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THE RECORDING INDUSTRY 2006

PIRACY REPORT
PROTECTING CREATIVITY IN MUSIC
CONTENTS
03 INTRODUCTION
04 THE MANY FACES OF MUSIC PIRACY
Physical piracy shows no signs of abating
Internet piracy: losses to the industry
New forms of digital piracy
06 TACKLING INTERNET PIRACY – PROMOTING LEGAL SERVICES
Providing new legal services
Enforcement
Education: a job for industry and governments
P2P legal landscape improves
Virus fears surround illegal P2P
The spread of pre-release piracy
09 PHYSICAL PIRACY – THE INDUSTRY TAKES ACTION
New tactics prove successful in Mexico
Mass raids in Brazil
Pirates raided at Dutch record fair
Customs official arrested in Paraguay
Spanish police smash piracy syndicate
Taiwanese pirates tackled
Italy’s anti-terrorist squad seizes pirate CDs
New frontline: bars and restaurants
11 PRIORITY COUNTRIES
Brazil
Canada
China
Greece
Indonesia
Italy
Mexico
Russia
South Korea
Spain
17 SPECIAL FOCUS COUNTRIES
Bulgaria
Pakistan
Taiwan
Ukraine
19 THE CALL TO GOVERNMENTS

THIS REPORT CAN BE DOWNLOADED IN FULL AT NO COST FROM WWW.IFPI.ORG

PIRACY REPORT 2006 PAGE 2


INTRODUCTION
“This report is issued against the backdrop of
an unprecedented settlement between the
unauthorised p2p operator Kazaa and a large
percentage of the music industry. This is an
extraordinarily positive development in the global
fight against piracy.”
JOHN KENNEDY, CHAIRMAN & CEO, IFPI

TACKLING PIRACY – PROTECTING CREATIVITY IN MUSIC


This report – “Protecting Creativity in Music” – of an unprecedented settlement between the strangled by anyone. The time has come to
is the most comprehensive and authoritative unauthorised p2p operator Kazaa and a large look again at who should have responsibility
report on what piracy is doing to the music percentage of the music industry. This is an for what.
industry internationally. Yet even as someone extraordinarily positive development in the
who is closely involved with the report, I global fight against piracy. I am sure those running ISPs are decent
approach its publication with mixed feelings. people who embrace their moral, legal,
There have been many challenges in the social and commercial responsibilities. In this
This report performs a very important online environment for the music industry in connection I have been encouraged to hear
educational role. It aims to bring home to the last few years – many of which were that in the UK Cable and Wireless – one of the
the public, to the media and to politicians described as “unwinnable”. Conventional big ISPs – has said “we will take whatever
the scale of the problem and the enormity wisdom had it that none of the illegal services steps are necessary to put the matter right.”
of the challenges that we face as an industry could be successfully tamed. First, it was said, What an encouraging step forward! I hope
in trying to reduce piracy in all its forms. the original illegal incarnation of Napster could their peers will follow.
not be beaten. Then, when it was, we were
We need each country and region to know told we would not be able to do anything P2p operators and ISPs are in the front line
the problems that are faced locally and more about the so-called decentralised services. of our fight against piracy. So of course are
importantly what can be done to improve governments. This report outlines a list of
the future of the local music industry. The settlement with Kazaa, reported as this top 10 priority countries where actions –
publication goes to press, shows we should not lip-service – are most pressingly needed.
Even so it is not a pleasurable task never give up the battle.
compiling statistic after statistic of doom Those countries are: Brazil, Canada,
and gloom for an industry that gives so I am realistic – this is only one further step in China, Greece, Indonesia, Italy, Korea,
many so much pleasure. the battle against piracy. But it is a major Mexico, Russia and Spain. Some of these
step. Kazaa will not only pay very significant governments have made progress in 2005.
Occasionally we have to remind everyone damages – it will also be making the transition Much more is needed and it is outlined in
that we are an industry – one that provides to a legal model. This is the best possible this report.
enjoyment, employment, creativity and outcome for the success for the music
innovation. One that pays taxes. It is an industry. The deterrent message to other Our industry is fighting piracy to protect
industry that, in many countries, is more would-be services, which want to try to build creativity in music. Now we will look forward
likely to provide jobs for the future than a business on copyright infringement, is to what else can be done to create the
local manufacturers. clear. But at the same time Kazaa plans to go right environment for licensed music. The
legitimate and our industry will have a new challenges ahead are still enormous but for
We are committed to making our music today we will look forward with a cautious
available anywhere, any time, to any business partner. A win-win scenario.
spring in our step.
consumer, through any device and in This report documents a lot of what our
any format. industry is doing to curb internet piracy. In An Anti-Piracy Vision
We have tried to educate our consumers, this area, I would like to think that when we
publish again next year I will be able to report Piracy of content on the Internet continues
our customers, the media and government
on 12 months of successful collaboration and its metamorphosis as users shift to new
but we do this in the knowledge that piracy
co-operation with internet service providers. file-sharing programmes that are capable
continues to eat away at our business.
of obfuscation. Anti-piracy technology is
And we also know that the pirates make For a long time I have believed that ISPs hold addressing this, but inevitably the costs
considerable profit for themselves. The Pirate the key to substantially reducing online piracy. are escalating. With growing video piracy
Bay, one of the best-known names in digital When I first asked the ISPs for help many of consuming massive amounts of bandwidth,
music piracy, sells one-day advertisements them made promising noises but the ISPs are looking for solutions that optimize
on its site for 120,000, while passing itself discussions went nowhere and they have their business. Common to file transfer on
off as an anti-establishment champion of sought to hide behind laws which were peer to peer and via ISPs is a unique file
“free music”. designed to ensure that the internet flourished fingerprint that points to a bright future for
as it evolved. But times have moved on – it is anti-piracy efforts on the web. To find out
This report it is not just about doom and no longer a time for safe havens for socially what the future may hold visit www.ifpi.org
gloom. This report gives me more pleasure unacceptable or illegal or criminal behaviour. to read Kevin Bermeister, CEO of Brilliant
than most as it is issued against the backdrop The internet is no longer in danger of being Digital Entertainment.

PAGE 3
THE MANY FACES
OF MUSIC PIRACY
IFPI estimates the trade of pirate discs was worth US$4.5 billion globally in 2005. At the same time, almost
20 billion tracks were illegally swapped or downloaded on the internet in 2005.

PHYSICAL PIRACY SHOWS NO INTERNET PIRACY: rights holder is illegal virtually everywhere in
SIGNS OF ABATING LOSSES TO THE INDUSTRY the world. P2P network operators have been
found liable for copyright infringement in
More than one in three of all music discs IFPI estimates that almost 20 billion songs countries around the world.
purchased around the world is thought to be were illegally downloaded in 2005. This is
an illegal copy. It is estimated that some 37 per based on consumer research in 10 music Services such as Grokster (now shut down
cent of all CDs purchased (legally or otherwise) markets (including the US, Germany, UK after the US Supreme Court ruling in 2005)
in 2005 were pirate – 1.2 billion pirate CDs in and Brazil) and third party surveys. and Kazaa (found infringing by the Australian
total. Pirate CD sales outnumbered legitimate Federal Court) became well-known engines
sales in 2005 in a total of 30 markets. While this shows an extremely high piracy of copyright infringement. In early 2006 the
rate for online music, it also illustrates the Belgian and Swiss authorities took action
The majority of pirate discs sold are CD-Rs vast potential for legal digital music. Record and closed down Razorback, at the time
copied on highly efficient burner machines in company revenues from digital music tripled the world’s biggest eDonkey P2P server.
small commercial labs. DVD music video in 2005 to US$1.1 billion and have continued
piracy is also expanding, affecting the format’s to grow strongly in 2006. BitTorrent
growth in many markets.
Illegal websites One new development in file-sharing
Global overcapacity in the optical disc technology is BitTorrent, which was designed
industry remains a major contributor to The term ‘internet piracy’ covers several to distribute large amounts of data between
music piracy. Global disc capacity totalled 60 different ways in which infringing music is users without consuming costly server and
billion units in 2005, compared to a legitimate distributed or downloaded illegally. bandwidth resources.
demand of only 20 billion units, according to
research firm Understanding and Solutions. Websites such as allofmp3.com host large Action was recently taken by the Swedish
Taiwan remains the largest supplier of blank amounts of music but do not have permission authorities against one of the largest BitTorrent
CD-Rs, accounting for just over a third of to copy it or deliver it over the internet. These services in the world – The Pirate Bay.
global supply. sites generally offer music either for free or at
very low prices because they do not pay Other forms of internet piracy
IFPI estimates that the global traffic of pirate artists or other rights holders for their work.
product was worth US$4.5 billion in 2005 FTP (or file transfer protocol) sites are one of
based on pirate prices. This form of internet piracy thrives in particular the ‘traditional’ forms of internet piracy and
in countries where intellectual property rights typically the first place where pirate copies of
With help from IFPI’s anti-piracy teams, are not effectively enforced or where such new recordings appear. Users can make
national enforcement authorities around the rights are weak. material available on FTP sites enabling music
globe seized a record amount of discs in 2005 and other files to be downloaded from the
– some 80 million in all. This is double the P2P Networks ‘server’ computer by thousands of people.
amount seized in 2004. In addition, 78 disc
manufacturing lines were seized (representing “Peer to peer” (P2P) networks facilitate Internet relay chat (IRC) was designed to
a production capacity of 340 million discs) as file-sharing directly between individual users facilitate communication in discussion forums
well as a record 40,000 CD burner machines, allowing distribution of a music file to millions such as news groups and fan sites but has
up from 28,000 the previous year. There was a of others. Uploading copyrighted files onto also become a vehicle for music piracy.
significant increase registered in every region. P2P networks without the permission of the

DiscsDiscs Seized
Seized
DISCS SEIZED 2002–2005 (m)
CD Burners
CD Burners Seized
Seized
CD BURNERS SEIZED 2002–2005 (000’s) “They tell me what I
90 90 45 45
do is beautiful and
350 350
CDs Burned
CDs Burned CD Albums
CD Albums Sold Sold

80 80 40 40
80 80 40 40

35 35
ask why I am not more
300 300
70 70

60 60 30 30 28 28 popular. Then they


250 250

50 50
Units (m)
Units (m)

200 200
50 50

40 40 38 38 36 36
25 25

20 20
hand me a pirate
150 150
30 30 15 15
15 15
disc to sign.” 100 100
20 20 10 10
7 7
50 50
10 10 5 5

0 0
20022002 20032003 20042004 20052005
0 0
20022002 20032003 20042004 20052005
0 0
20012001
Carmen Paris,
20022002
20042004 20032003
20052005

Source: IFPI Source: IFPI


Spanish singer-songwriter.
Source:
Source: IFPI, Media
IFPI, Media Defender.
Defender. Observed
Observed activity
activity

PIRACY REPORT 2006 PAGE 4


NEW FORMS OF Numerous research studies The remaining 45 per cent were sourced
DIGITAL PIRACY have shown that internet piracy from friends, work colleagues or ‘someone
Local Area Network (LAN) file-sharing has had a negative impact on who collects orders’ from work but who
music sales: was unknown to the buyer.
LAN-based file-sharing involves users
who are connected via a local area g NPD research in the US among internet The report estimated that some 3.5 million
network – typically on a university campus users aged 13+ (NPD Digital Music adults, seven per cent of the UK population,
or in a business. Study, Dec 2005) suggests that a buy pirate music CDs.
quarter (26%) of the decline in CD
With several thousand students on a typical units in 2005 was replaced by music
campus, a LAN based file sharing network consumption via illegal file-sharing. ISPs Can Help Combat Piracy
can easily contain a substantial amount of
unlicensed music, movies and other content. g In the April 2006 edition of the Journal Internet Service Providers (ISPs) have a key
of Law & Economics, economist role to play in substantially reducing online
In the US, the music and film industries are Stan Liebowitz concludes that illegal piracy. Most ISPs forbid customers from
tackling this issue directly with universities, file-sharing “has brought significant using the internet for copyright infringing
launching a systematic programme to identify harm to the music industry”. His purposes in their terms of service and
and curtail campus LAN piracy. extensive studies show that there threaten suspension or disconnection as
is a “close linkage between changes a penalty, but it is rare that this clause is
Digital Stream Ripping in file-sharing and changes in actually invoked.
record sales”.
“Stream ripping” is the process of IFPI is calling on ISPs to enforce the terms
converting streamed music into a stored file The full article can be seen at of their contracts and disconnect individuals
and represents a significant potential threat www.journals.uchicago.edu/JLE/journal identified as large volume uploaders of
to record company and music copyrighted music.
publisher revenues. g Research by IFPI/Jupiter in November
2005 among European Internet users The BPI wrote in July to two ISPs in the UK,
Stream ripping devices and software allow found that more than one third (35%) of Tiscali and Cable & Wireless, to ask them
radio or internet webcasts to be converted illegal file sharers are buying fewer CDs to suspend 59 users who were illegally
into permanent copies of individual songs, as a result of their downloading. uploading copyrighted material onto the
each labelled with artist and track information, internet. In Denmark, the Supreme Court
creating a library that substitutes legitimately confirmed in February that ISPs can be
purchased music. The user effectively creates New Research on CD Piracy in UK obliged to terminate the connections of
a collection of songs in MP3 format from what customers engaged in internet piracy,
was a commercial radio broadcast. UK recording industry body the BPI ruling in a case brought by the Danish
commissioned IPSOS to conduct a AntiPiracyGroup against telecoms
Mobile music piracy study into piracy in the UK in March 2006, firm TDC.
based on interviews with 2,000 adults
Mobile music piracy is emerging as a threat aged over 15.
to the legitimate industry. Mobile phones can
be used to obtain free music, for example by The report found that around 55 per cent
means of Bluetooth transfers that enable files of “most CDs” purchased illegally were
to be transferred from phone-to-phone and bought from the traditional commercial
memory card swapping. piracy sources, such as markets, street
sellers and ‘car boot’ sales.

PIRACY HAS DIVERSIFIED INTO MANY DIFFERENT FORMS

CD-R PIRACY PRESSED INTERNET PIRACY NEW FORMS OF


CD PIRACY DIGITAL PIRACY

LAN File
Sharing

Digital
Stream
Ripping

Dominant fake disc 78 disc manufacturing Nearly 20 billion songs Mobile


format – 40,000 lines seized were illegally swapped or Piracy
burners seized downloaded in 2005

PAGE 5
TACKLING INTERNET PIRACY –
PROMOTING LEGAL SERVICES
The legitimate digital music business is emerging fast, offering consumers diverse channels for
obtaining music online or via mobile devices. The greatest threat to this new market is piracy.
The music industry is tackling it by various means.

PROVIDING NEW LEGAL two biggest European markets, the UK and languages and is available from
SERVICES Germany, more people regularly buy music www.pro-music.org and on the charity
from legitimate services (5%) than regularly Childnet’s website
The emergence of legitimate digital music download music illegally (4%). www.childnet-int.org/music. Most recently a
services is playing a key role in pushing back Chinese language version of the guide has
of online piracy. Today consumers are offered Research by TNS in the UK conducted in been launched in partnership with the Hong
the vast catalogue of record companies’ March 2006 suggests that more than half of Kong government.
repertoire via diverse channels. In 2005 people (56%) who have begun downloading
this amounted to a fast-growing US$1.1 in the last six months are using legal services, Digital File Check is
billion market. compared with just two-in-five people freely-available software
(41%) who have been downloading for for all computer users to
There are now more than 360 legal digital more than a year. download from
music services offering over three million www.ifpi.org. It can help
songs to consumers in over 40 countries. EDUCATION: A JOB remove or block any of the
FOR INDUSTRY AND unwanted file-sharing
programmes commonly
ENFORCEMENT GOVERNMENTS used to distribute copyrighted files illegally.
It allows consumers to avoid becoming
The recording industry has taken action Education about copyright has a vital role to
unwitting illegal file-sharers.
against illegal services and P2P networks to play in promoting a digital music business.
give the legitimate market the space to grow. IFPI runs multi-country educational projects
www.pro-music.org
Actions have been brought against illegal aimed at enhancing awareness of copyright
is a website branded
file-sharers in 17 countries outside the US. and issues surrounding music on the internet.
“everything you need to
The latest wave of nearly 2,000 cases was These have been cited as best practice by
know about music online”
announced in April 2006. the European Commission, endorsed by the
available in six languages,
International Chamber of Commerce and
that acts as a gateway to
These actions have been taken against jointly launched with governments including
more than 350 legitimate
large-volume uploaders who are distributing Austria, Italy, Ireland, Hong Kong and
sites and is a central
hundreds or thousands of copyrighted files Netherlands. They include:
resource of information about music on
on P2P networks. Profiles of these individuals
the internet.
vary markedly. They come from all walks of Young People, Music
life ranging from a French chef to a and the Internet is a
Instant messages have been sent to
Finnish carpenter. Settlements have clear and simple guide
more than 53 million heavy illegal music
averaged 12,633. aimed at parents. It
uploaders in 17 countries, warning them
explains “file-sharing” and
to stop their activities.
Independent research from market analysts “peer-to-peer” as well as
Jupiter carried out in November 2005 how the technology works,
Copyright Use and Security for
suggests that legal action is having an impact. helping them to keep their
Companies and Governments is a guide
More than a third of Europeans who file-share children safe, secure and
for employers, clarifying their responsibilities to
said they have cut back or stopped their legal on the internet. It has
keep their computer networks free from
activities. This research also found that in the been translated into six
copyright infringement. The guide is produced
jointly with the Motion Picture Association and
International Video Federation and is endorsed
INTERNET DOWNLOAD SALES (MILLION UNITS)
by the International Chamber of Commerce.
Copies can be obtained from IFPI.
Q1 2005 Q1 2006 Annual Growth
National campaigns
US have been run by
Single Tracks 76.2 144.0 89% various IFPI national
Single Tracks Album Equivalent 7.6 14.4 89% affiliates, such as the
‘Truefan’ kite mark for legal
Albums 3.0 7.4 144%
music websites in the
UK Netherlands; a film aimed at young people
Single Tracks 4.5 11.5 152% called ‘A thousand jobs in the music industry’
Japan in France and a lesson pack for schools
produced in cooperation with the Ministry of
Internet Downloads 1.1 5.9 434% Education in Finland.
Source: SoundScan, OCC UK/BPI, RIAJ. Note: Online downloads only, excludes mobile.

PIRACY REPORT 2006 PAGE 6


P2P LEGAL LANDSCAPE g In August 2005 Seoul District Court ordered paedophiles have used P2P communities
IMPROVES Soribada a Korean P2P service to prevent to distribute pornographic materials and
its users to swap copyrighted songs, or make contact with children.
The legal landscape for P2P networks shut down.
changed significantly in 2005 and early 2006. Research by analysts Jupiter showed that of
A string of court judgements across the world g In September 2005 the Federal Court of those Europeans who said they have given
established liability of P2P operators for the Australia held that Kazaa was guilty of up or cut down their illegal file-sharing activity,
infringement that they promote and benefit – copyright infringement and ordered it to 35 per cent did so because they were
from rejecting the notion that unauthorised shut down or implement copyright filters. worried about the effects of viruses on
file-sharing is innocent, legal or victimless. their computers.
There were also key judgements against g Also in September 2005, a Taiwanese court
other unlicensed services: issued a criminal conviction to the directors
of the Kuro P2P service which was in
Landmark Victory in
breach of intellectual property rules.
Kazaa Case
g In June 2005 the US Supreme Court ruled
(in MGM v Grokster) that file-sharing services In September 2005 the Federal Court of
that distribute software with the object of g November 2005 saw the Grokster P2P
Australia issued a landmark ruling that
promoting its use to infringe copyright can network agree to shut down operations in
file-sharing service Kazaa, one of the
be held liable for the resulting infringements. light of the US Supreme Court’s ruling.
biggest engines of copyright theft and one
of the most well-known brands in music
g In February 2006 the Danish Supreme
allofmp3.com: Setting the piracy worldwide, was liable for massive
Court ruled that under EU law, ISPs can
copyright infringement and ordered it to
Record Straight be obliged to terminate the connections of
implement filtering.
customers who illegally upload material.
Allofmp3.com is a Russian-based website
Kazaa had been the world’s biggest
that is not licensed to offer IFPI members’ g May 2006 saw the American operators of
single internet piracy operation with 2.4
recordings for download, either in Russia BearShare agree to cease to operate any
million users worldwide.
or anywhere else. music or film download services and sell
its assets to the legal file-sharing
Victory over Kazaa in the courts was a
Music fans should choose from the many service iMesh.
major development in the evolution of a
legal services available which pay artists,
healthy legitimate market. The legitimate
rather than supporting an illegal service g In June 2006 the Dutch Court of Appeals
sector cannot compete on price with
that exploits others’ creative efforts solely ruled against zoekmp3.com, effectively
illegal sites that pay no royalties or
for its own gain. declaring that deep linking to infringing
copyright fees and so legal action is
mp3 files is illegal in the Netherlands.
needed to clear a path for growth for
Proceedings are being taken against
such music services.
allofmp3.com both in Russia and VIRUS FEARS SURROUND
internationally. ILLEGAL P2P The decision was a resounding signal
to other unauthorised file-swapping
The company claims to have a license Concern about P2P spyware, viruses and networks. They should adapt their
from alleged Russian collecting society threats to privacy have played as significant a systems and go legitimate now.
ROMS. However this society has not been part in deterring illegal file-sharing as well as
authorised by IFPI members and is not legal actions by the music industry.
recognised nationally or internationally.
StopBadware.org, an organisation based in
Ronald Mooij, the secretary-general of Harvard and Oxford Universities, says that 60
BIEM, the international organisation million people’s computers in the US now
that represents rights societies, says have software that hampers the machine's
“Allofmp3.com is a notorious website performance. The group named Kazaa, one
which is illegally making available music of the most popular P2P networks, as a prime
internationally without paying composers source of such spyware.
and songwriters. ROMS, the body in
Russia which allofmp3.com claims has Research from TruSecure concluded that 45
licensed it, does not have any mandate per cent of the executable files downloaded
whatsoever to licence allofmp3.com for through Kazaa contain malicious code like
our members’ mechanical rights.” viruses and Trojan horses after testing 4,500
such files.
In Russia, the criminal trial of
allofmp3.com’s former director is P2P network worms also spread using these
underway, and more criminal services. The most widespread are Kazaa
investigations are ongoing. P2P network worms which usually locate
a Kazaa client shared folder and copy
Outside Russia, a German court has themselves there with an attractive name,
granted an injunction against the site. In of a popular song for example. Sometimes
the UK, the first court action is also being such worms replace real sound files and can
taken against allofmp3.com. In June 2006 host dangerous viruses.
the UK High Court issued proceedings
against the operator of the site and was Many users find themselves downloading the
given permission to serve those wrong files as the names and descriptions for
proceedings in Russia. them can be misleading and users can end up
with inappropriate material. In some cases

PAGE 7
THE SPREAD OF a period of 10 weeks from the day of the
PRE-RELEASE PIRACY first leak. The release saw an intense and
co-ordinated pre-release anti-piracy effort by
New releases are the lifeblood of the music IFPI and its national affiliates. A large number
industry and pre-release piracy has a serious of “notice and take-down” warning letters
effect on legal sales and on record companies’ were sent to facilitate the removal of the
ability to reinvest in new artists. infringing content.

Pre-release piracy is a growing problem for The industry’s anti-piracy effort focused
the music industry. New recordings can be immediately and effectively on the first leaks
posted on the internet through a range of via web/FTP sites. Within only the first two ORIGINAL ARTWORK
distribution platforms including websites and weeks of the leak of ‘Meds’, these actions
peer-to-peer (P2P) networks. They have the potentially prevented some 450,000 illegal
potential to reach mass distribution within downloads, based on an assumption of
hours. Already in 2006, key new releases by average downloads per day. This figure would
Placebo, Franz Ferdinand, The Strokes, The have multiplied rapidly in subsequent weeks,
Flaming Lips and, most recently, The Red Hot with files being transferred to other channels
Chili Peppers, were available illegally online of distribution and further proliferating.
weeks before release.
The subsequent proliferation of copies of
The Family Entertainment and Copyright Act ‘Meds’ onto P2P networks was controlled as
(2005) in the US singled out pre-release piracy a result of industry action. By release week,
as a problem and allowed for penalties to be some 14,000 uploaded copies of ‘Meds’ had INFRINGING ARTWORK
imposed on those who pirate copyrighted been made available for download on P2P
works before they are released into the networks – far less than would have been
legitimate market. available without the anti-piracy measures in
the early weeks.
The new generation of web-based pirate
distribution – web and FTP sites – are Pre-release piracy is not restricted to the
frequently the first source of illegal music on internet. Four weeks after appearing online,
the internet. News of the leak quickly spreads pirate discs of ‘Meds’ were being sold around
over blogs and chat rooms and files begin to the world; first being found in Lithuania, then
appear in P2P networks. This has a multiplying Mexico, Thailand and Ukraine. In most cases
effect over the subsequent period of weeks. these pirate copies originated in Russia.
INFRINGING ARTWORK
IFPI and its member record companies 80
actively combat pre-release piracy, ILLEGAL ALBUM FILES UPLOADED ON P2P NETWORKS
70
concentrating as closely as possible on 64%
16,000
the source of the problem. The priority is to 60
57%
14,000
tackle the first leaks on the internet, thereby
limiting the subsequent spread of illegal 12,000 50
copies, and potentially stopping millions 10,000 40
of illegal downloads.
8,000
30
Ten Weeks in the Life of a 6,000
Pirate Pre-Release 20
4,000
2,000 10
In early 2006, IFPI tracked the illegal
distribution of Placebo’s new2004
album ‘Meds’, 0 0
2000 2001 2002 2003 2005 W1 W2 W3 W4 W5 W6 W7 W8 W9
via the internet and as physical copies, over (Leak) (Release)

TIMELINE OF EVENTS P2P Web FTP


The first single from Placebo’s ‘Meds’ leaked via a German-based website ten weeks prior the official release of the album. A week later the entire album could be
found on web/FTP sites and then on P2P networks. Nov 05 Apr 05

Peak take-down of Physical pirate


Single ‘Because I illegal files on Physical pirate Physical pirate copies found in
Want You’ leaks on Album leaks on websites by copies found in copies found in Asia. P2P
websites websites anti-piracy team Eastern Europe Latin America availability booms

Single Leak Album Leak Album Reaches P2P Release Week

10-Jan 17-Jan 18-Jan 24-Jan 9-Feb 21-Feb 1-Mar 13-Mar


Geographic spread of illegal files via web / FTP sites
Germany US Netherlands Taiwan Sweden France Belgium
Russia UK Hungary Portugal Korea
Canada Latvia Italy
Ukraine Estonia Lithuania

An initial leak of infringing files in two countries, Germany and the US, snowballed into files being found in 20 countries by the week of official release of the album.

PIRACY REPORT 2006 PAGE 8


PHYSICAL PIRACY –
THE INDUSTRY TAKES ACTION
The recording industry works with law enforcement agencies around the world to support them in the
frontline battle against piracy. IFPI provides training to officers as well as logistical and forensic support
for operations. From Mexico to Germany, IFPI has helped in operations that have led to the closure of
illegal disc factories, the seizure of smuggled discs and the arrest of the criminals behind this trade.

MASS RAIDS IN BRAZIL


More than 700 agents from the Federal and
State fiscal agencies were involved in mass
raids against the biggest pirate commercial
centres in São Paulo in December 2005.

50 stores were raided and over 20 tons of


product that was either pirated or illegally
imported was seized. A significant
proportion of this product was recorded
and blank CD-Rs.

This action was coordinated by Brazil’s


National Anti-Piracy Council (NAPC), a new
organisation formed by the government
NEW TACTICS PROVE SUCCESSFUL IN MEXICO to combat the major problems of piracy,
contraband and tax evasion that are hitting
The recording industry has taken a new More than 70 licenses were cancelled as a
legal businesses in the country.
approach to fighting piracy in some markets result of this rule change. A consumer
by focusing resources intensely in a specific education and awareness campaign was
area with the aim of making a very appreciable also launched.
dent in pirate sales. The experiment started in PIRATES RAIDED AT DUTCH
Guadalajara, Mexico where the recording The programme has been effective. The RECORD FAIR
industry and the city’s authorities came number of pirate stands fell by 80 per cent
together to launch a major operation branded from more than 300 to 58 across both flea One of the largest record fairs in the world,
“Mexico Plus”. markets over the course of 2005. According ‘Mega Platen-en CD-beurs’, was raided by
to research by Ipsos/Bimsa, legitimate sales Dutch anti-piracy investigators in November
Guadalajara was chosen for the initiative in the area increased by about 27 per cent, 2005. Dutch anti-piracy group BREIN raided
because of the willingness of the local compared to a national figure of 10 per cent. 14 stands at the fair and seized more than
authorities and business community to Increased seizures netted more than five 1,600 illegal music products.
work with the recording industry to address million CD-Rs.
the piracy problem. Around 300 of the Although the inspections were widely
2,000 stands in the city’s flea markets publicised, a further seven dealers were
were dedicated to selling pirate music with caught on the weekend of the show and an
an output of approximately 20,000 CD-Rs additional 600 pirate CDs and DVDs were
per day. PIRACY RATE IN GUADALAJARA confiscated. Most of4%the
Illegalseized
downloadsgoods were

80 bootlegged CDs, but there were also music


The programme aimed to convert pirate 70
DVDs and films.
64%
stands into legitimate music retailers. Local
16,000
60
26%
Copied CDs
wholesalers provided legal product and credit
14,000 57%
52%
56% All 21 pirates who were caught signed a
50
12,000
lines to those pirates who were prepared to go voluntary declaration in which they stated
10,000
legitimate. Record companies also released 40 they will no longer sell pirated goods,60%
with a
8,000
additional budget lines to meet the need for 30 penalty sum of 1500 per illegal copy.Legal
They
CDs
6,000 8%
less expensive products. 20 then surrendered
Pirate CDs
all the counterfeit material
4,000
2,000 10
they possessed.2%
Legal downloads
At0 the same time, city authorities changed 0
W1 W2 W3 W4 W5 W6 W7 W8 W9
local(Leak)
laws to make selling pirated music(Release)
Source: IPSOS / BIMSA
grounds for revoking a trader’s license.
P2P Web FTP

Nov 05 Apr 05 Oct 04 Jun 04

“Piracy affects the entire music industry…all the employees that 4% Illegal downloads

work at labels, the recording studios and also the artist himself.
Let’s care about music, it’s the most valuable thing we have.” 26%
Copied CDs

Gustavo Santaolalla, Argentine musician


60%
and producer
Legal CDs
8%
Pirate CDs PAGE 9
2%
Legal downloads
CUSTOMS OFFICAL SPANISH POLICE SMASH NEW FRONTLINE: BARS AND
ARRESTED IN PARAGUAY PIRACY SYNDICATE RESTAURANTS
Police in Spain smashed a syndicate that was
believed to be responsible for releasing over
one million pirate music and film discs onto
the Spanish market every month.

In the largest operation against music and


film piracy ever undertaken in Spain, police
arrested 75 people in October 2005 in raids
A Paraguayan customs official was arrested in on nine addresses.
September 2005 after he offered a US$2,000
bribe to the director of the country’s Special The former Minister of the Interior, José
Intellectual Property Rights Unit (UTE). Antonio Alonso, praised the police for their Restaurants and bars have become the new
work and pointed out the damage that music frontline in southern Europe’s battle against
The official was seeking the release of a pirates were causing and the fact that they physical piracy. In a technique known as
shipment that had been seized by the were using their profits to fund drug related “top mochila” (rucksack) hawkers approach
authorities and which contained more than offences and money laundering. patrons and attempt to sell them pirate
700,000 blank CD-Rs and 520,000 blank music and films.
DVD-Rs. The seizure was part of a Massive amounts of material were seized by
programme by the Ministry of Commerce and the authorities including more than 60,000 The Spanish record industry has conducted
Industry to stop the import of blank media into recorded CD-Rs, nearly 50,000 DVD-Rs education campaigns to raise the awareness
Paraguay which fuel the market for pirate and more than 130,000 inlay cards. The among bar and restaurant owners and
music products. pirated music included works by both managers, as well as the general public,
Spanish and international artists. The raids that the buying and selling of such material
also found 21 counterfeit identity cards and is illegal.
Forensics four stolen passports.
In April 2006 Madrid’s local authorities
IFPI’s forensics teams use the latest
laboratory techniques to trace pirate
TAIWANESE launched a poster campaign warning of
PIRATES TACKLED jail sentences for pirate CD sellers in bars
production from source. and restaurants.

Investigators recently found a legitimate The industry and local authorities in Taiwan
Dutch retailer was unwittingly selling CDs are combining internet and traditional Training Anti-Piracy Officers
made by one of Europe’s most notorious investigation techniques to tackle illegal
pirate CD factories. Research showed that music websites. The frontline in the battle against piracy
the firm had bought nearly 130,000 pirate around the world are local enforcement
units through a ‘front’ company. In June 2005 the government’s Integrated agencies. Recording industry teams
Enforcement Taskforce raided the residence advise and train them and this is an
IFPI also gave forensic assistance to of a website operator in Taipei. They found important enforcement priority for IFPI.
police in California, who took action no illegal music files in the computers onsite,
against more than a dozen plants but they did locate more than 20 optical discs In 2005, IFPI investigators trained more
manufacturing illegal discs over the past carrying infringing software. than 1,000 law enforcement officers in
18 months. The team matched seized 21 countries.
discs against exemplars from these The operator was subsequently found to
plants – proving them the source of have stored all the music files on servers in Multimedia training programmes are
illegal material. Shanghai and to be funded by a well-known available in a variety of different languages,
file-sharing service in Taiwan. Computers providing up-to-date information about
In January 2006 a case against one of the containing suspect materials and bank the identification of pirated products.
owners of these plants was brought to account books were also seized.
court. The defendant tried to deny that the A web learning project and resource
pirate discs came from his factory, but IFPI ITALY’S ANTI-TERRORIST library developed in 2005 has now been
was able to show that its scientific analysis SQUAD SEIZES PIRATE CDS translated into Portuguese and Spanish
was correct and that there was no way to to give training staff access to more
tamper with the evidence at any stage in Italy’s anti-terrorist squad conducted a series resources when tackling the crucial
its investigations. The defendant changed of raids in December 2005 aimed at Latin American territories.
his plea to guilty. The DA of the LA County dismantling an arm of the Algerian-based
Sheriff’s Department wrote to IFPI saying GIA Islamic terrorist group. A pocket guide jointly designed by IFPI
the case would not have been cracked and the Motion Picture Association (MPA)
without its support. The raids took place in Naples, Ventimiglia and has been translated and published in 12
Milan. They led to the seizure of warehouses languages and many tens of thousands
Forensic research also enables IFPI to controlled by the organisation and containing have been distributed to law enforcement
monitor the source of pirated material a large number of counterfeit products. officers worldwide.
found around the world. Armed with Colonel Grimaldi, who coordinated the raids,
forensic evidence, IFPI can work with the said the investigation proved that the group For further information please contact
relevant governments to get these illegal was obtaining funding by selling pirated and training@ifpi.org
plants closed down. counterfeit DVDs, CDs and fashion goods.

The team can be contacted at


forensics@ifpi.org.

PIRACY REPORT 2006 PAGE 10


PRIORITY COUNTRIES
IFPI monitors progress in tackling piracy around the world. Below are outlined ten “priority countries”
based on three criteria: the importance of their legitimate market, the local trend in piracy and the degree
of action their governments are taking to counter the problem. An additional four territories merit “special
focus” status because of the particular nature of their piracy problem.

BRAZIL CANADA CHINA GREECE INDONESIA


80,000 jobs Estimated over Largest physical Growing CD-R Pirate disc
lost in the one billion pirate market piracy exports to
music industry illegal songs and growing Australia
since 1997 downloaded internet piracy
Legal market Legal market Legal market Legal market Legal market
retail value US$ 395m retail value US$ 730m US$ 120m retail value US$ 415m US$ 70m
retail value retail value
CD album value Legalaudiomarketretail Pirate discs sold Total market value Pirate discs sold
change 00-05 -47% value change 2000-05 -33% >350m change 00-05 -21% 170m
2005 2005
Physical piracy level 40% Top 10 sales 00-05 -28% Physical piracy level 85% Physical piracy level 50% Physical piracy level 88%

Physical piracy value US$ 85m Legal downloads 10m Physical piracy value US$ 410m Physical piracy value US$ 45m Physical piracy value US$ 70m

ITALY MEXICO RUSSIA S.KOREA SPAIN


Organised 110 million Pirate discs in 27 Revenues more 500 million
crime drives pirate countries traced than halved in songs swapped
physical piracy products sold to Russia 5 years illegally

Legal market Legal market Legal market Legal market Legal market
retail value US$ 670m retail value US$ 410m retail value US$ 390m retail value US$ 135m retail value US$ 555m
CD album value CD album value Pirate discs sold CD album value CD album value
change 00-05 -11% change 00-05 -26% 2005 175m change 00-05 -55% change 00-05 -36%
Domestic repertoire
Physical piracy level 26% Physical piracy level 65% Physical piracy level 67% value change 00-05 -67% Physical piracy level 22%
International repertoire
Physical piracy value US$ 80m Physical piracy value US$ 180m Physical piracy value US$ 450m value change 00-05 -71% Physical piracy value US$ 75m

PAGE 11
PRIORITY COUNTRIES
BRAZIL In addition to the commercial physical piracy
problem faced by the Brazilian music market,
The Organisation for Economic Co-Operation
and Development (“OECD”) reports that
illegal downloading of music files through P2P Canada has the highest per capita incidence
Brazil’s music industry has lobbied the international networks seems to be growing of unauthorised file swapping in the world.
government for many years to undertake a at an alarming rate. Consequently, digital music sales account for
nationwide anti-piracy campaign. In 2004, less than three per cent of recorded music
these efforts began to pay off as the authorities Research by IPSOS in March 2006 shows revenue, compared to an average of six per
woke up to the scale of the problem and that one billion songs were downloaded cent across the developed world.
created a National Anti-Piracy Council. illegally in 2005 in the country. This
combination of internet and physical piracy For Canada’s music industry, the rise of file
This Council began operation in 2005 and poses a massive and continuing threat to the swapping has coincided with a 42 per
consists of officials from the Justice and legitimate music industry in Brazil. The legal cent – or CAD$558 million – decrease in
Economic Ministries, as well as the Federal market saw a drop of 19.5 per cent in units annual retail sales between 1999 and 2005
Police, Customs and participants from and 13.4 per cent in local currency sales in and a 20 per cent loss in employment.
private industry. the course of 2005. National surveys revealed that of those
Canadians spending less on music products,
There have been some encouraging signs by far the largest single reason cited was
that the Council’s efforts are starting to have Priorities: downloading/file sharing/CD burning.
an impact. Major operations have taken place
at the border with Paraguay and raids were g Continue to implement the National Plan The cause of the underperforming digital
conducted across the country mainly in São Against Piracy including additional actions market is clear from the experience of
Paulo and Rio de Janeiro. in the major markets of São Paulo and Canadian artist Jully Black. Ms. Black
Rio de Janeiro; witnessed 2.8 million illegal file swapping
The raids cut the number of pirate music requests for her music in the first two weeks
stands in both major cities. Across the g Continue to take actions to prevent the of her album’s release in 2005, while she
country CD piracy fell from 52 per cent in smuggling and illegal importations blank struggled to sell 15,000 copies of the
2003 to 40 per cent in 2005, according to CD-R’s and DVD-R’s; same album.
the latest survey conducted by the national
record industry. g Implement anti-piracy Education Physical piracy has also played a part, with
Campaigns. inadequate enforcement resources and lax
There are still major problems however. border controls allowing the infiltration of
Despite the high number of operations on pirated physical products.
the Paraguay border the illegal importation of
blank optical discs into the country continues Canada’s failure to take effective steps to
as well as the offer of illegal products in flea control digital and physical piracy has raised
market (it is estimated 300 million blank international concerns. The United States
CD-Rs were smuggled into Brazil last year). Trade Representative (USTR) has placed
Canada on an international Watch List in
The Brazilian courts still seem apathetic to 2006, and the United States will conduct an
the pirate threat – the recent raids produced Out-of-Cycle Review to monitor Canada’s
a large number of arrests but a negligible progress on intellectual property rights (IPR)
number of convictions with deterrent issues under the leadership of its new
prison sentences. The São Paulo State High government. The USTR reports that “key
Court is expected to rule later this year on the areas for action include the ratification and
important precedent judgment handed down implementation of the WIPO Internet Treaties,”
in 2002 by a lower court against Novodisc “amendment of the copyright law to provide
and Trace Disc Multimedia, CD manufacturers
found jointly liable for making tens of
CANADA adequate and effective protection of
copyrighted works in the digital environment,”
thousands of pirate CDs featuring music by and improvements to Canada’s IPR
Legitimate online services have struggled in
major international artists. If the decision is enforcement system, including addressing
the face of outdated copyright laws and the
upheld this would demonstrate the Brazilian weak border measures that allow international
resulting widespread digital piracy. It is
judiciary’s commitment to effective trade in pirated products.
estimated that more than one billion music
anti-piracy enforcement.
files were swapped online in Canada in 2005.
The Canadian Recording Industry Association
The Canadian government has a key role to (CRIA) has called on the Canadian government
play to address the threat to the country’s to adopt updated copyright laws, comparable
cultural and creative economy. Canada has yet to those of Canada’s global competitors, and
to fulfill its longstanding commitment to ratify in accordance with international treaties. It
the 1996 WIPO Treaties to protect digital has commissioned research that illustrates
copyright. The Supreme Court of Canada, in a the clear damage that illegal file swapping is
landmark case on online music, lamented that doing to Canada’s copyright industries and the
Canadian courts will continue to “struggle” to widespread support among Canadians for
apply outdated copyright laws until Canada modernising Canada’s copyright laws, and it
ratifies the WIPO Treaties. has launched a national campaign to protect
and promote ‘products of the mind’.

PIRACY REPORT 2006 PAGE 12


Eight years after committing to prompt WIPO There are also at least eight Chinese-based The industry is stepping-up its own anti-piracy
Treaty ratification, the outgoing Canadian P2P services assisting in large-scale illegal efforts in Greece. Investigators work with the
government finally introduced legislation to file-sharing. Most of these illegal sites or police, providing them with information about
do so in the summer of 2005. The bill died services offer songs for free, generating duplication plants and distribution networks,
when an election was called last autumn. income from advertising and other services. identifying pirated products and testifying for
The new Heritage Minister has publicly stated China has sent public signals in 2005 and them in court.
Canada’s commitment to ratification of the 2006 indicating a willingness to address its
WIPO treaties. rampant piracy problem – they need to be
translated into a meaningful change on the
ground through a programme of sustained
Priorities: enforcement.

g Modernise copyright laws to protect The recording industry in China has sent out
copyright in the digital age and ratify the more than 1,500 warning notices to ISPs
WIPO internet treaties; calling for them to take down illegal sites; a
further 10,000 notices to remove infringing
g Educate Canadians about the importance files and has filed more than 80 civil suits
of intellectual property rights and the against internet pirates since 2003. The Greek industry also works with the
dangers of illegitimate P2P services; Ministries of Culture, Public Order, Justice and
It has increased anti-piracy action by Commerce, the Hellenic Police, the Fiscal
g Strengthen border enforcement and assisting the authorities with raids and the Police and the Judges Association on behalf
provide additional resources and training seizure of pirate music CDs. Such of the creative community.
to customs officers and domestic law enforcement actions in 2005 helped lead
enforcement personnel. to the closure of six CD plants and suspension Greece’s Ministry of Public Order and the
of business licences of eight others. This will police are cooperating in the fight against piracy.
hopefully be the foundation of a more fruitful Last year, the Hellenic Police arrested more
long-term partnership. than 2,000 people for copyright crimes in
CHINA To date, there have been few criminal cases
nearly 2,000 raids.

Physical piracy levels in China continue to brought against music pirates and the Yet these actions are undermined by the
be among the highest in the world, with over penalties are far too low. The profit leniency of the Greek judicial system and the
85 per cent of the units sold in the market requirement in the criminal code and the insufficient application of Copyright Law
being pirate. high thresholds for applying criminal penalties provisions in the courts. The Fiscal Police
also make it difficult or even impossible for also remain largely inactive in the fight against
Digital piracy is progressively worsening as criminal action to be taken against pirates. music piracy.
the number of internet users increases and
broadband penetration rises dramatically. In
2005 alone over 10 million broadband lines Priorities: Priorities:
were added in China according to Point Topic,
making it the second biggest broadband g Take criminal actions against infringers, g Introduce substantial deterrent penalties
market in the world after the US, which both for physical and internet piracy, for infringers. Criminal records should be
establishes the potential for a booming legal with severe sentences imposed; updated more quickly and notices of
digital market but also for more online piracy. arrests and convictions sent to the
g Remove the profit requirement and high immigration authorities;
thresholds for taking criminal action;
g Introduce thorough spot checks by
g Simplify censorship regulations so the Ministry of Commerce on people
that legitimate releases are not held up employed in the black market;
while their pirate clones have easy and
immediate access to the market; g Impose administrative fines for both
buyers and sellers of pirate music
g Allow foreign record companies access products using the Fiscal Police;
to the market so that they can assist in
the fight against piracy by providing g Tighten its border controls and step-up
legitimate products in a timely manner, the monitoring of organised crime rings
to the Chinese market. which are largely using illegal immigrant
labour. Illegal immigrants who commit
copyright crimes should be considered
for deportation;
Such piracy is driven by hundreds of websites GREECE g Apply the strict tax audits it applies to
offering streams, downloads or links to
unauthorised song files and the seven or so Greece’s piracy problem largely takes the Greek nationals to all workers in
specialised ‘MP3 search engines’ that offer form of pirate CD-Rs being sold by street the country.
deep-links to thousands of infringing song vendors many of whom are illegal
files for instant download or streaming. The immigrants.The physical piracy rate is
largest of these search engines is Baidu, around 50 per cent, with local and international
which has been sued by the international repertoire being hit, while internet piracy is
record companies in Beijing. also a rapidly growing problem.

PAGE 13
PRIORITY COUNTRIES
INDONESIA The police have tended not to cooperate
with the industry in these raids, although they
The Anti-Piracy Law has raised maximum fines
from 11,550 to 115,500 and minimum prison
are willing to consider forensic evidence from sentences were increased from three to six
IFPI to initiate or support enforcement action. months, although they can still be suspended.
They have also requested further training in At the same time, maximum prison sentences
the recognition of pirate product and evidence were raised from three to four years. The
handling procedures. government has also implemented the 2005
Competitiveness Decree which means that
In March 2006, the long-anticipated consumers who buy pirate goods can face a
Intellectual Property Task Force was finally fine of up to 110,000.
established by presidential decree. It is
hoped that this will provide the coordinated
response to intellectual property enforcement
that has been lacking so far from the
Indonesian government.

Physical music piracy is endemic in Indonesia There is no doubt that Indonesia is a country
with rates at nearly 90 per cent. There are wrestling with big problems, there are almost
more than 40 CD plants in the country and daily demonstrations in the capital, but there
nearly half of them are not even registered are signs that the authorities realise they need
with the Ministry of Industry as required. At to clean up their act on intellectual property.
the same time, large numbers of illegally
imported discs from Taiwan are in circulation
in the country. Priorities: Police have also stepped-up their level of
enforcement with a series of raids in 2005 in
The government has shown it understands g Improve the coordination between the which they seized a greater number of pirate
the problem at a conceptual level and is various ministries and agencies involved products and subsequently brought an
showing some promising signs of stepping-up in the fight against piracy; increased number of prosecutions.
enforcement. However, this has yet to
translate into real changes on the ground. g Step-up the role of the Ministry of Industry The police have developed an excellent
IFPI is training local authorities to enforce their from mere registration to the enforcement relationship with FPM (the Italian Music
new powers under the Optical Disc Law. of intellectual property rules; Industry Anti-Piracy Federation) and this has
This initiative has included recent sessions in helped them be more proactive about
Jakarta, Yogjakarta, Surabaya and Batam. g Work in conjunction with the industry tackling piracy than many other police forces
when conducting raids on pirate optical in the world.
Unfortunately, central government has barely disc plants to help secure evidence.
begun to get a grip on the problem. Many of At the same time, some judges have begun
the agencies and departments that deal with to impose more deterrent sentences on those
the piracy problem fail to coordinate on their caught and this has lead to greater publicity
operations and initiatives.
ITALY and subsequent public awareness of
copyright crimes. There is however a real and
The Ministry of Industry has been slow at continuing problem with the judicial system
Italy continues to have one of the biggest
monitoring pirate CD plants on the ground under which many prosecutions take years to
physical piracy problems in Western Europe,
and seems content to simply register and come to trial.
backed by organised crime. This is now
licence them – and only 24 plants are
compounded by increasing digital piracy,
currently licensed. There is no doubt though that Italy needs to go
calling for stepped-up actions against illegal
file-sharing and p2p operations. further to crackdown on the organised gangs
The police however are stepping-up their that are running much of the pirate music trade
anti-piracy activity in many areas. In late in the country.
CD-R and DVD-R burning are a major
2005 Jakarta police undertook raids against
problem and new technology means that the
high-profile targets, such as the most
manufacturing base and distribution networks
notorious shopping malls and markets. Priorities:
are becoming harder to trace.
In one day 800,000 discs were seized from
two major malls. g Incorporate meaningful deterrent
The Italian recorded music industry has
lobbied the government to introduce sentencing for copyright crimes into the
In a concerted raid on street vendors in Italian judicial system;
legislative changes to strike back at the pirates
February 2006, the Polda Metro Jaya Police
and called for more rigorous law enforcement.
arrested more than 200 people on various g Educate judges about the serious nature
Indeed successive Italian governments have
copyright infringement charges and seized of breaking intellectual property rules
tried to combat the problem, passing
in excess of a quarter of a million discs of and the network of criminals behind the
anti-piracy amendments to the Copyright
all formats. physical pirate music trade;
Law in 2000, implementing the EU Copyright
Directive in 2003 and issuing the Urbani
Decree against anti-P2P abuse in 2004. g Continue its high-profile police
crackdowns against gangs engaged
in the pirate music trade and illegal
P2P networks.

PIRACY REPORT 2006 PAGE 14


MEXICO RUSSIA under licensing regulations. A raid in
November 2005 on the Roff plant near
Moscow led to a suspension of a license
Music piracy in Mexico is a problem of alarming Russia has the world’s second biggest while a criminal prosecution proceeds.
proportions. Independent research shows that physical pirate market and is also host to a
108 million pirate products were sold last year number of copyright infringing websites, such
compared to 67 million legitimate products. as allofmp3.com, that are hurting the music Priorities:
The number of pirate stands remained constant industry in Russia and internationally.
at around 50,000. Anti-piracy campaigns in g Appoint a coordinating body in the fight
Mexico City, Guadalajara and Monterrey saw The country has 56 active optical disc plants against physical and digital piracy
the number of stands reduced, but the number and mastering facilities that can make almost with a senior political figure in charge
increased in areas that only see sporadic 700 million discs per year, a figure that is of operations;
anti-piracy action, such as much of the south substantially higher than the overall legitimate
of the country. domestic demand. Not surprisingly, counterfeit g Take firm actions against online piracy,
music CDs made by 21 of these plants including the unauthorised websites
Internet piracy is also beginning to gain ground. have been found in 27 countries over the selling music to consumers in Russia
Independent research by IPSOS showed that last three years. and abroad;
570 million songs are downloaded illegally
every year. More than 60 per cent of illegal g Step-up raids on pirate optical disc
downloaders accessed their music at internet plants and follow these up with vigorous
cafes and at least 40 per cent of them said they prosecutions and deterrent sentencing;
downloaded music to burn onto a CD-R.
g Make the legal process faster and more
The industry is working with the government transparent to avoid the endless delays
who seem committed to turning the tide against that mean pirates are free to continue
piracy. The seizure numbers for 2005 reflect this their business;
ongoing partnership. The total number of
optical products seized reached 33 million units, g Tighten border controls to prevent the
while at the same time more than 7,000 burners large-scale illegal export of pirate and
were taken out of circulation and 25 people counterfeit discs.
were convicted of copyright infringing offences.
These seizures were the result of campaigns
that were limited to Mexico’s major cities, due At least nine plants are located in restricted
to the limited funding that was available to the
Attorney General’s Office.
access regime enterprises (‘RARE’), which
are state-controlled enterprise zones. In 2005,
SOUTH KOREA
the Russian trade minister German Gref
Internet piracy is rife in South Korea and is
In addition to these actions, the industry is acknowledged that there may actually be as
severely hampering the development of the
working with local and regional government on many as 18 of these plants in RARE sites.
legitimate music market in the country.
a special project in Guadalajara called ‘Mexico While plants are regularly raided, none of their
However, there are some signs of
Plus’ (see page 9). The scheme combines owners have ever been convicted and only
improvement so this situation may change
intense enforcement, lobbying and conditional sentences have been passed on
in the future.
communicating with consumers. some of their workers.
With exceptionally high rates of broadband
The recording industry has been involved in
and mobile wireless penetration, South Korea
Priorities: 41 large cases against optical disc plants and
has become one the world’s most advanced
large warehouses in the past three years.
digital music markets, with high levels of
g Allocate enough resources to the Three-quarters of these cases have not been
online and mobile music sales but
Attorney General’s Office to run a resolved as investigations have either dragged
considerably higher levels of internet piracy.
nationwide enforcement campaign; on indefinitely or been terminated on dubious
legal grounds.
g Secure approval for a bill in Congress
that provides for ex officio actions in In the few cases that did proceed to court, no
cases of piracy; deterrent sentences were issued and only a
small number of pirate CDs were destroyed.
g Introduce a bill that would eliminate the These enforcement measures clearly have not
“for profit” requirement in cases of piracy yet had a deterrent effect on reducing piracy in
to crackdown on illegal file-sharing; Russia - commercial pirates need to receive
prison sentences.
g Urge municipal authorities to copy
Guadalajara’s successful license There are some promising signs of a potential
revocation campaign for the vendors of change in approach in enforcement. These
pirated product; include the participation of officials from the
General Prosecutor’s office and federal law
There are hundreds of websites offering
g Develop education campaigns in enforcement agents as well as the active
unauthorised music files for download to
schools and colleges that address the involvement of FSB in some raids against
computers or mobile devices and numerous
detrimental effects and legal risks of optical disc plants.
illegal music file-sharing services. There is also
copyright infringement.
widespread use of music on blog sites and
The new Federal Service charged with
other streaming services.
ensuring compliance with licensing regulations
(Rosokhrankultura) started to use new
measures against optical disc plants available

PAGE 15
PRIORITY COUNTRIES
New technology has allowed the growth
of a number of digital broadcasting services SPAIN The industry wants an amendment to the
Intellectual Property Law to take into account
(DMB) that transmit high-quality music videos technological developments and close
to mobile phones via satellite without the Spain’s piracy rate remains unacceptably loopholes that have permitted digital piracy
right holders’ permission. Record producers high for the sixth consecutive year. Major to flourish.
gained a victory in 2005 when they were police activity helped contain physical piracy,
granted exclusive transmission rights in but internet piracy is continuing to spiral. The General Prosecution Office has sent a
a new copyright law. Notice addressed to all Spanish prosecutors
By February 2006 more than four million setting out the considerations of how to apply
In April, the National Assembly passed the homes were connected to broadband the penal code in the case of offences against
Music Industry Promotion Act, which aims to services, sadly many were being used to intellectual property.
regulate service providers offering music on obtain music illegally rather than purchase
the internet. music online. Over the course of 2005 there This recent notice has been strongly criticised
were more than 500 million illegal downloads by the music and film industries as they
in Spain. A combination of new technology consider it to be flawed, especially with regard
and police crackdowns on physical to prosecuting internet piracy. These industries
counterfeiting is driving music piracy onto are requesting the General Prosecution Office
the internet. to change its approach and combat these
types of cyber offences much more effectively.
Physical piracy is far from dead however. A
new class of ‘entrepreneurs’ has emerged in
the last few years, mainly from China and Priorities:
Taiwan, who specialise in the import of illegal
recordable CDs and DVDs. These pirate g Continue high-profile anti-piracy
traders, whose companies often give the campaigns such as operation “Madrid
appearance of being legal, have imported 230 Plus” to drive counterfeit products from
million units of counterfeit product and are the streets;
In August 2005 the courts granted an using the profits from selling them to fund
injunction against Soribada, the largest local other serious crimes. g Amend intellectual property laws to
P2P service in Korea, leading to the complete close the loopholes that have allowed
shut down of the service towards the end of digital music piracy to flourish;
the year.
g Support the industry’s legal action
Despite this progress, the South Korean against mass file-sharers who are illegally
government’s enforcement actions against distributing copyrighted material on the
internet pirates remain sporadic due to the internet and educate consumers about the
lack of a centrally coordinated enforcement perils of illegal P2P networks.
agency with the power and resources to deal
effectively with infringements.

There have been proposals to amend the


Copyright Law but these do not go far enough “Creative genius
to address the concerns of the record industry
with regard to challenges posed by internet The music industry has been working with the
government and other elected representatives
has been part of
piracy and the unauthorised DMB services.
The passage of an effective copyright to promote policies to curb music piracy. The Spain’s identity
amendment bill has been stalled in the resulting Integral Plan to combat this problem
National Assembly for the last year. involves eleven ministries and is coordinated throughout its history.
by the Ministry of Culture. It covers the legal,
judicial, police, training and educational For this reason,
Priorities: aspects of the fight against piracy.
the battle against
A series of raids across Spain, of which
g Set up an effective enforcement
framework to address internet piracy by Operation “Madrid Plus” was the flagship, illegal activities that
saw the authorities take more than 15,000
working with the industry to enforce the
Music Industry Promotion Act; actions and seized nearly 5.5 million carriers threaten this cultural
and 3,577 CD and DVD burners. Nearly
g Amend the Copyright Law to effectively 3,500 people were arrested by the police for richness is extremely
protect the rights of the recording industry
in the digital era.
copyright related offences. The streets of
Madrid were largely clear of counterfeit
important.”
products by the end of 2005 for the first
time in a generation.
Carmen Calvo,
Spain’s Minister of Culture

PIRACY REPORT 2006 PAGE 16


SPECIAL FOCUS COUNTRIES
BULGARIA While the overall level of music piracy is
estimated at 65 per cent, piracy of foreign
There have been recent positive developments
however. The government took action against
repertoire in Bulgaria stands at a staggering optical disc plants in May 2005. In a wave of
Internet piracy in Bulgaria is rising sharply and level of 80 per cent, inflicting millions of dollars raids, the Federal Investigation Agency (FIA)
physical piracy remains a serious problem with in damages on the legitimate industry, which arrested nine people, seized 400,000 pirate
pirate CDs easily available in all the country’s is barely able to survive in the country. discs and more than 11,000 stampers and
major cities. This widespread copyright crime is closed down five plants.
severely hampering the growth of the legitimate The pirate music business is, like many other
music industry in Bulgaria. industries in the country, run by organised The Central Board of Revenue issued a
criminal syndicates. Bulgaria’s trading partners directive requiring customs officers to inspect
A key issue is that Bulgaria’s criminal code should continue to exercise strong pressure every shipment for export to ensure it contains
does not outlaw the possession of pirated until the rule of law is effectively applied in only Pakistani repertoire. The customs
materials for commercial purposes. the country. authorities of Karachi enforced this directive
and pirate exports were temporarily disrupted.
Prosecutors and courts consistently refuse The government has proposed to amend the
to treat copyright offences as serious crimes. law to address the fact that the possession of Seizures at transhipment points, such as Dubai
The legal process is long and drawn out pirated materials for criminal purposes is not airport, however revealed that the smuggling of
with unjustified delays permeating a system illegal. It has also recently launched a number discs in hand luggage and courier services
that lacks transparency. When a few cases of raids connected with internet piracy. These continues. In total more than 900,000 pirate
have made it through to final judgement, are signs of a recent improved positive attitude optical discs were seized during 2005.
the authorities have failed to issue from the authorities, but there is clearly a
deterrent sentences. long way to go before Bulgaria has a stable The authorities have demonstrated clear
framework for intellectual property rights. political will to act against IP infringement.
Bulgarian courts require cumbersome proof The raids had a marked effect with a drastic
requirements, including demands for expert reduction in the availability of industrially
opinions on infringement that only one Priorities: manufactured pirate optical discs. Pressure
understaffed and under-equipped government must be maintained to ensure the progress
agency (the Copyright Office of the Ministry of g Amend the criminal code to outlaw made is sustained.
Culture) is allowed to provide. the possession of pirated materials for
commercial purposes; Shortly after the raids several plant owners,
Another major problem is the lax enforcement with their financial muscle and political
of Bulgaria’s optical disc plant licensing g Educate judges and prosecutors about connections, formed a political lobby which
system. The legitimacy of foreign orders for the impact of copyright crime to ensure would test the resolve of the authorities and
optical disc manufacturing is not properly they take such cases seriously; place judges and the FIA under pressure to
verified by the authorities. ease the current pro-active enforcement
g Reform the judicial system to make it regime. Their objective is to resume massive
A new optical disc law, passed last year, more transparent and remove some of the production, which, if permitted, would once
failed to include key amendments proposed more cumbersome proof requirements; again put Pakistan among the top of pirate
by several copyright industry sectors to optical disc source countries.
strengthen the framework of Bulgaria’s g Tighten regulation of optical disc plants.
intellectual property rules. As a result, the
capacity of Bulgaria’s optical disc plants Priorities:
continues to grow without any apparent
commercial justification.
PAKISTAN g Pass a comprehensive optical disc
regulation to ensure that Pakistan is never
Pakistan was until recently one of the largest again transformed into a pirate optical
exporters of pirate discs in the world with disc production haven;
an estimated 230 million discs exported in
2004 alone. g Ensure the effective prosecution and
sentencing of the plant operators who
At that time, there were nine known optical disc currently face indictment;
manufacturing plants operating in the country.
With annual local legitimate demand estimated g Clamp down on widespread retail piracy
at less than 30 million units in all formats, the in order to finally create a level playing field
vast majority of what Pakistan produced was for the legitimate music industry;
exported. Illegal discs were also found in
neighbouring countries as well as Europe, g Maintain and expand high-profile
Africa and the USA. customs operation directed against the
covert export of pirate and counterfeit
Pakistani piracy affected both domestic and optical discs;
international repertoire and included numerous
pre-releases. Pre-release piracy is particularly g Resist the pressure from counterfeit and
damaging to the music industry as it affects the pirate plant owners to relax the current
most important phase in the lifecycle of a pro-active enforcement regime.
Pirate product found in Bulgaria sound recording.

PAGE 17
SPECIAL FOCUS COUNTRIES
TAIWAN UKRAINE The government still needs to improve effective
criminal enforcement against copyright theft.
Concrete results evidenced by a measurable
The rate of physical piracy in Taiwan has There has been some progress made against reduction in piracy are sorely needed. These
continued to drop since 2002, but online physical piracy in Ukraine, but recently digital improvements are also necessary for Ukraine
piracy continues to grow relentlessly. piracy has revealed itself as a major problem. to fully comply with the TRIPS obligations of the
Estimated piracy levels for international World Trade Organization.
In 2005, the physical piracy rate was 26 per recorded music are around 60 per cent.
cent. This was accounted for by the traditional The resulting loss to the legitimate industry
stalls in the country’s night markets, often is around US$35 million. Priorities:
staffed by minors to avoid arrest by the
police, as well as the growing illegal home Law enforcement agencies have not g Take action against the pirate stalls on
delivery services. succeeded in cleaning up the many pirate street corners and in open air markets;
street selling points or the massive open air
The internet has become a major source for markets, such as the Petrovka Market in g Use the new enforcement rules
the acquisition of music, both illegally and Kiev where more than 300 stands are selling to crackdown on pirate optical
through legitimate services. Infringing music illegal material. disc manufacturers;
files are available in various formats including
MP3, midi, WAV and RAM through a variety of Ukraine hosts at least seven optical disc plants g Train prosecutors and judges to
channels including FTP sites, streaming sites with an estimated annual capacity of around understand the implications of
and P2P file-sharing services. 100 million units. The legitimate demand for copyright crime and urge them to push
discs in Ukraine is less than one-third of that for tougher sentences;
The police launched criminal actions against amount. Ukraine’s inability to properly control
two of the largest P2P services, Kuro and these plants means that production of g Improve border controls to stop the illegal
EzPeer. Kuro and its principal directors were unauthorised material will continue in the export of counterfeited materials.
initially found liable for criminal infringements near future.
and both cases are now at the appeal stage.
In 2005 the copyright sector’s lobbying
IFPI raided more than 20 large illegal music
sites between May 2004 and March 2006,
campaign paid off and the government
adopted significant amendments to its
“The ideal way
including one which provided around 500,000
songs for illegal downloading. Unfortunately,
the law does not require ISPs to take down
optical disc laws, improving the legal tools
of its enforcement regime. of educating
illegal websites and rights holders have no
power to force them to cooperate if they are
The government also announced it would
enhance its cooperation with the copyright people about
reluctant to do so. industries on intellectual property enforcement

The government is taking copyright crimes


in a move that will include joint surprise
inspections of all optical disc plants on a
intellectual
more seriously than in the past. It declared
that 2005 was ‘Internet Anti-Piracy Year’
and also stepped-up enforcement against
regular basis.

This partnership is also expected to provide


property is to
physical piracy in the notorious night markets.
Its actions against stallholders reduced the
private sector experts with access to the state’s
optical disc production depository, which has start teaching
number of operations to 50 across the two exemplars of each optical disc production
country and these were largely run by
organised gangs who put minors in charge
run that took place in the licensed plants in
Ukraine since 2003. These initiatives should
it to students
of them to evade police arrest. improve legal production and distribution of
optical media material in Ukraine. in schools.”
Priorities:
Zayin, Taiwanese rock band
g Press ahead with reforming the Copyright
Act and tighten loopholes in the law
regarding P2P networks;

g Continue to firmly police the night markets


and break-up the organized gangs behind
the pirate music stalls;

g Reform the law to oblige ISPs to block


access to illegal websites.

Pirate product found in Ukraine

PIRACY REPORT 2006 PAGE 18


THE CALL TO
GOVERNMENTS
Piracy and counterfeiting are not just a problem for the music industry – virtually every sector from
pharmaceuticals to clothing has been hit by this criminal activity.

Piracy results in job losses, undermines Making Sure the Civil Court Updating Intellectual Property Laws
creativity and deprives governments of System Works
tax revenues. Many countries still have vinyl-era copyright
In cases where infringement of intellectual laws in a digital age. They need to update their
Adequate intellectual property rights and property rights is dealt with by the civil courts, rules for the protection of copyright to ensure
effective enforcement are the bedrock of a governments need to ensure that system that loopholes are closed. Governments need
modern economy. Above all, deterrent works fairly for rights holders. In particular, to ratify and implement international copyright
penalties, effective prosecutions and sensible presumptions of copyright treaties, including the World Trade
education are key areas for governments. ownership should apply and deterrent Organisation (WTO) TRIPS agreement and
damages should be awarded. In many the World Intellectual Property Organisation
Governments can take effective action and countries legal proceedings are too slow. (WIPO) Treaties. Such measures will help
work with the music industry to turn the tide The record industry can help governments secure the long-term development of the
against piracy. This involves: train judges and provide the background knowledge economy in their countries.
on the private sector involvement in the
Ensuring Deterrent Penalties for enforcement of rights. Educating the Public About the
Copyright Crimes Importance of Copyright
‘Joined-up’ Anti-Piracy Campaigns
Copyright crimes should be treated on a par Copyright is a long-standing concept that
with other criminal activity such as theft, fraud Where there are several different government promotes creativity and underpins sustainable
and trademark infringement. In most cases departments and agencies involved in the fight economic growth but is still widely
even the most serious copyright crimes are against piracy there is often a lack of effective misunderstood. Governments could follow
penalised with fines and rarely ever with a communication. Governments should appoint the recent example of the Attorney-General
custodial sentence. Governments must a strong leading agency to coordinate of Australia who used his role as a platform
ensure that deterrent penalties are available anti-piracy activities with the political will to to explain the vital importance of copyright
and awarded for criminal infringements of drive through successful campaigns. to his country’s economy. The Finnish
copyright. Otherwise, criminals will accept government provides schools with packs
the possible monetary penalties as a cost Enforcing Regulation of Optical that they use to teach children about
of doing business. Disc Factories copyright. Other governments should put
copyright on the curriculum.
Investing Resources to Enforce Too many countries have optical disc
Intellectual Property Laws manufacturing capacities that far outstrip Getting Cooperation From Internet
demand from their legitimate markets. Service Providers (ISPs)
Intellectual property violations are too often Governments in many cases do run a
seen as ‘victimless crimes’. In fact, the victims licensing scheme and promote good business ISPs have a key role to play in counteracting
include the artists, other rights holders, practices, but they do not enforce these web-based piracy. In most customer
governments and civil society itself which is programmes on the ground and in many contracts it clearly states that users will be
damaged when the law is flagrantly ignored. cases licensed plants are churning out pirate cut off if they infringe copyright regulations.
material year-after-year. It is time these In practice this has happened in all too few
Governments need to direct resources to countries enforced their rules. cases. Governments should remind ISPs
tackle these crimes and ensure perpetrators of their responsibilities and enshrine this
are brought to court to face charges. “cut off” clause in legislation in territories
Appropriate resources include specialised where it is not already legally binding.
courts and enforcement units, as well as
customs officers who are able to spot Many governments are acting. EU countries
infringing goods and liaise with rights holders. adopted a Customs Regulation to stop pirated
and counterfeited goods at the EU borders
IFPI works with many government and a Directive listing the minimum set of civil
agencies around the world to run education measures that have to be available to enforce
programmes and is always keen to talk to intellectual property rights.
governments about helping them with this
vital work. Other governments should engage in active
partnerships with the creative industries to
help secure the long-term health of their
economies. The music industry is a sector that
promotes culture, provides jobs and brings
pleasure to billions of people. It only asks for a
fair legal framework properly enforced under
which it can continue to survive.

PAGE 19
IFPI Secretariat
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London
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United Kingdom

Tel: +44 (0)20 7878 7900


Fax: +44 (0)20 7878 7950
Email: info@ifpi.org
www.ifpi.org
www.ifpi.org
www.pro-music.org
www.pro-music.org

Published by IFPI, July 20062005


January
Copyright©2005, International Federation of the Phonographic Industry (IFPI)
Copyright©2006,
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