Professional Documents
Culture Documents
On
Servicing of Physical Fitness and Physiotherapy
Submitted by
T.Ambika
As part of requirement of The Training
under
New Entrepreneur cum‐Enterprise
Development Scheme
Government of Tamilnadu
Conducted by
Entrepreneurship Development Institute,
Guindy, Chennai
Prepared by
Name : T.Ambika
Address: 40/95, Deputy Collectors
Colony, 3rd Street,
K.K. Nagar,
Madurai – 625020.
Mobile: 99425 11755
Email: ambikabethshan@gmail.com
Training at
Centre For Entrepreneurship Development
(Tamil Nadu), No. 54, Visuvasapuri First
Street, Gnanaolipuram, Arasaradi,
Madurai – 625 016.
Financed by Indian Bank
Madurai Main Branch,
East Avani Moola Street,
Madurai – 625001.
TABLE OF CONTENT
EXECUTIVE SUMMARY
Kind of Business : Physical Fitness and Physiotherapy centre
Introduction:
Physical fitness and physiotherapy is a service which help peoples
with physical difficulties resulting from illness, injury, disability, obesity and
muscle weakness. It will promote the health and well‐being and assist the
rehabilitations process by developing and restoring body systems, in
particulars, the neuromuscular, musculoskeletal, cardiovascular and
respiratory systems.
Profile of Management / Promoter:
Dr. T. Ambika B.P.T.,
Physiotherapist
Location:
KISHORE PHYSIO CARE
Plot No: 70, K.K. Nagar,
Madurai – 625 020.
Resource Needs:
I am going to run the physical fitness and physiotherapy with 3 skilled
labour, 1 unskilled labour and 1 helper. I had a spacious building to place the
machineries and equipments. I had a good water source and electricity.
Volume of Business:
Rs.10,50,000/‐ (Rupees Ten Lakhs Fifty Thousand only) per year
Profit note in:
(i) Market
• I am going to service by trained physiotherapist at
affordable prices.
• Diagnosis and treatment is entirely different from the
competitors.
• Counseling should be given by Psychologist, Dietician etc.,
• I will give concession in payment for the persons who are in
the terms of annual clients.
(ii) Customer
I am going to target mainly the youngsters and oldage
peoples.
I targeted the peoples who needs counseling.
I am going to face the people who wants house visits in the
absence of coming to the centre.
(iii) Financial Highlight
Loan amount : Rs.6,00,000
Own contribution : Rs. 30,000
BUSINESS PLAN FORMAT FOR MSMEs
(SERVICE ENTERPRISES)
1.0
Name of the Firm Kishore Physio Care
Name of Physical Fitness & Physiotherapy Centre
business/project
Location K.K.Nagar
Type of Organization Proprietrix
(Proprietary/Partnership)
Address (with Phone, Plot no:70,K.K.Nagar,Madurai‐625020
e‐mail) Cell:9942511755
ambikabethshan@gmail.com
Name of the Chief T.Ambika
Promoter(s)
Date of Birth 30.10.1985
Names of Partners Nil
1.1. Educational Qualification:
1.2. Special Training:
1.4
Promoter’s Annual Income (Last Year) Nil
Assets owned by the promoter (s) Nil
Movable
Immovable Nil
1.5. COMPANY’S MAIN OBJECTIVE (Why does the company exist?):
To service good quality at affordable prices to customers.
1.6. FINANCIAL GOALS:
a. To have a sales revenue amounting to Rs.21,00,000 by 2020
b. To obtain a profit margin of 50 %
c. To obtain a profit per business partner of Rs. Nil
1.7. DESCRIPTION OF THE PRODUCT or SERVICE:
Physical fitness and physiotherapy to make the people fit and healthy.
1.8. IDENTIFICATION OF THE CUSTOMERS:
Through advertising, free camps and doctors.
Needs satisfied by the product or service:
Cleanliness, perfection in diagnosis and good treatment.
1.9. IDENTIFICATION OF THE COMPETITION (Major competitors):
Alagar Physio Clinic, Madurai.
Strengths/weakness of the competition:
Strength Weakness
Service done by the qualified I will concentrate mainly the ladies.
physiotherapist.
Service with consultation of I am going to face the high class peoples.
dietician and psychologist.
1.10. ADVANTAGES AND DISADVANTAGES OF THE PRODUCT AND YOUR COMPANY
Price Marginally High
Quality Good
Terms of Delivery By Appointments
Payment Methods Cash
Customer Service Direct
Others:
1.11. MESSAGE TO BE COMMUNICATED TO THE CUSTOMERS:
Perfect Diagnose, Good Treatment, Cleanliness, Highly Modernized Machinery.
1.12. MARKETING AND MEANS OF COMMERCIALIZATION:
Present demand High demand in fitness & physiotherapy to reduce weight
& supply & keep fit.
Competition Alagar Physio Clinic
Target clients Youngsters & old age people.
Marketing Service with efficient physiotherapist, dietician and
strategy (USP) psychologist.
1.13. Process of Service:
Technical know‐how Indigoes
availability
Step‐by‐step description Welcoming the clients  condition diagnosing Â
of the service process) treatment  fees collection  advice.
1.14. Working Programme:
No. of working days/annum 365
No. of working shifts (8hrs)/day 8 hours
Installed capacity (annual) 10,50,000
Utilized capacity (%)
Year ‐ I 60
Year ‐ II 70
Year ‐ III 90
Sales(Service) Capacity
S.No. Item(s) Volume /Yr Utilisation
(%)
1 Fitness 5,50,000 100
2 Physiotherapy 5,00,000 100
2.0. Details of the Proposed Project:
2.1 Land and Building:
2.2. Equipments:
Total
S.No. Description Nos. required Rate (Rs)
Value(Rs)
1 Machinery and 26 5,56,000 5,56,000
equipments
2.3. Misc. Fixed Assets:
2.4. Preliminary and Pre‐operative Expenses:
Total Value (Rs)
S.No. Item Duration
1st Year 2nd Year 3rd Year 4th Year 5th Year
1. Raw‐Material stock Nil Nil Nil Nil Nil Nil
2 Sales on credit
Operational
3
Expenses
4 TOTAL
2.6. Total Cost of the Project:
2.7. Means of Finance:
3.1. Service Revenue: (Please refer item No. 5.1 (Pricing)
4.2. Utilities:
4.4. Man Power (Salaries/Wages):
4.5 Repairs and Maintenance:
4.7. Administrative Expenses:
4.8. Interest:
4.9. Depreciation:
Profitability Projections:
S.No Particulars Amount (Rs)
Year‐1 Year‐2 Year‐3 Year‐4 Year‐5
A Service revenue 1050000 1102500 1157625 1216000 1277000
Realization
B Cost of producing
expenses
6 Administrative 6000 8000 10000 12000 15000
expenses
7 Interest 63637 52411 39761 25507 9445
9 Misc. expenses
Application Form - Business Details
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE
Office Address
Door No plot no 70
Area KK Nagar
City Madurai
District Madurai
State TamilNadu
Pincode 625020
Factory Address
Factory Door No plot no 70
EM no 330242133162
Consitution Proprietary
Key Person 1
Title Thirmathi
Name AMBIKA T
Age 29
Address 40/95
Whether ration card available Yes Bank address Shanthi Nagar Madurai
Networth Statement
Assets (Rs.Lakhs)
Gsecs/Bonds/NSC/NSS 0.00
Liabilities 0.00
Networth 31.00
Land 0.00
Building 0.00
Imported 0.00
Indigenous 0.00
Vehicles 0.00
Means of finance
Total 6.66
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE
Other operational
0.37 0.45 0.56 0.60 0.68
expenses
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE
Less: Repayment on
1.27 1.27 1.27 1.27 1.27
Loan to Bank
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE
Ratios
Usual Norms Mar-2016 Mar-2017 Mar-2018 Mar-2019 Mar-2020
Debt Service
>1.5 2.96 3.17 4.33 5.07 6.38
Coverage Ratio
Interest Coverage
>2.00 15.50 10.75 18.79 33.09 122.14
Ratio
Name of Business Enterprises : KISHORE PHYSIO CARE PHYSICAL FITNESS & PHYSIOTHERAPY CENTRE