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The
UES
Issue
november 201 1
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Additional support provided by The Fan Fox and Leslie R. Samuels Foundation, Inc. and Logicworks
Endowment support provided by the American Express Cultural Preservation Fund
Desdemona is made possible in part by endowment support from the American Express
Cultural Preservation Fund.
Necessary Weather and Spectral Scriabin are sponsored by Logicworks.
Generous support for Desdemona, Necessary Weather and Spectral Scriabin provided by
The Fan Fox and Leslie R. Samuels Foundation, Inc.
Missa Solemnis is sponsored by ArtsVision.
Official Sponsor of Lincoln Center

National Sponsor of Lincoln Center

Official Sponsor of the Fashion Lincoln Center
Online Experience

Official Airline of Lincoln Center

Official Wine of Lincoln Center

Official Broadcast Partner of Lincoln Center
Official sponsors Sponsored by
October 20November 19, 2011
Festival Opens October 20
WhiteLightFestival.org
212.721.6500
Alice Tully Hall or Avery Fisher Hall Box Office,
Broadway at 65th Street
The Passion of Joanof Arc
Missa Solemnis
Desdemona
Lux Aeterna
Schola Cantorum de Venezuela
Choral works by Victoria, Guerrero,
Astor, Grau, Lacerda, and others
Thursday, November 3 at 7:30
Alice Tully Hall, Starr Theater
Spectral Scriabin
Eteri Andjaparidze, piano
Jennifer Tipton, lighting
ThursdaySaturday,
November 35 at 8:00
Baryshnikov Arts Center,
Jerome Robbins Theater
Four Quartets
T.S. Eliot
Stephen Dillane, actor
Mir Quartet
Katie Mitchell, director
TuesdayFriday, November 8*11
at 7:30; Saturday, November 12
at 3:00 and 7:30 * Preview
Clark Studio Theater LIMITED AVAILABILITY
Huelgas Ensemble
Utopia: Forty-Part Motet
Works by Tallis, Rebelo, Josquin
Des Prez, Sayve, Maessens,
Striggio, Brumel, and Gabrieli
Fourth Universalist Church
LIMITED AVAILABILITY
Medieval Apocalypse
Works by Perotinus, Machaut, and
Matteo Da Perugia, and anonymous
works from England, Spain, Italy,
and Cyprus
Saturday, November 12 at 7:30
Church of St. Mary the Virgin
Wind of the Spirit
Olivier Latry: Messiaen Organ Recital
Friday, November 11 at 7:30*
What Makes It Great?
with Rob Kapilow
Gamelan Kusuma Laras
Monday, November 14 at 7:30
Walter Reade Theater SOLD OUT
Late-Night Elegies
Stephen Prutsman, piano
A meditative program of piano works
Wednesday, November 16 at 10:30
Sepharad: Jewish Songs from
the Mediterranean
Ensemble Sarband and Fadia el-Hage
Friday, November 18 at 10:30
Late-Night Elegies take place
in the Stanley H. Kaplan Penthouse
Beethovens
Missa Solemnis
London Symphony Orchestra
Sir Colin Davis, conductor
Friday, October 21 at 8:00*
Avery Fisher Hall
This performance is also part of Symphonic Masters.
Homage to J.S. Bach
Gidon Kremer, violin
Chamber works by Gubaidulina,
Silvestrov, Shostakovich, and Bach
Saturday, October 22 at 7:30
Brittens War Requiem
Gianandrea Noseda, conductor
Sunday, October 23 at 3:00*
Avery Fisher Hall
Necessary Weather
Dana Reitz, Jennifer Tipton, Sara Rudner
An inquiry into the climates of movement
and light
ThursdaySaturday,
October 2729 at 8:00
Adrian Utley of Portishead and
Will Gregory of Goldfrapp
The masterpiece 1928 film is screened
with a live, U.S. premiere performance
of a new score
Saturday, October 29 at 7:30*
Toni Morrison, Peter Sellars, Rokia Traor
Desdemona New York premiere
An intimate, profound new musical-
dramatic work inspired by Othello
WednesdayThursday,
November 23* at 7:30
Rose Theater
Stephen Dillane
Fadia el-Hage
Olivier Latry
Other dimensions of the White Light Festival
Bassekou Kouyate and Ngoni Ba Free opening performance
Thursday, October 20 at 8:30 David Rubenstein Atrium
Conversations: Looking Within The Self and Soul Music Free discussions
Saturday, October 22 at 11:00; Sunday, October 23 at 1:00 Stanley H. Kaplan Penthouse
Duality of Light An installation by Lynette Wallworth (U.S. premiere) Free
October 31November 13, noon to 8:00 Alice Tully Hall lobby
White Light Lounges Informal post-performance receptions with a com plimentary
glass of sparkling wine for ticketholders
*Pre- and post-performance discussions at selected events Free to ticketholders
Photos: The Passion of Joan of Arc: Rick Holbrook; Desdemona:
Ruth Walz; Davis: Matthias Creutziger; Kremer: Kasskara/ECM
Records; Dillane: Stephanie Berger; Latry: Jean-Francois Badias;
el-Hage: Michael Kneffel
Gidon Kremer
Tickets start at just $25
U.S. premiere
Symphonic Masters
is made possible by
generous support from
the Leon Levy Foundation
and by endowment
support from UBS.
Passio-Compassio
J.S. Bach and Sufi Mysticism
Ensemble Sarband performs Arabic
and jazz arrangements of Bach framed
by the meditative dance ritual of
whirling dervishes
Saturday, November 19 at 7:30*
GP8210_NYO_Mag_2pgspr_10_19R1a_Layout 1 10/12/11 10:53 AM Page 1
LC-Spread.indd 2 10/13/11 1:25:54 PM
Additional support provided by The Fan Fox and Leslie R. Samuels Foundation, Inc. and Logicworks
Endowment support provided by the American Express Cultural Preservation Fund
Desdemona is made possible in part by endowment support from the American Express
Cultural Preservation Fund.
Necessary Weather and Spectral Scriabin are sponsored by Logicworks.
Generous support for Desdemona, Necessary Weather and Spectral Scriabin provided by
The Fan Fox and Leslie R. Samuels Foundation, Inc.
Missa Solemnis is sponsored by ArtsVision.
Official Sponsor of Lincoln Center

National Sponsor of Lincoln Center

Official Sponsor of the Fashion Lincoln Center
Online Experience

Official Airline of Lincoln Center

Official Wine of Lincoln Center

Official Broadcast Partner of Lincoln Center
Official sponsors Sponsored by
October 20November 19, 2011
Festival Opens October 20
WhiteLightFestival.org
212.721.6500
Alice Tully Hall or Avery Fisher Hall Box Office,
Broadway at 65th Street
Missa Solemnis
Desdemona
Lux Aeterna
Schola Cantorum de Venezuela
Choral works by Victoria, Guerrero,
Astor, Grau, Lacerda, and others
Spectral Scriabin
Eteri Andjaparidze, piano
Jennifer Tipton, lighting
ThursdaySaturday,
November 35 at 8:00
Four Quartets
T.S. Eliot
Stephen Dillane, actor
Mir Quartet
Katie Mitchell, director
TuesdayFriday, November 8*11
at 7:30; Saturday, November 12
at 3:00 and 7:30 * Preview
Clark Studio Theater LIMITED AVAILABILITY
Huelgas Ensemble
Utopia: Forty-Part Motet
Works by Tallis, Rebelo, Josquin
Des Prez, Sayve, Maessens,
Striggio, Brumel, and Gabrieli
Fourth Universalist Church
Medieval Apocalypse
Works by Perotinus, Machaut, and
Matteo Da Perugia, and anonymous
works from England, Spain, Italy,
and Cyprus
Saturday, November 12 at 7:30
Church of St. Mary the Virgin
Wind of the Spirit
Olivier Latry: Messiaen Organ Recital
Friday, November 11 at 7:30*
What Makes It Great?
with Rob Kapilow
Gamelan Kusuma Laras
Monday, November 14 at 7:30
Walter Reade Theater SOLD OUT
Late-Night Elegies
Stephen Prutsman, piano
A meditative program of piano works
Wednesday, November 16 at 10:30
Sepharad: Jewish Songs from
the Mediterranean
Ensemble Sarband and Fadia el-Hage
Friday, November 18 at 10:30
Late-Night Elegies take place
in the Stanley H. Kaplan Penthouse
Beethovens
Missa Solemnis
Sir Colin Davis, conductor
Friday, October 21 at 8:00*
Avery Fisher Hall
Homage to J.S. Bach
Gidon Kremer, violin
Chamber works by Gubaidulina,
Silvestrov, Shostakovich, and Bach
Saturday, October 22 at 7:30
Brittens War Requiem
Gianandrea Noseda, conductor
Sunday, October 23 at 3:00*
Avery Fisher Hall
Necessary Weather
Dana Reitz, Jennifer Tipton, Sara Rudner
An inquiry into the climates of movement
and light
ThursdaySaturday,
October 2729 at 8:00
Adrian Utley of Portishead and
Will Gregory of Goldfrapp
The masterpiece 1928 film is screened
with a live, U.S. premiere performance
of a new score
Saturday, October 29 at 7:30*
Toni Morrison, Peter Sellars, Rokia Traor
Desdemona New York premiere
An intimate, profound new musical-
dramatic work inspired by Othello
WednesdayThursday,
November 23* at 7:30
Rose Theater
Stephen Dillane
Fadia el-Hage
Olivier Latry
Other dimensions of the White Light Festival
Bassekou Kouyate and Ngoni Ba Free opening performance
Thursday, October 20 at 8:30 David Rubenstein Atrium
Conversations: Looking Within The Self and Soul Music Free discussions
Saturday, October 22 at 11:00; Sunday, October 23 at 1:00 Stanley H. Kaplan Penthouse
Duality of Light An installation by Lynette Wallworth (U.S. premiere) Free
October 31November 13, noon to 8:00 Alice Tully Hall lobby
White Light Lounges Informal post-performance receptions with a com plimentary
glass of sparkling wine for ticketholders
*Pre- and post-performance discussions at selected events Free to ticketholders
Photos: The Passion of Joan of Arc: Rick Holbrook; Desdemona:
Ruth Walz; Davis: Matthias Creutziger; Kremer: Kasskara/ECM
Records; Dillane: Stephanie Berger; Latry: Jean-Francois Badias;
el-Hage: Michael Kneffel
Gidon Kremer
Tickets start at just $25
U.S. premiere
Symphonic Masters
is made possible by
generous support from
the Leon Levy Foundation
and by endowment
support from UBS.
Passio-Compassio
J.S. Bach and Sufi Mysticism
Ensemble Sarband performs Arabic
and jazz arrangements of Bach framed
by the meditative dance ritual of
whirling dervishes
Saturday, November 19 at 7:30*
GP8210_NYO_Mag_2pgspr_10_19R1a_Layout 1 10/12/11 10:53 AM Page 1
LC-Spread.indd 3 10/13/11 1:26:17 PM
PDE mag spread.indd 2 10/13/11 1:26:58 PM
PDE mag spread.indd 3 10/13/11 1:27:14 PM
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10 | NOVEMBER 2011
Publisher JARED KUSHNER
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The
UES
Issue
november 201 1
arT fIend
VLADI MI R
RESTOI N ROI TFELD
Takes new york
Hoteli er i an schrage r s next bi g bet
aLVi n ai LeY s FeArleSS neW leAder
rOBe rT BaTTLe
deSi gn Fi rM aVrOKO doMi nAteS
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ON THE COVER
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WA L L Y F I N D L A Y G A L L E R I E S
PA L M B E A C H N E W Y O R K B A R C E L O N A
124 EAST 57
TH
STREET, NEW YORK, NY 10022
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HE NR I MAT I S S E
Femme Allonge au peignoir, 1928
19 X 26 INCHES
pen & india ink on paper
NEW YORK EXHIBITION OCTOBER 2011
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12 | NOVEMBER 2011
cONtENts
32
17 SHELFLIFE
From guilt-free baubles to sharp,
classic tailoring, Leigh Crandall checks
in with jewelry label Fenton, bespoke
mecca Doyle Mueser and chic concept
store Treasure & Bond.
22 SCENE
Itching for some double kisses and do-
goodery among the stiletto set? The tireless
coolsters at Guest of a Guest have got
you covered with their guide to all thats
happening this November.
26 ESCAPE
Feeling frayed by the punishing Manhattan
social whirl? Jet of to Marrakech, design-
forward Istanbul or Con Dao, Vietnam,
where the living is easy (leave your smart
phone at home).
28VICE
Hailey Eber sups a pisco souror threeand
explores the exotic cuisine of South America,
just steps from Madison Square Park at
newcomer La Mar Cebicheria. Hangover all
but guaranteed.
17
Cool winds Call for Cuddling
up with our favorite books,
inCluding a new novel by Jeffrey
eugenides
25
32
32 HOARDING
Mislaid your million-dollar art budget
(or blown it all on that bejeweled Damien
Hirst skull)? Elise Knutsen ofers a solution:
introducing fashionable, wallet-friendly art
emporium Exhibition A.
36 TREND
Chiu-Ti Jansen takes a look at the insatiable
demands of the citys most hardcore
shoppers.
40HEDONISM
Never one to pass up an invite, Nate Freeman
hones in on the latest, greatest Gotham ftes.
44ART
Roitfeldmania continues. Daisy Prince visits
Vladimir Restoin Roitfelds art-flled aerie
to talk fashion, growing up with Carine and
circling the globe on the hunt for the next big
art star.
28
NYO_MAG5_UES TOC.indd 12 10/14/11 9:08:23 AM
Yael.indd 1 10/13/11 3:14:29 PM
14 | NOVEMBER 2011

52 DANCE
Step inside a rehearsal with Robert Battle,
the Alvin Ailey American Dance Theaters
charismatic new creative director, as he
preps his company for its historic 40th
season at City Center.
58 HOSPITALITY
Studio 54 legend Ian Schrager
revolutionized the hotel business, making
boutique its byword. This fall he ups the
ante with a cheap but chic new property in
Chicago. Next stop, New York.
64 CITYSCAPE
Stephen Dufy catches up with Susan Chin.
The urban planning bigwig has a new desk
at the Design Trust, where shell focus on
making Manhattans urban landscape the
best in the world.
cONtENts
70 TASTE
The Upper East Side just got a little bit more
delicious with a new outpost of Felice Wine
Bar and swanky Czech spot Hospoda, p. 90.
Plus, get a dose of old-school star-spotting at
Sette Mezzo, p. 84.
76 DESIGN
Over the past decade, AvroKOs splashy
interior designers have transformed
Manhattans restaurant scene. Now theyre
training their eye on China and beyond.
Chris Clemens gets the scoop.
88 UES SPECIAL REPORT
Old New York has long been rooted in the
leafy blocks of of Fifth Avenue. Sarah Hucal
and Sasha Levine check in on the state of its
real estate market and fnds the big spenders
are still making deals.
92 WEEKEND
Not convinced the Hudson Valleys the new
Brooklyn? Neither are we. Join the tweedy,
polo-playing, pheasant-hunting swells up
in Dutchess County hunt countrywhere
theres not a can of Pabst in sight.
115 OUTTAKE
Looking for a very grown-up way to celebrate
Halloween? Sleep No More raises the stakes
with a glamorous week of masquerades,
culminating in its showstopping La Danse
Macabre.
52
44
115
76
NYO_MAG5_UES TOC.indd 14 10/14/11 9:09:08 AM
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Date: October 3, 2011
Project: Manhattan House
Publication: NY Observer UES Magazine
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Specs: Full Page 4C
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NOVEMBER 2011 | 17
32
doylemueser
19 Christopher Street 347-982-4382

Stepping away from the din of Christopher
Street and into the dignifed showroom of
Doyle Mueser, its easy to imagine youve been
magically transported to Savile Row. The
dandy behind the counter introduces himself
as Jake Mueser, who, together with partner
Amber Doyle, has grown the bespoke clothing
line from an operation in Mr. Muesers Brook-
lyn apartment to one that created the stylish
menswear featured in AMCs The Trivial Life
of Arthur Banks and will be doing the same
for Billy Crudup, Olivia Wilde and Jason
Bateman on director Peter Glanzs next flm,
The Longest Week. Its clear that Mr. Mueser
has a passion for his workas he shows of the
fabric swatches for autumn suiting, words
like wool and cashmere are uttered with
the same enthusiasm most people reserve for,
say, a phrase like dream home. The atten-
tion to detail is evident everywhere, from the
meticulously spaced neckties displayed on
the stores dark wood shelves to the bespoke
experience itself, which includes three to fve
fttings over six to 10 weeks, and starts at a
cost of $3,250. Customers in a hurry can also
shop their ready-to-wear suits and shirts, plus
sartorial extras like cufinks, umbrellas and
pocket squares.
Our favorite
places and designers
to shop right now.
Doyle Mueser silk bow tie, $125;
Doyle Mueser wool & Cashmere
ties, $175
SHELF LIFE
Doyle Mueser three-pieCe wool
and Cashmere flannel suit
$2, 450; doyle mueser umbrella,
$195
Doyle Mueser
Jeffery-west velvet slippers, $550
NYO_MAG5_UES SHOPPING.indd 17 10/14/11 10:31:17 AM
18 | NOVEMBER 2011
Treasure & Bond
350 West Broadway 646-669-9049

You can feel good about a shopping spree
at this recently opened, Nordstrom-owned
store: the concept, hatched by Vogue E.I.C.
Anna Wintour and New York Public Library
chairman Catie Marron, sees 100 percent
of profts from purchases go to beneft local
childrens charities. The airy, two-level space
in Soho feels well edited, yet manages to ofer
something for everyone. Luxurious home
goods like Pehuns hand-made Patagonian
blankets and cases of sparkling accessories
from designers including Katie Rowland and
Mawi London beckon from the frst foor,
while upstairs ofers rows of apparel from
local designers as well as international cult
brands (well take the raccoon earmufs from
Pariss Max & Moi). All told there are more
than 150 vendors from across the globe, many
of which you wont fnd elsewhere in the U.S.
An espresso bar, which will serve Stumptown
cofee and pastries from Balthazar, is also
planed for Nov. 1.

Muslin and deniM patchwork Map
of the u. s. by Zentique, Mounted on
Metal, with Metal fraMe, $2,980

Seletti VerSailleS fluo white
porcelain service pieces with
dayglow accents, $198 each
SHELF LIFE
akong london Zig Zag
poM poM necklace
froM the conquistador
collection, $828
Stylish shopping for a good cause
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20 | NOVEMBER 2011

Fenton
Barneys, 660 Madison Avenue 212-826-8900
Its hard not to make a statement in designer
Dana Lorenzs showstopping pieces from lux-
ury jewelry line Fenton. A trained painter, Ms.
Lorenz earned her fashion chops at Gucci and
Donna Karan before striking out on her own
in 2006. The C.F.D.A.-nominated designer has
since created a second, lower-priced difusion
line, Fallon, and capsule collections for retail-
ers like J.Crew and Opening Ceremony. Fans
include Michelle Obama, Leighton Meester
and Shalom Harlow, as well as designers
Proenza Schouler and Thakoon, with whom
shes collaborated for runway. Fentons darkly
glamorous autumn/winter collection, aptly
named Midnight in Versailles, was inspired
by the ornate details of the palaces interiors
(think crystal chandeliers and gilt lion-footed
tables). Our favorite piece: the conversation-
starting gold Antler cuf (right).

SHELF LIFE
Fall takes a dramatic turn.
wanted NYO
PIeCes from fenton s mIdnIght In
versaIlles ColleCtIon
gold antler Cuff, $425
InterIor desIgner kelly wearstler s
l. a.-luxe dress sensIbIlIty Is as edgy as
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Anna ad.indd 1 10/13/11 1:32:58 PM
22 | NOVEMBER 2011
NYO calendar
Tuesday, Nov. 1
Princess Grace Foundation
USAs Princess Grace Awards 2011 Gala
Ci priani 42nd 611 p. m.
Prince Albert and Princess Charlene of
Monaco will be on hand at this awards
presentation honoring emerging artists in
theater, dance and flm. Julie Andrews will
also be presented with the Prince Rainier III
Award for career achievement.
Thursday, Nov. 3
Keep a Child Alives Black Ball
HaMMERstEi N
Ballroom 710 p. m.
Alicia Keys hosts this musical evening to
beneft children and families afected by
H.I.V./AIDS in Africa and India.

saTurday, Nov. 5
Ananiashvili-Ratmansky Ballet Gala
aVERy Fi sHER Hall at li NcOlN
Center 7: 309: 45 p. m.
Prima ballerina Nina Ananiashvili
performs three ballets by Bolshoi Theatre
choreographer Alexei Ratmansky.

MoNday, Nov. 7
New York Public Library Lions Beneft
(Young Lions & Library Lions)
n.Y. p. l. 9 p. m.12 a. m.
Emma Stone, Justin Bartha and Jessica Tisch
are among the co-chairs of this Cabaret-
inspired evening.

Tuesday, Nov. 8
American Ballet Theater 2011 New York City
Center Opening Night Gala
new York CitY Center 69 p. m.
Tonights dance performances include Twyla
Tharps Sinatra Suite with costumes designed
by Oscar de la Renta.
WedNesday, Nov. 9
Love Heals 20th Anniversary Gala
tHE FOuR sEasONs
restaurant 6: 3010 p. m.
Emceed by Hal Rubenstein, the Alison Gertz
Foundation for AIDS Education will honor
Julianna Margulies, Cristina Greeven Cuomo
and Michael Lorber.
Thursday, Nov. 10
American Museum of Natural Historys
Museum Gala
aMERi caN MusEuM OF NatuRal
Hi storY 711 p. m.
This annual evening of dinner and dancing
is expected to draw over 600 guests and
includes a performance by Coldplay.

Guggenheim International Gala to Celebrate
Maurizio Cattelan Retrospective
solomon r. GuGGenHei m
museum 710 p. m.
The party will include cocktails, dinner and a
performance by rock band MGMT.
MoNday, Nov. 14
The Friars Club Honors Larry King at
Testimonial Dinner
sHERatON NEw yORk HOtEl aNd
towers 5: 30- 9 p. m.
Katie Couric will host the gala honoring the
former CNN talk-show host, with A-list media
fgures like Wolf Blitzer, Joy Behar and Dan
Rather expected to attend.

WedNesday, Nov. 16
Fashion for Action Opening Night Reception
tHe altman Bui ldi nG
69 p. m.
You can shop for a good cause at the eighth-
annual Housing Works fall fund-raiser, with
special co-chairs Patricia Clarkson and
Rachel Roy.
ON THE TOWN
wHERE tO sEE and BE sEEN this month, curated by new york social site Guest of a Guest
Maurizio cattelan
Photo: PierPaolo Ferrari
larry King
Photo: PatricK McMullan
NYO_MAG6_CALENDAR.indd 22 10/14/11 9:30:49 AM
This is not an offering where prohibited by law. The complete offering terms are in an Offering Plan available
from the Sponsor le No CD 11-0119. Sponsor: Toll Lexington LLC, 132A East 65th Street, New York, NY 10023.
Photos are images only and should not be relied upon to conrm applicable features.
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CLASSIC
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33554-AD-TOUR.indd 1 10/11/11 9:48 AM
Untitled-21 1 10/13/11 1:37:24 PM
NYO calendar
Monday, nov. 21
S.L.E. Lupus Foundation Hosts Life Without
Lupus Gala 2011: A Night at the Museum
Ameri cAn museum of nAturAl
Hi story 6: 3010 p. m.
MSNBCs Willie Geist and the Today shows
Natalie Morales co-host the evening, which
includes a performance by Carole King.

Monday, nov. 28
12th Annual Winters Eve at Lincoln Center
Li ncoLn center 5: 309 p. m.
The citys largest holiday festival includes
food from neighborhood restaurants, live
music and the Christmas tree lighting.

Wednesday, nov. 30
Alvin Ailey American Dance Theaters
Opening Night Gala
Hi Lton new york 710 p. m.
Honorary chairs for the eventwhich will
include a performance by John Legend are
First Lady Michelle Obama and model Iman.
Christopher & Dana Reeve Foundations
A Magical Evening 2011
ci priani waLL street
6: 307: 30 p. m.
John Lithgow and Meryl Streep are among
the committee members for tonights event
honoring World Golf Hall of
Famer Karrie Webb.
AmericAn
BAllet
theAter;
(inset)
PAtriciA
clArkson,
imAn.
courtesy
ABt And
PAtrick
mcmullAn
24 | noVemBer 2011
ON
THE TOWN
NYO_MAG6_CALENDAR.indd 24 10/14/11 9:36:38 AM
Untitled-27 1 9/23/11 10:58:31 AM
26 | NOVEMBER 2011
escape NYO
Istanbul
This year, Autoban also celebrates the launch
of its latest furniture store, the Autoban
Gallery in the Akaretler Row Houses. Once
a planned community for workers in a
nearby palace, the historic district has been
reinvented thanks to a splashy W Hotel, a
smattering of wine bars and boutiques from
Turkish linen purveyor Haremlique and
Vakko, Turkeys answer to Barneys.
AutobAn GAllery: autoban212.com

Autumn in Istanbul just got a little more
stylish. Autoban, the rock-star powerhouse of
Turkish interior design, has opened the doors
of its newest boutique property, the 23-room
House Hotel on the Bosphorus. The refur-
bished private mansion showcases Autobans
bohemian modern sensibility and boasts
showstopping views of the Bosphorus Bridge
at night. Perched on the edge of the water in
the swank urban hamlet of Ortakoy, the space
is a haven for the citys jeunesse dore, who
alight from taxi boats and Bentleys to lounge
in its waterfront restaurant.
rooms from $229,
thehousehotel.com

tuRkish dElight
01
The historic district has been
reinvented thanks to a splashy
W Hotel, a smattering of wine bars
and boutiques from Turkish linen
purveyor Haremlique and Vakko,
Turkeys answer to Barneys.
NYO_MAG6_TRAVEL.indd 26 10/14/11 10:24:24 AM
NOVEMBER 2011 | 27
escape NYO
Con Dao, a speck of an island located of the
southern coast of Vietnam, is remote, covered
in impenetrable jungle and surrounded by
rough, azure seas. Those in the know prefer
it that way. Once reached only by an arduous
ferry crossing, the island is now serviced by
daily fights from Ho Chi Minh City, drawing
adventuresome travelers in search of brag-
ging rights. As they careen along the islands
clif-hugging roads by motorbike, they catch
only glimpses of its tragic past as Vietnams
Alcatraz. The crumbling state prisons are
now museums, the dragon fruit is sweet, and
the beaches are empty. Luxury seekers stay
at the new Six Senses Con Dao, where history
seems quite distant thanks to the soporifc
efects of its minimalist private villas with
oceanfront plunge pools.
Six SenSeS Con Dao: sixsenses.com
Con Dao
castaway cOOl
02
Marrakech
dEsERt ROsE
03
Jacques Garcias sumptuous redesign of La
Mamounia, Moroccos historic pleasure palace, has
provoked a frenzy among international aesthetes.
To sate their appetites, the property has launched
an in-house boutique selling the luxe amenities
guests might otherwise be tempted to slip into their
Valextras. The Boutique Virtuelle profers a scent, Les
Jardins de la Mamounia (500 euros), a leather shoe
box (2,000 euros) and a bed throw (a steal at 12,000
euros). Hopping on your jet without being trailed by
the hotels P.I.? Priceless.
La MaMounia: mamounia.com
NYO_MAG6_TRAVEL.indd 27 10/14/11 10:24:54 AM
vice
28|NOVEMBER2011
NYO
L
ike an exotically pretty starlet
with a charming accent,
Peruvian food and drink has
been whispered about as the
next big thing for years. La
Mar Cebicheria Peruana, one
of falls buzziest restaurant
openings, could be the big-budget James Bond
fick that puts her in a sexy bikini and makes
her a household name.
New Yorks La Mar, located at 11 Madison
Avenue of of Madison Square Park, is the
ninth outpostthe second stateside after San
Franciscoof the sprawling raw fsh empire
built by Gastn Acurio, the Peruvian mega
chef who draws comparisons to Wolfgang
Puck and pals around with Dan Barber and
Ferran Adri. Despite, or perhaps because
of, his fancy friends and success abroad, Mr.
Acurios New York opening has been met with
both intrigue and skepticism.
Have the tides shifted? Are we ready to
stray from local and enjoy some indiscre-
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NYO_MAG6_VICE.indd 28 10/14/11 10:27:24 AM

C
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am2011_NYObserver_10-10-11-final.pdf 10/10/11 4:39:25 PM
ART MIAMI.indd 1 10/13/11 1:35:03 PM
vice
30|NOVEMBER2011
NYO
tions with seafood from far-of locales? Is
this really authentic Peruvian? Is the former
Tabla space, which the restaurant occupies,
still haunted by Danny Meyers sole misfre
despite a thorough, teal-centric redesign by
architect Stephanie Goto? Do unique but
gimmicky dcor touches like a texture wall
festooned with 8,000 individually pinned
Peruvian corn kernels highlight or conceal
the restaurants ber-chain roots, in a city
that prefers to launch culinary empires, not be
invaded by them several years in?
As with many things, such questions are
best answered at the barpreferably on a
company credit card. With a cocktail menu
of seven Pisco oferings, lead bartender Saul
Ranella is intent on bringing Perus national
spirita grape brandy that dates back to the
16th centuryto the mixology masses.
An aperitif called the Tres Amigos com-
bines La Diablada Pisco with Campari and
Carpano Antica. Its essentially a welcome
improvement upon the Negroni, with the
Pisco subbing in for gin, the Campari taken
down a notch and the vermouth upgraded. Its
a promising, boozy start, perfect for soothing
any anxiety that may arise from perusing the
menus many, varied oferings.
Theres a lot of diferent ways to approach
it, says the restaurants executive chef,
Victoriano Lopez, Mr. Acurios right-hand-
man who came over from Peru to the run the
kitchen. Mr. Lopez recommends that new-
comers begin with a straightforward cebiche
and a Pisco sour, but, frst, Mr. Ranella insists
on a sauced-up pit stop.
The Chilcano, he explains, is the gin and
tonic of Perueven more popular than the
Pisco sour, as he mixes up the crisp combina-
tion of Pisco, key lime juice, ginger syrup,
ginger beer and Angostura bitters. Cebiche-
wise, the unfortunately named but fortu-
nately favored Elegance a fairly traditional
mix of warm-water fuke, red onions, corn and
yam in a citrus marinadeworks well with the
Chilcanos clean simplicity.
Then its time for the vaunted Pisco sour,
the national drink of Peru, made from
Pisco, whipped raw egg white, lime juice and
simple syrup. Per tradition, Mr. Ranella dots
its frothy top with three drops of bitters,
representing the Father, the Son and the Holy
Ghost. Amen. The Limeo cebiche, with its
upped ante of citrus and spicered snapper,
Spanish day-boat octopus, calamari, scallops
and blue shrimpcuts nicely through the
drinks foamy sweetness.
The cocktails sneak up on you, Mr. Lopez
warns me. Indeed they do. Pisco imported
to the U.S. typically falls between 80 and 85
proof, which goes a long way on a stomach full
of nothing but raw fsh, spices and no solid
carbs, save for the occasional Peruvian corn
kernel or nibble of yam.
My faculties on the wane, I regard Mr.
Ranellas next concoction with apprehen-
sion. The Chicha Tu Ma combines Pisco,
orange liquor, passion fruit and a syrup called
Chicha Morada, which is the color of cheap
red wine and made from purple corn steeped
with fruit and spices. Its a hue easily envi-
sioned splashed across a favorite dress, at the
dry cleaners, with tears. We do recognize
were passing out a liability, says our trusty
bartender.
Such dangers are worthwhile. The Chicha
gives the cocktail a full, complex, fruity body
that, like a good sangria to a paprika-coated
potato bite, holds its own against the menus
aggressively seasoned entres, like a barely
seared yellowfn lightly crusted with a blend
of Peruvian spices and served with a quinoa
preparation that blows that box from Whole
Foods out of the water.
The night is best fnished of on a lighter
note. The Lluvia de los AndresPisco,
Japanese cucumber, basil, limehits it with
ease, and goes well with a dessert of Peruvian
fritters and spiced honey, provided you have
the room. Its likely you will. La Mars drinks
are deceptively strong, and its foods more
favorful than flling. Youre unlikely to leave
feeling bloated or stufed or even fully sati-
ated, all of which could make it an ideal third
spot, especially given that the prices are high
enough to show you care (cebiches $1219;
entres $1934; cocktails $1215).
Serial daters should take note; other diners
might do well to remember that Shake Shack
is just a stumble through the park.
With a cocktail
menu ofsEVEN
PiscO OffERiNgs,
lead bartender
Saul ranella
iSiNtENt ON
BRiNgiNg PERus
NatiONal sPiRit
a grape brandy
that dateS back to
the16th century
tO thE MixOlOgy
MassEs.
NYO_MAG6_VICE.indd 30 10/14/11 10:28:09 AM
WWW.CHAMBERMUSICSOCIETY.ORG 212-875-5788
2011-2012 SEASON
LA BONNE CHANSON
Sunday, October 23, 5:00pm
Fall Festival:
Dedications
DEDICATED TO HAYDN
Friday, November 4, 7:30pm
DEDICATED TO MENDELSSOHN
Sunday, November 6, 5:00pm
IN THE GERMAN TRADITION
Tuesday, November 15, 7:30pm
BRUCH/JALBERT/
MENDELSSOHN
Sunday, November 20, 5:00pm
Baroque Festival
BACH CANTATAS
Tuesday, December 6, 7:30pm
BAROQUE COLLECTION
Friday, December 9, 7:30pm
Sunday, December 11, 5:00pm
BRANDENBURG CONCERTOS
Sunday, December 18, 5:00pm
Tuesday, December 20, 7:30pm
BEETHOVEN/BRUCH/BRAHMS
Sunday, January 29, 5:00pm
Tuesday, January 31, 7:30pm
Winter Festival:
Immortal Investments
A PRINCELY COLLECTION:
HAYDN/BEETHOVEN
Friday, February 10, 7:30pm
INSPIRED BY JOACHIM
Sunday, February 12, 5:00pm
THE LEGENDARY SALON
Friday, February 24, 7:30pm
APPALACHIAN SPRING
Sunday, February 26, 5:00pm
Tuesday, February 28, 7:30pm
QUARTET VARIATIONS
Tuesday, March 13, 7:30pm
PIANOS/PIANISTS
Sunday, March 18, 5:00pm
GREAT CLARINET QUINTETS
Friday, March 30, 7:30pm
RUSSIAN DEDICATIONS
Sunday, April 1, 5:00pm
DEBUSSY & STRAVINSKY
Sunday, April 15, 5:00pm
AN EVENING WITH FLEISHER &
KALISH
Friday, April 20, 7:30pm
BEETHOVEN/HARBISON/
BRAHMS
Tuesday, April 24, 7:30pm
INSPIRED BY THE KALICHSTEIN-
LAREDO- ROBINSON TRIO
Sunday, May 6, 5:00pm
LA GRANDE FINALE
Friday, May 18, 7:30pm
Sunday, May 20, 5:00pm
All Concerts Take Place in
Alice Tully Hall
P
H
O
T
O
: T
R
IS
T
A
N
C
O
O
K
No words.
BUT A GREAT
CONVERSATION.
LA BONNE CHANSON
Sunday, October 23, 5:00 pm
Alice Tully Hall
DEBUSSY Danse sacre et Danse profane for Harp, Two Violins, Viola, Cello, and Bass
CAPLET Conte fantastique for Harp, Two Violins, Viola, and Cello
FAUR La bonne chanson for Voice, Two Violins, Viola, Cello, Bass, and Piano, Op. 61
DVOK Cignsk melodie for Voice and Piano, B. 104, Op. 55
DVOK Quintet in G major for Two Violins, Viola, Cello, and Bass, Op. 77
Dina Kuznetsova, soprano; Warren Jones, piano; Jennifer Frautschi, Erin Keefe, Kristin Lee, violin;
Richard ONeill, viola; Jakob Koranyi, cello; Edgar Meyer, double bass; Bridget Kibbey, harp
ITS AN INTIMATE CONCERT EXPERIENCE
with a genuine connection between performers and
listeners. The Chamber Music Society of Lincoln
Center invites you to be a part of it.
CMSINS1836_NYObMag1p_2.indd 1 10/7/11 1:14 PM
CMS.indd 1 10/13/11 1:42:11 PM
HOARDING NYO
32|NOVEMBER2011
By Eli sE KnutsEn
F
or many, the world of art
collecting seems impossibly
rarefed. A brief trip to some
of New Yorks most esteemed
galleries seems to confrm
those suspicions: with prices
reaching into the hundreds of
thousands of dollars, starched-collar cura-
tors cater only to fur-collared buyers. Until
recently, individuals interested in collecting
serious art on a smaller budget have had seri-
ously limited options. Enter Exhibition A.
Launched last December, Exhibition A is a
collaboration between Laura Martin and art
world heavy-hitters Cynthia Rowley and Bill
Powers. While Ms. Rowley is a reigning queen
in the realm of feminine, haute hippie fashion,
her husband, Mr. Powers, is the co-owner of
Half Gallery, an edgy Lower East Side art space.
Exhibition A, the brainchild of this three-
some, is an online members-only website for
seasoned and rookie collectors alike, selling
limited-edition prints from contemporary
artists.
The goal was to create a space where a broad
range of people, particularly those with smaller
budgets, can own original work from world-
renowned artists. I want to make everyone an
elitist, since that seems to be the chief com-
plaint against the accessibility of contemporary
art; that its too insular or only for the elite, Mr.
Powers professes. With this perhaps lofty aim,
Exhibition A is celebrating 10 months of sell-
out sales and is continuing to pave the way for
those interested in afordable art collecting.
Just as she envisions is the case with many
Exhibition A buyers, Ms. Martin, a slim, glossy
haired brunette, only recently began exploring
contemporary art. Ms. Martins background is
in fashion. I worked for Cynthia Rowley for the
business side of things, she explains. And it
was actually through Cynthia and Bill that I got
a little taste of the contemporary art world and
liked what I saw.
While alluring from afar, the contemporary
art scene can often feel exclusive. I felt like
I couldnt aford anything that I wanted I
wanted to be able to participate in a meaning-
ful way and to own work by these artists that I
was seeing in the galleries, reading about in the
McArt
MaRkEt
ExhiBitiON aaims to turn cash-starved art connoisseurs
into full-blown collectors.
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NYO_MAG6_HOARDING.indd 32 10/14/11 10:39:11 AM
DOYLE.indd 1 10/13/11 1:38:15 PM
HOARDING NYO
34|NOVEMBER2011
magazines and on blogs, Ms. Martin recalls.
And so, using an initial investment from Ms.
Rowley and Mr. Powerss art world connec-
tions, Exhibition A was born. The site features
limited prints, all under $1,000, from big guns
of the contemporary art scene. Works from
Terence Koh, Nate Lowman, Dasha Shiskin and
Ren Ricard have already been sold through
Exhibition A.
Ms. Rowley and Mr. Powers have used their
star power to promote the project, helping
Exhibition A achieve the notoriety it enjoys to-
day. The websites launch party last December,
held in the Gagosian shop on Madison Avenue,
attracted a bevy of night crawlers, including
Waris Ahluwalia, Andy Spade, Olivier Sarkozy
and James Frey. Several artists whose prints
would later be featured on the site were also in
attendance, Peter Sutherland, Mr. Ricard and
Brad Kahlhamer among them.
While there appears to be an infnite number
of contemporary artists out there, Ms. Martin
seems to have a very particular notion of
precisely whom Exhibition A should showcase.
We want to work with people who are making
an impact on the contemporary art market
today, who we think are cool. If we think some-
body is cool, if we like their art, and you know, if
they are sort of making an impression, we want
them, she says.
By and large, artists have been receptive to
Exhibition As philosophy. Were exposing
them to a new type of customer, by putting their
artwork in front of sort of a younger collector,
Ms. Martin says, explaining why so many big-
name artists have jumped on the Exhibition
A bandwagon. Those are also the collectors
of the future. You have to start somewhere, so
people who are participating in small ways now
are much more likely to participate in bigger
ways later, she adds.
Although the site has been around for less
than a year, Ms. Martin believes Exhibition A is
already reaching a broader array of people than
she had initially anticipated. You know, when
we frst launched I would have said that its for
somebody whos too sophisticated for a poster
but who cannot yet aford fne art, Ms. Martin
says of how she originally envisioned the aver-
age Exhibition A buyer. But as weve grown,
I feel like Ive found out theres a lot of people
who can aford fne art but who are just looking
to complement their established collection,
she says. The unexpected demand from foreign
buyers adds to Ms. Martins optimism. Ive
been so surprised by the international response
that weve received," she reveals. "On average
15 percent of our sales are to international
customers, and I think ... well see that grow
over the next few months.
The Observer wondered if anyone in the fne
art market, either collectors or dealers, had
taken unkindly to Exhibition As increasing
popularity. Some rufed feathers may say,
we ventured, that the prints were in efect of
inconsequential artistic value. You know, we
really havent gotten a lot of negative feedback.
I think what were doing is trying to create these
prints that dont necessarily impede on the
artists primary market, but are still a way to
be able to own signed work by those artists,
Ms. Martin ofers earnestly. I think that the
print market has a pretty strong history of
being something that, you know, is a valid part
of the contemporary art market, she further
explains.
Ms. Martin is optimistic about Exhibition As
future. With a steady demand for prints and a
recent spike in requests for original work, the
project is crafting its own unique identity in
the online art world. Ms. Martin explained that
collectors from all walks of life could beneft
from the prints Exhibition A ofers. Its invest-
ing in your cultural self, she says. Its art thats
relevant.
"when we first launched
i would have said that itsfOR
sOMEBOdy whOs tOO sOphisticatEd
fOR a pOstER But whO caNNOt
yEtafford fine art,"says ms.martin.
AbOve: mOON by fRIeNDs wItH yOu, uNtItleD
by mARk GONzAles, bOtH cOuRtesy Of
exHIbItION A. RIGHt: lAuRA mARtIN, pORtRAIt by
jAmI sAuNDeRs.
NYO_MAG6_HOARDING.indd 34 10/14/11 10:39:41 AM
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Untitled-24 1 10/13/11 2:12:46 PM
TREND NYO
36 | NOVEMBER 2011
A
s luxury retailers are
keenly aware, China is on
track to overtake Japan as
the largest luxury-goods
market in the world in
2012. While conglomer-
ates like LVMH and
Gucci have stormed the East in recent years,
experts say the most compelling story is the
new Chinese consumer who is traveling to the
U.S. in pursuit of the latest premium fashion,
beauty and home products.
New York City is by far the number one
shopping destination in the world for Chinese
travelers, before Paris and London, Pierre
Gervois, CEO of China Elite Focus, a Shang-
hai-based marketing agency, has said.
So why fy thousands of miles to shop? After
decades spent living in a closed-of society, the
Chinese have developed an insatiable appetite
for new outlets for their growing wealth.
Reports reveal the United States as Chinese
millionaires preferred country for leisure
travel.
New York City, with its gleaming fagships
and cutting-edge fashion industry, holds a
magnetic appeal for Chinas expanding elite.
A trip spent visiting shopping meccas like
Fifth Avenue and Sohos swishy boutiques has
become an eye-opening lifestyle education
for Chinas newly rich and acquainted them
with top brands. Though clich would have it
that Chinese shoppers are slavishly devoted to
status labels, many are in fact becoming more
sophisticated consumers by the day.
Chinese culture serves to only reinforce
this trend, as traditions dictate that they buy
lavish gifts for family, friends and colleagues
while abroad. According to the 2010 data
released by NYC & Co., 94 percent of Chinese
tourists ranked shopping as their number
one priority while visiting New York, ahead
of sightseeing and fne dining. On the typical
must-buy list: art, antiques, watches, wine,
jewelry, apparel, accessories, beauty products
andfor those with truly deep pockets
multimillion-dollar real estate.
But the Chinese fascination with Western-
style consumption is more than simply an
overcompensation for the material scar-
city that has marked most of the countrys
tumultuous history. Indeed, for centuries,
the Chinese have been drawn to fne objects.
For 500 years, porcelain production from the
imperial kilns in dynastic China boasted one
of the longest-running luxury brands in
world history. A taste for adornment and the
fner things in life is simply an extension of
Chinas artistic legacy.
Even when spending on fashionable or
trend-driven items, the Chinese look for long-
lasting investment pieces of enduring quality.
In this time of economic upheaval, it behooves
businesses to investigate this fast-rising group
of consumers. On page 38, we spotlight young
millionaires spending habits and how theyre
driving Manhattans retail market.
special report
Shop Stars
Why ChiNas NEw MilliONaiREs Spend Big in Manhattan

By chi u-ti Jansen
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NYO_MAG6_CHINA.indd 36 10/14/11 10:47:00 AM
WIMBLEDON.indd 1 10/13/11 1:45:59 PM
TREND NYO
38 | NOVEMBER 2011
BEhiNd
thE
NuMBERs
Chi Na aCCOuNts fOR 27
pERCENt Of thE glOBal luxuRy
MaRkEt, ri ght behi nd Japan at
29 percent and si gni fi cantly
ahead of the United states at 14
percent.
World Luxury Associations
20102011 Annual Report
between 2009 and 2010,
thE aVERagE lENgth of chi nese
vi sitors stay i n new york city
i NCREasEd fROM 7. 4 Ni ghts tO
11. 3 Ni ghts.
when the chi nese travel
abroad, shOppi Ng i s a faVOREd
puRsuit, accoUnti ng for
5076 percent of thei r total
overseas spendi ng.
The 2011 Annual Report of China Outbound
Tourism Development
With a saVi Ngs RatE i N ExCEss
Of 50 pERCENt of g. d. p. and
a credit card i ndUstry sti ll
i n its i nfancy, MaNy Chi NEsE
shOppERs pREfER tO pay i N Cash.
The Economic Times; The China Post
on average, Chi NEsE
Mi lli ONai REs tRaVEl aBROad
thREE ti MEs a yEaR. twenty
percent of them go abroad
more than five ti mes a year.
Ni NEty pERCENt Of Chi NEsE
Mi lli ONai REs tRaVElEd
OVERsEas i N 2010. travel tops
all preferred lei sUre activiti es
for chi na s newly ri ch.
Chinese Luxury Traveler White Paper
30%
REST
OF THE
WORLD
27%
CHI NA
29%
JAPAN
19%
U. S.
7.4
2009
11.3
201 0
24%
OTHER
50-76%
SHOPPI NG
global luxuRy maRkET
couNTRy DisTRibuTioN
avERagE lENgTh of
chiNEsE visiToRs sTay iN Nyc
ToTal ovERsEas spENDiNg
by caTEgoRy
CHI NA S NEW MI LLI ONAI RES: SPECIAL REPORT
NYO_MAG6_CHINA.indd 38 10/14/11 10:47:18 AM
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Untitled-23 1 10/13/11 2:11:04 PM
40 | NOVEMBER 2011
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40 | NOVEMBER 2011
hedonism
THE BRazil
fOuNdatiON' s
aNNual gala
The fun one must have as a beautiful Brazilian! The
Observer walked up the steps of the New York Public
Library to find a bevy of them in gowns that tickled
the marble floor, men in tuxes taking their arms,
seating assignments in their fingers. It was the Brazil
Foundation Annual Gala, and the countrys glammiest
men and women flew in for the fest. Julie Henderson,
Alessandra Ambrosio, Ana Beatriz Barros and Jessica
Hart all showed their Brazilian spirit too, gracing the
bash with a taste of the runway. And it looks like Italys
an ally: Valentino, still in the city for a few extra days,
came by to say hello. Everyone scrambled downtown
afterward for the now-legendary after-party, held this
year at the brand-new Hotel Americano in Chelsea.
There was enough cachaa to make caipirinhas for
the Brazilian army, and D.J. Rachel Chandler spun
the songs that got the tipsy beauties dancing on the
rooftop for hours. It was quite the boa festa.
valeNtiNo
alessaNdra ambrosio
aNa beatriz
barros
loreNzo martoNe
jeisa chimiNazzo
izabel
goulart
jesse
eiseNberg
W
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NYO_MAG6_PARTY.indd 40 10/14/11 1:16:56 PM
hedoni sm NYO
ana beatriz
barros
the u. s. premiere
of lars von tri er' s
melancholia
What apocalypse? A few minutes after the rapt audience at
Lincoln Centers Alice Tully Hall watched Earth smash into an
enormous neighboring planet, the breathless movie-goers got
to join stars Kirsten Dunst, Alexander Skarsgrd and Charlotte
Gainsbourg at the nearby Stone Rose Lounge for post-Rapture
cocktails and canaps. Yes, Lars von Triers mind-blowing
Melancholia is just a film, but it was still hard to shake the sense
of dread, even after downing a few glasses of red. The party
drew the likes of Mark Cuban, Alan Cumming and Michael Stipe.
We had to wonder: how would the boldfacers spend their final
days? I dont know, man, Ms. Dunst told us. Id hopefully be
with my family. It would be nice to be in the forest somewhere,
chilling out. Its such an awful thing to think about. What would
you do? We looked around the room, at the glamorous scene
and the tray of drinks coming our way. Not a bad option, really!
sophie auster
dan rather
jack mcbrayer
alexander skarsgard
mark cuban
michael stipe
alan cumming
charlotte gainsbourg and kirsten dunst
jesse
eisenberg
nVemBer2011 | 41
the marc jacobs
after-party
In a fitting finale to Fashion Week, Marc Jacobss Spring
2012 runway show filled its final slot. For those not yet
burned out from a week of up-all-night madness, the
Dream Downtowns Gallery at Dream was a sea of
celebs. Marc attracted the likes of Dakota Fanning,
Michael Pitt and an unwelcome but very present
Lindsay Lohan, who snagged a wristband despite
being barred from attending by the bouncers and guards.
Meanwhile, downstairs in Electric Room, another high-
wattage gathering was beginning. The Observer skipped
down the stairs and into the tiny 100-person space to find
Daphne Guinness walking around in her skyscraper heels,
Owen Wilson chatting up Courtney Love and a peppy Ellen
Barkin occupying the center booth. But the main attraction
was Mick Jagger, who had come over from girlfriend LWren
Scotts dinner elsewhere in the hotel. What a crew! You cant
always get what you wantexcept, well, when you can.
courtney love
dakota fanning
marc jacobs
alice glass
sofia
coppola
kim gordon
michael pitt
NOVEMBER 2011 | 43
NYO hedoni sm
alice glass
thE whitNEy
studiO party
With years to go until the Whitneys new Renzo Piano space
in the Meatpacking District opens, theres really only one
thing to do: throw a lot of wild parties in anticipation. The
august museum seems to host another new bash every few
months, each one bigger than the last. On a mild early-
October night, New Yorks art world cognoscenti descended
upon an old hangar on Pier 57 to celebrate New Yorker writer
Calvin Tompkins, who has at one time or another profiled
many of the artists in attendance. Lets hope they were positive!
Things were cordial for a while, but once ?uestlove lodged
himself behind the D.J. booth, things got a little more raw. Stuffed
and sauced, the crowd danced the night away under two massive
disco balls, topping it all off with pomegranate-Champagne
concoctions. The Observer sampled a few of those and in the
course of a few minutes spotted Bar Rafaeli, John Legend,
Amanda Hearst and Michelle Monaghan. No, the Whitney isnt
downtown yet, but as far as its celebrations are concerned, its
already got a few masterpieces under its belt.
charlotte ronson
ali hilfiger
amanda
hearst
tinsley
mortimer
chris
benz
michael pitt
44 | NOVEMBER 2011 44 | NOVEMBER 2011
vladimir restoin
roitfeldson of carine
boasts an impeccable
fashion pedigree and a
jet-set lifestyle. now he's
taking on the art world.
ART NYO
NYO_MAG6_VLADIMIR.indd 44 10/14/11 10:51:52 AM
NOVEMBER 2011 | 45
C
lad in head-to-toe black,
Vladimir Restoin Roitfeld
opens the wrought-iron-
and-glass door to his prewar
apartment building just
steps from Fifth Avenue.
I am so sorry that the
elevators are broken, he apologizes in his
husky French accent, as he heads back to the
service elevator, pulling its old-fashioned gate
closed with an insouciant shrug.
His ffth-foor apartment, starkly white
and ferociously tidy, is full of contemporary
art, and little else. A rectangular mirror in
the living room is decked with a metal skull
and a fan of colorful party invitations. A New
Years card from his godfather, the photogra-
pher Mario Testino, is addressed to trs cher
Vlad, giving a small glimpse into Mr. Restoin
Roitfelds privileged, insider status in the
fashion stratosphere.
Three hefty watches, by Chanel, Audemars
Piguet and Patek Philippe, perch carefully
on a side table. A quick peek into his fridge
reveals bottles of Veuve Clicquot and ketchup,
while a stack of airplane sleep masks sits on
the kitchen counter.
Mr. Restoin Roitfeld, 26, has just fown in
from Europe. And while the peripatetic life
and the Upper East Side address might tele-
graph louche playboy, his environment also
suggests that Mr. Restoin Roitfeld is a highly
precise person. On his modern glass desk,
two tidy stacks of euros and dollars and two
credit cards are aligned in a hyperdisciplined
manner.
In his closet, stacks of white, black and
gray clothing are folded exactly. Slim tuxedo
jackets, starched white shirts, precipitously
skinny jeans and supple leather jackets pre-
dominate. Mr. Restoin Roitfeld, taking a page,
perhaps, from Karl Lagerfelds style playbook,
is a man who likes a uniform.
Since his mother, the berstylish Carine
Roitfeld, stepped down as editor-in-chief
of French Vogue last year, shes taken steps
toward becoming a global brand in and of
herself. Her book, Irreverent, a 190-page
visual autobiography stufed with pictures of
her genetically blessed family, was released
by Rizzoli this month. She has gone on to
collaborate with Mr. Lagerfeld and Riccardo
Tisci of Givenchy and has lent her singular
creative direction to Barneys fall windows.
Meanwhile, Mr. Restoin Roitfelds older
sister, Julia, a petite, cat-eyed brunette, has
continued to charm and fascinate Manhat-
tans society press.
Every decade, New York sees the rise of a
new, glamorous, ubiquitous, whispered-about
family. Now, undeniably, is the Age of the
Roitfeld. There is even a website, IWantTo
BeaRoitfeld.com, which chronicles the com-
ings and goings of fashions latest frst family.
But Mr. Restoin Roitfeld is now branching
out on his own, intent on gaining credibility
in New Yorks notoriously fnicky art world.
Since forming his company, Feedback Ltd., in
2008 with business partner Andy Valmorbida,
Mr. Restoin Roitfeld has convinced difcult
THE
ROITFELD
INVASION
STORy By DaI Sy pRI ncE
phOTOgRaphy By nI kOLa TamI nDzI c
ART NYO
46 | NOVEMBER 2011
ART NYO
NOVEMBER 2011 | 47
artists to trust him with their work and
curated sold-out exhibitions.
With his hypnotic green eyes, high cheek-
bones and masculine nose, he has the kind of
Bryonic good looks that are just slightly ob-
scured by his 5 oclock shadow and studiedly
unkempt hipster hair. Its easy to see why the
girls like him.
Born and raised outside of Paris, he moved
to the U.S. at 17 to attend the University of
Southern California in Los Angeles, where
he met his best friend, shipping heir Stavros
Niarchos, dated model Lily Donaldson and
still managed to fnd time to complete a major
in international relations and a double minor
in flm and business.
After graduation, he worked as a P.A.
for one of Paramounts top producers. My
family had always worked in flm and its
what I thought I wanted to do. (Mr. Restoin
Roitfelds maternal great grandfather was the
Russian producer behind the 1954 flm The
Count of Monte Cristo.) At the studio, he read
torturously bad scripts, writing up reports
that were never read and ferrying members
of the crew back and forth on flm sets. To say
the least, it wasnt his thing. I was miserable,
says Mr. Restoin Roitfeld. I had always grown
up around creative people but this was too
political and it was all about the money.
Mr. Restoin Roitfelds next move demon-
strated a wisdom beyond his years. I knew
I didnt have the talent [to become a fashion
designer or an artist], he says simply, but I
wanted to work with creative people.
Mr. Restoin Roitfeld got his start helping
a friend, the Italian artist Marco Perego, put
on a show in the Paris in the summer of 2008.
The pictures sold in less than two hours, and
the work came as a revelation to him.
His frst serious break came when New
York art dealer Rick Librizzi introduced him
and Mr. Valmorbida, the Australian imported
food heir, to artist Richard Hambleton. Ham-
bleton had been one of the bigger names in the
80s. He was a contemporary of Keith Haring,
says Mr. Restoin Roitfeld. But because of his
drug use, basically the guy shot himself in the
foot. He did so many drugs that he was too
crazy for anyone to trust and to want to work
with.
Mr. Valmobida and Mr. Restoin Roitfeld
were persuaded to put on a show, which they
did with backing from Armani during Fashion
Week in Feburary 2010. The duo have since
added Parisian painter Nicolas Pol and a graf-
fti artist named RETNA (who developed his
own language of hieroglyphics. With Feed-
back Ltd., Mr. Pol painted the tail of a private
jet for a VistaJet sponsored worldtour).
In February, the burgeoning company will
open a show during Fashion Week, presenting
the work of the recently signed Nigerian artist
Ouattara Watts.
For a curator who has seemingly hit the
ground running, Mr. Restoin Roitfelds has
had little formal training in his feld. Although
he professes a love for museums and galleries,
he has never studied art in a formal setting.
He doesnt feel this will hold him back. Its
like anything in life: the only real way to gain
experience is to do it, he says with certainty.
Mr. Restoin Roitfeld is clearly driven. He is
obsessive about his work, he says. I think
about it 24/7. This is the only way that a busi-
ness will grow. You have to be obsessive about
ART NYO
48 | NOVEMBER 2011
ART NYO
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NOVEMBER 2011 | 49
it. Its a passion. Its work, but at the same
time, its pure pleasure. He credits his work
ethic to his parents. They are obsessive about
their work too.
He is also refreshingly cautious when it
comes to conducting his business. Instead
of pouring money into a glitzy gallery that
would have provided too much pressure and
overhead, hes decided to stick with a small
ofce and put on shows when, and if, Feedback
Ltd. has the money to do so. Also, I had the
feeling that I didnt want to be stuck in one
place going to the same gallery every day. You
have to be global and be visible around the
world, he muses.
Although Mr. Restoin Roitfeld is friends
with everyone from Dasha Zhukova to Osama
bin Ladens niece Wafah Dufour, he claims he
has still had to hustle like anyone else starting
out in the art world to get to know dealers and
artists and get invited to art fairs. Mr. Restoin
Roitfeld points out that Jef Koons is not
knocking at your door to show him. No one
wants to work with you unless you have the
experience.
Still, Mr. Restoin Roitfeld feels invigorated
by the New York ethos. There is no city where
they will give more of a chance to young
people than in New York. In Europe people
are a lot more snob.
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ART NYO
50 | NOVEMBER 2011
The meritocratic spirit was inculcated in
him during boyhood summers spent at sleep-
away camp in Fresno, Calif. Its very hard to
picture this soign young man being forced to
run around a soccer feld in a pair of regulation
Umbro shorts, but Mr. Restoin Roitfeld visibly
relaxes when recalling these fond summer
memories. Being dropped into such an alien
environment didnt rufe him. People get
excited when the French person arrives in
camp, he remembers.
Hes considerably more skittish when
talking about his love life. Mr. Restoin Roitfeld
has been linked to a litany of women, includ-
ing Karolina Kurkova and Lindsay Lohan, but
his current squeeze of two and a half years is
a freelance stylist named Giovanna Battaglia.
Shes fve years older than he and they are now
living together. She moved in in January last
year, he says. She travels a lot, though.
Marriage, he adds, is not something that
is important to me but if it was important to
someone I loved, then I wouldnt be against it.
jeff koons is noT knocking AT youR dooR To show
him. no one wants to work with you unless you
have the experience, sAys mR. ResToin RoiTfeld.
Obviously, my parents dont put pressure on
me to get married and Im very young.
Armed with charm, chat, connections and
drive, Mr. Restoin Roitfeld is poised to become
a market player. He hopes his youth is an
asset. If I was going to [launch a business like
this], I wanted it to be a little bit more fun and
a little bit more open but still making sure that
the presentation was 10 out of 10.
Still, he worries about his ability to spot the
next big talent and hopes that with each tri-
umphant show, skeptics will concede that hes
earned a greater degree of respect. Its about
knowing what youve discovered has actually
succeeded and has led somewhere. And that
everyone who bad-mouthed us from the start
[may] have to admit this was a success.
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Gevril.indd 1 10/14/11 1:08:54 PM
52 | NOVEMBER 2011
With creative director RobeRt
battle at its helm, the alvin ailey
american dance theater takes a
brave leap into the futuRe.
lord
OF THEDanCe
by SaRah hoRne
dance NYO
NYO_MAG6_ALVINAILEY.indd 52 10/14/11 11:00:05 AM
NOVEMBER 2011 | 53
With creative director RobeRt
battle at its helm, the alvin ailey
american dance theater takes a
brave leap into the futuRe.
lord
OFTHEDanCe
by SaRah hoRne
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DANCE
54 | NOVEMBER 2011
NYO
I
ts a bright, unseasonably warm
morning in October and sun is
streaming into the ffth-foor
rehearsal space at the Alvin Ailey
American Dance Theaters gleam-
ing building on Ninth Avenue.
The Hells Kitchen studios
foor-to-ceiling windows create a stunning
sceneall brick buildings and fre escapes,
water towers and sky scrapers in an odd
jumble of angles and colors. Staggeringly
bendy and beautiful dancers, stretch in patch-
es of sunlight around the cavernous room.
Clad in unzipped hoodies, deep V-neck
tees and sweats, or leggings, leotards and
leg-warmers, they look muscled, relaxed and
very, very young. Some banter with each other,
others fnd a still corner and turn themselves
into impossible shapes.
But when Robert Battle strides in, clad in
dark jeans, a black turtleneck and a pinstripe
DKNY blazer, they turn alert. Mr. Battle
doesnt utter a word, but takes a seat on a
small, elevated platform, and sits very still, his
long fngers fexed as if a great deal of energy is
contained in them.
On this afternoon, dancer Cathy McCann is
leading the rehearsal, setting the choreogra-
phy for Paul Taylors Arden Court, a 1981 ballet
that will be performed by Alvin Ailey for the
frst time this November, when the company
takes the stage at City Center for its 40th
consecutive year. Lets do the second cast,
she says, briskly. I need you over there in that
corner, guys, she urges.
Six male dancers spring across the foor,
the elegant score by William Boyce booming
optimistically from speakers.
Throughout the dance, Masazumi Chaya,
the companys legendary associate artistic
director, scribbles furiously in a notebook and
confers with Ms. McCann during a technically
difcult section of the ballet. The dancers
spread across the foor, limbs akimbo, as some
perform headstands, linking their feet with
another dancers arms and forming a playful
segue into the next duet. In just four days Paul
Taylor himself will come to the studio see how
the piece is taking shape.
Exuding an air of calm, Mr. Battle just
watches. In spite of his magnanimous face, its
not difcult to imagine that his watchful eye
could be unsettling. The pressure, after all,
is on.
This July, while Alvin Ailey was on its
world tour in Moscow, Judith Jamison, the
companys longtime director, announced
that she was handing over artistic control to
Mr. Battle. He would be just the third creative
director in Alvin Aileys 53-year-old history.
I spoke to the dancers and we all went out for
a meal, recalls Mr. Battle of that momentous
summer evening. I didnt sleep that much
that night. It was cathartic. It felt right.
Since 1999, Mr. Battle had been a chore-
ographer and artist-in-residence at Ailey,
staging his ballets to great acclaim. Of his
creation The Hunt, which premiered last year,
The New York Times raved, Most impressive
is the brutal physicality of the dancing and
the way these men both fnd its nuances and
give it their all. His appointment this year
was not a surprise, but it nonetheless marks a
major new era for Alvin Ailey.

B
orn in Miami's Liberty
City neighborhood, Mr.
Battle moved to New York
to attend Juilliard, joining
Parsons Dance Company
upon his graduation. I was
always the big guy trying
not to knock into anybody, recalls Mr. Battle,
modestly. Though he no longer dances, he
often likes to stand in the wings during a
performance he has choreographed. I like
to stand on the same foor and feel what the
dancers are feeling at that moment. The same
nerves, the same vibrations from the music.
Ive been there, so there are times when I do
miss it. But I dance through these 30 marvel-
ous dancers.
NOVEMBER 2011 | 55
Forget the drama and intrigue of flms like
Black Swan, or the camp, glittery posturing
of reality TV hits like Dancing With the Stars.
Mr. Battles leadership style, he hopes, is
considerably less alienating.
He makes a point of chatting to dancers
in the elevator, or acknowledging a small
moment when one of them has excelled in
rehearsal. I have my subtle ways, he muses,
of making sure things are moving forward.
Im not overly upset if a dancer makes a
mistake. A lot of great inventions come from
mistakes. What I cant abide is apathy. When
I see someone with great potential who isnt
doing what they could be, Im troubled. Its
hard to get beyond that. At the same time, Im
cognizant of their humanity. They pour it out
on the stage, so sometimes, its important to
sit with someone and ask, whats really going
on with you?
But beyond working closely with his
dancersnine new faces have joined the
company under his leadership thus farMr.
Battle is keenly aware of the challenges and
opportunities that face an arts organization in
difcult economic times.
Part of that awareness includes strength-
ening Aileys partnerships, like the one behind
Home, a hip-hop work by Ronnie Harris that
will debut at City Center on Dec. 1, marking
World AIDS Day. Downstairs in the costume
department, designers are hard at work
making street clothes that can be put through
their acrobatic paces, deconstructing jeans
and testing out sneakers.
The work was a commission from the
pharmaceutical giant Bristol-Myers Squib as a
part of the companys Fight H.I.V. Your Way
initiative, and is an interpretation of true
stories gathered form those living with H.I.V.
and AIDS. We lost Alvin Ailey in 1989, and at
that time there was a lot of shame around it
Its a part of not just wanting to be seen but to
be heard. Were not just entertaining people
here. Its about illuminating those dark places
we might not always like to go, so that we dont
have to return to them, says Mr. Battle.
This season, the company is also honoring
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DANCE
56 | NOVEMBER 2011
NYO
Alvin Aileys most celebrated work, Revela-
tions, an ambitious ballet that will, for its
opening night revival, be performed to live
music with a cast of 50.
Keeping track of all of these develop-
ments means that Mr. Battle must multitask.
Between rehearsals and lunches with key
donors, he keeps tabs on the dance foor via
a fat-screen TV monitor that sits behind his
desk. Last year, I started to think about a
vision. Just to see my vision unfold. Its a sense
of anticipation, he says.
One of the programs he is most proud of is
the New Directions Choreography lab, which
will work as a sort of think tank of movement,
allowing young choreographers to test out
their ideas in the studio, uninhibited by the
pressure to deliver a product. When someone
is just relishing the creative process, I think
thats when really interesting things begin to
happen.
He is also happy to give others the same
opportunities that were once given to him.
I remember when Judith called me to do my
frst work. I can still relive that moment of
elation and joy. Its awesome to be able to pass
that along.
Allowing new talents to emerge under
his direction is part of a wider philosophy of
spiritual reciprocity, a term he credits to
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Its About IllumINAtINg thosE
DArk plACEs wE mIght Not
AlwAys lIkE to go, so thAt
wE DoNt hAvE to rEturN to
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Ms. Jamison. Its not about my ego. Its about
generosity, he says. You cant guarantee how
it will be received, but I want people to know
that thats the driving force.
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58 | NOVEMBER 2011
After 30 yeArs in the business
of being hip, new yorks
hotel mAestro is introducing
his biggest experiment yet.
hospitAlity NYO
NYO_MAG6_IANSCHRAGER.indd 58 10/14/11 11:05:29 AM
NOVEMBER 2011 | 59
I
an Schragers Brooklyn-bred rasp
comes at you like spitfre. Ideas
plucked from the worlds of art, food
and commercetumble forth from
all directions. It's easy to imagine
swarms of exclamation points foat-
ing in the air above his head.
In minutes, the millionaire hotelier has
skipped from the wonders of Trader Joes to
the charms of Apple, from how bottle service
killed New York nightlife to how, and why,
Williamsburg is the citys new Soho.
Picture Malcolm Gladwells brain. Add
Tom Fords sexed-up style sensibility, say, and
round of the package with Woody Allens
hyperfuent New Yorkese. Speak to the
65-year-old hotelier about something that
makes him passionate, or drives him crazy,
and you can imagine precisely such a creature.
Right now, whats driving Mr. Schrager
crazy is $20 cofee.
The king of boutique hotels, whose
Gramercy Park Hotel has defned the boho-
luxe look of Gotham hospitality in the past
decade, making him a fortune in the process,
will come out and say it. Paying 20 bucks for a
hit of cafeine is preposterous.
I dont think people care about the guy
with brass buttons and epaulets, serving them
something out of bone china, spreading out
a tablecloth, he says. Previously, my hotels
included, if you woke up and called room
service and asked for a pot of cofee? Itd be
at least $20. Seven dollar service charge. And
youd have to wait 45 minutes!
Though there will always be those
customers willing to pay for fve-star opulence
and violently expensive hot beverages, Mr.
Schrager thinks enough is enough.
On Oct. 11, he launched what is perhaps his
riskiest concept to date: PUBLIC Chicago, a
total reimagining of the citys Ambassador
East Hotel, which aims to be the paragon of
mass class. The Trader Joes of posh hotels.
Room rates begin at a cut-rate $135.
The Ambassador, which opened its doors in
1926, was once a well-groomed Midwestern
glamour-puss of a property. Marilyn Monroe,
Frank Sinatra, Humphrey Bogart and Lauren
Bacall thronged the Pump Room, its famous
see-and-be-seen restaurant. But by mid-2010,
when Mr. Schrager got the keys, it had lost its
luster.
IAN
SCHRAGER
GOES
PUBLIC
By SARAH HoRnE
It was essentially a dump, says Mr.
Schrager, who ofered $25 million to buy it
from Chicago developers Peter Dumont and
David Bossy, according to reports.
Located on Chicagos Gold Coast, which is
jam-packed with international hotel chains,
the Ambassador had to become something dif-
ferent. It was sexy. I respond to a building the
way another man might respond to a woman.
Its a visceral thing. I walk through, and its got
the bones. The sex appeal.
It wasnt just below-the-belt thinking. Im
in an opportunistic business, and the acquisi-
tion was very compelling, he adds.
Eschewing what he terms design on
steroids, PUBLIC Chicago is rendered in
calm tones of camel and wheat, mellow
metallics and crisp white. The supper club
inspired Pump Room has been reinvigorated
by chef Jean-Georges Vongerichten, and a pot
of cofee from room service costs fve bucks,
thank you very much. It gets there in fve to
six minutes, says Mr. Schrager, triumphantly.
The bottom of the hotel market is wide
open, he says. Its completely devoid of
creativity. Theres nothing original there,
hospitality
60 | NOVEMBER 2011
NYO
I dont thInk people care about the guy with brass buttons and epaulets, serving them something
out of bone china, spreading out a tablecloth, says mr. schrager.
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NOVEMBER 2011 | 61
hospitality NYO
theres no elevated experience. With PUBLIC
Chicago, he aims to change that.
For a moment, he stays emphatically on
message. PUBLIC Chicagos wider concept, its
accessibility, is just the beginning. Im prob-
ably more excited about this brand than I have
been about anything in a long time. Its a little
bit like what Terence Conran and Mary Quant
did in London in the 60s. What Andy Warhol
did with art. He took the pretense out of it.
Make it available to anybody and everybody.
B
etting on high occupancy,
rather than sky-high room
rates, is a canny move in this
economic climate. When
we got in the boutique
space, recalls Mr. Schrager,
everyone was very skepti-
cal of it. They thought that only people who
wore head-to-toe black and lived in Soho
went to boutique hotels. About 15 years ago,
I remember The Wall Street Journal had a
headline: The Death of the Boutique Hotel. It
was like Dewey Defeats Truman. Now whats
happened is that everybody went into that
space. Its really, really overcrowded. Today,
the opportunities are above that space and
beneath that space.
Instead of bowing to amenity creep and
gouging guests on bath butlers and doggie
massages, Mr. Schrager is getting back to the
basics: good service and plain old good taste.
The business of doing business has
changed. Theres a paradigm shift. I think
people are going to be very focused on value.
Its not quite so easy to become wealthy.
Whats going on in Europe Im not an
economist. But what was really challenging
[with this project] was to redefne luxury
service. Get rid of all those things that nobody
cares about. Create a sophistication that
someone whos rich and someone whos not
rich can both appreciate.
Which brings him back to cheap-but-chic
visionary companies like Trader Joes, or the
service-centered ethos at the Apple Store,
where high design is a given but hasnt clouded
the focus on people. I think its being treated
with dignity. Its being friendly. When I got
started 25 years ago, we were looking to get
ourselves noticed. We really focused on the
innovation of [the hotel space]. The look and
feel of it. Well, thats not enough now. I learned
a lot from the Apple stores. Youre met by a
brand ambassador and you dont wait on line
to pay. The person who helps you, theyre an
expert. If you go into a hotel, its like staying in
somebodys home. If youre treated beauti-
fully, thats what matters.
Born in the Bronx in 1946, the son of a gar-
ment worker, Mr. Schrager has New Yorkits
energetic mayhem, its sometimes destructive
glamour, its bull-headed optimismin his
bones. By 1977, still under 30, he and business
partner Steve Rubell became the life force of
New York nightlife with their club Studio 54.
Its starry legacyLiza, Mick, Biancastill
elicits a heady era in Manhattan, when the
Beautiful People danced til dawn (with not
a stretch Hummer or gourmet taco truck in
sight).
In 1981, after an oft-reported spell of time
in prison for tax fraud, Mr. Schrager was
primed to reinvent himself. Studio 54 may call
to mind a lost decade of high-octane, reckless
fun, but it had exacted its toll. Looking back
on that era, he told French Vogue, It almost
destroyed me. I must have been intoxicated by
the success of it all and got lost along the way.
I made certain mistakes and I paid very dearly
for them. Very dearly.
By 1984, Mr. Schrager had hit upon a new
idea. The boutique hotel. Morgans, the
Royalton, the Paramount and the Delano
followed, as did a fruitful period of intense
collaboration with designer Philippe Starck,
which began in 1988. In 2005, he founded the
Ian Schrager Company with the Gramercy
Park Hotel, a collaboration with artist and
I dont thInk people care about the guy with brass buttons and epaulets, serving them something
out of bone china, spreading out a tablecloth, says mr. schrager.
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hospitality
62 | NOVEMBER 2011
NYO
flmmaker Julian Schnabel and its frst
showpiece.
But today, Mr. Schrager seems to be
tinkering with the formula that catapulted
him to rock-star status. Hotel design, he says,
has become overblown. The design! You hear
about somebody doing a hotel and the frst
question is always, Whos designing it? I
really feel like its Frankensteins monster,
what we created here. Theres no more tricks.
When I used to do hotels with Philippe, there
was always something, a little wink, a chair
that was lit, or a phrase on a wall. Now its
gone too far, theres a thousand tricks in every
square inch of every hotel space. Everyone
is trying to overwhelm you with how clever
they are. Its oppressive and precious and you
feel like you cant breathe. Its just too much.
I think were trying to go the other way, he
says, pausing to catch up with his thoughts.
Plain old good taste is a universal language.
When the moment is right, Mr. Schrager
also feels that the PUBLIC Chicago model can
work in New York. We have one hotel in the
works, a new build downtown, and were close
to announcing a second hotel. In this climate,
its difcult to get anything done. In New
York hotels, I think theres going to be price
pressure, because theres been a tremendous
increase in supply. But business is always
going to be done in New York[the citys
economy] will get back to where it was.
A die-hard city-dweller and booster, Mr.
Schrager is passionately engaged in under-
standing what makes New York tick and how
the urban landscape has transformed over
the three decades hes been at the center of it
all. Before he was a slick, powerful hotelier,
Mr. Schrager was one of Manhattans original
after-dark pioneers. Today, the co-founder of
Studio 54 says the citys partyscape falls fat.
Im a little disappointed with the nightlife
in New York now, he says, a hint of exaspera-
tion in his voice. I hope I dont sound like F.
Scott Fitzgerald, who thought New York was
at its best in the 20s. But you go out on a
weekend night in New York and its not
the same as it once was. When I was in the
nightlife biz, there was an electricity in the
air. People were up til 4 or 5 in the morning.
When we were in the club business, anybody
that wasnt from New York, someone from
Florida or California, who wanted to open a
club here? We would laugh at them.
Mr. Schragers engagement with the city is
infectious. You sort of wish hed adopt you. Or
at least invite you into his richly drawn vision
of New York as it was, and as it could be.
Hes fascinated by the shift from
downtown to Brooklyn and the gentrifcation
of Williamsburg, which he deems one of the
places in New York thats more fertile than
anywhere. Hes also intrigued by the cult
status of food culture in the city. I passed
through the era when the movie stars were It
and the artists were It. Then it was the rock
stars, the media kingpins. Now it seems to
be the chefs, he says, praising restaurants
like the Smile, the low-key Bond Street cafe
where Melia Marden, daughter of artist Brice
Marden, runs the kitchen. Its really cool,
says Mr. Schrager, who pops across the street
from his 8,500-square-foot, $14.5 million
penthouse at his project 40 Bond Street,
which changed Noho from a boho thorough-
fare into a thoroughbred.
He isnt about to write of the age of the
dance club or the glamour of dressing up to
stay out all night. The most succulent spit-
roasted pig in the world doesnt supplant the
need for a really good nightlife. A healthy
nightlife is part of the fabric of a city, like the
theater, like music. Dont forget that clubbing,
at its core, its still young people dancing and
socializing. The city makes it hard, is really
hard on nightlife now. So there are roadblocks.
But somebody should do it, and do it right. Ive
done that already.
These days, if the indefatigable entrepre-
neur is staying up all night, its because of
PUBLIC Chicago. He is anxious to see how it
will be received and hopes its as revolutionary
as he believes it to be. He still has big
ambitions. When I open up a hotel, I take
it very personally, I internalize it. Its a real
act of love for me, to try to do something that
hasnt been done before. I always feel anxious.
I feel like Im opening up a show.
When I used to do hotels WIth PhIlIPPe, there Was alWays
somethIng, a lIttle WInk, a chaIr that Was lIt, or a Phrase on
a Wall. noW Its gone too far, theres a thousand tricks In
every square Inch of every hotel sPace," says mr. schrager.
From LeFt: the Istanbul edItIon, the hudson hotel and the gramercy Park hotel.
BLOOMFLOWERS.COM
Untitled-27 1 10/13/11 2:50:27 PM
64 | NOVEMBER 2011
SIMCITY
cityscape NYO
T
hese days, Susan Chin is
moving at breakneck speed.
I can barely ft this in,
she lamented when The
Observer rang her in early
October, just days before
she took her post as the
executive director at the Design Trust for
Public Space, a forward-thinking nonproft
that links private development projects with
community needs.
The this she is referring to wasnt even an
interview; it was the call to try to organize a
time for the interview.
As assistant commissioner for capital
projects in the New York City Department
of Cultural Afairsa position she held for
the past 23 yearsMs. Chin worked to guide
$2 billion to over 200 cultural institutions
across the city. At City Hall, she helped shape
the citys urban landscape for years to come,
ushering in projects like the New Museum
on the Bowery, Lincoln Centers Alice Tully
Hall and the Museum of the Moving Image in
Queens.
Few other individuals in New York have
worked so tirelessly to get big, ambitious
building projects of the ground, cementing
BY STephen DuffY
As she leaves City Hall for the Design Trust
for Public Space, Susan Chin aims to help shape
New Yorks urban landscape for years to come.
the citys role as an international cultural
capital. Ms. Chin helps make New York look
like New York and anticipates how it will look
50 or 100 years from now.
Projects she has supported have earned
high praise. The New York Times called the
New Museum a magically unsentimental
intrusion, an antidote to the generic luxury
springing up around it. Its a tagline that
could well be her mission statement.
On the cusp of her migration to the Design
Trust, a sort of think tank for the optimum
uses of public space, Ms. Chin was upbeat.
Founded in 1995, the Trust has been key in
transformative projects like the High Line
and collaborates with interests as disparate
as the fashion industry and the Taxi and
Limousine Commission, doing its utmost to
keep the city vibrant and make living here a
better prospect. Here we go. Im ready for a
new adventure, Ms. Chin said briskly.
In spite of the grim economic news of late,
Ms. Chin expresses optimism for the city
of the future. Its about helping people [to]
plan, to choose great designers, to build really
exceptional museums, theaters, botanical
gardens, she says. When you have an
economy where things are not so robust, its
a great time to plan, she adds. As long as
we are strategic, and have a vision about the
future, thats really when the economy can
recover. [Its] constantly thinking: how do
you make small moves that will put people to
work?
Her associates in the world of architecture
agree. Rick Bell, the American Institute of
Architects' executive director for New York,
believes visionary designers are eager to
work more in this city than anywhere in
the world...What is needed is to get projects
moving, and [to] bolster the atmosphere that
encourages new construction and innova-
tion. Ms. Chin, he says, brings creativity,
exuberance and persistence to the tasks
at hand, including others in collaborative
decision-making but taking responsibility for
bringing new ideas, new initiatives and new
spaces to light.
At the core of Ms. Chins goals in her new
position is to educate. When people are
educated on the benefts of quality design and
progressive uses of public space, she believes,
then the other aspects of her job will fall into
place. The discussion in the design and urban
architecture community is how do we imbed
this kind of thinking about the public realm,
NYO_MAG6_SUSANCHIN.indd 64 10/14/11 11:11:01 AM
NOVEMBER 2011 | 65
This Page: Courtesy of susan Chin (portrait); Bethany Clark/getty images (2); second Page:, clockwise from lefT: mark Bussell, Chris
hondras/getty images, timothy a. Clark/afp/getty images; Third Page, from ToP: lauren manning, mario tama/getty images.
CITYSCAPE
66 | NOVEMBER 2011
NYO
she says. Her success at the Design Trust will
hinge on educating the public to demand
quality design and also teaching elected
ofcials about what makes our city attractive
to live in.
One of her chief goals is to make design
and architecture more transparent and she
sees her involvement in the A.I.A., where
she serves as the chair of the organizations
Gold Medal Award advisory committee, as a
means to this end. It is about communica-
tion. Sharing what architects do. I think its a
similar issue for the Design Trust, she says:
Amplifying their message and explaining to
folks what they are engaged in.
Rochelle Slovin, a founder of the Museum
of the Moving Image, is one of many former
partners who are eager to praise Ms. Chins
capabilities. She is extremely, excellently well
matched to the objectives of the organization
she is joining, Ms. Slovin says. Her expertise
and the mission of the Design Trust really do
seem very well matched.
Her inside track at City Hall wont hurt.
Her design sensibility and profound
understanding of cultural infrastructure
development has helped to enhance the
role of the arts in neighborhoods across the
city, says Kate Levin, a commissioner at the
Department of Cultural Afairs.
During Ms. Chins tenure at City Hall, the
city has stood at an interesting crossroads.
9/11 raised the publics interest in participat-
ing in design and architecture; it really did
increase public engagement, she says. The
Bloomberg administration has also helped,
she adds. Mayor Bloomberg believing in
investment in the public realm has also been
a really golden moment for our city. He has
empowered his commissioners to choose the
best architects and landscape architects,
she says, becoming more animated. [Major]
Its about helping people [to] plan, to choose
great designers, to build really exceptional museums,
theaters, botanical gardens says Ms. Chin.
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CITYSCAPE
68 | NOVEMBER 2011
NYO
architects have now wanted to work for the
city and public sector, when they never before
wanted to do those type of commissions.
At the Design Trust, Ms. Chin will oversee
some quirkier projects. Among other initia-
tives, the group is looking at agricultural
activity across the city and addressing issues
of sustainability. I think green design is an
essential component to modern living. Id love
to see green design becoming universally part
of the design process, that we dont have to
think about it as this separate thing, she says.
She is especially excited by the Design
Trusts Taxi of Tomorrow projecta
move to transform the citys taxi feet with
custom-built, fuel-efcient vehicles. Im
really interested in extending that efort into
larger transportation issues, and I see lots of
potential [there].
Seeing potential for dramatic transforma-
tions in even the most quotidien aspects of the
city's landscape is Ms. Chin's fort. But she
defects praise on the subject of her unique
skill set, saying Its [really] the cultural
organizations that have always led the way.
Ultimately though, Susan Chin is an adept
facilitator. She makes things happen, and she
knows how to get ambitious projects of the
ground. Her thinking? In New York, culture
must always be king.

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taste
70 | NOVEMBER 2011
NYO
W
earing a crisp
white shirt and
a butter-soft
cashmere blazer
with suede elbow
patches, a reassur-
ingly expensive
watch and gleaming, mahogany-color leather
loafers without a mark on them, Jacopo
Giustiniani could well have stepped out of a
Nespresso ad.
He swears he takes the 6 train, but its hard
to imagine him on anything other than a Ves-
pa. But for a hippie-ish shell bracelet around
his right wrist, he looks like the quintessential
genteel, moneyed Italian.
As he opens the door to Felice Wine Bar,
the second Upper East Side outpost of his
Tuscan wine bar and eatery, this stretch of the
East 80s seems like a little piece of Firenze:
polished, decidedly European, but, like that
hippie bracelet, just a bit more easy-going than
you might expect in this neck of the woods.
He dashes efciently about the restaurant,
profering bottles of sparkling water, pour-
Jacopo Giustiniani grew up playing among the vines at his
grandparents Tuscan wine estate. Now the wine buyer
and producer has expanded his familys empire with a
second outpost of Felice Wine Bar, bringing a youthful edge
to the Sant Ambroeus clans Old World sensibility.
La
BELLA VITA
ing a serving of the house-label wine into an
out-size glass.
Mr. Giustiniani, 31, arrived in New York in
2006, fresh from the Universit degli Studi
di Firenze. He was enlisted to update the
wine culture at the Sant Ambroeus restau-
rants and oversee their wine lists. My uncle
Gherardo [Guarducci] wanted me to come
in, give the staf tastings every week. Really
make the restaurants a destination for wine.
People thought of Sant Ambroeus, to a certain
extent, as a place for a croissant and cofee. We
wanted to change that.
With wine from the family estate, the Fat-
toria Sardi Giustiniani, located in the hills just
outside of Lucca, Mr. Giustiniani launched
Sant Ambroeuss private label wine, which he
named Felice, after his maternal grandfather.
He taught me everything about food.
He was just obsessed. I mean, as soon as he
fnished breakfast, he was talking about what
hed have for lunch. And at lunch, he was
thinking about dinner. It was everything from
how to know when a fsh is truly fresh, to how
to know when a prosciutto is well-aged, says
Mr. Giustiniani, gesticulating wildly.
Although Mr. Giustiniani intended to
stay in Manhattan only a year, by the end
of it he was hooked. With business partner
Dimitri Pauli, his uncle opened Casa Lever
in 2009, and Jacopo stayed on to help. They
had expanded to the frst Felice location, on
First Avenue near 64th Street, in 2007, when
they saw that there was a hole in the market
for upscale, casual spots on the Upper East
Side. Their vision is a departure from the
unapologetic red-sauce Italian joints that still
dominate the area.
Robert McKinley, the designer behind
Rushmeyers, Cain, Gold Bar and PM, gave
the corner space a been-there-forever vibe,
creating chandeliers from wine jugs and a bar
that evokes a working-mans joint on some
just-so Italian backstreet. The place is cool
enough for the young couples who live in the
surrounding blocks, without being so cool
that it alienates the local gentry whove been
around for decades.
Everyone was opening downtown, says
Mr. Giustiniani, and talking with Gherardo,
NYO_MAG6_JACOPO.indd 70 10/14/11 12:01:10 PM
NOVEMBER 2011 | 71
p
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t
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s
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.
taste
72 | NOVEMBER 2011
NYO
we just thought, why not do this? A downtown
place uptown. Sophisticated, but with good
music, low lighting. After three glasses of wine
at Sant Ambroeus you might feel a little
He pauses to question the clan loyalty of this
statement before continuing. Anyway, Felice
is a little more fun.
From his paternal grandfather, Sebastiano,
who passed away in 2002, Mr. Giustiniani
learned the ins and outs of the wine business
and inherited his devotion to Italian wine.
His winery produces a vintage that honors
Sebastiano as well. Its label features a sketch
of romantic, 19th-century villa, redolent of a
Henry James novel, a family seat where Mr.
Giustiniani has passed many well-lit, idyllic,
multicourse meals.
But despite his rarefed upbringing, Mr.
Giustiniani is open and voluble, apologizing
for his nearly perfect English, enthusing about
the intricacies of the perfect platter of salumi
and cheese, or detailing the belabored process
I mean, as soon as my grandfather fnished
breakfast, he was talking about what hed have
for lunch. And at lunch, he was thinking
about dinner.
LittLE
BLack
BOOk
When he s not rolli ng up
hi s Well-tai lored sleeves at
Feli ce Wi ne Bar,
sant amBroeus or casa
lever, Jacopo gi usti ni ani
checks out these upper
east si de hot spots.
MEzzaLuNa
1295 Third Avenue
212-535-9600
I dont want to get
in trouble, but I go here at
least once a week,
when Im in the mood
for pizza. I think its the
best pizza in New York.
The ingredients are
unbelievable.
Mi chELE NEgRi
1015 Madison Avenue
212-988-8804
I got my jacket there.
A friend from Florence
we went to the same
schoolhe brought
the brand to New York
around the same time
I moved here.

J. g. MELON
1291 Third Avenue
212-744-0585
I love the burger here. I
like the spirit of it. We do a
burger, so Im not going to
say which is better. But J.G.
Melon does a great job.

J. cREw
1040 Madison Avenue
212-453-2677
For casual, everyday
things, like a shirt, I go
to J. Crew and Scoop.
FLat Rate.indd 1 10/13/11 2:14:12 PM
taste
74 | NOVEMBER 2011
NYO
of getting permission from the fre depart-
ment to paint a freproof metal column the
perfect shade of warm red. The 24-hour work
culture of Manhattan has clearly gotten under
his skin.
H
e married a fellow
Italian last summer
and plans to stay in the
U.S. for the foreseeable
future, he says. Thats
really up to Alicia, he
laughs. I do go back [to
Italy] three times a year, and I do sometimes
miss the quality of life, the fact that you can
be in Rome, or Paris, in a few hours. But in
New York, there are so many opportunities. In
Italy, there is very much a sense of who your
family is. And I love that in this city its [about]
proving yourself. Still, Italy remains the
key to his gentlemanly, refned spirit. Lucca
is magnifcent, a little sleepy, graceful, as it
should be.
For a second, he hopes, his guests will have
just a little sip of Lucca in New York.
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76 | NOVEMBER 2011
I
ts 5 oclock on a pleasant fall day,
and I am sharing a bottle of wine
with the four principle designers of
AvroKOKristina ONeal, Adam
Farmerie, William Harris and Greg
Bradshawat their recently opened
Noho restaurant, Saxon + Parole.
Mr. Harris is excitedly trying to explain their
frms design philosophy.
When Kristina and I were in China, we were
given a tour of an artist compound where there
was this amazing manicured garden, he begins,
glancing around the table at his partners for
nods of confrmation. The guide was taking
us through it, pointing out all sorts of beautiful
plants and arrangements, and then at the end
there was this really gnarled, beguiling, twisted
tree that was so out of place and diferent from
the rest of the garden. So we asked our guide
what it was doing there, and in his broken Eng-
lish he said, Well, that is here because it is best
ugly. It was there because it was an interrupt to
all these beautiful things around it. It made the
space better. It was sublimely imperfect. It was
gorgeous because it wasnt so self-consciously
manicured.
The AvroKO team has taken this best ugly
philosophy and run with it, creating a global
design business with projects including the W
Hotel in Bangkok, Kid Robots Los Angeles and
New York stores, and, of course, restaurants,
which the four friends and former classmates at
Carnegie Mellon professionally frst collabo-
rated on 10 years ago. Mr. Bradshaw and Mr.
Farmerie had just started an architecture group
called Avro Design, and Ms. ONeal and Mr.
Harris were growing their own media brand-
ing and concept shop, Ko Media. Together,
they opened eatery Public with Mr. Farmeries
brother Brad as chef. Inspired by the depres-
sion era of public works projectsthink oak
LA
BELLAVITA
design NYO
library cataloges and shiny ofce boxesthe
Nolita restaurant swept the 2004 James Beard
Foundation Awards, taking home the prizes
for Outstanding Design and Outstanding
Graphic, an unprecedented achievement.
They were the cool new kids on the block,
recalls Cindy Allen, editor in chief of Interior
Design magazine. They had this industrial, yet
sleek, organic style. They were one of the early
design frms to create what was then becoming
a trendy style.
As Mr. Harris puts it, Public was the
TASTE,
inCORPORATed
By ChrI s CLEmAns
NYO_MAG6_AVROKO.indd 76 10/14/11 11:51:27 AM
NOVEMBER 2011 | 77
LA
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design
78 | NOVEMBER 2011
NYO
launching pad. Clients began lining up outside
AvroKOs door looking to work with the restau-
rant industrys rising design stars. Since Public,
the team has received countless accolades for
the spaces theyve created together and, while
theyve branched out to hotels and retail work,
restaurants remain their true passion.
Were history nerds, admits Mr. Harris.
We love to read about and research times
when spaces were less design-conscious and it
was more purely a matter of function. Func-
tionality, utility, practicalitythose are really
strong tenets in our approach to design and you
can fnd them in all our projects. The folded
horse blankets at Saxon + Parole, for example,
serve to dampen sound between two of the
dining rooms. At Public, repurposed post ofce
boxes double as wine lockers in which loyal
patrons can stash a bottle or two.
The foursome believe one of the keys to their
success is a holistic approach toward design.
With two architects in Mr. Farmerie and Mr.
Bradshaw and two graphic artists in Mr. Harris
and Ms. ONeal, the group is able to tackle every
aesthetic aspect of a project, from the big-
picture structural design of the space down to
the minutiae like the labels on the house wine.
When they frst started, this one-stop-shop
approach was rare in the world of design.
We all realized very early on that we didnt
necessarily have to play by the rules, explains
Mr. Farmerie. Architects didnt just have to
do architecture, and people who are supposed
to be doing branding didnt have to only do
that. And, once we realized we could swap
across these diferent mediums, we found that
we could also swap across diferent types of
work. A design frm didnt just have to do work
for clients. We could also open a restaurant
ourselves. It was like taking the shackles of."
An architecture and design frm owning and
operating its projectsthe technical term for
such a project is self-propelledremains
uncommon in the hospitality design industry,
and some were skeptical.
There was a little bit of , Oh, so you think
you can do all these things and do them well, do
you? recalls Ms. ONeal. We defnitely had
to prove ourselves. But, overall, I think people
maybe enjoyed or admired our chutzpah, our
willingness to do whatever we wanted to do.
Interior Design was one such admirer. Thats
courageous risk-taking at its best, especially in
the times weve had, she says. Thats not wait-
ing around for the phone to ring, and everyone
can respect that.
Another venture that paid of was AvroKOs
early exploration of the Asian market. Initially,
the driving motivation was a ferce interest,
especially on the part of Mr. Harris, in the
cultural and artistic opportunities that Asia
ofered designers.
We love the amazing access to artisans,
the amazing access to woodcraft and pottery,
he says, his eyes lighting up. All the stuf that
everyone ships back to the States and marks
up a gazillion times is right in your back yard.
Theres actually a better source for antique
American liquor bottles in a Bangkok street
market than you can fnd here!
While it may have been purely an artistic
venture at frst, expanding eastward proved to
be a fortuitous business move for AvroKO as
well, and theyve since opened an ofce in Hong
Kong and a studio in Bangkok. With demand
slowing signifcantly in the past couple of years
at home, and the economies of China and other
Asian countries exploding, almost all major
design and hospitality groups have moved
a signifcant portion of their business east.
According to Interior Design, which publishes
a ranked list of the biggest Hospitality Giants
(on which AvroKO holds the 57th spot), the
amount of overseas projects a typical Hospi-
tality Giant works on annually has increased
from 19 percent in 2006 to 34 percent in 2011.
AvroKo estimates as much as one-third of their
business is now located in Asia.
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LOUI SE BEI T
120 EAST 70TH STREET
Sothebys International Realty, Inc. is owned and operated by NRT LLC. Sothebys International Realty
is a registered trademark.
EAST SIDE MANHATTAN BROKERAGE | sothebyshomes.com/nyc
38 EAST 61ST STREET, NEW YORK, NY 10065
Loui se Bei t, Seni or Vi ce Presi dent, Associ ate Broker | 212. 606. 7703
120 EAST 70TH STREET: Superb, architecturally important neo Federal style 6 story townhouse in beautiful condition, located
on one of the most celebrated blocks on the Upper East Side. Approximately 10,000 sq. ft., 16 rooms, 11 ceilings, 9 bedrooms, 9
baths, 3 powder rooms, staff room, 8 fireplaces, 3 terraces, elevator, garden. Offered at $27,750,000. WEB: NYO0016387
Untitled-35 1 10/14/11 1:06:14 PM
design
80 | NOVEMBER 2011
NYO
Even if there was no money in Asia, wed
still probably be working in Asia right now,
says Mr. Harris.
Wed be banging our heads against the wall,
screaming, Hire us! Hire us! Mr. Farmerie
chimes in, only half joking.
I will say that we were very lucky to have
been there when we decided that was an inter-
est of ours, adds Ms. ONeal, because during
the recession Asia was much more active than
the States, and it still is.
They foursome consider themselves lucky in
other ways, too, and value their story as a shared
one above all else. Our getting together was as
much a lifestyle choice as it was a business deci-
sion, explains Ms. ONeal. Being good friends
and getting together and doing this work? Oh,
thats good fun! Lets do that! said laughs as she
pours the last few drops of the Wolfer Estate
ros into Mr. Farmeries empty glass.
Every year since we started all this, weve
design NYO
"We all realized very earlY
ON that We didnt necessarily
have to play by the rules,"
explains mr. farmerie.
li lY & BlOOm, HONg KONg (aBOve, BelOw rigHt), pHOtOs BY JasON laNg; BelOw: tHe mONdaY rOOm, New YOrK, pHOtO BY micHael weBer, all cOurtesY Of avrOKO
ROGER ERI CKSON
EXCEPTIONAL FALL
O F F E R I N G S
38 EAST 61ST STREET NEW YORK, NY 10065 T 212.606.7660 F 212.606.7661
ROGER ERICKSON SENIOR MANAGING DIRECTOR | T 212.606.7612 | www.roger-erickson.com
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5,000 SQ FT ON FIFTH AVE: 61st Street. Private high tower floor with spectacular Central Park and
city views in the legendary Pierre Hotel. Enjoy a lifestyle second to none. $25,000,000. WEB: NYO0016598
RIVERFRONT MAISONETTE WITH HUGE TERRACE: Features typically found in a $20+ mil
apartment, this prewar 5,200 sq ft 5 bedroom duplex is grand and gracious. $10,750,000. WEB: NYO0017605
MANSION WITH PARK VIEWS: Majestic Clarence True designed 26 wide mansion on one of the
Westsides most desirable blocks. Mint, fabulous views & elevator. $14,750,000. WEB: NYO0017528
Untitled-29 1 10/13/11 3:33:43 PM
design
82 | NOVEMBER 2011
NYO
written down on a piece of paper whatever we
could imagine in our dream worlds of living,
she continues. In other words, where you
wanted to live, how you wanted to live, what
you wanted to do, we wrote it all down. A silly
exercise, maybe, but we found it somehow
alluring.
Yeah, and you dont think about it for years
because youre so busy, says Mr. Harris. But
then youll go back and look at it, and youll
see that you wrote something like, What if
we could only have our own restaurant? That
would be amazing! And you read that sitting
in your own restaurant. And its just like, wow,
that actually happened.
"EvEn if
there was
no monEy
in AsiA,
wEd still
probAbly
bE working
tHErE right
now, says
Mr. harris.
wed be
banging
our heads
against
the wall,
screaMing,
HirE us! HirE
us! adds Mr.
farMerie.
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.
KEVIN B. BROWN
Senior Vice President
Associate Broker
DOLLY HERTZ
Sales Associate
NIKKI FIELD
Senior Vice President
Associate Broker
GILLIAN FRIEDMAN
Sales Associate
JEANNE BUCKNAM
Associate Broker
ANDREW GUST
Sales Associate
HELEN MARCOS
Associate Broker
ZOE MILLEN
Sales Associate
UNITED NATIONS PLAZA COLLECTION: 2-5 Bedroom Residences from $1.65 million to $4.5 million.
Operated by Sothebys International Realty, Inc. Sothebys International Realty
SOTHEBY S INTERNATIONAL REALTY | EAST SI DE MANHATTAN BROKERAGE
38 EAST 61ST STREET, NEW YORK, NY 10065 | sothebyshomes.com/nyc
NIKKI FIELD SENIOR VICE PRESIDENT, ASSOCIATE BROKER | T 212.606.7669 | NikkiField.com
THE FI ELD TEAM
www. Ni k k i F i e l d. c om
S PE CI AL I S TS I N THE F I NE ART OF
MANHATTAN REAL ESTATE
Untitled-29 1 10/13/11 3:34:33 PM
taste
84|NOVEMBER2011
NYO
S
tanding in jeans at the front of
his Italian eatery, Oriente Mania
opens his hefty red reservation
book and begins taking daily calls
from New Yorks elites.
Ciao, Sette Mezzo. Ciao, Jef-
frey, how arrre you? Table eight,
of course! he chimes, jotting down the name
of Jefrey Loria, a prominent art dealer and
owner of the Florida Marlins baseball team. I
recognize all my customers voices, they come
here so much, Mr. Mania says when he get of
the phone. He glows, listing his clientele.
Last night Mick Jagger and Paul McCartney
sat here. Every week Ralph Lauren sits here,
he says, motioning to small, white-clothed
tables in the unassuming space.
Each morning Mr. Mania pedals his red
bicycle enthusiastically up Lexington Avenue
to serve clients he calls friends inside Sette
Mezzos protective lair for high-profle New
Yorkers, where they can enjoy undisturbed
meals.
Over the years, Mr. Mania has become so
close to his customers that theyve invited him
to their houses in the Hamptonshe says hes
always too busy working, but his wife and two
business partners, Nino Esposito and Gennaro
Vertucci, once took up the ofer.
Our customers are so loyal, a billionaire will
see someone waiting for a table and say, Ill get
up rather than stay for a long time at the table,
Mr. Mania says. Thats our friendship with our
customers.
The eatery itself has a gold-hue metal ceiling
and light Venetian stucco walls, and French
music is often playing in honor of French
customers, like Nicolas Sarkozy when he
comes to town. On the walls hang photos and
paintings of men playing an Italian card game,
sette e mezzo, meaning seven and a half, and
C
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THE OLD GUARD
HOW ELEGANT EATERYSETTE MEZZO
BECAME A MAGNET FOR NEW YORK'S
POWER SET.
By Meredith hoffMan
inspiring the restaurants name for its location
between 70th and 71st streets.
For Sette Mezzo, power comes in simplicity.
You may not notice its understated facade, but
pop in one evening and the place will likely
be packed. Since it frst opened 23 years ago,
its been a neighborhood haven, establishing
an impressive ledger of regularslike MoMA
president Agnes Gund.
They sat us by the window with lots of
lightwe just loved it, she says about her frst
dining experience at Sette Mezzo more than 20
years ago.
Now Ms. Gund dines there once or twice
weekly, and her favorite spot is by that same
front window.
You always know someone when you go
thereits a neighborhood place, she says.
Ms. Gund defends the restaurant from
claims that it discriminates against certain
customers. Some people say they wont take
you if they dont know you. Well, they didnt
used to take people because they didnt have
room, she says.
Ms. Gund, however, says she never has a
problem getting a table.
David Mugrabi, another regular customer
who has been coming to Sette Mezzo for nearly
two decades, says the number one appeal is the
cuisine.
Even their Bolognese is just to die formy
wife tries to replicate it all the time, he says.
Mr. Mugrabi recalled his frst visit to the eatery,
as a young man with his parents, aunts and
uncles.
Little has changed since, except for a single
renovation in August 2009.
It made it look a bit lighter, livelierthey
changed the walls, he says, but otherwise he
recalls nothing diferent. I wouldnt call it the
best atmosphere in New York for a restaurant.
The atmospheres not bad, but you go if you
want a good meal.
"LAST NiGhTMiCK JAGGER ANd PAuL
MCCARTNEY SAT HERE.EVERy wEEkRALPH
LAuREN SiTS HERE,"SAYS MR.MANiA.
NYO_MAG6_SETTEMEZZO.indd 84 10/14/11 12:12:53 PM
OLGA NEULI ST
425 EAST 58TH STREET
38 EAST 61ST STREET NEW YORK, NY 10065 T 212.606.7660 F 212.606.7661
OLGA NEULIST SENIOR VICE PRESIDENT, ASSOCIATE BROKER
T 212.606.7707 | Olga.neulist@sothebyshomes.com | Olga.neulist.com
SPECTACULAR CLASSIC: 6, 2 bedrooms (possible 3rd), 3.5 baths, windowed kitchen, formal dining room, living room,
balcony and large staff room. Central A/C with washer/dryer allowed. Apartment is in need of renovation. Wide open
north/west and east views of city, river and Central Park. On a very high floor, in a full service luxury cooperative building
with only 2 apartments per floor. Superb staff and concierge. Gym at the lobby level. 24 hour garage. This is a sponsor sale,
no board approval is required. WEB: 0017647. $1,950,000.
Untitled-29 1 10/13/11 3:35:04 PM
taste
86|NOVEMBER2011
NYO
Even daytime diva Oprah Winfrey praises
the cuisine and placed Sette Mezzo on her list
of favorite New York spots in 2006.
Mr. Mania thinks the reason for the eaterys
popularity is simple.
Here people dont want change. In the end
they always eat the same! he says.
Mr. Esposito, co-founder and owner of the
restaurant with Mr. Mania and Mr. Vertucci,
says their light and simple dishes are key to
successand are more difcult to perfect than
they sound.
Its easy to cover a mistake by adding a lot
of butter or cream, but when its simple you
have to have it right, he says, adding that they
take weekly trips to buy seafood and produce at
Hunts Point Market in the Bronx.
Sunday nights are the biggest night, with
each devoted customer claiming his or her
usual spot every week. With no bar, the eatery
can accommodate only 60 sit-down diners. If
youre lucky enough to score a tableeasier
to do at lunch than at dinner, and incredibly
unlikely on a Sundaybe sure to bring cash or
be prepared to sign a house check, a relic of a
tradition that only adds to Sette Mezzos allure.
We mail our customers a paper statement
at the end of the month, and we never have a
problem, Mr. Mania says. The only computer
we have is the telephone.
He says the house checks have always
ensured successful payment, except once. In
early 2009, Sette Mezzo posted on its window
a bounced check of a regular customer: Bernie
Madof.
We wanted people to know, weve been hit
by Madof too, Mr. Mania says.
As far as the secret to Sette Mezzos success,
Mr. Esposito says the answer lies in the unique
relationship between staf and diner.
People like to go there and to be themselves,
but you can have somebody really famous next
to you. We dont bother those people. We treat
everybody the same.
"We mail our customers a paper
statement at the end of the month,and
wE NEVER haVE a pROBlEM,"mr.mania
says."ThE ONly cOMpuTER wE haVE is
ThE TElEphONE."
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NYO_MAG6_SETTEMEZZO.indd 86 10/14/11 12:13:17 PM
Operated by Sothebys International Realty, Inc. Sothebys International Realty
is a registered trademark. Street in Saintes-Maries, used with permission.

Local Experts Worl dwide
MANHATTAN
PROPERTIES
120 EAST 70TH ST: Superb architecturally important
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16 WEST 12TH STREET: Impeccably renovated 25
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WEB: NYO0017766. Serena Boardman, 212.606.7611
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530 EAST 72ND STREET: Rarely available spacious,
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535 E 72ND ST: Cozy floor-through co-op with East
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study/office, 2 baths, designer kitchen. $2,750,000.
WEB: NYO0017743. Jeffery Firth, 212.606.7673
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EAST SIDE 38 EAST 61ST STREET, NEW YORK, NY 10065 T 212.606.7660 F 212.606.7661
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Untitled-29 1 10/13/11 3:35:39 PM
ues special report
88 | november 2011
NYO
T
hough other New York
neighborhoods do their ut-
most to lure deep-pocketed
buyers, the Upper East Side
still reigns supreme. 10021
has Old New York at its
fngertipsCentral Park on
its doorstep, smart boutiques lining Madison
Avenue and a staggering swathe of cultural
institutions at every turn.
Curtis Jackson, a senior vice president/
director at Brown Harris Stevens, is feeling
optimistic. In general sales are certainly mov-
ing along. Were doing deals, he says. There is
a lack of inventory for the most part and Id say
its a price-sensitive market. People are looking
for value, and if they feel theyre getting a fair
price on a property, then theyre proceeding
forward.
According to John Carapella, vice president
of Citi-Habitats Inc., the rental market on the
Upper East Side is also booming. Vacancy rates,
he notes, are at an incredible low of 1 percent
and a correctly priced apartment will often rent
within three to fve business days. Some go
within hours of hitting the market, he says.
Undeniably, the Upper East Side has long
reveled in its reputation as one of Manhattans
toniest and most traditional neighborhoods. A
Park Avenue doorman, a dog-walker with his
well-groomed charges, the parade of yellow
cabs whizzing down Fifth Avenue, all signify
having made it. But recently, as downtown has
heated up, the Upper East Side has also become
somewhat more accessible. Increasingly,
many young professionals and young families
have begun migrating uptown as rental prices
downtown continue to skyrocket. My clients
feel at ease knowing that families are living
here with children says James Power, owner of
Advantage Relocation Consultants Inc. They
know it must be a safe area. For those without
tots, a variety of new bars and restaurants are
also enlivening the neighborhoods after-dark
ambiance.
Above all, property value on the Upper East
Side is unimpeachable, say sales experts. Jane
Aurichio, an agent at TOWN Residential LLC,
notes that the $36.5 million purchase of the
Harkness mansion by world-renowned art
dealer Larry Gagosian this August was one
such example. The 100-year-old, 50-foot-wide
Renaissance-revival townhouse on East 75th
Street is probably one of the most notewor-
thy properties in all of Manhattan, says Ms.
Aurichio. When it comes to historic trophy
properties, the U.E.S. will always have an edge.
From brick walk-ups to incredibly luxuri-
ous new high rises, the U.E.S. also ofers a wide
variety of housing options. Pricier Upper East
Side properties tend to lie west of Lexington,
heading in the direction of Central Park, which
is largely due to public transportations being
more accessible. However, when it arrives,
the Second Avenue subway will no doubt be a
game-changer. The new line, which is pro-
jected to be completed in 2016, makes nearby
properties compelling for investors. Real estate
insiders project that property values nearby
will get a boost. We are starting to see inves-
tors looking to buy in the vicinity of 72nd Street
and 86th Street east of Second Avenue, shares
Doug Perlson, co-founder and CEO of alterna-
tive real estate brokerage RealDirect. The idea
is that these areas will be in close proximity to
the new line, he says. Also adding to the value
of the neighborhood is the addition of the new
Fairway market at 204 East 86th Street, putting
cheese and olives, fresh produce and patisserie
closer to hand.
York Avenue is also getting buzz, say experts.
With its quiet charm, gracious layouts and
some of the best deals around, its a prime loca-
tion for U.E.S. bargain hunters. You are going
to get a lot of space for your money [there],
says Mr. Power.
Elsewhere, says Joanie Schumacher, sales
director at the Laurel Condominium, a new-
construction condominium on the Upper East
Side repped by Corcoran Sunshine Marketing
Group, our last quarter was up 12 percent from
the quarter before. She feels that the classic
neighborhood will always do well. Theres a
pretty strong market up here, especially in the
luxury market.
Inside the
U.E.S. Real Estate
Revival
By Sarah hucal and SaSha levi ne
Special report
NYO_MAG5_UESSPECIALREPORT.indd 88 10/14/11 10:36:57 AM
ues special report
november 2011 | 89
NYO
In general sales are
certainly moving
along. Were doing
deals, says Mr.
Jackson. There is a
lack of inventory for
the most part and
Id say its a price-
sensitive market.
above: dmitri kessel/
time inc. /getty images,
fox photos/getty images.
mai n i mages, from top:
h. william tetlow/hulton
archive/getty images,
bruce bennett/
getty images.
NYO_MAG5_UESSPECIALREPORT.indd 89 10/14/11 10:37:39 AM
TASTE NYO
90|NOVEMBER2011
By Chri s Clemans
T
he mention of Czech cuisine
usually calls to mind hearty
dishes of potato dumplings
and root vegetables, roast
pork and sauerkraut. But
Hospoda, a new epicurean
endeavor from executive
chef Olda Sahajdak and chef de cuisine Marek
Sada, aims to change all of that.
Both Mr. Sahajdak and Mr. Sada hail from
Pragues acclaimed eatery La Degustation
Bohme Bourgeoise. Their U.S. restaurant
focuses on contemporary interpretations of
their native countrys fare, as well as Austrian
and Bavarian specialties. Visitors with at least
two hours to dine should spring for the $88,
seven-course tasting menu, the highlight of
which is a fatiron steak in sweet and savory
Svkov saucea staple of Czech cooking
made from root veggies, bacon, meat stock,
sugar, four and cream. The fried egg with
chanterelles, caulifower velout and nutmeg
also stands out. While the preparation could be
characterized as edgy and modernthere was
more than one foamy pure atop a vast white
platetraditional Czech favors and ingredi-
ents are richly present in each of the dishes.
Even the bread is authentically dense and dry.
Appropriately housed in the same build-
ing as the Czech consulate and the Bohemian
National Hall, Hospodas stripped-away dcor
includes rich walnut accents, a glass foor and
glass-sided bar, which, respectively, allow
visitors to view an impressive collection of
bottles in the subterranean wine cellar and the
stainless-steel kegs that hold the restaurants
single brew: a vaunted Pilsner Urquell. Draft
master Lukas Svoboda, whose rsum includes
winning the 2010 Pilsner Urquell Master
Bartender award, explains that four distinct
technical poursCrem Urquell, Slice, Sweet
and Neatby which the beer is put through
multiple screens that difuse the carbonation,
give each a distinct head and favor. Beer fans
who want to try them all can opt for the $19
draught tasting.
Hospoda is located at 321 East 73rd Street,
between First and Second avenues.
CzECh, Please
hOspOdabrings a modern take on Central-european
speCialties to the upper east side.
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NYO_MAG6_HOSPODA.indd 90 10/14/11 11:57:09 AM
L ONG I S L AND | MANHAT TAN | BROOKLY N | QUE E NS | T HE HAMPT ONS | T HE NORT HF ORK | RI V E RDAL E / T HE BRONX | WE S T CHE S T E R/ PUT NAM
NEW TO MARKET
Murray Hill | $2,425,000 | Impeccably renovated
4 bedroom, 4 bath. Master suite with spa-like bath.
Spacious living room, eat-in windowed kitchen,
laundry room, closets galore. Steps to Grand
Central. Web# 1402099. Lisa Maysonet 212.891.7195
PERFECT PIED--TERRE ON 5TH AVE
1001 Fifth Ave, 22A | $4,700,000 | 3 bedroom,
3 bath home has the most sensational views of the
Park. 24x22 ft living/dining room with wood burning
fireplace, beautiful wood floors. New window kitchen
and view from every room. Web# 1374233.
Norma Hirsh, EVP 212.891.7036 | 646.734.0363
THE EPITOME OF LUXURY AND SOPHISTICATION
Fifth Avenue/East 72nd Street | Price upon request
Glorious room proportions and elegant prewar layout
make this painstakingly renovated prewar home
the ultimate choice for the most discerning buyer. Chic
and refined. Has it all, a must see. Web# 1346937.
Tristan H. Harper, SVP 212.350.2261 | 917.697.7845
PERFECT CONDOP INVESTMENT PROPERTY
East 63rd Street | $875,000 | Spacious and bright
1 bedroom with state-of-the-art renovated open
kitchen, marble baths, huge closets, and W/D.
Prime location between Park and Lexington Ave.
Full-service white glove building. Web# 1396620.
Elena Del Valle 212.891.7613 | 646.247.5558
BEST VALUE INVESTMENT CONDO
Carnegie Hill | $899,000 | High floor mint condition
2 bedroom, 1.5 bath apartment, great views, terrace
and a tenant in place make this a super buy.
Full-service condo with private garden. Garage.
Web# 1343009. Marci Williams 212.891.7624
PREWAR GEM
210 West 70th Street | Renovated to perfection,
features include open kitchen, stainless appliances,
granite countertops, marble bath, sunny exposure,
24-hour doorman, steps to Lincoln Center.
Web# 1398350. Arthur Fenton 212.350.8516
Teresa S. Wuest 212.350.8533
MAGNIFICENT THREE BEDROOM
200 East 62nd Street | 3 bedrooms, window cooks
kitchen, stainless appliances, formal dining room,
9 ft ceilings, W/D, complimentary fitness center,
on-site garage, 24-hour doorman. Web# 1394323.
Arthur Fenton 212.350.8516 | Teresa S. Wuest 212.350.8533
PARK AND RIVER
85 East End Avenue | 5 bedrooms, cooks kitchen,
wood paneled appliances, custom herringbone wood
floors, formal dining room, balcony, mint condition,
complimentary fitness center, on-site garage, 24-hour
doorman. Web# 1396283. Arthur Fenton 212.350.8516
STEPS FROM THE PARK
10 West 74th Street | $4,250 per month
Triple mint prewar 1 bedroom, custom herringbone
wood floors, cooks kitchen, stainless steel
appliances, marble bath, steps to Central Park.
Web# 1386363. Arthur Fenton 212.350.8516
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THE EASIEST PART OF BUYING A HOME IS FINDING ONE. VISIT ELLIMAN.COM.
PDE FP.indd 1 10/13/11 4:03:25 PM
92 | NOVEMBER 2011 92 | NOVEMBER 2011
THE THRILL
OF THE HUNT
NYO wEEkEnd
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NYO_MAG6_WEEKEND.indd 92 10/14/11 12:08:03 PM
NOVEMBER 2011 | 93
THETHRILL
OF THE HUNT
A
fter psychology teacher-
turned-L.S.D. guru
Timothy Leary was fred
by Harvard in 1963, he
continued his research at
the Castalia Institute in
Millbrook, N.Y. The king of
counterculture dropped truckloads of acid and
conducted his experiments with hallucinogens
in the midst of 100-acre horse farms and the
painterly landscape that makes up the Hudson
Valley hunt country.
Though Leary might be one of the most
iconic, he is by no means the only colorful
character to have spent time in a pocket of
upstate New York that boasts German barons,
fashion editors and movie stars as well as the
ubiquitous hedge fund managers.
There are a lot of Europeans here, agrees
Patricia Jean, who, with her husband, Michel,
owns and runs Stissing House, a country-chic
restaurant set in a 1782 tavern in Pine Plains.
Transplants from New York City (they used to
own Provence restaurant in Soho), they frst
bought their house in 1989 and moved out of
the city permanently fve years ago. We were
attracted by the wide-open spaces and horse
culture. It reminded me of Virginia and Michel
of France.
They are by no means alone; Hudson Valley
hunt country seems to have become a place
that attracts a laid-back, quietly cool crowd
fed up with the overpriced and overpopulated
Hamptons. The area certainly has its share
of celebrities: Liam Neeson, Frdric Fekkai,
Bette Midler and Frank Langella all own houses
here, but you wont catch any of them in front
of a step and repeat. Weekend residents dont
blink an eye if they see Mr. Langella tugging
on an oyster at Stissing House or Ms. Midler
perusing the wares at the Fitch's Corner Horse
Trials. In many ways, Dutchess
County and its environs are
reminiscent of the British Home
Counties, regions near London
where prominent members of
British society have second
homes. Tycoons like Paul Tu-
dor Jones and Tommy Motto-
la own properties in Dutchess
County, as do members of the
Bulgari jewelry dynasty and
the scions of railway magnate
Averell Harriman.
Mercifully, its not all
heir-heads and commodities
traders. Head out of Millbrook
onto Route 82 and youll fnd
the towns of Clinton Corners
and Tivoli, which have attracted
a slightly hipper fashion crowd;
farther afeld is Rhinebeck,
where John Jacob Astor IV built Astor Courts,
his winter retreat, and where Chelsea Clinton
was married to much fanfare in the summer of
2010. Even Madonna was recently seen check-
ing out an estate in Millbrook with a price tag
of $21 million. She passed on the property but
her presence apparently wont be missed. She
wouldnt have wanted to be a part of the com-
munity and thats what this part
of the world is all about, snifs
one local resident.
What ultimately has
brought the smart set
to hunt country is its
physical beauty (which
peaks in early autumn,
when the valley is
blanketed with red and
gold leaves) and some
of the fnest hunting
in the United States.
Pheasant season starts
on Oct. 1 and lasts until
Feb. 29, while the fox
season starts in late Au-
gust and carries on until
January. With the start
of these yearly sporting
rituals, hunt country
shifts into forward gear
and the social machine
By dai sy pri nce
pOLisH yOUr GUns AND dUsT OFF
yOUr BarBOUr JacKeTs
COME FALL, DUTCHESS COUNTY
IS AT ITS ECCENTRIC, HIGH-SOCIETY BEST.
94 | NOVEMBER
NYO \N
goes into overdrive. Weekends are lled with
activity, whether its shooting at the Masho-
mack Preserve and Clove Valley Rod and Gun
clubs, going to an early-morning meet to see
the Millbrook Fox Hounds move o, or playing
soccer with the local team started a few
years ago by some polo-playing Argentines
who thought that the only thing Dutchess
County really lacked was a proper soccer
pitch.
And thats just during the day.
Nighttime entertaining is a heady
aair. Owing to the high number
of British expatriates who have
settled in Duchess County, a
dinner-party culture prevails.
People entertain well without
being ostentatious; so while you
might drink a bottle of 1982 La te at
an Italian billionaires house, there is
every chance youll be drinking it while
wearing your oldest pair of blue jeans.
People do like their libations hereor
as one resident rather dryly put it,
Millbrook is a thirsty town.
Because of the private nature of the
occupants, breaking into this enclave
can be tricky. First of all, there is the expense
associated with joining the hunt clubs. Pawling
Mountain, Clove Valley and the Mashomack
all have steep initiation fees, rumored to be
upwards of $50,000, not including yearly mem-
bership. Then the cost of the guns themselves is
prohibitive, ranging from $900 for the second-
hand Ceasar Guerini used by Orvis Sandanona
to $175,000 for a Beretta SL10. With the
exception of Orvis, all the other hunt clubs are
private and most have waiting lists of at least
ve years. Clove Valley, where ex-presidents
including Teddy Roosevelt and Bill Clinton
have taken aim, has a waiting list so long that
the only way to get in is if a deceased member
wills his spot to you.
Another thing thats kept the hoi polloi at
bay is the dearth of decent places nearby to
spend the night. There are a couple of bed and
breakfasts in town but you need to go to Pough-
keepsie or even Fishkill for a four-star hotel
experience. David Cruz of Holland & Holland
thinks that the residents prefer it that way. Its
meant to be quaint. Its meant to be kept quiet
and private; they purposefully do not want to
make it into the Hamptons.
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STAY
8 LUXURY RENTALS
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For over 30 years,
weve been helping
new yorkers
live well
in the worlds
greatest city.
212-744-3330
Betina Equities
Rental Office
227 East 85th Street,
New York, NY 10028
Monday - Friday: 9am - 7pm
Saturday and Sunday: 10am - 6pm
BettinaEquities.com

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quite Brooklyn brownstone and not quite Manhattan glass condos, It
has a unique character of its own. It is attracting a number of families
and Manhattanites and the rental prices are on power with Manhattan.
Recent development, GAIR2 by Two Trees Management is the
hottest and most expensive property in the area with an average of $57
per sq foot. It was named after the original architect Robert Gair, who
built the property in 1901; the building maintains a historic exterior
but an ultra modernized interior. The list of amenities is endless, from
Bosch washer and dryers in every apartment to a golf simulator. In less
than 2 and months, 106 apartments were leased. We wanted to
create something true to the DUMBO area says Asher Abehsera, VP of
Residential Properties at Two Trees Management.
As more people ock to Brooklyn, rental customers are taking lesser
time to make their decision as they understand the market situation.
We are seeing no negotiating on prices, no concessions and only
very large buildings that are doing their initial lease up, paying the
broker fees. Condo owners renting their units out are getting fantastic
numbers. In Williamsburg, anything with a view on the waterfront or in
a building with amenities are seeing fantastic rental numbers. explains
Sarah Burke, Executive Vice President and Director of Sales, Prudential
Douglas Elliman.
According to a report provided by MNS, August 2011, the top 3
expensive rental areas for 2 bedroom apartments were Dumbo,
Brooklyn Heights and Boreum Hill (in that order). The report also
shows that Dumbo, Parkslope and Williamsburg are the top areas in
Brooklyn that saw a steady rise in prices in studio, one bedroom and 2
bedroom apartments.
With the pace of development, super sleek buildings and a relaxed
neighborhood, increasing number of people are nding it feasible to
live in Brooklyn. Brooklyn was a trickle down from Manhattan says
Aguayo. But as vacancy rates fall, Brooklyn has denitely become a
preferred place over the latter.
+
New York, NY 10065
in Elgot.
ELGOT AD.indd 1 3/18/10 6:52:41 PM
Modern European Design
+
Classic New York Service
New York, NY 10065
in Elgot.
Sleek Modern Stylish
Dreams Really Do Come True
ELGOT AD.indd 1 3/18/10 6:52:41 PM
Elgot.indd 1 9/23/11 4:07:39 PM
Rapper, producer and entreprenuer, Jay-Z grew up in Bedford-Stuyvesant,
Brooklyn.
Bedroom, GAIR2, 25
Washington St., Dumbo.
PHOTO:
TWO TREES MANAGEMENT
RENTALS 10-10-2011 .indd 8 9/29/11 1:22:43 PM
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NYO weekend
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whilebirdingrequires
membershipatmostof
dutchessCountysprivaterod
andgunclubs,youdonthave
tobelongtopractice.AtOrvis
Sandanonashootinggrounds
inMillbrook,visitorscantake
aimatthepropertys30-stand
sportingclayscourse.Their
ShootingSchoolincludesa
complimentarygun-ftting,all
targetsandammunition,and
lunchfor$575perday.when
yourereadyforrealgame,their
UplandHuntingmembership
runs$2,000peryear,witha
$3,000initiationfeetojoin.
Orvis sandanOna
3047 SHArOn TUrnpike
p.O. BOx 450
MillBrOOk, n.Y. 12545
845-677-9701
hORSEBack Ri di Ng
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equestrianasyoutraverse
dutchessCountysrolling
countryside.CedarCrestFarm
equestrianCenterinpineplains
ofersintensive,four-night
programsthatincludeprivate
lessons,dailyhorse-care
lecturesandaccommodationat
thecenterfor$1, 302.
Cedar Crest Farm
equestrian Center
2054 rOUTe 83
pine plAinS, n.Y. 12567
518-398-1034
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Vineyards&winery,wherea
walkingtrailallowsvisitorsto
wanderthroughthevinesand
upgentlehillsforaviewof
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845-677-8383
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hOMES tOuRS
Architecturebufsshould
plantospendadaydriving
aroundthecountyforvisitsto
theareasstoriedproperties.
Oneofthepremierhomesof
thegildedAge,theVanderbilt
MansioninHydeparkisa
must-see.ifyourecurious
whatittooktorunahousethis
size(andhaveagoodsense
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whereyoullbeassigneda
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atourofthelivingquartersand
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performthem).AlsoinHyde
parkisSpringwood,F.d.r.s
home,whereheentertained
guestslikewinstonChurchill
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ontotheStaatsburgState
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mansionofawealthyturn-of-
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withtheiroriginaldcor.
rOOsevelt-
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4097 AlBAnY pOST rOAd
HYde pArk, n.Y. 12538
845-229-9115
staatsburg
state Park
Old pOST rOAd,
p.O. BOx 308
STAATSBUrg,
n.Y. 12580
845-889-8851
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Exclusive by Appointment:
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outdoor splendor at The Lombardy Hotel. Once owned
by William Randolph Hearst, The Lombardy offers over-
sized hotel suites from studios to 4 bedrooms with world
class services. Live in grand style and take advantage
of the unrestricted rental program that lets you be part
of a Manhattan Landmark and be a savvy investor as
well. The Lombardys World Class, Plaza District Loca-
tion is close to all of NYs best shopping, restaurants,
theatre, Carnegie Hall & MOMA. Services include twice
daily maid service, on site gym, concierge service, utili-
ties and more. Prices from $500s. On-site Broker.
live in Grandeur at
the landmark historic Osborne
205 West 57th Street - A dramatic, newly renovated
duplex featuring a grand living room, and 3 over-
sized bedrooms with 3 full baths, replete with original
Osborne details including an elegant marble and
wrought iron staircase and the most beautiful hard-
wood fooring. Live among the legends of Leonard
Bernstein, Lynn Redgrave, Andre Watts, Fran Leb-
owitz, Robert Osborne and others who have called
The Osborne their home. An incredible opportunity!
Asking price: $2,295,000
Offering new Yorks Best Central park
South penthouse deal!
SimplY thE BESt: Have it all, the most scenic, longitu-
dinal views of Central Park and Times Square from this
35th story Central Park South penthouse. Its all about
Star Quality in this superbly renovated gem featuring
six glorious rooms with sweeping Central Park and City
Views. Included is an oversized Living Room & Library
with powder room, an elegant Formal Dining Room,
a true Chefs kitchen with top appliances including
two dishwashers and a washer/dryer, a grand Master
Suite with beautiful built-ins and a bath with its own
Japanese soaking tub and steam shower and a sec-
ond bedroom and bath. Asking $6,000,000. Separate
1BR guest apartment available.
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hiring Experienced Agents
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Untitled-10 1 3/29/11 9:59:25 AM
Untitled-10 1 3/29/11 9:59:25 AM
Impressive Pre-War Classic
955 Lexington Avenue
Brilliant light, fabulous views
Classic 6-room beauty with freplace. Excellent condition. Prestigious pre-war cooperative be-
tween 69th and 70th. Sun-flled home with superb open NYC views. Traditional architectural
details, elegant understated dcor. Full service building with individual storage. Exclusive
$1.895 M
Untitled-10 1 3/29/11 9:59:25 AM
Mint Pre-War Gem
East 70s off Park Avenue
Here comes the sun...
This elegant residence is bathed in splendid natural light. Designed and decorated by re-
nowned interior decorator, Robert Tartarini of Tartarini Wells. 4.5 rooms, pre-war architec-
tural details and 9.5 ceilings throughout. Wood-burnig freplace, hardwood foors, custom
cabinetry this one has it all. White-glove, fully serviced cooperative with garden for share-
holders. Exclusive $1.495M
Peerless Pre-War Park Avenue
Two Bedroom Low 80s
Perched on a high foor
Prestigious 1906 pre-war cooperative by Delano & Aldrich offers a magnifcent cityscape and a large, bright, airy
living room that exudes character and warmth. A spacious, open bedroom has large, ftted closet and open views
through oversized window and generously proportioned windowed bath. Adjacent is a second bedroom; purchaser
may add second bath and washer & dryer. Home features double paned windows throughout, 10-foot ceilings,
hardwood foors and custom cabinetry. This pet friendly building is fully staffed with 24-hour doorman and resident
manager. Separate storage included. $1.175M
222 East 71st Street
Sunny, Charming Pre-War Home
In Excellent Condition
Between Second and Third Avenues, this home features fve rooms, including living room and master bed-
room facing south onto a quiet landscaped courtyard. The apartment has South, West and North exposures
and traditional interior decor, with understated elegance in tones of beige, sage, and crimson. The apartment
is located on the frst foor, yet a half fight above street level, in a six-story, brick and limestone building that
was built in 1925 and has just four apartments per foor - truly a very quiet and intimate setting that exudes
a pristine European charm.
Additional highlights include: proper entrance foyer, spacious living room with wood burning freplace,
formal dining room, second bedroom and 1.5 windowed baths. Apartment also features a windowed kitchen
with new stainless steel appliances and will afford its new owner approximately 1,050 square feet of space.
The architectural detail is classic and in keeping with the period, with chair rail, woodwork, crown molding,
hardwood fooring, custom cabinetry, original solid wood doors and door and window frames. Also, new
double-hung, double-glazed windows, excellent closets and separate storage bin. Pet-friendly building with
live-in resident manager. Asking $1.175M
delaPoer NYO mag ad.indd 1 10/13/11 5:29:53 PM
Exclusive by Appointment:
StEphEn p. WAld 212-750-WALD(9253)
hiring Experienced Agents
Offering new Yorks Best
Central park penthouse
have it all, the most scenic, longitudinal views of Central Park from this
35th story Central Park South penthouse. Its all about Star Quality in
this superbly renovated gem featuring six glorious rooms with sweeping
Central Park and City Views of Times Square. Included is an oversized
Living Room & Library with unsurpassed vistas of Central Park from a
wall of wrap around windows. There is an elegant Formal Dining Room,
a true Chefs kitchen with top-of-the-line appliances, a grand Master
Suite with a Master bath with its own Japanese soaking tub and steam
shower. Also featured is an elegant second bedroom with en-suite bath.
This renovation is state-of-the-art luxury at its best. The best park front op-
portunity priced at $6,000,000.
Also available is a separate, newly renovated one bedroom, one bath
apartment for your guests which doubles as the quintessential executive
offce suite. This Full Service Luxury Cooperative features Doormen, Con-
cierge, Elevator Operators, Valet service and on site parking.
WaldRealEstate.com
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WALDfullpage.indd 1 10/13/11 12:27:26 PM Untitled-32 1 10/13/11 5:14:15 PM
NYO MARKETPLACE
100 | NOVEMBER 2011
STARSUBARU.COM 206-26 NORTHERN BLVD BAYSIDE, NY 11361
SubaruThe only manufacturer with IIHS
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Schedule a test drive: (877) 551-5047
2012 Subaru Forester
UNEXPECTED?
ARE YOU PREPARED FOR THE
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FOR ONLINE NEW CAR INVENTORY
BOOKMARK
SS_Pulse_FP_Oct11_Layout 1 10/3/11 5:30 PM Page 1
One of the most important homes in East Hampton, located in the most
prestigious neighborhood with rare, deeded beach access.
The 8 bedroom, 8 bath home includes two guest cottages, a pool and extraordinary
access to the Atlantic Ocean. This original mansion of the famed Summer Colony of
the early 1900s is of the few signifcant properties that enjoys private deeded beach
rights to the secluded section between Main Beach and Georgica Beach.
On 2.23 acres, the magnifcent property was designed in 1912 by society architect
Harrie T. Lindeberg, as a vacation residence for Dr. John F. Erdmann. The manor
known as Coxwould, boasts an English appearance, and remains one of the top ten
historic homes in The Hamptons. Today its majestic frontage on Lily Pond Lane is
protected by a mature Weeping Beech tree which passers by point to in awe. Ad-
ditionally, the spectacular gardens in the yard were designed by Edwina Von Gal,
whose glorious English style landscape has been highlighted in many publications.
East Hampton has the most beautiful beaches and stunning mansions in the world
and this is truly a superb opportunity for the
very select. Priced at $24.95M
For inquiries or to schedule a showing
ami F. Schulman,
Licensed real estate Broker
Offce 212.696.1866 x 2
email aSchulman@wbmay.com
Ami F. Schulman is an
independent licensed
NY State real estate
broker who, for over 20
years has specialized
in Manhattan coop-
eratives and condo-
miniums. Please see
her other listings on:
wbmay.com
89 Lily Pond Lane
East Hampton, NY

MARKET PLACE.indd 100 10/14/11 11:45:10 AM
MARKETPLACE NYO
STARSUBARU.COM 206-26 NORTHERN BLVD BAYSIDE, NY 11361
SubaruThe only manufacturer with IIHS
Top Safety Picks for all models - two years running.
Schedule a test drive: (877) 551-5047
2012 Subaru Forester
UNEXPECTED?
ARE YOU PREPARED FOR THE
UNEXPECTED?
UNEXPECTED?
SCAN
FOR ONLINE NEW CAR INVENTORY
BOOKMARK
SS_Pulse_FP_Oct11_Layout 1 10/3/11 5:30 PM Page 1
NOVEMBER 2011 | 101
MARKET PLACE.indd 101 10/13/11 5:11:51 PM
NYO MARKETPLACE
102 | NOVEMBER 2011
MARKETPLACE NYO
QuickStart Tennis Programs, offered by Advantage Tennis Clubs, use shorter courts, slower bouncing
balls and shorter racquets to make learning tennis easier and more fun. Children (10 and under) learn
basic strokes more easily because the equipment and the court are age and size appropriate. They have
more fun playing games and doing drills where they can experience success. Young players feel what
its like to play tennis and can easily progress to play, lessons and competition on full size courts.
QUICK,
whats the best way
for a younger player
to learn tennis?
2011-2012 QuickStart Tennis Programs are offered at the following locations:
ROOSEVELT ISLAND SPORTS PARK (5 QuickStart Courts) 281 Main Street, Roosevelt Island, NY 10044
MANHATTAN PLAZA RACQUET CLUB (18 QuickStart Courts) 450 W. 43rd St., New York, NY 10036
COLUMBIA PREP SCHOOL (10 QuickStart Courts) 5 W. 93rd St., New York, NY 10025
NEW YORK TENNIS CLUB (8 QuickStart Courts) 3081 Harding Ave, Throggs Neck, NY 10465
Visit www.quickstartny.com, or call 212-935-0250 or 212-935-4049 to learn more.
Weve Got Your Game!
NOVEMBER 2011 | 103
MARKETPLACE NYO
98 OctOber 2011 NYO MARKETPLACE
Crosstown Custom Shade &
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200 W 86th St
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9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
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crosstown.hdwfg.com
Hunter Douglas offers stylish
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with mail-in rebates on selected styles. Ask us for details.
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M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
S: 9:30-4:00
Closed Sundays

crosstown.hdwfg.com
We also offer:
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200 W 86th St
New York NY
212-787-8040

115 W 10th St
New York NY
212-647-1519

M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
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200 W 86th St., New York NY
212-787-8040
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212-647-1519
M: 9:30-5:00, T: 9:30-7:00, W:
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Save $25 - 300 per unit on selected Hunter Douglas window fashions. Hunter Douglas
offers an array of attractive colors, fabrics and styles for creating inviting living spaces.
With their enduring craftsmanship and energy-effcient designs, they present excep-
tional value & smart style thats energy smart, too. And, now you can enjoy smart savings
through December 12, 2011 with mail-in rebates on selected styles. Ask us for details.
We also offer:
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THE MOST INTERESTING STORES IN NEW YORK CITY

ARCHITECTURAL AND
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(212) 989 8401 (212) 989 8814 (212) 362 8025
WWW.OLDEGOODTHINGS.COM
CHELSEA
124 W 24TH
UNION SQUARE
5 E 16TH
UPPER WEST SIDE
450 COLUMBUS AVE
NYO MARKETPLACE
MAY | 107
back of mag.indd 107 4/30/11 3:47:42 PM
Commemorates the life & times of Graf von Zeppelin, the father
of commercial aviation. Much like the old Baron himself and the
legendary leviathans of the sky that bore his name, these globe-
trotting timepieces set the bar in their class. And as long as we are
talking about setting the bar, we think youll agree that Time Quest
isnt you run of the mill web experience either.
www.TimeQuestWatches.com

Time Quest, timepieces with a tale
(949) 632-1145
The Zeppelin
100 Year Anniversary series
MARKETPLACE 90-113.indd 98 9/23/11 10:51:24 AM
NYO MARKETPLACE
104 | NOVEMBER 2011
1317 First Avenue (Bet. 70th & 71st Sts.) New York City
212-249-6092
BRICK OVEN
PIZZERIA & WINE BAR
Fratelliquarter.indd 1 6/16/11 10:15:33 AM
The Myth and the Ballet of 1912
composed by Igor Stravinsky
The onlyNew York Pre-Revolutionary Russian Restaurant
Laocated 1.5 blocks from Times Square. With all the
grandeur and perfection of the Czars. Call our Special Events
365 West 46th Street, New York
212-586-0244
www.rebirdrestaurant.com
1640 Second Avenue, corner of 85th Street
New York, NY 10028
212.439.1580 www.midnightblue85.com
ItalIan amerIcan cuIsIne
Nestled in the Upper East Side of New York City amidst the
hustle and bustle, Midnight Blue Restaurant is an oasis of a
familiar yet new and relaxed atmosphere, where everyone
feels right at home. Our goal is to remind our patrons what a
good restaurant is all about.
1125 1st Avenue, New York, NY 10065
(212) 832-1551 www.neelysbbqparlor.com
Celebrated restaurateurs and major Food Network celebrities,
Gina and Pat Neely, seen by an estimated 5 million people
a week on Down Home with the Neelys,
to launch the rst Neelys Barbecue Parlor, featuring the
Neelys authentic barbecue cuisine and so much more!
MARKETPLACE NYO
2121 Broadway @ 74th St
New York, NY 10023
212.874.2410
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RESERVATIONS
212-221-0144
19 West 44th Street
New York, NY 10036
Kellari
The perfect place for lunch,
business meetings and intimate
dinner events. Serving the
freshest Greek Mediterranean
Seafood in New York City.
1125 1st Avenue, New York, NY 10065
(212) 832-1551 www.neelysbbqparlor.com
153 East 60th Street, New York, NY, 10012
212-207-4949 info@desmondsny.com
Desmonds
NOVEMBER 2011 | 105
NYO MARKETPLACE
Enhance
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College ColleCtion
by MonDiA
Its been said that college isnt for everyone,
well, as true that may be in an academic way,
it certainly doesnt apply to you fashionistas
out there. MonDiA has plenty of colorful
credentials for your fabulous, fashion
forward, peacock self. When we asked our
Italian friends in Milan for fun & affordable,
they really surpassed our expectations.
Interchangeable bracelets, solid steel
construction and 10atm water resistance,
all at under $150 make these quite the
intellectual choice, but your entourage
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(949) 632-1145
timeQuestWatches.com
Peter Stilton Studio
peterstilton.com
813.963.1141
Original art from the upcoming book:
Rolls Royces from the Mad Hatters Tea Tray.
Elinore and Montague arrive at Blackrook Castle 16 x 20
Twos Company, Threes a Crowd 48 x 48
Mondrians in the Gallery 9 x 12
106 | NOVEMBER 2011
NOVEMBER 2011 | 107
MARKETPLACE NYO
Enhance
Your
Beautiful
View
Peter Stilton Studio
peterstilton.com
813.963.1141
Original art from the upcoming book:
Rolls Royces from the Mad Hatters Tea Tray.
Elinore and Montague arrive at Blackrook Castle 16 x 20
Twos Company, Threes a Crowd 48 x 48
Mondrians in the Gallery 9 x 12
Birthday Parties, Toys and Gifts,
Candy, Walk-in Art
Workshops, Special Events
212.831.6626
craftstudionyc.com
1657 Third Avenue
New York, NY 10128
Find us on Facebook!
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20 Different Craft and
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NYO MARKETPLACE
108 | NOVEMBER 2011
Worlds Best Smoked
Salmon, Sturgeon & Caviar
Unparalled Quality,
Variety & Service
Fine Catering for
Every Occasion
Order Online
lOcal and WOrldWide delivery
fresh seafood
prime aged meats
family owned since 1910
leonards is now
accepting orders
for thanksgiving
all natural turkeys
turkey breasts
prime rib of beef
filet mignon
frenched racks of lamb
leg of lamb
smoked ham
loin of pork
boiled shrimp
smoked salmon
leonards market
1437 second avenue
(bet. 74th and 75th street)
212-744-2600
open 7 days a week local delivery
nationwide shipping
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NEW YORK, NY 10021
FAX: 212-744-4312
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FREE DELIVERY
NEW YORK, NY 10021
FAX: 212-744-4312
1437 SECOND AVENUE
TEL: 212-744-2600
FREE DELIVERY
NEW YORK, NY 10021
FAX: 212-744-4312
1437 SECOND AVENUE
TEL: 212-744-2600
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FAX: 212-744-4312
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FAX: 212-744-4312
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FAX: 212-744-4312
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You have been extremely helpful
to our family and went above and
beyond your duty every step of
the way."
Parent of a 5 year old
"...we feel much more relaxed and
prepared after getting guidance
from your wonderful advisors."
Parents of a 3 year old
I know of no better resource than
the Parents League of New York.
Thanks for being there for all of us:
schools and parents.
Admissions Director,
NYC Independent School
Te Parents League
o f n e w y o r k
A non-proft association of parents and
independent schools since 1913
Admissions Advisory Services
Parenting Education Events & Workshops
Online Resources
Publications
WE KNOW SCHOOLS
The Parents League of New York
is affliated with over
300 Independent Schools
115 East 82nd Street, New York, NY 10028
212-737-7385
Join online at ParentsLeague.org
Put Time Quest above Oberwerk on page 106
Put E. Osborne Smith on page 110
Put Petropropane on top of page 111 and Active
care on bottom of that page
NOVEMBER 2011 | 109
MARKETPLACE NYO
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203.966.3400
145 East 62nd Street
New York, NY
212.257.6706
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Chappaqua, NY
914.458.9933
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NYO MARKETPLACE
110 | NOVEMBER 2011
TELBOOK
Directories
Check for Accuracy
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Pri nt Name:
Si gnature:
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address, telephone number, copy, colors and heading. If changes/corrections are necessary, please note them clearly on your
advertising proof and mail a signed copy to Telbook, 365 County Road 39A, Suite 17B, Southampton, NY 11968-5220 or fax
to 631-287-1781 IMMEDIATELY within receipt of this proof. This ad will be considered to be correct and final unless we receive
changes in writing from you within two weeks of the date above. Color seen on your advertising proof may vary in the final
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Please Check for Accuracy
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1990 - 2011
21
YE ARS OF
E XCE L L E NCE
TelBook
Directories
Name:
Rep:
631-283-7075 EXT. 115
maria@telbooks.com
FAX: 631-287-1781
Artist: Maria A. 05/17/11
X
Maria
Gas-Propane
Petro-Propane
30 Old Dock Rd
Yaphank, NY 11980
Call For Special Promotions
Natural Gas Service
And Installations
RESIDENTIAL COMMERCIAL
SALES SERVICE INSTALLATION
DEPENDABLE AUTOMATIC DELIVERY
EMERGENCY SERVICE
855-4U PROPANE
855-487-7672
NATIONALLY CERTIFIED
SERVICE TECHS AND DRIVERS
FAST, RELIABLE
PROPANE DELIVERIES
Licensed
&
Insured
FAST, RELIABLE
PROPANE DELIVERIES
Propane Offers Homeowners Reliability, Cleanliness,
Improved Performance And, On Average,
Costs Half As Much Per BTU As Electricity
PROPANE
Established 1887
E. Osborne Smith Development Corp.
www.EOsborneSmith.com
FOR SALE
ISRAEL ZIPES, PRINCIPAL
(212) 986-7644
CALL
TURN OF THE CENTURY SIGN
A Full Service Real Estate Brokerage Firm
with 124 Years of History.
A privately owned brokerage firm that has survived & thrived through two major depressions
and all real estate downturns in the economy. It currently is in good standing on its real estate
brokerage license, trade mark protection and local state and federal taxes.
The group that buys this firm will own 100% of the stock of the corp. free and clear of any and
all past obligations. We have 100% successfully stopped all operations in the past 7 years to
accomplish this task.
You will posses, with this purchase, a company with a very clean track record with experience,
history and name recognition in real estate. Assisting buyers and sellers of commercial, industrial
and residential real estate, including management and leasing. To compete in a local, national and
international real estate market in the internet world.
ZipesNYO.indd 1 9/19/11 12:08:46 PM
E. Osborne Smith,Inc.
NOVEMBER 2011 | 111
MARKETPLACE NYO
We are a holistic, hands-on PT facility that offers intimate,
practitioner to client treatment for direct rehab. Our
clients include high end type A professionals who injure
themselves during daily activities, weekend warriors, post
surgery rehab and compensation cases. Get better!
We treat the person,
not the diagnosis.
Manual based, Pilates Physical Therapy facility located
in midtown Manhattan. We focus on manual therapies,
Pilates-based exercises and sports-specifc functional
training. True, hands-on therapy and one-on-one service.
Heal yourself with the best!
Renew. Recover. Restart.
www.activecarephysicaltherapy.com
Karena Wu
PT, MS, CSCS, CPI
12 West 37th Street, Ste 1202
New York, NY 10018
212 777 4374
TELBOOK
Directories
Check for Accuracy
Authorized Person
Pri nt Name:
Si gnature:
This is a proof of your ad for the next edition of the TelBook Directory noted. Please review proof for accuracy including name,
address, telephone number, copy, colors and heading. If changes/corrections are necessary, please note them clearly on your
advertising proof and mail a signed copy to Telbook, 365 County Road 39A, Suite 17B, Southampton, NY 11968-5220 or fax
to 631-287-1781 IMMEDIATELY within receipt of this proof. This ad will be considered to be correct and final unless we receive
changes in writing from you within two weeks of the date above. Color seen on your advertising proof may vary in the final
directory due to the environmentally selected papers and inks used to print the directories. It is the responsibility of the advertiser
to notify the TelBook office in writing of any listing or ad copy changes (change of address and/or telephone number).
Please Check for Accuracy
Peconic Year: 2012
Date: Mail Fax
Heading:
Ad proof 2010
These changes are for this ad ONLY or ALL advertising
Date
Customer Proof
1990 - 2011
21
YE ARS OF
E XCE L L E NCE
TelBook
Directories
Name:
Rep:
631-283-7075 EXT. 115
maria@telbooks.com
FAX: 631-287-1781
Artist: Maria A. 05/17/11
X
Maria
Gas-Propane
Petro-Propane
30 Old Dock Rd
Yaphank, NY 11980
Call For Special Promotions
Natural Gas Service
And Installations
RESIDENTIAL COMMERCIAL
SALES SERVICE INSTALLATION
DEPENDABLE AUTOMATIC DELIVERY
EMERGENCY SERVICE
855-4U PROPANE
855-487-7672
NATIONALLY CERTIFIED
SERVICE TECHS AND DRIVERS
FAST, RELIABLE
PROPANE DELIVERIES
Licensed
&
Insured
FAST, RELIABLE
PROPANE DELIVERIES
Propane Offers Homeowners Reliability, Cleanliness,
Improved Performance And, On Average,
Costs Half As Much Per BTU As Electricity
PROPANE
Established 1887
E. Osborne Smith Development Corp.
www.EOsborneSmith.com
FOR SALE
ISRAEL ZIPES, PRINCIPAL
(212) 986-7644
CALL
TURN OF THE CENTURY SIGN
A Full Service Real Estate Brokerage Firm
with 124 Years of History.
A privately owned brokerage firm that has survived & thrived through two major depressions
and all real estate downturns in the economy. It currently is in good standing on its real estate
brokerage license, trade mark protection and local state and federal taxes.
The group that buys this firm will own 100% of the stock of the corp. free and clear of any and
all past obligations. We have 100% successfully stopped all operations in the past 7 years to
accomplish this task.
You will posses, with this purchase, a company with a very clean track record with experience,
history and name recognition in real estate. Assisting buyers and sellers of commercial, industrial
and residential real estate, including management and leasing. To compete in a local, national and
international real estate market in the internet world.
ZipesNYO.indd 1 9/19/11 12:08:46 PM
E. Osborne Smith,Inc.
NYO directOrY
A Fifth Avenue address with direct
views of Central Park. 1212 FiFth
Avenue is a classic pre war with
modern sensibilities, bringing
elegance and ease to daily life. The
residences are open, airy and accom-
modating. Each room optimizes the comfort of splen-
did fnishes and inspired design. Families are especially
attracted to the layouts, building design, building ame-
nities, proximity to excellent area schools and childrens
playgrounds. 1 to 5 bedroom homes available. Contact
the sales ofce at 212-289-1212
ABC CArpet And home ofers a
diverse selection of globally sourced
product at the cutting edge of de-
sign, beauty and sustainability. ABC
encourages you to create your home as an expression
of your vision and values. Its dynamic and inspiring as-
sortment includes vintage & antiques, ABC Goodwood
furniture from responsibly managed forests; chemi-
cal free organic beds; indigenous artistry from global
cooperatives; jewelry and apothecary; tabletop and
lighting, and the largest collection of rugs and carpets
in the world. 888 Broadway, new York, nY 10003,
www.abchome.com, 212-473-3000
Karena Wu is the Owner of ACtive-
CAre phYsiCAl therApY located
in midtown Manhattan. We specialize
in manual therapy joint mobilizations,
Pilates-based rehabilitation, sports
rehab and functional training. We also
do Kinesio and McConnell Taping. Our
one-on-one hands on treatment sets us
apart from the rest. Come heal yourself
with the best! 212-777-4374 learn more at www.
activecarephysicaltherapy.com and read our blog at
www.bestphysicaltherapistnyc.com.
BettinA equities: Living Well, In the
Worlds Greatest City. Bettina is known
for afordable prices that make Manhat-
tan living in the fnest buildings within
reach, with NO FEE! Attractive studios,
spacious three-bedroom duplexes and
triplexes in the most desired neighbor-
hoods: East/West Side, Clinton, Murray
Hill, Gramercy Park, Union Square and
East Village. Experience the diference in the way our
buildings are run with a quality commitment and
ongoing attention to amenities such as exceptional
maintenance/upgrades, a responsive management staf
and roomy, comfortable layouts.
www.bettinaequities.com. (212) 744-3330.

BonoBos Better ftting,
better looking mens pants,
shorts, blazers and po-
los. Quickly expanding our selection of complemen-
tary bags, belts, shoes, watches and more. Sold only
online. Delivered to you with impeccable customer
service. Free shipping on all returns & exchanges.
Check us out at bonobos.com
the CrAFt studio is the hottest
place in NYC for parties, play dates,
painting, toys, candy, crafts, gifts,
and more. Always ofering the
latest and greatest workshops, gifts, and fun. For over
15 years the Craft Studio has been the premier party
location for cool kids in New York City. With over 20
themes to chose from, there is something for everyone.
Call for reservations and walk in availability. 1657 3rd
Avenue, nY, nY 10128, 212-831-6626;
www.craftstudionyc.com
Showcasing the prestigious Hunter
Douglas Gallery, a variety of hard
and soft window coverings, glass,
mirrors and shower doors, Cross-
town Custom shAde & Glass
has delivered the highest level of customer service and
product knowledge for over twenty-fve years. For
every step design you can visit any of their two con-
venient locations: upper west side, 200 west 86th
street, between Amsterdam and Broadway.
Greenwich village location, 115 west 10th street be-
tween Greenwich Avenue and sixth Avenue call now
for store hours and directions: (212) 787-8040. or on
the web: www.crosstownshadeandglass.com.
For over 60 years elGot has been
Manhattans premier source for
kitchen and bath design, remodel-
ing and major appliance sales and
installation. Thats why discerning
New Yorkers rely on Elgot for qual-
ity, service and experience. Our
staf is always happy to help you choose energy ef-
cient and eco-friendly products to allow you to support
green living in Manhattan. From too-tight spaces to
arcane building codes to co-op regulations, weve seen
and done it all! 937 lexington Avenue (68th/69th
sts.) new York, nY 10065. 212-879-1200.
www.elgotkitchens.com
FOR SALE: e. osBorne smith, inC., a
full service, privately owned Real Estate
Brokerage Firm with 124 years of history.
Company survived & thrived through
depression and all real estate down-
turns. In good standing on its real estate
brokerage license, trade mark protection
and all taxes. Buyer will own 100% of the corporations
stock free and clear of obligations; having success-
fully stopped all operations in the past 7 years. Buyer
will own a company with a very clean track record,
experience, history and positive name recognition.
Assisting buyers and sellers of commercial, industrial
and residential real estate, including management and
leasing. israel Zipes, principal (212) 986-7644 www.
eosbornesmith.com
When you want the perfect move...
call FlAtrAte elite. Its a true
luxury experience. Elite has six
teams of the most experienced,
professional movers in NYC. They
operate in silence and pay attention to everything. They
are a crack team. Elite jobs are done with top-of-the-
line Elite trucks built to transport sensitive belong-
ings like wine, pianos, fne art and antiques. Even
our packing materials are of the highest quality. Call
212.966.2288 to discuss your Flatrate elite move!
Established in 1938, JAGuAr oF
GreAt neCk was the frst Jaguar
dealership in the Country. Our
experience has led to a reputation
of value, personal service and after-
sale support that is unrivaled. For
70+ years we have been selling to and servicing
the New York area with the pride and attention it
deserves. Model for model, option for option, no one is
more competitive than us. We will beat any advertised
price in New York...Guaranteed! Fulfll your passion for
perfection with one of our awesome 2012 Jaguar XK
Convertibles. One is waiting for you at Jaguar of Great
Neck. www.GreatneckJaguar.com, 888-263-4158
leonArds is a Family run, Upper
East Side Seafood & Prime Meat mar-
ket where Quality and Service are un-
surpassed for the last 100 plus years.
Cousins, John and Peter, live up to their Zagat rating:
Extraordinary to Perfection, serving the freshest sea-
food, highest quality prime meats and prepared foods to
New Yorks most discriminating consumers. 1437 second
Ave., (between 74th & 75th) new York, nY 10021. Free
local delivery - open 7 days - 212-744-2600.
mAnhAttAn house, a landmarked
Modernist icon, ofers fve-star
services, exclusive amenities and re-
engineered residential interiors. Set
within private gardens, the building
features the rooftop Manhattan
Club; a rooftop exhale mind body spa, yoga studio
& treatment room; exhale ftness center; Roto Studio-
designed childrens playroom; full-time doormen;
fve-star concierge services; porte-cochere entrances;
and on-site garage & valet service. With multiple-
exposures and generous balconies, Manhattan House
captures the spirit of New York City. manhattan house,
200 east 66th street, w: www.manhattanhouse.com,
p: 212 566 0660, e: info@manhattanhouse.com
Specializing in full-service, co-op
apartments in the fnest locations
on The Upper East Side. In this
issue mArGuerite de lA poer
presents an Impressive Pre-War
Classic. 955 Lexington Avenue.
Brilliant light, fabulous views. Classic 6-room beauty
with freplace. Excellent condition. Prestigious pre-war
cooperative between 69th and 70th. Sun-flled home
with superb open NYC views. Traditional architectural
details, elegant understated dcor. Full service build-
ing with individual storage. Exclusive $1.995M. To
see photo and learn additional information about this
great family living opportunity and tremendous value.
212.535.4684; 917.428.8298; mdelapoer@gmail.com;
www.margueritedelapoer.com.
Does your home or ofce
have a great view? Explore
and enjoy it to the utmost with oBerwerk long-
range Binoculars and Binocular telescopes. Highest
quality optics provide Stunning clarity and sharp-
ness at surprisingly afordable prices. See us online
at www.giantbinoculars.com For free catalog, call
866-623-7937 or email to info@oberwerk.com
oBerwerk CorporAtion 866-623-7937. www.
giantbinoculars.com.
the pAvilion: Located at 500 East
77th St., the historic Pavilion ofers the
best of luxury rental living today. The
Pavilions one-, two- and three-bed-
room homes are built with growing
families in mind, boasting Glenwoods
signature fnishes, generous proportions and time-
less sophistication. Just steps from John Jay Park and
the Citys fnest schools, residents also beneft from
Glenwoods full-service amenities including landscaped
rooftop sundecks, available valet and maid service
and on-site shopping. For more information, call
212.535.0500 or visit www.glenwoodnyc.com.
the pArents leAGue oF new York
is a non-proft association of families
and schools since 1913. The Parents
League provides advisory services to
families applying to preschools and
independent elementary, middle and
upper schools in NYC. Boarding school, special needs
and summer camp consultation is also available from
our team of professional advisors. Parents League
parenting education events and publications provide
information on a wide variety of subjects of interest to
parents. Join today at www.parentsleague.org
MARKETPLACE
NYO
GALLERY GALLERY
PB NOVEMBER 2011 NYO GALLERY
1657 Third Avenue, New York City 10128
212.831.6626
www.craftstudionyc.com
Untitled-10 1 3/29/11 9:59:25 AM
Impressive Pre-War Classic
955 Lexington Avenue
Brilliant light, fabulous views
Classic 6-roombeauty with freplace. Excellent condition.
Prestigious pre-war cooperative between 69th and 70th.
Sun-flled home with superb open NYC views.
Traditional architectural details, elegant understated dcor.
Full service building with individual storage.
Exclusive $1.995 M
Untitled-10 1 3/29/11 9:59:25 AM
112 | NOVEMBER 2011
INDEX UES 10-2011.indd 112 10/13/11 4:25:06 PM
from Movie Stars to Politicians. Also, rent your own
Over 100 years of industry leader-
ship. Petro is the countrys
leading provider of home heating
oil. Our years of experience and stability enable us to
support all your heating and cooling needs better than
any oil company. We also provide propane and plumb-
ing services. We are also local, we live and work where
you do, so we are always available, 24/7 all year.Come
home to Petro and get $ 50.00 in Free heating oil .
855-4U ProPANe 855-487-7672
SothebyS: A Senior Vice President,
Associate broker, of Sothebys Inter-
national realty and one of Manhattans
most successful brokers, Louise was
ranked in The Wall Street Journals top
50 brokers across the United States,
and is one of the top 10 performing
brokers in her frm. Louises impres-
sive sales record includes selling two townhouses
totaling $44,000,000, within 10 days of each other,
and achieving the highest sale price, of $32,000,000, in
Manhattan last year for a townhouse. louisebeit.com,
212.606.7703, louise.beit@sothebyshomes.com
SothebyS: roger erickson, So-
thebys International realty. Roger
Erickson has been a top producing bro-
ker in Manhattan for over 20 years with
sales in excess of a billion dollars. For
the 3rd consecutive year, he has been
recognized by The Wall Street Journal,
REAL Trends and lore Magazine as one
of the Top 100 Agents in America by Sales Volume, cur-
rently ranked as the #4 agent in the nation. The prior
year he was ranked as the #1 agent in Manhattan. www.
roger-erickson.com
SothebyS: Nikki Field, Senior Vice
President, Associate broker, has been
a dynamic presence with Sothebys
International realty since 1998,
consistently ranking among the global
agencys top fve producers and ac-
complishing sales of over one billion
dollars. Americas Top 400 Real Estate Professionals, an
annual ranking sponsored by The Wall Street Journal,
ranked Nikki in the top 100 agents in America and in
the top 10 in New York City for Sales Volume. For more
information, visit www.nikkifeld.com.
SothebyS: olga Neulist, Senior Vice
President, Associate broker . She was
born and raised in Europe, but after
40 years of living and raising a family
on Manhattans Upper East Side, Olga
Neulist has become the quintessential
New Yorker who fully enjoys the citys
cultural resources plus its convenience of daily living. For
the past 30 years, she has shared her passion for New
York with homebuyers and sellers, frst as a Realtor and
now as a Senior Vice President for Sothebys Internation-
al Realty. A top producer, Olga deals in a broad range of
properties including premier cooperatives, condomini-
ums and townhouses in highly sought-after buildings
ranging from the east to west sides of Manhattan and
also downtown areas. Contact 212.606.7707 or olga.
neulist@sothebyshomes.com for more information.
SothebyS: The East Side Man-
hattan ofce is just steps away
from Central Park in one of the
most desirable neighborhoods in
the city. It is known for its prime
Manhattan real estate, which includes some of the citys
most elegant historic and prewar homes. Our broker-
age staf ofers unsurpassed service to our clients. Our
agents are thoroughly familiar with the neighborhoods
in this area, and with all aspects of sales, including the
demands of the luxury market. For more information,
please visit www.sothebyshomes.com/nyc
StePS oN broADWAy is the cultural
center of the dance community providing
a world-renowned faculty, excellence in
programming, and a welcoming facility
supporting the art and the artist. Daily
professional and adult classes are ofered
at all levels in ballet, jazz, modern, contemporary, tap,
theater dance, hip hop, world dance, pilates, zumba,
gyrokinesis, and yoga. Guest artists, master classes,
and Ultimate Introductory Adult Dance Workshops, are
ofered throughout the year. The School at Steps ofers
year-round programs for ages 2-18; and Steps Beyond
presents performances, flms, and the Artists Talk
Series. www.StepsNyC.com 2121 broadway @ 74th St.,
Ny, Ny 10023, 212-874-2410.
Peter StIltoN- visual composer: paint
images, word rhythms, objet trouve
sculpture and former professor of art,
humanities, and cinema. First American
to have solo exhibition at the Sorbonne
(University of Paris). Museum collec-
tions include Springfeld, MA Museum of Fine Arts
and the Ofce of the Mayor of Paris, France. Private
and corporate collections world-wide...from Tel Aviv
to Stockholm, including a commission for the Saudi
royal familys summer palace. Conducts professional
lectures and demonstrations. Contact: 813.963.1141.
website www.peterstilton.com e-mail address is
stilton@tampabay.rr.com
For nearly a century, PrUDeNtIAl DoUglAS ellImAN
has been recognized as a leader in the residential real
estate industry. With more than 3,500 agents and over
60 ofces from Manhattan to Montauk, the companys
reach is unsurpassed. Prudential Douglas Elliman ofers
its customers a comprehensive array of services includ-
ing residential sales and rental brokerage, retail and
commercial sales & leasing, relocation, new develop-
ment marketing, property management, mortgage
brokerage and title insurance. So whether youre in
Manhattan, Brooklyn, Queens, Westchester or Long
Island, including the Hamptons and North Fork, there
is a Prudential Douglas Elliman ofce and agent ready
to assist you in any of your real estate needs. Please
contact 1.800.ellImAN or visit elliman.com
SlAte, one of New Yorks only
venues with private and semipri-
vate reception spaces; featuring
16,000 square feet of sleek dcor
over 2 foors, accommodating parties of 10 to 1200
guests. Slate provides on-site catering of sumptuous
modern American cuisine, activities such as billiards,
ping pong and foosball, state-of-the-art surround
sound and audiovisual capabilities as well as a spa-
cious dance foor. Slate is ideal for all of your special
and private events including corporate parties, Bar/
Bat Mitzvahis, fashion shows, birthday parties, photo
shoots, meetings/seminars, rehearsal dinners and
receptions. The possibilities are endless! 54 West 21st
Street, between 5th and 6th Ave.www.slate-ny.com -
212.989.0096 event@slate-ny.com
the toUrAINe is masterfully designed
in order to accommodate modern life,
while simultaneously honoring the
refnement of its storied Upper East
Side location. The luxurious boutique
building includes twenty-two fashion-
ably classic residences with one to fve
bedrooms, and one to fve-and-a-half
baths, ranging from $2.5 Million to $15 Million. Each
residence at The Touraine includes elegant interior
appointments and top-of-the-line appliances and fx-
tures. The Touraine also ofers its residents world-class
amenities. The Touraine sales center, located at 135 East
65th Street on the third foor, is now open Thursday
through Monday from 10:00am until 6:00pm, by
appointment only. For more information, please call
212-576-1030, or visit online at thetouraine.com.

At tIme QUeSt we dont do the expected, if you
want that, you can fnd it almost anywhere. We pride
ourselves on ofering some of the most
beautiful, most interesting and yet
afordable
timepieces you will fnd, and from
places you might not expect. Cool
stuf, great prices, and a little surprise
& amazement just for coming by www.
timeQuestWatches.com (949) 632-1145
tristan harper, Senior Vice President
at PrUDeNtIAl DoUglAS ellImAN
and an award winning and record set-
ting professional with remarkable sales
track of prime cooperatives, condomin-
iums and townhouses. Since brokering
the sale of Manhattans highest-priced
apartment of 2001, after 9/11, Tristan
has been consistently ranked among top producers
nationwide, and lauded as Power Broker with Distinc-
tion for his command of the market, multilingual
fuency, and gracious demeanor with eminently refned
European background. For direct contact: 917-697-
7845 or tristanharper.com.
Since 1985, StePheN P. WAlD
reAl eStAte ASSoCIAteS,
Inc. has been synonymous
with exceptional service and
consummate knowledge of New York City real estate.
Founded by industry leader, and principal broker
Stephen P. Wald, our full-service brokerage frm has
a well-earned reputation for outstanding service. We
not only facilitate the buying and selling of residential
and nvestment properties, but we also see beyond
to what makes each property special and unique.
Our understanding of the specifc location, the foor
plan, market valuation and the buildings architectural
characteristics is most important to our clientele. It
is customer satisfaction that continues to set us apart
from the brokerage community. Our business was
built on it. Waldrealestate.com
Newly redeveloped, the
WImbleDoN sits at the heart
of the Upper East Side at 200
East 82nd Street near Central
Park, Manhattans premier mu-
seums and all transportation.
Residences feature custom hardwood foors and most
have private balconies. New kitchens feature stainless
appliances, granite counters, custom cabinetry and
open to expansive living. New bathrooms feature
through-shower mirrors, Duravit sinks and custom
vanities. A 24-hour concierge, full service valet, resi-
dent manager and move-in coordinator ofer unparal-
leled service. For more information contact Dawn
David at 212.249.9128 or dawn.david@adellco.com
SLATE
NYO
GALLERY
NYO GALLERY NOVEMBER 2011 | PB
PROPANE
NOVEMBER 2011 | 113
INDEX UES 10-2011.indd 113 10/13/11 4:26:38 PM
Icing on The Cake
NYC
We also make cupcakes!
Call Leslie for your free estimate.
(347) 604-3309
icingonthecakenyc.com
Every cake is made to
order; that means you
can be sure that your
cake is fresh and
delicious every time!
We will design a
one-of-a-kind
custom cake for your
special occasion.
Dylan Lauren cutting into
her custom-made cake at
Dylans Candy Bar.
Cake ad.indd 1 8/25/11 8:53:05 PM
OUTTAKE NYO
NOVEMBER 2011 | 115
N
umerous theater com-
panies have taken a stab
at the haunted house,
but few have developed
the cult following that
attends Punchdrunks
Sleep No More, playing
in Chelsea at the fctional McKittrick Hotel.
It comes as little shock, then, that noir bufs
will be out in force as the production hosts a
series of masquerades for Halloween week.
The groups striking take on Shakespeares
Macbethcomplete with rave music and full
frontal nudityhas drawn comparisons to a
choose your own adventure gaming experi-
ence, high art for an A.D.D., 21st-century audi-
ence. Voyeurs, clad in Venetian plague masks,
navigate the hotel at will, following strands of
plot and seeking out elusive one-on-one en-
counters with the lithe cast members. During
Halloween week, a dress code will be strictly
enforced. The costume parties culminate on
Oct. 31 in La Danse Macabre, a feast of mad-
house delights, sure to ofer several spooky,
Absinthe-soaked surprises. Those who simply
cant miss the sold-out afair would be wise
to fnd a friend with tickets and dress to the
ghoulish nines. Emerald Pellot
FRIGHT
NIGHT
EmErsivE prEsEnTs pUnchdrUnK s
Sleep No More, ThrOUgh dEc. 10 AT ThE
mcKiTTricK hOTEl, 530 WEsT 27Th sTrEET
phOTO cOUrTEsY OF Sleep No More
NYO_MAG6_UES SLEEP.indd 115 10/14/11 11:58:51 AM
MARKETPLACE 90-113.indd 92 9/23/11 10:40:27 AM
Untitled-31 1 10/13/11 4:35:44 PM
WWW. ULY S S E - NAR DI N. COM F OR A C ATALOG, C AL L 5 6 1 - 9 8 8 - 8 6 0 0 OR E MAI L : US A8 9 @ULY S S E - NAR DI N. COM
e ecutive dual time
Self-winding. Patented time zone quick setting.
Black ceramic bezel and 18 ct rose gold case.
Water-resistant to 100 m. Rubber band.
NY_Observer_NYO_Mag_MAY4.indd 1 4/25/11 4:58 PM
Untitled-10 1 9/22/11 3:21:32 PM Untitled-34 1 10/14/11 12:49:35 PM

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