A QUEEN WITHIN

ADORNED ARCHETYPES
A QUEEN WITHIN
ACCOLADES FOR
A QUEEN WITHIN
“A Queen Within delves into the idea of power-
girl queens throughout the ages... it channels
the message through really amazing iconic
fashion. We’ve never seen a fashion exhibition
quite like this!”
Glamour

“Long live the royally out-there designs from the

like of Alexander McQueen and Gucci at
A Queen Within.”
Cosmopolitan

“Curated by Sofia Hedman and Serge Martynov

(who have designed exhibitions around the
world and are known for their fashionable eye),
the show features queen-inspired fashion,
photography, film and artwork – but it’s the
regal, avant-garde clothing that takes the
throne, with pieces from two dozen designers,
including Gucci, Maison Martin Margiela,
Viktor&Rolf, Iris Van Herpen and Alexander
McQueen.”
Chicago Sun Times

Iris van Herpen, 2011

A QUEEN WITHIN
Viktor&Rolf, S/S 2010

A QUEEN WITHIN
EXHIBITION
CONCEPT
A Queen Within investigates how storytelling
and symbols capture the imagination of
innovative fashion designers.

The exhibition artistically explores

eight personality types of a Queen, or
metaphorically, a woman: The Sage, Magician,
Enchantress, Explorer, Ruler, Mother Earth,
Heroine and Thespian.

Installation shot, Mother Figure gallery

A QUEEN WITHIN
A QUEEN WITHIN
Within every woman, there is a queen who
possesses the most idealized qualities of
contemporary womanhood: strength, beauty,
leadership, grace, authority and fear. The fashion
A Queen Within investigates how storytelling
designer understands this duality better than
and symbols capture the imagination of
most. By creating clothing that taps into the
innovative fashion designers.
beauty and power of female archetypes, the
fashion designer creates clothing that portrays
The exhibition artistically explores eight
who we are and, most importantly, who we want
personality types of a Queen, or metaphorically
to be.
a woman: The Sage, Magician, Enchantress,
Explorer, Ruler, Mother Earth, Heroine and
A Queen Within features extremely rare pieces
Thespian.
from the world’s largest private collection of
Alexander McQueen, and the exquisite work of
over 25 designers known around the world for
their daring and remarkable work.

Installation shot, Mother Figure

credit here
gallery

A QUEEN WITHIN
THEMES
The eight themes are based on interpretations
of Swiss psychoanalyst Carl Jung’s most
familiar archetypes.

Jung’s archetypes are derived from observing

recurring motives in the myths and fairy tales of
world literature.

Installation shot, Heroine gallery

A QUEEN WITHIN
A MUST-SEE
EXHIBITION
The story of each archetype – its powers, its
weaknesses, its significance – is articulated
through fashion, photography, film and
artwork. Symbols seen in the work of designers
and artists often carry fascinating nonverbal
information. These symbols are explored
throughout the exhibition.

Minju Kim, 2012 Jordan Askill, S/S 2011, Charlie Le Mindu, S/S 2011
Jordan Askill, S/S 2011 Noritaka Tatehana, A/W 2010

A QUEEN WITHIN
A CLOSER LOOK

A QUEEN WITHIN
EXTREMELY
RARE PIECES
FROM ONE OF
THE WORLD’S
LARGEST PRIVATE
COLLECTIONS
OF ALEXANDER
MCQUEEN’S
WORK

Alexander McQueen, A/W 2010 Alexander McQueen, A/W 2007 Alexander McQueen, S/S 2009

A QUEEN WITHIN
ICONIC GARMENTS BY
GIANFRANCO FERRÉ,
GUCCI, HUSSEIN
CHALAYAN,
IRIS VAN HERPEN, JEAN
PAUL GAULTIER, MAISON
MARTIN MARGIELA,
VIKTOR&ROLF

Hussein Chalayan, British 96 97

One Hundred and Eleven Collection, ss 2007
Bubble Dress
Courtesy of Swarovski
Photo Sarah Carmody

Maison Martin Margiela, S/S 2001 Hussein Chalayan, S/S 2007 Gucci, S/S 2011

A QUEEN WITHIN
DESIGNERS FROM
ALL AROUND THE
WORLD
A Queen Within exhibits some of the most
advanced wearable technology of today, but
it also touches upon the unique relationship
between power, risk-taking, sustainability,
gender and the queen’s evolving roles of
femininity in society.

Maiko Takeda, 2009-10 Shaun Leane & Daphne Guinness, Iris Van Herpen, 2010
2010

A QUEEN WITHIN
BESPOKE WIGS BY
CHARLIE LE MINDU

A QUEEN WITHIN
HISTORICAL
SYMBOLS COME
ALIVE
In royal paintings and representations around
the world, such as the Rainbow Portrait of
Elizabeth I (c. 1600-1602), symbols including
eyes, ears, serpents and wings were used to
emphasise the queen’s presence and power.
These same symbols, and many more, appear
in the exhibition design as specially made
sculptures.

Elizabeth I, (c. 1600-1602) A Queen Within, Christie’s New York

A QUEEN WITHIN
ANNE DENIAU
PHOTOGRAPHS
Anne Deniau was the only photographer inside
the world of Alexander McQueen for 13 years.
On display, a selection from 400 photographs
of McQueen’s 26 fashion collections from 1996
to his final show in 2010.

Dearest Queen II,

from Love Looks Not with the Eyes

A QUEEN WITHIN
FROM CHESS TO
ART & FASHION
A Queen Within was first shown at the World
Chess Hall of Fame in St. Louis, Missouri
USA. In the game of chess, the queen is
considered the most powerful and often the
most unpredictable piece. She embodies
tradition whilst simultaneously redefining rules
established by a patriarchal system.

Though chess served as a starting point to

explore the symbology of the queen and
related archetypes, A Queen Within has since
been adapted to illustrate each archetype
from a more global perspective. Today, the
exhibition design is based on historical queen
symbols from around the world; from the
Byzantine Empire and Egypt to Russia, China
and Mesoamerica.

Extracts from A Queen Within catalogue

A QUEEN WITHIN
ABOUT THE
EXHIBITION MAKERS
MUSEEA is the collaboration of the artist and
design duo Sofia Hedman and Serge Martynov:
a multidisciplinary curatorial platform based in
Barcelona/London. Over nearly a decade, they have
jointly curated and designed numerous critically
acclaimed exhibitions in renowned museums and
art institutions worldwide. Integral to Hedman and
Martynov’s work is creating thought-provoking
immersive environments that intrigue, inspire and
draw people together. Their unique combination
of both conceptual and aesthetic design allows
MUSEEA to shape powerful curatorial narratives
and in turn engage their audiences in sensorial and
emotive experiences. Their projects are driven by
their passions for stimulating collaborations, global
inclusivity and sustainable artistic practices.

Their most recent design work for the international

video art exhibition We Are The Remix was on view
at Röda Sten Konsthall (Gothenburg, Sweden) in
August 2017. A prior exhibition, Utopian Bodies
– Fashion Looks Forward at Liljevachs Museum,
Stockholm, was awarded ‘Exhibition of the Year
2015’ by The Association of Swedish Museums.
In 2016 Hedman and Martynov were invited to
join MoMa’s advisory board for their new fashion
Scenes from Utopian Bodies – Fashion Looks Forward, 2015
exhibition Items: Is Fashion Modern?, which
opened in New York in September 2017.

A QUEEN WITHIN
ABOUT
BARRETT
BARRERA
PROJECTS
Barrett Barrera Projects was founded in 2014
as a multidisciplinary consulting company
specializing in arts, culture and contemporary
fashion. Clients include a wide range of
collectors, public and private organizations, and
community groups.

Barrett Barrera Projects creates bespoke

solutions to address the needs of its clients,
whether services are handled in-house or
outsourced through an international network of
partners. Drawing on the company’s established
relationships with international artists, curators,
dealers, designers and galleries, Barrett Barrera
Projects offers clients unparalleled access to an
extensive network of creative talent.

Charlie Le Mindu A/W 2009

A QUEEN WITHIN
In addition to offering art advisory services,
Barrett Barrera Projects represents national and
international artists that blur the boundaries
of traditionally understood artistic disciplines
and practices. Barrett Barrera Projects’ artistic
representation services are designed to position
artists working in new and emerging media in
the established art market with the goal to raise
global awareness and promote sales.

Barrett Barrera Projects also develops and

organizes exhibitions available for travel
domestically and internationally. Barrett Barrera
Projects’ exhibitions are designed to provide
culturally significant experiences and position
nontraditional media, including fashion and
design, as historically and artistically significant
for public audiences to understand. These
exhibitions provide unique perspectives that
have received accolades among academics and
public audiences alike.

With demonstrated leadership in the

advancement of partnerships with creative
talent worldwide and an innovative approach
to projects in the arts, fashion and cultural
industries, Barrett Barrera Projects offers versatile
consulting services and industry leadership
in artistic representation and exhibition
development.

Bill Smith, Free Trajectory Space Hotel, 2014

A QUEEN WITHIN
EXHIBITION
HIGHLIGHTS
• Over 300 objects
• Sculptures, Photographs, Videos
• Full-color catalogue
• Full-color book “Love Looks Not with the
Eyes” by Anne Deniau

Location
New Orleans Museum of Art

Timeframe
February 20th, 2018 – May 28th, 2018

Note: Exhibition designers and objects subject to final Bea Szenfeld, S/S 2014 Maison Martin Margiela, S/S 2009
confirmation

A QUEEN WITHIN
CONTACTS
For production, loans and tour related
inquiries, please contact:

Barrett Barrera Projects

(314) 899-0666
info@barrettbarrera.com

A QUEEN WITHIN