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Introduction :
AirBnB, short for air bed and breakfast and breakfast and
challenge for the hotel business. Although not yet officially present in
Indonesia, there are many property owners who offer rental housing
The hotel industry has also begun to feel the blow of the lodging
marketplace disruptor.
Natour Iswandi Said, this was the impact of the presence of AirBnB.
pay taxes. What AirBnB does is also only offer lodging, regardless of
services.
The AirBnB market extends to many travelers who only stop for
a few days and do not put too much emphasis on good hotel room
earn income.
breakfast cereals and air mattresses placed in the living room. Their
incubator.
(https://katadata.co.id/berita/2017/10/12/airbnb-mulai-mengancam-bisnis-hotel-di-indonesia)
Background
The Airbnb story started back in 2008, with the two founders, Joe
and renting local homes. It connects hosts and travelers and facilitates
private flats.
Value proposition
REVENUE STREAMS
of the booking fee. Moreover Airbnb charges the host 3% for every
successful transaction
Customer Relationship
Producers (i.e. room suppliers) can add various attractions and places
platform and grow the network effects. This is beneficial for the
Customer Segment
traveling and at the same time not spending all of their money in a
hotel room. They would rather spend their in visiting touristic places
while they travel because they will not be spending much time where
they will be staying. There are some travelers who rather stay
somewhere they can relax and spend most of their days without
current place on Airbnb because they have the ability to get to know
renting a place per night, the monthly average price, is two or even
three times more of what the rent actually costs. Also, they can rent
their vacation homes for a bit less but for longer days than average.