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Hunter Company

Co-Manager:

Desiderio Andy
Morales Karla
Pin Byron

Business Strategy
1. Which is the name of your strategy?
Differentiation, we try to have a high quality, that's why your brand will have a high
price. We will focus on our client feeling that it is worth paying the price of our
product.
2. Are you planning to maintain the same strategy in the real simulation?
We plan to improve quality without greatly affecting the price. Thinking about not
running out of money to invest next year.
3. What changes are you planning to do to execute your strategy? (name at least 5) <for
example, increase plant capacity, hire celebrities, etc.
Increase plant capacity in North America.
Use a little of the stock in private Label.
Do not radically alter current prices or quality.
Hire the most popular celebrities in Asia and North America.
Improve the level of productivity to reduce the rate of rejected pairs.
4. What do you believe is a mistake you made in the practice decisions and you will not
like to repeat in the real simulation?
Buy Bronko Mars for 25,000 million dollars.

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