SIR STEVE MAIWAT

A. Social Influence
1. Meaning of Social Influence
B. Forms of Social Influence
1. Conformity
A. Influential Factors of Conformity
1. Situational Factors
a. Group Size
b. Unanimity
c. Cohesion/Cohesiveness
d. Public Response
e. No Prior Commitment

MAM MYLA BENGCO NACARIO

2. Personal Factors
a. Self-awareness
b. Self-presentation
c. Status
d. The Need for Individuation
e. The Desire for Personal Control
3. Cultural Factors
a. Individualism versus Collectivism
b. Minority Influence

MAM ELIZABETH GORDOLA

2. Compliance
A. Major Reasons for Compliance
1. Mindlessness
2. Bases of social power
a. Expert Power
b. Legitimate Power
c. Referent Power
d. Reward Power
e. Coercive Power
f. Information Power

MAM AZZIR MANGS

B. Effective Strategies for Compliance
1. Ingratiation
2. Reciprocity Principle
3. Multiple Requests
C. Behavioral Compliance Techniques
1. Foot-in-the-Door Technique
2. Low-Ball Technique
3. Door-in-the-Face
4. That’s-Not-All Technique
5. Even-a-Penny-Will-Help
6. Inducing-Guilt Technique
7. Touching Technique
8. Imagine-That-You’re-Doing-Me-a-Favor
9. Suggesting Attributions Technique
10. Making-It-a-Game

MAM NORIE JEAN JUANILLAS

D. Compliance Tactics
1. Pressure Tactics
2. Upward Appeals
3. Exchange Tactics
4. Coalition Tactics
5. Ingratiating Tactics
6. Rational Persuasion
7. Inspirational Appeals
8. Consultation Tactics
MAM DEY TEE
3. Obedience
A. Systems of Obedience
1. Legitimacy of the System
2. Legitimacy of the authorities or power holders within the system
3. Legitimacy of the Demands
B. Factors that Determined Obedience
1. Emotional Distance of the Victim
2. Closeness and Legitimacy of the Authority
3. Institutional Authority
4. Liberating Effects of Group Influence