Professional Documents
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BA 142, Professor Go
Point of View
have major clients/agencies that belong to the advertising in Chicago and New York.
our decisions to make for our operations, financial investments, and evaluate the risks and impact
of our decisions to make. These decisions shall serve as solutions to our dilemma on our
decisions to make, while ensuring growth and promising returns to our company.
Lasting Impressions Company has been facing problems in competing with larger
printers in their industry due to its older, and inefficient presses. This consequently give them
effective manner.
Statement of Objectives
1. To analyze which machine the company should purchase to replace its current
2. To evaluate the impact risks they’ll have to deal with from every investing decisions.
3. To put into practice the company’s understanding of risks and refinements in capital
budgeting.
Areas of Consideration
One most significant factor to consider in choosing the right alternative is their financial
capacity to acquire the machine that would yield a higher operational return to the company.
PRESS A PRESS B
Installed cost of new press
asset
Gain $304,000.00
Cash $25,400.00
$116,000.00
$870,000.00
$660,000.00
PRESS A PRESS B
of new press
After-tax proceeds-sale of
old press :
capital
PRESS A PRESS B
Gain $150,000.00
PRESS A PRESS B
B. Using the data developed in Part A, find and depict on a time line the relevant cash flow
stream associated with each of the two proposed presses, assuming that each is terminated at the
end of 5 years.
Operating Cash Inflows
$182,160.00 $167,760.00
0 1 2 3 4 5
End of Year
$119,280.00 $85,680.00
0 1 2 3 4 5
End of Year
C. Using the data developed in Part B, apply each of the following decision techniques:
PRESS A PRESS B
Payback period
Press A Press B
644,440)/191,760] 303,040)/85,680]
= 4 + (17,600/191,760) = 3 + (58,560/85,680)
= 4 + 0.9178 = 3 + .68347
The firm should acquire Press A if they have unlimited funds, but if the firm is subject to
capital rationing, then the firm should choose to acquire Press B over Press A.
In lieu of the impact of the recommendation of the fact that the operating cash inflows, we
would like to take a look at the risk levels of the decisions. Taking the risk levels into account, I
would have to elect to recommend the lower risk option that Press B presents .I would prefer to
take lower risk (but more guaranteed) operating cash inflows that it would provide. The risk would
discount rates. The resultant present value could then be compared to Press B and a decision made.