T.J.

"Ted" Lechner, II
11205 Finchley Road Phone: 502-640-2181
Louisville, Kentucky 40243 Email: tl4fffd0@westpost.net
Sales/Marketing/ Management
Employee Benefits Consulting/Sales * New Business Development
Consultative and Solution Based Sales
National Account Management/Implementation * Network and Relationship Bui
lding
Negotiations * Team Building * Sales/Management Awards
PROFILE
Dynamic 24 year sales/management/marketing career using a consultative and solut
ions and based approach to success. A team builder adept at getting the most ou
t of everyone and inspiring them to achieve greatness in their careers. Develop
ed and implemented sales plans and strategies generating over $55 million in new
National Account Sales
Revenue. Lead 80+ person Territory sales/service team that consistently met or
exceeded sales goal and expectations.
1 Exceptionally organized analytical thinker with a track record that demonstrat
es self-motivation, creativity, and initiative to achieve both personal and corp
orate goals.
2 Outstanding success in developing and maintaining key decision maker relations
hips both externally and internally with the intent of creating excellent retent
ion and loyalty.
3 Customer service oriented with consistent goals of adding value to all relatio
nships.
4 Adept at developing market awareness and brand development.
PROFESSIONAL EXPERIENCE
2009- Vice President Business Development/Marketing-The Rawlings Group (TRG)
TRG is the pioneer and leader of the medical claims subrogation and coordination
of benefits industry, employing 580 employees and data mining $250 billion in m
edical claims this year. My responsibilities included building key relationships
amongst major health insurance companies and engaging same in dialog related to
outsourcing their respective claims subrogation and coordination of benefits de
partments. In addition, I lead the development of a corporate branding strategy
, identifying key areas of focus to build the overall company identity and image
, including new logo, to facilitate status as industry leader in all areas.
2004-2008 Territory Sales Manager-Colonial Life
Responsible for the development and growth of market-share; Local Brand Developm
ent Activities and Programs; recruitment of new and talented managers/sales/ser
vice individuals; facilitate training; corporate program promotion and implement
ation; Broker Relationship Development; Direct Marketing Program. Interface dir
ectly with all levels of executive management on a daily basis. Manage 8 Distric
t Managers and their respective teams.
Key Achievements
1 In a territory that had never achieved growth, under my leadership we achieved
7% growth in sales in
2006; 23% growth in 2007; and 14% growth in 2008.
2 Presidents Conference in 2007. Achieved Top Total Premium for Region; Top Per
centage of Sales
Goal; and Top Production of Sales Tier Hits.
3 Developed Public Sector Sales Strategy and Initiatives aimed at growing market
share in Government
Markets.
4 Established key relationships within the broker community to facilitate entry
into their existing
customer base with our products and services.
5 Facilitated team building and cross-district sales opportunities.
6 Managed 8 district managers and their respective teams to develop their partic
ular market strategies and plans. Developed and assigned District Manager goals
and objectives.
(continued)

2003-2004 Development Manager-Willis

Responsible for new account development on the National, Association, and Corpor
ate Levels. Develop/implement/ and manage sales marketing pl
ans to accommodate corporate goals and objectives. Consistent daily interaction
with Corporate HQ staff and executives. Assisted in development of a coherent
strategy for Taft-Hartley and Association business opportunities. Assisted in de
velopment of National/Corporate Account strategy with HQ and local staff. Team b
uilding.

2002 Account Development Manager-Neace Lukens

New account development with National/Corporate Accounts, Associations etc. Ass
imilate corporate goals and objectives and develop strategies to meet or exceed
expectations. Participated in corporate market strategy development and opportu
nity identification.
1999-2001 President/Founder/CEO-Resource Capital
Resource Capital was a Specific Niche Insurance Product Development Company. Dev
eloped and managed all operational procedures and processes. Secured Venture Ca
pital; Developed Involuntary Unemployment Insurance Program called Income Assura
nce. Secured Underwriting/Actuarial Study and Risk Entity (Protective Life) via
working with Doug Smith-VP Reinsurance of Towers Perrin in Chicago. The terror
ist attacks of September 11, 2001 resulted in a downturn in the venture capital
markets thus we had to cease operations due to lack of funding.
1985-1998 Manager National Account Sales-Anthem Blue Cross Blue Shield
Developed and managed strategies that led to new national account sales totaling
$55 million. Led implementation teams responsible for a smooth transition of t
he accounts from their previous carriers. Led a team implementing Corporate Tot
al Quality Management philosophies and programs. Presidents Conference 1993-199
8.

Education
BA Public Relations Communications & Marketing (minor in Psychology and Speech
Sciences)
University of Louisville-1985
Community Involvement
1 Certificate of Merit-Louisville Board of Alderman for Community Service
2 Youth Football Coach-Middletown Youth Football
3 Middletown Recreation Association-Past Board Member for Basketball
4 Middletown Recreation Association-Basketball League Commissioner and Coach
5 Past Two Term President-Douglass Hills Swim and Dive Team
6 Past Board Member-The Family Place
7 Appointed by Mayor as Co-Chair for Long Range Planning Committee for the City
of Douglass Hills
References Available Upon Request