Assignment 1

1. What is research? Why should there be any question about the definition of research? Research is a process of investigation to find truth about a particular aimed aspect. It is done to invent new methods or ideas to improve the business performance. It includes discovering, interpreting and revising the past and present data of that particular aspect. Definition of research is very important part of the research so it should be defined clearly. In order to do a research we have to define the problem clearly which should be explained about the purpose of research. 2. Managers who wish to have information on which to base a decision face do-or-buy situation. What are the problems they face in selecting either of these alternatives? Managers decisions will play an important role in any organizations success. So before taking a decision about an issue they have to consider all the problems it includes. The problems that managers face in selecting the given alternatives are: If they decided to hire out side people they have to think about the confidentiality of the firm. On the other hand if they decided to do things internally then they should have sufficient skilled people to do it perfectly with in the organization. Out side people have to understand the current situation of the organization properly so it may take some time. On the other hand mangers need honest employees to do things internally.The process of hiring out side people may cost more than doing it internally. On the other hand it is very difficult to do internally with out experienced employees. 3. You are manager of the Midwestern of a major corporation, supervising five animal feed plants scattered over four states. Corporate headquarters asks you to conduct an investigation to determine whether any of these plants should be closed, expanded, moved, or reduced. IS there a possible conflict between your roles as research and manager? Explain. In my opinion, there may not be more conflicts between the roles of a manager and researcher. But when we look on the whole there will be some conflicts between the roles of manager and researcher. The main function of a manager in an organization is to motivate the employees and maintain good relations with every department and workforce in order to run the firm successfully and to maintain constant profits. Manager always wants to improve the business by extending the organization branch in all possible places.

But researcher is one who collects information about the whole organization to make any changes with in the organization. If any of the branches or departments are in trouble according to research then researcher have to take strong decisions to close that branch or to suggest possible changes to make it work properly. So, in my view it will be very difficult to act as a manager and researcher at the same time. 4. The new president of an old, established company is facing a problem. The company is currently unprofitable and is, in the presidents opinion, operating inefficiently. The company sells a wide line of equipment and supplies to the dairy industry. Some items it manufactures, and many it wholesales to dairies, creameries, and similar plants. Because the industry is changing in several ways, survival will be more difficult in the future. In particular, many equipment companies are bypassing the wholesalers and selling directly to dairies. In particular, many equipment companies are bypassing the wholesalers and selling directly to dairies. In addition, many of the independent dairies are being taken over by large food chains. How might research help the new president make the right decisions? In answering this question, consider the areas of marketing and finance as well as the whole company. The main aim of any research is to collect all the possible information to make decision which should improve the organization performance and profits. So I think new president have to do a research before taking any decision. They have to do a research about the present market changes in the dairy industry. So he will get an idea about future market of the dairy industry, by the way new president can able to take decision which will help to survive in future. If they do a research on financial aspects of the company to get an idea about return on investment, then new president may take a decision on financial issue to get profits. If the quality of the products is good then there is chance of improving market share. So new president may take a decision to do a research on quality of their products as a whole then they can able make some changes to improve their products quality so that company can able to survive in future with profits. 5. You have received a research report done by a consultant for your firm, a life insurance company. The study is a survey of morale in the home office and covers the opinions of about 500 secretaries and clerks plus about 100 executives and actuaries. You are asked to comment on its quality. What will you look for? The main important points that I look for are: 1) The purpose of research should be clearly explained in detail. 2) Whether the researcher is well analyzed or not. 3) Whether the opinions of every individual are taken fairly or not. 4) Whether the people involved in the research are well aware of morale in the home office or not. 5) The information regarding survey should be advisable. 6) Has he followed any step by step procedure to get conclusion.

7) When he has started the research and completed the survey because opinions of people who participated in the survey may change from period to period. 8) It should include all the limitations in the research. 6. As area sales manager of a company manufacturing and marketing outboard engines, you have been assigned the responsibility of conducting a research study to estimate the sales potential of your products in the domestic (U.S. or Canadian) market. Discuss hey issues and concerns arising from the fact that you, the manager, are also the researcher. It is very difficult to manage the both roles as manager and researcher. As a researcher I have to consider all data which will give efficient conclusion. While doing the research I have to gather information from outside and I have to estimate sales potential in the domestic market. If sales potential is not good I have take decision to improve it. But as a manager I have to communicate with all the departments of the organization and I have to guide, motivate them. Before taking any decision I have to consult with all the employees to make sure they can able to work according new changes in the organization to get best results.

7. List defining characteristics of the Scientific Method (Research) Scientific method of research has different characteristics: 1. This method is simple and logical. 2. The scientific method is typically noted for its orderliness and control. 3. Scientific research will solve critical problems and provide modern amenities. 4. It has creative adoption rather than the blind adoption.