either very similar or very dissimilar
ciency that might result from working under aversive to those the subject had expressed on her questionnaire.
conditions increases proportionately with the amount In the similar-victim condition, Elaine's responses to six
of time spent working under such conditions. items that had only two possible answers (e.g., "If you
had a choice, would you prefer living in a rural or an
Since this study requires the assistance of two par- urban setting?") were identical to those the subject had
ticipants, there will be a drawing to determine which given; her responses to the other eight items were similar
role will be yours. One participant will perform a task but not identical (e.g., "What is your favorite maga-
(consisting of up to, but not more than, ten trials) zine?" Answers: Cosmopolitan for the subject, Seven-
under aversive conditions; the aversive conditions will teen for Elaine; Time for the subject, Newsweek for
be created by the presentation of electric shock at Elaine). In the dissimilar-victim condition, Elaine's re-
random intervals during the work period. The other sponses to the six two-answer items were the opposite
participant will observe the individual working under of those the subject had given, and her responses to the
aversive conditions. This role involves the formation other eight were clearly different (e.g., Cosmopolitan
and report of general attitudes towards the "worker" for the subject, Newsweek for Elaine).
so that we may better assess what effect, if any, work-
ing under aversive conditions has upon how that in- The experimenter was blind to subjects' escape con-
dividual is perceived. dition and to whether Elaine's questionnaire was similar
or dissimilar. She remained blind to the similarity ma-
After reading the introduction and signing a consent nipulation until after all measures were recorded, but
form, subjects drew lots for their role. The drawing was she made herself aware of the escape manipulation just
rigged so that they always drew the observer role. prior to presenting the opportunity to help Elaine. This
Subjects were then escorted to the observation room was to allow her to remind the subjects how many more
and given more detailed instructions. They learned that trials they would be observing if they did not help. Since
they would not actually meet the worker but would in- the empathy-altruism hypothesis predicted that the two
stead observe her over closed-circuit television as she independent variables would interact, remaining blind
performed up to 10 2-min. digit-recall trials. At random to one independent variable was sufficient to rule out
intervals during each trial, the worker would receive an experimenter-bias explanation (Rosenthal, 1966) for
moderately uncomfortable electric shocks. The instruc- the predicted pattern of helping.
tions went on to explain that equipment limitations made While the subject looked over Elaine's questionnaire,
it impossible to capture visually all of the worker's re- the experimenter left to see if Elaine had arrived. She
actions and that this was a problem, since prior research returned to say that she had and that the subject could
suggested that nonverbal cues were important in as- now begin observing her over the closed-circuit televi-
sessing another person's emotional state. To compensate sion. So saying, the experimenter turned on a video
for this lost information, the worker would be connected monitor, allowing the subject to see Elaine. Unknown
to a galvanic skin response (GSR) monitor, which would to the subject, what she saw was actually a videotape.
be visible in the lower right-hand corner of the television Need situation. On the videotape, subjects first saw
screen. The level of arousal indicated on the monitor Elaine, a moderately attractive young woman, tell the
would enable the subjects to assess more accurately the research assistant (female) that she would complete all
worker's emotional response, and help them form an 10 of the digit-recall trials. As the assistant was going
impression. over the procedure, Elaine interrupted to ask about the
Difficulty of escape manipulation. To manipulate nature of the electric shocks that were to be used. The
difficulty of escape without helping, the last line of the assistant answered that the shocks would be of constant
detailed instructions varied the number of trials that intensity and, although uncomfortable, would cause "no
subjects expected to observe. In the easy-escape con- permanent damage." "You know if you scuff your feet
dition, subjects read: "Although the worker will be com- walking across a carpet and touch something metal?
pleting between two and ten trials, it will be necessary Well, they'll be about two to three times more uncom-
for you to observe only the first two." In the difficult- fortable than that."
escape condition they read: "The worker will be com- After GSR electrodes were attached to the first and
pleting between two and ten trials, all of which you will third fingers on Elaine's nondominant hand and a shock
observe." All subjects were later to learn that Elaine electrode was attached to her other arm, the digit-recall
agreed to complete all 10 trials, and they were given the trials began. The experimenter left subjects alone at this
chance to help her by trading places after the second point. As the first trial progressed, Elaine's facial expres-
trial. Therefore, in the easy-escape condition, subjects sions, body movement, and the GSR monitor all indi-
who did not help would not have to watch Elaine take cated that she was finding the shocks extremely un-
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 295

pleasant. By midway thorough the second trial, her and you'll do the aversive conditioning trials with the
reactions were so strong that the assistant interrupted shocks. And then you'll be free to go.
the procedure to ask if Elaine were all right. Elaine What would you like to do? [Experimenter gets re-
answered that she was but would appreciate having a sponse from subject.] OK, that's fine. [If subject says
glass of water. The assistant readily agreed to this re- she wants to trade places with Elaine, the experi-
quest and went to get the water. menter continues.] How many trials would you like
Manipulation check. During this 90-sec break, the to do? Elaine will go ahead and do any of the eight
experimenter reentered the observation room and gave remaining trials that you don't want to do. [Experi-
subjects a brief questionnaire, ostensibly assessing their menter gets response.] Fine.
impression of Elaine thus far. The questionnaire in-
cluded six 7-point trait rating scales (attractive, intel- The experimenter then left, ostensibly to go tell the as-
ligent, competent, friendly, mature, cooperative). Sub- sistant what had been decided. In fact, she recorded
jects were also asked how likable Elaine was and how whether the subject wanted to trade places and, if so,
enjoyable they thought it would be to work with her. how many of the eight remaining trials she would do.
To check on their perceptions of her distress, subjects This information provided the dependent measure of
were asked, "In your opinion, how uncomfortable were helping. Then the experimenter made herself aware of
the aversive conditions (random shocks) for the person the subject's similarity condition.
in the working conditions experiment?" Finally, to check Debriefing. The experimenter returned promptly and
on the effectiveness of the similarity manipulation, they fully debriefed the subject. Subjects seemed readily to
were asked, "How similar to you is the person in the understand the necessity for the deception involved in
working conditions experiment?" Responses to each of the experiment, and none seemed upset by it. After de-
these four questions were on 7-point scales (1 = not at briefing, subjects were thanked for their participation
all; 7 = extremely). When subjects finished the ques- and excused.
tionnaire, the experimenter collected it and left.
Returning with the glass of water, the assistant asked Results and Discussion
Elaine if she had ever had trouble with shocks before.
Elaine confessed that she hadas a child she had been
thrown from a horse onto an electric fence. The doctor
Effectiveness of the Similarity
had said at the time that she suffered a bad trauma and Manipulation
in the future might react strongly to even mild shocks.
(This information was provided to ensure that subjects To check the effectiveness of the similarity
would view Elaine's extreme reaction to the shocks as manipulation, subjects were asked how sim-
atypical and would not expect to find the shocks as un- - ilar the worker (Elaine) was to them. On the
pleasant if they chose to take her place.) Hearing this,
the assistant said that she did not think Elaine should
7-point response scale, subjects in the simi-
continue with the trials. Elaine replied that even though lar-victim condition perceived Elaine to be
she found the shocks very unpleasant, she wanted to go more similar to themselves (M = 5.09) than
on: "I started; I want to finish. I'll go on . . . I know subjects in the dissimilar-victim condition
your experiment is important, and I want to do it." At (M= 2.69), F(\, 40) = 39.56, p < .001. No
this point, the assistant hit upon an idea: Since the ob-
server was also an introductory psychology student, other effects approached significance (Fs <
maybe she would be willing to help Elaine out by trading 1.20). Similar but weaker patterns were
places. Elaine readily consented to the assistant check- found for two related items: ratings of
ing about this possibility. The assistant said that she Elaine's attractiveness and likability. Sub-
would shut off the equipment and go talk with the ex-
perimenter about it. Shortly thereafter, the video screen
jects in the similar-victim condition per-
went blank. ceived Elaine to be more attractive (Ms =
Dependent measure: Helping Elaine. About 30 sec 5.86 versus 5.14), F(l, 40) = 4.38, p < .05,
later, the experimenter entered the observation room and more likable (M= 5.14 versus 4.23),
and said: F(l, 40) = 5.06, p < .03. For each of these
items, no other effects approached signifi-
First of all, let me say that you're under no obligation cance (Fs < 1.30). These results suggested
to trade places. I mean, if you would like to continue
in your role as observer that's fine; you did happen that the similarity manipulation was suc-
to draw the observer role. If you decide to continue cessful, although as might be expected, ma-
as the observer, ([easy-escape condition] you've fin- nipulating similarity did not just affect per-
ished observing the two trials, so all you need to do ceived similarity; it had some effect on
is answer a few questions about your impression of perceived attractiveness and liking as well.2
Elaine and you'll be free to go) ([difficult-escape con-
dition] I need you to observe Elaine's remaining trials.
After you've done that and answered a few questions
2
about your impression of Elaine, you'll be free to go.). There were no reliable differences across conditions
If you decide to change places with Elaine, what will in ratings of how enjoyable it would be to work with
happen is that she'll come in here and observe you, Elaine (overall M = 4.57) or in ratings of her intelligence
296 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

Table 2 Following the procedure recommended by


Proportion of Subjects Agreeing to Trade Langer and Abelson (1972) and Winer
Places With Elaine in Each Condition of (1971, pp. 399-400), these dichtomous data
Experiment 1 were analyzed through analysis of variance
Similarity condition by employing a normal approximation based
on an arc sine transformation. The 2 X 2
Dissimilar victim Similar victim analysis revealed a highly significant main
Difficulty effect for similarity, x 2 U) = 11.69,p < .001,
of escape Propor- Propor- qualified by a significant Escape X Similar-
condition tion M no." tion M no.'
ity interaction, x 2 0) = 4.19, p < .04. The
Easy .18 1.09 .91 7.09 main effect for difficulty of escape did not
Difficult .64 4.00 .82 5.00 approach significance, x2( 1) = 1.34, p > .20.
Inspection of the proportion of helping in
Note, n = 11 in each condition.
" Mean number of shock trials (from 0 to 8) that subjects each condition revealed that the interaction
agreed to take for Elaine (AfSe = 9.70, df= 40). was of the form predicted by the empathy-
altruism hypothesis; the proportion in the
easy-escape-dissimilar-victim condition was
A formal check on the escape manipula-
much lower than in the other three condi-
tion seemed impractical. It also seemed un-
tions. To test the statistical significance of
necessary, since subjects received the ma-
this predicted one-versus-three pattern, the
nipulation twiceonce in their written
rate of helping in this condition was con-
instructions and again orally just prior to
trasted with the rate in the other three con-
indicating whether they wished to help. Ex-
ditions. This planned comparison revealed
amination of debriefing notes indicated that,
a highly significant difference, x 2 U) = 14.62,
as expected, subjects were aware of their
p < .001. Residual variance across the other
escape condition and its implications.
three conditions did not approach signifi-
cance, x 2 (2) = 2.60, p > .25. Individual cell
Perception of Elaine's Distress comparisons revealed that, as predicted, the
proportion of helping in the easy-escape-dis-
As intended, subjects in all conditions per-
similar-victim condition was significantly
ceived Elaine to be suffering. When asked
lower than the proportion in each of the
on a 1-7 scale to indicate how uncomfortable
other three conditions (zs ranging from 2.27
the shocks were for her, subjects' modal re-
to 3.87, all/js < .015, one-tailed). Compar-
sponse in each condition was 7 (extremely
isons among the other three conditions re-
uncomfortable); the overall mean was 6.25.
vealed no reliable differences (all zs < 1.60).
There were no reliable differences across
conditions. With one exception, an identical pattern
of significant effects emerged from analysis
of variance and planned comparisons on the
Relieving Elaine's Distress by Helping number of shock trials subjects in each con-
dition volunteered to take for Elaine.The one
The proportion of subjects in each exper-
imental condition who offered to help Elaine exception was that the number of trials was
by trading places is presented in Table 2. significantly lower in the two difficult-escape
conditions (pooled) than in the easy-escape-
similar-victim condition, ?(40) = 2.25, p <
.03, two-tailed.
(overall M = 4.23), friendliness (overall Af=5.18),
maturity (overall 4.77), or cooperativeness (overall These results were quite consistent with
M = 5.45). On ratings of her competence, there was an the empathy-altruism hypothesis; they were
unexpected, significant (p < .03) interaction; Elaine was not consistent with the view that empathy
perceived to be more competent in the easy-escape-sim- simply increases egoistic motivation to help,
ilar-victim and the difficult-escape-dissimilar-victim
conditions than in the other two conditions. Since there In the dissimilar-victim condition, where em-
was no ready explanation for this interaction, it seemed pathic emotional response to Elaine's dis-
best attributed to chance. tress was expected to be relatively low and,
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 297

according to the empathy-altruism hypoth- attractiveness and likability. But these cor-
esis, the motivation to help was expected to relations appeared to be, if anything, nega-
be primarily egoistic, the difficulty of escape tive (rs = -.08 to -.31). There was, then,
manipulation had a dramatic effect on help- no evidence that derogation was inhibiting
ing. When escape was easy, subjects were helping in this condition. And covariance
not likely to help, presumably because a less analyses indicated that derogation could not
costly way to reduce any personal distress account for the pattern of helping across
caused by watching Elaine receive shock was experimental conditions. Removing the ef-
to answer the experimenter's final questions fects of perceived attractiveness or of lik-
and leave. When escape was difficult, sub- ability on either likelihood or amount of
jects were likely to help, presumably because helping, the predicted one-versus-three pat-
taking the remaining shocks themselves was tern of helping responses remained highly
less costly than sitting and watching Elaine significant (all Fs ;> 13.63, all ps < .001).
take more. Overall, the results of Experiment 1
In the similar-victim conditions, however, seemed to conform closely to the one-versus-
where empathic emotional response to three pattern that, according to Table 1,
Elaine's distress was expected to be rela- would be expected if increased empathic
tively high and, according to the empathy- emotion led to altruistic motivation; they did
altruism hypothesis, the motivation to help not conform to the two-main-effect pattern
should be at least in part altruistic, difficulty that would be expected if increased empathy
of escape had no effect on subjects' readiness led to egoistic motivation. Still, although
to help. Presumably, because their concern Stotland (1969) and Krebs (1975) had pro-
was to reduce Elaine's distress and not just vided rather strong evidence that a similarity
their own, they were very likely to help, even manipulation like the one used in Experi-
when escape was easy. ment 1 manipulated empathic emotion, the
Nor could this pattern of results be dis- manipulation was indirect. Therefore, a sec-
missed as an artifact of a ceiling effect in ond experiment was conducted in which we
the difficult-escape-similar-victim condi- sought to test the empathy-altruism hypoth-
tion. Although the proportion of helping in esis by manipulating empathic emotion more
both similar-victim conditions was high, directly.
there was a nonsignificant trend for the pro-
portion to be higher under easy than under Experiment 2
difficult escape (z = .63). This was not
what would be expected if a ceiling effect Based on the results of four different stud-
were operating. Moreover, a ceiling-effect ies, Batson and Coke (in press) have sug-
explanation was even less plausible for the gested that two qualitatively distinct emo-
number of shock trials subjects volunteered tional states are elicited by witnessing another
to take, since the mean response on this person in distress: empathic concern, made
measure in the difficult-escape-similar-vic- up of emotions such as compassion, concern,
tim condition was far from the upper end- warmth, and softheartedness, and personal
point of the scale. And on this measure too distress, made up of emotions such as shock,
there was a nonsignificant trend for the num- alarm, disgust, shame, and fear. It seemed
ber of trials to be larger under easy than to us that in the absence of a similarity ma-
under difficult escape, <(44) = -1.58. nipulation, watching Elaine take shocks
Finally, internal analyses provided an op- should elicit a reasonably high degree of
portunity to check on a possible alternative both of these emotional states. And, gener-
explanation for the low level of helping in alizing from the work on the misattribution
the easy-escape-dissimilar-victim condition: of dissonance arousal (Zanna & Cooper,
derogation of Elaine. If derogation were in- 1974; Zanna, Higgins, & Taves, 1976), we
hibiting helping in this condition, we would thought that if subjects could be induced to
expect positive correlations between the misattribute one of these emotions to some
helping measures and the ratings of Elaine's other source, such as a placebo, they would
298 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

perceive their response to Elaine's distress reported below. Therefore, the relatively high suspicion
to be predominated by the other. That is, if rate did not appear to provide an alternative explanation
for the results.
they attributed their feelings of empathic
concern to the placebo, they should perceive
their responses to Elaine to be predomi- Procedure
nantly personal distress. If they attributed The procedure was the same as in Experiment 1, ex-
their feelings of personal distress to the pla- cept for three changes. First, instead of using a similarity
cebo, they should perceive their response to manipulation, level of empathic response to Elaine's
distress was manipulated by having subjects misattri-
Elaine to be predominantly empathic con- bute either empathic concern or personal distress to a
cern. So if empathic emotion leads to al- placebo administered in the context of a separate study.
truistic motivation to help, crossing such a Second, time constraints arising from employing two
misattribution manipulation with a diffi- studies restricted the number of shock trials subjects
watched and were given a chance to take for Elaine.
culty-of-escape manipulation, like the one This restriction led to a minor wording change in the
used in Experiment 1, should again produce escape manipulation and the use of only a dichotomous
the one-versus-three pattern of helping re- (yes-no) measure of helping. Third, since the change
sponses depicted in Table 1. Subjects in- in the number of trials necessitated creation of a new
duced to attribute their empathic concern to videotape, two new actresses played the parts of Elaine
and the research assistant. Except for minor changes
the placebo should attribute relatively little required by the procedural differences, the script for the
empathic concern to watching Elaine suffer, videotape was the same as in Experiment 1.
and as a result, their motivation to help Introduction. The introduction subjects read on ar-
should be predominantly egoistic. This egois- rival informed them that we were running two studies
concurrently because one involved a time delay and the
tic motivation should be reflected in less other required the assistance of an observer. Through
helping under easy than difficult escape. In a drawing, subjects were assigned to the former study
contrast, subjects induced to attribute their the effect of Millentana on short-term memoryand
personal distress to the placebo should at- Elaine was assigned to the second studytask perfor-
tribute a relatively large amount of empathic mance under aversive conditions.
As a rationale for the first study, subjects read, "One
concern to watching Elaine, and as a result, of the enzymes in the drug Millentana is believed to
their motivation to help should be predom- increase the level of serotonin in the brain. This modi-
inantly altruistic. This altruistic motivation fication . . . results in greater ability for short-term
should be reflected in a lack of effect for the memory recall." To test the possible effect of Millentana
on short-term memory, subjects were to complete two
escape manipulation; helping should be rel- brief memory tasks, one before and one after taking a
atively high under both easy and difficult capsule containing Millentana. Since it would take ap-
escape. proximately 25 min. for the Millentana to be completely
absorbed into their system, and absorption was neces-
sary before the second memory task could be adminis-
Method tered, subjects were to serve as the observer for the aver-
sive conditions study in the interim.
Subjects Emotional response manipulation. After completing
Subjects were 48 female introductory psychology stu- the first memory task, subjects were given a capsule
dents at the University of Kansas participating in partial containing Millentana (actually a corn starch placebo).
fulfillment of a course requirement. They were assigned Before taking the capsule, all subjects were informed
to the four conditions of the 2 (easy vs. difficult on a typed statement that in addition to its brief effect
escape) X 2 (personal distress vs. empathic concern as on short-term memory, the oral form of Millentana we
response to watching Elaine) design through the use of were using had a side effect. Subjects in the personal-
a randomized block procedure. Twelve subjects were distress condition read:
assigned to each cell. Five additional participants were Prior to total absorption, Millentana produces a clear
excluded from the design because they did not believe feeling of warmth and sensitivity, a feeling similar to
that the placebo capsule contained a drug, and six more that you might experience while reading a particularly
were excluded because they suspected Elaine was not touching novel. You should begin to notice this side
actually receiving shocks. Although this relatively high effect sometime within the first five minutes after
suspicion rate (19%) was regrettable, it was not unex- ingestion. The side effect will disappear within twenty-
pected in an experiment using a placebo manipulation. five minutes, when the drug is totally absorbed.
Fortunately, there was no evidence of reliable differ-
ences across conditions in the number of participants Subjects in the empathic-concern condition read the
excluded for suspicion, and data analyses, with all sus- same statement, except that the side effect of Millentana
picious participants included, revealed the same, al- was described as "a clear feeling of uneasiness and dis-
though somewhat weaker, pattern of significant effects comfort, a feeling similar to that you might experience
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 299

while reading a particularly distressing novel." These serving the task performance study caused them to ex-
manipulations were based on the assumption that sub- perience (1 = none; 9 = a great deal). The last two ques-
jects who were led to misattribute feelings of empathic tions asked how likable the worker was and how
concern to Millentana would perceive their emotional uncomfortable the aversive conditions (random shocks)
response to watching Elaine to be primarily personal were for her (for both questions, 1 = not at all; 9 =
distress, whereas those led to misattribute feelings of extremely).
personal distress to Millentana would perceive their Debriefing. On completion of this questionnaire, sub-
emotional response to Elaine to be primarily empathic jects were fully debriefed. As with Experiment 1, they
concern. All subjects signed the statement to indicate seemed readily to understand the necessity for the de-
that they had read and understood the information about ception involved, and none seemed upset by it. After
the side effect of Millentana. The experimenter re- debriefing, subjects were thanked for their participation
mained blind to the emotional response manipulation and excused.
until debriefing.3
Escape manipulation. After ingesting the Millen-
tana capsule, subjects were given instructions for their Results and Discussion
role as observer in the aversive conditions study. As in
Experiment 1, the last sentence of these instructions
Perception of Elaine's Distress
contained the escape manipulation. In the easy-escape Ratings of how uncomfortable the shocks
condition subjects read: "Although the worker will be
completing two trials, you will be observing only the were for Elaine suggested that subjects in
first." In the difficult-escape condition they read: "The all conditions perceived her to be in consid-
worker will be completing two trials, both of which you erable distress. On the 9-point response
will observe." scale, the modal response in the difficult-es-
Need situation. As in Experiment 1, subjects watched
over closed-circuit television as Elaine reacted very
cape-personal-distress condition was 8; in
strongly to the moderately uncomfortable shocks. At the each of the other three conditions, it was 9.
end of the first trial, the assistant interrupted the pro- The overall mean was 8.07, with no reliable
cedure and, at Elaine's request, went to get her a glass differences across conditions.
of water.
Manipulation check. During this break, subjects
were given a list of 28 emotion adjectives and asked to Effectiveness of the Emotional Response
circle any that they were experiencing as a result of Manipulation
taking the Millentana capsule. The list contained 10
adjectives that in previous research (cf. Batson & Coke, Perceived emotional response to Millen-
in press) had tended to load together on an empathic tana. To check the effectiveness of the
concern factor (sympathetic, kind, compassionate, warm, emotional response manipulation, subjects
softhearted, tender, empathic, concerned, moved, and
touched) and 10 that had tended to load together on an were first asked to circle adjectives describ-
orthogonal, personal distress factor (alarmed, bothered, ing the emotions that they were experiencing
disturbed, upset, troubled, worried, anxious, uneasy, as side effects of Millentana. Because there
grieved, and distressed). Not only did completion of this were large individual differences in the num-
form provide a partial check on the effectiveness of the
emotional response manipulation, it also served to re-
ber of adjectives circled, the most appropri-
mind subjects of the possibility that any emotion they ate index of the type of emotion experienced
were experiencing could be due, in part, to the Millen- seemed to be a simple classification: If a sub-
tana capsule. ject circled more empathic concern than per-
Dependent measure: Helping Elaine. When the as- sonal distress adjectives, she received a score
sistant returned, the conversation began about Elaine's
reaction to the shocks. As in Experiment 1, it led up to of 1; if she circled an equal number, she re-
the idea that the subject might be willing to help Elaine ceived a score of 0; and if she circled fewer,
by trading places. Shortly thereafter, the experimenter
entered the observation room and presented the subject
3
with the opportunity to help. Paralleling the procedure Unlike the typical placebo-misattribution manipu-
in Experiment 1, in the easy-escape condition subjects lation, in which some people are told that the placebo
were reminded that if they did not help they would not will arouse them and some are told that it will not or
have to watch Elaine's second trial; in the difficult-es- some are led to expect side effects relevant to the arousal
cape condition subjects were reminded that they would. they are experiencing and others to expect irrelevant
The dependent variable was whether or not subjects side effects, all subjects in Experiment 2 were told that
volunteered to trade places with Elaine for the second the placebo would produce relevant arousal. What was
trial. manipulated was the nature of the arousal the placebo
Response to Elaine and her need. After subjects would produceempathy or distress. Because the na-
indicated whether they wished to help, they were given ture rather than the amount of arousal was being ma-
a four-item questionnaire assessing their reactions to nipulated, a no-side-effect condition of the sort em-
observing Elaine. The first two questions asked how ployed as a control when amount of arousal is
much "uneasiness" and "warmth and sensitivity" ob- manipulated was not appropriate for our design.
300 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

she received a score of 1. A 2 X 2 analysis tions between this index and the index of
of variance on this measure revealed only type of emotion experienced as a side effect
one reliable effect, a main effect for the of Millentana provided no evidence for dif-
emotional response manipulation, F(l, 44) = ferences independent of the experimental
14.82, p < .001. As intended, subjects in the manipulations; none of the within-cell cor-
personal-distress condition reported experi- relations differed reliably from zero. Look-
encing a relative predominance of empathic ing separately at the ratings of uneasiness
concern emotions as a result of taking the and of warmth and sensitivity, the main ef-
Millentana capsule (M = .21), whereas sub- fect on the index of nature of emotional re-
jects in the empathic-concern condition re- sponse was found to be primarily a result of
ported experiencing a relative predominance a difference in reported warmth and sensi-
of personal distress emotions (M = -.46). tivity (M = 3.46 and 5.08 for the distress
Thus, the emotional response manipulation and empathy conditions, respectively), F(l,
appeared to produce the intended percep- 44) = 5.41, ;>< .03; the difference in re-
tions of side effects. But did it produce re- ported uneasiness was not reliable (Ms =
ciprocal perceptions of emotional response 4.96 and 4.88, respectively). There were no
to Elaine's distress? other reliable differences on either emotional
Perceived emotional response to Elaine's response item.
distress. Subjects' ratings of the amount of It appeared, then, that the emotional re-
uneasiness and of warmth and sensitivity sponse manipulation was effective. Although
caused by observing the aversive conditions there was no difference across conditions in
experiment provided indices of their emo- the total amount of emotion reported as a
tional response to Elaine's distress. It was result of observing Elaine, there was a dif-
expected that subjects in the two emotional ference in the relative amount of empathic
response conditions would not differ in the emotion reported. Significantly more em-
average amount of emotion attributed to pathy was reported in the empathic-concern
watching Elaine, but they would differ in the than in the personal-distress condition.
nature of the emotion. To provide an index Moreover, unlike the similarity manipula-
of the overall amount of emotion experi- tion used in Experiment 1, the emotional
enced, ratings of uneasiness and of warmth response manipulation produced no reliable
and sensitivity were averaged. (Across the differences across conditions in how likable
entire design, these ratings were positively Elaine was perceived to be; she was seen as
correlated: r [46] = .45, p < .01, presumably moderately likable in all conditions (overall
reflecting individual differences in emotion- M = 6.04 on the 9-point response scale).
ality or in response set.) A 2 X 2 analysis of As in Experiment 1, it was not considered
variance revealed no reliable differences on practical or necessary to have a formal check
this index (overall M = 4.59). on the escape manipulation. Debriefing notes
To provide an index of the nature of the again indicated that subjects were aware of
emotion experienced, a difference measure their escape condition and its implications.
was created by subtracting the rating of
uneasiness from the rating of warmth and Relieving Elaine's Distress by Helping
sensitivity. Analysis of this index revealed
only one reliable difference, a main effect Since the subjects reported less empathy
for the emotional response manipulation, as a result of witnessing Elaine's distress in
F(l, 44) = 5.92, p < .02. As intended, this the distress condition than in the empathy
main effect was a mirror image of the main condition, it was possible to test the empa-
effect on emotion experienced as a side effect thy-altruism hypothesis once again. The
of the placebo. Subjects in the distress con- proportion of subjects offering to help Elaine
dition reported a predominance of uneasi- in each experimental condition of Experi-
ness in their response to observing Elaine ment 2 is presented in Table 3. As in Ex-
(M = -1.50); subjects in the empathy con- periment 1, these dichotomous data were
dition reported more warmth and sensitivity analyzed through analysis of variance and
(M = .21). Moreover, within-cell correla- planned comparisons by employing a normal
EMPATHIC EMOTION AND ALTRUISTIC MOTIVATION 301

approximation based on an arc sine trans- -.32, z = 1.97, p < .05, two-tailed. This
formation. A 2 X 2 analysis revealed only indicated a more positive association be-
one significant effect, an Escape X Emotional tween relative empathy and helping in the
Response interaction, x 2 0) = 6.10, p < .02. easy- than in the difficult-escape conditions,
As predicted by the empathy-altruism hy- as would be predicted by the empathy-al-
pothesis, this effect was due to the proportion truism hypothesis.
of helping being lower in the easy-escape- And again there was no evidence of a ceil-
distress condition than in the other three ing effect in the difficult-escape-empathy
conditions. A planned comparison revealed condition. Instead, in the empathy condi-
that this predicted one-versus-three pattern tions there was again a nonsignificant trend
was highly significant, x2( 1) = 5.96, p < .02; for the rate of helping to be higher under
residual variance across the other three easy than under difficult escape (z = -1.38).
conditions did not approach significance, Moreover, the rate of helping in the difficult-
X 2 (2) = 1.94, p > .40. Individual cell com- escape-empathy condition was near the mid-
parisons revealed that the proportion helping point of the response scale. Nor was there
in the easy-escape-distress condition dif- any evidence that derogation could account
fered significantly from the proportion in the for the pattern of results. Paralleling results
easy-escape-empathy condition (z = 2.62, of Experiment 1, within-cell correlation and
/?<.01, one-tailed), and the difficult-es- covariance analyses revealed no evidence of
cape-distress condition (2 = 2.12, />< .02, derogation in the easy-escape-distress con-
one-tailed), but not from the difficult-es- dition.
cape-empathy condition (z=1.24). Com-
parisons among the other three conditions General Discussion
revealed no reliable differences (all zs <.
1.38). As we noted at the outset, the hypothesis
These results were again quite consistent that empathic emotion produces truly al-
with the empathy-altruism hypothesis. In truistic motivation contradicts the egoistic
the distress conditions, where motivation was assumption of most, if not all, current the-
assumed to be egoistic, the rate of helping ories of motivation. Because egoism is a
was significantly lower under easy than un- widely held and basic assumption, it is only
der difficult escape. In the empathy condi- prudent to require that the evidence sup-
tions, where motivation was assumed to be porting altruism be strong before this hy-
at least in part altruistic, the rate of helping pothesis is accepted.
remained high, even when escape was easy. To the degree that the conceptual analysis
In addition, the correlation between helping and resulting predictions presented in Table
and the index of nature of emotional re- 1 provide an adequate framework for an em-
sponse was significantly more positive in the pirical test of truly altruistic motivation, the
easy-escape conditions, rpb(24) = .27, than two experiments reported here seem to make
in the difficult-escape conditions, rpb(24) = an initial step toward providing such evi-
dence. The results of the two experiments
Table 3 were highly consistent; in each, conditions
Proportion of Subjects Agreeing to Trade assumed to produce relatively high empathic
Places With Elaine in Each Condition of response to a person in distress led to helping
Experiment 2 regardless of whether escape without helping
was easy or difficult. In contrast, conditions
Subject's dominant emotional assumed to produce relatively low empathic
response to Elaine's distress
response led to helping only when it was
of escape Personal Empathic difficult to escape without helping. This was
condition distress concern precisely the pattern of results predicted by
the hypothesis that empathic emotion evokes
Easy .33 .83
Difficult .75 .58 altruistic motivation to see another's need
reduced.
Note, n = 12 in each condition. Still, two experiments are not many on
302 BATSON, DUNCAN, ACKERMAN, BUCKLEY, BIRCH

which to base so radical a change in our view Aronfreed, J. M. The socialization of altruistic and sym-
of human motivation, especially when they pathetic behavior: Some theoretical and experimental
analyses. In J. Macaulay & L. Berkowitz (Eds.),
have at least two limitations. First, in each Altruism and helping behavior. New York: Academic
experiment the person in need was female, Press, 1970.
and because it seemed likely that subjects Batson, C. D., & Coke, J. S. Empathy: A Source of
would be more likely to empathize with a altruistic motivation for helping. In J. P. Rushton
& R. M. Sorrentino (Eds.), Altruism and helping
same-sex individual, only female subjects behavior. Hillsdale, N.J.: Erlbaum, in press.
were used. Although there is evidence that Batson, C. D., Darley, J. M., & Coke, J. S. Altruism
females report experiencing quantitatively and human kindness: Internal and external determi-
more empathy than males (Hoffman, 1977), nants of helping behavior. In L. Pervin & M. Lewis
we know of no evidence nor any a priori rea- (Eds.), Perspectives in interactional psychology. New
York: Plenum Press, 1978.
son why empathy, when experienced, would Bolles, R. D. Theory of motivation (2nd ed.). New
elicit qualitatively different kinds of moti- York: Harper & Row, 1975.
vation in males than in females. But future Coke, J. S., Batson, C. D., & McDavis, K. Empathic
research should look more closely at the mediation of helping: A two-stage model. Journal of
Personality and Social Psychology, 1978, 36, 752-
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males. Second, both experiments came out Comte, I. A. System of positive polity (Vol. 1). London:
of the same laboratoryours. Confidence in Longmans, Green, 1875.
the hypothesis that empathic emotion eilicits Harris, M. B., & Huang, L. C. Helping and the attri-
truly altruistic motivation would certainly bution process. Journal of Social Psychology, 1973,
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other laboratories, especially ones with per- cognition and its implications for altruistic motiva-
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It may be, then, too early to conclude that Hoffman, M. L. Sex differences in empathy and related
behaviors. Psychological Bulletin, 1917,84, 712-722.
empathic emotion can lead to altruistic mo- Hornstein, H. A. Cruelty and kindness: A new look at
tivation to help. But if future research pro- aggression and altruism. Englewood Cliffs, N.J.:
duces the same pattern of results found in Prentice-Hall, 1976.
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implications, would seem not only possible Langer, E. J., & Abelson, R. The semantics of asking
but necessary. For now, the research to date a favor: How to succeed in getting help without really
convinces us of the legitimacy of suggesting dying. Journal of Personality and Social Psychology,
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Mehrabian, A., & Epstein, N. A measure of emotional
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