Negocio del Caf

Lista de actividades:
Proyecto Cafetera
- Diseo de local o quioscos y planos, servicios
- Listado de equipo, costos dimensiones, etc
o Urna postres
o Maquina expreso
o Caf por goteo
o Licuadora industrial
o Granizadota 2 tanques
o Refrigerador
o Waflera
o Microondas
o Mquina refrescos
o Urna Repostera
o Horno
o Registradora computadora punto de venta
o 2 sillas altas
o Vehculo distribucin
o Caja Registradora
- Definicin del men
o Cafs
o Refrescos
o Gaseosos
o Granitas
o Postres
o Repostera
o Sndwiches
o Galletera
o NOTA DEBEMOS DESCOMPONER CADA RENGLON
- Costos y precios de venta detallados
o Hacer tabla de costos
- Identificar potenciales locales o puntos
o Alto trfico de clase media para arriba.
o Malls
o Universidades
o Avenida Central
o Carretera San Pedro
o Carretera U
o Carretera Escaz
o Aeropuerto Liberia
o Va peatonal Amstel Amon
o Pricemart
o Cruceros
o Paradas Buses Limon Liberia Santa Ana
o Registo Nacional

o Zona Franca
o Ekono
Centro Keith y Ramirez
Hospital Cartago
Ver Plaza Vivaldi Multiplaza (concepto)
Cima Escazu
- Establecer el diseo de la logstica
o Determinar volumen por rengln
- Personal necesario
o 2 personas por punto
o Operativo por definir
- Proyecciones financieras, sensibilizadas por nmero de locales y ventas
- Establecer la inversin inicial y por local

es y ventas

Equipo por punto de venta

Descripcin
Costo $
Urna postres refrigerada
Maquina Espresso
Caf por goteo
Licuadora industrial
Granizadora 2 tanques
Refrigerador/congelador
Horno pequeo
Microondas
Enfriador frescos
Urna Repostera
Horno Gas
Computadora punto de venta
Menu luminoso
Caja registradora
Mostrador
2 sillas altas
6 mesas
24 sillas
Menaje platos,vasos,cubiertos
Remodelacin/compra lot y const
TOTAL

$1,500.00
$9,040.00
$600.00
$1,500.00
$0.00
$1,000.00
$150.00
$150.00
$1,000.00
$450.00
$500.00
$2,000.00
$600.00
$250.00
$2,000.00
$225.00
$2,500.00
$1,300.00
$2,000.00
$60,000.00
$86,765.00

PROYECTO KIOSKO
Producto
Costo $ P. Venta $Medida
o Cafs
Negro
$0.15
$1.00
6 oz
Latte
$0.20
$1.50
8 oz
Espresso
$0.20
$1.00
1 oz
Cappuccino
$0.30
$2.00
6 oz
Latte Saborisado
$0.35
$2.25
8 oz
Ristretto
$0.20
$1.00
0.5 oz
Doppio
$0.30
$1.50
1 oz
Machiatto
$0.50
$1.00
3 oz
Mocca
$0.50
$1.50
8 oz
Especiales
$1.00
$3.00
8 oz
Batidos
$1.00
$2.00
12 oz
Bebidas/Subtotal
Gaseosos
$0.60
$1.50
12 oz
Naturales
$0.50
$1.00
12 oz
Granitas
$0.70
$1.50
16 oz
Smootie
$0.50
$1.50
16 oz
Batidos Leche
$0.75
$2.00
16 oz
Comidas/Subtotal
Emparedados
$0.85
$2.00
30 cm
Cangrejos
$0.75
$1.60
20 cm
Porcin pastel
$0.90
$2.00 grande
Repostera salada
$0.40
$1.10 grande
Repostera Dulce
$0.40
$1.10 grande
Galletera
$0.30
$0.65 grande
Porcin Postre
$0.70
$2.00 grande
Caf Tostado/Sub Total
Caf Molido
$3.86
$6.25
360 gr
Caf en Grano
$3.86
$6.25
360 gr

1
5
3
3
5
5
1
1
1
4
1
5
34
6
6
4
3
2
21
10
10
5
5
7
4
2
43
1
1

Ventas promedio
2
3
4
5
6
7
7
7
4
5
5
5
4
5
5
5
6
7
7
7
6
7
7
7
2
3
3
3
2
3
3
3
2
3
3
3
5
6
6
6
2
3
3
3
6
7
7
7
45
56 56 56
7
8
8
8
7
8
8
8
5
6
6
6
4
5
5
5
3
4
4
4
26
31 31 31
11
12 12 12
11
12 12 12
6
7
7
7
6
7
7
7
8
9
9
9
5
6
6
6
3
4
4
4
50
57 57 57
2
3
4
5
2
2
2
2

en
6
7
5
5
7
7
3
3
3
6
3
7
56
8
8
6
5
4
31
12
12
7
7
9
6
4
57
6
2

unidades por da al mes

7
8
9 10 11 12 TOTAL
8
8
8
8
8
9
88
6
6
6
6
6
7
64
6
6
6
6
6
7
64
8
8
8
8
8
9
88
8
8
8
8
8
9
88
3
3
3
3
3
4
34
3
3
3
3
3
4
34
3
3
3
3
3
4
34
7
7
7
7
7
8
76
4
4
4
4
4
5
40
8
8
8
8
8 10
89
64 64 64 64 64 76
699
8
8
8
8
8
9
94
8
8
8
8
8
9
94
6
6
6
6
6
7
70
5
5
5
5
5
6
58
4
4
4
4
4
5
46
31 31 31 31 31 36
362
12 12 12 12 12 13
142
12 12 12 12 12 13
142
7
7
7
7
7
8
82
7
7
7
7
7
8
82
9
9
9
9
9 10
106
6
6
6
6
6
7
70
4
4
4
4
4
5
46
57 57 57 57 57 64
7
8 10 11 12 13
82
2
2
2
2
2
2
23

Subtotal
Costo de kilo
Precio Venta Kilo
Porcentaje Utilidad

2
560.00
### $7.71
### $17.36
44.4% 44.4%

10 12

13

14

15

775

SUPUESTOS:
Das promedio por mes:
Salario dependientes:
comisindependiente
nmero dependientes:
Salario Gerente:
Comisin Gerente
Cargas Sociales:

26
$600.00
10%
2
$800.00
0.0%
23%

ESTADO DE RESULTADOS PROYECTADO

VENTAS

o Cafs
Negro

$130.00

$156.00

$182.00

$182.00

$182.00

Latte

$117.00

$156.00

$195.00

$195.00

$195.00

$78.00

$104.00

$130.00

$130.00

$130.00

Cappuccino

$260.00

$312.00

$364.00

$364.00

$364.00

Cap. Sabor

$292.50

$351.00

$409.50

$409.50

$409.50

Ristretto

$26.00

$52.00

$78.00

$78.00

$78.00

Doppio

$39.00

$78.00

$117.00

$117.00

$117.00

Espresso

Machiatto
Mocca
Especiales
Batidos
oBebidas/Subtotal

$26.00

$52.00

$78.00

$78.00

$78.00

$156.00

$195.00

$234.00

$234.00

$234.00

$78.00

$156.00

$234.00

$234.00

$234.00

$260.00

$312.00

$364.00

$364.00

$364.00

$1,462.50 $1,924.00 $2,385.50 $2,385.50 $2,385.50

Gaseosos

$234.00

$273.00

$312.00

$312.00

$312.00

Naturales

$156.00

$182.00

$208.00

$208.00

$208.00

Granitas

$156.00

$195.00

$234.00

$234.00

$234.00

Batidos agua

$117.00

$156.00

$195.00

$195.00

$195.00

Batidos Leche

$104.00

$156.00

$208.00

$208.00

$208.00

oComidas/Subtotal

$767.00

$962.00 $1,157.00 $1,157.00 $1,157.00

Sndwiches

$520.00

$572.00

$624.00

$624.00

$624.00

Cangrejos

$416.00

$457.60

$499.20

$499.20

$499.20

Porcin pastel

$260.00

$312.00

$364.00

$364.00

$364.00

Repostera salada

$143.00

$171.60

$200.20

$200.20

$200.20

Repostera Dulce

$200.20

$228.80

$257.40

$257.40

$257.40

$67.60

$84.50

$101.40

$101.40

$101.40

$104.00

$156.00

$208.00

$208.00

$208.00

Galletera
Porcin Postre
Subtotal
Caf Tostado
Subtotal
TOTALVENTAS

$1,710.80 $1,982.50 $2,254.20 $2,254.20 $2,254.20

$325.00

$650.00

$812.50

$325.00

$650.00

$812.50

$975.00

$1,137.50

$975.00 $1,137.50

$4,265.30 $5,518.50 $6,609.20 $6,771.70 $6,934.20

COSTO DE VENTAS
o Cafs
Negro

$19.50

$23.40

$27.30

$27.30

$27.30

Latte

$15.60

$20.80

$26.00

$26.00

$26.00

Espresso

$15.60

$20.80

$26.00

$26.00

$26.00

Cappuccino

$39.00

$46.80

$54.60

$54.60

$54.60

Cap. Sabor

$45.50

$54.60

$63.70

$63.70

$63.70

Ristretto

$5.20

$10.40

$15.60

$15.60

$15.60

Doppio

$7.80

$15.60

$23.40

$23.40

$23.40

Machiatto

$13.00

$26.00

$39.00

$39.00

$39.00

Mocca

$52.00

$65.00

$78.00

$78.00

$78.00

Especiales

$26.00

$52.00

$78.00

$78.00

$78.00

$239.20

$335.40

$431.60

$431.60

$431.60

Gaseosos

$93.60

$109.20

$124.80

$124.80

$124.80

Naturales

$78.00

$91.00

$104.00

$104.00

$104.00

Granitas

$72.80

$91.00

$109.20

$109.20

$109.20

Batidos agua

$39.00

$52.00

$65.00

$65.00

$65.00

Batidos Leche

$39.00

$58.50

$78.00

$78.00

$78.00

$322.40

$401.70

$481.00

$481.00

$481.00

Sndwiches

$221.00

$243.10

$265.20

$265.20

$265.20

Cangrejos

$195.00

$214.50

$234.00

$234.00

$234.00

Porcin pastel

$117.00

$140.40

$163.80

$163.80

$163.80

Repostera salada

$52.00

$62.40

$72.80

$72.80

$72.80

Repostera Dulce

$72.80

$83.20

$93.60

$93.60

$93.60

Galletera

$31.20

$39.00

$46.80

$46.80

$46.80

Porcin Postre

$36.40

$54.60

$72.80

$72.80

$72.80

$725.40

$837.20

$949.00

$949.00

$949.00

$200.46

$400.92

$501.15

$601.38

$701.61

$200.46

$400.92

$501.15

$601.38

$701.61

Batidos

$130.00

Subtotal
oBebidas

Subtotal
oComidas

Subtotal
Caf Tostado
Subtotal
TOTAL COSTOS

$1,487.46 $1,975.22 $2,362.75 $2,462.98 $2,563.21

UTILIDAD BRUTA

$2,777.84 $3,543.28 $4,246.45 $4,308.72 $4,370.99

MARGEN

65.1%

64.2%

64.3%

63.6%

63.0%

Caf

34.3%

34.9%

36.1%

35.2%

34.4%

Bebidas

18.0%

17.4%

17.5%

17.1%

16.7%

Comidas

40.1%

35.9%

34.1%

33.3%

32.5%

Caf Tostado

7.6%

11.8%

12.3%

14.4%

16.4%

Total

100.0%

100.0%

100.0%

100.0%

100.0%

Porcentaje x rubro

GASTOS
Alquiler/Financiamiento

$1,000.00

$1,000.00

$1,000.00

$1,000.00

$1,000.00

Salarios

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$426.53

$551.85

$660.92

$677.17

$693.42

$0.00

$0.00

$0.00

$0.00

$0.00

Cargas Sociales

$460.00

$460.00

$460.00

$460.00

$460.00

Agua, luz telfono

$250.00

$250.00

$250.00

$250.00

$250.00

Gas

$50.00

$50.00

$50.00

$50.00

$50.00

Mantenimiento

$50.00

$50.00

$50.00

$50.00

$50.00

Transporte

$50.00

$50.00

$50.00

$50.00

$50.00

Combustible

$100.00

$100.00

$100.00

$100.00

$100.00

Suministros

$100.00

$100.00

$100.00

$100.00

$100.00

$50.00

$50.00

$50.00

$50.00

$50.00

Comisiones dependientes
Comisiones Gerente

Otros gastos
TOTAL GASTOS
UTILIDAD NETA
INVERSION INICIAL

Pago mensual de inversion

$4,536.53 $4,661.85 $4,770.92 $4,787.17 $4,803.42

$1,758.69 $1,118.57
###

$2,604.58
$93,765.00

$524.47

$478.45

$432.43

DOS PROYECTADO POR PUNTO DE VENTA

6

10

11

12

$182.00

$208.00

$208.00

$208.00

$208.00

$208.00

$234.00

$195.00

$234.00

$234.00

$234.00

$234.00

$234.00

$273.00

$130.00

$156.00

$156.00

$156.00

$156.00

$156.00

$182.00

$364.00

$416.00

$416.00

$416.00

$416.00

$416.00

$468.00

$409.50

$468.00

$468.00

$468.00

$468.00

$468.00

$526.50

$78.00

$78.00

$78.00

$78.00

$78.00

$78.00

$104.00

$117.00

$117.00

$117.00

$117.00

$117.00

$117.00

$156.00

$78.00

$78.00

$78.00

$78.00

$78.00

$78.00

$104.00

$234.00

$273.00

$273.00

$273.00

$273.00

$273.00

$312.00

$234.00

$312.00

$312.00

$312.00

$312.00

$312.00

$390.00

$364.00

$416.00

$416.00

$416.00

$416.00

$416.00

$520.00

$2,385.50 $2,756.00 $2,756.00 $2,756.00

$2,756.00 $2,756.00 $3,269.50

$312.00

$312.00

$312.00

$312.00

$312.00

$312.00

$351.00

$208.00

$208.00

$208.00

$208.00

$208.00

$208.00

$234.00

$234.00

$234.00

$234.00

$234.00

$234.00

$234.00

$273.00

$195.00

$195.00

$195.00

$195.00

$195.00

$195.00

$234.00

$208.00

$208.00

$208.00

$208.00

$208.00

$208.00

$260.00

$1,157.00 $1,157.00 $1,157.00 $1,157.00

$1,157.00 $1,157.00 $1,352.00

$624.00

$624.00

$624.00

$624.00

$624.00

$624.00

$676.00

$499.20

$499.20

$499.20

$499.20

$499.20

$499.20

$540.80

$364.00

$364.00

$364.00

$364.00

$364.00

$364.00

$416.00

$200.20

$200.20

$200.20

$200.20

$200.20

$200.20

$228.80

$257.40

$257.40

$257.40

$257.40

$257.40

$257.40

$286.00

$101.40

$101.40

$101.40

$101.40

$101.40

$101.40

$118.30

$208.00

$208.00

$208.00

$208.00

$208.00

$208.00

$260.00

$2,254.20 $2,254.20 $2,254.20 $2,254.20

$1,300.00

$1,462.50

$1,625.00

$1,950.00

$1,300.00 $1,462.50 $1,625.00 $1,950.00

$2,254.20 $2,254.20 $2,525.90

$2,112.50

$2,275.00

$2,437.50

$2,112.50 $2,275.00 $2,437.50

$7,096.70 $7,629.70 $7,792.20 $8,117.20 $8,279.70 $8,442.20 $9,584.90

$27.30

$31.20

$31.20

$31.20

$31.20

$31.20

$35.10

$26.00

$31.20

$31.20

$31.20

$31.20

$31.20

$36.40

$26.00

$31.20

$31.20

$31.20

$31.20

$31.20

$36.40

$54.60

$62.40

$62.40

$62.40

$62.40

$62.40

$70.20

$63.70

$72.80

$72.80

$72.80

$72.80

$72.80

$81.90

$15.60

$15.60

$15.60

$15.60

$15.60

$15.60

$20.80

$23.40

$23.40

$23.40

$23.40

$23.40

$23.40

$31.20

$39.00

$39.00

$39.00

$39.00

$39.00

$39.00

$52.00

$78.00

$91.00

$91.00

$91.00

$91.00

$91.00

$104.00

$78.00

$104.00

$104.00

$104.00

$104.00

$104.00

$130.00

$431.60

$501.80

$501.80

$501.80

$501.80

$501.80

$598.00

$124.80

$124.80

$124.80

$124.80

$124.80

$124.80

$140.40

$104.00

$104.00

$104.00

$104.00

$104.00

$104.00

$117.00

$109.20

$109.20

$109.20

$109.20

$109.20

$109.20

$127.40

$65.00

$65.00

$65.00

$65.00

$65.00

$65.00

$78.00

$78.00

$78.00

$78.00

$78.00

$78.00

$78.00

$97.50

$481.00

$481.00

$481.00

$481.00

$481.00

$481.00

$560.30

$265.20

$265.20

$265.20

$265.20

$265.20

$265.20

$287.30

$234.00

$234.00

$234.00

$234.00

$234.00

$234.00

$253.50

$163.80

$163.80

$163.80

$163.80

$163.80

$163.80

$187.20

$72.80

$72.80

$72.80

$72.80

$72.80

$72.80

$83.20

$93.60

$93.60

$93.60

$93.60

$93.60

$93.60

$104.00

$46.80

$46.80

$46.80

$46.80

$46.80

$46.80

$54.60

$72.80

$72.80

$72.80

$72.80

$72.80

$72.80

$91.00

$949.00

$949.00

$949.00

$949.00

$949.00

$801.84

$902.07

$1,002.30

$1,202.76

$1,302.99

$801.84

$949.00 $1,060.80
$1,403.22

$1,503.45

$902.07 $1,002.30 $1,202.76

$1,302.99 $1,403.22 $1,503.45

$2,663.44 $2,833.87 $2,934.10 $3,134.56

$3,234.79 $3,335.02 $3,722.55

$4,433.26 $4,795.83 $4,858.10 $4,982.64

$5,044.91 $5,107.18 $5,862.35

62.5%

62.9%

62.3%

61.4%

60.9%

60.5%

61.2%

33.6%

36.1%

35.4%

34.0%

33.3%

32.6%

34.1%

16.3%

15.2%

14.8%

14.3%

14.0%

13.7%

14.1%

31.8%

29.5%

28.9%

27.8%

27.2%

26.7%

26.4%

18.3%

19.2%

20.9%

24.0%

25.5%

26.9%

25.4%

100.0%

100.0%

100.0%

100.0%

100.0%

100.0%

100.0%

$1,000.00

$1,000.00

$1,000.00

$1,000.00

$1,000.00

$1,000.00

$1,000.00

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$2,000.00

$709.67

$762.97

$779.22

$811.72

$827.97

$844.22

$958.49

$0.00

$0.00

$0.00

$0.00

$0.00

$0.00

$0.00

$460.00

$460.00

$460.00

$460.00

$460.00

$460.00

$460.00

$250.00

$250.00

$250.00

$250.00

$250.00

$250.00

$250.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$100.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$50.00

$4,819.67 $4,872.97 $4,889.22 $4,921.72

$386.41

$77.14

$31.12

$60.92

$4,937.97 $4,954.22 $5,068.49

$106.94

$152.96

$793.86

TOTAL

$2,288.00
$2,496.00
$1,664.00
$4,576.00
$5,148.00
$884.00
$1,326.00
$884.00
$2,964.00
$3,120.00
$4,628.00
###
$3,666.00
$2,444.00
$2,730.00
$2,262.00
$2,392.00
###
$7,384.00
$5,907.20
$4,264.00
$2,345.20
$3,031.60
$1,183.00
$2,392.00
###
$17,062.50
###
###

$343.20
$332.80
$332.80
$686.40
$800.80
$176.80
$265.20
$442.00
$988.00
$1,040.00
$5,408.00
$0.00
$1,466.40
$1,222.00
$1,274.00
$754.00
$897.00
$5,613.40
$0.00
$3,138.20
$2,769.00
$1,918.80
$852.80
$1,102.40
$546.00
$837.20
###
$10,524.15
###
###
###
62.4%

$12,000.00
$24,000.00
$8,704.15
$0.00
$5,520.00
$3,000.00
$600.00
$600.00
$600.00
$1,200.00
$1,200.00
$600.00
###
$3,692.60