Professional Documents
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BUSINESS DESCRIPTION
Company Name:
The Company name is Fill-O’ Bread Company
Address:
Form of Ownership:
Fill-O’ Bread Company is a partnership business
company of 6 members and bona fide students of the
University of the East.
Company Logo:
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A. Statements of Mission, Vision, and Goals
Mission:
Vision:
Goals:
Page | 2
B. Nature of Operations and Product/s Being Offered
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patronize the Fill-O’ Bread’s Pan de Palaman. The company’s
target markets are the students and faculty members in UE
Campus. The company will ensure the use of fresh foods,
cleanliness of the ingredients, materials and packaged with
Eco-friendly materials to be used for the customers who will
be delighted to purchase the product because of its quality
taste and nutritional benefits it provides.
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Respondents Profile:
Sampling technique:
Page | 5
B. Tabulation and Interpretation of Results
TABLE NO. 1
Age Frequency %
17 4 4%
18 24 24%
19 15 15%
20 35 35%
21 11 11%
22 6 6%
23 2 2%
24 1 1%
26 1 1%
28 1 1%
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TABLE NO. 2
Gender Frequency %
Male 52 52%
Female 48 48%
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TABLE NO. 3
Courses Frequency %
Education 1 1%
Economics 5 5%
Tourism 1 1%
Information Technology 2 2%
Secondary Level
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TABLE NO. 4
HS 1 1%
SHS 16 16%
1st Year 4 4%
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TABLE NO. 5
FREQUENCY %
Yes 89 89%
No 11 11%
TABLE NO. 6
FREQUENCY %
Yes 70 70%
No 30 30%
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TABLE NO. 7
FREQUENCY %
Yes 85 85%
No 15 15%
TABLE NO.8
1 15 44
2 20 17
3 25 19
Others 25-30 5
TOTAL 100
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TABLE NO. 9
1 Regular Pandesal 65
2 Wheat Pandesal 17
3 Malunggay Pandesal 18
Total 100
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TABLE NO. 10
1 Corned Beef 43
2 Hotdog 42
3 Tomato, Lettuce, 33
Cheese
4 Coco Jam 13
5 Peanut Butter 9
Others Others: 2
Total 152
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TABLE NO. 11
1 Every Day 42
2 Once a week 27
3 Twice a week 30
Others Others: 1
Total 100
TABLE NO. 12
CHOICES FREQUENCY
1 1 pieces 42
2 2 pieces 53
Others Others: 5
Total 100
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TABLE NO.13
1 Price 29
2 Packaging 9
3 Taste 61
4 Size 20
TOTAL 119
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Locale of the Study:
A. Assumption
Short-Term:
Long-Term:
1. The company will set its pricing standards based on the cost
of the recipes and materials needed in creating and
producing the product as well as adjusting to the adult
market.
B. Product Description
C. Market Description
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Short Term
Long-Term
Page | 18
D. Competition Analysis
Competitors
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E. Marketing Strategies
Product strategy
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Packaging
COMPANY LOGO:
Page | 21
Pricing Strategy
Total P11.6
Cheese 48 15g 4
Tomato 25 8g 0.63
Lettuce 12 5g 1.20
Total P9.53
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Pan de Palaman Egg with Hotdog
Total P10.60
UNIT COST
Page | 23
UNIT COST
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Placement
Promotions
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5. Fliers –the employees of the company will
contribute ideas to what the layout of the flier
should looks like, it will contain the company’s
logo, taglines, as well as the picture of the product
and contact number or email address on how they
can reach the company. The size will be 5x4.
Sample:
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Sample:
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Long Term Period
1. Social media advertisement – In the long run, the
company will create a website which will showcase the
potential of our product so that the market will be aware
of the upcoming updates, promotions, discounts,
freebies, and new features of the product.
2. Print Advertisement – Fill-O’ Bread Co. will also promote
their products through newspapers, magazines, and the
likes.
3. Fliers and Tarpaulins – the company will use fliers and
tarpaulins around the area near the place of the store.
4. Company Launch - the Fill-O’ Bread Co. will do product
launching and provide press release for media invites.
5. Sponsorship – the company will accept sponsorship for
company branding.
6. Food Bazaar and Food Expo - the company may accept
invitations from different bazaars and expo for product
selling and promotions.
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STORE LAYOUT:
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Selling
The company intends to sell its product through the
following ways:
Promotions
Short-Term
Fill-O’ Bread Co. will be using the strategies below for selling
their product.
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UE to promote awareness among the consumers and
generate buzz about our product.
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Advertising Cost
Total P500
SALES PROJECTION
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Long –Term Projection (2020)
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Long –Term Projection (2021)
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Long –Term Projection (2022)
Page | 35
FUTURE PLANS
V. ORGANIZATION MANAGEMENT
ASPECT
A. Assumption
Short term
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4. To practice punctuality at all times.
Long term
Page | 37
C. ORGANIZATIONAL AND JOB ANALYSIS
1. Organizational Chart
General Manager
Licudine, Randolf
R.
Production staff
Production staff
Musico, Mark
Pacana, Justine
Anthony T.
Page | 38
3. Human resources plan
Position Count Job Description Job Specification
General 1 Overall in charge of A Business
Manager the operations Administration student
within the preferably majoring in
organization. Business Management.
Creates and
maintains the
budget of the
company.
Establishes and
accomplishes the
business’
objectives.
Responds to
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employees’
concerns.
Obtains profit
contribution by
managing staff.
Production 1 Responsible for the Leads its staff towards
Head supervision of the the mission and vision
work in general. of the company.
Plans and
organizes the
production
schedules.
Determines the
quality control of
the products.
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Financial 1 Manages the Graduated with a
Manager budget of the entire degree of Financial
organization. Management or in any
Business course.
Prepares and
interprets reports, Evidences of good
budgets and moral and written
accounts. communication skills,
self-motivation
Responsible for awareness, initiative
producing long and the ability to work
term business as a team.
plans.
Has an excellent
problem solving,
Undertakes analytical, technical
researches into and numerical skill.
pricing.
Responsible for
controlling the
company’s income,
cash flow and
expenditures.
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organization in With at least two (2)
order to attract years of experience as a
potential Marketing Head.
customers and
retain and Must have an excellent
maintain communication skill.
relationship with
the existing ones. Has intimate
understanding of
Manages and traditional and
coordinates with emerging marketing
their day-to-day channels.
marketing and
creative staffs. Has innovative and
creative mind-set.
Leading market
research efforts to Familiar with the latest
uncover the trends, technologies
viability of current and methodologies.
and existing
products /
services.
Communicates
with media
organizations and
advertising
agencies.
Responsible for
working with
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executives to
determine budgets
and targets.
Charged with
developing pricing
strategies for
products services.
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4. Compensation Plan
Monthly
Position No. of Daily Weekly Rate
Personnel Rate Rate (4
weeks)
General
Manager 1 ₱7 ₱35 ₱140
Marketing
in charge 1 6 30 150
Financial
in charge 1 6 30 150
Production
Head 1 6 30 150
Production
Staff 2 5(2) 25(2) 100(2)
Page | 44
(₱100 ). This makes the total of the monthly pay as seven
hundred pesos (₱700 ).
Monthly
Position No. of Daily Weekly Rate
Personnel Rate Rate (4 weeks)
General
Manager 1 ₱650 ₱3,250 ₱13,000
Marketing
in charge 1 600 3,000 12,000
Financial
in charge 1 600 3,000 12,000
Production
Head 1 600 3,000 12,000
Production
Staff 2 537(2) ₱2,685(2) ₱10,740(2)
Page | 45
monthly basic pay, which amounts to seventy thousand and
four hundred eighty pesos (₱70,480 ).
1. General Policies
2. Production Policies
3. Marketing Policies
Page | 46
services offered. Marketing manager is required to create
new strategic ways to promote the product.
Develop good customer relationship that will create trust.
Marketing manager must consider ideas from other
employees.
The company will be in quota based selling.
Make customer feel more valued
4. Management Policies
6. Administrative Policies
Page | 47
E. IMPLEMENTATION PLAN
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Capital
Formation
Opening of
Bank
Account
Business
Registration
Purchase of
Supplies
&Raw
Materials
Advertising
Activities
Production
and Selling
Operations
Monthly
Financial
Report
(Audit or
Liquidation)
Page | 48
F. FUTURE PLANS
A. Assumption
Short-term Assumptions
Page | 49
Long-Term Assumptions
1. The Fill-O’ Bread Company will operate 5 days per week and
12 hours every day from 9:00am to 9:00pm.
2. The company will add more variants for their Pan de
Palaman
3. The price and the production of the Pan de Palaman will
increase.
B. Process/Operations Design
Type of Operations
Page | 50
3. Technology
Fill-O’ Bread Company will use materials,
equipment, tools and other supplies listed and shown
below for the whole business operation. Some of the
material, equipment, and tools will come from the
available resources of the members’, some are bought
from department stores, Divisoria, and the office
supplies will be acquired from any available
bookstores
A. Machine/Equipment/Appliances
Item Image Estimated Unit Quantity Price/Rent
Useful Cost
Life
Electric 2 P600 1 P600
Stove
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B. Direct Materials
Direct Image Price Quantity Estimated
Material per Cost per
unit Output
Cheese 48 15g 4
Page | 52
Corned
55 25g 3.50
beef
Oil 60 70 ml 0.40
C. Indirect Materials
Indirect Image Price Quantity Estimated
Materials price per
unit
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D. Tools and Supplies
Item Image Price Quantity Total Cost
Egg 35 1 35
beater
Egg- 40 2 80
shaper
Ladle 50 1 50
Bowl 20 1 20
Butter 75 1 75
Brush
Bread 25 1 25
Knife
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Knife 25 1 25
Plate 20 2 40
Spoonula 60 1 60
E. Cleaning Supplies
Item Image Unit Quantity Total Cost
Cost
Sponge 5 2 10
Broom 50 1 50
Hairnet 10 6 60
Page | 55
Kitchen 2 8 16
Towels
Plastic 30 1 pack 30
Gloves (50
pairs)
Apron 30 6 180
Garbage 15 5 75
bags
F. Office Supplies
Item Image Unit Cost Quantity Total Cost
10 2 20
Ball pen
Page | 56
Columnar 37.75 1 37.75
Book
Procedure
Page | 57
Procedure for Pan de Palaman:
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Capacity Assessment
Capacity Assessment
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the production process, and the rest will have to sell
and promote the products.
Production Schedule
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SHORT TERM PROJECTION
Pan de Palaman
Page | 61
The schedule below represents the production schedule of the
enterprise per month.
June 2 280
July 4 560
August 4 560
September 4 560
October 2 280
TOTAL 16 2240
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Long –Term Projection (2020)
Page | 63
Long –Term Projection (2021)
Page | 64
Long –Term Projection (2022)
Page | 65
D. Production Time Schedule
10:15 –
11:15 Order- Taking
Production
11:15 –
12:00 Selling
12:00 –
Production Order- Taking
1:00
1:00 –
Selling
1:45
Clean-up
1:45
2:00NN
Page | 66
E. Total Production Cost/Unit Cost
Page | 67
A.3 Direct Labor
Page | 68
A.5 Factory Overhead Cost
Page | 69
Depreciation Formula: (annually)
Fixed Cost
Equipment P 940
Compensation 700
Rent 300
TOTAL P 3368.75
Page | 70
Variable Cost
Q= P 321.14
Page | 71
G. Future Plans
The Company will consider producing more flavors for
future choices.
The Company will hire more staff because the company
will get bigger.
Page | 72
VII. FINANCIAL ASPECTS
A. ASSUMPTIONS
SHORT TERM
Purchasing and selling must be strictly on cash
All goods produced must be sold
Our company will produce 800 Pan De Palaman per
month
Most of the customers are students of the University of
the East Manila.
The business will operate 5 days a week and 16 weeks
in one semester operation.
The company will open a savings account at the
Philippine National Bank, UE Recto Branch, with a
minimum balance of P 5,000
LONG TERM
Page | 73
PROJECTED CAPITAL REQUIREMENT FOR THE PERIOD OF
JUNE 2019
Fixed Capital
Variable Capital
Cash
4,570.75
Pre-operating expenses:
Permits 730
Marketing/Promotions 500
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FINANCING PLAN – Source of Funds
Bertillo, Jj 2,000
TOTAL P 12,000
Schedule A - Equipment
Page | 75
Schedule B – Direct Materials
Butter 27 125
Tomatoes 5 25
Lettuce 12 60
Cheese 80 400
Hotdog 40 200
Oil 10 50
Page | 76
Schedule D – Tools and Supplies
Pitcher P 30 1 P 30
Egg beater 35 1 35
Egg Shaper 40 2 80
Ladle 50 1 50
Bowl 20 1 20
Butter Brush 75 1 75
Bread Knife 25 1 25
Knife 25 1 25
Plate 20 1 20
Spoonula 60 1 60
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Schedule E – Cleaning Supplies
Sponge 5 2 10
Broom 50 1 50
Hairnet 10 6 60
Kitchen 2 8 16
Towels
Apron 30 6 180
Garbage Bag 15 5 75
Ball pen 10 2 20
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Schedule G - Compensation
Page | 79
D1. Projected Financial Statement (Short – Term)
Gross Profit
Page | 80
A1. Sales Projection
Total Costs
of Goods
P5,884 P11,768 P11,768 P11,768 P5,884
Sold
Page | 81
A3. Operating Expenses
Advertising 500
Expense
Page | 82
Fill-O Bread Company
Projected Statement of Cash Flow
From June to October 2019
Page | 83
Fill-O Bread Company
Projected Statement of Financial Position
As of October 2018
Liabilities
Page | 84
Assumptions in the Statement of Partner’s Liquidation (Short-
Term)
Divided by Number of 6
Partners
Payment of - - -
Liabilities
TOTAL - - -
Page | 85
D2. Projected Financial Statements (Long Term)
Less: Tax (30%) Income (P) 7,953.6 (P) 61,521.6 (P) 139,087.2
Tax
Page | 86
b. Projected Statement of Cash Flow
Capital P 12,000 - -
Investment
Partners’ - - -
Drawing
Page | 87
c. Projected Statement of Financial Position
Current Assets
Non-Current Assets
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d. Projected Statement of Partnership of Liquidation
1. Fill O' Bread has earned the following net income after tax
from 2020 - 2022 and the partner’s capital is adjusted as
follows:
Payment Of Liabilities - - -
TOTAL - - -
Page | 89
E. Financial Analysis (Short-term)
NET INCOME
Rate of Return on Sales =
SALES
P 26,904.45
=
P 80,000
= 0.336
= 33.6%
Analysis:
INITIAL INVESTMENT
PAYBACK PERIOD =
(AVERAGE)CASH
RETURNS
P 21, 000
=
P 5,380.89
Page | 90
June July August Septembe October Average
r
Analysis:
The payback period of 3 months and 27 days means that the
initial investment will be recovered in just 4 months.
= 0.412
= 41.2%
Analysis:
This means that the company has 41.0% of profit from sales
after the deduction of cost of sales.
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c2. Operating Profit Margin
OPERATING PROFITS
OPERATING PROFIT MARGIN =
SALES
P 26,904.45
=
P 80,000
P 32,928
=
P 80,000
= 0.3363
= 33.63%
Analysis:
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c3. Net Profit Margin
= 0.336
= 33.6%
Analysis:
d. Break-Even Sales
Q= P 321.14
Page | 93
E2. Financial Analysis (Long-Term)
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Return on Equity = NIAT / Total Equity
Page | 95
VIII. SOCIO ECONOMIC ASPECT
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APPENDICES
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3. Are you willing to try Pan de
Palaman?
o Yes
o No
If no, please stop answering
University of the East
COLLEGE OF BUSINESS 4. At what price are you willing to
ADMINISTRATION buy Pan de Palaman?
Manila o 15 Pesos
o 20 Pesos
Dear Respondent, o 25 Pesos
We are Business Administration o Others, pls specify______
students currently enrolled in
Entrepreneurial Venture subject. We are 5. What type of pandesal do you
conducting this survey to gather prefer?
information on the perception of the o Regular Pandesal
students to our proposed product – “Pan o Wheat Pandesal
de Palaman”. May we request a few o Malunggay Pandesal
minutes of your precious time to answer
our survey questionnaire. Rest assured 6. Which filling of Pan de Palaman
that whatever information to be do you mostly prefer? (You may
disclosed in this survey will be treated choose more than one)
with utmost confidentiality. We hope for o Egg with Corned Beef
your kind consideration, support and o Egg with Hotdog
cooperation. o Egg with Cheese, Lettuce
and Tomato
The Researchers o Coco Jam
o Peanut Butter
o others, specify________
Part I. Demographic Profile
Name: 7. How often will you buy Pan de
(optional) Palaman?
Sex: O Male O Female Age: o Every day
Course & o Once a week
Year Level o Twice a week
Occupation o Other pls. specify________
(if employed)
Daily O Php 100- 200 O Php 201-300 8. How many pieces of Pan de
Allowance: O Php 301- 400 O Others ______ Palaman are you going to buy?
o 1 piece
o 2 pieces
Part II. Respondent’s Preference o Others, please specify
______
1. Are you fond of eating Pandesal?
o Yes 9. What factor do you mostly
o No consider when buying?
o Price
2. Are you familiar with Pan de o Quality
Palaman? o Taste
o Yes o Size
o No o Others, specify________
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